How To Build A Luxury Brand When The Odds Are Stacked Against You with Rokeya
Release Date: 05/26/2023
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Journalist Josie Cox is a leading authority on the relationship between economics, business and gender. In this episode of Show Me the Way, the author of "Women, Money, Power: The Rise and Fall of Economic Equality" talks about the history of women’s fight for economic emancipation and the barriers to gender equality that still exist today. We discuss the untold stories of female financial pioneers, sexism in the workplace and how Covid has impacted the gender pay gap. Despite the harrowing reality of the data, Josie’s book is a call to action to unite in collective effort against...
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How To Market and Sell Yourself Successfully Internationally with Muse of Marketing, Allyson Stewart-Allen
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Show Me The Way
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info_outlineRokeya is the founder of the luxury fashion brand, Khanums.
She is a British Bangladeshi, born and raised around what she calls the “dodgy” ends of East London.
She came from a working class family of seven siblings, with parents who immigrated from Bangladesh for better opportunities.
She became a young teen mum and ended up a lone parent.
Statistically, the odds were stacked up against her but she wouldn't let societal expectation (or lack of it) hold her back.
Rokeya put herself through law school and started a job in the corporate world. On the side she started to design her own clothes and launched her own brand. And it went from strength to strength. So she quit the day job.
Khanums has grown to become a luxury brand stocked in Harvey Nichols and on track to a turnover of £1 million this year.
Rokeya is also an ambassador for the Bangladesh Education Trust dedicated to ending child labour.
For Emmeline's bookshelf she recommends The Compound Effect by Darren Hardy.
The brand: https://khanums.co/
Instagram: https://www.instagram.com/rxkeya/?hl=en
Marie Claire feature: https://www.marieclaire.co.uk/fashion/khamuns-designer-profile
