AI Knowhow
AI Knowhow is a podcast tailor-made for business leaders navigating the transformative world of artificial intelligence. In this evolving landscape, adapting the way we steer our businesses is not just about maintaining a competitive edge, but also aligning our AI strategies with our core values and vision. Each week, Courtney Baker teams up with Knownwell executives David DeWolf, Mohan Rao, and Pete Buer to bring you dynamic, insightful, and actionable episodes that are crafted to assist executives in translating this groundbreaking technology into viable business solutions. Our mission is to aid you in maneuvering through this AI-centric world, offering guidance and clarity on the changing dynamics of the workspace. Every episode includes experts, scholars, and practitioners specializing in AI implementation and ethics. We also hear voices from diverse fields to present a rounded picture of the potential opportunities that AI brings to the table. And, of course, we also feature visionary executives who will share their success stories of using AI to revolutionize their businesses. Brought to you by the team at Knownwell: www.knownwell.com/podcast
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Working with AI: Striking a Balance Between AI and Humans
04/21/2025
Working with AI: Striking a Balance Between AI and Humans
As AI becomes more integrated into everyday business and personal life, the biggest question leaders face is: when should we rely on AI and when must the human touch prevail? In this episode, Knownwell CMO Courtney Baker joins CEO David DeWolf and Chief Product and Technology Officer Mohan Rao to explore the fine line between AI augmentation and human intuition. The team uses from Ethan Mollick as a leaping off point to unpack how leaders can responsibly scale with AI while keeping people empowered, not replaced. In the post, Mollick shares the results of a recent study that shows students who use AI as a tutor benefit from it, whereas those who use AI to do their work for them end up faring worse on standardized tests. Special guest Richard Lin, CEO of , speaks with Pete Buer about how AI voice agents are transforming customer service and sales. Lin reveals how cloning the “top 1%” of reps isn’t about replacement, but about elevating consistent performance while keeping humans in the loop to label, train, and improve AI systems. In our news segment, Pete dives into the fascinating world of AI therapists. A recent study shows that bots can actually help patients with anxiety and depression, raising the provocative question: are people more honest with machines than humans? See how Knownwell’s platform empowers your team with actionable insights. Visit . AI Knowhow is brought to you by the team at Knownwell.
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Working with AI: What It Means to Be AI Driven
04/14/2025
Working with AI: What It Means to Be AI Driven
Does AI represent an extinction-level event for your business? In this episode, we ask the important question: how can your company become the bird, not the pterodactyl, in the age of digital Darwinism? Pete Buer sits down with Wolf Ruzicka, SVP of Strategic Advisory at Solvd and author of AI Driven: Staying Alive in the Age of Digital Darwinism. Wolf lays out a five-step roadmap to move from AI novice to AI-native, including how to reclaim your digital destiny, activate unstructured data, and prepare for generative AI’s superpowers. They discuss why executive education is a key barrier to adoption, what “digital marines” can do for your team, and how out-of-paradigm thinking—like intelligent RFP matching—will define the next generation of AI impact. Also, in "AI in the Wild", Courtney Baker and Pete discuss the business implications of Deutsche Telekom’s new AI phone and what it signals for device interaction and workplace productivity. Spoiler alert: if done right, AI-first hardware could transform user experience far beyond the consumer world. Don't miss Knownwell’s platform showcase! If it's after April 15, watch the replay at . Watch this episode on YouTube: Learn more and sign up for Knownwell: AI Knowhow is brought to you by the team at Knownwell.
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Join Courtney and David LIVE on April 15th!
04/07/2025
Join Courtney and David LIVE on April 15th!
The flowers are blooming, the pollen is popping, and Courtney’s wondering why corporate spring break isn’t a thing (seriously though). While the AI Knowhow Team hits pause on the regular lineup, they're gearing up for something fresh, live, and full of Knownwell goodness. On April 15th, Courtney Baker and David DeWolf are going live on LinkedIn to peel back the curtain on what’s new at Knownwell. If you're a professional services leader - or just someone who wants to ditch the guesswork and start driving business with data - this is your backstage pass to see how our native AI platform is evolving. To register, make sure to visit .
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The AI Hackathon Playbook
03/31/2025
The AI Hackathon Playbook
Want to unlock AI's potential in your organization? Skip the brainstorms and go all in with an AI Hackathon! In this final installment of the Applied AI series, CMO Courtney Baker is joined by CEO David DeWolf, and Chief Product and Technology Officer Mohan Rao to break down why AI hackathons might be your best tool for driving adoption, sparking collaboration, and building lasting impact. Whether you’re a tech startup or a professional services firm, this episode gives you the blueprint. Special guest Jeff Gallimore, Chief Technology and Innovation Officer of Excella, shares best practices from their GenAI-focused hackathons—including how engaging clients as judges and building cross-functional teams helped move ideas from prototype to production. From enabling constraints to cultural buy-in, Jeff explains how hackathons can be more than just a creative break—they can be a launchpad for real outcomes. Courtney, David, and Mohan reflect on their own hackathon experiences and offer strategic advice on making hackathons successful—from aligning with your roadmap to ensuring outputs are built to scale. Plus, how non-engineers can thrive in AI innovation thanks to tools like Canva and prompt engineering. All that PLUS Pete Buer breaks down the rise and fall (and jailbreak) of the Humane AI Pin. The big lesson? Innovation only sticks if it meets the market where it is. Whether you’re running your first hackathon or looking to level up your next one, this episode is packed with practical tips, real stories, and a bit of good-natured competition. Want to see what Knownwell’s platform can do with your data? Visit to get started. Watch this episode on YouTube: Show notes Connect with Learn more about Connect with Connect with Connect with Connect with Watch a Follow
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Applied AI: Reframing How We Think About AI
03/24/2025
Applied AI: Reframing How We Think About AI
Still think of AI as just a chatbot? It’s time to reframe that mindset. Logan Kilpatrick of Google DeepMind joins the show to discuss the latest advances with Gemini, including long-context reasoning and native multimodal capabilities—and why UX, not chat, is the real frontier in AI. He shares examples from Khan Academy and others that show how smarter, more human-centered experiences are key to unlocking AI’s full potential. Logan and Mohan Rao also explore why it's such an exciting time to be working in AI, with developers making groundbreaking discoveries daily, and how the next wave of AI in services businesses has so much promise, as we shift from real-time answers to asynchronous, reasoning-driven systems with humans in the loop. Next, CMO Courtney Baker teams up with CEO David DeWolf and Chief Product and Technology Officer Mohan Rao to look at why, in the AI age, leaders need to think differently about how to deliver value with concepts like learning systems, compounding intelligence, and more. They also join Logan in challenging the chatbot-centric mental model that many may hold about AI because it has been our introductory experience to the technology. They explore why simply deploying chat interfaces isn't the future—and why UX is key to making AI work for real business outcomes. Plus, Pete Buer breaks down from their latest funding round and looks at how businesses should evaluate LLMs for fit and function, not just from what they read in the latest headlines. Ready to stop having long, text-based discussions with a chatbot and start building smarter AI experiences? Us too. Watch this episode on YouTube: Check out Knownwell’s AI-native platform and see how your business can thrive in the new era: Show Notes: Connect with Read the that David, Mohan, and Courtney discuss Learn more about Learn more about Connect with Connect with Connect with Connect with Watch a Follow
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Applied AI: Proactive Leadership with AI
03/17/2025
Applied AI: Proactive Leadership with AI
The best leaders don’t wait for problems to arise - they anticipate them before they happen. But how do you shift from a reactive leadership style to a proactive one? AI might just be the key. In this episode, host Courtney Baker is joined by Knownwell CEO David DeWolf, and Chief Product and Technology Officer Mohan Rao. Together, they explore how AI enables leaders to foresee challenges, manage risks, and reclaim time for strategic decision-making. From AI-driven notifications that predict client or employee concerns to tools that help leaders focus on what truly matters, they uncover how AI is reshaping leadership itself. Special guest Jess Hall, Chief Growth Officer at OpsCanvas and member of Knownwell’s AI Advisory Board, sits down with NordLight CEO Pete Buer to tackle one of the biggest hurdles in AI adoption: trust. Drawing from her experience in product strategy and AI ethics, Jess shares a powerful framework for building trust in AI systems, explains why AI skepticism mirrors the early days of automated elevators, and offers practical steps for businesses to create AI-powered products that people feel safe using. Plus, in our AI in the Wild segment, we put AI itself on the spot. Can AI tell us how to turn raw data into actionable insights? You might be surprised by the answer. Want to stop reacting and start leading with AI? Visit to see how our platform helps executives like you stay ahead. Watch this episode on YouTube:
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Would You Rather...? (AI Edition)
03/10/2025
Would You Rather...? (AI Edition)
Would you rather trust an AI decision-making system that's 90% accurate but a total black box, or one that's only 70% accurate but fully explainable? What about AI that predicts your next big revenue stream with 30% certainty versus AI that boosts your operations by 70%? In this special 75th episode of AI Knowhow, we put our panel to the test in an AI-themed game of Would You Rather? Knownwell CMO Courtney Baker is joined by CEO David DeWolf and Chief Product and Technology Officer Mohan Rao for a lively debate on AI trade-offs in business. From decision-making transparency to revenue growth strategies, our team digs into real-world applications of AI and what business leaders should prioritize. Plus, NordLight CEO Pete Buer introduces a brand-new segment, This Is Your Brain on AI, where we explore . Are we outsourcing too much of our problem-solving to AI? What should HR and L&D teams be doing to counteract potential skill atrophy? And don't miss our special guest, Abhijit Mitra, CEO of , who sits down with Pete to discuss agentic AI and how Outreach is revolutionizing B2B sales with AI-powered prospecting. Can AI automate the grunt work of sales reps while still keeping the human touch? Abhijit shares his vision for the future of AI agents in business. Try Knownwell’s platform today at . Tags: #AI #AIinBusiness #AgenticAI #MachineLearning #ArtificialIntelligence #B2BSales #CriticalThinking #BusinessGrowth #SalesTech #Automation #HR #Leadership #Technology #FutureOfWork #AIProspecting
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Applied AI: Using AI to Go From Insights to Execution
03/03/2025
Applied AI: Using AI to Go From Insights to Execution
Your data is trying to tell you something. Are you listening? AI isn’t just about insights. It’s about execution. In this episode of AI Knowhow from Knownwell, CMO Courtney Baker is joined by CEO David DeWolf Chief Product and Technology Officer Mohan Rao to explore how AI is reshaping execution in professional service firms. They discuss how AI can move beyond simple automation to orchestrate strategic execution, aligning teams, prioritizing tasks, and ensuring the right work gets done at the right time. Our special guest, , Co-founder and CTO of April, sits down with Pete to discuss how AI is transforming tax preparation. He shares how April’s AI-powered tax solution reduces complexity and risk while building trust in financial AI products. And in a brand-new segment, What’s Up, Grok?, Pete breaks down the latest AI news—including . Is it truly a game-changer or just more noise? Watch this episode on YouTube: Want to see how AI can help you execute on your most important priorities? Visit to explore our AI-driven platform.
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AI Hot Takes (2025 Edition)
02/24/2025
AI Hot Takes (2025 Edition)
We’re turning up the heat once again! After last year’s sizzling Hot Takes episode, we had to run it back for 2025. Knownwell CMO Courtney Baker is joined by CEO David DeWolf and Chief Product & Technology Officer Mohan Rao to deliver their boldest AI predictions yet. What shifts are coming in AI? Which trends are about to fizzle out? And what might shake up the industry in unexpected ways? In our expert interview segment, Pete Buer sits down with AI and digital transformation expert Dr. Henna Karna, a Harvard Fellow and former Google executive. She shares practical strategies for business leaders to ensure AI is solving real problems and not just creating new ones. From cost concerns to strategic adoption, Dr. Karna explains how companies can maximize AI’s potential without getting caught up in the hype. Grab your milk, ice cream, or (according to Mohan) hot chocolate—this one’s gonna be on fire! Watch this episode on YouTube: Episode Highlights 00:00 Introduction 01:00 Setting the Stage for 2025 Predictions 02:18 First Hot Take: The End of AI-Powered Marketing 04:00 Second Hot Take: Data is Dead 06:40 Third Hot Take: The Decline of Open Source Models 08:41 Fourth Hot Take: OpenAI's Impending Implosion 13:47 Google's Edge in AI Integration 16:32 AI in Business Strategy 17:09 Interview with Dr. Henna Karna 18:38 AI's Role in Strategic Planning 24:08 Cost and AI Adoption 26:41 Customer-Centric AI Solutions 29:57 Conclusion and Future of AI Show Notes Connect with Connect with Connect with Connect with Connect with Watch a Follow
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Applied AI: Turning Data Into Actionable Insights
02/17/2025
Applied AI: Turning Data Into Actionable Insights
Data is pouring into your business every second, but where are the insights you need to act on it? Just 27% of business executives in a recent Forrester study said their data and analytics projects produce actionable insights. In this episode, we look at how AI can help bridge the gap between the overwhelming amounts of data available today and the actionable intelligence executives need to drive results. Knownwell CMO Courtney Baker, CEO David DeWolf, and Chief Product and Technology Officer Mohan Rao kick things off by breaking down the journey from raw data to wisdom. They discuss why 60-70% of enterprise data goes unanalyzed and how leaders can leverage AI to surface hidden insights, not just confirm what they already know. Plus, they explain why vision is critical: if you don’t know what you’re looking for, your AI won’t either. For our expert interview, Pete Buer sits down with , CEO of , to discuss how SaaS companies can embed analytics into their products, empowering customers with self-serve insights. Arman shares practical advice for SaaS leaders on turning data into a competitive advantage, plus a sneak peek of Knownwell's own Mohan Rao’s . All of that PLUS another installment of AI in the Wild with Pete Buer. Pete and Courtney dive into OpenAI’s new deep research tool—an AI agent that might actually live up to the hype, according to . Learn why it could revolutionize market research and competitive analysis but why it's also best suited for those with a foundational understanding of the topic at hand. Want to turn your business data into clear, actionable insights? Visit to learn more about the Knownwell platform. Watch this episode on YouTube: Show Notes & Related Links Connect with Connect with Connect with Connect with Connect with Watch a Read from Accenture, which includes a number of stats cited in the episode Follow Tags: #AI #DataAnalytics #BusinessIntelligence #AIinBusiness #EmbeddedAnalytics #DataInsights #SaaS #AIforExecutives #CustomerInsights #DataStrategy #EnterpriseAI #OpenAI #DeepResearch #AIApplications #BusinessGrowth
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Applied AI: Developing Your AI Roadmap
02/10/2025
Applied AI: Developing Your AI Roadmap
What does an AI roadmap really look like? And how does a corporate AI roadmap differ from a personal one? In this episode of AI Knowhow from Knownwell, host Courtney Baker is joined by Knownwell’s CEO David DeWolf, Chief Product & Technology Officer Mohan Rao, and NordLight CEO Pete Buer to break it all down. First, the team explores how business leaders can chart a clear AI strategy—starting with vision, linking it to business goals, and balancing customer feedback with long-term objectives. David and Mohan share insights on making micro-pivots, avoiding roadmap confusion, and the key decision every company must make: Is AI a tool, or is it your operating system? Special guest Dr. Joan Palmiter Bajorek, author of Your AI Roadmap, sits down with Pete to discuss how professionals can future-proof their careers with an AI strategy of their own. She shares why a strong personal brand, multiple income streams, and financial security are essential in the AI era and how workers can position themselves for long-term success. And in AI in the Wild, Courtney and Pete dig into AI-designed shoes. A new shoe combines AI-driven custom fitting with personalized footwear, raising big questions about AI’s role in design, manufacturing, and consumer trends. Is it just a gimmick or a glimpse of AI-powered retail to come? Sign up for Knownwell’s AI-powered platform for Commercial Intelligence: Watch this episode on YouTube!
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Scaling AI: Building the Right AI Team
02/03/2025
Scaling AI: Building the Right AI Team
You’re smart. You know your business cold. But do you know how to build the right AI team? It’s harder than it looks, and the old innovation playbook just won’t cut it. Pete Buer sits down with Ben Hafele, CEO of and host of The Lean AI Podcast, to discuss how to assemble the right AI team. They explore what skill sets are essential, how to balance technical and strategic talent, and why AI teams need a different structure than traditional innovation groups. As always, host Courtney Baker is joined by CEO David DeWolf and Chief Product & Technology Officer Mohan Rao for a panel discussion where they further break down the key differences between AI innovation teams and traditional ones. Plus, we cover a few more burning questions about building the right AI team, like does Amazon’s famous “two-pizza rule” still apply in the AI era? To kick the episode off, we dive into what might be the most game-changing week in AI since ChatGPT launched. With Producer Will Sherlin stepping in to help, Pete Buer unpacks the frenzy around DeepSeek’s new open-source AI model. How did this Chinese startup manage to train a cutting-edge model at a fraction of the cost of OpenAI and Meta? And why does this mark a "Sputnik moment" for AI development? From business leaders to investors, the ripple effects could be massive. Watch this episode on YouTube: Sign up for Knownwell’s beta:
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Scaling AI: How AI Can Break Down Silos in Your Organization
01/27/2025
Scaling AI: How AI Can Break Down Silos in Your Organization
Is your organization held back by departmental silos where the necessary data and information doesn't always flow between them? AI might just be the key to breaking these silos down. Pete Buer kicks things off with an interview featuring Josh Okun, Chief Innovation Officer at Gravity Global. Josh shares how AI is helping global teams collaborate across time zones, optimize creative processes, and foster dynamic relationships within organizations. Discover how his team at Gravity Global leverages AI tools like custom GPTs and RAG to turn static brand guidelines into dynamic resources that streamline decision-making at every level. Pete and Josh also explore the transformative power of AI in creating "living brands," synthetic audiences, and innovative teamwork models. Next up, Knownwell CMO Courtney Baker dives into how AI is reshaping collaboration and creativity within organizations. Alongside Knownwell CEO David DeWolf and Chief Product Officer Mohan Rao, they expand on Pete and Josh's discussion, touching on leadership’s role in AI adoption and debating whether change must come from the top or emerge from empowered teams. David and Mohan weigh in on fostering innovation through AI clubs and cultural shifts. Plus, Pete wraps up the episode with a segment on the growing potential of AI-driven "physical intelligence" and its implications for businesses in 2025. 00:00 Introduction: Breaking Down Silos with AI 00:53 Interview with Josh Okun: AI in Business 03:28 AI in Creative and Beyond 06:46 The Future of AI in Marketing 10:09 Leadership and AI Adoption 19:45 Empowerment and Innovation Culture 28:04 Physical Intelligence: The Next Frontier 30:42 Conclusion and Final Thoughts Watch this episode on YouTube: Sign up for Knownwell at .
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Scaling AI: How AI Can 10X Your Business
01/20/2025
Scaling AI: How AI Can 10X Your Business
What if AI could reduce a three-month project to just three days? In this episode, Knownwell CMO Courtney Baker explores how AI is reshaping professional services with the help of CEO David DeWolf, CPO Mohan Rao, and NordLight CEO Pete Buer. Pete sits down with Matt Pasienski, CEO and co-founder of , to discuss AI's evolution from simple tools to intelligent copilots and the rise of autonomous agents. Matt shares insights from his journey as a services CEO and how Pact is building AI-driven project management copilots. They dive into the implications of AI on management, accountability, and value chain variability, including how copilots can surface risks, identify new opportunities, and transform business operations. Later, the panel dissects Matt’s takeaways, reflecting on the balance between efficiency and effectiveness in AI adoption and the cultural challenges of integrating AI at scale. They also explore how leadership can act as the "agent core" to navigate the mismatches that arise when parts of the organization move 10x faster. In the AI in the Wild segment, Pete and Courtney discuss Ai-Da, the humanoid robot artist whose painting of Alan Turing recently sold for $1.1 million at auction (). The work Ai-Da is capable of producing, and the team it took to create her, challenges our assumptions about creativity and AI’s role in art and innovation. Ready to stop losing clients and surprise churn? Visit to learn how our tools can help professional service firms transform customer retention.
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Scaling AI: Using AI to Scale to $250M and Beyond
01/13/2025
Scaling AI: Using AI to Scale to $250M and Beyond
What does it take to scale a technology services firm to $250 million and beyond in 2025? In this episode of AI Knowhow, Knownwell CEO David DeWolf and CEO Pete Buer share invaluable insights from their own journeys of scaling firms to exponential growth. They also explain just how AI is rewriting the rules. David and Pete delve into the challenges that tech service leaders face as they move from linear scaling to a steeper revenue curve. From the hunt for "gold-plated unicorn" talent to managing bespoke and complex delivery models, they unpack the unique obstacles and offer solutions rooted in AI. They explain how AI can streamline operations, elevate client relationships, and help leaders focus on strategy—not just survival. This episode also explores four game-changing strategies, including AI-driven commercial intelligence, which enables firms to identify client risks and opportunities earlier than ever. You’ll also hear why top-down AI adoption, combined with value-stream mapping, is critical to achieving transformative, not incremental, change. Watch this full conversation at .
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Scaling AI: Why Your Path to Growth Requires Agentic AI
01/06/2025
Scaling AI: Why Your Path to Growth Requires Agentic AI
Are you ready for AI that doesn’t need instructions? And if AI shifts from being an order-taker to an order-maker, what does that mean for how we interact with it? Welcome to 2025! In this special New Year kickoff episode, we dive into the transformative power of Agentic AI, launching the year's first themed series on Scaling with AI. This episode features a compelling discussion with , New York Times bestselling author of The Disruption Mindset and Winning with Generative AI: The 90-Day Blueprint for Success. Charlene talks with Pete Buer about why 2025 is set to be the year of Agentic AI and provides powerful examples of its impact across industries—from healthcare to consulting services. She shares how businesses can use AI agents to eliminate bottlenecks, streamline decision-making, and gain a competitive edge. Following this, Knownwell Chief Marketing Officer Courtney Baker is joined by Knownwell CEO David DeWolf and Chief Product and Technology Officer Mohan Rao. Together, they react to Charlene’s insights, comparing the AI revolution to the Industrial Revolution and exploring the leadership challenges in navigating this shift. The panel discusses how Agentic AI will redefine knowledge management, enhance CEO effectiveness, and shape the future of leadership. 2025 can be the year where AI helps you scale your business to the next level. Go to to sign up for our beta.
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4 AI Strategies and Tactics to Deploy in 2025
12/16/2024
4 AI Strategies and Tactics to Deploy in 2025
What AI strategies and tactics should you prioritize in 2025? And how can executives inspire their teams to embrace AI? In this episode, Knownwell's Courtney Baker is joined by CEO David DeWolf, Chief Product Officer Mohan Rao, and NordLight CEO Pete Buer to outline four key AI strategies every leader needs: adopting an AI-first mindset, fostering human-AI collaboration, leveraging predictive analytics, and prioritizing user experience in AI tools. David, Mohan, and Courtney share actionable insights for embedding AI into your organization's workflows. Special guest Christian Madsbjerg, author and co-founder of the Human Activity Research Laboratory, joins Pete to discuss putting humans at the center of AI efforts. From longitudinal studies in Brazil to reshaping relationships with technology, Christian reveals why balancing innovation with human impact is critical as AI evolves. Ready to power your company's success in 2025? Visit to sign up for our beta waitlist. Watch this episode on YouTube:
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Predictions for AI in 2025
12/09/2024
Predictions for AI in 2025
Did David DeWolf’s bold 2024 AI predictions hold up? And what’s next for AI in 2025? Join Courtney Baker, Knownwell CEO David DeWolf, and Chief Product and Technology Officer Mohan Rao as they recap last year’s forecasts and dive into fresh predictions for the future of AI. From advancements in AI-first enterprise products to the rise of agentic AI, our panel explores what’s real, what’s hype, and how businesses can prepare. Special guest Andrew Abela, author of and Dean of the Busch School of Business at the Catholic University of America, joins Pete Buer to discuss how AI can complement human virtues, foster better decision-making, and help us grow into our best selves. His insights on humanity and technology offer a powerful perspective on aligning progress with purpose. All that PLUS, in a brand-new segment "Secret Agent Man," Pete breaks down the emerging wave of agentic AI. Learn how AI agents could revolutionize team structures and workflows, and why executives need to start planning for these autonomous tools. Don’t miss out on this exciting episode filled with retrospectives, bold forecasts, and actionable insights. Find out more about Knownwell’s AI platform at Knownwell.com and start transforming your business today: Watch this episode on YouTube:
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How LLMs Actually Work
12/02/2024
How LLMs Actually Work
Ever wondered what really powers LLMs like ChatGPT, Claude, or Gemini? In this episode, Courtney Baker, David DeWolf, and Mohan Rao are joined by John Fowler (Knownwell's Chief Science Officer) and Ramsri Goutham Golla (Lead Data Scientist) to break down the mechanics of large language models (LLMs) in ways that are accessible and relevant for all professionals, not just data scientists. John and Ramsri help explain how LLMs predict the next word in a sentence, what makes them so powerful, and the role of neural networks and attention mechanisms. They also dive into real-world applications, such as retrieval-augmented generation (RAG), and how it’s replacing fine-tuning for more efficient and reliable AI performance. Ready to harness AI for your business? Learn how Knownwell’s AI-powered platform can empower you to stay ahead at . Watch this episode on YouTube: Show Notes & Related Links Watch a Read in ArsTechnica Read the research paper from a number of leaders at Google that's referenced in the episode Connect with Connect with Connect with Connect with Connect with Follow
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The Role of Change Management in AI
11/25/2024
The Role of Change Management in AI
Implementing AI is about more than just adopting technology—it’s about bringing people along for the journey. Why is change management a critical competency for successful AI initiatives? How can organizations go beyond early adopters to drive full-scale adoption? And what are the tools and innovations in AI that we’re most grateful for this year? Special guest Andrew DeBerry, Knownwell AI Advisory Board member, shares lessons from his work with Google X’s Bellwether team, which Time Magazine recently named one of 2024’s best inventions. Learn how AI is helping governments manage disaster response and why listening to end users is crucial for impactful innovation. Also, it’s Thanksgiving week, and the AI Knowhow team is climbing aboard the “thankfulness train” to share the AI tools that have transformed the way we work and think this year. Which tools did Courtney, David, and Mohan say were their favorites? You’ll have to listen to find out! All that PLUS Courtney talks with Pete in a new segment, Searching for Competition. Pete discusses OpenAI’s live search engine in ChatGPT and what it means for businesses leveraging real-time information. Watch this episode on YouTube: Explore Knownwell’s AI innovations at
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Explainable AI vs. Understandable AI
11/18/2024
Explainable AI vs. Understandable AI
Ever wonder what the difference is between explainable AI and understandable AI? In this episode, we break it down so you can sound sharp at your next meeting. Host Courtney Baker is joined by Knownwell CEO David DeWolf and Chief Product Officer Mohan Rao to explore why these terms matter and how they impact AI adoption in business. They discuss the importance of explainable AI for technical insights and regulatory compliance, while highlighting understandable AI's role in building trust and enhancing user experience. Our guest, Dom Nicastro, Editor-in-Chief at CMSWire, shares insights on AI's growing influence in customer experience and journalism. From empowering frontline agents to aiding journalists without replacing their expertise, Nicastro reveals how AI serves as a transformative but complementary tool. Plus, don’t miss the debut of our new segment, Dragnet, where Pete Buer uncovers how AI helped the U.S. Treasury detect over $1 billion in fraud in 2024. It’s a real-world example of AI’s potential for good. Watch this episode on YouTube: Want to shape the future of AI in your business? Sign up for Knownwell's early access program and beta waitlist at .
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Making Decisions at the Speed of AI
11/11/2024
Making Decisions at the Speed of AI
Can a simple update to a 75-year-old decision-making framework give your business an edge with AI? To answer that, Knownwell CMO Courtney Baker, CEO David DeWolf, and CPO/CTO Mohan Rao discuss enhancing the classic OODA (Observe, Orient, Decide, Act) loop with a new step: "Inspect." They explain how "Inspect" can empower companies to evaluate, learn, and refine decision processes in the age of automation, with real-world examples such as autonomous vehicles and medical AI applications. Check out to download your own copy of the OODAI Loop. Also, Michael Harnum of ESG Success shares insights on how AI is helping tech firms scale customer success without massive personnel increases. Michael illustrates how digital customer success tools, like automated monthly reviews and even virtual customer success managers, enable companies to nurture a broad customer base efficiently. All that PLUS Pete joins Courtney for AI in the Wild, diving into Ernst & Young's $1.4 billion investment in an in-house AI platform that now supports 96% of their workforce. Known as "Client Zero," this pioneering system is boosting operational efficiency and enhancing customer service—serving as a testing ground before client deployment. Make sure to check out to get a look at Knownwell’s AI-powered platform for commercial intelligence. Watch this episode on YouTube:
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Why AI May Spell the End of BI
11/04/2024
Why AI May Spell the End of BI
Are the days numbered for popular business intelligence tools like Tableau, Power BI, Looker, and Qlik? In this episode of AI Knowhow, we talk about AI’s transformative impact on data and analytics, exploring why traditional business intelligence tools may be approaching obsolescence. Knownwell CEO David DeWolf and Chief Product Officer Mohan Rao join CMO Courtney Baker to dive into the ways AI is shaping a new era, moving from static data reporting to dynamic, proactive intelligence that’s reshaping business decision-making. They argue that as AI matures, its capabilities in real-time insight and contextual understanding will supersede what BI tools can offer, creating a future where intelligence—not just information—guides business. In a compelling conversation with of , Chief Strategy Officer Pete Buer explores the American public’s surprising optimism about AI in healthcare. Max reveals insights from a recent Customertimes study, highlighting the public’s openness to AI diagnostics and potential improvements in efficiency and costs. The two also discuss the limits of AI in healthcare and why patients still prefer AI as a tool rather than a replacement for doctors. All that PLUS a new segment, "In the Year 2032," where Courtney and Pete look at the World Economic Forum’s take on AI’s impact on the workforce, including predictions that up to 90% of jobs could be affected by AI within a decade. With high-level analysis and engaging discussions, this episode sheds light on how AI is reshaping industries and what leaders need to consider for the road ahead. Curious to see if Knownwell can boost your team’s AI capabilities? Email us at with the subject line "AI Knowhow Offer" to see if you qualify for three free months of Knownwell’s platform. Watch this episode on YouTube: Make sure to check out .
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How Marketing Services Companies are Reinventing Themselves With AI
10/28/2024
How Marketing Services Companies are Reinventing Themselves With AI
In the digital age, what does it take for marketing firms to stay ahead? AI Knowhow host Courtney Baker explores this with highlights from an exclusive marketing roundtable featuring insights from Knownwell’s Chief Product Officer, Mohan Rao, 2X CEO Dom Colasante, and Cognitive Path co-founder Geoff Livingston. Together, they tackle how AI helps agencies enhance their creativity, gain precise customer insights, and uncover new market opportunities. Later, Pete Buer catches up with Jeff Mason, CEO of Power Digital Marketing, to discuss AI-driven customer experiences and how his team leverages advanced tools to help brands scale effectively. From analyzing data for real-time insights to running AI-enabled customer service, Jeff shares his team’s innovative approaches and discusses AI’s role in elevating marketing precision and personalization to new heights. And don’t miss our Halloween-inspired game, “Trick or Treat,” where Courtney, David, and Mohan tackle quirky AI-themed questions and compete for the top score. Tune in to learn how marketing firms are reshaping themselves with AI, and what lies ahead for the future of data-driven creativity and strategy! Visit for an inside look at AI solutions for marketing.
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The AI Transformation Mandate, Part II
10/21/2024
The AI Transformation Mandate, Part II
As AI continues to revolutionize industries, why are so few organizations prepared with AI policies and procedures? And what role should HR leaders play in this transformation? In this second part of AI Knowhow from Knownwell, Chief Strategy Officer Pete Buer and CEO David DeWolf pick up their conversation about AI transformation in middle-market professional service companies. They dive deep into the strategic role HR should play in the next 18-36 months, advising that HR must be involved from the beginning to influence talent management, strategy, and change management. David shares a fascinating story about using ChatGPT to draft Knownwell’s first OKRs in under an hour, showcasing the practical impact of AI in leadership decision-making. We also hear from of , who explains how they’re enabling enterprise-wide AI transformation and scaling AI-driven innovations across their teams. HR’s readiness, she explains, is pivotal to navigating the fast-moving skills gap and workforce adaptation. Don't forget to check out Knownwell's AI Transformation Readiness Assessment to see how prepared your organization is for this new era: . Also, be sure to check out Nordlight at . Watch this episode on YouTube: AI Knowhow is brought to you by the team at Knownwell.
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The AI Transformation Mandate, Part I
10/14/2024
The AI Transformation Mandate, Part I
AI is reshaping every facet of business—but which departments are least prepared, and what's the biggest challenge CEOs face in leading this transformation? In this special two-part episode of AI Knowhow, host Knownwell CEO David DeWolf chats with Chief Strategy Officer Pete Buer about the AI transformation mandate. They explore the critical role HR plays in preparing for this shift and the challenges middle-market companies face in aligning leadership and vision. Pete shares insights from his research on AI readiness, highlighting the key pain points faced by investors, CEOs, and HR leaders as they navigate this complex transformation. Later, Pete sits down with from to discuss how companies can become AI-enabled. Jon shares his experience building a team dedicated to AI transformation and breaks down the steps to move from AI vision to practical implementation. Together, they dive into the importance of empowering employees and aligning AI initiatives with business outcomes. Don't forget to check out Knownwell's AI Transformation Readiness Assessment to see how prepared your organization is for this new era: . Also, be sure to check out Nordlight at . Watch this episode on YouTube:
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What Does AI-Powered Commercial Intelligence Look Like?
10/07/2024
What Does AI-Powered Commercial Intelligence Look Like?
How well are you using all the data flowing through your business? While businesses are familiar with using data from CRM, ERP, and business intelligence tools, Courtney, David, and Mohan explore the untapped power of unstructured data—emails, Slack messages, and Zoom calls. This new era of commercial intelligence uses AI to digest these communication streams and make smarter business decisions. David breaks down the five pillars of commercial intelligence—revenue intelligence, market intelligence, client intelligence, engagement intelligence, and value stream intelligence—while discussing how AI can transform professional service firms. Guest from joins Pete Buer to discuss how AI's potential goes far beyond generative models, improving everything from productivity to customer engagement and platform services. In the "What's Your 9-1-1?" segment, Pete highlights a fascinating New York Times story where AI correctly diagnosed a medical condition missed by doctors, sparking a conversation on how businesses should start considering AI as part of their customer engagement strategies. Watch this episode on YouTube: Learn more about Knownwell’s commercial intelligence platform at .
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Inside the Knownwell Beta
09/30/2024
Inside the Knownwell Beta
Ever wondered how AI can transform commercial intelligence? This week, Knownwell's CEO David DeWolf and Chief Product Officer Mohan Rao dive into the release of their AI-powered platform for commercial intelligence, now in private beta. They explore how this technology helps professional service firms improve client satisfaction and prevent surprise churn. David and Mohan kick off with exciting news about Knownwell’s recent $4 million seed round, which will accelerate product development. Mohan shares the breakthroughs that have led to the latest beta product, highlighting major improvements in user experience, scoring insights using LLMs, and the platform's real-time unstructured data analysis capabilities. Together, they unpack the complexities of integrating AI into commercial operations and why early customers are already seeing transformative results. Later, Courtney Baker and Pete Buer join the show for another AI in the Wild, discussing how JPMorgan Chase is equipping 140,000 workers with generative AI tools, projecting $2 billion in value through productivity gains and cost savings. Watch this episode on YouTube: Sign up to see Knownwell in action:
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The Coming Wave of Ambient AI
09/23/2024
The Coming Wave of Ambient AI
What if AI could anticipate your needs without you even having to ask? This episode explores the emerging world of ambient AI and how it will revolutionize business operations. First, Courtney Baker, David DeWolf, and Mohan Rao discuss the shift from AI as a tool you go to, to AI that seamlessly blends into your day-to-day activities—delivering insights and taking actions in real time, all without prompting. Later, Pete Buer talks with AI and innovation keynote speaker about why AI is like a piñata, bursting with potential once you break through the surface. Dan shares his insights on how AI will fundamentally change teamwork, decision-making, and even personal productivity, revealing new layers of efficiency. Also, in a brand new segment, Pete and Courtney dive into Canva's bold move to raise prices by 300% with the introduction of new AI features. Will this strategy help or hinder its market dominance? Tune in to find out how AI is reshaping the tools we rely on and what it means for your business. Watch this episode on YouTube: Make sure to get the exciting news from Knownwell at .
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AI-Native vs. AI-Infused Products
09/16/2024
AI-Native vs. AI-Infused Products
With AI seemingly everywhere, how can you distinguish between true AI-native products and AI-infused ones? And why does the distinction even matter in the first place? In this episode, Courtney Baker, David DeWolf, and Mohan Rao clarify the differences between AI-native products built from the ground up and AI-infused products that simply incorporate AI features. They explore how this distinction impacts business decisions and what to look for when considering tech solutions for future-proofing and innovation. Later, Pete Buer sits down with special guest , a partner at and author of the new book . They discuss how AI is revolutionizing customer success management and its role in predicting customer behavior, aiding decision-making, and increasing customer retention. Watch this episode on YouTube: Ready to reimagine your business with AI? Visit .
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