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Origins of Efficiency - The Glories of the Modern World

We Are Not Saved

Release Date: 01/02/2026

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We have a lot of nice things. We’re really good at making nice things. We should preserve these nice things. But also nothing lasts forever?

The Origins of Efficiency

By: Brian Potter
Published: 2025
384 Pages


Briefly, what is this book about?

The clever and incremental ways we’ve vastly increased humanity’s ability to make stuff. We’re constantly finding ways to build stuff cheaper, faster, and with fewer resources.

What's the author's angle?

Potter is probably best known for his Substack Construction Physics, which covers infrastructure, manufacturing, and building stuff in general. He also works at the Institute for Progress. Put those two together and you’ve got someone who’s a big fan of material progress, or what is sometimes referred to as a techno-optimist. 

Who should read this book?

If you want some amazing stories of how processes have improved, and a stirring defense of the modern world and all its wonders this is a great book. If you’re looking for higher level reflection on what it all means, particularly any sort of caution around progress and efficiency, then this is not the book for you. Potter is definitely an “onward and upward!” kind of guy. He does note that efficiency can’t be applied everywhere, and that it’s often constrained by other goals, like safety, but he still treats it as being inherently good. 

What does the book have to say about the future?

The book does point out that efficiency has become a “sociotechnical” issue. Particularly in the West, we often make choices to constrain efficiency as part of some broader societal goal. Potter doesn’t talk very much about China, but one could imagine that their drive for efficiency is not constrained in the same way and, going forward, this could give them the edge in our ongoing competition. 

Specific thoughts: Fantastic, awesome, hopeful, and scary