$4M Strategies™
Daily 4-minute tips from experts to elevate your business. Each week we will talk about one of our 40 Strategies. Launching June 2024.
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How to Make Your Business Sell-Ready
04/14/2025
How to Make Your Business Sell-Ready
In this episode of the $4M Strategies™ podcast, Carl J. Cox shares how to increase your business value by focusing on more than just income. Most leaders aim for cash flow, but don’t realize that value is also driven by reducing risk. Carl breaks down how strong systems, reliable processes, and a capable team can increase your multiple. That means more freedom and better outcomes, whether you plan to sell or scale. Key takeaways: Why EBITDA × multiple matters How to reduce business risk What creates long-term freedom for owners Listen to this short episode and take one step toward building a business that doesn’t depend on you. 🎧 Visit 40Strategy.com to listen and learn more. Our $4M Strategies™ REDUCE the risk ON your business, which INCREASES the VALUE of your business, by increasing your multiple: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How to Spot High-Performing Sales Hunters
04/11/2025
How to Spot High-Performing Sales Hunters
Hiring top-performing salespeople is no easy task. In this episode of the $4M Strategies™ podcast, Dr. Christopher Croner shares practical tips to make better hiring decisions. Discover the three traits every great Hunter salesperson must have: achievement, competitiveness, and optimism. Learn how tools like the Drive Test can help you identify the right candidates and avoid costly mistakes. 🎧 Check out our Trusted Partners on our website, who can help with your sales team assessment. Interested in being a Trusted Partner with 40 Strategy? Tune in now to refine your hiring process and build a winning sales team. Connect with Christopher: Website: LinkedIn: Facebook: Get Your Copy of ‘Never Hire a Bad Salesperson Again’: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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You Need to Know Cash Flow Insights
04/10/2025
You Need to Know Cash Flow Insights
Are you ready to revolutionize your financial reporting? In this episode of the $4M Strategies™ podcast, Michelle Rose and Shea Keats share how micro reporting is transforming how businesses manage their finances. By combining cash and accrual accounting, this innovative approach offers a clear weekly view of cash flow, revenue, and expenses. Gain actionable insights, improve accountability, and make smarter financial decisions. ! 🎧 Tune in to learn how micro reporting can give your business a competitive edge. Connect with Michelle and Shea: Website: LinkedIn: Facebook Instagram Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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The Future of Business is AI—Start Now
04/09/2025
The Future of Business is AI—Start Now
AI is no longer optional for businesses looking to grow and stay competitive. On this episode of the $4M Strategies™ Podcast, Lubo Smid shares practical tips for integrating AI into your operations. Key highlights: Why AI adoption is a must in today’s fast-changing world. How AI tools like ChatGPT can simplify tasks and save time. The impact of faster email response times on business success. Interested in being a Trusted Partner with 40 Strategy? Listen now to learn how your business can benefit from AI today. Connect with Lubo: Website: LinkedIn: Instagram: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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Avoid Falling Behind: Start Using AI Now
04/08/2025
Avoid Falling Behind: Start Using AI Now
How can AI make your business more efficient? In this episode of the $4M Strategies™ podcast, Bill Conerly breaks down practical AI applications that can transform your operations. From automating document processing to enhancing customer interactions, AI tools are changing the way businesses function. Bill shares specific use cases and offers insights on how to identify the best opportunities for AI in your industry. 🎧 Want to use our custom ChatGPT prompt to build your Company Vision? Tune in to discover how AI can help you stay ahead of the competition. Connect with Bill: Website: LinkedIn: Instagram: @BillConerly Book title: The Flexible Stance: Thriving in a Boom/Bust Economy Book link: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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You Need to Know: AI to Automate Tasks
04/07/2025
You Need to Know: AI to Automate Tasks
AI has the power to transform your business, but where do you begin? In this episode of the $4M Strategies™ podcast, Avi Hacker explains how to apply AI to identify patterns, automate tasks, and improve workflows. Learn how to focus on data-rich environments and tackle repetitive tasks while leveraging AI to create impactful solutions. Interested in being a Trusted Partner with 40 Strategy? 🎧 Tune in now to discover actionable steps for making AI work for your business. Connect with Avi: Website: LinkedIn: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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Stay Competitive with AI Strategies
04/04/2025
Stay Competitive with AI Strategies
AI isn’t just a buzzword—it’s a tool that can transform your business. In this episode of the $4M Strategies™ podcast, Angus Nelson breaks down how AI tools like ChatGPT can help you stay competitive and increase efficiency. Learn how to start small, write effective prompts, and scale AI adoption for real business results. 🎧 Listen now and discover how to integrate AI into your operations. Want to learn more? ! Tune in now to discover why using AI is essential in today’s business world. Connect with Angus: Website: LinkedIn: Facebook Instagram Twitter Book “Confidence Comes Last”: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How to Apply AI in Your Business for Real Results
04/03/2025
How to Apply AI in Your Business for Real Results
AI has the potential to transform your business, but where do you begin? On this episode of the $4M Strategies™ podcast, Darrin Jahnel explains how to take the first steps toward adopting AI. He breaks down the process into small, actionable steps: start with a single use case, create a prototype, and focus on building momentum. Learn how to approach AI as a multi-year transformation, ensuring your team is prepared for long-term success. Interested in becoming a podcast sponsor? 🎧 Listen now and start leveraging AI to drive real results in your business. Connect with Darrin: Website: LinkedIn: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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AI Tips to Boost Productivity by 30% or More
04/02/2025
AI Tips to Boost Productivity by 30% or More
AI is changing the way we work—are you ready to harness its power? On this episode of the $4M Strategies™ Podcast, Trent Gillespie shares three key steps to successfully implement AI in your business: Educate your leadership team on AI’s capabilities. Develop clear policies to guide AI use and protect data. Adopt tools like ChatGPT Teams to boost productivity securely. Trent also discusses how AI creates growth opportunities without eliminating jobs. Ready to adopt AI and grow your business? . 🎧 Listen now to learn how your business can embrace AI and thrive. Connect with Trent: Website: LinkedIn: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How To Use AI To Enhance Marketing and Sales
04/01/2025
How To Use AI To Enhance Marketing and Sales
AI is no longer the future, it’s the present. On this episode of the $4M Strategies™ podcast, Michael Wills, CEO of Topline Solutions, discusses how AI is revolutionizing sales and marketing. Learn how 60% of sales teams are already using AI to personalize outreach, build better lead lists, and create dynamic sales playbooks. Discover actionable strategies to stay competitive in a rapidly changing landscape. Don’t miss this practical, high-value discussion on the tools and techniques transforming the way businesses succeed. Subscribe and set notifications to our . Connect with Michael: Website: LinkedIn: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How To Apply The Best AI For Business Growth
03/31/2025
How To Apply The Best AI For Business Growth
AI isn’t the future—it’s the present. On this episode of the $4M Strategies™ Podcast, Trey Taylor explains how leaders can use AI to drive productivity, save time, and reduce costs. Key highlights: Generative AI vs. automation: What’s the difference, and why does it matter? Real-world examples of how AI transforms business processes. Tips for integrating AI into your operations effectively. Interested in becoming a podcast sponsor? 🎧 Listen now to discover how AI can give your business a competitive edge. Connect with Trey: LinkedIn: Facebook: Twitter: Website: Get Your Copy of ‘A CEO Only Does Three Things: Finding Your Focus in the C-Suite’: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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Legal Tips for Selling Your Business
03/28/2025
Legal Tips for Selling Your Business
Selling your business? Preparation is everything. On this episode of the $4M Strategies™ Podcast, Lisa Bothwell from AMM Law breaks down the key legal steps to take before putting your business on the market. ✅ Organizing intellectual property and contracts ✅ Disclosing litigation early in due diligence ✅ Managing employee awareness and confidentiality Get ahead of the process and increase your company’s value. Listen now! Podcast Sponsor: Want to be a sponsor? ! Connect with Lisa: Website: LinkedIn: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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Why Strong SOPs Make Scaling Easier
03/27/2025
Why Strong SOPs Make Scaling Easier
Strong SOPs are the secret to scalable success. On this episode of the $4M Strategies™ Podcast, Lance Graulich, franchise expert and CEO of Eye on Franchising, explains how SOPs (Standard Operating Procedures) can simplify your business and make growth more achievable. Key highlights: Why SOPs are the foundation for franchise success. How clear SOPs improve consistency and business value. Practical tips for creating scalable systems. Subscribe and set notifications to our . 🎧 Listen now to learn how SOPs can transform your business. 🔗 Connect with Lance Graulich 🌐 Website: 💼 LinkedIn: 📘 Facebook: 📸 Instagram: 🐦 Twitter: 📖 Featured in: Luminary Leadership – USA Today Bestseller (with friends) Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How to Make SOPs Part of Daily Operations
03/26/2025
How to Make SOPs Part of Daily Operations
SOPs only work if your team actually uses them. On this episode of the $4M Strategies™ Podcast, Adi Klevit explains how to roll out standard operating procedures effectively and get your entire team on board. Key insights: Build leadership buy-in to drive SOP adoption. Align SOPs with your metrics and KPIs. Create accountability and keep processes up to date. Listen now to learn how to turn your SOPs into a valuable tool for scaling your business. ! Connect with Adi: Website: LinkedIn: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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Why Strong SOPs Are Key to Scaling Your Business
03/25/2025
Why Strong SOPs Are Key to Scaling Your Business
Scaling your business starts with strong SOPs. In this episode of the $4M Strategies™ Podcast, Michaelangelo Gerardi explains why documenting your processes is critical to maintaining consistency and reducing risks as your business grows. Key highlights: How to create SOPs using video and simple documentation. Why clear SOPs improve team efficiency and scalability. Practical tips for building SOPs that any team member can follow. 🎧 Listen now to learn how to create SOPs that streamline operations and drive results. Connect with Michaelangelo Gerardi 🌐 Website: 🔗 LinkedIn: 📘 Facebook: 📸 Instagram: 📥 Free Download The FitPro Scaling Playbook by Michaelangelo Gerardi Get your copy here: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How to Increase the Impact of Caring for Your Customers
03/24/2025
How to Increase the Impact of Caring for Your Customers
Building real customer relationships goes beyond the sale. On this episode of the $4M Strategies™ Podcast, John and Mark Cronin of John’s Crazy Socks share how they’ve created a business model centered on spreading happiness. Key insights: Add personal touches to stand out, like handwritten notes and candy. Give back to your community to build loyalty and trust. Listen and adapt to customer needs to serve them better. Interested in being a Trusted Partner with 40 Strategy? Connect with John and Mark: Website: LinkedIn: Facebook: Instagram: Twitter: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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You Need to Know Innovation Tips: Outpace Competition
03/21/2025
You Need to Know Innovation Tips: Outpace Competition
Innovation is critical to staying ahead in today’s rapidly changing world. On this episode of the $4M Strategies™ Podcast, Lubo Smid, CEO of STRV, shares strategies for creating a culture of innovation across your organization. Key takeaways: Instill an innovation-first mindset across your team. Use AI to test and improve ideas before launching. Build forward-looking solutions to stay competitive. Interested in becoming a podcast sponsor? Don’t miss Lubo’s practical advice for fostering innovation that drives success. Connect with Lubo: Website: LinkedIn: Instagram: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How to Use AI to Drive Innovation in Business
03/20/2025
How to Use AI to Drive Innovation in Business
Customer focus drives innovation. In this episode of the $4M Strategies™ Podcast, Trent Gillespie, CEO of Stellis AI, shares three key strategies for creating successful, customer-centered products: Talk to your customers and identify their biggest pain points. Use the “Jobs-to-Be-Done” theory to understand what drives their decisions. Leverage AI to brainstorm, innovate, and improve efficiency. Trent also shares how observing real-world customer behavior can uncover untapped opportunities to improve your product or service. ! Listen now to learn how these strategies can fuel innovation and growth for your business. Connect with Trent: Website: LinkedIn: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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Innovation Beyond Shiny New Products
03/19/2025
Innovation Beyond Shiny New Products
What’s your business’s “X Factor”? On this episode of the $4M Strategies™ Podcast, Isabelle Mercier, CEO of LeapZone Strategies, shares how businesses can use innovation to create certainty, solve problems, and build a competitive advantage. Key highlights: Uncover your “X Factor” to stand out in your market. Use internal masterminds to drive collaboration and fresh ideas. Create innovative strategies that prioritize reliability and trust. Listen now to learn how to apply these insights to your business and grow your impact. 🚀 Explore More with LeapZone Strategies: 🌐 Website: 🔗 LinkedIn: 📘 Facebook: 📸 Instagram: 📖 Must-Read Book: 📚 The Next Big Thing: Top Trends from Today's Leading Experts to Help You Dominate the New Economy 🔗 Get your copy: 🎁 FREE Resource – Leap Zone Competency Deck! 🚀 Take your business to the next level with this powerful tool. 📥 Download here: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How to Foster Creativity and Drive Innovation
03/18/2025
How to Foster Creativity and Drive Innovation
What does it take to make innovation a competitive advantage? In this episode of the $4M Strategies™ Podcast, Paul Menig reveals actionable steps to foster creativity, learn from failures, and improve processes that grow profits. Key highlights: How safe spaces encourage bold, creative thinking. The power of after-action reviews to turn failures into wins. Why innovation must go beyond products to include sales and finance. Listen now to discover how your business can implement these strategies for scalable growth. Connect with Paul Menig & Business Accelerants® 🚀 Website: 📌 Social Media & Platforms 🔹 LinkedIn: 🔹 Vimeo: 🔹 YouTube: 🔹 X (Twitter): 🔹 Slideshare: 🎙️ Podcasts 🎧 Apple Podcasts: 🎧 SoundCloud: 📚 Books by Paul Menig 📖 Barnes & Noble: 📖 Amazon: 📅 Schedule a Meeting 🗓️ Calendly: 📥 Free Download: Align 7 Forces to Accelerate Your Business 📌 Get your free resource here: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How To Build & Scale Good Sales Leads
03/17/2025
How To Build & Scale Good Sales Leads
Scaling sales is about more than adding people—it’s about giving your team the tools and systems they need to thrive. On this episode of the $4M Strategies™ podcast, Mark Podolsky shares his approach to creating a scalable, high-performing sales process. Key takeaways: Build systems and metrics that drive success. Hire empathetic salespeople and train them for excellence. Use tools like Gamma.app to save time on creating pitch decks. Discover practical tips to boost your team’s performance and close more deals. Subscribe and set notifications to our . Connect with Mark: Website: LinkedIn: Facebook: Twitter: Get Your Copy of ‘Dirt Rich’: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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Quality Leads: Why They Matter More Than Quantity
03/14/2025
Quality Leads: Why They Matter More Than Quantity
Not all leads are created equal. In this episode of the $4M Strategies™ podcast, Mark Osborne, author of Are Your Leads Killing Your Business?, explains why focusing on quality leads is key to business growth. Learn how to identify your ideal customers, create demand with unique positioning, and build lead generation systems that work like a magnet—attracting the right opportunities and repelling the wrong ones. Don’t let bad leads hold your business back. Tune in now for practical tips to transform your lead generation process. you. Need help assessing the quality of your leads? ! Connect with Mark: Website: LinkedIn: Get Your Copy of "Are Your Leads KILLING Your Business?": Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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You Need to Know the Secret to Winning Buyers
03/13/2025
You Need to Know the Secret to Winning Buyers
Is your lead generation strategy stuck in the MQL trap? On today’s $4M Strategies™ podcast, Ed Locher, author of Holistic Marketing, reveals how B2B companies can achieve scalable growth by focusing on customer empathy and in-depth research. Discover why 90% of buyers go with brands they already know and how creating memorable, emotional experiences can keep you top of mind. Don’t miss this episode if you’re looking to transform your lead generation and build a process that delivers results. Subscribe and set notifications to our . Connect with Ed: Website: LinkedIn: Get Your Copy of ‘Holistic Marketing: Digital Transformation through People, Processes, and Technology’: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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From Referrals to Revenue: Lead Gen Simplified
03/12/2025
From Referrals to Revenue: Lead Gen Simplified
Relationships are the foundation of strong lead generation. On this episode of the $4M Strategies™ podcast, Joe Rare, founder of Level 9 Virtual, explains how to turn partnerships into a reliable source of leads. Learn how to identify complementary businesses, build genuine relationships, and create a referral system that benefits everyone involved. Interested in being a Trusted Partner with 40 Strategy? Connect with Joe: Website: LinkedIn: Facebook Instagram Twitter Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How To Build Landing Pages That Make You Convert
03/11/2025
How To Build Landing Pages That Make You Convert
Is your funnel costing you revenue? In this episode of the $4M Strategies™ podcast, Alisha Conlin-Hurd, co-founder of Persuasion Experience, shares her strategies for creating a million-dollar lead generation funnel. Discover how to fix revenue leaks, attract qualified leads, and turn landing pages into digital salespeople. With insights from launching over 600 funnels, Alisha’s tips are practical and actionable. Interested in becoming a podcast sponsor? Connect with Alisha: Website: LinkedIn: Instagram Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How To Build A Strong, Scalable Marketing System
03/10/2025
How To Build A Strong, Scalable Marketing System
A scalable marketing process starts with knowing your numbers. In this episode of the $4M Strategies™ podcast, Mark Podolsky shares why tracking customer acquisition cost (CAC), lifetime value (LTV), and lead quality are critical for scaling. He also dives into the balance between SEO and paid ads and explains how “speed to lead” ensures no opportunity is wasted. Tune in to learn how to align marketing and sales for long-term success. Subscribe and set notifications to our . Connect with Mark: Website: LinkedIn: Facebook: Twitter: Get Your Copy of ‘Dirt Rich’: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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Focus on Quality Leads for Sustainable Growth
03/07/2025
Focus on Quality Leads for Sustainable Growth
Scalable marketing starts with alignment and quality leads. In this episode of the $4M Strategies™ podcast, Mark Osborne, author of Are Your Leads Killing Your Business?, discusses how to create marketing systems that drive sustainable growth. Learn how to align sales and marketing teams, use customer insights to refine your messaging, and focus on quality leads to increase your impact. track your growth opportunities! Connect with Mark: Website: LinkedIn: Get Your Copy of "Are Your Leads KILLING Your Business?": Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How to De-Risk Purchase Decisions in Marketing
03/06/2025
How to De-Risk Purchase Decisions in Marketing
A scalable marketing process requires more than just great tech. On this episode of the $4M Strategies™ podcast, Ed Locher, author of Holistic Marketing, explains how to create marketing systems that engage your audience, build trust, and show consistent value. Learn how to: Build awareness, credibility, and trust with your audience. De-risk purchase decisions to accelerate your sales pipeline. Showcase recurring value to keep customers engaged long-term. Discover a practical, three-step framework to improve your marketing process. Listen now and take the first step toward scalable success! ! Connect with Ed: Website: LinkedIn: Get Your Copy of ‘Holistic Marketing: Digital Transformation through People, Processes, and Technology’: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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How to Scale Marketing Using Strategic Goals
03/05/2025
How to Scale Marketing Using Strategic Goals
Scaling marketing isn’t about doing more—it’s about doing it smarter. On this episode of the $4M Strategies™ podcast, Frank V. Cespedes, author of Sales Management That Works, shares his approach to scalable marketing. Learn how to align your marketing and sales teams, make smart use of technology, and test your strategies for better results. Don’t miss this insightful discussion on building a marketing process that grows with your business. Subscribe and set notifications to our . Connect with Frank: Website: LinkedIn: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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You Need to Know: How to Build Scalable Marketing
03/04/2025
You Need to Know: How to Build Scalable Marketing
Scaling a marketing process is critical for growing businesses, but it requires strategy and structure. On this episode of the $4M Strategies™ podcast, Behdad Jamshidi explains how to build a scalable marketing process by understanding your customers, defining clear processes, and using a mix of in-house and outsourced resources. Interested in becoming a podcast sponsor? Discover how to save time, focus on what matters, and take your marketing to the next level. Connect with Behdad: Website: LinkedIn: Facebook: Instagram: Connect with Carl: 🎧 Measure Success Podcast 🎧 $4M Strategies Podcast 📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy":
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