Brand Magic

Welcome to the Brand Magic Podcast! I'm your host, Madison Sorrentino, and I teach you tools to share who you are and what you do with clarity and confidence so you can get paid more for work you actually love. Get ready to transform the way you show up to the world from the inside out.

Magical Pruning 12/21/2024

Magical Pruning What happens when you no longer have the energy for extra? Magic. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/34562125

How I Coach Myself Using Voice Memos 06/05/2024

How I Coach Myself Using Voice Memos In this episode, I share how I coach myself outloud using voice memos on my phone whenever I feel stuck. I demonstrate what my own self-coaching sounds like and give you some takeaways to try it for yourself! /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/31614957

When Your Brand Feels Like A Performance 05/08/2024

When Your Brand Feels Like A Performance If marketing makes you feel like you have to get into character or be in the right brainspace to do it, this episode explores what it looks like to divest from the idea that we have to perform a certain role or only be a particular version of ourselves. We discuss the benefits of bringing more of the layers of who you are to your business. And we investigate what it means to step into the next version of you without performing it or "faking it until you make it." /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/31180472

Trusting Yourself in Big Transitions 05/01/2024

Trusting Yourself in Big Transitions Join me for a casual couch conversation about taking big leaps and how we can trust ourselves even while others express concern or doubt. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/31060988

Superpowers vs Survival Skills 04/24/2024

Superpowers vs Survival Skills When you decide what parts of yourself you wish to call upon when designing and delivering your offer, this epsiode helps you desipher between your superpowers and the survival skills and adaptive behaviors you've cultivated. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30967153

Writing Copy People Want To Read 04/17/2024

Writing Copy People Want To Read In this episode I share three overarching principles that help us write good copy as well as a framework I use with my clients to help them write story-driven copy in their marketing. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30849943

3 Questions to Get Out of a Rut 04/10/2024

3 Questions to Get Out of a Rut In this episode, I share my three favorite questions to ask myself and my clients whenever we're experiencing the feeling of being stuck in a rut. Get ready for some insight, clarity and momentum! /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30765333

Establishing Expertise As A Multi-Hyphenate 04/03/2024

Establishing Expertise As A Multi-Hyphenate Today, I share my method for helping people who do lots of different things find their centralized expertise that comes out to play in everyrhing they do. If you've ever felt that doing a lot of things makes it seem like you don't know what you're doing, this epsiode is for you. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30660473

Navigating Big Life Transitions With Your Brand 03/27/2024

Navigating Big Life Transitions With Your Brand When BIG life transitions happen, how do you navigate the internal and external shifts with your brand and business? In this episode, we talk through five common identity stages that occur in big life transitions and how to care for yourself AND steward your brand and your business to the other side. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30564688

What Was Missing From My Sales Calls 03/20/2024

What Was Missing From My Sales Calls A recent medical scare showed me the most important aspect of sales calls. In this episode, I'm sharing what was missing from my sales calls that created a year of fourty consultations with ZERO clients and how I turned it around to create a 95% close rate in my sales calls. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30439548

What They Don't Tell You About Niche and Ideal Client Avatar 03/13/2024

What They Don't Tell You About Niche and Ideal Client Avatar If you've ever wondered if ICA and Niche could stop feeling like limitations on who you can help and offer more freedom AND clarity, this episode is for you. We are disassembling the way these concepts are often taught to create our own definition that gives you messaging clarity AND boundless freedom to attract all of your best clients without demographic limitations. In this episode I discuss the worksheet I have and use for understanding your ICA. If you'd like to use that worksheet, or go to If you'd like some personal help from me to define your own niche and ideal client avatar, or go to to learn more and schedule a free consultation. or go to www.brandwithmadison.com/links /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30356738

The Value of Celebration 03/06/2024

The Value of Celebration Celebrating isn't just for big milestones. In this episode I share why celebration is an important ritual to cultivate in your life and business and how you can incorporate more celebration without a lot of time and expense today. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30255573

Cultivating Resilience 02/28/2024

Cultivating Resilience In today's episode we discuss why resilience is the MOST important skill you can cultivate as an entreprenuer. I share the most common misconception we have around resilience and some useful frameworks and tools to help you cultivate a deeper capactity for resilience in your life and business. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30104233

Creating Damn Good Brand Messaging 02/21/2024

Creating Damn Good Brand Messaging Covering what brand messaging is, how it makes SO many things in your business much easier to do, the ingredients that makes damn good messaging and how you can start creating yours today. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/30034448

Starting Again or Getting Back On Track 02/14/2024

Starting Again or Getting Back On Track Today, we’re going to talk about getting “back on track” or getting started again. This comes up a lot with my clients in the area of their marketing, but it really applies to a lot of areas in life and business. We’ll talk about why this period is something to be celebrated. We’ll talk about six very common reasons why people feel resistance when they’re starting again or getting back on track, and how you can support yourself and create momentum in this next season as you’re building back better. To take advantage of the special offer I talk about in this episode, book your free call at by February 21st, 2024. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/29952333

Creating "Hell Yes!" Offer Messaging 08/23/2023

Creating "Hell Yes!" Offer Messaging In this episode we are making your offers easy to talk about and fun to sell. We're looking at: Why Offer Messaging Skills apply EVERYWHERE in your life. A three-minute exercise to make your current offer (or an offer you want to create) ten times easier to sell. The Four Necessary Ingredients to a "Hell Yes" offer. If you want to work through this process with me for your own offer, join us for , starting September 13th 2023. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/27764325

Your Magic In Your Brand 08/16/2023

Your Magic In Your Brand We discuss the crucial aspects of YOU that belong in your brand, no matter what intustry you work in, who you serve or what you sell. I share some questions to help you define those things for your branding so you can implement them in how you show up online today. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/27763311

Closing Belief Gaps 07/28/2023

Closing Belief Gaps Make it easier and faster to acheive any goal by looking at your beliefs. Belief gaps come up with any new goal and we talk through the practical steps you can take to close them. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/27593112

You Get To Decide 07/12/2023

You Get To Decide When you're feeling confused, overwhlemed or unclear about your branding, offers or client relationships, this episode is here to bring you a shot of truth and ground you back into knowing that YOU GET TO DECIDE. In this episode we dive into the ways that leaky energy can point to places in our lives and businesses where we just haven't made clear decisions yet. Whether you feel drained by client requests, feel stuck in what to say in your branding or feel soupy about an offer you want to put together, I walk you through how to make decisions that feel great to you AND your clients, and how to start implementing those decisions in your day-to-day life NOW. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/27444174

Where To Start On Your Brand Journey 04/18/2023

Where To Start On Your Brand Journey In this episode, we cover how to start something new (like creating a new brand). We discuss what a brand is and what it isn't. I share what has been MOST important for my clients to create a powerful new brand with clarity and confidence. And I walk you though a quick exercise to get you started on your brand journey. /episode/index/show/84198f94-65b4-4d6f-b77d-dfb90e2ffc0e/id/26582760

Brand Magic

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