AutoInsiders with Ray Shefska
Spearheaded by the charismatic and seasoned expert, Ray Shefska, Auto Insiders is more than just a podcast. With over 40+ years in the automotive business, Ray's journey is nothing short of a saga, beginning in 1977 in a small Dodge Subaru dealership in Berlin, New Jersey. Over the years, he climbed the ranks from a novice salesperson to a mentor and leader, acquiring a wealth of knowledge and expertise that spans over four decades. In each episode, Ray brings his unique personality to the fore, engaging with industry insiders to uncover the real stories, challenges, and trends shaping the automotive world. His deep connections, candid style, and relentless pursuit of truth promise listeners an unfiltered glimpse into the industry's heartbeat.
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Decoding the Service Side of the Automotive Industry with David Langel
02/12/2024
Decoding the Service Side of the Automotive Industry with David Langel
AutoInsiders welcomes David K Langel, a seasoned expert with over three decades of experience in the automotive industry. Starting as a porter in 1986 with the ED Morse Auto Group, David's journey to becoming a Fixed Operations Director offers unique insights into the service side of the automotive world, an area often unexplored in typical industry discussions. Join host Ray Shefska as he engages with David in a captivating conversation that sheds light on the intricacies of automotive service operations. David's extensive background, including his tenure at Martell Mgmt and Ed Morse Automotive Group, gives him a unique vantage point to discuss the evolution of service departments, customer relations, and the inner workings of dealership management. Beyond his roles in operations and parts management, David shares his vast network within the automotive industry, including connections with major dealership networks and manufacturers like Toyota, Lexus, VW, and GM. His stories and experiences reveal the complexities and challenges of managing service operations in a rapidly evolving industry, from technological advancements to customer service strategies. This episode promises to be an eye-opener for anyone interested in the automotive industry's service aspect. It's a rare opportunity to hear from a professional who has navigated the highs and lows of the industry with resilience and expertise. Get ready to dive deep into the world of automotive service with David Langel, a true insider with a wealth of knowledge and experience.
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Jon Leverett and the Mazda Vision - Shaping the Future of Driving
02/05/2024
Jon Leverett and the Mazda Vision - Shaping the Future of Driving
In this captivating episode of AutoInsiders, join Ray Shefska as he dives deep into the heart of Mazda's innovative strategies and brand evolution with Jon Leverett, Mazda North American Operations' Launch Strategy Project Manager. Leverett, a linchpin in Mazda's journey, has been instrumental in the launch of groundbreaking models like the 2024 CX-90 and the anticipated 2025 CX-70. Sit back as Jon reveals the intricacies behind Mazda's plans to enhance brand loyalty, their strategies for expansion, and how they're navigating the competitive automotive landscape. With his unique experience as a former District Manager, Jon brings a multifaceted perspective, understanding both the high-level corporate strategies and the ground realities of dealership interactions and customer experiences. This episode is more than just a conversation; it's a journey into the future of Mazda. Discover how the company is preparing for 2024 and beyond, their vision for the automotive industry, and how they're setting the stage for innovation and customer satisfaction. Whether you're a Mazda enthusiast, interested in automotive industry trends, or simply love a good story of strategic vision and passion, this episode is not to be missed. Tune in for a fascinating look at Mazda's roadmap to the future, only on AutoInsiders. Find your Mazda at Research which Mazda is right for you:
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Joshua Feygin – From Dreams of Veterinary Care to Legal Champion of Consumer Rights
01/02/2024
Joshua Feygin – From Dreams of Veterinary Care to Legal Champion of Consumer Rights
Joshua Feygin – From Dreams of Veterinary Care to Legal Champion of Consumer Rights Dive into the world of consumer protection with Joshua Feygin, the legal eagle of SueYourDealer.com, on this episode of "AutoInsiders." Join host Ray Shefska as they explore Joshua's unexpected journey from a childhood dreaming of veterinary care to the courtroom battles against auto-fraud. It's a tale of a man who found his calling in the pursuit of justice, turning his legal acumen into a shield for consumers wronged by deceptive car dealerships. In the heart of Florida, Joshua has crafted a niche safeguarding the rights of car buyers, unraveling cases of odometer tampering, and ensuring transparency in an industry fraught with shadows. His stories of triumph and tenacity reveal the intricate dance of legal expertise and consumer advocacy—a delicate balance that Joshua navigates with the finesse of a seasoned professional. Get ready for a session that's equal parts enlightening and inspiring, as "AutoInsiders" uncovers the motives and passions driving one of the industry's most fervent defenders. Tune in for a conversation that's sure to resonate with anyone who's ever sought fairness and clarity in the complex world of car buying.
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Navigating the Crossroads: Jason Tamaroff on the Evolution of Auto Dealerships
12/26/2023
Navigating the Crossroads: Jason Tamaroff on the Evolution of Auto Dealerships
This week on "AutoInsiders" we take a detour into the life and legacy of Jason Tamaroff, Vice President of The Tamaroff Group. In an industry where the only constant is change, Jason steers through the narrative of his family's storied dealership, revealing the inner workings of a business that's as much about people as it is about cars. In this episode, Jason opens up about the challenges that have tested the mettle of dealerships nationwide: the pandemic's impact, the intricacies of OEM relationships, and the strategies to manage vehicle inventory levels amidst unprecedented parts shortages. His account is a testament to the resilience and adaptability required to keep such a complex operation running smoothly and successfully. While EVs might not dominate the conversation, Jason's insights into this new frontier are charged with expertise and foresight. He tackles the electrification of the industry with a blend of caution and enthusiasm, acknowledging the seismic shifts while grounding us in the practicalities of today's dealership dynamics. This episode isn't just a look at the cars of tomorrow but a more profound reflection on the evolving ethos of car selling and buying, where tradition meets innovation at a crossroads. Tune in for a ride that promises to be as enlightening as it is entertaining, with a leader who's navigating the curves with confidence and vision. Find out more about Jason and the Tamaroff Group you can visit them Face Book: LinkedIn:
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Charlie Foster: The Humorous Side of Dealership Life
12/18/2023
Charlie Foster: The Humorous Side of Dealership Life
In this episode of AutoInsiders, we sit down with Charlie Foster, the Senior Marketing and Sales Consultant at John Sinclair Nissan, who's been lighting up TikTok with his comedic takes on 'dealership life.' With over 30 years in the car business, Charlie's videos offer a refreshing and light-hearted look into the day-to-day of car sales, resonating with both industry insiders and car enthusiasts alike. Charlie shares the story behind his TikTok journey, inspired by his daughter and further enriched by his background in stand-up comedy. Drawing from spontaneous moments and decades of experience, he crafts content that not only entertains but also educates. As the conversation unfolds, Charlie and Ray delve into the evolving dynamics of the automotive industry. They discuss the importance of creating a win-win situation for both the customer and the dealership, emphasizing collaboration over competition. With a unique approach to sales, Charlie reveals that he hasn't directly asked a customer to buy a car in over two years, underscoring the power of selling with humor and genuine connection. The duo also touches upon the significant evolution of training in the automotive world, highlighting the importance of adapting and growing with the times. To find out more about Charlie follow him here: Charlie's TikTok: YouTube Channel: Join us for an engaging discussion that promises laughter, insights, and a fresh perspective on the automotive industry, only on AutoInsiders.
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Demere NeSmith - From Family Roots to Industry Milestones
12/11/2023
Demere NeSmith - From Family Roots to Industry Milestones
In this episode of AutoInsiders, we explore the inspiring narrative of Demere NeSmith, a man whose career in the auto industry is as much about fostering enduring relationships as it is about impressive sales figures. Born into the legacy of NeSmith Chevrolet Buick GMC, Demere's upbringing in the business instilled in him a profound understanding of the value of integrity and customer trust. Demere's journey is marked by a steadfast commitment to fairness and transparency, principles that propelled the dealership's parts department to unparalleled success. Under his guidance, the dealership not only became the Number 1 GM Performance and Powertrain Dealer for 16 consecutive years but also a beacon of customer service, often putting long-term relationships above immediate profits. His passion for honest dealings extended to standing firm against industry pressures, sometimes challenging the very OEMs he represented to maintain his values. This dedication to doing right by the customer cemented the dealership's reputation in Claxton, Georgia, and beyond, turning a local business into a national success story. After the sale of the dealership in 2019, Demere's legacy continues to resonate. His approach to business — prioritizing genuine connections over quick wins — has left an indelible mark on the industry. Now, as he shares his experiences, we get a glimpse into the life of a man who has navigated the fast lanes of automotive sales with the compass of his convictions, balancing a thriving career with a fulfilling family life as a husband to CarEdge's own Ashley and a father of 2. Tune in to hear Demere NeSmith recount the drive of his life, where every turn was taken with the utmost integrity, steering towards a future where relationships are the true measure of success.
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Marcello Mastroianni - From College Dropout to Toyota Titan
12/04/2023
Marcello Mastroianni - From College Dropout to Toyota Titan
Join Ray Shefska as he ventures into the world of car sales with Marcello Mastroianni, the charismatic force behind the Toyota World YouTube channel. Hailing from Canada and with a background in family-run restaurants, Marcello's journey into the automotive industry is one of determination, grit, and an unwavering passion for the Toyota brand. How long did it take him to sell his first car, and how did that shape the trajectory of his career? With nearly 15 years dedicated to Toyota, Marcello has climbed the ranks and now manages a formidable team responsible for delivering over 1400 units annually and grossing millions in sales. Dive deep as he shares the intricacies of training staff, maintaining customer satisfaction, and the challenges of hitting targets. Beyond the numbers, Marcello's story is about the personal connections he's forged over the years. Balancing such a demanding career with a bustling family life, how does Marcello manage it all with three kids in tow? Tune in for a captivating conversation that melds industry insights with personal anecdotes, offering a comprehensive look into the life of a man who's truly driven by passion.
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Farzad Mesbahi - From Spain to Tesla: A Journey of Passion and Purpose
11/27/2023
Farzad Mesbahi - From Spain to Tesla: A Journey of Passion and Purpose
Join Ray Shefska as he embarks on a captivating journey with Farzad Mesbahi, a man whose life story is as diverse as his passions. Born in Spain to Iranian immigrants, Farzad's tale is one of resilience, ambition, and the pursuit of dreams across continents. From his early days in Spain to his transformative experiences in the United States, Farzad's narrative is a testament to the power of perseverance and vision. Discover how Farzad transitioned from the world of pet food distribution to the electric pulse of Tesla. What drove him to make such a shift? And why did he decide to leave Tesla after playing a pivotal role in its growth? In this intimate conversation, Ray and Farzad explore the nuances of identity, the challenges of the auto industry, and the dreams that fuel our journeys. It's a heartwarming tale of a man who's constantly evolving, seeking purpose, and embracing every twist and turn of life's road. To delve deeper into Farzad's world and his current endeavors, connect with him on or and visit him on his own site at and explore his insights on the future of technology and more.
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Igor Koske - Navigating the Automotive Labyrinth
11/20/2023
Igor Koske - Navigating the Automotive Labyrinth
Dive into an enthralling conversation with Igor Koske, an immigrant from the former Soviet USSR's Ukraine, who defied the odds to become an automotive tycoon. From his humble beginnings at a 'buy here, pay here' dealership to establishing a network of 42 dealerships, and 3 collision centers, which he later sold for over $1 billion, Igor's journey is a testament to ambition and resilience. But his story doesn't end there. Today, Igor champions transparent communication in the car-buying process, empowering consumers to steer clear of dealer pitfalls. In this episode, he and Ray discuss the transformative impact of electric vehicles, the ripple effects of market dynamics, and gleanings from Igor's interactions with global automotive leaders. Tune in for a riveting blend of personal anecdotes and industry insights that promise to leave you both informed and eager for more.
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Brandon from Car Questions Answered - Balancing Dealership Realities with Family Priorities
11/13/2023
Brandon from Car Questions Answered - Balancing Dealership Realities with Family Priorities
Dive into the world of used car dealing with Brandon, a seasoned dealer who's seen it all. From the intricacies of the used car market to the challenges of being your own boss, Brandon shares candid insights from his journey. Discover the highs and lows of managing a team, the nuances of hiring and firing, and the undeniable drive that pushes him to say, “I can’t work for someone else, no matter what.” As Brandon and Ray discuss the future of the industry, they also touch upon the personal toll it takes, emphasizing the balance between work and family. Ever wondered about the meticulousness of a dealer when purchasing cars? Brandon sheds light on his inspection process, revealing some surprising decisions. And yes, there's a story about a car with a missing door! But it's not all cars and deals. The conversation takes a personal turn as Ray reminisces about his golf store venture and the resilience it took to bounce back from its closure. And for a lighter note, find out what Brandon's dream vacation looks like. This episode is a blend of industry insights, personal anecdotes, and a shared passion for the automotive world. Don't miss it!
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Erin Witte - Championing Consumer Rights in the Automotive World
11/06/2023
Erin Witte - Championing Consumer Rights in the Automotive World
Join Ray Shefska as he delves deep into the journey of Erin Witte, the Director of Consumer Protection for the Consumer Federation of America. From her early days as a gas station attendant and navigating her way through college parties to her transformative journey into law school, Erin's path is a testament to resilience and determination. Discover how Erin transitioned from the courtroom, litigating against predatory business practices, to the halls of Congress, lobbying for consumer rights. Who was the pivotal figure that steered her towards a life of advocacy? And how does she tackle the challenges posed by car dealerships and their often-questionable tactics? In this engaging 60-minute episode, Erin not only shares her personal and professional journey but also offers insights into how everyday consumers can join the fight for fairer practices when buying a car. And she even has a tangible way for listeners to make a difference. To learn more about Erin's advocacy work and her initiatives, visit the Consumer Federation of America's website
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Kimberly Kline - From Finance Manager to Consumer Advocate
10/29/2023
Kimberly Kline - From Finance Manager to Consumer Advocate
Join Ray Shefska as he delves deep into the world of automotive finance with Kimberly Kline, a seasoned expert with over 15 years of experience across multi-brand dealerships. Kimberly's journey is a captivating tale of resilience, adaptability, and a burning desire to make a difference. From braving hurricane-force winds in a glass showroom to mastering the art of quick meals to serve customers better, her anecdotes from the dealership floor are both enlightening and entertaining. But it's not just about the past. Kimberly's transition from the finance office to consumer advocacy is a testament to her commitment to transparency and fairness in the auto industry. She shares insider insights on reading contracts, understanding back-end financing, and some of the less-than-honest practices she's witnessed. Through her platform, Auto Finance Sense, she aims to shed light on the often-overlooked second part of the deal - the dealership finance office. Her mission? To ensure car buyers navigate this crucial stage with confidence, knowledge, and eyes wide open. Many buyers, under Kimberly's guidance, have left with not just a car but a better understanding of their credit, insights on improving it, and the tools to navigate their auto loan journey. Her innate desire to help has always been evident, and now she gets to channel this passion full-time. Beyond her professional achievements, get a glimpse into Kimberly's personal world. From her love for watercolor illustrations aimed at boosting confidence to her innate ability to tap into the world beyond the veil, her multifaceted personality shines through. Not to forget her role as a proud mom, her love for nature, and her penchant for a good cup of coffee. Tune in for a riveting conversation that blends industry insights with personal stories, painting a holistic picture of a woman on a mission to bring about positive change in the automotive world.
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Kelly The Car Mom - A Fresh Perspective on Cars
10/29/2023
Kelly The Car Mom - A Fresh Perspective on Cars
Join Ray Shefska as he dives into the world of cars with a fresh lens, chatting with Kelly Stumpe, popularly known as "Kelly The Car Mom." From starting her career at BMW, being the lone woman in a male-dominated space, to outpacing her peers in sales while they chatted about fantasy football, Kelly's journey is nothing short of inspiring. Ever wondered how a mom views a car differently? Kelly breaks the myth that "new is always best" and shares why new moms don't always need to upgrade to a bigger car. Curious about the practicalities of car storage from a mom's perspective? Like, how many juice boxes can fit in there? Kelly's got you covered. Find out how Kelly juggles life with three kids under five, being a wife, a YouTube sensation, and the leader of her own company. All this and more in a captivating 60-minute episode. Discover more about Kelly's mission to empower families in their car choices, her personal car favorites, and much more. For a deeper dive into her world, check out her website [TheCarMom.com](http://thecarmom.com) and follow her on [Instagram](http://instagram.com/the_car_mom), [YouTube](http://youtube.com/@TheCarMom), and [Facebook](http://facebook.com/thecarmom). Don't miss her podcast [The Carpool with Kelly and Lizz](https://podcasts.apple.com/us/podcast/the-carpool-with-kelly-and-lizz/id1606787270).
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Jared Kalfus - Steering the Future of Automotive Data
10/29/2023
Jared Kalfus - Steering the Future of Automotive Data
Join Ray Shefska on a riveting journey into the heart of automotive data and analytics with Jared Kalfus, the dynamic President of Black Book. From his early days at Enterprise Rent a Car to spearheading innovative projects at CarsDirect.com and Manheim, Jared's ascent in the automotive world is a testament to his passion and expertise. Dive deep as Jared recounts the pivotal moments that shaped his career, including his rapid rise at Black Book and the challenges and triumphs of leading a company with a 68-year legacy in a rapidly evolving industry. What does it take to steer a brand like Black Book, known for its precision in vehicle pricing and analytics, into the future? Jared sheds light on this and more. Discover the man behind the title as Jared shares personal anecdotes, including his early career experiences, broadcasting aspirations, leadership style, and vision for Black Book in the digital age. Plus, get a glimpse into Jared's thoughts on the future of automotive data, e-commerce, and the role of digital and how the EV revolution in shaping the industry. For those intrigued by the confluence of data, technology, and the automotive world, this episode promises a blend of insightful conversations, industry revelations, and a personal touch that only Ray and Jared can deliver.
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