The Architects Possibility Podcast

Architects, more than any other profession, are uniquely trained to create possibility where none currently exists. Each week, join architect and executive coach, David Bradley, as he interviews design professionals just like you who are out in the world generating possibility - through innovative design, thought-provoking leadership, and genuine passion for the built environment and its ability to shape society. If you’re looking for a place that provides a voice for architects and celebrates their work, vision and legacy, this podcast is for you.

Defining the Pillars of Success: An Interview with Thomas B. Braham, FAIA 09/28/2024

Defining the Pillars of Success: An Interview with Thomas B. Braham, FAIA In this episode of the Architect's Possibility Podcast, host David Bradley interviews Tom Braham, FAIA, who recently launched his consultancy, Braham Inc. The conversation begins with a warm exchange, highlighting their long-standing professional relationship, including shared experiences on the AIA Illinois board and Bradley's coaching impact on Braham’s career. Braham shares his lifelong passion for architecture, reflecting on his journey through various prestigious firms, such as Hollabird & Root, Perkins and Will, and Gensler. He emphasizes the importance of making intentional career choices, noting how each role broadened his expertise in management and large-scale project leadership. Braham discusses his nearly 18 years at Gensler, where he gained valuable insights into effectively running an architecture firm. He describes his transition from design-focused roles to firm management, which significantly influenced his current consultancy approach. With Braham Inc., he aims to help mid-sized architecture firms align their design quality with effective business practices, focusing on three core pillars: having a clear vision, understanding metrics, and fostering a people-centered culture, all built upon strong client relationships. He attributes his insights to both his professional experiences and lessons learned from his father, aiming to guide firms through challenges while maintaining their design focus and client engagement. The conversation delves into the significance of a transparent, people-oriented culture within firms. Braham emphasizes that while metrics, culture, and people are all crucial, a strong culture is fundamental to success. He points out that many architects struggle with understanding financial metrics due to a lack of accounting training, which can lead to inefficiencies. Drawing from his experiences at Gensler, he advocates for transparency in financial performance, which fosters accountability and engagement among employees. The discussion also highlights the need for effective employee engagement strategies and tools like the Working Genius assessment to enhance team dynamics. Ultimately, Braham underscores the necessity of open communication and collaboration to create an environment where employees feel valued and engaged, crucial for the firm’s success. /episode/index/show/architectspossibilitypodcast/id/33245907

From Burnout to Burning Passion - an Interview with Laurie McGinley of Via Lucent 07/29/2024

From Burnout to Burning Passion - an Interview with Laurie McGinley of Via Lucent Most architects love what they do, but sometimes a traditional career in architecture isn't the right vehicle for their creativity and passion. Laurie McGinley's career trajectory is a testament to the transformative power of aligning passion with purpose. Laurie's career trajectory is a testament to the transformative power of aligning passion with purpose. Formerly an architect in Minnesota, Laurie transitioned from traditional practice to founding Via Lucent, a pioneering coaching and communications firm focused on empowering climate innovation startups. Her journey began with dissatisfaction in her architectural career, prompting her to seek coaching and guidance from David and Blueprint For Living. Through their collaboration, Laurie found clarity and alignment, creating Via Lucent to authentically harness her strengths and passions. At Via Lucent Laurie emphasizes the pivotal role of effective communication in bridging the gap between visionary inventors and potential investors. She underscores the challenges architects face in communicating complex ideas outside their profession, owing to the field's emphasis on technical precision and specialized terminology. Laurie's approach at Via Lucent involves distilling intricate concepts into compelling narratives that resonate broadly, facilitating collaboration and support for impactful projects. Reflecting on her architectural background, Laurie highlights skills such as rapid prototyping, iterative problem-solving, and managing uncertainty as pivotal in her entrepreneurial journey. These skills, honed through architectural training, seamlessly translate into Via Lucent's mission, where clarity and effective communication are paramount in translating innovative ideas into actionable initiatives. Beyond business goals, Laurie envisions Via Lucent as a catalyst for global change, aiming to positively impact millions of lives through innovative climate solutions. Her ambitious vision underscores the importance of setting audacious goals to foster meaningful change. Laurie’s journey—from disillusionment with traditional architecture to founding Via Lucent—exemplifies the transformative potential of aligning personal passion with professional purpose. She invites architects and engineers seeking fulfillment to engage with Via Lucent, offering resources and guidance to amplify their impact and find joy in their professional endeavors. Her story resonates as a beacon of hope for those seeking to leverage their skills for broader societal and environmental benefits, demonstrating the profound impact of purpose-driven entrepreneurship in effecting positive change on a global scale. ******** Laurie McGinley, AIA, catalyzes climate inventions into startup businesses so we can all keep thriving on Earth. She uses a proven blend of compassion, motivation, play, and dynamo to transform complex stories into pitches that can bob and weave with a variety of audiences to ensure the message always lands. Via Lucent provides pitch coaching, storytelling, communications, and public relations services to climate startups to get them funded and launched. She cannot be defeated at the card game Speed because she can see her hand, the playing surface, and feel her opponents game strategy in order to be able to adapt to the unique nuances of each game. She teaches this philosophy to science, engineering, and architectural startups who are looking for funding and partnerships. Storytelling is the foundation of being funded and she wants to help as many climate inventions get to market as possible in her lifetime. /episode/index/show/architectspossibilitypodcast/id/32278547