The Hamiltons: Unlocked
The Hamiltons: Unlocked is where real estate meets real life. Jennie and Scott Hamilton—partners in business and marriage—share stories from their journey as top-producing Atlanta agents and a blended family of six. Expect smart market insights, funny behind-the-scenes moments, and the kind of honesty that makes you feel like you’re sitting in their living room!
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Episode 15 - Scott’s Most Controversial TikToks (Why Real Estate Honesty Triggers People)
01/27/2026
Episode 15 - Scott’s Most Controversial TikToks (Why Real Estate Honesty Triggers People)
Why do honest real estate conversations trigger people so badly online? In this episode of The Hamiltons: Unlocked, we break down why real estate TikTok has become controversial — and why that’s not a bad thing. From viral clips like “Highest bidder keeps the home” to calling out listings that sit for nearly a year, we unpack the real reasons buyers, sellers, and even agents push back on uncomfortable truths. We also dive into why picking up the phone still matters in negotiations (yes, even in 2026), and how avoiding real conversations costs clients deals. This episode is a behind-the-scenes look at modern real estate, social media transparency, and why clear communication still wins — even when the comments section disagrees. In this episode, we cover: Why stale listings don’t magically sell at full price The real problem with “just leave it on the market” sellers How TikTok became a space for real estate honesty (and backlash) Why strong negotiation still starts with a phone call What agents miss when they rely only on contracts, not conversations 🎙️ New episodes weekly. 👉 Like, subscribe, and share if you enjoy real talk about real estate.
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Episode 14 - Why “Fixing” Affordability Is a Myth - And What 2026 Will Really Bring
01/20/2026
Episode 14 - Why “Fixing” Affordability Is a Myth - And What 2026 Will Really Bring
Affordability has been the buzzword of 2025 — and spoiler alert: it’s not going away in 2026. In this episode of The Hamiltons: Unlocked, Jennie and Scott break down what’s actually happening in the real estate market as we head into 2026. From 50-year mortgages (👀) to portable mortgages, new construction incentives, and why this market feels a lot like 2015, we’re sharing our bold (but honest) predictions for buyers, sellers, and anyone sitting on the sidelines wondering what to do next. No hype. No doom-and-gloom. Just real talk about how deals are getting done again. In this episode, we cover: Why affordability is still the biggest challenge heading into 2026 The problem with “lower rates will fix everything” 50-year mortgages: terrible idea or necessary stopgap? Why new construction has an edge right now What sellers may need to do again (yes, again) Why this market feels more like 2015 than 2021 How buyers and sellers can finally transact without chaos What normalized inventory actually means for real people If you’re thinking about buying, selling, or doing both — this episode will help you understand how to move smartly in a changing market. 👉 Have questions about your specific situation? Reach out. 👉 Like, subscribe, and share with someone who keeps saying “we’re just going to wait.”
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Episode 13 - The Market Didn’t Warn Us: What 2025 Actually Taught Us About Real Estate
01/13/2026
Episode 13 - The Market Didn’t Warn Us: What 2025 Actually Taught Us About Real Estate
Welcome back to The Hamiltons: Unlocked 🎙️ In this episode, we break down what 2025 actually taught us about real estate - beyond the headlines and hype. From AI shaking up workflows, to a market shift that caught everyone off guard, to the growing skill gap among agents, this year exposed a lot. If you’re a buyer, seller, investor, or agent heading into 2026, this is the context you need. What we cover: ✨ Why the 80/20 rule is more obvious than ever in real estate ✨ How AI became leverage (not a replacement!) for great agents ✨ The market shift that happened quietly mid-year ✨ Why pricing is now more hyper-local than ever ✨ The experience gap between agents who entered pre-2020 vs post-2020 ✨ Why “doing what worked before” no longer works Whether you’re navigating a tougher market or choosing who to trust with a major decision, experience and strategy matter more now than they have in years. If this helped, like, subscribe, and drop your biggest real estate question for us!
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Episode 12 - Jennie Unlocked
11/18/2025
Episode 12 - Jennie Unlocked
Welcome back to The Hamiltons: Unlocked! Today, the tables turn — and Scott puts Jennie in the hot seat. From somehow lettering in varsity wrestling without ever stepping onto the mat… to the wild list of jobs she held before real estate… to the deeply personal journey of IVF that brought Nash into their lives — Jennie opens up in a way you’ve never heard before. It’s honest, hilarious, tender, and 100% the real her. In this episode: - How Jennie became a four-time varsity letterman without ever wrestling - Growing up in small-town Georgia & the “Go Ramblers” era - Her unexpectedly chaotic résumé (dentist office → OB/GYN → radio → movies → AOL → real estate) - The full behind-the-scenes story of her IVF journey - The confetti popper moment that changed everything - Why life rarely follows your plan — and why that’s a gift If you love real, vulnerable, not-too-serious conversations about life, parenting, marriage, and business… you’ll love this episode. 👉 Don’t forget to subscribe for more unfiltered episodes every week! 👉 Follow us on Instagram @thehamiltonsunlocked 👉 Watch the full series on YouTube #TheHamiltonsUnlocked #RealEstateCouple #IVFJourney #MarriagePodcast #FamilyLife #RealEstateLife #NorthAtlantaRealtor #BlendedFamily #PodcastCouple #RelationshipTalk
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Episode 11 - The Market Doesn’t Care (But We Do)
11/11/2025
Episode 11 - The Market Doesn’t Care (But We Do)
Welcome back to The Hamiltons: Unlocked! In today’s episode, Jennie and Scott get real about one of the hardest truths in real estate: your emotions can’t set your home’s price — the market does. You may love your home, your updates, and your memories there (we get it — truly). But if you let emotion drive your pricing decisions, the market will humble you fast. Tune in as we unpack: - Why logic wins over emotion in today’s market - The hidden cost of overpricing your home - How to “stir emotion” in buyers without losing your mind - Why buyers today are smarter (and less emotional) than ever - What sellers can do to price right and still win big 👉 Listen now to learn how to price strategically — not sentimentally. #HamiltonsUnlocked #RealEstatePodcast #SellerTips #HomeSellingAdvice #AtlantaRealtors #RealEstateTruths #HomePricing #Overpricing #LogicVsEmotion #MarketShift
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Episode 10 - Help Us Help You: What to Do Before You Sell Your Home
11/04/2025
Episode 10 - Help Us Help You: What to Do Before You Sell Your Home
Welcome back to The Hamiltons: Unlocked! Today, Jennie and Scott are diving into the single most important thing you can do before selling your home - clean it, prep it, and plan early. From scheduling pre-inspections to pressure washing your driveway, this episode unpacks what really separates the homes that fly off the market from the ones that sit. Whether you’re six months out or thinking about listing tomorrow, these are the real-world steps that make your home irresistible to buyers. Here’s what you’ll learn: - Why you should call your agent 6–12 months before you sell - The surprising low-cost, high-impact upgrades that actually matter - How to avoid “inspection deal killers” before they happen - Why “clean” beats “renovated” every time - The simple curb appeal fixes that add instant value Do yourself (and your agent) a favor — watch this before you list. 💡 Thinking of selling in North Atlanta? Let’s chat: hamiltonhomegroup.com 🎧 Listen on Spotify / Apple Podcasts: The Hamiltons: Unlocked #HamiltonsUnlocked #RealEstateTips #NorthAtlantaHomes #HomeSellingTips #JennieAndScott #HomePrepChecklist #LuxuryRealEstate #SellYourHomeFast #CurbAppealMatters #RealEstatePodcast
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Episode 9 - Scott Unlocked
10/28/2025
Episode 9 - Scott Unlocked
Today, Jennie flips the script...it’s all about Scott. How a Georgia boy with great hair and Nikes ended up in Chengdu, learned Mandarin on the fly, went full vegan, and ran the L.A. Marathon just to do hard things. What you’ll hear: - The UGA exchange that dropped Scott in China with zero Mandarin - Why living abroad made the world feel smaller (in the best way) - The book stack that sparked a “do hard things” season - Going vegan overnight + training up from 3 miles to 26.2 - Life on a loaded UGA squad, arenas packed, and making the NCAA Tournament Watch/Listen: The Hamiltons: Unlocked on YouTube, Spotify, and Apple Podcasts. North Atlanta real estate | Real life | Real growth #TheHamiltonsUnlocked #ScottHamilton #JennieHamilton #DoHardThings #Mindset #ChinaExchange #Mandarin #VeganLife #LAMarathon #AtlantaPodcast
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Episode 8 - Real Estate Gone Right… and Really, Really Wrong
10/20/2025
Episode 8 - Real Estate Gone Right… and Really, Really Wrong
Welcome back to The Hamiltons: Unlocked! This week, it’s story time — the kind of real estate stories you can’t make up. From showing the wrong house (that turned out to be the one), to a final walkthrough disaster, to a contractor buried under a nest of carpenter ants… these are the wild, true moments that make this business unforgettable. n this episode, we cover: - When “wrong address” becomes right place, right time - The nightmare walkthrough that almost killed a deal - How fate (and timing) brought one dream home full circle - The story of the ant nest — and why our vendor still has flashbacks If you’ve ever wondered what really happens behind the scenes, this is your peek into the chaos, comedy, and connection that make real estate what it is. 👇 Subscribe & follow us for more stories, insight, and chaos from life and real estate with Jennie & Scott! #TheHamiltonsUnlocked #RealEstateStories #AtlantaRealEstate #LuxuryRealEstate #RealtorLife #MarriageAndMortgages #StoryTime #HomeBuying #HouseHunting #AntInfestation #RealEstatePodcast
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Episode 7 - Real Estate’s Dark Side
10/14/2025
Episode 7 - Real Estate’s Dark Side
Description: Welcome back to The Hamiltons: Unlocked! 🎙️ Today we’re diving into the three D’s of real estate — Death, Debt, and Divorce. They’re not exactly “fun,” but they’re incredibly real — and most people will face one of them at some point in their lifetime. Jennie and Scott share what actually happens when life throws one of these curveballs and how an experienced agent can help you navigate the emotional and legal side of selling during tough seasons. You’ll hear: 💀 What happens when a loved one passes and their home becomes part of an estate sale 💸 How debt can force (or prevent) a home sale — and how to protect your equity 💔 The messy reality of selling a home during divorce — and how to keep it from blowing up If you or someone you know is facing one of these, this episode is your guide to getting through it without losing your mind (or your money). 👇 Let’s keep it real — comment below: Have you ever been part of a “3D” real estate sale? What was the toughest part?
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Episode 6 - The Perfect Client (and Why You Shouldn’t Work With Us)
10/07/2025
Episode 6 - The Perfect Client (and Why You Shouldn’t Work With Us)
What makes someone the perfect real estate client? We’re glad you asked — but first, let’s talk about who shouldn’t work with us. In Episode 6, Jennie + Scott get honest (and a little sassy) about what makes a great agent-client relationship work — and what makes it fall apart fast. From “don’t be mean” to “you’ve got to trust us,” they break down how mutual respect and teamwork set the tone for every successful transaction. You’ll hear: ⁃ Why “nice” isn’t optional when it comes to working with us ⁃ The #1 deal-killer (hint: it’s not price or location) ⁃ How we approach honesty + trust with every client ⁃ Why it’s always us against the market, not us vs. you ⁃ The reason our clients come back again… and again If you’ve ever wondered what it’s really like to work with The Hamiltons, this is the episode for you!
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Episode 5 - Our Real Estate Philosophy
09/29/2025
Episode 5 - Our Real Estate Philosophy
Most agents run you straight to the houses or slap a price tag on your home. We don’t. 🚫🏡 We hit pause, grab coffee, and actually talk first. Why? Because skipping that step is why clients feel lost, confused, or like they’re doing all the work. In this episode, Jennie + Scott spill how they built a business where clients feel like VIPs (not numbers on a spreadsheet). Think concierge-level care, trusted vendor hookups, group texts full of emojis, and a whole lot of laughs. Inside you’ll hear: ✨ The consultative “first date” that saves deals from falling apart ✨ How group texts turn into lifelong friendships ✨ The real reason repeat + referral clients keep coming back Real estate doesn’t have to feel transactional — and this episode proves it. 🔔 Subscribe now so you don’t miss the next drop!
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Episode 4 - The Showdown: 2021 Sellers vs. 2008 Buyers
09/23/2025
Episode 4 - The Showdown: 2021 Sellers vs. 2008 Buyers
In this episode of The Hamiltons: Unlocked, Scott and Jennie take listeners on a ride through the ups and downs of today’s housing market. Using their Six Flags season pass adventures (that Jennie isn't a huge fan of!) as the perfect analogy. The conversation dives into: - How the market has shifted from the frenzy of 2020–2023 to a slower, more balanced pace in 2025 - Why pricing strategy (and yes, location too 😉) is the single biggest driver of success in today’s climate - What buyers and sellers can realistically expect now vs. the boom years - Why mismatched expectations are causing the biggest frustrations in the market - The importance of having a trusted advisor who can help you navigate no matter where the ride takes you With humor, personal stories, and nearly 15 years of experience to draw from, Scott and Jennie explain why today’s market isn’t 2008 all over again—but it is a time to be smart, strategic, and well-prepared. Their message? It’s not you against the market, it’s you and your agent against the market. ✨ Don’t forget to subscribe and turn on notifications — new episodes drop every Tuesday!
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Episode 3 - Fake It Till You Make It
09/17/2025
Episode 3 - Fake It Till You Make It
We call this one “Fake It Till You Make It” because Jennie admits that during her very first closing, she literally went to the attorney’s office the day before just so she could act like a seasoned pro when her client showed up. (Yes, she even got the staff in on it 😂). In this episode, we’re pulling back the curtain on: • The awkward (and hilarious) reality of our very first deals • The lessons we learned fumbling through those early closings • Why hundreds of homes later, we can laugh about it but also appreciate how far we’ve come If you’ve ever felt like you were winging it in a new career (or just trying not to look like a rookie), you’ll relate big time. ✨ Don’t forget to hit subscribe and turn on notifications — new episodes drop every Tuesday!
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Episode 2 - One and a Half Brains
09/17/2025
Episode 2 - One and a Half Brains
Welcome back to The Hamiltons: Unlocked! 🎙️ We call this one “One and a Half Brains” because Jennie jokes that together they might only add up to one and a half brains, but clients quickly learn that their blend of skills is exactly what makes the magic happen. In this episode, we’re pulling back the curtain on: How Scott and Jennie describe each other’s personalities Why their opposite strengths actually benefit every client The truth about their roles on the team (hint: Jennie works, Scott talks 😂) How balance between big-picture vision and detailed execution creates results If you’ve ever wondered how two very different people can build a thriving real estate business together—and still laugh about it—you’ll want to hear this one. ✨ Don’t forget to hit subscribe and turn on notifications — new episodes drop every Tuesday!
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Episode 1 - The "7th Baby"
09/17/2025
Episode 1 - The "7th Baby"
Welcome to the very first episode of The Hamiltons: Unlocked! 🎙️ We call this one The 7th “Baby” — because while we’ve got six kids at home, our real estate business is the one we created together! In this episode, we’re pulling back the curtain on: How Scott and Jennie each found their way into real estate The story behind building Hamilton Home Group as a husband-and-wife team What we’ve learned riding the highs (and surviving the lows) of this market If you’ve ever wondered what it’s really like to grow a business with your spouse, or if you’re curious about the lessons that come from building a career in real estate, you’re in the right place. ✨ Don’t forget to hit subscribe and turn on notifications — new episodes drop every Tuesday!
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