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E163 - Bringing Back Static Sites at a Massive Scale (Miriam Schwab, Strattic)

WPMRR WordPress Podcast

Release Date: 09/14/2021

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More Episodes

In today’s episode, Joe talks to Miriam Schwab, the co-Founder and CEO of Strattic - an all-in-one static site generation and hosting platform that instantly optimizes WordPress by converting it to a static architecture. Content managers and marketers can continue to manage content in WordPress as usual, while developers get to bask in the glory (and enjoy the peace of mind) of a fully headless website.  

 

Miriam shares her agency’s vision to provide a link between the WordPress functionality and the speed performance of static sites, what it was like to build a company while raising 7 children, and why they continue to offer a 30-day free trial to new customers.

 

Episode Resources:

 

What to Listen For:

  • 00:00 Intro
  • 07:01 Welcome to the pod, Miriam
  • 08:36 What is Strattic?
  • 13:55 Site performance is important in converting visits to clients
  • 15:29 It started from discovering static site generators 
  • 23:54 Managing an agency while raising children
  • 28:30 Work at a pace that works for you, take baby steps
  • 29:45 Funding is focused on product improvement and building additional functionality
  • 33:54 Clients providing their customers high quality hosting company
  • 38:30 Why offer a 30-day Free Trial?
  • 44:46 Headless WordPress is no longer foreign but it’s not too common yet
  • 47:55 The religious limitations of being a Jewish woman
  • 50:54 Being a female founder becomes a challenge when it comes to fundraising
  • 54:59 Find Miriam online