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APPRVD ACADEMY PODCAST — Episode 7: PRICING - TUTU
05/11/2026
APPRVD ACADEMY PODCAST — Episode 7: PRICING - TUTU
🎙️ APPRVD ACADEMY PODCAST — Episode 7: PRICING Hosted by Tutu Pricing is not just numbers — it’s positioning. In this episode of APPRVD Academy, we break down one of the biggest mistakes fashion entrepreneurs make: pricing from fear instead of value. Your price tells the world who you are before customers even touch the garment. Cheap pricing can weaken perception, while strategic pricing builds authority, trust, and brand identity. In this episode, Tutu shares: • How APPRVD approached pricing strategy • Why quality and positioning matter more than competing on price • The psychology behind premium fashion brands • How to calculate pricing without undervaluing your work • Why your brand story impacts what customers are willing to pay Whether you’re launching your first T-shirt, hoodie, or full collection, this episode will help you think like a fashion house — not just a clothing brand. 📖 Based on the upcoming book: Dream, Design, Streetwear 🎧 Subscribe for weekly episodes on fashion business, branding, design, mindset, and building a global fashion house. Stay APPRVD. #APPRVD #FashionBusiness #StreetwearBrand #FashionEntrepreneur #LuxuryStreetwear #PricingStrategy #FashionPodcast #APPRVDAcademy #BusinessMindset #StreetwearCulture #BrandBuilding #FashionEducation
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