13. Sangram Vajre about what makes a Chief Marketing Officer successful
Release Date: 12/15/2021
13. Alina Vandenberghe: From Selling Her House to Building a Billion-Dollar Startup
Ready Set Goal
In this episode, we sit down with Alina Vandenberghe, the fearless co-founder and co-CEO of Chili Piper. In 2016, she sold her house to fund the launch of a company with one clear mission: to fix the broken B2B buying experience. Fast-forward six years, and Chili Piper is now a near-unicorn, helping GTM teams at companies like Gong, and Verizon convert demand like pros. Alina opens up about building a business with her husband and co-founder Nicolas, lessons from hypergrowth, and juggling startup life with raising two young boys in Brooklyn. This episode is all about bold moves, smart scaling,...
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12. Fanny Wallér, senior board professional about strategy, OKRs and transformation
Ready Set Goal
We're joined by Fanny Wallér, a seasoned executive and board professional with over two decades of leadership experience in strategic communications, sustainability and corporate transformation. Together, we explore the board’s crucial role in goal setting and how frameworks like OKRs (Objectives and Key Results) can be effectively. Fanny shares practical insights on aligning strategy with execution, driving transformation, and how boards can go beyond oversight to actively shape an organization's future. Whether you're a board member, executive, or just curious about how high-level...
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11. Professor Lukas Goretzki from Stockholm School of Economics about management control systems
Ready Set Goal
Welcome to Ready Set Goal! I'm Sophie Hedestad, the CEO and founder of NOQX, a leading performance platform for companies aiming to win in their industries. I am beyond excited for this episode. Joining me is Professor Lukas Goretzki from the Stockholm School of Economics. Lukas is a renowned expert in the field of management and control systems, with extensive research and insights that are reshaping how we think about leadership and organizational goals. In this episode, we’ll explore the delicate art of balancing transformational goals with the more routine, yet essential,...
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10. Andreas Johansson on Purpose-Driven Objectives & Key Results (OKRs) at SSE Business Lab, the Startup Incubator of the Stockholm School of Economics
Ready Set Goal
Welcome to today's episode! I'm Sophie Hedestad, and joining me is Andreas Johansson, CEO of SSE Business Lab, the startup incubator at the Stockholm School of Economics. And just recently, he announced that he will start a new venture. It's not official quite yet, but he wrote something about fintech the other day on LinkedIn, so let's see what he comes up with! Since 2019, Andreas has spearheaded innovative programs like Activate, Incubate, and Ideate at SSE Business Lab, nurturing over 200 companies with a focus on entrepreneurship and sustainability. He also has experience with the...
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9. Jenny Rundbladh, CEO of SPP, on Must-Win Battles
Ready Set Goal
Welcome to Ready, Set, Goal the 15-minute podcast where we dive into the art of goal-setting at work! Join host Sophie Hedestad, CEO of NOQX, a leading performance platform, as she uncovers how top leaders achieve their goals. In today's episode, Sophie chats with Jenny Rundbladh, CEO of SPP, who will reveal the secrets behind their "Must Win Battles" strategy, a powerful approach to achieving clarity and focus in goal-setting. Tune in for an inspiring conversation that will help you master your own goals. Are you ready? It's time for Ready, Set, Goal!
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8. Martin Weibull Shares Intelliplan's Journey with OKRs
Ready Set Goal
In this episode of Ready, Set, Goal, Sophie Hedestad is joined by Martin Weibull, the esteemed CEO of Intelliplan, who generously shares insights into his company's remarkable journey towards success. Together, they explore Intelliplan's innovative use of OKRs to not only drive growth but also to realize their vision of becoming industry leaders. Join Sophie and Martin as they uncover the intricacies of Intelliplan's OKR methodology and learn how it can inspire and guide listeners towards their own triumphs. Get ready to set your goals and make them a reality with Ready, Set, Goal! ...
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7. OKR-Pro Jeff Gothelf shares goal-setting strategies for maximum success
Ready Set Goal
Step into the world of goal-setting and OKRs with "Ready, Set, Goal," a fun 15-minute podcast hosted by Sophie Hedestad. Sophie works at NOQX, a cool platform that makes goal-setting enjoyable for everyone. Today, Sophie chats with Jeff Gothelf, who's really good at helping big companies with their goals. Jeff shares his "aha" moments about setting objectives and key results (OKRs). Get ready to learn some cool stuff about reaching your goals! Tune in and Ready, Set, Goal!
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6. Johan Oljeqvist, CEO of Fryshuset, shares goal-setting strategies
Ready Set Goal
Welcome to Ready, Set, Goal, the 15-minute podcast delving into the fascinating realm of goal-setting strategies. I'm your host, Sophie Hedestad, here to spark inspiration for achieving ambitious growth goals within organizations. Proudly representing NOQX, a platform dedicated to making goal setting enjoyable for both employees and leaders. In today's episode, I have the privilege of conversing with Johan Oljeqvist, the CEO of Fryshuset. Fryshuset adopts a distinctive decentralized and value-driven approach to goal setting. Does this unconventional method lead to success? Join us as we...
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5. Kim Swing from Ahlsell about making Goal-Setting a part of the Culture
Ready Set Goal
In this episode, we're joined by Kim Swing, the HR Director at Ahlsell, the top distributor of installation products in the Nordic region. Kim handles People and Culture at the company. We're talking about why diversity and inclusion matter when setting goals. Plus, we'll chat about how Ahlsell sets and grows its goals over the years.
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4. Heidi Rundt on how they use OKR (Objective & Key Result) at HYPER ISLAND
Ready Set Goal
In this episode you have the opportunity to listen to Heidi Rundt, CEO of Hyper Island she has an amazing track record in commercial roles. She joined HyperIsland in 2017 and Hyper Island is a digital creative business school. As the CEO she is responsible for the overall results at Hyper Island, we will explore her insights on goal-setting strategies for maximum success. Since Hyper Islands uses the famous framework OKR we will dig into how they use the framework, how it developed over time and potential pitfalls start using it.
info_outlineIn this episode I get the opportunity to talk to marketing guru Sangram Vajre. He has launched a book called MOVE that is one of the best selling business books at the moment. It is a go to market framework that all businesses that wants to launch it´s products successfully could and should use. He is also passionate about marketing and today we will talk about being a CMO and what to focus on to be successful. What should a CMO report on and what should a successful CMO/CEO relationship look like? Fasten your seatbelts.