Hub & Spoken: Data | Analytics | Chief Data Officer | CDO | Data Strategy
The original data podcast. The Hub and Spoken podcast is a series of fascinating discussions with today's top data and business leaders from across the business world. The conversations explore how to add most value to organisations through the use of data and analytics, and how best to organise yourself to achieve that value. It talks about how to define and deliver data strategy, and the best way to return business value.
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The truth about building a data-driven culture
07/09/2026
The truth about building a data-driven culture
Creating a data-driven culture has become one of the most common ambitions in business. It's written into strategies, discussed in boardrooms and increasingly sits alongside AI transformation plans. But what if organisations have been approaching it the wrong way? In this episode, Jason Foster, CEO & Founder of Cynozure, challenges the idea that culture is something you can create through awareness campaigns, training or communications alone. Instead, he argues that culture is the outcome of how an organisation is designed - from its incentives and decision-making processes to the systems, behaviours and leadership it rewards every day. Drawing on leadership theory and practical experience, Jason explores why organisations should stop trying to change the "shadow" and instead focus on changing what's casting it. He explains why making data easier to access, embedding evidence into decisions, rewarding the right behaviours and solving real business problems will naturally create a stronger data culture. As organisations race to become AI-first, the episode also offers a timely warning: don't repeat the same mistakes. Design the environment first, and the culture will follow.
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Building agentic AI that scales: Architecture, governance and trust in the age of autonomous systems
06/25/2026
Building agentic AI that scales: Architecture, governance and trust in the age of autonomous systems
Agentic AI is moving beyond experimentation. Organisations are beginning to explore how autonomous agents can automate decisions, orchestrate complex processes and unlock new levels of productivity. But how do you build these systems in a way that is scalable, secure and trustworthy? In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, is joined by Matt Clarke, Director of Architecture at Cynozure, to explore what it really takes to design and govern agentic AI architectures in enterprise environments. They discuss how agentic systems differ from traditional software, the growing importance of governance-by-design, and why trust, observability and control are becoming critical architectural principles. Matt shares practical examples of how agents are already being used to automate decision-making, personalise experiences and streamline operations, while highlighting the challenges organisations face as they move from proof of concept to production. The conversation also explores how governance can accelerate rather than hinder innovation, why every organisation needs an effective "off switch" for AI systems, and why flexibility may be the most important design principle as agentic AI continues to evolve.
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Can AI improve social mobility or deepen inequality?
06/11/2026
Can AI improve social mobility or deepen inequality?
Artificial Intelligence is often positioned as the great democratiser of knowledge. But could it also widen existing inequalities? In this episode of Hub & Spoken, Jason Foster is joined by Dipi McKernan, Chief Controls Officer at Lloyds Banking Group, to explore the intersection of AI and social mobility. Drawing on her own journey and extensive work championing socioeconomic diversity, Dipi shares why social mobility remains a significant challenge across financial and professional services, despite growing awareness and progress. Together, Jason and Dipi discuss how AI could create new opportunities by opening access to knowledge, learning, mentoring and career development that were previously out of reach for many. But they also examine the risks. As AI reshapes the workforce, what happens to entry-level roles that traditionally provide experience and pathways into leadership? Could bias, unequal access to technology, and a lack of diversity among those building AI systems reinforce existing barriers? This is a thoughtful conversation about the future of work, opportunity, and the responsibility leaders, educators and organisations have to ensure AI helps create a fairer future rather than a more divided one.
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The human side of AI: building customer-centricity at scale
05/28/2026
The human side of AI: building customer-centricity at scale
In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, speaks with Tom Spencer, Director of Customer Data Sciences at Aviva, about what it takes to build a genuinely customer-centric organisation using data and AI. Tom shares how Aviva is using customer analytics, machine learning and emerging AI technologies to improve customer relevance, strengthen retention and create more joined-up experiences across millions of customers and multiple product lines. The conversation explores how large organisations can connect data strategy directly to business outcomes through experimentation, targeting intelligence and faster feedback loops. The episode also looks at the operational realities behind the ambition: legacy systems, fragmented journeys, data foundations and the importance of strong partnerships between data teams and the wider business. Tom reflects on how generative AI is changing customer expectations and why organisations that succeed will be those with the strongest understanding of their customers. 🎧 Tune in to hear the full conversation. Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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AI, algorithms and the future of the internet business model
05/14/2026
AI, algorithms and the future of the internet business model
In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, speaks with Alessandra Di Lorenzo, advisor to CMOs, author of Adjust and TEDx speaker, about how AI is reshaping the internet business model. They explore the rise of zero-click search, recommendation engines and feed-based commerce, and discuss why brand trust, direct traffic and consumer awareness are becoming more important as AI increasingly acts as a gatekeeper between brands and audiences. For senior business and technology leaders, this episode offers a timely perspective on what happens when the economics of the internet start to change. Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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A data and AI time capsule: what's changed, what hasn’t and what comes next
04/30/2026
A data and AI time capsule: what's changed, what hasn’t and what comes next
In this special 10th anniversary episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, creates a time capsule for the data and AI industry: looking back at the last decade, reflecting on where we are today and exploring what the next ten years could bring. Drawing on voices from people who have seen the shifts, lived the challenges and done the work, Jason explores what the industry got right, where expectations have run ahead of reality and what still matters when it comes to creating value from data and AI. The episode explores AI’s rise in the boardroom, the speed of experimentation, the challenge of moving from proof of concept to production and the growing importance of humans in the loop. But it also comes back to the fundamentals that continue to shape success: business outcomes, data quality, governance, adoption, trust, culture and leadership. It is a chance to pause, take stock and ask what we know to be true now, and where we think things are headed. And, for anyone listening in 2036, to see what we got right and what we got wrong.
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Building data and AI capability inside the UK's data regulator
04/16/2026
Building data and AI capability inside the UK's data regulator
What does it take to build a modern data and AI capability inside the organisation responsible for protecting information rights across the UK? In this episode of Hub & Spoken, Jason Foster, CEO and Founder of Cynozure, speaks with Rob Holtom, Executive Director for Digital, Data, Technology and Customer Experience at the ICO, the UK's independent regulator for information rights. Together, they explore what it means to lead data and AI adoption from inside a regulator: balancing innovation with public trust, building capability without losing sight of value, and creating space for experimentation while staying grounded in responsibility. Rob shares how the ICO has approached capability building by starting with people, developing strategic as well as operational skills, and using data and AI to improve scale, efficiency and decision-making. The conversation also looks at why generative AI matters for regulators, where it can unlock value, and why data teams need to stay closely involved rather than treating it as someone else's problem. This is a practical conversation about leadership, policy, experimentation and the reality of using data well in complex organisations.
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Data, cyber and the business of defence: lessons in leadership and capability
04/02/2026
Data, cyber and the business of defence: lessons in leadership and capability
In this episode of Hub & Spoken, Jason Foster, CEO and Founder of Cynozure, speaks with Lieutenant General Sir Tom Copinger-Symes KCB CBE, Former Deputy Commander Cyber & Specialist Operations Command at the Ministry of Defence. Lieutenant General Sir Tom shares his journey from a traditional infantry career through deployments in Iraq and Afghanistan to leading one of the UK's most important cyber and data capabilities. Drawing on decades of operational experience, he explains how the realities of modern conflict have reshaped the role of data, technology and cyber across defence. The conversation explores how defence is adapting to a world where information moves faster than ever, where data can shape decisions both on and off the battlefield, and where cyber capability is now central to national resilience. Lieutenant General Sir Tom also discusses the leadership challenge of building capability in this environment: attracting and retaining scarce technical talent, evolving culture and incentives, and recognising that the success of technology and data ultimately depends on people. A fascinating look at the intersection of defence, cyber and data and the leadership lessons that apply far beyond the military.
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Why now is a great time to be a woman in data and AI
03/19/2026
Why now is a great time to be a woman in data and AI
In this International Women's Day special of Hub & Spoken, Jason Foster, Founder and CEO of Cynozure, is joined by Kavita Sandhu, Client Services Manager, and Jane Usoskina, Senior Solution Architect, for an honest conversation about careers, confidence and change in the data industry. Together, they explore how data has shifted from a back-office reporting function to a strategic business capability and why that change is creating new opportunities for more diverse talent to thrive. They discuss the outdated idea of what it means to be 'technical', the growing importance of roles spanning strategy, governance, culture and architecture, and why better representation leads to better decisions. The episode also tackles the realities women still face at work, from pay gaps and being the only woman in the room to the importance of mentorship, psychological safety and leadership that creates space for every voice to be heard. As AI reshapes how organisations operate, this conversation is a timely reminder that the teams building the future must reflect the people they serve.
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How to prioritise data when everything is important
03/05/2026
How to prioritise data when everything is important
As organisations grow, data teams face a familiar challenge - staying focused on what matters while supporting an increasingly complex operation. In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, is joined by Rob Kent, Head of Data and AI at Greggs, to explore what pragmatic data leadership looks like in practice. Rob shares how he prioritises work, aligns data initiatives to business strategy and builds trust with stakeholders across the organisation. The discussion spans how data supports both running and growing a business, from forecasting and workforce planning to customer engagement and operational decision-making. Rob also offers a candid perspective on measuring impact, explaining why not every initiative can be tied to direct ROI and why some data capability is simply the cost of doing business well. This episode focuses on clarity over complexity, execution over theory and using data to help people make better decisions every day. Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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The Next Horizon: What Cynozure's 2026 Data & AI Report Reveals
02/19/2026
The Next Horizon: What Cynozure's 2026 Data & AI Report Reveals
In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, is joined by returning guest Pete Williams, former Director of Data at Penguin Random House, to discuss the findings of Cynozure's 2026 report, The Next Horizon: Data, AI and Impact. Drawing on insights from senior data and analytics leaders, they explore a persistent challenge: while expectations of data teams have shifted towards impact, investment often remains focused on platforms and foundations. Jason and Pete reflect on why demonstrating value is still difficult, what the report reveals about priorities, decision-making and data leadership, and the gap between having data and using it effectively. Read the full report to explore what Cynozure's 2026 Data & AI research reveals about turning capability into value. Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Why entrepreneurial thinking is essential for data leaders
02/05/2026
Why entrepreneurial thinking is essential for data leaders
In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, is joined by Roisin McCarthy, Founder of Women in Data®, to discuss why entrepreneurial thinking is fast becoming a core skill for data leaders. Drawing on experience in data, technology and talent, Roisin reflects on how expectations of data teams have changed and why technical excellence alone no longer guarantees impact. The conversation explores the growing need for commercial awareness, accountability and influence, particularly as data leaders are asked to justify investment and deliver measurable outcomes. Jason and Roisin discuss what entrepreneurial skills look like inside large organisations, from treating data initiatives as products to navigating trade-offs, making difficult decisions and staying aligned to purpose when conditions change. A practical, experience-led conversation for senior data professionals who want their work to drive real business value, not just activity. Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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How to make your team visible as a data leader
01/22/2026
How to make your team visible as a data leader
In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, speaks with Lindsay Mason, a senior data leader with 20 years of experience across retail and the public sector. Lindsay shares her journey from analysing sales and forecasting trends at Debenhams, where frustration with poor data quality led her into data, to leading data strategy at John Lewis Partnership and moving into the civil service four years ago. The conversation explores what makes data teams visible and valued. Lindsay reflects on joining a team that was "driven and committed but effectively invisible to leadership", teaching her that "if the value isn't visible, it might as well not exist". She shares practical lessons on setting clear visions, why data leaders need to be "cheerleaders" and why "perfect is sometimes the enemy of progress". The discussion covers delivering visible value through use cases, understanding stakeholder outcomes rather than data challenges and building advocates who retell your story across the organisation. 🎧 Listen now to hear Lindsay's practical wisdom on making your team's work recognised and valued. Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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How organisations understand what customers value
01/08/2026
How organisations understand what customers value
In this guest episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, is joined by Kate Sargent, Chief Data Officer at the Financial Times, to discuss how customer understanding drives strategy, growth and trust in a digital-first organisation. Kate explains how the FT has evolved from a traditional publisher into a subscription-led business serving audiences from classroom to boardroom. She shares how customer insight underpins everything from acquisition and retention to product design and experience, guided by a clear set of "metrics that matter". The conversation explores how the FT segments its audiences, turns insight into action across the organisation and balances short-term performance with long-term value. Kate also reflects on the practical role of AI, from personalisation to governance, explaining why clarity of purpose and strong principles matter when adopting new technology. Listen here for a thoughtful discussion focused on data, customers and sustainable growth.  is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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How culture drives behaviour, performance and change
12/18/2025
How culture drives behaviour, performance and change
In this episode of Hub & Spoken, Jason Foster, CEO and Founder of Cynozure, is joined by Blaire Palmer, author, keynote speaker and expert on leadership and the future of work. This episode is a candid conversation about what organisations must rethink if they want people and performance to thrive in an era shaped by rapid technological change. Drawing on her background as a BBC journalist, one of Europe's first accredited coaches and the author of 'Punks in Suits', Blaire unpacks the long-held assumptions that quietly limit how people show up at work. She and Jason discuss why culture and trust remain the real competitive edge and why short-termism undermines long-term value. Their conversation also explores how leadership must evolve as AI takes on more of the routine and emotionally neutral tasks inside organisations. Together, they make the case that AI shouldn't be treated as an efficiency play, but as a catalyst for unlocking human potential, creativity and contribution. They discuss the organisations already redefining what "good" looks like, from value led decision-making to designing environments where people can genuinely do their best work. An interesting, people-centred conversation about rewriting the rules of work for what comes next. Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Why organisations struggle with change and what to do about It
12/04/2025
Why organisations struggle with change and what to do about It
Most organisations don’t struggle with change because of strategy or technology, they struggle because change is fundamentally human. In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, speaks with Sunil Kumar, Chief Transformation Officer, to explore why transformation so often stalls and what leaders can do to make it stick. Drawing on more than 26 years working across airlines, telecoms, finance and FMCG, Sunil explains why context, such as geopolitics, customer behaviour, industry shifts and internal culture, is the deciding factor in how change lands. When leaders ignore that context, resistance and fatigue follow. Jason and Sunil discuss the human realities behind change, including: Why people naturally resist it How values and beliefs influence adoption Why narrative and excitement matter more than familiar project metrics Sunil also shares his practical “push, pull, connect” model for building momentum and why adoption, not go-live, should be the true measure of success. 🎧 Listen to the full episode now Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Why companies fail with data and what to do about it
11/13/2025
Why companies fail with data and what to do about it
In this episode of Hub & Spoken, Jason Foster, CEO and Founder of Cynozure, speaks with Shachar Meir, a data advisor who has worked with organisations from startups to the likes of Meta and Paypal. Together, they explore why so many companies, even those with skilled data teams, solid platforms and plenty of data, still struggle to deliver real business value. Shachar's take is clear: the problem isn't technology - it's people, process, and culture. Too often, data teams focus on building sophisticated platforms instead of understanding the business problems they're meant to solve. His summary: why guess when you can know? This episode is a practical conversation for anyone looking to move their organisation from data chaos to data clarity. 🎧 Listen now to discover how clarity beats complexity in data strategy. Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Building data excellence: culture, value and the human side of AI
10/30/2025
Building data excellence: culture, value and the human side of AI
In this episode of Hub & Spoken, Jason Foster, CEO and Founder of Cynozure, speaks with Roberto Maranca, data & digital transformation expert and author of Data Excellence. They explore what it really means to build a 'data fit' organisation, one that treats data capability like physical fitness by understanding where you are, training for where you want to be and making improvement a daily routine. Drawing from ancient philosophy and modern business, Roberto explains how concepts from Socrates and Aristotle can help leaders rethink culture, value and human responsibility in an AI-driven world. Together, they discuss how organisations can: Shift from seeing data as a tech issue to a leadership mindset Build collective intelligence and cultural readiness Stay human in the age of intelligent machines Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Busy doesn't equal value: How great teams deliver
10/16/2025
Busy doesn't equal value: How great teams deliver
Busy isn’t the same as valuable. Too many data teams fall into the trap of endless activity chasing the next tool, migration, or hype, without ever proving their impact. In this episode of Hub & Spoken, Jason Foster, CEO and Founder of Cynozure, sits down with Maaike van den Branden, former Chief Data Officer at Compare the Market and Mumsnet, to uncover what truly makes a data team successful. Drawing on two decades of experience, Maaike shares the practical ingredients for teams that deliver real value: clarity of purpose, balanced skills, open recognition, and strong culture. Together, they explore how leaders can: Build happy, high-performing teams that last Avoid over-promoting tech at the expense of people Prove business impact without getting lost in the noise If you’ve ever wondered what separates a high-performing data team from a busy one, this conversation is your answer. 🎧 Listen now to learn the real secret to data team success.
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The future of work isn’t about AI. It’s about us.
10/02/2025
The future of work isn’t about AI. It’s about us.
AI is no longer a distant concept; it’s here, reshaping the way we live and work. From coding and customer service to creative content, AI is already taking on tasks once thought to be uniquely human. But what does that mean for the future of work, and more importantly, for the role of leaders? In this solo episode of Hub & Spoken, Jason Foster, CEO and Founder of Cynozure, explores the real implications of AI on jobs, leadership, and human value. Drawing lessons from history, automation, shipping containers, even the rise of personal computing, Jason argues that every wave of technology has shifted humans “up a level of abstraction,” moving us from doing to designing, to directing and innovating. He sets out four essential human traits to thrive in the age of AI: Think bigger – focus on outcomes, strategy, and imagination Lead differently – provide clarity, orchestrate teams, and build culture Connect deeper – lean into empathy, context, and trust Grow and adapt – stay curious, resilient, and open to change 🎧 Tune in to hear Jason’s take on how we can design the future we want to be part of. -----------  is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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When Jason interviewed ChatGPT: Leadership in the age of AI
09/18/2025
When Jason interviewed ChatGPT: Leadership in the age of AI
What if the future of leadership wasn't explained by another CEO, but by an AI? In this special episode of Hub & Spoken, hosted by Jason Foster, CEO & Founder of Cynozure, the guest isn't a data or business leader. It's ChatGPT. Together, they explore one of the most pressing questions for organisations today: What does leadership mean in the age of artificial intelligence? The discussion contrasts the logical view of leadership, vision, decision-making and orchestration, with the uniquely human qualities that machines can't replicate: courage under pressure, conviction, vulnerability, and trust. The result is a fascinating tension. AI can support with logic, speed, and analysis. But leadership is still defined by what makes us human. 🎧 Tune in for this experiment in leadership dialogue. **********   is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Lessons Every Leader Can Use to Unlock Data and AI Success
09/04/2025
Lessons Every Leader Can Use to Unlock Data and AI Success
In this episode of Hub & Spoken, host Jason Foster, CEO & Founder of Cynozure, is joined by James Lupton, Chief Technology Officer at Cynozure, to explore the findings from What Matters Most for Insurers Now — a new report shaped by insights from 35 senior leaders across the insurance industry. While the report focuses on insurers, its lessons resonate far more widely. Jason and James discuss how organisations across sectors are wrestling with the same issues: outdated and overly customised legacy systems that hold back innovation, a persistent gap between the ambition to build a data-driven culture and the actions taken to achieve it, and the importance of leadership support that goes beyond lip service to meaningful investment and behaviour change. They also consider the next frontier: AI agents. With many firms experimenting but few ready to deploy, Jason and James unpack what true readiness looks like and why success requires more than just technology. This episode offers practical reflections for leaders in complex, regulated industries who are striving to “fix forward” and unlock the real value of data and AI. Download ***********   is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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How great leadership teams create sustainable business growth
08/21/2025
How great leadership teams create sustainable business growth
In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, speaks with David Germain, portfolio Non-Executive Director and former senior technology and transformation leader in banking, financial services and insurance. Drawing on 30 years of global experience, David shares how sustainable business growth depends on more than just strategy and technology - it's rooted in inclusive leadership, organisational culture, and curiosity at every level. They explore why leadership teams must reflect their customer base, how to create psychological safety to encourage innovation, and why "constructive disruption" is essential for long-term success. David discusses the challenge of balancing today's operational pressures with the future ambitions of an organisation, and why trust, diversity of thought, and resilience are non-negotiables. The conversation also examines the role of technology, particularly AI, as both an enabler and a disruptor, and why leaders must prepare their people for the cultural and operational shifts it brings. If you're a business leader seeking practical ways to align people, culture, and technology for lasting impact, this episode offers clear, real-world perspectives. ——  is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Why change is so hard in insurance
08/07/2025
Why change is so hard in insurance
Why is meaningful innovation so hard in insurance, and what can be done about it? In this episode of Hub & Spoken, host Jason Foster is joined by John Turner, a global underwriting leader and expert in life and health insurance, to explore the innovation imperative in one of the world's most traditional (and risk-averse) industries. They unpack the complex cultural, structural, and regulatory challenges that make change difficult in insurance, from siloed teams and outdated processes to over-engineered tech solutions that miss the mark. But they also spotlight the opportunities: from automation that enhances the customer journey to cross-functional collaboration that drives real transformation. 💡 Key talking points include: Why conservative cultures make innovation harder — but not impossible The hidden flaws in traditional underwriting and risk selection How data, automation and behaviour change can unlock new growth The clash between insurers and insurtechs — and how to bridge it What truly customer-led innovation looks like Whether you're in insurance, financial services, or just trying to drive change in a legacy-heavy environment, this episode is packed with ideas, reflections, and real-world experience you can learn from. **********   is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Big change, small steps: Rethinking transformation
07/24/2025
Big change, small steps: Rethinking transformation
In this episode, we look at the real story behind transformation in data and AI, and why the classic big bang approach often fails to deliver lasting impact. Jason explores when large-scale transformation programmes do make sense, like when you're starting from a fundamentally broken place, or when disruption is the goal. But he also digs into the messy reality of what usually happens: slow delivery, rigid plans, lost trust, and a disconnect between activity and real outcomes. He then makes the case for iterative change. A more human, responsive, and sustainable way to build meaningful transformation over time. With real-world examples and sharp reflections, Jason shares how small, focused steps can create big shifts, and how to blend bold vision with practical delivery. This episode is full of insight for business and data leaders navigating change, delivering transformation, or just trying to make something actually stick. **********   is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Building a business-led, AI-driven transformation at AXA
07/10/2025
Building a business-led, AI-driven transformation at AXA
In this episode of Hub & Spoken, Jason Foster talks to Cali Wood, Head of Data and AI Strategy & Culture at AXA UK and Ireland. Cali shares how AXA is shaping its data and AI transformation through a clear strategic framework built on creation of value, connection of data and tooling, and culture to accelerate value. From embedding human-centred design into automation use cases to launching a data and AI academy with more than 50% workforce engagement, AXA is making data and AI a true business-wide initiative. This conversation explores: The three pillars of AXA's data and AI strategy How culture and leadership unlock real business value Scaling responsible AI across a highly regulated industry Evolving from traditional to agentic AI in a people-first way Whether you're leading data transformation or navigating GenAI, this episode offers practical ideas and inspiration to help bring your people and strategy together. Listen now to learn how to build AI-driven change - the right way. --------------------------------------------------  is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Embedding value into data and AI initiatives from day one
06/26/2025
Embedding value into data and AI initiatives from day one
In this solo episode, Cynozure CEO Jason Foster explores what it really means to create value with data and AI and why it can't be treated as a nice-to-have outcome at the end of a project. Jason breaks down a practical, repeatable approach to designing value in from the start, with clear intent, strong foundations, and input-focused delivery. He shares real-world examples and analogies to show how organisations can shift from vague goals to measurable, meaningful impact. This episode is packed with actionable insights for data and business leaders who want to move from theory to practice and ensure their data work truly makes a difference. --------------------------------  is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Designing a data & AI strategy to strengthen a sector
06/12/2025
Designing a data & AI strategy to strengthen a sector
In this episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, speaks with Lisa Allen, Director of Data at The Pensions Regulator (TPR), about the role of data in protecting savers and shaping a more resilient pensions industry. Lisa shares the story behind TPR's new data strategy and how it's helping to modernise an ecosystem that oversees more than £2 trillion in savings across 38 million members. Drawing on her experience at organisations including the Ordnance Survey and the Open Data Institute, she explains why strong data foundations, industry collaboration, and adaptive thinking are essential to success. The conversation explores how the regulator is building a data marketplace, adopting open standards, and applying AI to enable risk-based regulation, while reducing unnecessary burdens on the industry. Lisa also discusses the value of working transparently, co-designing with stakeholders, and staying agile in the face of rapid change. This episode is a must-listen for business leaders, regulators, and data professionals thinking about strategy, innovation, and sector-wide impact. **********   is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Real life, revealed: How behavioural data is shaping the future of business intelligence
05/29/2025
Real life, revealed: How behavioural data is shaping the future of business intelligence
Behavioural data is fast becoming a cornerstone of modern business strategy. Not just for media measurement or advertising optimisation, but across product, pricing, logistics, and platform development. It tells us what people actually do, not just what they say they do. As traditional market research struggles with low engagement and recall bias, brands are turning to digital behavioural data to make sharper, faster decisions. Whether it's tracking consumer journeys in the app economy or identifying early adoption trends (like the impact of AI tools on category disruption), the value lies in real, observable behaviour at scale. But, that shift raises new questions around data ownership, consent, and fairness. And, the rise of AI is only accelerating both the opportunity and the complexity. In the latest episode of Hub & Spoken, Jason Foster, CEO & Founder of Cynozure, speaks to Chris Havemann, CEO of RealityMine, and discusses everything from: The transition from survey-based research to behavioural data analysis The impact of AI on interpreting digital interactions Ethical considerations surrounding data consent and transparency Building trust through clear data collection and usage practices Learn from Chris's 25+ years in data and insight, and explore how behavioural signals are reshaping everything from media to market intelligence. **********   is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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Business Intelligence in an AI world
05/15/2025
Business Intelligence in an AI world
In this episode of Hub & Spoken, Jason Foster speaks with Colin Zima, CEO and Co-founder of Omni, a modern business intelligence platform that combines the best of governance and usability. With a background spanning roles at Looker and Google, and two decades as both a data user and builder, Colin brings a unique perspective on the evolution of BI and the real role of AI in shaping its future. They explore why business intelligence remains critical for aligning organisations, how AI is raising the bar for access and self-service, and why semantics and business logic are more important than ever. The conversation challenges the notion that AI will replace dashboards, and instead focuses on how it can enhance accessibility, support different user needs, and empower data teams to work more efficiently. This episode is essential listening for business and data leaders thinking about the future of BI, the practical use of AI, and the role data teams play in delivering real value at speed. Tune in to hear how modern BI is evolving, and what leaders need to know to stay ahead. **********   is a leading data, analytics and AI company that helps organisations to reach their data potential. It works with clients on data and AI strategy, data management, data architecture and engineering, analytics and AI, data culture and literacy, and data leadership. The company was named one of The Sunday Times' fastest-growing private companies in both 2022 and 2023 and recognised as The Best Place to Work in Data by DataIQ in 2023 and 2024. Cynozure is a certified B Corporation.
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