Why I Social
On this week’s episode of Why I Social, Chris sits down with Carrie Meconis (Leadership Coach and Staff at New York University). From a career that began in theatre both on the stage and as a stage manager to her journey to becoming a leadership coach, Carrie offers invaluable insights to take you into 2026 and beyond. Key Highlights The connection between stage management and organizational skills The personal and mental health benefits of running How Carrie began to work on leadership training The importance of self-awareness and why it's an anchor for leadership Hot...
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On this week’s episode of Why I Social, Chris sits down with Lasheen Williams (Tchallasheen, IG - Cosplayer). Lasheen recounts his journey to becoming a cosplayer. You'll also learn how he has created a community of content creation opportunities from his experience as a cosplayer - and the opportunities cosplay has since afforded him. Key Highlights What is a cosplayer, and how did he got started The process of content creation and collaboration How he dealt with challenges coming with cosplay How he uses cosplay to inspire his community Building his brand on social media...
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On this week’s episode of Why I Social, Chris sits down with Chris Porter (Creative Director and Board Game Designer/Publisher for Chris Couch Games). Porter breaks down his journey to becoming a Creative Director and finding the best way for him - including his experience from both corporate to entreprenurial settings. Key Highlights How he began his path to a career of a creative designer Becoming a board game designer and publisher Managing the time between his work as a creative designer and a publisher What role failure has played in his life - and how it's...
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On this week’s episode of Why I Social, Chris sits down with Chris Alexander, Senior Director of Digital Communications at NYU School of Global Public Health. Chris has spent more than a decade in higher education and has experience as a podcaster, content creator and integrated marketer. Key Highlights The role internships play in finding what you want (or don't want to) do What it's like to experience different roles in a large university The value of creating a professional portfolio How integrated marketing has played a role in his career and he has helped...
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On this week’s episode of Why I Social, Chris sits down with Nikki Sunstrum, CCMP—a globally recognized leader who has developed and leveraged communications and engagement to create significant impact in both government and higher education. Key Highlights How her experience in government (including as an elected city council person for the city of Portland) impacted her professional perspective Why it's important to level the playing field and bring the right people to the table Her experience as an industry leader in higher education Why you should "never abandon...
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In a very special episode of Why I Social, we explore the Power of AI. In three previous episodes, guests Theresa Portratz, Michael Katz and Maria Duran discussed their own unique perspectives and insights on the impact of AI. Please take a listen to their full episodes at the links below (Spotify) Links (LinkedIn Profiles) to the latest Why I Social Newsletter [LinkedIn] About our sponsor The National Institute for Social Media (NISM) empowers marketing professionals to elevate their social media expertise through industry-recognized certification. NISM provides...
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On this week’s episode of Why I Social, Chris has a conversation with who serves as social media manager for the and OMCP. Russell has worked her way from intern to her current role at the organization and even has the opportunity to work with the current class of interns in her present role. [Editorial Note: The previous episode left in a bit of audio that was not originaly intended for the final episode. An update was made on 9/23 at 9:30 p.m. to the audio shared] Key Highlights What it has meant to go from intern to her current role in the organization The value of the...
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On this week’s episode of Why I Social, sits down with Philip Wilkerson (Podcast Producer, Employer Engagement Consultant) to discuss his podcast () and his role as Employer Engagement Consultant at George Mason University in Career Services. Philip's interest in connecting with people helped him develop criticial skills that allowed him to launch his podcast in 2017. This week's business topic: Building A Brand as a Practioner Key Highlights The unique challenges in developing new skills and why it is important to pursue professional growth How Philip collaborates to...
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On this week’s episode of Why I Social, Chris sits down with Casey Cornell (Founder - The Pool Journals and ) to dig into the life of a consultant in the gig economy. From building brands to customer loyalty, Casey has been involved in every aspect of the marketing experience - before becoming founder of his own consulting business. Key Highlights A deep dive into the gig economy and life as a consultant The gamification of social media The importance of customer loyalty in marketing The pros, cons and challenges of start-up life The value of organic social...
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On this week’s episode of Why I Social, Chris sits down with returning guest Ryan Pena (Senior Marketing Leader, NMDP), a digital strategist and educator with a passion for helping individuals and organizations tell their stories more effectively through social media and emerging technologies. He expands upon what he's been up to since his original appearance on Why I Social - and more about his role as Senior Marketing Leader at NMDP. Key Highlights Why starting as a self-taught marketer fueled his curiosity and built the foundation for his social media expertise. Why...
info_outlineOn this week's episode, it's basically a holiday episode. Only, no holiday music - because of music rights and stuff. Or time. You decide the reason. Also, the truth is out there.
Note: This episode was recorded on Thursday, December 21st.
This week's Five Favorites:
1. HQ Trivia’s founders are facing fundraising roadblocks after investors learned of alleged bad behavior [Recode - story by Kurt Wagner]
2. Forrester: YouTube is most popular social site for 12- to 17-year-olds [Social Media Today - story by David Kirkpatrick]
3. Apple confirms iPhones with older batteries will take hits in performance [The Verge - story by Tom Warren and Nick Statt]
4. Magic Leap finally unveils augmented reality goggles, says it’s shipping next year [The Verge - story by Adi Robertson]
5. (Hot Topic) Eric Schmidt to become technical advisor to Alphabet [ABC Blog]
Honorable Mention(s)
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Instagram Testing Photos Posts to Multiple Accounts [Matt Navarra]
DISHonorable Mention(s)
- Amazon Files for "AmazonTube" Trademark [TechCrunch]
Five Favorites' Tweet(s) of The Week
Use the hashtag #FiveFavorites to share YOUR favorite stories each and every week - and YOU may be included on the show (including our new tweet of the week feature).