CEO Conversations™: The Private Practice Podcast with Brandy Mabra
Are you tired of being on the hamster wheel in your practice? Doing all the things? Not making the money you want? Working late nights, early mornings and weekends because "if I don't do it, it doesn't get done"? It's time to take back your practice and own your CEO status. In this podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. It's time to own your CEO status. Let's start these CEO Conversations™.
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Ep. 120 - Why Leadership Becomes the Constraint Before You Realize It | The Real Reason You Still Feel Stretched, Even As You Grow
01/30/2026
Ep. 120 - Why Leadership Becomes the Constraint Before You Realize It | The Real Reason You Still Feel Stretched, Even As You Grow
Let’s be honest… your practice can’t grow if your leadership stays the same. In this episode, I’m breaking down one of the biggest blind spots I see as businesses scale: leadership becomes the constraint before you even realize it. I’m sharing what it looks like when your team outpaces your management skills, how to know if you’re stuck in survival mode (even if revenue is up), and why burnout is often a leadership problem in disguise. If you’ve been frustrated by your team, feeling stretched too thin, or stuck wondering why it’s still so hard, you need to hear this. Because at a certain point, it’s not your systems or your people holding you back. It’s you. Let’s fix that. ➡️ is happening on February 17th from 6–7 PM ET – and it’s free. I’ll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. and let’s set you up for sustainable success this year. Some key takeaways from this episode include: The #1 reason practice growth can feel more draining, not freeing What “leadership lag” looks like (and how to spot it early) The mindset shifts Brandy had to make from leading 3 to 100+ people Why team performance is usually a reflection of your CEO habits A powerful 2-question audit to evaluate your leadership How to stop solving people problems with more hustle What your team really needs from you as the business scales The biggest signs you’ve hit a leadership ceiling What to do when you’ve outgrown the way you’ve always led It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 119 - She Almost Quit. Now She’s Scaling a $3M Practice feat. Monique Castro
01/23/2026
Ep. 119 - She Almost Quit. Now She’s Scaling a $3M Practice feat. Monique Castro
What does it look like to lead with purpose, scale with intention, and stay true to your values, while building a multi-million dollar practice? In this Private Practice CEO® highlight, Monique Castro returns to the podcast to share the raw, real, and remarkable evolution of her leadership journey. From burnout and identity shifts to bold vision and team growth, this episode goes deep. We talk about what it took for Monique to move from survival mode to building legacy-level impact with structure, clarity, and mission-driven strategy. If you’re in the messy middle of scaling, or doubting what’s possible, this is your invitation to dream bigger, and lead stronger. Monique Castro is the founder and CEO of Indigenous Circle Wellness and a Private Practice CEO member. After nearly walking away from her practice, she rebuilt her leadership, her team, and her vision -- and is now scaling toward a $3M practice with intention. Connect with Monique: ➡️ The next kicks off January 26-30 from 12PM to 1:30 PM EST. This 5-day leadership challenge is built for multi-6 and 7-figure practice owners ready to step out of the weeds, lead with strategy, and scale a business that doesn’t depend on them to survive. Some key takeaways from this episode include: How Monique went from burnout to building a $3M vision The secret to scaling without losing yourself (or your mission) What money, leadership, and legacy have in common What it’s really like to step away from the therapy chair What Monique really thinks about hiring full-time A peek into the mindset shift that changed everything The real, behind-the-scenes of scaling with systems Monique’s unexpected perspective on visibility as a CEO How to lead your practice with confidence and clarity What you can do right now to get out of the weeds… for good! It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 118 - The Truth About Big Revenue Dreams (and What They Don’t Fix)
01/16/2026
Ep. 118 - The Truth About Big Revenue Dreams (and What They Don’t Fix)
You’ve probably thought it before: “If I could just hit $1M in revenue, everything would get easier.” But the truth is, revenue alone doesn’t solve chaos. It doesn’t fix broken systems, underperforming teams, or your exhaustion. In fact, more money can hide deeper problems… until it doesn’t. In this episode, I’m breaking down the real KPIs that determine whether your practice is truly scalable, sellable, and sustainable. From profitability to team engagement to system flows, I lay out exactly what you need to monitor (and what to shift) to build a practice that actually gives you freedom, NOT just bigger numbers. If your practice is making more money but still feels hard, clunky, or chaotic, this one’s for you. ➡️ My is happening on January 22 at 6PM ET – and it’s free. I’ll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. and let’s set you up for sustainable success this year. Some key takeaways from this episode include: Why 7-figure practices still struggle to make payroll The 5 metrics every high-growth CEO needs to watch Profit vs. revenue (and why one matters way more) The “bad apple” test for team culture What private equity won’t tell you about your practice’s value The real cost of not knowing your numbers It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 117 - 15 Things That Will Keep You From Scaling Your Practice in 2026
01/09/2026
Ep. 117 - 15 Things That Will Keep You From Scaling Your Practice in 2026
Let me be real with you: your leadership will become the constraint long before you realize it. I’ve seen it with my clients, and I’ve lived it myself. In this episode, I’m unpacking 15 warning signals for why your mindset and leadership capacity have to evolve faster than your growth. Because staying in the weeds, holding all the bags, or waiting for a crisis to force a shift, that’s what keeps your practice stuck. I’m sharing how I had to grow from leading a team of 3 to running operations across 20+ locations, and how the leadership and business skills that got me started couldn’t carry me to the next level. If you’re feeling stretched, frustrated, or like everything still runs through you, this is the wake-up call you didn’t know you needed. ➡️ My is happening on January 15 at 12PM ET – and it’s free. I’ll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. and let’s set you up for sustainable success this year. Some key takeaways from this episode include: How growth can outpace your leadership skill set without you realizing it The mindset shift from being in the weeds to showing up as an empowered CEO Why doing more isn’t the answer to scaling Signs that your practice has outgrown your current leadership style and business skill set What it actually looks like to lead, not just run, your practice It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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{Best of 2025} How to Survive the Healthcare Shift and Keep Your Practice Growing | Why Innovation Can’t Wait
01/02/2026
{Best of 2025} How to Survive the Healthcare Shift and Keep Your Practice Growing | Why Innovation Can’t Wait
Happy Holidays! We’re taking a short break from new episodes to reflect, rest, and soak up all the end-of-year joy. While we do, we’re counting down the top three most downloaded episodes of 2025. These were your favorites, and for good reason. Thanks for being part of the CEO Conversations community this year. We can’t wait to keep growing with you in 2026! If you’re still running your practice like it’s 2025, you’re already behind. Being innovative isn’t about being trendy, it’s about survival. In this episode, I’m continuing our conversation around leading through the healthcare shifts we know are coming like Medicaid changes to AI adoption to the evolving demands of modern patients. We’re talking about what it really means to stay open to innovation, why “comfortable” is no longer a growth strategy, and how to build a business that actually lasts. This one will stretch how you think and challenge you to lead with vision and creativity - not just react to what’s happening around you. ➡️ My next is happening January 7th at 12 PM EST. We’re talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up. Resources mentioned: Some key takeaways from this episode include: What Blockbuster and Best Buy can teach you about how to run your practice Why innovation is not about strategy and how it’s all about survival How to carve out CEO time that actually leads to breakthrough ideas It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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{Best of 2025} Strengthen Your Brand, Increase Your Visibility, and Make More Money
12/26/2025
{Best of 2025} Strengthen Your Brand, Increase Your Visibility, and Make More Money
Happy Holidays! We’re taking a short break from new episodes to reflect, rest, and soak up all the end-of-year joy. While we do, we’re counting down the top three most downloaded episodes of 2025. These were your favorites, and for good reason. Thanks for being part of the CEO Conversations community this year. We can’t wait to keep growing with you in 2026! We talk about branding a lot as business owners, and for good reason! Branding helps you stand out from your competition, communicate your values, and increase revenue through visibility. As an established private practice owner, it’s crucial to think about your practice’s brand and your personal brand. In this episode, I dive into the differences and overlapping elements between a personal brand and a business brand, and how you can leverage both to make more money. ➡️ My next is happening January 7th at 12 PM EST. We’re talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up. Resources mentioned: $10,000 Tasks | Avoid Burnout by Prioritizing Your Money-Making CEO Tasks Some key takeaways from this episode include: What you can do right now to start up your personal brand The secret to getting marketing to become a $10,000 task What your practice vision and personal brand have in common What it’s really like to show up authentically in public What Brandy really thinks about completely separate personal brands A peek into how you can use your expertise to your brand’s advantage The real, behind-the-scenes of growing a marketing team Brandy’s unexpected perspective on your brand not being for everyone How to pull from what you enjoy to enhance your personal brand It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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{Best of 2025} Locking Down the Best Admin for Your Practice | What to Look For In Every Stage of the Hiring Process
12/19/2025
{Best of 2025} Locking Down the Best Admin for Your Practice | What to Look For In Every Stage of the Hiring Process
Happy Holidays! We’re taking a short break from new episodes to reflect, rest, and soak up all the end-of-year joy. While we do, we’re counting down the top three most downloaded episodes of 2025. These were your favorites, and for good reason. Thanks for being part of the CEO Conversations community this year. We can’t wait to keep growing with you in 2026! Have you ever hired an admin just to realize weeks later that they’re not the right fit? Finding a great admin takes more than just a job post; you need a strong hiring strategy. In this episode, I’m breaking down what it really takes to find someone that supports your processes, reflects your practice culture, and grows with your business. From identifying the stories in resumes, to understanding the importance of relationship building, we’re diving into what makes a standout admin, and how to build a hiring process that sets you - and them - up for success. ➡️ My next is happening January 7th at 12 PM EST. We’re talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up. Some key takeaways from this episode include: My hot take on hiring an admin with healthcare experience vs. without Why customer service skills can be a game-changer How to get clear on the skillset, culture fit, and strengths your practice actually needs What story the candidate’s resume is really telling and how to read between the lines to spot growth, gaps, and red flags The importance of offering a growth path for your admin Why being picky with hiring leads to a better patient experience It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 116 - How to Take Back Your Time Before 2026 | Break the Busy Cycle and Lead your Practice with Intention
12/12/2025
Ep. 116 - How to Take Back Your Time Before 2026 | Break the Busy Cycle and Lead your Practice with Intention
You’ve been telling yourself it’ll slow down soon. That once you hire that new provider, wrap up those chart notes, or finally fix your EMR workflows… then you’ll get a break. But here’s the truth: time isn’t going to give itself back. You have to take it.In this episode, I’m sharing the mindset shifts, leadership moves, and practical tools I use (and teach) to help you take your time back. From time audits to energy mapping to creating a seasonal calendar that actually works, this is about more than time management. It’s about reclaiming your power, resetting your pace, and stepping into 2026 with a whole new level of intention. ➡️ My next is happening January 7th at 12 PM EST. We’re talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up. Some key takeaways from this episode include: Why time is more valuable than money (and how your calendar might be lying to you) How to stop “spending time” on safe tasks that don’t move your practice forward What a seasonal calendar looks like - and how it changes everything How to run a team that respects your boundaries (even when you’re on a beach) The mindset shift of “break it to grow it” and why comfort is costing you Why white space is one of your most powerful leadership tools It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 115 - The Leadership Gap No One Talks About | What To Do When Your Team Can’t Keep Up
12/05/2025
Ep. 115 - The Leadership Gap No One Talks About | What To Do When Your Team Can’t Keep Up
You’ve been doing the work… growing as a leader, leveling up how you think, plan, and lead. But your team? Not so much. Suddenly, you’re dragging people behind you, carrying all the vision alone, and wondering how it got this lopsided. In this episode, I’m breaking down what to do when your leadership outpaces your team’s skills, AND how to close the gap without burning out or shrinking your vision. Whether you need to train, restructure, or lovingly let some folks go, this one gives you a roadmap. ➡️ My next is happening December 10th at 12 PM EST. We’re talking all things mindset, leadership strategy, and how to build the resources inside your practice to get more time back, make more money, and create a high-performing team that can actually keep up. Some key takeaways from this episode include: Why your vision evolves faster than your team, and how to stop shrinking to match their energy The “Rate Your Team” exercise to spot weak links, underperformers, and future leaders How to develop leadership from within, and why titles don’t equal skills What happens when you outgrow your team structure (and the closet-cleaning metaphor that makes it real) The three types of team members, and how to identify who’s who It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 114 - How to Reset, Refine, & Lead | A Private Practice CEO Mindset Compilation
11/28/2025
Ep. 114 - How to Reset, Refine, & Lead | A Private Practice CEO Mindset Compilation
You’ve been growing, stretching, and wondering if you’re even cut out for this CEO thing. This episode is your mindset reset. I’ve pulled together some of my most powerful moments to help you reclaim your power, reset your focus, and lead from a place of clarity instead of chaos. From hard boundaries to leadership mistakes and mindset shifts that saved my business, this one will speak to your leadership soul. Because the journey you’re on? It’s still meant for you. ➡️My next is happening December 3rd at 12pm EST. Create your 2026 CEO Plan before the year ends. Save your seat now! Featuring Clips From: Resources mentioned: Some key takeaways from this episode include: Why leadership growth always comes with discomfort The surprising upside of slowing down How to stop enabling your team, and start empowering them Brandy’s $100K mistake (and what it taught her) Mindset shifts that saved her business A reset, a refine, and a reminder for your next season It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 113 - What It Really Takes to Be a Steadfast Leader
11/21/2025
Ep. 113 - What It Really Takes to Be a Steadfast Leader
You’ve been leading, making moves, wearing all the hats. But when the pressure’s on, are you steady… or scrambling? Can you stick to your plan when the revenue dips, or your KPIs miss the mark? Leadership isn’t about being perfect, it’s about being prepared. In this episode, I’m diving into what it really means to be a steadfast leader in your practice, especially with the shifts happening in healthcare right now. If you’re tired of leadership feeling heavy, inconsistent, or chaotic, this one’s for you. ➡️My next is happening December 10th at 12pm EST. Create your 2026 CEO Plan before the year ends. Save your seat now! Resources mentioned: Some key takeaways from this episode include: What elephants and leadership have in common The three D’s of steadfast leadership The behind-the-scenes strategy I actually used during a company layoff How to create calm and clarity when everything feels chaotic What you must understand about upcoming payer and telehealth shifts A real-world service line pricing mistake (and the fix that protected profit) It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 112 - Let Me Change Your Life in 2026 | Real Results from Private Practice CEO™
11/14/2025
Ep. 112 - Let Me Change Your Life in 2026 | Real Results from Private Practice CEO™
You’re still showing up late, doing the heavy lifting yourself, and watching the days slip by. Sound familiar? What if you could reclaim 10–20 extra hours per week, add $500K + to your annual revenue, and lead a practice that frees you instead of draining you? In this episode, I’m sharing exactly how the Private Practice CEO™ program is helping practice owners reclaim their power, scale their business without burning out, and build a life they actually want to live. If you’re dreaming of big moves in 2026, this episode is exactly what you need to hear. ➡️ My next is happening December 10 at 12pm EST. Create your 2026 CEO Plan before the year ends. Save your seat now! Some key takeaways from this episode include: The real cost of waiting until January What “retiring your husband” really looks like Why transformation takes time and continued support Behind the scenes of what makes Private Practice CEO different Why we don’t do fluff, and how 8–9 figure strategy changes the game The most common regret: “Why didn’t I do this sooner?” The 4 guarantees: more money, more time, more structure, high-performing team It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 111 - How to Build a Team That Pays for Itself | Hiring for Time, Energy & Revenue
11/07/2025
Ep. 111 - How to Build a Team That Pays for Itself | Hiring for Time, Energy & Revenue
You’ve probably heard it before: “Your team should pay for itself.” But if that hasn’t been your experience, if you’re hiring and still stuck doing all the things, this one’s got your name on it. In this episode, I’m breaking down what it actually means to build a team that gives back more than they take. We’re going deep on what this looks like across every level of growth: from hiring your first admin to leading a full leadership team. I’m walking you through the doers, the owners, and the true leaders, and how each one either creates freedom and profit... or drains your energy and margins. ➡️My next is happening December 10 at 12pm EST. Create your 2026 CEO Plan before the year ends. Save your seat now! Some key takeaways from this episode include: The 3 types of team members every CEO needs to understand: doers, owners, and leaders What it really means for a team to "pay for themselves" (hint: it's not just revenue) Why admin support isn’t just overhead, it’s a growth strategy How low-performing team members drain your time, energy, and money What makes a leadership team truly effective (and when they’re not actually leading) Why the team that got you here, won’t get you there How to evolve your leadership at every stage of business growth It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 110 - What Private Practice CEOs Need to Lock In Now | How to Reset Your Goals & Rebuild Momentum Before 2026
10/31/2025
Ep. 110 - What Private Practice CEOs Need to Lock In Now | How to Reset Your Goals & Rebuild Momentum Before 2026
You’ve been pushing all year, but the goals you set in January? Some got crossed off, others never got off the ground. Now, you’re asking the real question: What’s actually worth chasing in these final weeks? In this episode, I’m pulling back the curtain on my own Private Practice CEO™ Lock-In. I’m walking you through what I’m reflecting on, what I’m recommitting to, and how I’m using this season to plan for 2026 with more clarity, not more pressure. From navigating personal challenges as a caregiver, getting honest about the goals I had to shift, to rebuilding my own health routines, this is a real look at what it means to meet yourself where you’re at, and still lead like the visionary CEO you are. If you’ve been feeling behind, off track, or stuck in the weeds, this episode is for you. ➡️ My next is happening November 5 at 12pm ET. The smartest CEOs don’t wait for January – they lock in their plan now. Join me for 60 minutes of real strategy, structure, and clarity that moves your practice forward. Some key takeaways from this episode include: What to lock in on when life throws off your goals Why "ending the year strong" might look different this season The difference between rushing and resetting How to audit your year without shame The mindset and the metrics every CEO needs going into 2026 How clarity now creates momentum for Q1 hiring, growth, and revenue How Private Practice CEO™ clients are resetting, scaling, and thriving It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 109 - Behind-The-Scenes of Our First International Retreat | CEO Lessons from Grand Cayman
10/24/2025
Ep. 109 - Behind-The-Scenes of Our First International Retreat | CEO Lessons from Grand Cayman
What does it really take to lead when everything feels big, risky, or uncertain? In this episode, I’m pulling back the curtain on our first-ever international Private Practice CEO™ Retreat in Grand Cayman, not to show you pretty pictures, but to tell the truth about what happens when you say yes to the vision God gave you. From unexpected contract lessons to team leadership breakthroughs in the ocean, I’m sharing what it actually looks like to lead with faith, strategy, and excellence -- even when it stretches you. We’re also talking about what every private practice CEO needs to do right now to prepare for 2026. Because AI is shifting patient behavior. High-deductible plans are changing access. Teams are navigating fear and fatigue. And leadership in this next season will require more clarity, courage, and connection than ever before. If you’re feeling called to go bigger - but fear, logistics, or timing are holding you back - this is your sign. You’re being prepared. Now let’s get you ready. ➡️Apply today for , my signature coaching program built for private practice owners ready to own their CEO status and grow in leadership, revenue, and systems. Resources mentioned: Episodes mentioned: Some key takeaways from this episode include: The exact hotel contract clause you need to double-check Why your best strategy might come while floating in the ocean What most retreat hosts underestimate about logistics and leadership The 7x rule for communicating clearly with your team How AI and high-deductible plans are already shifting patient behavior What it looks like to lead through disruption, not avoid it The power of an intimate, aligned CEO community Why it’s time to start planning for 2026 (yes, already) It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 108 - Where Did the Money Go? | Solving Cash Flow Problems in Your Private Practice with Nate Hendrikse
10/17/2025
Ep. 108 - Where Did the Money Go? | Solving Cash Flow Problems in Your Private Practice with Nate Hendrikse
You’re hitting your revenue goals, but your bank account tells a different story. Payroll feels tight, and even though you're technically “profitable,” something’s not adding up. Sound familiar? In this episode, I’m joined by Nate Hendrikse, CEO and Founder of Navigator Bookkeeping, to unpack what’s really going on with your finances behind the scenes. We’re talking about common cash flow traps, pay structure mistakes that quietly kill your margin, and the financial rhythms every healthcare CEO needs to scale without sacrificing profit. If you’ve been avoiding your numbers, stuck in financial fog, or trying to grow without true financial clarity, this episode is your wake-up call. Nate Hendrikse is the CEO and Founder of Navigator Bookkeeping, a financial services firm that helps healthcare business owners gain clarity, control, and confidence with their numbers. He specializes in simplifying complex financial systems so CEOs can lead with confidence. Connect with Nate: ➡️Apply today for , my signature coaching program built for private practice owners ready to own their CEO status and grow in leadership, revenue, and systems. Some key takeaways from this episode include: The surprising difference between being profitable on paper and actually having cash in the bank What healthy financial rhythms and cadences look like inside a thriving practice How to avoid the pay structure mistakes that quietly destroy profitability as you scale Why your numbers might be “right”, but still lying to you What every healthcare CEO needs to do before hiring or expanding It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 107 - Running a Business While Grieving | Grief, Leadership, and the Practice Built On Loss With Niesia Garza
10/10/2025
Ep. 107 - Running a Business While Grieving | Grief, Leadership, and the Practice Built On Loss With Niesia Garza
You’re doing the CEO work, but inside, you’re still hurting. You lead with strength, but grief has a way of creeping in when no one sees it. In this episode, Niesia Garza, LCSW, founder of Daniel’s Harbor, shares how she’s built a practice out of her pain. She walks us through the raw loss of her son, how she continues to carry that in her leadership, and what it truly means to lead while healing. If you’re navigating deep seasons but still trying to show up for your business, this one’s for you. Niesia Garza, LCSW, is a licensed therapist and the founder/CEO of Daniel’s Harbor Therapy Center in Florida. She turned the devastating loss of her two‑year‑old son into a mission‑driven practice that creates safe, judgment‑free space for families navigating traumatic grief. Connect with Niesia: ➡️ 3 DAYS LEFT: The Private Practice CEO® Bootcamp – Oct 13–17 It’s time to stop solving the same problems twice. . Some key takeaways from this episode include: Why your pain can become your mission if you choose to lead from authenticity How Niesia learned to tell her story and navigate grief without erasing it The leadership shift: letting your team see your humanity, even in hard seasons What to do when grief crashes in the middle of your workweek The power of not rushing your healing and how that wisdom filters into business decisions It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 106 - The Busy CEO’s Guide to Luxury Travel (Without the Hustle) with Eli Facenda
10/03/2025
Ep. 106 - The Busy CEO’s Guide to Luxury Travel (Without the Hustle) with Eli Facenda
What if your points could fly you first class to Dubai? Or land you in a five-star suite in Scotland? Too many CEOs are hustling hard but missing out on the luxury travel experiences their businesses could already be funding. Can you relate? Are your points collecting dust while burnout piles up? We get it. In this episode, Eli Facenda, aka The Travel Guy, reveals how to build a system that turns everyday business expenses into luxury travel experiences (without spending more). And it’s bigger than flights and hotel upgrades. His philosophy helps CEOs redefine success, prioritize rest, and build a business that doesn’t need them 24/7. If you’ve been craving freedom and fulfillment, this one’s for you. Eli Facenda is the founder of Freedom Travel Systems, helping high-earning entrepreneurs turn everyday expenses into first-class travel. From first-class flights to five-star hotels, Eli’s approach to travel systems has helped thousands of CEOs reclaim their time and elevate their rest. ➡️10 DAYS LEFT: The Private Practice CEO® Bootcamp – Oct 13–17 It’s time to stop solving the same problems twice. . Resources mentioned: Some key takeaways from this episode include: The 3 travel “buckets” every CEO should master Why hustle culture might be costing you real freedom How to double your points (and your vacations) When to DIY vs. delegate your travel What “experiential wealth” really means - and how to measure it It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 105 - How to Leverage AI in Your Practice Without Losing the Human Touch
09/26/2025
Ep. 105 - How to Leverage AI in Your Practice Without Losing the Human Touch
You’ve been hearing all the buzz about AI… but let’s be honest, it still feels overwhelming, impersonal, or even a little risky. You want to be more efficient, but not at the cost of your patient experience. Automation can save time, but when your business is built on connection, you have to be intentional. In this episode, I walk you through how to strategically insert AI into your private practice, without replacing your team or inflating your expenses. From self-check-ins to a client-built GPT named “Sage,” I’m sharing real-world use cases, the four workflows you can automate today, and the compliance must-haves your practice can’t ignore. ➡️Coming this October: The Private Practice CEO® Bootcamp – Oct 13–17 It’s time to stop solving the same problems twice. . AI Resources mentioned: Additional Resources mentioned: Some key takeaways from this episode include: Where you should not to use AI How one client replaced herself with a GPT What AI tasks actually boost profitability The ethical must-knows before you dive in Why “Sage” is the future of onboarding It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 104 - Getting Buy-In from Your Team on AI | What to Say When They’re Not On Board
09/19/2025
Ep. 104 - Getting Buy-In from Your Team on AI | What to Say When They’re Not On Board
You’re exploring AI for your practice, but your team isn’t exactly cheering you on. Maybe they’re worried, confused, or just flat-out resistant. Sound familiar? In this episode, I’m breaking down how to lead your team through the AI transition with clarity and integrity. You’ll learn how to manage fear around job security, communicate your vision without overexplaining, and leverage the right team members as “ambassadors” to support the rollout. If you're trying to implement AI but feeling the friction, this episode will help you shift from overwhelm to confident leadership. ➡️Coming this October: The Private Practice CEO® Bootcamp – Oct 13–17 It’s time to stop solving the same problems twice. . Some key takeaways from this episode include: The first question to ask your team before implementing AI Why AI fear is really a culture issue (and what to do about it) How to identify and empower your “AI ambassadors” The leadership phrase that builds more trust than a perfect answer Why one conversation isn’t enough, and what to expect instead How to create a rollout plan that your team can actually follow It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Re-Release: How to Implement a Bonus Structure For Your Team
09/12/2025
Re-Release: How to Implement a Bonus Structure For Your Team
As we get closer to the holidays, you may be wondering how you can pay your team a holiday bonus for their performance this year. Bonuses are an amazing way to incentivize your team to hit their goals and reward them for hitting their marks. In this episode, I share the logistics of creating a bonus structure for your team members, what I’ve seen done well (and not well) when it comes to bonuses, and how to incentivize team members that aren’t money-motivated. ➡️ The next FREE Private Practice CEO Masterclass is happening September 17 at 12pm EST. If Q3 felt like chaos, Q4 doesn’t have to. In just 60 minutes, we’ll have a real conversation, do real strategy, and walk through the shifts you need to make to lead with more clarity, confidence, and innovation. Some key takeaways from this episode will include: The benefits of implementing a bonus structure in your business Deciding what the performance goals will be for bonuses Why your bonus structure should be a win-win scenario, not a loss Who should get a bonus in a private practice How to incentivize team members who aren’t motivated by money Ranges for bonuses based on the caliber of the position What I recommend for how often bonuses should be paid out Factoring how bonuses are taxed into the overall amount How to utilize ChatGPT to write your bonus structure ChatGPT prompts to try: Create a bonus structure for a [practice specialty] private practice that will reward team members who work in the [fill-in-the-blank] department? Create a bonus structure for a [position/title] of a private practice in [insert specialty] that has financial oversight. Create a bonus structure for a [provider] who sees 25 patients per day in [X] specialty. Create a bonus structure for a [provider] who sees 25 sessions per week and is wanting a portion of the profit at $50,000 per year. It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Re-Release: Creating a Sales System for Your Practice | Lead Generation & Nurturing Leads
09/05/2025
Re-Release: Creating a Sales System for Your Practice | Lead Generation & Nurturing Leads
“Oh, I don’t want to bother them!” Have you found yourself or an employee use this phrase to escape following up with a client? We’ve all been there and it’s time to shake the feeling. Sales systems are critical not only for your practice but for the health and well-being of your clients. Today we’re talking about the stages of marketing that can help you attract more clients, engage and nurture those relationships, and keep them coming back for more. ➡️ The next is happening September 17 at 12pm EST. If Q3 felt like chaos, Q4 doesn’t have to. In just 60 minutes, we’ll have a real conversation, do real strategy, and walk through the shifts you need to make to lead with more clarity, confidence, and innovation. Resources mentioned: Some key takeaways from this episode include: The secret to building a patient pipeline What your sales and your clients’ health have in common What it’s really like to build a community around your practice What Brandy really thinks about getting reminders from her providers A peek into how to get the marketing work done without burning out The real, behind-the-scenes of following up effectively Brandy’s unexpected perspective on sales and why yours are important How to identify when you’re on the verge of losing engagement What you can do right now to to better understand your clients It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 103 - How to Survive the Healthcare Shift and Keep Your Practice Growing | Why Innovation Can’t Wait
08/29/2025
Ep. 103 - How to Survive the Healthcare Shift and Keep Your Practice Growing | Why Innovation Can’t Wait
If you’re still running your practice like it’s 2025, you’re already behind. Being innovative isn’t about being trendy, it’s about survival. In this episode, I’m continuing our conversation around leading through the healthcare shifts we know are coming like Medicaid changes to AI adoption to the evolving demands of modern patients. We’re talking about what it really means to stay open to innovation, why “comfortable” is no longer a growth strategy, and how to build a business that actually lasts. This one will stretch how you think and challenge you to lead with vision and creativity - not just react to what’s happening around you. ➡️The next is happening September 17 at 12pm EST. If Q3 felt like chaos, Q4 doesn’t have to. In just 60 minutes, we’ll have a real conversation, do real strategy, and walk through the shifts you need to make to lead with more clarity, confidence, and innovation. Resources mentioned: Some key takeaways from this episode include: What Blockbuster and Best Buy can teach you about how to run your practice Why innovation is not about strategy and how it’s all about survival How to carve out CEO time that actually leads to breakthrough ideas It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 102 - How Big Is Too Big? Breaking Through Your Private Practice Revenue Ceiling
08/22/2025
Ep. 102 - How Big Is Too Big? Breaking Through Your Private Practice Revenue Ceiling
Have you ever said you didn’t want a million-dollar practice, but deep down you’re not sure that’s true? Maybe it’s not that you don’t want more, it’s that you don’t know how to get there. In this episode, I’m walking you through what it really takes to grow from $20K to $300K months. We’ll talk about the mindset shifts, structure, and leadership required to scale, plus why so many practice owners limit their revenue without even realizing it. Even if 7-figures isn’t your goal, you’ll learn how to grow in a way that feels aligned, profitable, and on purpose. If you’re ready to lead like a CEO, this episode will help you think bigger and build smarter. ➡️ Need clarity around what’s really possible for your private practice? on August 21 at 11am ET. This isn’t a slideshow or a sales pitch. It’s a real-time, organic, 60-minute CEO conversation about leadership, business, and team culture in private practice. Resources mentioned: Some key takeaways from this episode include: Why revenue is a vanity metric, and what you should prioritize instead The difference between $20K/month and $300K/month practices What your baked bean story has to do with your money mindset (yes, really) The powerful “gap check” you unlock when you 10x your goals The CEO-level visioning exercise to define your version of wealthy (and why it will change everything) The leadership shifts needed for scaling a profitable, purpose-filled business It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 101 - You Need to Break Your Bubble: How Diversifying Your Circle Can Transform Your Healthcare Business
08/15/2025
Ep. 101 - You Need to Break Your Bubble: How Diversifying Your Circle Can Transform Your Healthcare Business
Have you ever looked around your circle and realized… everyone thinks like you, leads like you, and runs their business just like you? What if that comfort zone is actually the thing keeping you stuck? In this episode, I’m breaking down why cliquishness in healthcare is holding so many CEOs back—and how diversifying your circle can unlock new strategy, leadership, and income. After nearly two decades in healthcare, across a wide range of specialties and settings, I’ve seen firsthand how powerful it is to think beyond your credentials—and I want the same for you. If you’re ready for fresh ideas, stronger strategy, and real industry impact—it starts with who you’re learning from. ➡️ If your team, time, or systems are still draining you, let’s fix that. This is your first step toward leading with more clarity, structure, and confidence. Resources mentioned: Some key takeaways from this episode include: Why cliquishness is quietly killing innovation in private practices How working across 10+ specialties reshaped my own business strategy What healthcare entrepreneurs can learn from industries outside of healthcare One simple challenge to help you expand your circle—starting today Why broadening your perspective leads to more money, more impact, and more freedom It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 100 - The Future of Healthcare | Are You Ready for the Shift?
08/08/2025
Ep. 100 - The Future of Healthcare | Are You Ready for the Shift?
What happens when 12 million people lose their insurance overnight? Are you paying attention to what that means for your business model? In this 100th episode, I’m unpacking the two industry shifts every healthcare CEO needs to understand right now: the One Big, Beautiful Bill and the rise of AI. I share how policy and tech are reshaping patient access, hiring trends, and reimbursement—and what that means for how you run your business. This is the episode for CEOs who want to be ahead of the curve—not crushed by it. ➡️My next is August 25th through August 29th! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they’ve built. Some key takeaways from this episode include: Why even cash-pay practices can’t ignore payer changes The truth about AI and what it means for your admin team What no one’s saying about the upcoming job market flip How to position your practice to attract top talent in a shakeup One hiring move that’s helping my clients serve patients and boost revenue It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 99 - Multi 6-Figure Q&A: Letting Go, Leveling Up, and Leading Like a CEO
07/25/2025
Ep. 99 - Multi 6-Figure Q&A: Letting Go, Leveling Up, and Leading Like a CEO
You asked and I have the answers! In this episode, I’m answering real questions from multi six-figure private practice owners who are stepping into the next level of leadership, and feeling all the friction that comes with it. We’re talking about what it feels like to shed your six-figure identity and how to build a team that doesn’t just support you—but leads without you. I also break down how to let go of clinical guilt, how to balance automation with human touch in your practice, and how to delegate the right tasks so your business doesn’t rely entirely on you to run. If you’re scaling past the six-figure mark and need clarity, structure, or just a deep breath—you’re in the right place. ➡️My next is July 28th through August 1st! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they’ve built. Resources mentioned: Some key takeaways from this episode include: Why stepping into your seven-figure identity starts before you hit seven figures The right way to build leadership roles without overhiring too soon The secret to using automation without losing the human connection in patient care What your guilt around leaving clinical work might really be telling you How to prepare your team (and your systems) so that you can step away and the practice can still run The truth about 80% delegation—and where you shouldn’t accept less than 100% It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 98 - Profit on Purpose: Budgeting for Bold Moves & Slower Seasons
07/18/2025
Ep. 98 - Profit on Purpose: Budgeting for Bold Moves & Slower Seasons
Let’s talk about what it really means to invest in your private practice. This isn’t just a job you built for yourself—it’s a company, and your budget should reflect that. In this episode, we’re talking about how to use your budget as a tool for growth, even amidst the seasonal ebbs and flows. I’m breaking down the top three mistakes I see practice owners make when it comes to financial planning, how to prepare for dips like the “summer slowdown,” and what it looks like to set yourself up for expansion, from hiring key team members to opening new locations. We’re also getting into what to do when you feel a bold strategic move calling your name but aren’t sure how to back it up financially. Your vision needs a budget to match… and this episode will help you get there. ➡️My next is July 28th through August 1st! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they’ve built. Resources mentioned: Some key takeaways from this episode include: How to invest in the most pivotal hires you’ll ever make in your practice Why real expansion means knowing when to pass the leadership baton A smarter way to spot dips in your practice—and how to plan for them The top three budgeting mistakes that make the summer slowdown feel like a crisis Why clarity in your vision is the first (and most powerful) step toward your next big move What those butterflies around your bold decision are really telling you—and how to use that energy to take the leap or realign your strategy It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 97 - Scaling Distractions: What’s Pulling You Off Track (and What to Do About It)
07/11/2025
Ep. 97 - Scaling Distractions: What’s Pulling You Off Track (and What to Do About It)
Do your legs hurt from running in every direction but still not moving forward? You’re not alone and it might not be your strategy that’s broken. In this episode, we dig into the seemingly productive tasks that actually pull you away from true growth: scaling distractions. From clinging to admin work to hiring for convenience instead of impact, Brandy outlines the 3 biggest distraction traps private practice CEOs fall into - and how to spot them before they cost you time, money, and momentum. If your days are full but your progress is slow, this one’s for you. ➡️My next is July 28th through August 1st! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they’ve built. ➡️Apply today for , my signature coaching program built for private practice owners ready to own their CEO status and grow in leadership, revenue, and systems. Some key takeaways from this episode include: What scaling distractions are actually rooted in (hint: it’s not strategy) How hiring “what’s easy” could be the reason you’re still stuck in place The sneaky way your service offerings might be pulling you away from your ideal client Why stepping into operations might feel helpful - but actually keeps you small What The Intern gets right about being in the weeds without losing your CEO mindset Three questions that will instantly reveal what’s keeping you from scaling It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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Ep. 96 - Building a Practice that Pays You Back: Financial Planning & Preparing To Sell Your Practice with Anna N’Jie-Konte
07/04/2025
Ep. 96 - Building a Practice that Pays You Back: Financial Planning & Preparing To Sell Your Practice with Anna N’Jie-Konte
Ever feel like you’re making plenty of revenue but still feeling “broke”? In this episode, Brandy sits down with Anna N'Jie-Konte, the Founder & CEO of Poder Wealth Advisors, to talk straight about turning practice income into personal wealth and building a business that buyers will pay top-dollar for. From paying yourself a market-rate salary to knowing your EBITDA multiple, Anna outlines the moves that keep cash flowing today and lock in a profitable exit tomorrow. is the founder and CEO of Poder Wealth Advisors, a firm that provides expert, tailored wealth management solutions to help clients grow, protect, and enjoy their wealth across generations. Connect with Anna!: ➡️My next is July 28th through August 1st! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they’ve built. Some key takeaways from this episode include: Why “revenue is for vanity, profit is for sanity” (and how to track the right number) The simplest retirement plan tweak that can save you 25 cents on every dollar Signs it’s time to hire a proactive financial planner - not just a tax preparer What the signs are that it is time to sell How to reverse-engineer your valuation so you don’t leave money on the table The two- to three-year prep window every owner needs before selling It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy:
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