Ep436: Motorcycles, Missions & a Movement: How Erik Hatterscheidt Is Redefining Leadership for The Next Generation of Male Leaders
Unconventional Life with Jules Schroeder
Release Date: 07/14/2025
Ep443: The Millionaire Mindset of a Franchisepreneur: Kim Daly on Wealth, Freedom & Designing a Life You Own
Unconventional Life with Jules Schroeder
Kim Daly is a franchise expert, business coach, motivational speaker, and one of America’s most sought-after franchise consultants. For over two decades, she has empowered thousands of individuals to create wealth and freedom through franchising. She began her career as a fitness entrepreneur and consultant for brands like Gold’s Gym and eDiets.com before discovering her true calling in franchising. By combining her business acumen with her unique mindset system, The Daly Plan, Kim built the largest franchise consulting business in history. Today, she is the host of KimDaly.tv and the...
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Ep442: Preserving Life’s Most Meaningful Moments with the Andrea Cole
Unconventional Life with Jules Schroeder
Andrea Cole is the founder and CEO of dbandrea® | Flower Preservation Firm, the world’s leading flower preservation company. What began with a Valentine’s Day bouquet from her now-husband blossomed into a global brand creating tens of millions of personalized, heirloom-quality keepsakes. With a unique blend of artistry and precision, Andrea has elevated flower preservation into a fine art, giving people a way to carry their most meaningful moments forward for generations. Beyond her role as an entrepreneur, Andrea is also a leader in the wedding industry, serving as Director of Marketing...
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Ep441: Sharpening Your Edge with Entrepreneur & High-Performance Coach Christian Ray Flores
Unconventional Life with Jules Schroeder
Christian Ray Flores went from child refugee to global pop star, and now to entrepreneur and high-performance coach. Through his Xponential Edge framework, podcast, and newsletter, he helps leaders cut through noise, sharpen their strengths, and build brands that thrive. Connect with Christian Website: Instagram: Podcast: The Xponential Edge Newsletter:
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Ep440: Building Confidence Through Design with Movemama’s CEO Kelsey Garlock
Unconventional Life with Jules Schroeder
Kelsey Garlock is the founder of Movemama Apparel, a breastfeeding and pumping clothing line designed for comfort, confidence, and style. A mom of three, she turned her own nursing challenges into a brand that empowers moms through functional, long-lasting designs. Connect with Kelsey: Website: Instagram: Amazon Store:
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Ep439: Reverse Aging and Radical Reinvention: How Terry Tateossian Is Redefining Midlife Power
Unconventional Life with Jules Schroeder
Terry Tateossian is a serial entrepreneur and wellness coach who transformed her health in her 40s, losing over 80 pounds and launching THOR Retreats. A former tech founder, she now helps women over 40 reverse aging, balance hormones, and reclaim their vitality. Connect with Terry: Website: Instagram: @how.good.can.it.get Podcast: How Good Can It Get on Spotify and Apple Podcasts
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Ep438: Designing Business for Freedom with Michael Walsh
Unconventional Life with Jules Schroeder
Michael Walsh is a visionary leader, speaker, and author known for igniting passion in the business owners and senior leaders he works with by helping them to drive their established businesses to growth levels beyond their expectations. Michael has quietly served the owners and leaders of small to medium sized businesses for 30 years. He has supported hundreds of company owners in their quest for business growth and 3 core freedoms: Freedom in their business, from their business and because of their business. Connect with Michael Website: Book: Freedom by Design – available on Amazon...
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Ep437: All In, Everywhere: How Joseph Shalaby Balances Business, Family, and Faith
Unconventional Life with Jules Schroeder
Joseph Shalaby is a nationally recognized mortgage entrepreneur, investor, and the founder and CEO of eMortgage Capital (EMC)—one of the fastest-growing mortgage platforms in the United States. With a footprint in 47 states and a team of over 1,200, EMC is ranked the #1 non-delegated lender in the country and a top 5 mortgage brokerage nationally. An immigrant and self-made business leader, Joseph is known for his systems-driven approach to leadership, blending cutting-edge technology with top-tier support to empower loan officers and elevate the home financing experience. He is also the...
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Ep436: Motorcycles, Missions & a Movement: How Erik Hatterscheidt Is Redefining Leadership for The Next Generation of Male Leaders
Unconventional Life with Jules Schroeder
Erik Hatterscheidt is the founder of Freshline Moto Club, the world’s only brotherhood that unites entrepreneurial men through extreme motorcycle expeditions and humanitarian missions. Raised by an ex-Commando father, Erik developed a disciplined, high-performance mindset that he now channels into leading men on life-altering adventures across some of the world’s most challenging terrains—from the Sahara to the Andes. Through Freshline, Erik has built a global community of over 239 vetted members who support each other through rugged expeditions, real-world service, and campfire...
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Ep435:The Proven Method to Resolving Conflict
Unconventional Life with Jules Schroeder
Doug Noll is a lawyer-turned-peacemaker, award-winning author, and internationally recognized expert in conflict resolution. After a 22-year career as a successful civil trial lawyer, Doug walked away from a $10 million partnership to pursue peacemaking full-time. He earned a master’s degree in Peacemaking and Conflict Studies and went on to co-found Prison of Peace, a global initiative that trains incarcerated individuals to become mediators and violence de-escalators. His groundbreaking method of “listening people into existence” has helped transform the lives of thousands—from...
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Ep434: The Fruit Stand That Became a Movement: Shannon Houchin on Community, Chaos, and Customer Love
Unconventional Life with Jules Schroeder
Shannon Houchin is the founder of Roadside Republic, a 7-figure seasonal business built from a single peach stand and a whole lot of hustle. After launching her first stand in a gas station parking lot with no investors and a $1,500 setup, she scaled it into a multi-state roadside empire—with pop-up tents, a storefront in Fort Worth, and a cult following for fresh, Texas-grown produce. Shannon’s been featured in Entrepreneur and Inc. and is on a mission to bring back the American roadside as a place of freedom, grit, and good fruit. Connect with Shannon: Website: Instagram: Facebook: ...
info_outlineErik Hatterscheidt is the founder of Freshline Moto Club, the world’s only brotherhood that unites entrepreneurial men through extreme motorcycle expeditions and humanitarian missions. Raised by an ex-Commando father, Erik developed a disciplined, high-performance mindset that he now channels into leading men on life-altering adventures across some of the world’s most challenging terrains—from the Sahara to the Andes.
Through Freshline, Erik has built a global community of over 239 vetted members who support each other through rugged expeditions, real-world service, and campfire conversations that forge deep accountability. His mission is to help successful but unfulfilled men rediscover purpose, embrace challenge, and build legacy—not by offering retreats, but by delivering rites of passage that blend adventure with responsibility.
Erik’s expertise spans leadership under pressure, building trust in high-stakes environments, and guiding teams through adversity. He has also scaled an international marketing consultancy serving over 600 clients worldwide and has led humanitarian logistics campaigns across continents.
Connect with Erik Hatterscheidt:
- Website: https://www.freshlineclub.com/
- Instagram: @freshlinemotoclub