The Self Storage Marketing Mistake That’s Costing You Rentals | 3 Minutes with 3 Mile
The Self Storage Show by 3 Mile Storage Management
Release Date: 03/28/2025
Storage Meetup #54 | Recorded 11-14-25
The Self Storage Show by 3 Mile Storage Management
Join the weekly meetup where the self storage industry connects. Every Friday, owners, managers, and vendors in the self storage industry turn on their cameras, share ideas, and learn from one another. It’s a space for real conversations, live demos, and community discussions that help you get more rentals, improve operations, and stay ahead of the curve. Schedule 11:30 AM ET – Pre-Show Hangout (network informally before we start) - ET – Main Session (Show & Tell, discussions, and live takeaways) 📅 Recorded on November 14, 2025 🎙 Hosted by Jim Ross, Storage Meetup 🔗...
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Storage Meetup #52 | Storage Meetup Replay 10-31-25 | Open Conversation
The Self Storage Show by 3 Mile Storage Management
This replay from the October 31, 2025 Storage Meetup captures a free-flowing discussion among owners, managers, and vendors across the industry. These unscripted sessions are where the best ideas often surface. Real stories, real challenges, and real solutions from people who live and breathe self storage every day. Hosted live by Jim Ross, Storage Meetup is where the industry comes together each week to connect, share, and improve. Watch the replay, jump into the comments, and be part of the conversation shaping the future of self storage. Join the community and register for upcoming...
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Storage Meetup #51 | Conversations That Improve Your Self Storage Business
The Self Storage Show by 3 Mile Storage Management
The Storage Meetup is where self storage owners, managers, and vendors come together every week to learn, share, and grow. Hosted by Jim Ross of 3 Mile Storage Management, each episode features real conversations about self storage marketing, operations, automation, and AI — all focused on helping you improve your storage business and stay ahead of industry trends. 🔗 Join live sessions and access recordings at 🎙 Presented by The Self Storage Show — the podcast that helps you dominate your 3-mile market.
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Why Tenants Are Ghosting Your Storage Facility | 3 Minutes with 3 Mile
The Self Storage Show by 3 Mile Storage Management
Truth: If potential renters aren’t answering your calls or emails, it’s because your follow-up process is broken. Most storage owners assume a lead that doesn’t rent right away wasn’t serious—but the real issue is lack of follow-up. People get busy. They compare options. And the facility that stays in front of them wins the rental. In this episode of 3 Minutes with 3 Mile, Jim shares how to fix your follow-up process so leads stop ghosting you—and start converting. Want my Self Storage Follow-Up Script to start converting more leads today? Email with the subject line “Send Me...
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AI Is Changing Self Storage—Are You Ready? | 3 Minutes with 3 Mile
The Self Storage Show by 3 Mile Storage Management
Truth: AI isn’t coming—it’s already here. And the storage owners who embrace it will have the advantage. The biggest operators are already using AI for call handling, follow-ups, pricing, and customer support. If you’re still doing things manually, you’re falling behind. In this episode of 3 Minutes with 3 Mile, Jim shares how AI is transforming self storage—and how you can start using it today to make more money and work less. Want my Self Storage AI Starter Guide to see exactly how AI can improve your business? Email with the subject line “Send Me the AI Guide”, and I’ll...
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Why Self Storage Owners Need to Stop “Winging It” | 3 Minutes with 3 Mile
The Self Storage Show by 3 Mile Storage Management
Truth: If your storage business doesn’t run on systems, it runs on guesswork—and that’s costing you time and money. Many owners rely on memory and manual effort to keep things moving. But without clear, repeatable systems, things fall through the cracks—calls go unanswered, fees don’t get applied, and revenue stays inconsistent. In this episode of 3 Minutes with 3 Mile, Jim breaks down how to stop winging it and start running a storage business that’s built to scale. Want my Self Storage Operations Playbook to help systematize your business? Email with the subject line “Send Me...
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The Storage Owners Who Win Never Stop Improving | 3 Minutes with 3 Mile
The Self Storage Show by 3 Mile Storage Management
Truth: The best self storage operators don’t wait for problems to show up—they constantly refine, adjust, and improve. Most owners only make changes when something breaks. But if you want consistent growth in revenue and occupancy, improvement has to be a daily habit—not a one-time fix. In this episode of 3 Minutes with 3 Mile, Jim explains how top operators stay ahead by always testing, tracking, and evolving. Want my Self Storage Growth Checklist to make sure you’re always optimizing your business? Email with the subject line “Send Me the Growth Checklist”, and I’ll send it to...
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The Phone Call Tactics That Close More Rentals | 3 Minutes with 3 Mile
The Self Storage Show by 3 Mile Storage Management
Truth: The way your manager handles the first phone call determines whether a customer rents with you—or your competitor. Most self storage managers answer the phone but don’t actually know how to close the deal. If they’re just giving out prices without creating urgency or asking for the rental, that customer is gone. In this episode of 3 Minutes with 3 Mile, Jim shares the simple phone tactics that turn more calls into move-ins—without being pushy. Want my Self Storage Sales Call Script to help your team close more rentals over the phone? Email with the subject line “Send Me the...
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Why Your Competitor Is Winning More Walk-In Rentals | 3 Minutes with 3 Mile
The Self Storage Show by 3 Mile Storage Management
Truth: Curb appeal isn’t just about looks—it determines whether a customer walks in or drives to the next facility. First impressions happen before a tenant ever talks to your manager. If your facility looks rundown, messy, or outdated, potential renters will assume your service is the same. A clean, well-maintained property builds trust and attracts more walk-ins. In this episode of 3 Minutes with 3 Mile, Jim shares the most common curb appeal mistakes and how to fix them fast to win more customers on the spot. Want my Self Storage Curb Appeal Checklist to make sure your facility always...
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The Review Problem That’s Costing You Rentals | 3 Minutes with 3 Mile
The Self Storage Show by 3 Mile Storage Management
Truth: If you’re not actively collecting reviews, your competitors are winning before a customer even calls you. When potential tenants search “storage near me,” they don’t just compare prices—they compare reputations. If your competitor has 100+ five-star reviews and you have 12 mediocre ones, they’re going to trust the other guy. In this episode of 3 Minutes with 3 Mile, Jim breaks down the review mistakes that drive renters away—and the simple review strategy that brings them in. Want my Self Storage Review Request Template to start collecting more 5-star reviews today? Email ...
info_outlineIf your marketing is focused on “brand awareness” instead of generating leads, you’re wasting money.
Most self storage owners think marketing means getting their name out there—running ads, sponsoring events, or posting on social media without a clear strategy. But here’s the truth:
🚨 Awareness doesn’t rent units—lead generation does.
If your marketing isn’t making the phone ring or driving online rentals, it’s just noise.
In this episode of 3 Minutes with 3 Mile, I’ll show you the biggest marketing mistakes storage owners make—and how to fix them to get real results.
What You’ll Learn:
- Why Google beats social media for storage marketing
- How to track your marketing so you stop wasting money
- The simple website fix that converts more leads into rentals
📩 Want my Self Storage Marketing Checklist?
Email me at jim@3milestorage.com with the subject line “Send Me the Checklist”, and I’ll send it to you for free.
Need Help Getting More Rentals?
At 3 Mile Storage Management, we help self storage owners generate more leads, optimize marketing, and increase occupancy. Book a free consultation at www.3milestorage.com.