The Decoy EffectYour decisions are usually based on relative comparisons. And... people that sell things know this. /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41475885
The Decoy EffectYour decisions are usually based on relative comparisons. And... people that sell things know this. /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41475895
The Planning FallacyYour brain underestimates how long things take - but always in your favour. /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41424450
Confirmation BiasAre you decisions biased by the information that you choose to focus on? /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41332955
Risk versus RewardWhy do some opportunities feel exciting and stressful at the same time? This episode explores how the brain weighs potential rewards against possible risks, shaping the decisions we make every day. /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41194715
Loss AversionYour brain doesn’t treat gains and losses equally. Losses trigger stronger emotional responses—often about twice as powerful as gains of the same size. /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41143215
The Sunk Cost FallacyHave you ever stuck with something even thoough you knew you should not? /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41118720
Group Decision MakingWhy do smart groups sometimes make worse decisions? This episode explores how brain synchronization and reduced conflict detection during agreement can quietly undermine critical thinking—and why disagreement leads to better decisions. /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41061830
Brain HealthSleep, diet, exercise, and mindfulness are the keys to better decision-making. /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41041145
Predictive ProcessingHow your brain uses prediction errors—detected by the ACC—to update its internal model and improve decisions. /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/41006575
The Status Quo BiasWhy do we stick with the same choices—even when better options are available? This episode explores how the brain’s preference for familiarity and loss avoidance drives the status quo bias, keeping us anchored to what we already have. /episode/index/show/52ab777a-7d51-488e-84ad-e3a1c17b685d/id/40943610