The Classy Career Girl Podcast
Learn how to become happy, successful and balanced with class, skill and style. In this podcast, you’ll find tips, strategies and stories to help you find a job or business you love that supports the life you really want. Hosted by Anna Runyan, mom of 3 and founder and CEO of Classy Career Girl, one of Forbes most influential career sites. Anna created this podcast in 2014 because she was a new mom and very unhappy with her work. She had a bunch of debt, but she couldn’t just quit her day job because she had to provide for her family. On this podcast, you’ll learn how Anna quit her stressful day job and transitioned into work she loved (with a baby on her lap) and how you can do it too! Listen in and create your action plan! Let’s begin today’s class with Classy Career Girl!
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Why Career Coaching is the Most In-Demand Business Right Now
05/03/2025
Why Career Coaching is the Most In-Demand Business Right Now
🚨 Calling all women ready for a purposeful, profitable business! 🚨 The workforce is shifting in a HUGE way. People are facing layoffs, burnout, and realizing they can't spend one more year in a job that doesn't light them up. They're feeling lost and NEED guidance more than ever before. This isn't just a trend – in 2025, the demand for specific, results-driven career coaching is absolutely booming! Unlike general life coaching, career coaching provides tangible, measurable results: landing that dream job, successfully pivoting industries, or finally starting that business. It's practical, focused, and incredibly powerful. And guess what? As women, we are uniquely positioned to lead here. We understand navigating tough transitions, we lead with both heart AND strategy, and the world desperately needs that support, encouragement, and a plan. If you've ever thought, "I wish I could help people figure out their next step" or "I want to make an income doing something that matters," then starting a career coaching business could change your life, just like it changed mine back in 2014. Ready to explore this incredible opportunity and build a business that thrives by helping others thrive? 👇 Get my FREE Marketing Guide for Career Coaches! It's packed with tips to help you clarify your niche, build your brand, and find your first clients, even if you're starting from scratch. 🔗 [Link to Marketing Guide - ] (Also linked in bio!) Hit me with any questions below! Let's build businesses that make a difference. ✨
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Paychecks to Profits
04/17/2025
Paychecks to Profits
🎙️ WE'RE BACK LIVE! 🎙️Anna Runyan from Classy Career Girl is kicking off brand new podcast episodes, recorded live! This week, get ready for some serious inspiration as Anna shares her entire journey: ✨ From a steady paycheck as a corporate consultant (crunching numbers she didn't love!)... ✨ ...to taking the leap into entrepreneurship & building Classy Career Girl from scratch! ✨ How she navigated burnout, an MBA, imposter syndrome, and starting a side hustle that became her full-time passion (even before quitting her job!). ✨ The real story of planning, saving, facing fears, and building a business that supports her family & lifestyle (hello, freedom!). Whether you're dreaming of quitting your job, starting a side hustle, or just need a dose of "you CAN do this" motivation, this episode is for you! For more on starting a business, register for our free webinar at
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Time Management Strategies To Find Balance and Not Feel Guilty (Replay)
04/10/2025
Time Management Strategies To Find Balance and Not Feel Guilty (Replay)
Feeling pulled in a million directions? 🤯 Stop chasing the myth of perfect 50/50 balance! This episode shares Christy Wright's game-changing idea: balance is about doing the right things at the right time []. Learn how to prioritize effectively, ditch the guilt [], and take back control of your schedule [].
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12 Daily Habits for Success and Happiness (Replay)
03/27/2025
12 Daily Habits for Success and Happiness (Replay)
Alright, let's get real for a minute. I’m spilling the beans on my very real attempt at 12 daily habits for success and happiness. And let me tell you, it's a journey, not a destination! Look, I'm a mom, I run a business, and life is…well, it’s a beautiful chaos. I used to think I had to be this super-achiever, nailing every single thing, every single day. But honestly? That's just not sustainable, especially now. So, I created this list of 12 things I try to do. Key word: try. I want you to know, I don’t hit all 12 every day. Sometimes, I’m lucky if I get a few done! But here’s the thing: even a little bit makes a huge difference. I’ve seen it in my own life. These habits? They’ve helped me launch my physical planner, they keep me sane, and they make me happier. So, what are these magical habits? Let me break it down: Workout/Stretching: I aim for some kind of movement, even if it's just a walk. Reading Personal Development: Kindle app is my lifeline right now, especially during those early morning feedings. Goal Review: I keep my annual goals front and center. It helps me stay focused. Gratitude Journaling: Three things I'm grateful for, every single day. Affirmations: Positive self-talk is powerful, I promise. Writing/Journaling: Even a little bit of writing helps me process and connect. Hydration: I pre-fill my water bottles, otherwise, it's a lost cause. Top Priority Work: I dedicate time to my most important business tasks. Vitamins: Gotta take 'em! Quiet Time/Meditation: Even a few deep breaths make a difference. Green Smoothies: Sneaking in those veggies! Devotionals: It keeps me grounded. I'm sharing these habits with you because I want you to know that you're not alone in the struggle. We're all just trying to figure it out, one day at a time. And honestly, even the small wins add up. I’d love to hear from you! What are your daily habits? Which of these resonate with you? Come find me on Instagram (@annarunyan and @classycareergirl) and let's chat. And if you loved this episode, please leave a review on iTunes! It means the world. Remember, you’re in control of your day, your mindset, and your dreams. You’ve got this!
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How To Grow a Side Hustle From Home (Replay)
03/20/2025
How To Grow a Side Hustle From Home (Replay)
Today I'm re-releasing a highly requested podcast episode on "How to Grow a Side Hustle From Home." It's a topic I'm deeply passionate about, as I've walked this path myself. One of the most important lessons I've learned is: "Don't attach yourself to a person, a project, a company, or an organization. Instead, attach yourself to a goal, a calling, a mission, or a purpose." This mindset shift is crucial for taking control of your career and building a fulfilling business. I encourage you to listen to the episode and consider how these principles can guide your professional journey. #sidehustle #entrepreneurship #careerdevelopment #professionalgrowth #classycareergirl
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How To Figure Out What Goals To Set (Replay)
03/13/2025
How To Figure Out What Goals To Set (Replay)
🌟 Ready to unlock your potential? 🌟 Productivity expert Tanya Dalton shares her journey from a $50 side hustle to a 7-figure business in under 18 months! 🚀 Learn her secrets to planning, goal setting, and finding your passion. 🔑 Key takeaways: Plan with flexibility: Look ahead, then work backward []. Identify your goals: Envision your long-term potential []. Overcome procrastination: Action, not perfection, is key []. Find your passion: Reflect on your childhood dreams []. Ready to design an extraordinary life? Watch the full interview here: If career coaching is part of your vision, take advantage of these resources: 🎓 Get Free Training on Career Coaching: 👉 🚀 Become a Certified Career Coach: 👉
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Do These 4 Things Daily to Stay Productive Every Day (Replay)
03/06/2025
Do These 4 Things Daily to Stay Productive Every Day (Replay)
✨ Feeling overwhelmed and unproductive? ✨ It's Anna from Classy Career Girl, and I've got you covered! 💪 In today's podcast episode, I'm sharing the four things you need to do daily to stay productive and achieve your goals. 🚀 ✔️ Know your priorities: Identify the top 3 tasks that will move you closer to your goals. ✔️ Affirm your awesomeness: Use positive affirmations to boost your mindset and stay motivated. ✔️ Practice gratitude: Appreciate the good things in your life to cultivate happiness and attract more abundance. ✔️ Brain dump: Clear your mind by writing down all your to-dos, big or small. And don't forget to grab your Create Your Future Planner to help you implement these strategies and achieve your dreams! ✨ Create Your Future Planner:
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7 Habits of Highly Successful Women (Replay)
02/27/2025
7 Habits of Highly Successful Women (Replay)
Learn from the BEST! 🏆 We're replaying a powerful episode with Dr. Lizette Ojeda, an award-winning psychology expert, on the 7 Habits of Highly Successful Women. 🧠 Plus, I'm sharing my personal productivity tips that have changed EVERYTHING. 💥 Stop delaying your great life. Listen now!
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From Loss to Launch: Lori Lawrence's Career Coaching Journey
02/20/2025
From Loss to Launch: Lori Lawrence's Career Coaching Journey
From heartbreaking loss to powerful purpose. Lori's story is a testament to resilience. After losing her brother and her job, she didn't just survive—she transformed. Now, she's a certified career coach, guiding mid-to-late stage professionals through the toughest job market we've seen. "I never want anyone to feel they don't have clear direction." Lori's mission is to be that guiding light. Ready to find your next chapter? Career Coach Start Up Kit: #CareerCoach #Resilience #PurposeDriven #JobSearchHelp #Inspiration
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From Redundancy to Reinvention: How Sarah Geraghty Launched Her Dream Coaching Business
02/13/2025
From Redundancy to Reinvention: How Sarah Geraghty Launched Her Dream Coaching Business
6 Months Ago, Sarah's Story Looked VERY Different. Today? She's living her dream as a career & leadership coach! 🤯 This is a story of resilience, determination, and the power of investing in yourself. Join us as Sarah shares her incredible transformation journey, revealing the steps she took to build a thriving coaching business.
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👋 Meet Dr. Tina Wheat, MD, Career Coach Extraordinaire! 🎉
02/06/2025
👋 Meet Dr. Tina Wheat, MD, Career Coach Extraordinaire! 🎉
Ever felt burnt out in your healthcare career? So did Dr. Tina! A practicing family physician, she's walked in those shoes and now she's helping others find joy and balance in their medical careers (and beyond!). 🩺💖 ➡️ From delivering babies to delivering powerful career coaching, Dr. Tina's journey is inspiring. She's passionate about helping high-achievers, especially in healthcare, rediscover their purpose and create fulfilling careers without necessarily leaving the field. 🤯 ✨ What sparked this career shift? Dr. Tina experienced burnout herself and witnessed it all around her. She realized there was a need for a different kind of career coaching – one that focused on purpose, passion projects, and making strategic adjustments within a career, rather than just advising people to abandon it altogether. 💡 🚀 Taking the Leap: Dr. Tina joined the Classy Career Girl® Certified Career Coach program to gain the structure and support she needed to turn her passion into a thriving business. She conquered imposter syndrome, launched her "Burnout to Balanced" workshop, and is now guiding clients towards happier, more balanced careers. 💪 🌟 "I'm reaching more people than I thought." Dr. Tina's impact is undeniable. She's helping clients find clarity, confidence, and joy in their work, and even getting recognized for her incredible work! 👏 🔥 Ready to reignite your career passion? Dr. Tina's wisdom is pure gold: "It's scary to take leaps...but some of the greatest things in life happen when we are really willing to trust ourselves and not just leap, but take a big jump in and just try." 🙌 Connect with Dr. Tina: Instagram: @drtinawheat LinkedIn: Santina Wheat Website: #careercoach #healthcarecareers #burnout #balance #physiciancoach #womeninmedicine #classycareergirl #inspiration #motivation #takeaction #findyourpassion
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📢 HUGE NEWS! 🎉 Meet Esther, our newest Certified Career Coach! 🤩
01/30/2025
📢 HUGE NEWS! 🎉 Meet Esther, our newest Certified Career Coach! 🤩
📢 HUGE NEWS! 🎉 Meet Esther, our newest Certified Career Coach! 🤩 We're thrilled to introduce you to Esther, a multi-talented coach who recently graduated from our Certified Career Coaching Program! From medical tech to technical writing to health coaching, Esther's diverse background gives her a unique perspective to help YOU navigate your career journey. 🚀 Esther's passion? Empowering others to find joy and productivity in their careers. She understands the challenges of career transitions, layoffs, and feeling stuck. She's been there! And now, she's ready to guide you through it all. 💪 "I was overwhelmed and stuck...but then I found the Classy Career Girl® program," says Esther. "It's not just a course, it's a transformation." ✨ Want to become a certified career coach like Esther? Grab our FREE Career Coach Startup Kit: #careercoach #careercoaching #careertransition #certifiedcoach #inspiration #motivation #success #classycareergirl #newcareer #productivity #joyatwork #coaching #womeninbusiness #empowerment
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📢 Meet Michelle, Our Newest Certified Career Coach! 🎉
01/27/2025
📢 Meet Michelle, Our Newest Certified Career Coach! 🎉
Michelle Knight, a lawyer with 18 years of experience, recently launched her own coaching business, Transforming Her Work International, focused on empowering women in the build environment. 🏗️ Michelle shares her incredible journey of transitioning from a demanding legal career to becoming a successful entrepreneur, all while balancing family life. 👩👧👦 Key takeaways from her inspiring story: Overcoming challenges: Michelle shares her worries about leaving a stable job and finding time to build a business. The power of mentorship: She credits the Classy Career Girl® program for providing the roadmap, support, and accountability she needed to succeed. Early success: Michelle landed her first client just two days after launching her business! Focus on passion and wisdom: Michelle encourages aspiring career changers to follow their dreams with a strategic approach. Inspired by Michelle's story? Take the first step towards your own career transformation with our free training at 👩💻 #careerchange #womeninbusiness #entrepreneurship #careercoaching #inspiration #successstory
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The Ultimate Podcast Lineup for 2025
01/21/2025
The Ultimate Podcast Lineup for 2025
Ready to level up your career and life in 2025? ✨ It's 2025 and I'm SO excited to unveil the ultimate podcast lineup for your best year yet! Think mindset makeovers, inspiring interviews, and re-released classics with fresh perspectives (because who doesn't love a good throwback?!). 🎧 Here's a sneak peek: Conquer your inner critic: Episodes on overcoming self-doubt and embracing your expertise. Learn from the best: Hear from amazing women who've successfully transitioned from employee to entrepreneur. Boost your productivity: Dive into timeless strategies for time management, goal setting, and achieving work-life balance. Unlock financial freedom: Discover how to manage your finances, create irresistible offers, and build a thriving business. Plus: My personal experiences with working abroad, juggling motherhood and entrepreneurship, and SO much more! Ready to level up your career and life in 2025? ✨
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How I Handle Self Doubt
01/16/2025
How I Handle Self Doubt
🔥 Feeling like a fraud? You're not alone! 🔥 Imposter syndrome can hit us all, especially when we're stepping outside our comfort zones and chasing big dreams. But guess what? You can overcome it! 💪 In this week's episode of the Classy Career Girl podcast, I'm sharing my personal journey with imposter syndrome and the three powerful strategies that helped me break free. ✨ Tune in to learn: How to reframe negative thoughts and celebrate your wins (no matter how small!) Why surrounding yourself with a supportive community is key The importance of committing to daily learning and taking action Plus, grab your FREE 90-day planner to help you map out your goals and take action! ➡️ www.classycareergirl.com/freeplan Let's crush those doubts and make 2025 your year! 🚀 #impostersyndrome #selfdoubt #entrepreneurship #womensupportingwomen #classycareergirl
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What if I fail?
01/07/2025
What if I fail?
🔥 Fear of Failure Holding You Back? 🔥 Thinking of starting a business in 2025 but terrified of not getting clients? You're NOT alone! 🙋♀️ This week on the Classy Career Girl podcast, I'm sharing 10+ years of lessons learned (including my biggest failures!) and a proven strategy to attract clients and ditch your 9-to-5. 🚀 Tune in to learn: Mindset shifts: Redefine failure and commit to your dreams. Client Acquisition Plan: Get a solid plan to attract clients (without relying on magic!). Value-Driven Marketing: Build trust and genuine connections with your audience. PLUS! Grab your FREE 90-Day Planner to map out your success: www.classycareergirl.com/freeplan And don't miss my FREE webinar on the 6 phases of going from employee to entrepreneur: www.classycareergirl.com/crpwebinar Let's make 2025 your year! ✨ #business #entrepreneur #failure #mindset #marketing #clients #success #podcast #freebies #classycareergirl
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The Best Way to Launch Your Business in 2025
12/17/2024
The Best Way to Launch Your Business in 2025
Fast-Track Your Business Start-up and Create a Life You Love Introducing... The only "Employee to Entrepreneur" membership that offers UNLIMITED 1-1 personalized coaching with Business Coaches, Productivity Coaches, Career Coaches and Leadership Coaches so you can catapult your goals and have instant financial stability. To celebrate the 10 year anniversary of Corporate Rescue Plan, we decided to use the same pricing from a decade ago! Check it out: https://www.classycareergirl.com/businessgrowth/
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2025 Annual Planning Workshop
12/09/2024
2025 Annual Planning Workshop
🚀 Ready to ROCK 2025? 🚀 Join me, Anna Runyan from Classy Career Girl, for my LIVE 90-minute Annual Planning Workshop on December 12th! 📅 ✨ Get crystal clear on your business goals & crush them in the new year! ✨ ➡️ We'll cover: Creating a killer business plan Mapping out your marketing magic Planning your launches like a boss Setting social media goals that soar 🎁 Bonus: Get my exclusive templates and tools to make planning a breeze! Don't miss out! Register now at www.classycareergirl.com/planningworkshop (Early bird discount ends soon!) 🐦 P.S. My adorable almost-3-year-old, Etta, even got in on the action! 😂 #businessplanning #2025goals #classycareergirl #entrepreneurlife #mompreneur
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How To Set Financial Goals
11/21/2024
How To Set Financial Goals
🔥 Ready to ditch the 9-to-5 and become your own boss? 🔥 I get it. The day job is draining, but you crave freedom and flexibility. You dream of building a business that fuels your passion and gives you control over your time. But how do you make the leap without the financial fear? I've been there. Ten years ago, I created the Corporate Rescue Plan to help people just like you escape the cubicle and build a thriving business. In this podcast episode, I'm sharing my proven strategies to: Manage financial risks: Learn how to build a safety net and avoid the stress of debt. Set sustainable income goals: Discover how to price your services and create consistent monthly revenue. Diversify your income streams: Explore multiple ways to generate income and build a business that's truly yours. Grab your Employee To Entrepreneur Success Path: www.classycareergirl.com/crpwebinar #entrepreneur #sidehustle #businessowner #financialfreedom #quitmyjob #classycareergirl #corporaterescueplan
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Balancing Business and Family
11/15/2024
Balancing Business and Family
✨ Feeling Overwhelmed Juggling Your Dream Business & Family Life? ✨ You're not alone! This week on the Classy Career Girl Podcast, I'm tackling the burning question: How do you balance entrepreneurship with your personal life? 🔥 Less Time, More Focus: Discover the power of prioritizing and maximizing your time. ✅ 3 Steps to Harmony: Learn how to designate work hours, leverage productivity tools, and communicate effectively with your family. Plus, grab your spot in our 2025 Planning Workshop before early bird pricing ends! https://www.classycareergirl.com/planningworkshop
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The Most Common Question I Get Asked
11/07/2024
The Most Common Question I Get Asked
🔥 Feeling lost in the sea of entrepreneurship? 😵💫 Don't worry, I've got you covered! This week on the Classy Career Girl Podcast, I'm diving deep into the #1 question I get asked: "How do I find my niche?!" 🎯 Trust me, I get it. It can feel overwhelming trying to figure out your ideal client and stand out from the crowd. But guess what? You don't need to have it ALL figured out before you start. 🚀 Here's the secret sauce: Look back at your experience. What are you passionate about? What problems do you love to solve? 🤔 Do your market research. Talk to people, understand their challenges, and use THEIR words to connect. 🗣️ Have real sales conversations. This is where the magic happens! You'll learn SO much from actually talking to potential clients. 💰 Bonus tip: Don't be afraid of the competition! See what they're doing and find the gaps where you can shine. ✨ Ready to take the leap? Join my FREE webinar, "Escape Your 9-to-5," and discover the step-by-step plan to ditch the corporate world and become a successful entrepreneur. 🥂 Register now: #entrepreneurlife #findyourniche #careeradvice #businesstips #podcast #classycareergirl #corporaterescueplan
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🔥 Ready to take the leap? 🚀
10/31/2024
🔥 Ready to take the leap? 🚀
Ever wondered "what if?" 🤔 We did! We asked ourselves, "What's the WORST that could happen if we went all-in on our dream?" 🙇♀️🙇 Worst case? 🤷♀️ Back to the job hunt. Best case? 🌎 Family time, global adventures, freedom, and a workday WE design. 🤩 Sometimes, the scariest path leads to the most amazing destinations. 🌈 Are you ready to chase your "what if?" ✨ For the 5 Phases of Entrepreneurship go to: #dreambig #leapoffaith #familyfirst #digitalnomad #worklifebalance #inspiration #motivation #entrepreneurship #businessgrowth
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Master Time Management: Boost Your Coaching Business NOW!
10/24/2024
Master Time Management: Boost Your Coaching Business NOW!
Juggling motherhood and a coaching business can feel like a never-ending marathon. But it IS possible to find balance and achieve your goals! 🎯 In today's podcast, I share my secrets to: Prioritizing your time: Learn how to block out time for coaching, sales calls, and marketing – even with a busy family schedule. 📅 Identifying your ideal client: Discover how to connect with clients who resonate with your story and understand your unique challenges. 🤝 Crafting a compelling elevator pitch: Confidently introduce yourself and your services, so you can attract dream clients. 🎤
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Feeling unmotivated after summer? ✈️ You're not alone!
10/04/2024
Feeling unmotivated after summer? ✈️ You're not alone!
Returning to routine after a break can be tough. I share my personal journey to reignite motivation after a year of travel and adventure. 🌍 Let's dive deep into: Shifting priorities: How life abroad reshaped my perspective on work, family, and the daily grind. Practical tips: Actionable strategies to boost motivation, from early morning reading 📚 to carving out creative time. The power of purpose: Discovering new passions and aligning them with your work. Planning for success: Why NOW is the time to start mapping out your goals for 2025. 🎯 Listen to the full episode for a dose of motivation and practical advice to conquer the rest of the year! 🎧
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Growing Your Audience 101
09/19/2024
Growing Your Audience 101
Ready to grow your audience but feeling stuck? Remember, the key is to find your groove and stick with it! Whether you're a writer, a talker, or a video enthusiast, there's a content format that's perfect for YOU. Just like I'm excited to get back into video after a year of podcasting, you need to find what lights your fire and keeps you consistent. Pro tip: Don't be afraid to experiment! If one format doesn't feel right, try another. The most important thing is to show up and connect with your audience. Tell me, what's your favorite way to create content? #contentcreation #audiencegrowth #findyourgroove #socialmediatips #authenticity #consistencyiskey
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Unlock Your Business Potential: Crafting Your Vision and Mission
09/12/2024
Unlock Your Business Potential: Crafting Your Vision and Mission
Your Vision is Your North Star ✨ Ever feel lost or overwhelmed on your entrepreneurial journey? You're not alone! Today's video is all about the power of having a clear vision and mission. 🎯 Key takeaways: Don't skip the blueprint: Before crafting your vision, get crystal clear on your ideal client, their struggles, and how YOU provide the solution. Your marketing message matters: It's the foundation of your brand, so nail it down early! Numbers matter in your vision: Set tangible goals (like helping X number of people by a certain date) to stay motivated and focused. Big missions inspire: Having a grand, overarching mission gives your work deeper meaning. Remember, your vision isn't just a dream – it's your roadmap to success! 🚀 Let's get out there and make it happen! #entrepreneurship #vision #mission #marketing #businesstips #motivation #BusinessGoals #BrandVision #Entrepreneurship #MarketingStrategy #ElevatorPitch #GoalSetting #WomenInBusiness #Inspiration #ClientAttraction #VisionaryLeadership
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5-Steps to Effortless Lead Generation
07/18/2024
5-Steps to Effortless Lead Generation
Career Coach Marketing Academy What you will learn on this FREE training: The biggest mistakes coaches make when marketing and selling their coaching services. The 5 signs of a strong marketing plan. How to reduce stress and overwhelm during your coaching business start-up. The best way to plan out your social media plan and what to post. How to create an “Easy To Implement” Plan to get motivation and kick your business back in gear or to start a new side hustle as a Career Coach. How to make actual progress on your goals so you don’t face overwhelm and burnout.
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Marketing Your Career Coaching Business (Part 2)
07/11/2024
Marketing Your Career Coaching Business (Part 2)
Career Coach Marketing Academy is opening doors soon! Be sure to add your name to the waitlist: Marketing Your Career Coaching Business (Part 2) Utilizing Testimonials and Success Stories: Ask past clients for testimonials (even if they received free coaching). Write the testimonial for them if they are struggling. Consider interviewing clients to create video testimonials that showcase their journey and results. Key Elements of a Successful Marketing Plan: Fulfillment: Know what products or services you are offering. Value: Provide free, valuable content to your audience (live videos, webinars, podcasts, etc.). Discovery: Get in front of other people's audiences through interviews, collaborations, etc. Prospects: Offer lead magnets (e.g., 90-day planner, templates) to obtain email addresses. Customers: Convert prospects into customers through sales calls and personalized recommendations. Optimizing Website and Online Presence: Start with a well-crafted bio and clear messaging on social media. Prioritize booking system over a website initially. Focus on creating a sales page or opt-in page. Ensure website content aligns with your weekly content creation (videos, podcasts, blog posts). Effective Networking and Building Relationships: Dedicate time daily for outreach and follow-up. Utilize personal emails, DMs, and Facebook messages to connect with your network. Ask your network if they know anyone who needs a career coach. Measuring Marketing Success and Adjusting Strategies: Track metrics: leads, email subscribers, social media engagement, sales, etc. Analyze what is working and do more of it. Consistently post and test different types of content to see what resonates. Additional Tips and Insights: "Help one person every day" mindset is key for marketing success. The 90-day planner is a marketing tool used as a lead magnet to grow the email list. Prioritize organic growth and testing before investing in paid advertising or tools. Consider personalized voicemail messages to connect with potential clients.
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Marketing Your Career Coaching Business (Part 1)
07/05/2024
Marketing Your Career Coaching Business (Part 1)
Career Coach Marketing Academy is opening doors soon! Be sure to add your name to the waitlist: Marketing Your Career Coaching Business (Part 1) Most Effective Marketing Strategies: Focus on social media (3 posts/week minimum), weekly longer-form content (live or recorded), and getting in front of other people's audiences through interviews, collaborations, etc. Identifying and Reaching Target Audience: Engage in conversations with potential clients to understand their challenges and goals. Reflect on past clients to identify common questions and areas where you can provide value. Consider the first win you can offer clients and create products or services around that. Best Platforms for Promotion: Focus on Instagram and LinkedIn for career coaching services. Instagram: Easier to reach new audiences organically and connect with potential clients. LinkedIn: Target audience is present, platform tools support career coaches. Facebook: Less recommended for starting due to challenges in organic growth. Creating Compelling Content: Determine what you are selling (individual coaching, digital product, group coaching). Share personal stories and the lessons learned. Create awareness content that educates the audience about their mistakes and why they need your help. Conduct live Q&A sessions to address audience questions and provide value. Leveraging Social Media: Social media is a tool for helping others and building trust. Focus on providing value and answering questions to connect with your audience. Come back next week for part 2!
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Marketing Activities I Do Daily as a Career Coach
06/27/2024
Marketing Activities I Do Daily as a Career Coach
Daily Marketing Activities: Outreach: Connect with 10-15 people daily through calls, texts, DMs, emails, etc. Aim to secure referrals or book sales calls with new prospects. Start small and gradually increase daily outreach efforts. Main Social Media Platform: Choose one platform (e.g., Instagram) and post consistently. Recycle well-performing posts when needed to save time. Aim for 3 posts per week initially, gradually increasing to 5 or 7. Other Social Media Platforms: Repurpose content from the main platform onto other platforms. Cycle through a list of platforms throughout the week. Maintain a presence on multiple platforms without overwhelming yourself. Set Daily Targets: Establish daily priorities and marketing targets. Review and recommit to goals each morning. Focus on activities that lead to sales calls, the ultimate goal of marketing. Sales Calls: Engage in conversations with potential clients to understand their needs. Explain how your coaching services can help them achieve their goals. The more sales calls you conduct, the more your business will grow. Learning and Growing: Dedicate time each morning to learning about marketing and sales. Stay updated on social media changes and new marketing strategies. Continuous learning is crucial for adapting to the evolving landscape. Habit Tracker: Utilize a habit tracker to monitor daily activities and maintain consistency. Include both personal and professional habits for a balanced approach. Upcoming Webinar: July 11th Register at: Webinar will cover common mistakes, marketing plans, social media strategies, and more. Aim is to help career coaches generate leads and achieve business growth.
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