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Contractors Secret Weapon Podcast

Marketing Tips and Tricks for the Trades We talk with marketing specialists across the board who give us concrete tips directed entirely towards the trades. Some of the topics we cover include Marketing, Sales Cycles, Pricing, Positioning, Branding and more. We are a marketing resource to contractors in the building, painting, pressure washing, roofing, plumbing…heck almost any trade that you can mention. Our goal for this podcast is to help contractors stay on top of all the different marketing topics that are available, sorting out what is working (or not) in the industry today.

info_outline CSW #324 - Who Are You Selling? 02/17/2020
info_outline CSW #323 - The Coming Change 02/10/2020
info_outline CSW #322 - Why Do You Make It So Hard For Customers To Do Business With You? 02/03/2020
info_outline CSW #321 - Snake Oil! How To Overcome This Perception. 01/27/2020
info_outline CSW #320 - Is Your Marketing Active or Passive? 01/20/2020
info_outline CSW #319 - How To Pre-Sell & Pre-Sort So You Only Deal With HOT Prospects. 01/13/2020
info_outline CSW #318 - How to be a better businessman. 01/06/2020
info_outline CSW #317 - The One About Your Insanity. 12/30/2019
info_outline CSW #316 - Mastering Google To Get More Clients. 12/23/2019
info_outline CSW #315 - Focusing On Your Perfect Avatar. 12/16/2019
info_outline CSW #314 - How To Automate Your Lead Follow Up. 12/09/2019
info_outline CSW #313 - Using Santa to get more business. 12/02/2019
info_outline CSW #312 - How To Double Your Leads Without Spending Anymore Money On Advertising 11/25/2019
info_outline CSW #311 - The one about long-term money vs. short-term money 11/18/2019
info_outline CSW #310 - Worst Case Scenario, You'll Make Some Money. 11/11/2019
info_outline CSW #309 - The One About Using Different Mediums To Get Your Message Across. 11/04/2019
info_outline CSW #308 - How To Add An Extra $200k To Your Bottom Line Over The Next 12 Months. 10/28/2019
info_outline CSW #307 - Why Do You Make It So Hard For Me To Give You My Money? 10/21/2019
info_outline CSW #306 - How To Hijack Someone Else's Foot Traffic To Get You More Business 10/14/2019
info_outline CSW #305 - Getting Someone Else To Pay For Your Marketing To Your Dream List and/or Database. 10/07/2019
info_outline CSW #304 - The secret to getting future buyers into your sales funnel. 09/30/2019
info_outline CSW #303 - Standing Out In A Crowded Market. 09/23/2019
info_outline CSW #302 - Traditional Marketing vs. Digital Marketing with David Carroll. 09/16/2019
info_outline CSW #301 - How To Get More Business From Your Competitors! 09/09/2019
info_outline CSW #300 - What to do when the big "R" strikes again! 09/02/2019
info_outline CSW #299 - Getting Great Online Reviews To Get More Clients! 08/26/2019
info_outline CSW #298 - Using a Contest To Generate Leads That Want Your Service! 08/19/2019
info_outline CSW #297 - The Perfect Customer Experience 08/12/2019
info_outline CSW #296 - Using Texting To Attract Better Clients And Repel The Wrong Clients 08/05/2019
info_outline CSW #295 - Check Out This Unique Marketing Example! 07/29/2019