Making the Customer Experience in Auto Fun Again w/ Fred Lennartz & Lou Ramirez
"You're In Charge- Now What" with Glenn Pasch
Release Date: 07/08/2021
"You're In Charge- Now What" with Glenn Pasch
Gratitude is a powerful thing. Yet many of us look at it as a passing thing or "Yeah I am thankful for X"
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This comment hit me like a ton of bricks. We often get caught up focusing on what should we all be doing versus what we could do.
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Is your marketing invisible to your customer?
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Culture is a buzzword that gets thrown around in business all of the time.
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What is it like, stepping outside of your comfort zone? What is it like to have your business step out to create a new business venture and others ask, "What are they doing?"
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Have you ever been wowed by a fantastic marketing? And then were blown away by how they delivered fantastic customer experience?
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Process or Execution of Process. Which is the thing that drives you crazy as a leader?
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Accessible Social Media. What is this exactly and why is it important.
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Who do you trust as a consumer? Why?
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Is marketing automation killing creativity for marketers? This is a question I pose to our guest, Lisa Gener, CRO for Dealer Alchemist.
info_outlineEpisode 70 focuses on the changing landscape of the auto industry. For too long the interaction between customer and dealer has not been fun. Also the experience in the dealership for the employees has been hard. Well Fred and Lou are on a mission.
As car dealers they are working to change these dynamics. Through their work in their stores and connecting with their market through social media they feel if you show your customers the people inside the dealership there is more connection. They host the Car Guy Coffee podcast & an agency to help this mission so join me as we dive onto our conversation with the Certified Solutionaries.
Lou Ramirez & Fred Lennartz blended Bio: This Latin Asian Fusion of solution brewin’ Fun Flooders, is unique all itself. Compared to the feelings of a euphoric energizing coffee experience, Lou Ramirez and Fred Lennartz bring caffeinated culture to an industry needing a jump box jolt of positive power! Both armed force veterans on a mission to serve the automotive industry the values needed to see professionals rise to unknown heights of standard excellence.
These career long best friends are bringing contagious confidence to everyone willing to take a sip. With 5 children between them, Fred with 1, Lou with 4, and nearly combine 4 decades of marriage.
These Solutionary seeking leaders aim to influence businesses, communities, and relationships in ways that bring positive legacy filled fruit. Both seasoned sales strategists have upshifted, and uplifted the auto industry with their passion to promote positivity. Direct culture creation in dealerships coast to coast, has these two Car Guys, raising up heroes in the industry through multiple flavors of media with their High energy show Car Guy Coffee Podcast.
The message to Forgive, Focus, Fly in order to Keep Growing is the core ingredient in every cup. Coupled with their Certified Solutionaries Agency, these guys are here to bring a wake up to the pros, with a consistent dance that’ll keep you smiling! Get You Some, Let’s Brew! Don't forget to subscribe, review and share the podcast.
About Glenn Pasch:
"Everyone finds themselves in charge at some point in their lives. Yet many of us lack the skills to generate consistent results. My goal is to help you learn the skills to adapt and grow in your personal and business life.”
Glenn Pasch is CEO of PCG Digital, a full service digital marketing agency that specializes in helping businesses create and deliver customers raving, recommending & returning for more. He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally.
Let’s Connect:
Linkedin: https://www.linkedin.com/in/glennpasch/
Personal Website http://glennpasch.com/
Company website: https://pcgdigital.com/