Challenge What a Powerful Voice Sounds Like - EP 48
The Podcaster's Guide to a Visible Voice
Release Date: 10/10/2022
The Podcaster's Guide to a Visible Voice
How do you bring your humanity to your podcast? Sharing your voice isn’t always easy. Factor in the painstaking writing of your script or copy, all those edits and revisions, and some nerves about speaking into the mic, and even the most heartfelt story can wind up either flat and unemotional or encased in that “reporter voice” from the dawn of radio. Unlock some podcasting inspiration through this conversation with Erin Moon, a classically trained actor who has narrated more than 450 audiobooks. To deliver the sincere and evocative narration for which she’s known, Erin centers...
info_outline Audiobook Inspiration to Master Your Microphone - EP 76The Podcaster's Guide to a Visible Voice
What’s the connection between audiobooks and podcasts? You already know the right tone and voice is essential for building a connection with your listeners. It just makes sense, then, that you can turn to different kinds of audio media for inspiration when looking to further hone your skills behind the mic. Take, for example, audiobooks. Especially in the last year or so, the connection between audiobooks and podcasts has expanded beyond the shared audio medium. Platforms like Spotify are putting a lot of their chips on audiobooks, and podcasters need to start considering this angle...
info_outline Writing For Your Podcast with Shannon Kirk - EP 75The Podcaster's Guide to a Visible Voice
How do you create the written content for your podcast? You’ve probably heard actors say that they can’t bring themselves to watch their own films. As a podcast host, maybe you relate to the cringe factor that comes from listening to your shows after you’ve recorded them, but if you’ve decided to write episode-accompanying blog posts and show notes yourself, you don’t have that luxury—you have to tune back in. And if you don’t consider yourself A Writer, this process can feel a bit overwhelming. Shannon Kirk is the writer behind the blogs and show notes for the podcasts Mary...
info_outline Better Writing For Podcasting: Takeaways From Radio School - EP 74The Podcaster's Guide to a Visible Voice
How do you write for your podcast when you’re “not a writer”? A lot of podcast hosts are drawn to the audio medium because they have always felt they can express themselves better and more easily through speaking than through writing. In this episode, Mary shares how a lackluster introduction to writing in her youth spurred her into radio—she wanted to speak instead of write! Then, she discovered that radio and podcasting still call for a fair bit of writing. Facing that demon created the a-ha moment that led Mary to fine-tune a writing-for-speaking approach that works and...
info_outline Crafting a Consistent Brand Story with Brigitte Bojkowszky - EP 73The Podcaster's Guide to a Visible Voice
How does branding tie into your podcast? As a podcast host, figuring out how to communicate why your episodes are worth listening to is one of your most important tasks. Downloads are nice and all, but it’s the strength of your brand—and really nailing down how you want your listener to feel—that encourages them to earmark some of their extremely valuable time for listening to your show. This is what truly sets you apart from the competition. Dr. Brigitte Bojkowszky is a brand strategist and educator with more than 20 years of experience in her field, and she’s also a podcast host...
info_outline Speak With Spirit: Stop Editing Out Your Authentic Voice - EP 72The Podcaster's Guide to a Visible Voice
The 2024 podcasting season is gearing up to be an exciting one, with lots of changes on the horizon. New ventures like YouTube integration have raised this huge existential question—what is a podcast? And while this fresh take brings up questions of video components, RSS feeds, and more—at the end of the day, the road forward for podcasting is still paved with audio-first emotional connection. In this episode, Mary ties her year-end 2023 values into the exciting future of this innovative medium, underscoring the power and necessity of remaining authentic and captivating as we use our...
info_outline Celebrating with Values to Nourish Your Podcast - Year End Break - EP 71The Podcaster's Guide to a Visible Voice
What values are at the heart of your podcast? As 2023 draws to a close, most of us are preparing for some kind of annual review, whether it’s for our business or our personal lives. When you’re looking back on your professional or family values and how they showed up this year, don’t forget your podcast! With all those moving parts, your show is almost like a business in and of itself. That means it deserves its own values. In the final episode of the year, Mary explores how to identify those values and incorporate them into every fibre of your podcast. This is a great way to make...
info_outline How to Use Research and Reports to Guide Your Podcast with Megan Dougherty - EP 70The Podcaster's Guide to a Visible Voice
How does a report full of podcast stats make you feel? Chances are, you either pore over every page or close the tab, afraid those nasty numbers will tell you things you don’t want to know! Lucky for all of us podcasters out there, Megan Dougherty—a brilliant digital marketing strategist, podcast producer, and creator of the State of Business Podcasting Report—is here to break down how to really get the most out of these statistics. The great news is, if you take them as gentle nudges instead of mandatory prescriptions, all those pie charts and bar graphs offer awesome guidance (and...
info_outline Intangible Values of a Podcast: What It Means For Stats, Metrics, and Monetization - EP 69The Podcaster's Guide to a Visible Voice
What metrics are you using to measure your podcast’s success? Podcasting is a fantastic business marketing option. It’s a uniquely transparent and personal way to showcase your thought leadership, your services, and your authentic self—all without having to style your hair. Like any marketing strategy, podcasters inevitably want to see how successful their show is, and it’s understandable that they turn to popular metrics like downloads to figure this out. In this episode, Mary breaks down why traditional advertising-focused stats might not be the best pick for independent...
info_outline Find Your Purpose and Impact with Podcasting with Shobna Kannusamy - EP 68The Podcaster's Guide to a Visible Voice
How well do you know your ideal podcast listener? If you can figure out—like, really, deeply identify—the purpose of your podcast and who you’re creating it for, you’ll discover the huge impact this can have on your show’s success; it helps make every part super cohesive, from selecting your guests and topics, to reaching your ideal audience, to achieving personal growth along the way. Multi-hyphenate entrepreneur Shobna Kannusamy has experienced all these benefits firsthand while creating her podcast, Colour Me Brave, where she amplifies the voices of women of colour through...
info_outlineWhen you’re behind the mic, how often do you second guess yourself, pause and try not to say those ums and uhs? Or you put on your “podcast host” hat and start speaking with a different voice? In today's episode, I break down the limiting beliefs about what makes a “strong voice” so we can rewrite our subconscious brain about what we believe that is. You’ll learn how to reclaim your voice and go from being restricted and nervous to being magnetic and unapologetically yourself behind the mic.
The idea of what power sounds like these days is shifting. So let's explore that and let's change things together.
Links worth exploring from the episode:
- Just Busters Facebook Group https://www.facebook.com/groups/justbusters/
- Global Podcast Editors https://globalpodcasteditors.substack.com/
- Pre-event for International Podcast Day https://youtu.be/SCcqolhrJYE?t=3967
Connect with Mary!
- Leave a voicemail with your feedback at https://www.speakpipe.com/VisibleVoice
- Or email [email protected]
- Engage with Mary on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions
- Find more secrets and the full transcript of the episode at http://www.visiblevoicepodcast.com
- To learn more or work with Mary, check out https://www.organizedsound.ca
Podcast cover art by Emily Johnston of Artio Design Co. https://www.artiodesignco.com