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The Oscars for Trailers: Monica Brady on the Golden Trailer Awards | INTERVIEW

Geek Freaks

Release Date: 06/14/2024

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Episode Summary

Join us as we chat with Monica Brady, co-founder of the Golden Trailer Awards, about the evolution of movie trailers and the impact of the awards on the film industry. Monica shares fascinating stories from the early days of the awards, the creative challenges they faced, and the importance of trailers in movie marketing.

Timestamps and Topics

  • [00:00:07] Introduction: Frank welcomes Monica Brady.
  • [00:00:20] About the Golden Trailer Awards: Monica explains the origins and purpose of the awards.
  • [00:01:04] Necessity for a Trailer Award Show: The journey from film school to creating an award show for trailers.
  • [00:02:22] Forward-Looking Focus: How the Golden Trailer Awards differ from traditional award shows.
  • [00:03:49] Impact of Trailers: The importance of trailers in marketing and audience engagement.
  • [00:06:10] Early Challenges: Overcoming the difficulties of starting the award show in the pre-digital era.
  • [00:08:53] Audience Focus: Emphasizing the audience-centered approach of the awards.
  • [00:11:00] Expanding Categories: How and why new categories are added to the awards.
  • [00:14:12] Evolution of Trailers: Changes in trailer length and style from 1999 to 2024.
  • [00:17:01] Memorable Trailers: Discussion on iconic trailers and the emotional impact of music in trailers.
  • [00:20:02] Jury Selection: Criteria for selecting the jury members for the Golden Trailer Awards.
  • [00:23:02] Formulaic Trailers: The balance between creativity and formula in trailer making.
  • [00:24:58] Future of the Golden Trailer Awards: Plans for global expansion and adapting to changing media consumption habits.
  • [00:31:15] Vertical Videos: Impact of social media formats on trailer design.
  • [00:34:10] Memorable Moments: Monica shares some of the most memorable moments from the Golden Trailer Awards history.
  • [00:38:00] Conclusion: Frank wraps up the episode and thanks Monica for joining.

Key Takeaways

  • The Golden Trailer Awards started out of a need to find trailer editors and has grown to recognize all forms of movie marketing.
  • Trailers are crucial in movie marketing and have evolved significantly over the years.
  • The awards focus on celebrating upcoming movies, providing a forward-looking perspective unlike traditional award shows.

Quotes

  • "Our show is the Oscars for trailers – the Academy Awards for the short attention span." - Monica Brady
  • "A trailer can make or break a movie's success." - Monica Brady

Guest Bio

Monica Brady is the co-founder of the Golden Trailer Awards, which celebrates excellence in movie marketing. With a background in film from NYU, Monica has been a driving force in recognizing the art and craft of trailer creation.

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Tags: Golden Trailer Awards, Monica Brady, movie trailers, film marketing, trailer awards, movie marketing, Hollywood trailers, film industry, trailer editing, movie previews, film awards, movie advertising, Geek Freaks Podcast, film school, NYU film, movie promotion, trailer creation, Oscars for trailers, movie industry insights, podcast interview, behind the scenes, film marketing strategies, movie marketing trends, trailer production, trailer industry