With Park Director and Managing Director of ROARR!, Adam and Martin Goymour
Release Date: 04/26/2023
With Mary Sparrow, co-owner of Hippersons Boatyard
Tourism Business Chat
How does a headteacher at the top of her career come to live and work on the Broads? We find out, as Mary takes us on a journey that ‘cruises’ through a career working with troubled teens, into a battle with cancer, and out into the warmth and wonder of Beccles, a hugely popular part of the Norfolk Broads. After being told that the stress of her job was the likely cause of her cancer returning, Mary and her husband took this as a sign to pack up their London life and pursue their dream, starting a business in boat repairing. Mary was adamant, though, that she didn’t want to work in...
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With Claudia Roberts - CEO of Zoological Society of East Anglia
Tourism Business Chat
With Claudia Roberts, CEO of the Zoological Society of East Anglia (ZSEA) Whatever your moral feelings towards zoos, there’s no denying that conservation is vitally important in a world with ever-decreasing natural habitats, and Banham Zoo is a leading example of this. Claudia Roberts is CEO of the Zoological Society of East Anglia (ZSEA) which operates Banham Zoo and Africa Alive. The charity was formed in 2013 to secure the long-term future of the zoos and in the interest of improving animal welfare, or as Claudia puts it ‘profit for purpose’ Claudia’s step into both the zoo...
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BONUS – Tourism Business Survey insights with Adnams, Banham Zoo and Hippersons Boatyard
Tourism Business Chat
The Tourism Business Survey was relaunched for 2023, after a ‘COVID-19 break’ and the results were announced at a seminar on 25 April to an audience of sector leaders. We recorded the panel discussions hihglights for listeners to enjoy who were unable to attend on the day. You can hear reflections on the results of the survey from the team of experts at Larking Gowen, and commentary from Andy Wood, CEO of Adnams, Claudia Roberts, CEO of Zoological Society of East Anglia which operates Banham Zoo and Africa Alive, and Mary Sparrow, owner of Hippersons Boatyard in Norfolk. Valerie...
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Tourism Survey bitesize chat. In tourism, we are storytellers!
Tourism Business Chat
Chris whisked away some leaders in the tourism sector after the Tourism Business Survey seminar on 25 April 2023, and hosted a very special chat. His guests were Oliver Paul, co-owner of Suffolk Food Hall, Tarnia Robertson, a Hospitality Consultant and Business Coach (and former MD of Ufford Park) and Elliott Attew, Manager of Deer’s Glade Caravan and Camping Park. In this bitesize episode, they reflect on the results of the Tourism Business Survey and how the data has reflected concerns and stories around trends and sustainability. They discuss how to make sustainability part of your...
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With Asa Morrison, Chief Executive of Visit Great Yarmouth
Tourism Business Chat
What does your mind conjure up when we say Great Yarmouth? Whether we’ve been there or not, we likely all have something come to mind. That’s the power of marketing and positive experiences. Asa Morrison is Chief Executive of Visit Great Yarmouth, a Destination Marketing Organisation (DMO) and tourism business improvement district, of which there are only three in the UK. Asa is passionate about where he lives and works, and his role is to increase support and visitors to Great Yarmouth, in a sustainable and responsible way. He chats to Chris about the issues with the public...
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With Park Director and Managing Director of ROARR!, Adam and Martin Goymour
Tourism Business Chat
This week, Chris speaks to two of East Anglia’s big hitters, Park Director of ROARR!, Adam Goymour, and the park’s Managing Director, Martin Goymour. ROARR! is the UK’s biggest dinosaur themed adventure park, beloved by thousands of families, both locally and across the country. This successful father and son team has taken the park to dizzying heights in recent years. They reflect on what prompted their decision to start up what is now one of the UK’s biggest Halloween scare attractions, PrimEVIL! They even discuss their legal battle surrounding a certain famous dinosaur called Dippy!...
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S4 Ep1 With Steve Magnall, owner of Two Magpies Group
Tourism Business Chat
Chances are, by now, you’ll have seen Steve’s bakeries on one of your days out, or if you haven’t, you likely will do soon! Steve chats to Chris about how he met the founder of Two Magpies Bakery, Rebecca Bishop, and left the corporate life behind him back in 2018, to help invest and grow the then small bakery into the well-known chain it is today. Steve speaks honestly on the financial situation they found themselves in during lockdown, and what they did to ensure the future of the business, and therefore the mortgages of his team, whom he speaks of with great pride. He elaborates on...
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S3 Ep3 Wiveton Hall Farm - Desmond MacCarthy, Owner
Tourism Business Chat
Norfolk is famous for a lot of things, and back in 2015 when the BBC commissioned a behind the scenes reality TV series about life on Wiveton Hall Farm; Normal for Norfolk, Desmond MacCarthy and his infamous eyebrows were added to the list! Chris chats to Desmond about life on and off camera; Desmond’s passion for the environment; and how you pivot a business model from fruit picking and farming, into a successful tourist destination. Desmond highlights the importance of sustainability within the tourism sector, how agricultural firms need to embrace this, and how all those in the sector...
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S3 Ep2 Imperial Hotel, Great Yarmouth - Managing Director Nick Mobbs
Tourism Business Chat
Nick oversees the well-known, and well-respected, Imperial Hotel, in Great Yarmouth. In February 2020, the business won the title of ‘Customer at the heart of everything’ at the Norfolk & Suffolk Tourist Attractions awards. No sooner had they got the award on the mantle-piece, COVID-19 hit and Nick reflects on the headless chicken feeling they experienced. As a hotel that could remain open, they found themselves constantly moving goalposts and pivoting at every turn. They were offering rooms to the East Anglia 1 wind farm offshore teams but, whilst servicing key workers, they still...
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S3 Ep1 Norfolk & Suffolk Tourist Attractions - Peter Williamson, DMO Vice Chair
Tourism Business Chat
We are back for series three with a bang! There are not many with more experience or passion for the tourism sector than Peter Williamson, former Chair, now Vice Chair of the Destination Marketing Organisation (DMO), Norfolk & Suffolk Tourist Attractions. Peter is the former owner of the hugely popular Merrivale Model Village, but when he sold the village in 2017 retirement didn’t suit him, so he returned to work by launching The Old Penny Arcade. This attraction allowed him to pursue his passion of refurbishing vintage fairground and amusement arcade machines, where families can revel in...
info_outlineThis week, Chris speaks to two of East Anglia’s big hitters, Park Director of ROARR!, Adam Goymour, and the park’s Managing Director, Martin Goymour.
ROARR! is the UK’s biggest dinosaur themed adventure park, beloved by thousands of families, both locally and across the country.
This successful father and son team has taken the park to dizzying heights in recent years. They reflect on what prompted their decision to start up what is now one of the UK’s biggest Halloween scare attractions, PrimEVIL! They even discuss their legal battle surrounding a certain famous dinosaur called Dippy!
They see themselves as ‘memory makers’ and chat to Chris about how people, namely, their team members, and the families they serve, are at the heart of every decision they make.
Adam is open and honest about challenges they’ve faced, how new ideas get off the ground, how they managed during the COVID-19 lockdowns, and what they’ve done to make their attractions accessible during the cost-of-living crisis that is impacting so many visitors.
Martin reminisces about his time running Banham Zoo and Africa Alive, and why the decision was made to form a charitable trust, the Zoological Society of East Anglia, and ‘hand over’ his life’s passion in the interest of conservation and animal welfare.
This is a fascinating behind-the-scenes look into what it really takes to run one of the region’s biggest tourist attractions.
Visit ROARR! here
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