Win With Paid Ads
Welcome to the Win With Paid Ads® Podcast for entrepreneurs and business owners. This is THE podcast for business owners who KNOW that learning how to get in front of the RIGHT people with the RIGHT message is CRITICAL to a successful business. With the right advertising strategy, there’s a way you can exceed your goals SOONER. So if you are great at what you do, but you want to be better at ADVERTISING what you do, you’re going to love this. Let’s get started.
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#136 ChatGPT Ads: What They Are and Who They're For
09/17/2026
#136 ChatGPT Ads: What They Are and Who They're For
There is a new place to run ads, and it is not Meta, Google, or TikTok. It is inside the conversations people are already having with ChatGPT. Today is the what, the who, and the where of ChatGPT ads, plus a big change that just made them relevant to almost every business. And the part most people miss: ChatGPT ads and using ChatGPT for ads are two completely different things. In this episode, Ashley breaks down: 🤖 What ChatGPT ads actually are, and why the intent behind them is so valuable 🤖 The announcement that changes everything: the minimum spend is gone 🤖 Who it is for, and who should wait 🤖 ChatGPT ads vs. using ChatGPT for ads, and why your inputs decide your edge 🤖 Why this is one play, not the play, and where it fits in a bigger strategy You'll walk away knowing whether ChatGPT ads fit your business, and why a new platform never replaces strategy, it just gives strategy a new place to show up. 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#135 Believe Bigger: Faith And Business With Marshawn Evans Daniels
09/10/2026
#135 Believe Bigger: Faith And Business With Marshawn Evans Daniels
What you believe you build. What you doubt you delay. Marshawn Evans Daniels is a Reinvention Strategist who teaches women of faith how to build an extraordinary life and business. She went from Georgetown Law and running the fastest-growing woman-owned sports agency in the country to calling off her wedding six days out, rebuilding from rock bottom, and creating Believe Bigger. Her clients have generated more than $200 million. Her new children's book, Worthy Girl, teaches the same thing to little girls before the world talks them out of it. Ashley says this devotional was one of the biggest dominoes that had to fall for her to believe she could build Paid Ads Academy at all. So this one goes deeper than advertising, but it is still about advertising, because visibility starts with believing you are worth being seen. In this episode, they break down: 💙 "Little Me" and the voice in your head that talks you out of asking for more 💙 Why your hesitation on ads is usually not about the ads 💙 What this industry is really selling, and why it is making women more depressed 💙 The five identity mountains that keep you stuck even after you buy the course 💙 Why money is a mirror for worthiness 💙 How to bring your faith into your business without alienating anyone 💙 Why you cannot "find" your purpose (and what to do instead) 💙 Ashley reads the future she wrote down a year ago, and what has already come true You'll walk away understanding why belief is not the soft part of building a business. It is the part everything else is built on. Connect with Marshawn: @marshawnevans Worthy Girl Picture Book: Believing Bigger Devotional Planner: Start Here with Marshawn: Additional Believe Bigger products: 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book: How to Win With Paid Ads (paidadscoaching.com/book)
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#134 Your Funnel Isn't Broken, It's Just Behind
09/03/2026
#134 Your Funnel Isn't Broken, It's Just Behind
What if your ads are right, the targeting, the creative, the budget, and the real problem is where you are sending people? Funnels do not usually break. They fall behind. Your buyer evolved and your page did not. This episode is funnels through the lens of buyer psychology and how people actually decide in 2026. In this episode, Ashley breaks down: 📈 Why everything works until it doesn't (and why that is a law of marketing, not a flaw in you) 📈 Guessing your next move vs. knowing it, and why mastery is certainty about the process, not the outcome 📈 How price, risk, and familiarity decide how much convincing a buyer needs 📈 What actually changed in 2026: compressed attention, a higher noise floor, and social proof that still works 📈 A five-step conversion audit you can run on one page this week You'll walk away able to look at a page and ask the right question: not "is my funnel done?" but "what is my funnel's next move?" 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#133 Why I Took My Entire Team to Greece
08/27/2026
#133 Why I Took My Entire Team to Greece
Twelve people, a yacht, the Aegean, Santorini at sunset. And me, someone who could not unplug for four hours, fully present for the first time in years. This one is part recap, part love letter to my team, and part argument for something most business owners get wrong: rest is not a reward, it is a strategy. In this episode, Ashley breaks down: ✨ Why she takes her whole team on company trips (and why it is a statement, not a vacation) ✨ The trip itself: Athens, Santorini, Mykonos, and the moments that mattered ✨ How twelve people spent a week together with zero conflict, and the psychology behind it ✨ The "Invested, Rested, Connected" framework and what it means for clients ✨ Why rested, connected teams make better decisions and protect your account You'll walk away asking your own version of the question: what is my version of Greece, and what would happen if I gave my team something to work toward? 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#132 The 10 Beliefs That Keep My Head in the Game
08/20/2026
#132 The 10 Beliefs That Keep My Head in the Game
A client asked me once, in the middle of her hardest season, "How do you stay so steady?" She expected a strategy. The real answer was simpler and harder: it is what I believe. Most people think they have a strategy problem, a time problem, or a money problem. Usually it is a belief problem. A belief is just a thought you have repeated so often your brain treats it as fact. The good news is you can change it. In this episode, Ashley breaks down: 💙 Why beliefs matter more than strategy (and the brain science behind why they stick) 💙 The 10 beliefs she leans on to stay calm and make better decisions in a hard season 💙 How your old beliefs quietly become your next ceiling 💙 Why you can "try a belief on" before you fully believe it 💙 The one belief to pick up this week and carry into your next launch You'll walk away with a simple shift: you do not need ten new beliefs today, you need one you are willing to try on until your results catch up. 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#131 How Kalina Denault Scaled From $65K to Multi-Six Figures With Ads
08/13/2026
#131 How Kalina Denault Scaled From $65K to Multi-Six Figures With Ads
What happens when your ads work so well that you burn out? That was Kalina's first good problem, and it was only the beginning. In this episode, Ashley reconnects with Kalina Denault, a family, maternity, and newborn photographer in Winnipeg, Canada. Two years ago Kalina was making $65,000 a year and was, in her words, the smallest fish in the mastermind. Her husband was skeptical about the investment. What happened next is the reason we do what we do. In this episode, they break down: 📸 Going from $65,000 a year to six figures, and then multi-six figures just six months into a new model 📸 Why ads that worked "too well" created a capacity problem (and why that is the good kind of problem) 📸 The single mastermind conversation that moved her from $600 sessions to $4,000+ full-service clients 📸 A $22 ad cost turning into a $4,000 client (a 181 to 1 return) and what an almost unlimited budget looks like 📸 The money mindset shift, and the honest conversation with her husband behind investing on a $65,000 income You'll walk away seeing that it is never the type of business that wins with ads, it is the type of person, and what becomes possible when you decide to be that person. Connect with Kalina: @kalinadenault 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#130 How We Use Paid Ads to Hire (Meet Head Coach Marianne)
08/06/2026
#130 How We Use Paid Ads to Hire (Meet Head Coach Marianne)
Most people think paid ads are only for getting customers. But some of our best hires, around 15 of them, came from ads too. In her debut episode, Ashley sits down with Marianne Ewanouski, the head paid ads coach at Paid Ads Academy. Marianne runs every ad platform for the company (Facebook, Instagram, Google, YouTube, TikTok, Spotify, and the new ChatGPT ads) and coaches clients from zero revenue all the way to eight figures. She dreamed of Mad Men style advertising, fell in love with paid search instead, and found PAA through an Instagram hiring ad she applied to within 24 hours. In this episode, they break down: 💼 What hiring ads are, and how PAA grew to eight figures with 15+ hires and no recruiter 💼 How to run hiring ads on Google, LinkedIn, TikTok, and Facebook/Instagram (and why each platform is set up differently) 💼 Why every ad points to one careers page hub, built around real core values and a video application 💼 The qualify and disqualify trick that keeps you from paying for the wrong clicks 💼 Two mistakes Marianne sees on coaching calls: low-intent keywords and burying your credibility You'll walk away seeing paid ads as more than a customer channel. They are how you find the people who help build your business. 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#129 Workaholism, Parenting, and the Talk That Changed Me
07/30/2026
#129 Workaholism, Parenting, and the Talk That Changed Me
Ashley sat down with her husband and admitted something most entrepreneurs never say out loud: she thinks she's actually addicted to work. Not the cute hustle-culture version. The real thing. In this episode, Ashley gets honest about: - Why workaholism is the one addiction that gets rewarded instead of treated - The difference between knowing you work too much and actually feeling it - How the drive that built the business became the thing she had to question - What being a present parent really means, and where the gaps were - The reps she's doing now to choose rest over compulsion If something in your chest tightened reading that, that's kind of the point. This one's for you. 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#128 The 3 Signals That Tell You to Scale Your Ads
07/22/2026
#128 The 3 Signals That Tell You to Scale Your Ads
Every week on coaching calls, Ashley hears some version of the same question: I have the data, now what do I do with it? This episode is the exact decision tree she uses with every client to answer it. In this episode, Ashley breaks down: 🔍 The three signals that tell you it's time to scale (and what to do when only some are green) 🔍 Why a 4x ROAS on real spend can be worth more than a 12x on five dollars a day 🔍 The backend leak that looks like a scaling problem but isn't 🔍 When slowing down is the smartest scaling move you can make 🔍 The "do not scale yet" checklist most people skip You'll walk away able to look at your dashboard and make a clean decision instead of an emotional one. 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#127: How Emily Judice Hit Her Best Month Yet With Paid Ads
07/09/2026
#127: How Emily Judice Hit Her Best Month Yet With Paid Ads
Emily Judice runs Be That Girl Coaching, and last spring she was getting a lot of advice about her ads. Most of it pointed toward handing the whole thing off to someone else. She decided to own the skill instead, and this episode is what happened next. In this episode, Ashley and Emily get into: 📈 The ad advice Emily got in April, and why she didn't take it 📈 Outsourcing your ads vs owning the skill yourself 📈 The realization that flipped her organic strategy (the people who already knew her vs the people who really needed her) 📈 Why better DM ad lead quality changed everything 📈 The data behind her best month yet, and what it actually paid for: hiring, traveling with family, a new house You'll walk away from this one seeing what it looks like when a business owner stops outsourcing the thing that matters most and decides to own it. Connect with Emily: @thatgirlemilyjudice 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#126 How We’re Using AI to Speed Up Results (And Why Most People Use It Wrong)
07/04/2026
#126 How We’re Using AI to Speed Up Results (And Why Most People Use It Wrong)
In this episode, Ashley shares exactly how her team is using AI to speed up results, why most people are using it wrong, and the framework that turns generic AI answers into strategic ones. In this episode, Ashley breaks down: 🤖 Why open AI tools give general answers, and what changes when AI is trained on your real data 🤖 Inside Rainmaker AI, the custom tool built on real client data, frameworks, and what's actually worked 🤖 The 4-step prompting framework most people skip: problem, solution, context, and clarity 🤖 How to find the blind spots you didn't know you had 🤖 Where AI fits beyond ads: hiring, time audits, and operations You'll walk away from this episode knowing the difference between using AI and using it strategically, because most AI gives you what should work, and the right setup gives you what has worked. Callan's Course: 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#125 The $184M Room
06/25/2026
#125 The $184M Room
In this episode, Ashley takes you inside a room of eight-figure women founders, businesses worth $184 million combined, and shares the patterns that showed up in every single one of them. She's not giving away what was said. She's giving you what she learned. In this episode, Ashley breaks down: 🔑 Why not one of these founders scaled to eight figures on organic alone 🔑 Why the fastest growth often comes with the loneliest seasons 🔑 The hardest leadership call they all faced, and how to know when good isn't great anymore 🔑 The counterintuitive move they all made to scale: simplifying instead of adding 🔑 How they're building AI into their companies, and the 4 levels of human value that decide where your people should focus, You'll walk away from this episode with a real picture of what it takes to build at the highest level, plus the Amy Porterfield post that changed Ashley's life and the Julie Solomon invitation that proved she belonged at the table. Callan's Course: 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#124 What To Do When Your Ads Stop Working
06/18/2026
#124 What To Do When Your Ads Stop Working
In this episode, Ashley walks you through what to do when your ads suddenly stop working, why the instinct to panic and start clicking buttons only makes it worse, and the step-by-step diagnostic she uses to find what actually changed instead of guessing. In this episode, Ashley breaks down: 🔍 Why one or two rough days is noise, not a pattern, and the 7 to 14 day trend that actually matters 🔍 How to define what "stopped working" really means before you change a single thing 🔍 The difference between an ad problem, a funnel problem, and a sales problem 🔍 How to use AI to spot the drop you're missing 🔍 The real reason most people fail (hint: they quit in the season that isn't fun) You'll walk away from this episode knowing how to diagnose a drop instead of guessing at it, which metric to look at first, and how to fix the real problem without thrashing every knob in your account. 🏆 Join the Challenge: 🎯 Connect with Ashley: @ads.with.ashley 📘 Read the Book:
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#123 Why Rest Isn't Lazy. It's High Performance.
06/11/2026
#123 Why Rest Isn't Lazy. It's High Performance.
In this episode, Ashley is getting honest about the lie she believed for years: that winning meant staying productive every single minute. She breaks down why rest, fun, and a full life are the engine behind success. In this episode, she breaks down: ✨ Why stress triggers your brain and narrows your ability to think creatively ✨ How relaxation activates the part of your brain that generates your best ideas ✨ What "artist dates" are and why every entrepreneur needs to put them on the calendar ✨ How vacations directly improve business outcomes ✨ Why people buy your energy before your offer ✨ What exhaustion and frustration do to your business without you even realizing it ✨ How ads create the margin you need for more time, more memories, and more life You will leave this episode with a completely new way of looking at rest, creativity, and what it actually means to build a business that funds a life worth living. Connect with Ashley: @ads.with.ashley Join the Challenge: Read the Book:
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#122 Stop Tolerating Good and Start Expecting Excellence
06/04/2026
#122 Stop Tolerating Good and Start Expecting Excellence
In this episode, Ashley is back from a Costa Rica trip with a group of high-level business owners, and nothing looks the same. She came home with a completely new standard for her business, her team, her communication, and herself. In this episode, she breaks down: 📈 What a trip to Costa Rica with other business owners revealed about her own standards 📈 Why "good" will never scale or stand out in a crowded market 📈 The shift from wanting to be liked to choosing to be direct, clear, and respected 📈 Why Ashley rewrote her entire company's core values to attract A players and repel B players 📈 How Ashley's team is now required to use AI and what that actually looks like day to day 📈 Why the best entrepreneurs hire based on where they are going, not where they are right now You'll leave this episode with a sharper standard for what you allow in your business, your team, and your life. Connect with Ashley: @ads.with.ashley Join the Challenge: Read the Book:
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#121 We Spent $250K on Our Event Then Wind Destroyed It
05/29/2026
#121 We Spent $250K on Our Event Then Wind Destroyed It
In this episode, Ashley takes you behind the scenes of her More Than Ads event in Palm Springs that got hit by a windstorm, fell apart in real time, and became the most powerful leadership moment of her year. In this episode, she breaks down: ⚡ How a windstorm destroyed the entire event setup hours before go-time ⚡ What a destroyed event taught a room full of 7 and 8-figure entrepreneurs about leading through adversity ⚡ How Ashley used nervous system regulation when everything went wrong ⚡ The leadership shift that changed everything: stepping back so her team could own their roles ⚡ The 3 C's framework (connection, context, and choice) and how to use it when your team hits a wall You'll walk away from this episode with a real look at what it takes to lead a team, hold your standards, and stay grounded when everything around you is falling apart. Connect with Ashley: @ads.with.ashley Join the Challenge: Read the Book:
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#120 How Nervous System Regulation Can Save You From Burnout
05/21/2026
#120 How Nervous System Regulation Can Save You From Burnout
In this episode, Ashley breaks down how learning to regulate her nervous system completely changed the way she leads, scales, and shows up in her business. This episode dives into the science behind why high-performing entrepreneurs hit invisible ceilings and what it actually takes to break through them. If you've ever felt like you're white-knuckling your way through growth, constantly putting out fires, or emotionally exhausted even when the numbers look good, this one is for you. In this episode, Ashley breaks down: ⚡ The three nervous system states every entrepreneur needs to understand ⚡ Why your brain tracks your worst moments instead of your averages ⚡ How Ashley reframed scaling challenges as growth instead of personal failure ⚡The "open loop" habit that was secretly running her business (and how she broke it) ⚡Why an urge is data, not a command, and what that means for self-control ⚡ How building capacity as a leader matters more than adding more strategy Connect with Ashley: @ads.with.ashley Join the Challenge: Read the Book:
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#119 How Brett Nikula Used Google Ads to Build the Most Profitable Therapy Practice in His Market
05/14/2026
#119 How Brett Nikula Used Google Ads to Build the Most Profitable Therapy Practice in His Market
In this episode, Ashley sits down with Brett Nikula, a seven-figure entrepreneur and licensed therapist who built Solace Counseling Associates into a market-leading practice and launched his online therapy coaching business, Marriage Essentials. Brett shares how mastering Google Ads created a snowball effect that let him own his local market, and walks us through the VIP day he did with Paid Ads Academy, where they rebuilt his online funnel from the ground up with simpler messaging and a strategy built on trust. In this episode, they break down: 🎯 How Brett scaled his local counseling practice and dominated his market with Google Ads 🎯 Why his online funnel was not converting and the shifts they made to fix it 🎯 What a VIP day audit looks like and how it changed Brett's entire strategy 🎯 Why business owners who resist paid ads are leaving serious growth on the table 🎯 The Conflict Cycle framework and what it teaches us about business and relationships If you are a service provider, coach, or entrepreneur trying to scale both locally and online while building something that actually lasts, this episode will meet you exactly where you are. Brett's perspective on relationships, conflict, and growth will challenge the way you think about your business and the people in your life. Connect with Brett: @marriage_essentials Join Brett's Win At Home Masterclass: Connect with Ashley: @ads.with.ashley Join the Challenge: Read the Book:
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#118 What Happened When Catherine Licari Took Control of Her Paid Ads
05/07/2026
#118 What Happened When Catherine Licari Took Control of Her Paid Ads
In this episode, Ashley sits down with Catherine Licari to talk about what it really takes to build a business you are in control of. Catherine walks through her journey from working in magazines to starting her first online luxury brand at 25, getting her MBA from Columbia, and creating The Small Business Planner to help entrepreneurs get a clear handle on their finances and operations. In this episode, they break down: 💡 How Catherine used her media background to get press and grow her first brand on a small budget 💡 What she learned in business school about why most retail businesses are not actually making money 💡 Why working with ad agencies made her feel out of touch with her own business, and what she did to fix it 💡 Why learning paid ads is the single best move a business owner can make 💡 Simple tips for product-based businesses on shipping, checkout, and running ads on multiple platforms 💡 How growing a profitable business gave Catherine the freedom to fund her surrogacy journey If you run a product-based business and feel like your ads are not working, this episode will push you to stop handing over control and start owning your results. Catherine's story shows what is possible when you decide to lead your business instead of letting it lead you. Connect with Catherine: @small.business.planner Order Your Own Small Business Planner®: https://smallbusinessplanner.com/ Connect with Ashley: @ads.with.ashley Join the Challenge: Win With Paid Ads Challenge Read the Book: How to Win With Paid Ads
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#117 How One Funnel Fix Took Joe Hoye From a 5% Conversion Rate to 27% Almost Overnight
04/30/2026
#117 How One Funnel Fix Took Joe Hoye From a 5% Conversion Rate to 27% Almost Overnight
In this episode, Ashley sits down with Joe Hoye, co-founder of Nutritional Career and Coaching Institute and Impact Health Network. Joe shares how he struggled with ads for years, got burned by agencies, and finally decided to take control of his own results. In this episode, they break down: 📈 How Joe cleaned up his sales pages and got rid of what was stopping people from buying 📈 Why making his ads and landing pages consistent changed how people responded 📈 How his conversion rate went from 5% to 27% after one simple audit 📈 How his order bump went from 20% to 67% and upsells jumped from 20% to 50% 📈 How he went from making $91 for every $1,000 spent on ads to making $997 If your ads are running but the numbers are not making sense, this episode will show you exactly where to look and what to fix. Joe's story is proof that when you stop letting others run your business and start owning it yourself, everything can change fast. Connect with Joe: @joe.bestlife Connect with Ashley: @ads.with.ashley Join the Challenge: Read the Book:
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#116 The 10 Books That Changed My Life and My Business
04/23/2026
#116 The 10 Books That Changed My Life and My Business
In this episode, Ashley shares the 10 books that completely changed how she thinks, leads, and builds her business. In this episode, she breaks down: 📚 The 10 books that shaped how she thinks and operates 📚 The core belief each book teaches 📚 Who each book is for and when to read it 📚 Why identity change always comes before business growth You’ll hear lessons on leadership, habits, focus, scaling, delegation, rest, creativity, and thinking bigger than you ever have before. Connect with Ashley: @ads.with.ashley Join the Challenge: Read the Book:
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115: How Dr. Loren Carver Increased Leads by 50% with Paid Ads
04/16/2026
115: How Dr. Loren Carver Increased Leads by 50% with Paid Ads
In this client spotlight, Ashley sits down with Dr. Loren Carver, owner of Barbelle Pelvic Rehab, a pelvic floor physical therapy practice in Canton, Georgia. Dr. Carver started her practice after noticing many women in orthopedic care were struggling with pelvic pain, incontinence, and other symptoms that weren’t being fully addressed. Over four years, she built a thriving practice and a team of six people, all while educating her community about pelvic health. In this episode, we break down: ✨ How Google Ads helped her generate leads from people actively searching for pelvic floor therapy ✨ How combining Google Ads with Meta retargeting increased her leads by 40–50% ✨ How refining messaging and funnels helped top-of-funnel prospects understand her services ✨ The peace of mind ads provided during personal challenges ✨ Why trusting the process is key to scaling Connect with Dr. Loren: Connect with Ashley: Join the Challenge: Buy the Book: Instagram:
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#114: Common Traits Eight-Figure Entrepreneurs Share
04/09/2026
#114: Common Traits Eight-Figure Entrepreneurs Share
In this episode, Ashley shares what she noticed after sitting down with eight-figure entrepreneurs. She breaks down traits she saw in how these entrepreneurs think, decide, and lead, and why success follows these behaviors. In this episode, she breaks down: 💰 Why intentionality changes every meeting, podcast, and piece of content 💰 How consistency builds trust faster than motivation ever will 💰 Why curiosity and learning create more income 💰 How energy, calm confidence, and preparation matter more than hustle 💰 Why long-term thinkers don’t quit when things get hard 💰 How self-awareness, speed, and humility build real influence 💰 Why wealthy people think about money differently This episode will challenge you to stop waiting and start embodying the traits of the CEO you want to become. 🎙️ 🎙️ 🎙️ Connect with Ashley: Join the Challenge: Buy the Book: Instagram:
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#113: How Kelly Bush Scaled Her Life Insurance Business with Ads
04/02/2026
#113: How Kelly Bush Scaled Her Life Insurance Business with Ads
In this client spotlight, Ashley sits down with Kelly Bush, owner of Bush Life Agency, who turned her life insurance agency into a 300-agent powerhouse, all while balancing motherhood and the challenges of building a business from home. In this episode, we break down: ✨ How Kelly went from ICU nurse and stay-at-home mom to building a thriving life insurance agency ✨ Why her business isn’t just about sales, it’s also a personal development company ✨ How embracing coaching and refining her funnel transformed lead flow and recruitment ✨ The Google ads strategy that became her most profitable platform ✨ Why showing up, being coachable, and putting your name in front of people is the fastest way to grow Connect with Kelly: Connect with Ashley: Join the Challenge: Buy the Book: Instagram:
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#112: How to Make Your Business Memorable
03/26/2026
#112: How to Make Your Business Memorable
In this episode, Ashley explains why most business messaging is forgotten and how to create messaging people actually remember. This episode shows you how to speak with confidence, clarity, and authority without overexplaining or copying anyone else. In this episode, she breaks down: ✍🏼 Why people buy energy, not just words ✍🏼 How the brain remembers patterns ✍🏼 What makes a tagline stick in someone’s mind ✍🏼 Why copying others weakens your message ✍🏼 How consistency builds trust and faster decisions If you want your message to be clear, confident, and unforgettable, this episode will change how you communicate. Connect with Ashley: Join the Challenge: Buy the Book: Instagram:
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#111: Laura Wester, Criminal Defense Lawyer, Scaled to $82K Months with Paid Ads
03/19/2026
#111: Laura Wester, Criminal Defense Lawyer, Scaled to $82K Months with Paid Ads
If you think paid ads won’t work for lawyers… this episode might change your mind. In this client spotlight, Ashley sits down with Laura Wester, criminal defense Lawyer and owner of Laura Wester Law in the Atlanta area. Laura practices criminal defense, DUI, serious traffic cases, protective orders, and driver’s license issues. Before this year, she was starting from complete ground zero when it came to advertising. Fast forward to now? She just had an $82,000 month. She generated so many inbound calls from ads that she had to hire an answering service. And she temporarily turned her ads off because the volume was that high. In this episode, we break down: ✨ The test campaign that brought in high-quality local leads ✨ What happens when even a C-level ad strategy creates serious volume ✨ How learning ads gave her peace of mind beyond referrals ✨ Why advertising allows her to be selective about the cases she takes ✨ The mindset shift every business owner needs Laura shares what it was like learning ads from scratch, navigating tech, tracking, and why sticking with it became her proudest accomplishment of the year. If you’re relying only on referrals, if you think your industry is “different,” or if you’ve been putting off learning about ads because it feels overwhelming, Laura's story is your proof that it can work. Connect with Laura: Connect with Ashley: Join the Challenge: Buy the Book: Instagram:
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#110: The Uncomfortable Truths about Refunds
03/12/2026
#110: The Uncomfortable Truths about Refunds
This episode is an honest conversation about why I almost never ask for refunds, and how that single habit has shaped the kind of buyer, leader, and business owner I have become. Why? The way you buy doesn’t stop at the transaction. It quietly influences how you show up, what you tolerate, and the kind of people you attract into your business. In this episode, Ashley explores the deeper patterns behind refunds, commitment, and discomfort, and why those patterns often repeat on both sides of the sale. In this episode, she breaks down: 💰 How your buying behavior mirrors the clients you attract 💰 The common pattern behind refund requests she’s seen over time 💰 Why discomfort is often mistaken for failure 💰 How buyer identity quietly shapes confidence and leadership Be the buyer you want to attract. Everything else tends to fall into place. Connect with Ashley: Join the Challenge: Buy the Book: Instagram:
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#109 How Jasmine Womack Used Paid Ads to Scale Her Event
03/04/2026
#109 How Jasmine Womack Used Paid Ads to Scale Her Event
In this client spotlight, Ashley sits down with Jasmine Womack, author, speaker, and CEO, who helps women in leadership monetize their expertise through a book and business coaching program. If you’ve ever felt stuck in perfectionism, scared to run ads, or convinced you “aren’t technical enough”, this episode will shift your perspective. This episode breaks down: ✨ How a mindset shift helped her write her book in 12 days ✨ How a free challenge turned into paid offers and recurring revenue ✨ Why she left her ad agency to learn ads herself ✨ How $15K in ads led to $100K+ in total event revenue ✨ How she scaled launches with paid advertising ✨ Why you can’t afford not to advertise your business Listen in to hear how Jasmine went from stuck and outsourcing everything, to confidently running ads, owning her messaging, and scaling profitably on her terms. Connect with Jasmine: Connect with Ashley: Join the Challenge: Buy the Book: Instagram:
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#108: How I Built an 8-Figure Business from Scratch
02/26/2026
#108: How I Built an 8-Figure Business from Scratch
In this episode, Ashley shares her full journey, from unpaid internships and ad agency roles managing massive ad budgets for Fortune 500 companies, to starting Paid Ads Academy while pregnant and growing it into a seven-figure business. In this episode, she breaks down: 💙 How a college parking lot hustle changed how she saw money 💙 Why she walked away from a news career into marketing and ads 💙 What working at ad agencies taught her about scaling businesses 💙 How investing before feeling ready led to six- and seven-figure days 💙 Why thinking like the CEO you want to be changes everything Connect with Ashley: Join the Challenge: Buy the Book: Instagram:
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#107: Content Batching Mistakes That Drain Energy
02/19/2026
#107: Content Batching Mistakes That Drain Energy
Content batch days can feel exhausting, especially when your brain is juggling ideas, decisions, and pressure, all while being on camera. In this episode, Ashley shares how she reworked her process so that batching content stopped draining her energy. Instead of forcing productivity, she built a system that protects focus, creativity, and helps her show up fully on camera. In this episode, she breaks down: 🎥 How planning clears mental clutter 🎥 What makes a batch day feel steady instead of rushed 🎥 Why fewer decisions lead to better creativity 🎥 How boundaries protect focus and presence 🎥 Why different content needs different headspace 🎥 How one recording supports weeks of content Connect with Ashley: Join the Challenge: Buy the Book: Instagram:
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