The 6 Figure Event Podcast
The 6 Figure Event Podcast is where we get real about what it takes to build extraordinary wealth as an entrepreneur, business owners and event planner. We'll go places others won't, diving into the nitty-gritty how to's of events, strategy, sponsorship and marketing. Plus we have exciting interviews with those who have mastered their craft. This is where we win the event space together.
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Episode 13: Behind the Scenes of a 6 Figure EBA Event Strategy
03/16/2022
Episode 13: Behind the Scenes of a 6 Figure EBA Event Strategy
What does it take to successfully host a six-figure event? In this episode, I take you behind the scenes of a 6 Figure EBA event strategy. Depending on the type of event, tons of details are going to vary. But no matter what, there are usually some tips you can count on in the journey from idea to shindig. In a nutshell, I talk about: The importance of doing a brainstorm and the umbrella effect. Why you should provide crystal clear communication on KPIs. Defining the parameters of your event. Creating customer-exclusive experiences. A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 12: Finding Sponsorships in 2022
03/09/2022
Episode 12: Finding Sponsorships in 2022
Finding a sponsor can be like trying to get hired for a job. Some of your proposals will be rejected or while others will get no response at all. Luckily, there are a few strategies you can use to make your event a more attractive sponsorship opportunity. How do you do it? In this episode, I talk about creative techniques you can use to identify your ideal event sponsors, and how you can reach out to them. Sponsorships offer brands the chance to get in on some quality experiential marketing, not to mention some pretty impressive post-event data that can help in their marketing efforts. Tune in to learn more about: How and why you should conduct a target audience research. The 8 questions to ask The 'If' statements that will help you uncover what sponsors want now and in the future. A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 11: My Biggest Tips on Selling Out Your Event
03/02/2022
Episode 11: My Biggest Tips on Selling Out Your Event
If you’re like most organizers, selling out your event is priority #1. With online events being on the rise and remote work becoming the norm, it may seem easier than ever to reach a lot of people online. But the question remains the same. How do you get people to come to your event? In this episode, I share my biggest tip on selling out your event, and why these strategies work every single time. I also talk about: Influencer marketing and high-tech strategies. How to convey the messaging of an experience to your audience. A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 10: Monetizing Events (Virtual + Hybrid)
02/23/2022
Episode 10: Monetizing Events (Virtual + Hybrid)
Virtual and hybrid events have proven to be an excellent source of recurring income. But how does one get to monetize them successfully? In this episode, I share tips on how you can monetize both virtual and hybrid events, so tune in to learn the strategies that have worked for me! In a nutshell, I speak about: How to monetize through brand partnerships. Other general ways of monetizing events. Understanding tickets and ticket strategies. Tips for successful year-long event monetization. … and so much more! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 9: The Do's And Don'ts On All Things Sponsorships
02/16/2022
Episode 9: The Do's And Don'ts On All Things Sponsorships
Finding event sponsors is not simply a matter of tracking down the perfect backer and offering up an amazing pitch. There’s a bit more to it than that. Aside from the best practices we’ve already covered, there are a few extra pieces of advice we can offer up; a bit of additional insight that could potentially benefit every event organizer in the field. Tune in to learn what you need to do to get a line-up of kick-ass event sponsors. In this episode, I talk about: How to pick companies based on the alignment factor. How to creatively turn a No to a Yes. Why following up on potential event sponsors is key. Where to get Fortune 500 company contacts. ... and so much more! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 8: How to ROI On Virtual and Hybrid Events
02/09/2022
Episode 8: How to ROI On Virtual and Hybrid Events
Virtual and hybrid events are really an ideal way to get your pipeline full of people who want to buy your products and services. But what goes into generating ROI from such events? Realizing the full return on investment for your next event requires more than an in-depth presentation or a flashy online set-up. To fully leverage your attendance, it’s critical to develop a sound marketing strategy for before, during and after your next event. In this episode, I talk about: Effective ticket pricing strategies and why most people get it wrong. Benchmarks you should know as far as virtual event registrations are concerned. Lead generation avenues to try if you are hosting or thinking about a hybrid opportunity. Why you should have a solid follow up strategy. A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
/episode/index/show/6figureeventpodcast/id/22152710
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Episode 7: Hybrid Sponsorships
02/02/2022
Episode 7: Hybrid Sponsorships
Hybrid is the future of events. And the global shift to virtual events has come with many benefits. So when you design your events for attendees, sponsorship is different. Your event sponsorship strategy has to be integrated and offer the best of both worlds for sponsors. Creating valuable sponsorship opportunities is not only a key factor for the success of an event, it will also be essential for the long-term viability of virtual events. There are a few things you need to do to ensure you are landing the event sponsors you need, without putting your profits on the backburner. Tune in to this episode to learn what those tips are! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 6: Hybrid Event DOs and DONTs
01/26/2022
Episode 6: Hybrid Event DOs and DONTs
While hybrid events may be the solution for accommodating those most eager for face-to-face contact as well as those who prefer to attend remotely, they also come with the added complexity that can often seem like double the workload. Keeping two different audiences engaged, especially given the distractions of work and personal needs, is no simple feat. With so many moving pieces to a hybrid event, how doe one ensure stellar delivery and an ROI that makes financial sense? To elevate your hybrid strategy, this episode has some tips to keep in mind. A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 5: How to Avoid a Failed Event
01/19/2022
Episode 5: How to Avoid a Failed Event
When virtual events came to the forefront in late March 2020, pretty much the entire industry winged it. Some events got raving reviews, some were meh, some failed to reach their goal, some flopped majorly, and some never got off the ground. With each event, we learned something new about virtual events and started pushing the boundaries further. Majority of organizations are now offering virtual events as a major part of their marketing, growth, or brand awareness strategy. That said, one of the questions that we get asked the most is, what are the reasons that virtual events fail? And this is exactly what I address in this episode. So tune in to learn more! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 4: Virtual Vs Hybrid Events in 2022
01/12/2022
Episode 4: Virtual Vs Hybrid Events in 2022
What does 2022 look like for your business? Is it going to be virtual? Is it going to be hybrid or is it going to be live? In this episode, I help you determine what will make the most sense for you and your business, because that is what I want to focus on. The trends we are seeing in the event industry will point you in the right direction, so tune in to learn more! In a nutshell, I speak about: Practical strategies for profiting from a hybrid event. Monetization of events, what makes sense for a business owner, and where the money comes from. Creating long-term, sustainable partnerships. The amount of time you need in order to plan, get sponsors and be really effective in your events A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 3: Monetizing Hybrid & Virtual Events for Your Clients
01/05/2022
Episode 3: Monetizing Hybrid & Virtual Events for Your Clients
Once you have the foundations of your business laid, it’s time to get to work. What strategies can one use to make money from hybrid and virtual events? Tune in to today’s episode to learn more! I share the top two strategies that will help you make money right now, and even for years to come. You might want to tune in with a pen and paper because I dish it all out! Don't forget to join my FB group for all things events and retreats - Click here A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 2: Virtual Event Boredom
01/05/2022
Episode 2: Virtual Event Boredom
The trick to killing virtual event boredom is being able to capture people’s attention to the point where they are actively engaged in what you’re providing, as opposed to being strung along or – worse still – on a separate tab doing something else. In this episode, I share tips on how to effectively keep your virtual events lively, why the world is crazy bored with virtual events, and what you can do about that. A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 1: We are Back!
01/05/2022
Episode 1: We are Back!
Hey hey! We’re back! It feels so good to be back! This week I finally had a chance to get back on the mic after many months in "lockdown”. So what worked, and what didn't? How did I pivot my business for it to thrive during the pandemic? That's exactly what I will be discussing in this week's episode. I also share tips and tricks that have been proven to work for hybrid and virtual events. You wouldn't want to miss this! Don't forget to join my FB group for all things events and retreats - Click here A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 3: How To Create Content During An Event
03/11/2020
Episode 3: How To Create Content During An Event
This week I am talking all about creating content and marketing your event! I share my 6 tried and true tips + a golden nugget! 1. Create a contest (make it a good one!) 2. Hashtag it 3. Record live snippets 4. Hire someone to do your social media 5. Embrace FOMO 6. Social media sells ** Golden Nugget*** - Livestream your entire event! I want to hear from you! DM me on and tell me if you have created a contest or have done any of these things for your events! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 2: Branding Live Events With Jennifer Kem
03/04/2020
Episode 2: Branding Live Events With Jennifer Kem
Hey all! Today I am talking with the incredible, Jennifer Kem, A Strategic Brand Advisor who is known to be able to "smell the money in your business"! We dive deep into getting branding for your business, but also for your events! We talk about.. - Branding your event beyond just the staging - Changing your mindset on up-selling - Filling the room Jennifer gives us so many branding golden nuggets in this episode it's crazy! If you want to see Jennifer live in action, visit www.masterbrandaccelerator.com A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 1: Up-Selling At Your Live Event
02/26/2020
Episode 1: Up-Selling At Your Live Event
Hey everyone! Welcome to season 3! Kicking off this season with a bang! I am talking all about the dos and don'ts of up-selling at your event. I share my tried and true methods for selling at your event that feels good to your audience and actually works! - Build Trust - Client Panel - Create Value ** Golden nugget at the end of this podcast! Have you joined my Facebook group yet??? If you haven't A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 15: Just Going For It with Alexa Carlin
02/19/2020
Episode 15: Just Going For It with Alexa Carlin
Today I am talking with the amazing Alexa Carlin a nationally-renowned public speaker and Founder & CEO of Women Empower X. We talk all about the power of in person networking and negotiating and just going for it - as Alexa would say! This episode is chock full of amazing golden nuggets for event planning and jumping into your first event! Don't forget to join my Facebook group and dive into an amazing community of event planners! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 14: Selling Out Your Event With Early Bird
02/12/2020
Episode 14: Selling Out Your Event With Early Bird
Hey hey! We're back this week with one of my FAVORITE topics! How to sell out your event with an early bird special - I give my industry top tips and this is a juicy one - packed full of golden nuggets! I talk about each phase of ticket sales and the steps you need to take to sell those tickets! Don't forget to join my FB group for all things events and retreats - A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 13: Interviews With Sponsors - Tailwind
02/05/2020
Episode 13: Interviews With Sponsors - Tailwind
Today I'm talking with my friend Melissa Megginson from Tailwind, a scheduling platform that has partnered with Pinterest, Instagram, and Facebook. We talk all about what key traits in an event Tailwind is looking for to sponsor and her advice in how to approach for a potential sponsorship! We also touch on what small mistakes that can instantly deter a sponsor from wanting to work with you. Don't forget to join my Facebook group A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 12: Event Budgeting is Unsexy
01/29/2020
Episode 12: Event Budgeting is Unsexy
Budgeting...let's just talk about it and get it out of the way! This is the most important part of your planning process- your budget can make or break your event. I share 7 of my insider tips and tricks for having a reasonable budget and also sticking to that budget. Don't forget to join my Facebook group where we are constantly talking about ways to save money and stretch the budget when planning an event. https://www.facebook.com/groups/6figureevents/ FREEBIE --- A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 11: Entrepreneur Success Tips with Jessie Bouton
01/22/2020
Episode 11: Entrepreneur Success Tips with Jessie Bouton
Hey hey! In this episode I am talking with the AMAZING Jessie Bouton, mom of almost 5, entrepreneur, author, speaker, and former race car driver!! You may know her now as the Millionaire Mompreneur, she shares her wildly successful "One Thing Formula" that not only has made her business take off but her clients as well! You can find Jessie here ---> ALSO! Join me and so many other entrepreneurs who are interested in events in my Facebook group: A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 10: Lessons Learned from Hosting Your First Summit with Alexa Curtis
01/15/2020
Episode 10: Lessons Learned from Hosting Your First Summit with Alexa Curtis
In this episode I talk to Alexa Curtis, founder of Life Unfiltered, a brand dedicated to helping millennials encourage authenticity, chasing big dreams, and living life unfiltered. Today we talked all about the lessons she learned from hosting her first Be Fearless Summit last year and what she will be doing different for her next one. A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends.
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Episode 9: Profitable Event Strategy
01/08/2020
Episode 9: Profitable Event Strategy
In this episode I share my top 4 insider tips and tricks to having a profitable event strategy that is use with my clients. 1. Know your budget in and out and stick to it. 2. There is always room for negotiation. 3. Find out what your attendees want! 4. Brand awareness through merch. Bonus points** Take action with a strong follow up game and crunch your numbers once the event is over. A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 8: How My Client Made $500K At Her First Event with Sabrina Phillip
12/18/2019
Episode 8: How My Client Made $500K At Her First Event with Sabrina Phillip
Welcome to Episode 8 of Season 2! Today I have a very special guest speaker, one of my clients, Sabrina Phillip! Sabrina Philip is an international business coach, who focuses on creating a business on your own terms. Through strategy, sold out launches and live events, she has helped thousands take their business to the next level. Listen in while Sabrina and I dissect all of the juicy details of her most recent event "IE LIVE". (Planned by yours truly!) Get some great tips on hosting your own events, and see why sticking to the timing of an event agenda can be HUGE! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends.
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Episode 7: Why Your Event Is Falling Flat
12/11/2019
Episode 7: Why Your Event Is Falling Flat
In this episode I am speaking all about my top 7 ways I have seen events fall flat and how to overcome these hurdles. I talk all about: 1. Lack of direction 2. DIY disaster 3. How to show up online 4. Knowing the power of social media & engaging 5. Promo your sponsors 6. Highlight what's unique about your event 7. Strong follow up campaign Join me at my for easy access to my tips and tricks, and join the community of entrepreneurs who are looking to up level their business with events! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 6: All things Events & Retreats with Niyc Pidgeon
12/04/2019
Episode 6: All things Events & Retreats with Niyc Pidgeon
Welcome to episode 6! Today I have the pleasure of speaking with the very amazing Niyc Pidgeon. She is an award-winning author, global speaker, positive psych, and coach. In this episode, we talk about... What success as a woman means The trials most face while planning their events Niyc's new book "Now is your chance" Follow Niyc on Instagram @NiycPidg, and check out her new book at most online retail stores! (Amazon). A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website: www.eventistrybyalecia.com
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Episode 5: 6 Ways to 6 Figure Event Sponsorship
11/27/2019
Episode 5: 6 Ways to 6 Figure Event Sponsorship
In this episode, I am breaking down my 6 ways to achieve a 6 figure sponsorship for your event! I share all my favorite tips and tricks to uplevel your event. In this episode I talked about: Pre-work to a sponsorship The Research needed for sponsorship The Planning that goes behind sponsorship How to Create the Pitch How to Ask for sponsorship A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website: www.eventistrybyalecia.com
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Episode 4: Interviews with Sponsors - Bomb Bomb
11/20/2019
Episode 4: Interviews with Sponsors - Bomb Bomb
Welcome to the second segment of Interviews With Sponsors! Today I am talking with Alicia from BombBomb, which is a video platform to get you face to face with your community! In this episode we talk about: - Going beyond the written response when reaching out to sponsors. - What makes a great sponsorship pitch. - Sponsorship timelines. - Pro tips for first timers seeking sponsorship. Visit bombomb.com/nextsteps to sign up for a free trial to start connecting with your community in a more personal way! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 3: Event Timelines
11/13/2019
Episode 3: Event Timelines
In this episode we are talking all about event timelines! Join me today to start the conversation on event timelines and why they are important to your business! A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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Episode 2: Event Contracts with Heather Reid
11/06/2019
Episode 2: Event Contracts with Heather Reid
In this episode I am speaking with Heather Reid, founder and CEO of Planner Protect, which is Canada's only consulting agency dedicated to reviewing and negotiating balanced event contracts. We talk about... - How to approach the contract review and negotiation process for an event. - The difference that negotiating thoroughly can make. - Contract tips for those just starting out. Find Heather at A lil bit about me, Alecia May: I'm an Event Coach + Strategist expert in love with working alongside kickass womenpreneurs who have an insatiable craving to do more, be more, and make more. From hosting your first event or retreat to multi-day conferences, we have the tools, resources and strategy to help you and YOUR business succeed. It doesn’t matter if you’re in the beginning stages of planning your first event ever or just need an experienced hand to take over the marketing for the last few months leading up to the event. I'm the founder of Eventistry by Alecia. When it comes to planning your event, think of me as your wingwoman – I've got your back and will map out your event marketing strategy, fill the seats with eager attendees, and create a positively memorable experience for everyone involved. My mission as an Event + Marketing Strategist is to help entrepreneurial women like you inject passion, flair, and an unforgettable je ne sais quoi into your events, turning them from “OK” or “good enough” into jaw-droppingly successful 6-figure “WOW” weekends. Visit my website:
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