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Solo Syndication in the Gig Economy
09/03/2023
Solo Syndication in the Gig Economy
Many self-syndicators are working alone on their syndication project, perhaps from a home office and studio, or a one-room office space. They are what I call "Solo Syndicators". That is exactly how I built and launched my first syndicated show, signing up one radio station at a time from a plywood desk in my 2nd bedroom. It did feel lonely sometimes, but at the same time it was thrilling to see the progress, which I charted on a graph on the wall. There are millions of self-employed solo workers in America today, thanks to the so-called "Gig Economy". Today's podcast features an interview with an expert on the topic.
/episode/index/show/97c71b9f-4ce5-4f3b-8605-d5070e5c2d81/id/27930258