Wise Practice Podcast
Hi, I’m Whitney Owens. I am a group practice owner and faith based practice consultant and I’m here to tell you that YOU CAN HAVE IT ALL. Want to grow your practice? Want to grow your faith? Want to enjoy your life outside of work? You have come to the right place. Each week on the Wise Practice Podcast I will give you the action steps to have a successful faith based practice while also having a good time. Let’s get started.
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How Vicarious Trauma Impacts our Work with Jenny Hughes, PhD | WP 161
11/25/2025
How Vicarious Trauma Impacts our Work with Jenny Hughes, PhD | WP 161
As a therapist and group practice owner, I know firsthand how the work we do shapes us. The stories we hold, the crises we navigate, and even the simple act of showing up empathically day after day can impact our emotional and spiritual health. That ongoing impact is called vicarious trauma, and it plays a bigger role in our work—and our leadership—than we often acknowledge. In this episode, I’m joined by Jenny Hughes, PhD, a licensed clinical psychologist who specializes in trauma and PTSD and supports helpers and healers through these exact experiences. Jenny offers such a compassionate, grounded perspective on what vicarious trauma looks like, how it shows up in our bodies and businesses, and why it’s something we all encounter as clinicians. She also introduces the beautiful idea of vicarious resilience—the glimmers of hope and connection we receive from doing this work. We also talk about how faith, community, and honest conversations can help us lead from a place of clarity instead of overwhelm. Whether you’re a solo practitioner or running a growing group practice, this conversation will give you language, tools, and encouragement to navigate the emotional weight of this work with more intention. This conversation is full of insight, encouragement, and practical wisdom for anyone doing the sacred work of helping others heal. 07:13 Meet Jenny Hughes, PhD 09:40 What Vicarious Trauma Really Is 11:55 Real-Life Example: When Heavy Stories Stick With Us 14:10 Understanding Vicarious Resilience 16:14 Soft Transitions and Healthy Processing 18:40 How Our Humanity Shapes Our Leadership 21:54 What Group Practice Owners Need to Name Out Loud 23:43 The Trauma of Running a Practice 25:32 Building Support Systems for Leaders 27:26 Inside the Brave Trauma Therapist Collective 30:47 Giving Yourself Permission to Be Human Jenny's Resources Links and Resources
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How to Improve Self-Awareness in Leadership - Live Consulting with Anna Sasser-Christian, LCSW | WP 160
11/18/2025
How to Improve Self-Awareness in Leadership - Live Consulting with Anna Sasser-Christian, LCSW | WP 160
Hey friends, it feels so good to be back on the mic! After months of prepping for the Wise Practice Summit and connecting with so many amazing practice owners in Greenville, I’m coming into this episode fired up and full of gratitude. If you’ve ever had one of those seasons where you thought, “This is just too much… maybe I should quit,” I’ve been there too. But let me tell you, God always shows up. The Summit was such a beautiful reminder that the work we do—growing our practices, leading our teams, and serving from a place of faith—truly matters. And when we keep showing up with perseverance and prayer, He blesses it in ways we can’t even imagine. Today, I’m thrilled to introduce you to Anna Sasser-Christian, founder of Little Dove Counseling in Walnut Creek, California. Anna has been part of the Wise Practice community for a while now, and I’ve watched her grow from a solo therapist to leading a thriving group of seven clinicians — all while becoming a new mom! In this live consulting episode, Anna brings a thoughtful question about leadership — not just how to manage a team, but how to show up as a Christ-centered leader who creates clarity, connection, and peace within her practice. We’re diving deep into self-awareness, spiritual grounding, and what it really means to lead with faith at the core. So grab your coffee, settle in, and let’s get into a conversation that’s going to encourage you, challenge you, and remind you that you don’t have to do this work alone. 07:40 Exciting News: Next Stop — Nashville! 08:45 Introducing Anna Sasser-Christian, LCSW 10:30 From Solo Therapist to Strong Leader 11:50 The Heart of Leadership: Self-Awareness & Faith 17:15 Clarifying the Vision for Your Practice 23:00 Letting Go of Control and Listening to God 25:30 Hearing Feedback with Humility 28:00 Why Every Leader Needs Coaching & Community 34:40 Final Reflections: Leading with Faith and Rest Anna Sasser-Christian's Links Links and Resources
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Making Your Mission and Vision Matter - Live Consulting with Nathan Hansen, LPC | WP 159
11/11/2025
Making Your Mission and Vision Matter - Live Consulting with Nathan Hansen, LPC | WP 159
Hey friend, Whitney here. I’m fired up about today’s episode because we’re pulling back the curtain on how clear branding, mission, vision, and values can fuel real growth in your faith-based practice. I’m coaching my friend Nathan Hansen, LPC of Great Lakes Wellness Counseling, and we get super practical on turning values into hiring, culture, and clinical excellence, and how to rally your team around a shared purpose. We dive into: How to define and live out your mission, vision, and values Ways to build team culture and community, even with 1099s Practical ideas for branding and rebranding your practice Keeping faith and purpose at the center of your business Quick heads-up: the Wise Practice Community opens tomorrow with a limited-time promo of 89 cents for your first month, November 12 through 14. If you’ve been wanting weekly live trainings, expert Q&As, small-group accountability, editable paperwork, and a supportive community that understands your faith, this is your moment. Learn more here: 07:15 The Power of Mission, Vision, and Values 10:50 Branding with Intention 13:20 Inside Whitney’s Workshop Process 17:30 How to Engage Your Team (Even as 1099s) 21:00 Living the Mission Every Day 27:00 Encouraging Growth and Expertise 30:20 Integrating Faith and Leadership 33:00 The Power of Community Nathan Hansen's Links Links and Resources
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Balancing Clinical Practice with Christian Conviction - Live Consulting with Shirlonda Shepard M.Ed, LPC, CPCS, CACII | WP 158
11/04/2025
Balancing Clinical Practice with Christian Conviction - Live Consulting with Shirlonda Shepard M.Ed, LPC, CPCS, CACII | WP 158
This week’s episode of the Wise Practice Podcast is one I’m especially excited about because it’s a live consulting session with the amazing Shirlonda Shepard, owner of True North and Associates in Savannah, Georgia. Shirlonda came to the show with a heartfelt question: How can faith-based therapists integrate their Christian values into counseling while staying ethical and professional? I love conversations like this because they get to the core of what so many of us wrestle with—how to honor God in our work without overstepping our role as clinicians. In this episode, Shirlonda and I talk openly about the gray areas: what to do when faith and ethics seem to collide, how to support clients with different beliefs, and what it means to let the Holy Spirit guide your sessions. You’ll also hear us dive into practical topics like marketing your faith-based practice, handling tough client conversations, and even hiring staff who align with your mission. If you’ve ever wondered how to integrate faith into therapy without losing your footing as a professional, this episode will speak straight to your heart. 05:15 The Big Question: Balancing Faith and Ethics 08:50 When Values and Client Choices Collide 10:45 Helping Clients Define Their Own Faith 12:00 Practical Example: The Marijuana Conversation 14:00 Letting Clients Find Their Own Convictions 16:10 Faith-Based vs. Christian Counseling 17:45 Why Transparency Matters 19:45 Ethics, Licensing, and Clarity in Marketing 22:20 Faith in Hiring Decisions Shirlonda Shepard's Links Links and Resources Special Promotion November 12-14:
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How to Know When You're Ready to Go Out on Your Own - Live Consulting with Amanda Zuccaro, Licensed Professional Counselor | WP 157
10/28/2025
How to Know When You're Ready to Go Out on Your Own - Live Consulting with Amanda Zuccaro, Licensed Professional Counselor | WP 157
Have you ever felt that holy nudge - that mix of excitement and fear that says, “Maybe it’s time to go out on my own”? I remember that feeling so vividly. You’re standing on the edge of something new, your heart’s racing, and the “what ifs” start flooding in. What if I’m not ready? What if it fails? But also… what if this is exactly what God is calling me to do next? In today’s episode, I’m sitting down with Amanda Zuccaro, a Licensed Professional Counselor who’s right in that in-between space - still working at her current practice but feeling called to step into her own. We talk about how to know when you’re ready to make that leap, how to prepare financially and emotionally, and what it looks like to take faith-based action even when everything isn’t perfectly lined up yet. If you’ve ever dreamed about starting your own practice - or you’re wondering if now’s the time - this conversation is for you. Amanda’s story will inspire you to stop spinning your wheels, trust the process, and take that first brave step toward your own wise practice. 04:49 The Big Question: When Is It Time to Go Out on Your Own? 05:21 Setting the Scene: Amanda’s Current Practice and Goals 11:58 The Cost of Waiting: Why Time Is Money 14:45 Facing the Fear: Will Clients Follow Me? 15:23 Exploring Contract Options and Dual Roles 17:21 The Real Work of Private Practice 19:12 Amanda’s Plan: Building Momentum and Confidence 22:44 Action Steps and Encouragement Amanda Zuccaro’s Links Links and Resources Special Promotion November 12-14:
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Choosing the Right Structure for your Group Practice - Live Consulting with Brittany Osborne, MA, LPC | WP 156
10/21/2025
Choosing the Right Structure for your Group Practice - Live Consulting with Brittany Osborne, MA, LPC | WP 156
Should you hire employees or contractors? Or could a collective model be a better fit for your vision? In this episode, I sit down for a live consulting session with Brittany Osborne, MA, LPC, a therapist in Marietta, Georgia, who specializes in helping kids, teens, and adults navigate ADHD, anxiety, and OCD. After years of balancing motherhood and solo private practice, Brittany is ready to take the next step—building a team that offers comprehensive care for families. Together, we talk through the different ways to structure a group practice—comparing the benefits of 1099 contractors, W2 employees, and even a collective model. I share insights from my own experience shifting my practice from contractors to employees, and how that change shaped our culture, stability, and profitability. If you’re dreaming about expanding your practice but are not sure which direction to go, this episode will help you think through your options and make a plan that fits your values, goals, and vision for the future. 06:40 From Survival Mode to Vision Mode 08:55 The Power of a Personal Story 10:40 Laying the Foundation for Growth 12:10 1099 or W2? Understanding the Difference 15:50 Thinking About a Collective Model 18:40 Lessons from My Own Practice 23:40 Hiring Tips and Supervision Structure 26:50 Growth Milestones and Mindset Shifts 29:40 Community, Faith, and the Power of Support Brittany Osborne's Resources Links and Resources . If you’ve been thinking about joining, now is the perfect time! From November 12–14, you can try your first month for just $0.89.
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Should You Hire Family In Your Counseling Practice? Lessons for Faith-Based Owners - Podcast Takeover with Amy Dover
10/14/2025
Should You Hire Family In Your Counseling Practice? Lessons for Faith-Based Owners - Podcast Takeover with Amy Dover
Have you ever thought about hiring your spouse, your mom, or another family member in your counseling practice? It sounds wonderful… until you realize it can get complicated fast. In this takeover episode, my friend and colleague Amy Dover explores a question I know many faith-based practice owners have asked themselves: Should I hire a family member in my counseling practice? Amy shares her own story of working alongside her mom as a practice manager, highlighting both the blessings and the challenges that come with blending family and business. She offers practical steps, biblical wisdom, and reflection questions to help you discern if hiring a spouse, parent, or relative is the right move for your practice. 02:06 The Big Question: Should You Hire Family? 04:53 Cautions & Pitfalls to Consider 06:19 Amy’s Story: Hiring Her Mom as Practice Manager 09:20 Practical Steps for Success 11:25 A Faith-Centered Perspective 12:05 Reflection Questions for Practice Owners 14:06 Recap & Final Encouragement Links and Resources Email Amy directly at amy@wisepracticeconsulting.com
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10 Years In: The 5 Most Beneficial Shifts In My Private Practice - Podcast Takeover with Amy Dover | WP 154
10/07/2025
10 Years In: The 5 Most Beneficial Shifts In My Private Practice - Podcast Takeover with Amy Dover | WP 154
If you’ve ever wondered, “What’s the one move that would actually change my practice?” this episode is for you. I’m handing the mic to my friend and colleague, Amy Dover, LMFT—a wise, in-the-trenches group practice owner and consultant. In just a few minutes, Amy unpacks the five decisions that most transformed her practice over the past decade: hiring that first therapist, getting real about insurance panels, saying yes to consulting, moving from 1099 to W-2, and—most importantly—prioritizing spiritual rhythms that sustain it all. You’ll walk away with clarity, courage, and your next right step—whether you’re solo or already leading a team. And if you’re a solo owner ready to hire, listen for Amy’s mastermind details starting November 6. Grab your coffee, open your notes app, and hit play—this one could reshape your next season. 03:00 – 1) Hiring Therapist #1: From solo to group (a faith step) 05:40 – 2) Invest in a consultant: Stop going it alone 08:00 – 3) Insurance strategy: Audit, negotiate, and align with mission 10:50 – 4) 1099 → W-2: Systems, stability, and culture shift 12:45 – 5) Prioritize spiritual rhythms: Lead from overflow 13:50 – Recap, reflection questions, and how to contact Amy Links and Resources Looking for support and connection: Connect with Amy:
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Answering the Call: Pivoting to a Christian Counseling Practice - Podcast Takeover with Amy Dover | WP 153
09/30/2025
Answering the Call: Pivoting to a Christian Counseling Practice - Podcast Takeover with Amy Dover | WP 153
Hello friends, and welcome back to the Wise Practice Podcast! Today’s episode is extra special. My friend and colleague Amy Dover, Licensed Marriage and Family Therapist, group practice owner in Lower Alabama, and Wise Practice Consultant, is taking over the mic as part of her four-part takeover series. Amy has such a gift for sharing wisdom straight from her own journey as a practice owner, and today she’s talking about something that many of us wrestle with: the decision to pivot to an explicitly Christian private practice. 1:21 Turning 50 and Life Transitions 2:32 Alignment with Calling and Authenticity 3:42 Creating a Safe Space for Christian Clients 4:45 Differentiation in a Crowded Marketplace 6:13 Shaping Team Culture Through Shared Faith 8:46 Building a Legacy Beyond Branding 10:26 Gaining the Right Clients Through Obedience Links and Resources Email Amy directly at amy@wisepracticeconsulting.com Looking for support and connection:
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Turnover & Trust: 5 Considerations for Group Practice Owners When Therapists Leave - Podcast Takeover with Amy Dover | WP 152
09/23/2025
Turnover & Trust: 5 Considerations for Group Practice Owners When Therapists Leave - Podcast Takeover with Amy Dover | WP 152
Hello friends, and welcome back to the Wise Practice Podcast! This week kicks off something special—a four-part takeover with my friend, Amy Dover. Amy is a licensed marriage and family therapist, group practice owner in Lower Alabama, and a Wise Practice Consultant. She’s walked through the challenges of practice ownership and brings wisdom rooted in both experience and faith. In this first episode, Amy takes on a tough but common question: What do you do when multiple therapists leave your group practice in the same year? After losing nine therapists in 2024, Amy shares what she learned about perspective, leadership, protecting your practice, and finding hope through a season of pruning. You’ll walk away with five key considerations to guide you through turnover with peace and purpose. 00:46 When the Resignation Letters Come 01:51 Five Key Considerations 02:27 Step One: Keep Perspective, Not Panic 04:00 Step Two: Honestly Investigate the Why 06:10 Step Three: Reflect on Leadership with Humility 08:26 Step Four: Protect the Health of Your Practice 13:18 Step Five: Move Forward in Hope 15:16 A Final Word of Encouragement Links and Resources Email Amy directly at amy@wisepracticeconsulting.com
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The 5 Essentials for Starting a Kids Therapy Practice with Melissa Griffing, MS LPC RPT | WP 151
09/16/2025
The 5 Essentials for Starting a Kids Therapy Practice with Melissa Griffing, MS LPC RPT | WP 151
Here we go, friends! Today, we’re diving into the real nuts and bolts of launching a thriving kids therapy practice! If you’ve ever dreamed of a playroom that’s actually a treatment room, wondered how to navigate parents, paperwork, and school teams without losing your mind, or you’re ready to add kiddos to your caseload the right way—this episode is your shortcut. I’m joined by my friend and kid-therapy powerhouse Melissa Griffing, MS, LPC, RPT, founder of Wellness Counseling in Dallas. She’s walking us through the five essentials you absolutely need: minor-ready forms and ROIs, rock-solid confidentiality with parents in the loop, a space that invites play and professionalism, a schedule that works for families and your life, and a referral web that makes you the hub of real change. We’re talking scripts you can steal, room setup must-haves, custody curveballs, and practical rhythms for school coordination and parent consults. If you serve families—or want to—this conversation will save you months of guesswork and a few headaches, too. Hit play, take notes, and let’s build a kids practice that’s ethical, sustainable, and wildly effective! 09:28 The Must-Haves for Working with Kids 12:45 Forms, ROIs, and Legal Nuances with Minors 16:11 Confidentiality and Keeping Parents in the Loop 18:29 Navigating Custody Cases and Court Concerns 22:40 Privileged Communication vs. Confidentiality 27:06 Setting Up a Play Therapy Room 29:44 Balancing Kids and Adults in Shared Spaces 31:56 Scheduling Realities for Kid Therapists 35:20 Boundaries with Parents and Limited Time Slots 39:00 Building a Multidisciplinary Referral Network 42:20 The Power of Networking Beyond Therapy 46:31 How Consulting Brings Clarity and Confidence Show Sponsor Practice at Scale I want to give a quick shoutout to our sponsor, . They are your done-for-you growth team for group practices wanting to scale. If you’ve outgrown the DIY hustle and you’re ready for serious growth, more leads, better systems, and more, Practice at Scale can help. They don’t just consult; they do the work. You get a growth team that’s so customized, it feels like you have an in-house team, without the overhead. They help you take the guesswork out of growth. Want to see what’s working and what’s not in your practice growth? Get a free marketing and website analysis at . It’s time to scale smarter. Melissa Griffing’s Links and Resources Links and Resources
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Being Willing to Grow Your Practice with Zack Ufland, LMFT | WP 150
09/09/2025
Being Willing to Grow Your Practice with Zack Ufland, LMFT | WP 150
I can’t wait for you to meet my friend Zack Ufland in today’s episode! Zack and his wife, Amanda, run Paradigm Therapy in Raleigh, NC, and their story is such a beautiful example of how faith and community can shape the way we grow our practices—and our families. What I love most about this conversation is Zack’s heart for being willing. He is willing to take risks, willing to listen to God’s direction, and willing to step into community even when it feels scary. We talk about everything from merging practices with your spouse, to the hard parts of hiring, to how God shows up in unexpected ways when you’re building a business. If you’ve ever wrestled with the challenges of group practice ownership or wondered how to integrate your faith more deeply into your work, you’re going to be encouraged by Zack’s story. 07:17 From Disney World to Group Practice 11:02 Willingness as the Key to Growth 15:50 Taking Risks and Facing Challenges 19:56 Staying Driven Through Faith and Family 22:10 Why Choose Group Practice? 29:42 Different Visions, Shared Purpose Show Sponsor Practice at Scale Today’s episode is made possible by Practice at Scale, your strategic and done-for-you growth partner if you're ready to grow your group therapy practice with confidence. Unlike agencies that throw cookie-cutter solutions at you, Practice at Scale works alongside you like an extension of your team. From SEO and Google Ads to operations systems and website updates, they take care of it so you can focus on what matters most: your clients and your life. Want to know what’s working and what’s holding you back with practice growth? Get your free marketing and website analysis now at practiceatscale.co/wise-analysis. Zack Ufland’s Resources Links and Resources
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Never Miss Another Client: How to Design an AI-Powered Intake Process With Uriah Guilford, MFT | WP 149
09/02/2025
Never Miss Another Client: How to Design an AI-Powered Intake Process With Uriah Guilford, MFT | WP 149
If you’ve ever missed a call from a potential client and thought, “Ugh… there goes another one,” you are not alone. In today’s Wise Practice Podcast episode, I’m sitting down with my good friend and tech genius Uriah Guilford to talk about something that could completely change that story—using AI to design an intake process that works around the clock, never misses a lead, and still feels personal and client-centered. We’re diving into real, HIPAA-compliant tools that can answer calls 24/7, book consultations instantly, and make sure no one slips through the cracks—without adding more to your already overflowing plate. Whether you’re an AI skeptic or you’re ready to go all in, you’re going to walk away from this conversation with practical ways to bring your intake system into the future. Let’s get into it. 06:19 How Uriah got into AI 08:05 AI explained for therapists 11:40 The big intake problem 17:08 24/7 voice AI in action 22:08 Chatbots and centralizing referrals 23:28 Will clients hate AI? 29:48 Phone numbers and setup 33:18 AI handling texts 34:22 Can AI manage tough calls? Show Sponsor Practice at Scale This episode is sponsored by Practice at Scale, the growth engine for therapy practices ready to scale without burnout. If you’re tired of wondering where your next client will come from or constantly tweaking your website and SEO with no results, Practice at Scale will build and run your full growth engine. That means local SEO, Google Ads, systems support, and marketing execution, all tailored to your unique practice and values. They specialize in helping therapy practices put their practice growth on autopilot. Start with a free marketing and website analysis at . Your next chapter of sustainable growth starts here. Uriah's Links and Resources Use code WISEPRACTICE to get 20% off any of our training programs, including Links and Resources
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5 Steps for When You’re Discouraged as a Christian Practice Owner | WP 148
08/26/2025
5 Steps for When You’re Discouraged as a Christian Practice Owner | WP 148
Hey friends, today’s episode is one of the most personal I’ve ever recorded. I’m pulling back the curtain on my past year—the wins, the challenges, and the moments I honestly wondered if I was still called to this work. If you’ve ever felt discouraged in your practice, if you’ve questioned your leadership, or if you’ve wondered how God could possibly use the hard stuff you’re walking through… this one’s for you. I’m sharing the real story of how He’s been refining me as a leader, what I’ve learned through mistakes, and the practical steps that will help you rise back up when the weight of practice ownership feels heavy. So grab your coffee, settle in, and let’s get honest about discouragement—and the God who meets us in it. 07:08 Back-to-Back Employee Challenges 09:25 Learning to Trust Your Leadership Team 11:05 Step 1: Remember the Past 13:58 Step 2: Be Honest with Yourself 15:59 Step 3: Be Okay With Mistakes 17:43 Step 4: Develop a Leadership Team 20:37 Step 5: Find a Consultant or Community 22:35 Final Encouragement for the Discouraged Show Sponsor Practice at Scale This episode is brought to you by Practice at Scale, the done-for-you growth team for therapy practices. If you’ve been stuck juggling marketing, operations, and admin tasks, and you know it’s time to scale beyond DIY, Practice at Scale is your answer. They become your practice’s growth team that can run your SEO, Google Ads, improve your systems, and help you bring in more ideal clients, all without needing a full-time hire. Whether you're looking to grow your group practice or just want your evenings back, book a call with their team today at . Links and Resources Looking for support and connection:
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Allow Your Money to Serve You with Diane Webber, LPC | WP 147
08/19/2025
Allow Your Money to Serve You with Diane Webber, LPC | WP 147
Hey friends—let’s talk about something we all wrestle with but don’t always feel great about: money. 😬 Whether it’s setting fees, managing income, or wondering if we’re allowed to actually be financially secure while doing this sacred work—we’ve all been there. In this episode, I’m sitting down with Diane Webber, a licensed therapist and money skills coach, to have a real-deal conversation about what it means to let your money serve you. We’re talking values, mindset shifts, and how to create a private practice that not only supports your clients—but also supports your life and your family. If you’ve ever felt guilt around making money… or stressed every time you look at your bank account… or like you’re stuck in hustle mode just trying to stay afloat—this one’s for you. Trust me, you’re going to walk away with freedom, clarity, and maybe even permission to breathe a little easier. 10:30 When Work-Life Balance Becomes Non-Negotiable 14:15 From Salary Shame to Money Conversations 18:50 What Matters Most: Time or Money? 22:40 Teaching Kids Financial Literacy with Grace 27:00 Is Money Running You—or Are You Running It? 30:40 Clarifying Your “Enough” and Finding Contentment Show Sponsor My Best Practice makes switching EHRs easy—because we know that’s what therapists dread. Our White Glove Migration lets you keep seeing clients while we handle your EHR transition with you lowering your stress with a personal touch MBP is the EHR for evidence-based care—designed for therapists using CBT, DBT, ACT, EMDR, TF-CBT and more. You’ll love: - AI-generated SOAP & Progress Notes - 2-Way Google Calendar Sync - Mobile app for phones - Built-in Telehealth and Group Appointments - Custom forms, notes, treatment plans, and payroll reports Everything you need, whether you’re solo or running a growing group practice. Therapists say it’s easy to use, backed by responsive customer support, and a full step-by-step guide library. That’s why MBP was the first EHR to earn 5/5 stars from Choosing Therapy and won Best Overall EHR in Mental Health for 2025 for the second year in a row. Try My Best Practice and get 3 extra months free: Diane Webber Resources Website: Links and Resources Looking for support and connection:
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5 Big HIPAA Mistakes That Put Your Practice at Risk with Dr. Tiana Kelly | WP 146
08/12/2025
5 Big HIPAA Mistakes That Put Your Practice at Risk with Dr. Tiana Kelly | WP 146
If you think HIPAA compliance is boring… think again. Hey friends, Whitney here! 🙋♀️ I know, I know—just hearing the word HIPAA might make your eyes glaze over. But trust me, this is the episode you didn’t know you desperately needed. Whether you're running a solo practice or leading a growing group, staying compliant isn’t optional—and the risks of getting it wrong are bigger than you might think. That’s why I brought in Dr. Tiana Kelly, a rockstar compliance consultant and practicing therapist, to break down the five most common HIPAA mistakes she sees in private practices (yes, even the well-meaning ones). We’re talking accidental breaches, boundary blunders, billing issues, and those little things you “didn’t know you didn’t know”—all the stuff that could put your practice at risk. The best part? Tiana shares super practical, doable steps you can take today to clean up your systems, tighten your documentation, and train your team without the overwhelm. So pour a cup of coffee, grab your notebook, and let’s make sure your practice is protected and thriving. 🎧 09:00 Mistake #1: Accidental HIPAA Breaches 13:13 Mistake #2: Boundary Violations (Especially Via Text) 17:09 Mistake #3: Untimely Documentation 21:43 Mistake #4: Billing Before the Note Is Written 24:48 Mistake #5: “You Don’t Know What You Don’t Know” 27:48 Are Your Systems Really HIPAA Compliant? Show Sponsor My Best Practice Looking for an EHR that saves you time and supports real therapy? Try . Created by therapists for therapists, MBP gives you: - AI SOAP & Progress Notes - One-click documentation - 2-Way Google Sync - A mobile app - Group Appointments and Notes - Customizable Forms, Notes and Treatment Plans - Payroll reporting Therapists love how it makes routine outcome measures seamless—with auto-scheduling, autoscoring, and automatic charting. With all that, it’s no surprise MBP was named Best Overall EHR in Mental Health for 2025 for the second year in a row and the first EHR ever awarded 5/5 stars by Choosing Therapy. Get 3 months free by going to: Dr. Tiana Kelly's Resources Links and Resources Looking for support and connection:
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How EOS Brings Stability and Purpose to Your Business with Tara Vossenkemper, PhD, LPC | WP 145
08/05/2025
How EOS Brings Stability and Purpose to Your Business with Tara Vossenkemper, PhD, LPC | WP 145
Are you tired of holding your entire group practice together with grit, late-night Google searches, and sheer willpower? 😵💫 You are so not alone. Whitney Owens sits down with group practice owner and EOS expert Tara Vossenkemper, PhD, LPC, to talk about what happens when you finally stop white-knuckling your business and implement structure that actually works. Tara went from chaotic growth and burnout to clarity, calm, and a team that’s rowing in the same direction—and she’s sharing exactly how she did it using the Entrepreneurial Operating System (EOS). ✨ You’ll learn: What EOS is (and why it’s not just for giant corporations) How structure creates freedom (and less stress) Why Visionaries need Integrators (aka, your sanity-saver) How clarity invites the right team members and gently releases the wrong ones What a Level 10 (L10) meeting looks like—and why it’s a game-changer Plus, Whitney gets real about how God has used her business to do some deep, refining work in her own heart. Whether you’re brand new to group practice or knee-deep in leadership, this episode is for you. Get ready for lightbulb moments, honest laughs, and practical takeaways you can use this week. 07:19 What is EOS? 16:34 Life After EOS: Calm, Clarity, and Collaboration 23:32 When Should You Start EOS? 28:23 Tara’s Leadership Team & Accountability Chart 35:00 What is an L10 Meeting? Show Sponsor My Best Practice Therapists love —because it makes evidence-based care easy. You get: - AI SOAP and Progress Notes - Telehealth and Group Appointments - 2-Way Google Calendar Sync - A Mobile App for phones - Group Notes and Payroll Reports - Customizable Forms, Notes and Treatment Plans - A simple, one-click notes system for CBT, ACT, DBT, EMDR, TF-CBT and more Plus, MBP handles your routine outcome measures automatically—with scheduling, autoscoring, and auto-charting. It’s no wonder MBP was the first EHR ever awarded 5 out of 5 stars by Choosing Therapy and won Best Overall EHR in Mental Health for 2025. Need to switch from another system? MBP offers standard onboarding support free for all customers, and now offers White Glove Migration to handle the entire transfer for you. Get 3 months free through my link: Tara Vossenkemper's Links and Resources Links and Resources Looking for support and connection:
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Rethink Your Marketing: Fresh Strategies to Be Seen and Heard with Jimmy McKay, PT, DPT | WP 144
07/29/2025
Rethink Your Marketing: Fresh Strategies to Be Seen and Heard with Jimmy McKay, PT, DPT | WP 144
Ever feel like you’re shouting into the void on social media—and still hearing crickets? Wondering why those three reels a week aren’t filling your practice? This episode of The Wise Practice Podcast is your wake-up call (and your permission slip to do content differently). I sit down with Jimmy McKay—physical therapist turned podcasting powerhouse—to talk about how practice owners can scale their voice, grow their impact, and finally start showing up online in a way that actually works. Jimmy breaks down exactly why content isn’t about going viral—it’s about earning trust. He’ll show you how one hour a week can turn into 50 pieces of value-packed content, and why your podcast (or video or blog) should be your most powerful salesperson. If you’re ready to cut through the noise, connect with the right clients, and stop feeling invisible online, this one’s for you. 09:27 Conversations > Presentations: Why Dialogue Drives Deeper 17:03 Translating Clinical Insight into Marketable Media 22:40 What Is Your Product, Really? The Golden Rule of Content Creation 25:51 Three Reels a Week Didn’t Work—Here’s Why (and What to Do Instead) 30:24 Scaling YOU: Turning One Hour Into 50 Pieces of Content 40:21 Jab, Jab, Jab, Right Hook: The Secret to Converting Content to Clients Show Sponsor My Best Practice Try , the EHR built by and for evidence-based therapists. It’s designed to make therapy easier, with features like: AI SOAP & Progress Notes 2-Way Google Calendar Sync A mobile app for phones Telehealth, group appointments, and group notes Customizable forms, notes, and treatment plans Built-in payroll reports And everything else solo practitioners and group practices love. Enjoy responsive customer support, an easy-to-use interface, and a comprehensive how-to library with step-by-step screenshots. If you want to save time, reduce your stress, and make evidence-based care easy, My Best Practice is your EHR. And here’s why: It was named Best Overall EHR in Mental Health for 2025 for the second year in a row and was the first EHR ever awarded 5 out of 5 stars by Choosing Therapy. Get 3 months free! Sign up at: Jimmy McKay's Resources jimmy@ptpintcast.com Links and Resources Looking for support and connection:
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5 Pitfalls of Bootstrapped Practice Owners with Neal Samudre | WP 143
07/22/2025
5 Pitfalls of Bootstrapped Practice Owners with Neal Samudre | WP 143
Bootstrapping your private practice can feel like a badge of honor—gritty, independent, and determined. But that hustle can quietly turn into burnout if you're not scaling with strategy. On this episode of the Wise Practice Podcast, Neal Samudre joins Whitney Owens to unpack the five biggest traps that trip up bootstrapped practice owners—and how to break free from them. If you're tired of spinning your wheels or stuck in solo mode, this conversation is your roadmap to building a thriving, sustainable practice with less stress and more freedom. 06:40 The Bootstrap Mindset: Why It’ll Eventually Hold You Back 11:14 Filling the White Space Just to Stay Busy 15:00 The Delegation Trap 20:25 Seeing People as Task Managers Instead of Leaders 25:07 Not Having an Experimental Mindset 35:19 The Power of In-Person Events Show Sponsor Arc Integrated This episode is sponsored by Arc Integrated — a company that has truly transformed the way I lead. I’ve personally worked with , and Michael was my business coach. He helped me restructure my leadership approach, delegate more effectively, and create systems that gave me fewer headaches and more time to focus on what matters. As a result, our team just had our best month yet — and I can confidently say that stepping into real leadership made it happen. Arc Integrated specializes in helping leaders navigate change with confidence. Through personalized coaching, leadership training, and strategic planning, they help reduce stress, enhance communication, and build emotional intelligence within teams. Visit to schedule your free leadership consultation. You’ll walk away with tangible strategies to drive the success of your practice. Neal Samudre's Resources Links and Resources
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Simplify Your Workflows with an EHR Built for You with J. Ryan Fuller, Ph.D. | WP 142
07/15/2025
Simplify Your Workflows with an EHR Built for You with J. Ryan Fuller, Ph.D. | WP 142
What if your EHR actually made your life easier instead of adding to your to-do list? In this episode, I’m joined by Dr. J. Ryan Fuller—psychologist, tech innovator, and self-proclaimed former workaholic—who gets what it’s like to run a private practice and still want a life outside of it. He’s one of the brains behind a platform that’s flipping the script on clunky, stress-inducing software and replacing it with clean, simple tools that actually help you do your job better (and faster!). We’re talking about smart automation, AI-generated progress notes (that don’t feel scary), evidence-based workflows, and all the little things that save you time so you can focus on what really matters: your clients and your sanity. If you’ve ever felt like your software was working against you—or you just love geeking out about ways to streamline your practice—this one’s for you. Let’s dive in! 07:25 A Winding Path to Private Practice 12:25 Why Burnout Starts With Bad Systems 16:13 New Client? Here’s How the Workflow Flows 24:46 Let’s Talk AI & Confidentiality 28:53 Final Words of Wisdom (and an Invite to Demo) Show Sponsor Arc Integrated This episode is sponsored by — a company that has truly transformed the way I lead. I’ve personally worked with Arc Integrated, and Michael was my business coach. He helped me restructure my leadership approach, delegate more effectively, and create systems that gave me fewer headaches and more time to focus on what matters. As a result, our team just had our best month yet — and I can confidently say that stepping into real leadership made it happen. Arc Integrated specializes in helping leaders navigate change with confidence. Through personalized coaching, leadership training, and strategic planning, they help reduce stress, enhance communication, and build emotional intelligence within teams. Visit to schedule your free leadership consultation. You’ll walk away with tangible strategies to drive the success of your practice. Dr. J. Ryan Fuller's Resources (3 months FREE) Links and Resources Looking for support and connection:
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5 Communication Mistakes Made by Leaders with Michael Diettrich-Chastain, LCMHC | WP 141
07/08/2025
5 Communication Mistakes Made by Leaders with Michael Diettrich-Chastain, LCMHC | WP 141
Whether you're leading a group practice, managing a team, or heading a project, your ability to communicate directly shapes your success. Yet even the best leaders can unintentionally undermine their message—and their mission—by falling into common communication traps. Michael Diettrich-Chastain from ARC Integrated recently shared five of the most common communication mistakes leaders make, why they happen, and what to do instead. Here's a breakdown of his thoughtful, experience-based guidance. 09:50 Why Communication is a Top Leadership Struggle 11:31 The Power of Being Direct 15:52 Ignoring Communication Styles 18:22 Document It, Don’t Just Say It 26:19 What’s Your Behavioral Plan? Why Every Practice Needs One 28:38 When You Care Deeply, Accountability Hurts—But It’s Still Necessary Show Sponsor Arc Integrated This episode is sponsored by Arc Integrated — a company that has truly transformed the way I lead. I’ve personally worked with Arc Integrated, and Michael was my business coach. He helped me restructure my leadership approach, delegate more effectively, and create systems that gave me fewer headaches and more time to focus on what matters. As a result, our team just had our best month yet — and I can confidently say that stepping into real leadership made it happen. Arc Integrated specializes in helping leaders navigate change with confidence. Through personalized coaching, leadership training, and strategic planning, they help reduce stress, enhance communication, and build emotional intelligence within teams. Visit to schedule your free leadership consultation. You’ll walk away with tangible strategies to drive the success of your practice. Michael Diettrich-Chastain's Resources Links and Resources L
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Run Profitable and Give Generously with Nate Hendrikse | WP 140
07/01/2025
Run Profitable and Give Generously with Nate Hendrikse | WP 140
Are you a faith-based practice owner who wants to run a profitable business and make a radical difference in the lives of your team and community? Then this episode is a must-listen. Whitney Owens sits down with faith-forward accountant Nate Hendrikse to talk about how Christian business owners can approach money differently—without sacrificing strategy or sustainability. You’ll hear powerful ideas like creating a giving account, using profit to bless your team in surprising ways (yes, even covering unexpected expenses!), and how to shift your mindset from scarcity to sacred purpose. Nate shares real stories and practical tips that will have you rethinking what it means to steward your business with Kingdom values. Whether you're struggling with money stress, figuring out how to reward your team, or wondering how to live out your faith through your business—this episode will inspire you, challenge you, and give you concrete steps to live generously and lead with love. Tune in now—you don’t want to miss this one. 08:42 Faith-Based Finances: Viewing Money as an Act of Worship 11:25 The Gift and Responsibility of Faith-Based Entrepreneurship 14:12 All Work as Worship: From Therapy to Dishwashing 16:20 Profit Enables Generosity: The Case for a Giving Account 21:29 Radical Generosity in Faith-Based Practices 27:04 Can I Pay My Intern a Surprise Bonus? 30:55 Letting Go of Control and Trusting God with Business Finances Show Sponsor Arc Integrated This episode is sponsored by — a company that has truly transformed the way I lead. I’ve personally worked with Arc Integrated, and Michael was my business coach. He helped me restructure my leadership approach, delegate more effectively, and create systems that gave me fewer headaches and more time to focus on what matters. As a result, our team just had our best month yet — and I can confidently say that stepping into real leadership made it happen. Arc Integrated specializes in helping leaders navigate change with confidence. Through personalized coaching, leadership training, and strategic planning, they help reduce stress, enhance communication, and build emotional intelligence within teams. Visit to schedule your free leadership consultation. You’ll walk away with tangible strategies to drive the success of your practice. Nate Hendrikse's Resources (1 free month of our services if you sign up for a discovery call using code WISE) Links and Resources Looking for support and connection:
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The Marketing Loop You Can't Afford to Ignore with Joshua Brummel | WP 139
06/24/2025
The Marketing Loop You Can't Afford to Ignore with Joshua Brummel | WP 139
Ready to turn your “meh” marketing into momentum? In this episode, Joshua joins us to break down the magic of feedback loops—what they are, why they matter, and how you can use them to stop guessing and start growing your practice. Whether you’re rocking a solo gig or scaling a group practice, there’s one thing that makes all the difference: paying attention to what’s working (and what’s not). From website wins to Psychology Today pitfalls to Google Ads that actually perform, Joshua shares friendly, down-to-earth wisdom—with a wink of humor and plenty of “a-ha” moments along the way. If you’ve ever wondered why your beautiful new website isn’t bringing in new clients, or why your ads feel like shouting into the void, this one’s for you. Tune in and let’s tighten that marketing game, one smart tweak at a time. 💡 09:37 Marketing Isn’t Working? You’re Not Alone 11:12 How to Know if Your Marketing Is Working 13:26 Psychology Today: What’s a “Normal” Conversion Rate? 16:44 A Long Game Example: Cracking the Google Ads Code 20:19 Slow Growth = Sustainable Growth 26:50 When It’s Time for a CRM Show Sponsor Simplified SEO Consulting You help clients every day—now let us help you! At , we specialize in SEO and social media marketing designed just for therapists. Our team has mental health degrees and hands-on experience, giving us a unique edge in crafting ethical, engaging content that attracts your ideal clients. This June, we’re launching a Social Media Management Package—and for a limited time, select clients can get 10% off, saving up to $480! With pricing options to fit any budget, we’ll create a strategy that works for you. Claim your discount today! Joshua Brummel's Resources Links and Resources Looking for support and connection:
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Leading Your Practice in an Uncertain Economy with David W. Frank, CFP® | WP 138
06/17/2025
Leading Your Practice in an Uncertain Economy with David W. Frank, CFP® | WP 138
In this episode, we’re diving into the real talk around money, mindset, and what to do when the economy feels like it’s doing cartwheels. David Frank breaks it down in a way that’s refreshingly honest, surprisingly comforting, and—yes—a little funny too (because what’s financial stress without a tiny dose of humor?). Whether you're feeling that dip in client inquiries, wondering if a recession is lurking around the corner, or just trying to figure out how to build a cushion that helps you sleep at night, this conversation is going to give you solid ground to stand on. So pour your coffee, take a breath, and let’s talk about what we can control—because David’s got some seriously grounding advice you won’t want to miss. 08:45 Yes, a Recession Will Happen 10:34 Change Is Inevitable—Don’t Fight It 15:00 Navigating a Dip in Referrals with Long-Term Perspective 17:00 Financial Lessons for Business and Life 20:29 Emergency Fund Guidelines for Group Practices 22:10 Lessons from Change Healthcare and COVID-19 24:59 The Spiritual Side of Non-Attachment and Resilience Show Sponsor Simplified SEO Consulting If you’ve been thinking about outsourcing your SEO or social media, there’s never been a better time! At , we’re launching a brand-new Social Media Management Package in June, designed specifically for therapists. Unlike other agencies, our entire team has mental health backgrounds, so we understand your field and your clients. To celebrate this launch, we’re offering 10% off for select clients—a savings of up to $480! Plus, we have flexible pricing to fit your needs. Ready to free up your time and let the experts handle your social media? Let’s get started! David Frank's Resources Links and Resources Looking for support and connection:
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From Summer Slump to Strategy: Staying Strong Year-Round with Julie Herres | WP 137
06/10/2025
From Summer Slump to Strategy: Staying Strong Year-Round with Julie Herres | WP 137
Have you ever had that moment of panic when your private practice income suddenly dips — and you’re not sure why? In this episode, financial powerhouse and author of Profit First for Therapists, Julie Herres, is breaking down exactly how to prevent those dreaded income slumps before they hit. From digging into your past financial data to spotting patterns, strengthening your systems, and building a safety net, Julie shares actionable strategies to help you take control of your business finances like a true CEO. Whether you’re just starting out or running a thriving group practice, this episode is packed with practical insights to help you prepare, pivot, and protect your profit — without the stress. If you’ve ever wanted to feel confident looking at your numbers (yes, even the scary ones!), hit play now — you don’t want to miss this. 04:37 Understanding and Preventing Practice Slumps 07:28 Analyzing Financial Trends in Your Practice 10:57 The Importance of Strong Systems and Metrics 15:03 Hiring Strategies During Slow Periods 18:27 Planning for Financial Downturns in Small Business 19:59 Income Generating Activities for Practice Owners 22:18 Success Stories and Practical Tips 25:25 The Importance of Knowing Your Numbers Show Sponsor Simplified SEO Consulting Social media is a powerful tool for therapists, but managing it? That can be overwhelming. That’s why is launching a brand-new Social Media Management Package in June! Our team—made up of professionals with mental health degrees or direct experience working in the field—knows how to create content that speaks directly to your ideal clients. And to celebrate, we’re offering 10% off for select clients—a savings of up to $480! Plus, we offer a range of pricing options so you can find what works best for your practice. Don’t let social media drain your time—claim your discount today! Julie's Resources Join the Profit First Academy now and get the first month for only $17! Join now and start transforming your private practice! 👉 Links and Resources Looking for support and connection:
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SEO Changes You Need To Know with Daniel Fava | WP 136
06/03/2025
SEO Changes You Need To Know with Daniel Fava | WP 136
If you've ever felt overwhelmed by Google's ever-changing algorithm and wondered what it really takes to get your website to rank in 2025, this episode is a must-listen. Daniel Fava breaks down the major shifts in SEO that started back in 2024 and what they actually mean for private practice owners. Spoiler: it’s not about keyword stuffing anymore — it’s about creating meaningful, experience-driven content that connects with your ideal clients. From demystifying Google’s EEAT guidelines to explaining how engagement metrics and user experience now impact your rankings, Daniel makes SEO approachable and even (dare we say) exciting. Whether you're a DIY marketer or working with an SEO pro, this conversation will change the way you think about your website — and your content strategy. Ready to future-proof your practice online? Let’s dive in. 09:10 Understanding Google's EEAT Update 12:13 The Importance of Blogging and User Experience 20:42 Redesigning Websites for Better User Experience 24:08 The Importance of Blogging for SEO 27:27 Leveraging AI for Content Creation 28:41 Consistency in Blogging and Its Long-Term Benefits 30:34 Challenges from Corporate Mental Health Platforms 35:59 Conclusion and Final Thoughts Show Sponsor: Simplified SEO Consulting Are you tired of struggling to keep up with SEO and social media while running your practice? At we get it—because our entire team has degrees in mental health or real-world experience in the field. That means we understand your ideal clients, the ethical concerns of marketing therapy services, and how to craft content that truly connects. And now, we’re offering 10% off our brand-new Social Media Management Package for select clients in June—a savings of up to $480! With flexible pricing options to fit any budget, we’ll create a custom plan that meets your needs. Learn more and join our soft launch today! Daniel Fava's Resources Links and Resources Looking for support and connection:
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Using Social Media and SEO to Attract New Clients with Mary Walker | WP 135
05/27/2025
Using Social Media and SEO to Attract New Clients with Mary Walker | WP 135
What happens when a mental health professional with a passion for SEO gets the chance to take over the very company that launched her marketing journey? In this episode, we’re diving into Mary’s incredible leap from behind-the-scenes SEO specialist to bold business owner — and how she’s now leading a mission-driven team that puts empathy and ethics at the heart of digital strategy. From honoring her mentor’s legacy to helping therapists show up authentically online, Mary’s story is one of purpose, perfect timing, and the power of trusting your gut. You won’t want to miss this one. 03:02 Importance of SEO for Therapists 08:22 Social Media Strategies for Private Practices 16:26 SEO Basics and Its Impact on Your Practice 18:29 Optimizing Your Website for SEO 19:51 The Role of AI in Finding Your Practice 20:37 Social Media Strategies for Therapists 22:18 Creating Personal and Engaging Content 26:34 The Importance of Consistency in Marketing 29:34 Leveraging Google My Business for SEO Show Sponsor Private Pay Masterclass Go to and register for the Private Pay Masterclass. Mary Walker's Resources (Schedule a consult call to engage in services and get 10% off the social media package.) Links and Resources Looking for support and connection:
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Called to Travel: Create a Mobile Practice with Kym Tolson, LCSW | WP 134
05/20/2025
Called to Travel: Create a Mobile Practice with Kym Tolson, LCSW | WP 134
In this episode of the Wise Practice Podcast, I’m joined by Kym, a true pioneer in the world of traveling therapists. She’s the real deal—honest, experienced, and incredibly generous with her wisdom. Kym opens up about what it actually takes to live abroad while running a successful online therapy practice. From navigating licensing laws and liability insurance to choosing the right zip code for attracting private-pay clients and dealing with EHR limitations overseas, she doesn’t sugarcoat a thing. She’s made the mistakes, learned the lessons, and now she’s helping other therapists do it smarter, especially through her active Facebook community where people show up daily with questions like, “How do I move to Albania?” or “Can I bill insurance if I’m outside the U.S.?” Whether you’re dreaming of running your practice from the beach or just want more freedom from the four walls of a traditional office, this episode is full of real talk and actionable insight. Kym proves that with the right planning, support, and mindset, you can take your practice beyond borders—without losing your mind or your license. 06:38 Kym Tolson's Journey to a Mobile Practice 14:26 Marketing Tips for Remote Therapists 17:50 Navigating Insurance for Traveling Therapists 18:34 Challenges with Specific Insurance Providers 22:27 Tips for International Travel and Practice 25:44 Multi-State Private Practice Expansion 28:24 Free Resources and Courses for Therapists 31:32 Final Thoughts and Contact Information Show Sponsor Private Pay Masterclass Go to and register for the Private Pay Masterclass Kym Tolson's Resources helps you go from licensing issues to building income streams to managing a lifestyle on the road Links and Resources
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Ask a Pastor: What Churches Look for in Therapist Partnerships with Pastor Payton Stone | WP 133
05/13/2025
Ask a Pastor: What Churches Look for in Therapist Partnerships with Pastor Payton Stone | WP 133
In this powerful conversation, Pastor Payton flips the script on how mental health professionals engage with spirituality. For clients whose faith is central to their identity, it’s not just relevant — it’s essential. Payton makes the case that integrating spiritual life into clinical work isn’t just respectful; it’s transformative. He shares what he looks for in a trusted therapist, how counselors can build real relationships with local churches (without feeling like they’re pitching a service), and why speaking the language of faith can open doors to deeper healing and collaboration. Whether you're a clinician working in Christian spaces or someone curious about bridging the sacred and the clinical, this episode is a must-listen. It’s not about marketing. It’s about ministry. And it starts with showing up. 12:34 The Challenge of Reaching Out 14:31 Dealing with Resistant Pastors 17:29 Mental Health Trends in the Church 20:11 How Therapists Can Support Pastors 23:49 Follow-Up is Crucial 30:10 Connecting with the Right Counselor 31:13 Sensitivity to Client Needs Show Sponsor Private Pay Masterclass Go to and register for the Private Pay Masterclass before May 16th to get $50 off with code EARLYMASTER. Pastor Payton Stone's Resources Links and Resources
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Profit Without Panels: Your Guide to a Private Pay Practice with Laura Long | WP 132
05/06/2025
Profit Without Panels: Your Guide to a Private Pay Practice with Laura Long | WP 132
When Laura first stepped into couples counseling, she didn’t expect one of her biggest challenges to come from outside the therapy room — but it did. Behind the scenes, insurance systems built for individual treatment forced her into an impossible ethical bind: label one partner as “the problem,” assign a mental health diagnosis that didn’t fit, and document intimate relational healing through the cold lens of medical necessity. It felt wrong. It was wrong. And Laura realized: playing by the insurance industry’s rules wasn’t just exhausting — it was setting the work up to fail. What followed was a bold, mindset-shifting journey from moral tension to empowered service, from burnout to abundance. Laura’s story offers a powerful roadmap for therapists who know, deep down, that there’s a better way to serve — with integrity, freedom, and impact. Ready to see what’s possible when you step outside the system? 04:21 Laura's Journey to Private Pay 04:53 Challenges with Insurance Panels 06:13 Transitioning to Private Pay 14:10 Mindset and Money in Private Practice 23:09 Balancing Faith and Business 25:16 Transitioning to Private Pay 26:48 Marketing and Client Communication 28:23 Client Retention and Success Stories 29:57 Educating Clients on Private Pay 37:03 Masterclass Announcement and Details 41:26 Conclusion and Final Thoughts Show Sponsor Private Pay Masterclass Go to and register for the Private Pay Masterclass before May 16th to get $50 off with code EARLYMASTER. Laura Long's Resources Links and Resources
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