Tipsy Business
One small tweak, big shifts! Today I'm breaking down the ONE change I made to a listener's inquiry form that instantly boosts perceived value and opens the door to higher paying clients. ๐ง Wildcard giveaway (inquiry form audits): happening now! Be on the lookout got a post + my stroies for double entry! It all comes down to your budget section. If you want to book bigger clients, you have to actually give them a bigger option to choose โ otherwise they can't pick what you don't offer. I get into the sales psychology behind why a higher price point makes your other options...
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Lack of leads? Getting inquiries that are all wrong for you? Stuck sending a million emails just to get ghosted? It might not be your marketing, it's your inquiry form. In this episode, I break down the 4 most common form mistakes I see after auditing 100+ of them, and exactly how to fix yours depending on what's actually going wrong. GIVEAWAY HAPPENING THIS WEEK + IN FUTURE WEEKS!! Be on the lookout here: Visual person? I gotchu. Swipe through and save this post on Instagram: Power Play: Listen to the FREE Private Podcast, House Rules:
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Change feels scary until you realize it doesn't have to be a big deal. This week I'm walking through the exact decision I just made โ moving Tipsy Business from Tuesdays to Wednesdays โ and using it as a live example of the difference between hard change and easy change. ๐ House Rules (free): ๐ PowerPlay: In this episode: Hard change vs. easy change & why the gap isn't logic, it's identity Reframing procrastination and last-minute recording (it's not a character flaw) How to spot what's actually "hard" for you so you can move toward easy Why I'm moving the...
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Here's your template! "you could spend this summer with [insert pain point], or you could [insert pitch/desire point]" Name the thing they're stuck in, hand them the easier way out. Here's how it plays out: ๐๏ธ Stationer: "You could spend your summer staring at a screen trying to make sense of your guest list. Or you could download my free guest list template." ๐ฆ Product-based: "You could buy another cheap [thing] on Amazon that's probably going to break after the second use, or you could just buy [your thing] now instead of later." ๐จ Live event artist: "You could have...
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Welcome back to Tipsy Business! After a little time off, I'm pulling back the curtain on one of the most chaotic (and honestly, most fun) weeks I've had in my business โ no childcare, no team, and I doubled my usual workload, all while pregnant and running two businesses. Links Mentioned ๐ House Rules (free private podcast): ๐ Read the original post this episode is based on: ๐ฅ BTS in real time โ Day 3: ๐ฅ BTS in real time โ Day 3, Part 2: ๐ฅ BTS in real time โ Day 4: ๐ฅ BTS in real time โ Day 5: In this episode, I'm breaking down: Why I had zero support...
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https://www.twocanco.com/house-rules
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If you've ever been told to niche down, pick one thing, or stop having so many ideasโฆ this riff is for you. Put your headphones in, turn it up, and come home to yourself. You were never too much. You were always the perfect amount. If you like the way this makes you feel, come back to it often. And then apply to join the Art of Ease Mastermind, where you'll be right at home with a bunch of multi-passionate creative souls who will love having you in this space.
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March was hard. Like, really hard. No support, a toddler in the thick of potty training, first trimester exhaustion, and two peopleโs jobs to do โ alone. And yet, my business never once caused me stress. In this episode Iโm pulling back the curtain on the hardest month Iโve had in years โ what fell apart, what held, and the mindset shift that changed everything going into April. Weโre talking about: โข Why comparing your life to other momsโ is doing you serious harm โข What it actually looks like when your business is built for real life โข Why I paused...
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I'm getting honest about my relationship with AI โ how I actually use it, where I draw hard lines, and why this conversation matters so much to me as a coach to artists. I cover why I switched from ChatGPT to Claude, what finally pushed me to make the move, and why I think it's the superior product ethically and functionally. I also come clean about Grammarly โ spoiler, I didn't even know it was AI until I looked it up writing this episode. We get into the big stuff too: Disney firing 1,000 artists after using their work to train AI, the ethics of scaling a business entirely on AI...
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This is the perfect audio to listen to on a walk, in the car, or when you need a quick energy shift. You can close your eyes, but you donโt have to! Do what feels natural. Apply to work together:
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