E157 – Improving Email Deliverability, Open Rates and Personalization (Rene Morozowich, renemzw.com)
Release Date: 08/03/2021
E182 - Selling $100,000+ Projects (Matt Medeiros, Pagely)
WPMRR WordPress Podcast
In today’s episode, we get to listen again to Joe and Matt Medeiros’ conversation. They talk about how running a family-owned agency honed his entrepreneurial and sales skills, constantly giving value to potential customers, and learning effective sales talk. Matt is a content creator and the Director of Podcaster Success at Castos. He hosts the podcast, Matt Report, where he talks to a wide range of digital business owners and web consultants. People in the product, marketing, and the agency space are the primary guests. Episode Resources: on , , and ...
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E181 - Making it as an Influencer (Shane Barker, shanebarker.com)
WPMRR WordPress Podcast
In today’s episode, we get to listen again to Joe and Shane Barker's conversation. They talk about why real-time engagement matters more than fake following, how influencers shouldn’t rely on just one platform, and staying visible online through relevant and relatable content.
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E180 - Challenges of Organizing 1,000+ Person Virtual Conferences (Brian Richards, WPSessions)
WPMRR WordPress Podcast
In today’s episode, we get to listen again to Joe and Brian Richards’ conversation. They discuss the ins and outs of virtual conferences, the challenges of making people show up on event day, and finding success in organizing paid virtual events.
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E179: Leading the Charge on Headless WordPress (Scott Bolinger, AppPresser)
WPMRR WordPress Podcast
Travis Pastrana crashes in on his motorbike and does a triple backflip into our foam pit! He’s here today to talk on mobile apps for WordPress and more.
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E178: Running a Growing Sales & Marketing Team (Nathan Bliss, Kinsta)
WPMRR WordPress Podcast
The legendary Jedi Master Obi-Wan Kenobi stops in today to share his ideas on directing and guiding his mentees.
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E177: The Powerful Women of WordPress (Amy Masson, Women in WP)
WPMRR WordPress Podcast
Hermione comes through the Floo Network and enlightens us on the path of the empowering female-led project Women in WP.
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E176: Pixel-Perfect Optimization and Compression (Shane Bishop, EWWW Image Optimizer)
WPMRR WordPress Podcast
In today’s episode, we get to listen again to Joe and Shane’s chat about image optimization. They cover the technical side of image optimization, how the app is designed to compress images across multiple platforms and websites, and the projects currently in development.
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E175 - Maintaining Your North Star (Justin Busa & Brent Jett, Beaver Builder)
WPMRR WordPress Podcast
In today’s episode, we get to listen again to Joe, Justin, and Brent’s conversation about building websites and applications. The beaver Builder team is big on developing products that will largely benefit their community, talent acquisition from the same circle, and what’s keeping them forward and continuously building products around new ideas.
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E174 - Starting a Freelance Career (Sam Smith, gsamsmith.com)
WPMRR WordPress Podcast
In today’s episode, we get to listen again to Joe and Sam’s conversation about joining WordPress. They discuss Sam’s stories during his firefighter days, how he stumbled upon WordPress and coding, and his approach on how he successfully managed his time to build his own business.
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E173 - Dominating the Enterprise Space (Mario Peshev, DevriX)
WPMRR WordPress Podcast
In today’s episode, we get to listen again to Joe and Mario’s conversation on the enterprise space. They discuss how a paid service should always focus on delivering prime and premium experience per user visit, pros and cons of different invoicing methods, different channels to hunt for potential clients, and the power of inbound sales.
info_outlineIn today’s episode, Joe talks to Rene Morozowich, a freelancer in the WordPress space who works with small and medium sized business and individual projects in building and managing service-based websites. She’s a Business Intelligence (BI) and SQL developer, a programmer, and an instructor at a community college who teaches credit and non-credit classes.
Rene shares her freelancing journey, from building a website from scratch, overhauling and managing existing websites, to offering client marketing services and how not to overwhelm your leads with your marketing campaign.
Episode Resources:
- Rene Morozowich’s website
- Leave an Apple podcast review or binge-watch past episodes
- Visit the WPMRR Community
- The 2021 WPMRR Virtual Summit
What to Listen For:
- 00:00 Intro
- 03:21 Welcome to the pod, Rene!
- 04:26 The 24-hour WordFest 2021
- 06:19 Regrouping care plan for clients
- 09:08 No immediate plans to develop an agency
- 11:29 Freelancing started with one client
- 15:17 Having good clients but not a good fit long-term
- 21:14 An expensive learning curve
- 24:24 Creating proposals with varying packages depending on client needs
- 30:07 Stop paying to market cold leads
- 35:53 Don’t overwhelm potential clients with your email campaign
- 40:15 Why people get hesitant in doing campaign automations
- 44:22 Creating campaign headlines needs practice and some testing
- 47:13 Best practices to trim down cold leads
- 51:54 When people sign up for something, they expect something
- 53:45 Find Rene online