Females in Franchising: Entrepreneur Brittney Lincoln on Helping Women Scale Brands and Take Locations from 1 to 100
Release Date: 09/23/2025
Wings of Inspired Business
Tallulah Le Merle, a global thought leader in AI, leads AI investment strategy for Fifth Era & Blockchain Coinvestors, the asset management company focused on exponential technologies with a portfolio spanning 1,500+ startups (including 80+ unicorns like Chainalysis, Coinbase, Kraken, Opensea and Tether). On a mission to ensure business leaders drive AI innovation that is deeply human, conscious, and connected, Tallulah “Case for Hope in the Age of AI” keynote in San Francisco and the UK Parliament in London will soon debut as a book. A fractional COO with experience leading...
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Amanda Tress is the founder and CEO of FASTer Way to Fat Loss, one of the fastest-growing digital fitness and nutrition companies in the U.S. Founded in 2016, FASTer Way delivers a science-backed, sustainable approach combining intermittent fasting, whole-food nutrition, carb cycling, and strategic workouts. Under Amanda’s leadership, the brand has grown into a multimillion-dollar company with thousands of certified coaches and over 564,000 clients worldwide. 🔑Key Takeaways🔑 💡🤖 Human + Tech = Real Results: How Amanda’s unique “digital franchise” model gives certified...
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Clare Baukham is a Global Wealth Architect, alternative investment curator, and creator of The Billionaire Woman platform. An award-winning financial advisor, she expanded into media as the executive producer of multiple TV series centered on wealth, power, and business. Clare has built her empire around one core truth: wealth is identity, structure, and seduction. Raised in a household where even fruit in winter felt luxurious, she did not inherit wealth; she engineered it through clarity, devotion, and radical self-belief. Today, she guides visionary women and men into a new era of...
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Teju Owoye is a serial entrepreneur, author, and wellness innovator. She began her entrepreneurial journey by founding The Sulte Group, a growth marketing agency serving celebrity clients like Def Leppard and Ice Cube and top B2B SaaS companies alike. After facing her own health challenges, she launched Clean Rebellion, a clean beauty brand voted the Best Multi-Use Body Wash by Byrdie two years in a row. Today, she leads WellZest, a platform that connects individuals to holistic health providers and wellness experiences worldwide. Teju is also the author of The Audacity Journal, a guided...
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Madeleine Lambert is a co-founder of Originality.ai, a platform that provides a toolset to help content marketers, writers and publishers navigate the world of generative AI so they can publish with integrity. The company, which launched one week before ChatGPT, also specializes in AI detection technology, with solutions that help defend copyright, detect plagiarism, and beyond. Madeleine was also the co-founder of the marketing company Content Refined which was sold in 2022. 🔑Key Takeaways🔑 📝✨Transparency & Integrity Matter More Than Ever: With the boom in AI-generated content,...
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Dr. Shannon Decker is the Founder and CEO of VBC One, a consulting firm that partners with physician groups, health plans and vendors to optimize value-based care performance. With over 25 years of experience, including 17 in risk adjustment, quality and Medicare, she brings deep expertise in healthcare strategy, analytics, and operations. A published author and national speaker, Dr. Decker currently serves as a RISE fellow and on the faculty at Capella University. 🔑Key Takeaways🔑 💪❤️Proactive, Value-Based Healthcare: Learn about the shift in healthcare from a reactive "sickness"...
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Victoria Vaughan, an award-winning business leader and communication strategist, is the founder of B612, a New York–based PR agency serving high-growth technology companies. B612 clients are featured in top tier outlets such as NYT, WSJ, TechCrunch, Wired and have raised over $100m in funding in 2025. With over a decade in tech communications, Victoria previously served as CEO of the top-tier Web3 media company Cointelegraph, directly managing media strategy and operations. She was named a Best Business Owner by NYX awards’25. 🔑Key Takeaways🔑 🤖 💖 AI for PR: Learn how AI can...
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Lena McDearmid is the founder and CEO of Wryver, a consultancy that helps leaders create company cultures where people and performance thrive together. Previously Lena co-founded the fintech company Momnt, where she served as COO and Chief Culture Officer. With Wryver, she’s on a mission to create teams that trust each other and organizations that are future-ready in an AI world. With more than 20 years in leadership, consulting, and culture strategy, she focuses on strengthening the trust, rhythms, and structures that determine whether teams succeed or stall. 🔑Key Takeaways🔑...
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Elizabeth Gore is the co-founder and president of Hello Alice, a technology company that provides access to capital, connections, and education to over 1.5 million entrepreneurs. In turn, Hello Alice’s business health engine for banks and enterprise business services helps corporations increase engagement and transactions with small businesses. Hello Alice remains steadfast in its mission to ensure that every small business owner has the resources to thrive and live their dream. Elizabeth is the host of the Yahoo Finance show “The Big Idea,” and is the small business columnist for Inc...
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Kristin Thomas is the Founder of Marble Collective, an AI-powered platform transforming how women’s leadership is preserved, amplified, and discovered to make remarkable women easier to find, follow, and book, ensuring their legacies endure. Backed by 300+ women leaders, including more than 70 founding investors, Marble centralizes each leader’s media, milestones, and body of work into a living digital portfolio, redefining visibility and legacy for women everywhere. Kristin’s two-decade career in real estate and her board roles at Cold Spring Harbor Laboratory and YFCA shape her mission...
info_outlineBrittney Lincoln is the CEO and Founder of Females in Franchising, a dynamic platform dedicated to empowering women in the franchising industry. With over 13 years of experience spanning home services, beauty, and medical franchises, Brittney has built a reputation as a connector, educator, and strategist in the franchising world. She is passionate about providing a space for women to collaborate, learn from industry experts, and grow both personally and professionally. Her expertise lies in helping business owners understand franchising, scale their brands, and take their locations from one to 100. She’s also a partner in Limitless Franchise Growth, a franchise sales organization (FSO).
🔑Key Takeaways🔑
✨🤝 Why Community Matters in Franchising: Franchising can be isolating for women—whether you’re a franchisee, franchisor, or vendor. While other industries offer executive women robust networks, franchising often leaves women searching for peers who truly understand the unique challenges of this “not-quite-corporate, not-quite-entrepreneurship” field.
💡🚀 Franchising: Is It For You? Whether you’re dreaming of scaling your own brand or exploring business ownership through franchising, learn what it really takes to turn a business into a franchise, how to avoid common mistakes, leverage must-have systems for success, plus how to find—and vet—the right franchise for you.
💼 ⚡Roadmap for Aspiring Franchisees & Owners: Why profitability and repeatability are king when thinking about franchising your business. Plus, systems, documented processes, and team support are musts if you want to scale and support franchisees successfully. And if you’re looking to buy a franchise? Seek a reputable franchise consultant to find the right fit for your goals and lifestyle.
🧠✨ The Mindset Shift: Why abundance, not scarcity, powers women’s success—and how Females in Franchising is setting a culture where women “don’t compete, we complete each other.”
👩🔬 📈 Females in Franchising: Learn all about Brittany’s new community platform (now with a waitlist!)—designed to foster authentic connections, mentorship, collaboration, and resource-sharing just for women in franchising. Think: in-depth peer groups, a community-driven job board, and expert-led “mentorship minutes” calls.
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More about Brittney at Limitless Franchise Growth