Elite Expert Insider
Elite Expert Insider podcast. Educate, inspire and motivate entrepreneurs, innovators and growth seekers. Hosts Melanie Johnson and Jenn Foster, owners of Elite Online Publishing, will bring you conversations from business, personal development to health and fitness. They will chat with special guests, industry leaders, authors, business and marketing experts and just darn interesting people. It’s the show that will up your game!
info_outline
Empowering Women Athletes: with Jamie Mittelman Founder of Flame Bearers
11/21/2023
Empowering Women Athletes: with Jamie Mittelman Founder of Flame Bearers
Join Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing as they interview Jamie Mittelman, the founder of Flame Bearers. Discover how her dedication led to the creation of Flame Bearers, the first storytelling platform that elevates the voices of women Olympians and Paralympians from over 70 countries. Jamie shares her vision for addressing the gender disparity in sports media coverage and her commitment to providing a platform for unheard voices. Learn More About Jenn & Melanie: https://eliteonlinepublishing.com/about-us/ Learn More About Jamie Mittelman and Flame Bearers: https://flamebearers.com/
/episode/index/show/elite/id/28749758
info_outline
Embracing AI and Personal Branding for Business Success
11/14/2023
Embracing AI and Personal Branding for Business Success
co-owners of , explore AI implementation, personal branding, mastering webinars, and innovative marketing strategies. Discover how to embrace new technologies and tell your unique story to elevate your business and brand. Learn More About Jenn & Melanie:
/episode/index/show/elite/id/28644583
info_outline
Behind the Headlines: The Art of Crafting a Compelling Press Release with Mickie Kennedy
11/06/2023
Behind the Headlines: The Art of Crafting a Compelling Press Release with Mickie Kennedy
Join Melanie Johnson and Jenn Foster with guest Mickey Kennedy, the founder of eReleases. Discover the secrets to crafting captivating press releases, making your news stand out in a crowded digital landscape, and leveraging the power of storytelling to connect with your audience. Mickey shares his journey from a background in creative writing to becoming a PR expert and offers valuable insights into the world of media, earned credibility, and the SEO benefits of press releases. If you're a business owner, author, or anyone looking to elevate their brand and reach a wider audience, this episode is a must-listen. Learn More About Jenn & Melanie: Learn More About Mickey Kennedy:
/episode/index/show/elite/id/28535618
info_outline
Maximizing Your Potential: Leadership Insights and Action Plans with Andy Hite
10/30/2023
Maximizing Your Potential: Leadership Insights and Action Plans with Andy Hite
Join hosts Melanie Johnson and Jenn Foster as they dive into inspiring conversations on leadership, personal growth, and the art of achieving your maximum potential. In this episode, they're joined by Andy Hite, a leadership expert who shares invaluable insights on overcoming uncertainty, embracing failure, and leading by example. Discover how to create actionable plans, build resilience, and take your journey from fear to success. Tune in for a dose of motivation and practical advice to elevate your leadership skills and unleash your full potential. Learn More: https://www.scalingminds.com/
/episode/index/show/elite/id/28464080
info_outline
Champagne, Entrepreneurship, and the Art of Craftsmanship with Matthew Massey
10/23/2023
Champagne, Entrepreneurship, and the Art of Craftsmanship with Matthew Massey
co-owners of , interview Matthew Massey, the founder of Champagne Madame Zéro, to learn his journey from his early days in the oil industry to becoming a champagne connoisseur and successful entrepreneur. Learn more about Matthew Massey: https://www.linkedin.com/in/matthew-massey-b7618911/ Learn more about Champagne Madame Zéro: https://www.madamezero.com/
/episode/index/show/elite/id/28388375
info_outline
Thought Leadership Unleashed: How Writing a Book Elevates Your Brand
10/16/2023
Thought Leadership Unleashed: How Writing a Book Elevates Your Brand
co-owners of , dive deep into the world of thought leadership, branding, and personal growth. Explore the power of thought leadership, the journey from CEO to thought leader, and the many ways a book can serve as the cornerstone of your personal and professional growth. What You’ll Learn In This Episode: How to establish authority. How to repurpose content. How to build a legacy. Quotes: "So I want to say when you create a book, you know, for your company, you're branding yourself number one, making yourself a thought leader, giving yourself extra authority, credibility, making that circle bigger. But what you're also doing is creating miles and miles of content that you can use for social media." (5:00) "How do you stand apart and what do you want to be talking about and services you want to be delivering afterwards? What's that next step in your journey?" (10:34) "I really think that a book is a really good way to brand yourself and really that brings you into your speaking career and brings you into, you know, sharing your knowledge with everyone." (13:15) About Jenn Foster: Jenn is a Wall Street Journal, USA Today, and International bestselling author. She is the owner of Elite Online Publishing and Biz Social Boom. Companies dedicated to helping business owners of all sizes thrive in today’s highly technical world of product and service promotion. Jenn owned and operated a successful local chain of retail stores, where she honed her online marketing skills. From local brick-and-mortar stores to online entities, to large international corporations, Jenn’s years of experience and expertise have now helped hundreds of businesses become front-page news on major search engines. She is dedicated to helping businesses use powerful new online and mobile marketing platforms to get visibility, traffic, leads, customers, and raving fans. She is passionate about helping busy entrepreneurs, business leaders, and professionals to create, publish, and market their books, to build their businesses and brands. She encourages new authors to share their stories, knowledge, and expertise to help others. With her marketing and digital background, Jenn uses the best strategies for her client’s books to boost their sales and marketing platforms and helps them #1 bestselling authors. About Melanie Johnson: Melanie Churella Johnson is a powerhouse media mogul and entrepreneur. She is the owner and founder of Elite Online Publishing, which has published over 3000 books making all of its authors #1 bestsellers. Melanie got her start in the industry by owning and operating two TV stations in Houston and Dallas that grew to be worth over $100 million dollars. Melanie is also a WSJ/USA Today, 16x best-selling author, and TEDx Speaker. Melanie is a co-host of the popular podcast Elite Expert Insider. She started her career as a News Anchor in Detroit after she won the title of Miss Michigan and was the first runner-up to Miss America.In her professional life, Melanie has been involved in many high-profile projects. She built the 25,000 sq.ft. Houston Mansion and the 13,000 sq ft Walloon Lake House - both of which became successful six-figure short-term rentals. She also started Charity Auction Consignments, which helped charities raise over $600,000.
/episode/index/show/elite/id/28320677
info_outline
Unboxing Success: How Custom Boxes Can Transform Your Business with Mark Stern
10/09/2023
Unboxing Success: How Custom Boxes Can Transform Your Business with Mark Stern
co-owners of , interview Mark Stern, the owner of the Custom Box Agency, to uncover the strategies, creativity, and ROI behind customized boxes. What You’ll Learn In This Episode: How to create memorable customer experiences. How to integrate custom boxes into your business. How to maximize ROI with your custom box. Quotes: "Typically, Swag is where I see boxes get really expensive but my take on branded versus unbranded at the end of the day, what I care about is a connection point." (04:43) "We like to control the process because it just allows us to provide a more seamless experience for you. So I know we can get better pricing." (13:21) "Make sure you have that baseline for ROI, those numbers should be across the process. But typically what we see is we've had clients that have doubled sales on the front end, and doubled their conversion rates on the back end." (21:18) About Mark Stern: Mark Stern understands the value of time in the world of entrepreneurship. With years of experience in the industry, he's dedicated himself to simplifying the journey for both new and established entrepreneurs. As the founder of Custom Box Central, Mark specializes in teaching entrepreneurs the art of Experience by Design. His mission is clear: help businesses quickly establish authority, generate high-quality leads, boost conversion rates, and successfully launch flagship products. Mark's expertise is your guiding light, whether you're taking your first steps into the world of entrepreneurship or you're a seasoned pro. He knows that the path to success can be overwhelming, and he's here to make it a smoother journey for you.
/episode/index/show/elite/id/28251353
info_outline
Empowering Women Entrepreneurs: Overcoming Imposter Syndrome with Suzanne Peters
10/02/2023
Empowering Women Entrepreneurs: Overcoming Imposter Syndrome with Suzanne Peters
co-owners of , Interview Suzanne Peters, the founder of Women to Women Network, about highlighting the importance of overcoming imposter syndrome and supporting fellow women entrepreneurs. What You’ll Learn In This Episode: How to overcome imposter syndrome. How to collaborate with your community. How to invest in yourself. Quotes: "We give other people so much grace, yet it's one of the last things that we tend to give ourselves." (05:12) "So when you look into the network and get out there, don't just think about what's in it for me. Think about how can I support this business?" (09:50) "My advice is always to find someone who is doing what you want to do. Someone who is where you want to be. But when you find that person, be willing to invest. Make the sacrifice and do whatever it takes so that you can learn from them, learn everything you can from them and apply it to your business and your business is going to explode." (13:59) About Suzanne Peters: Suzanne Peters is a purpose-driven woman, who grew up on the beautiful Caribbean island of Trinidad and Tobago. After facing the depths of failure, bankruptcy, and despair, Suzanne found hope in an unexpected place. Today, she is an international motivational speaker, best-selling author, and business coach for ambitious women. Her story will inspire you to never give up. Driven by a burning desire to empower other women, Suzanne embarked on a personal development journey. Through sharing her encouraging words and experiences, she uplifts and inspires others to transform their lives. But Suzanne's mission didn't stop there. She believes in the power of storytelling and teaching others what she knows. That's why the Woman To Woman Network was created - to empower women to not only create the life and business they desire but also to share their own stories and knowledge. We are a growth and development company dedicated to helping women worldwide turn their dreams into reality. Leave a Rating & Review: If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance. Click “Listen on Apple Podcasts," then "Ratings and Reviews," and you will see the button to "Write a review." Don't forget to SUBSCRIBE on and , so you never miss an episode. Video URL: Website:
/episode/index/show/elite/id/28201319
info_outline
Mastering Time Management and Speaking Success with Jones Loflin
09/25/2023
Mastering Time Management and Speaking Success with Jones Loflin
co-owners of , Interview Jones Loflin a seasoned speaker and author with nearly three decades of experience. Jones shares invaluable insights on how to juggle the demands of life effectively, prioritize your time, and become a successful speaker. What You’ll Learn In This Episode: How to prioritize your time effectively. How to enhance productivity. How to transition into professional speaking. Quotes: "It's not about balance. It's really about knowing where your time and energy need to be focused on in the moment?" (05:31) "I think you have to give yourself some grace. Remember, as a ringmaster, you're going to take control of discretionary time you have. It doesn't mean you control everything. You're going to have fires, animals get out in the circus or you know, something breaks and they have to stop and fix that." (07:35) "You know, there's nothing like creating a little sense of urgency and accountability but it takes time. And yes, social media and the internet have accelerated it, but it still takes time. It takes time to hone your message. It takes time to build that following." (14:44) About Jones Loflin: Jones Loflin has made it his life’s work to deliver powerful ideas and practical solutions to individuals around the world so they can achieve more of what is most important to them. His books are described as “illuminating” and his presentations as “unforgettable.” In his 28 years as a speaker and coach, he has helped countless people regain confidence in their ability to achieve greater success in work and life. Jones’ “3P Approach” of Powerful Ideas connected to Practical Solutions delivered with a Personal Approach has attracted the attention of organizations around the world. His client list includes Federal Express, Wal-Mart, Choice Hotels, Toyota, Bridgestone, and Tractor Supply as well as the United States military. Looking for ways to expand the reach of his message, Jones chose to become an author. His book, , is a fresh approach to leadership and offers powerfully practical strategies for individuals who have been leading for two days or two decades. is a witty and profound parable about one man’s search for solutions for the struggle of too much to do. The book is available in the US and over 14 countries. He is also the author of Getting The Blue Ribbon, a unique story offering simple strategies to get better results in your work and life. Getting to It is considered a field guide to accomplishing what is most important.
/episode/index/show/elite/id/28134392
info_outline
Profit with Purpose: Navigating the Business of Justice with Lisa Wise
09/18/2023
Profit with Purpose: Navigating the Business of Justice with Lisa Wise
co-owners of , Interview Lisa Wise about her captivating story of growing up in challenging circumstances, her early experiences as a relentless entrepreneur, and her transition into the realm of property management with a unique and compassionate approach. What You’ll Learn In This Episode: How to foster an inclusive workplace. How to align your business with core values. How to become an influential leader. Quotes: "When you're not thinking about creative consumption and creative procurement, that's a very practical and tangible way of saying, can I do good and save money at the same time and time you can, there are so many ways of looking at things that can impact your business favorably and impact the world favorably." (07:42) "You can get places faster by being curious yourself about who's done things well and reteach yourself how to lead in a way that makes sense and feels fulfilling to you and to the people you're leading and a well led organization will always be more attractive." (14:10) "So that diversity, authentic diversity, where you have. Young people, older people from different kinds of backgrounds. It really does break down those binary assumptions that we make about each other and feeling like you're boxed in." (19:45) About Lisa Wise: Lisa is the founder + chief strategist of , a family of real estate management companies in Washington, D.C. is a purpose-driven, values-based company that offers a new model for business in a world that will increasingly depend on companies to contribute to stronger and more sustainable communities. Lisa’s passion for the hands-on work of “landladying” took shape 25 years ago when she purchased a little historic adobe duplex in Tucson, Arizona. Property management had always been her side hustle, but in 2008, landladying for a living started to sound good, so she gave up her nonprofit political work knowing she could deliver real managing homes. Today, keeps 65 folks employed and aggregates over 6.5 million in business annually. All told all together, they manage over two billion dollars in real estate, and with her team, she built the companies one door at a time.
/episode/index/show/elite/id/28046400
info_outline
Mastering Modern Advertising Strategies with Mary Ann Pruitt
09/11/2023
Mastering Modern Advertising Strategies with Mary Ann Pruitt
co-owners of , Interview Mary Ann Pruitt about the keys to crafting compelling video content, navigating the complexities of AI in marketing, and ensuring a memorable and valuable experience for your target audience. What You’ll Learn In This Episode: How to customize your advertising. How to diversify your advertising. How to leverage AI in marketing. Quotes: "Traditional marketing is not dead. We have to use each tactic and its strength, but we do have to start using them together. We have to look at the strengths in traditional, and the strengths in digital." (04:17) "Each generation consumes media differently, and also expects something different out of their media." (11:07) "We've been forward focused on AI for years, but I like to say human driven AI, because your AI is only as good as the information you're giving it." (17:16) About Mary Ann Pruitt: Mary Ann started her career in media by working as a senior sales executive for some of the nation’s largest media outlets. After discovering her talent and love for all things media strategy, she founded Mosaic as a way to provide niche expert experience to agencies and marketing departments across the country. Her hard work and savvy strategy skills have led Mosaic to year-over-year growth, and has expanded her impact as an industry leader in all things traditional, digital, and everything in between. Reflecting this is a 2020 award from Cynopsis Media naming her as a Top Woman in Media. Mary Ann’s hands-on approach ensures she understands the moving parts of Mosaic at all times, allowing her to provide tailored insight and guidance to the Mosaic team and her clients. Client success is her number one priority and how she measures her own accomplishments, all of which is apparent in her tireless drive and strategic approach to every project.
/episode/index/show/elite/id/28014816
info_outline
Mastering Business Acquisitions: Strategies for Buying and Selling Businesses with Jonathan Jay
09/04/2023
Mastering Business Acquisitions: Strategies for Buying and Selling Businesses with Jonathan Jay
co-owners of , Interview Jonathan Jay about finding motivated sellers, leveraging other people's money for acquisitions, and setting up businesses to be sold profitably. What You’ll Learn In This Episode: How to buy a sustainable business. How to leverage other people's money. How to plan strategically for business sales. Quotes: "You are buying a business, not a job. Go for larger businesses that can support a management team, so you don't end up just operating the business day to day." (03:30) "The earlier you start the planning process, the better. And it's all about systemizing your business to make it easier for someone to buy it." (11:06) "You need to know how to buy a business, so you can control the deal and make it very much your deal." (17:42) About Jonathan Jay: Jonathan Jay has been an entrepreneur since dropping out of university at age 19. Now 50 years old, he has built businesses in publishing, digital marketing, adult education and coaching, and preschool education and sold each of them. During the pandemic, he made 48 business acquisitions to create the 4th largest group in his sector in under three years. One notable deal was buying a £5m annual revenue digital marketing company from its Private Equity owner for just £1 and selling it for £1.3m just eleven months later. He is an advocate of a healthy work-life balance, suffering mental and physical burnout, and believes you can achieve success without business taking over your life! He now helps other people buy businesses and helps them avoid the expensive mistakes - as he says he has made them all!
/episode/index/show/elite/id/27925584
info_outline
Unlocking Work-Life Harmony and Empowering Teens with Marla Albertie
08/28/2023
Unlocking Work-Life Harmony and Empowering Teens with Marla Albertie
co-owners of , interview Marla Albertie, the founder of Truth Speaks Group, about achieving work-life integration, breaking free from the traditional concept of balance, and finding harmony in our everyday lives. What You’ll Learn In This Episode: How to Shift Your Mindset from Balance to Integration How to Make Small, Consistent Efforts How to Empower Teens with Essential Life Skills Quotes: "Change your mindset. When you balance something, you are having to learn to think differently about your life." (05:15) "Start small and be consistent. Dedicate just a few minutes each day to your goals, and you'll be amazed at the progress you can achieve over time." (07:39) You have to believe in your idea first. Before you get on the bandwagon. You have to first believe that you need that coaching." (15:47) About Marla Albertie: Marla J. Albertie, has lived on board a United States carrier therefore, she feels she is unstoppable. As a native of Jacksonville, Florida she loves to read, travel, and shop. Many of her travels have been on cruises as she has taken 11 thus far. Marla believes life is a journey and we all can create the life we want so why not; you only live this life once. As an energetic visionary, she is the owner and founder of the TruthSpeaksGroup LLC, a multi-media coaching company that creates strategies and solutions for work-life integration/harmony (WLI/H).
/episode/index/show/elite/id/27872028
info_outline
Empowering Moms to Achieve Freedom and Success with Lauren Golden
08/21/2023
Empowering Moms to Achieve Freedom and Success with Lauren Golden
co-owners of , interview Lauren Golden about identifying your unique skillset, finding the low-hanging fruit of freelance opportunities, and building a thriving freelance business from the ground up. What You’ll Learn In This Episode: How to leverage AI. How to identify your strengths. How to freelance and be a Mom. Quotes: "Robots aren't humans. They don't have the emotional intelligence that a human can bring to the table, however, you can actually train AI to understand your client's voice." (11:56) "Confidence isn't what you need. You need courage. You are gonna feel afraid. I feel afraid all the time. I've just now got eight years of getting my reps in, and doing it anyway." (12:47) "Take that first courageous step. I promise you everybody who's already gone before you probably was scared too." (13:41) About Lauren Golden: Lauren Golden loves helping mamas free themselves from the 9-5 grind. She launched The Free Mama Movement to show working moms that they don't have to choose between family and financial stability. Hundreds of families today are happier and more fulfilled thanks to Lauren and her online programs. Whether you're a single mom, a military mom, or a mom in a two-parent family who doesn't want to sacrifice your time with your babies in order to provide for them, Lauren wants you to know that you don't have to. Today, as the fearless leader of The Free Mama Movement and a thriving community of tens of thousands of women, Lauren is passionate about showing other moms how to start and run a successful freelancing business from home. In The Free Mama: How To Work From Home, Control Your Schedule and Make More Money, she shares her own story - along with plenty of practical advice for anyone looking to leave the 9-5 behind and make a real living from home.In addition to her self-paced program, Lauren also works one-on-one with motivated mamas who want to get their businesses up and running fast. Her talks on freelancing, building a business and making over your mindset, and other relevant topics resonate with women around the world.
/episode/index/show/elite/id/27808959
info_outline
From Guinness Records to Lifelong E-Learning with James Cluskey
08/14/2023
From Guinness Records to Lifelong E-Learning with James Cluskey
Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview James Cluskey a former professional tennis player about his inspiring journey from the court to eLearning, a groundbreaking platform focused on personal growth and soft skills. What You’ll Learn In This Episode: How to develop soft skills. How to continue learning. How to motivate others. Quotes: "So my vision was that a user will come to a class, they invest in their personal professional development. They're doing good for themselves, but then they're doing good for someone else somewhere else. And really that's what we're building out. So this community around performance, around soft skill development." (03:16) "People want to be invested in, they want to make a difference. They wanna have a positive impact in the world. So I really believe they want to learn and crave to be better" (06:49) "It's difficult to do things alone. I think I know that better than anyone in terms of, me being a professional tennis player, it's an individual sport, but you have a team behind you of people that are in your corner." (09:04) About James Cluskey: A graduate of LSU James played professional tennis from 2010 to 2015, He had a career high ranking of 145 ATP and played Davis Cup for Ireland from 2006 to 2015. He is a Guinness World Record holder for the longest doubles match playing for 60 hours continuous tennis. He is the founder of HC Collective. James believes in human interaction whether that’s in person or remotely. He is passionate connecting people in order to develop their life and career.
/episode/index/show/elite/id/27748206
info_outline
Beyond Marketing Basics: Exploring Demand Generation with Deanna Shimota
08/09/2023
Beyond Marketing Basics: Exploring Demand Generation with Deanna Shimota
co-owners of , interview Deanna Shimota about mastering B2B and B2C marketing with a focus on demand generation and content automation. What You’ll Learn In This Episode: How to create a digital footprint. How to manage your media channels. How to implement demand generation. Quotes: "The way I look at it, lead generation and demand generation are actually very different marketing strategies. With lead generation, your marketing programs are only focusing on capturing the companies that are in market to buy right now. Demand generation has a focus in driving value, including consumers who are not looking to buy right now." (04:42) "If you've got this unique point of view in the story and it's very targeted to your ideal customer profile, You start to resonate more with them and you give them a reason to want to follow along." (11:21) "Sometimes we just have to pick a few things and do them really well and have the patience to let them work." (21:34) About Deanna Shimota: Deanna is the CEO of GrowthMode Marketing. At GrowthMode, they are a team of seasoned B2B marketers with a shared love for all things marketing. They blend the art and science of marketing to align with client goals and focus on achieving the results businesses need. She has made it her mission to know everything about B2B marketing. Deanna is on the top of every tech trend and social media modulation. While she skates on the cutting edge of marketing innovation, she stays grounded in a foundation of solid marketing principles. She has used her skills and expertise to catapult multiple technology companies into high-growth mode. Now, she leads GrowthMode Marketing with the goal to help other organizations travel down this same path of success.
/episode/index/show/elite/id/27705345
info_outline
Mastering the Selling Staircase: A Guide to Closing Conversions with Nikki Rausch
08/01/2023
Mastering the Selling Staircase: A Guide to Closing Conversions with Nikki Rausch
co-owners of , interview Nikki Rausch about some of the biggest challenges in business including sales, leads, and conversions. What You’ll Learn In This Episode: How to master the selling staircase. How to increase your conversion rate. How to define a budget for your client. Quotes: "Speech, for instance. This is a really simple one everybody can do, is when you're in a conversation with somebody as you listen, are they a fast talker or do they really take their time? Being willing to adjust your rate of speech just a little bit, allows them to be more comfortable in the conversation." (03:51) "A proposal is where you start to sell because you now understand what their need is, and now what you're gonna do is you're gonna really step into your place of authority and you are gonna recommend a solution to meet the need or solve the problem." (10:44) "Now, they might not know the answer, but when you can ask a really direct question like that, oftentimes our brains are like Google. And if you give our brain a really direct question, oftentimes an answer will bubble to the surface that we don't even know is there yet. (15:33) About Nikki Rausch: Nikki Rausch integrates her 25+ years of experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, sharing with her clients the same approaches that led to her shattering sales records in her industry and receiving multiple “top producer” awards along the way. Nikki has received numerous sales awards, shattered sales records across industries, and was featured in Female Entrepreneur Magazine. A sought-after speaker, she regularly shares the results of success through illuminating keynote addresses and business-changing workshops. Her robust Sales Maven Society ignites game-changing outcomes for clients. Many of whom have also reaped the benefits of her immersive VIP consultations.
/episode/index/show/elite/id/27627711
info_outline
Unleashing the Champion Within: Transforming Your Life with Jim Harshaw Jr.
07/24/2023
Unleashing the Champion Within: Transforming Your Life with Jim Harshaw Jr.
co-owners of , interview Jim Harshaw Jr. about inspiring others to unlock their full potential. What You’ll Learn In This Episode: How to embrace failure. How to transform your life for success. How to benefit from an executive coach. Quotes: "When you look at the highest performers in the world who I've had a chance to interview on my podcast, whether it's in business or navy seals or athletics or you name it, failure is a necessary ingredient of success." (05:32) "This version of hitting the pause button, stepping back, working with the coach, journaling, taking a retreat annually with their spouse or with their company. It was this version of hitting the pause button. And so I've coined a term for this concept, and I call it the productive pause, and this is the secret." (11:07 "That's why we need this person outside of us. That's why we need this coach who's saying, wait a second, I think you're biting off a little more than you can chew here." (16:00) About Jim Harshaw Jr: Failure, struggle and setbacks are not only an inevitable part of life but a necessary step on the path to success. Jim Harshaw has learned many life lessons on the wrestling mat. Having won three ACC Championships for the University of Virginia, trained at the Olympic Training Center and competed overseas for Team USA he has experienced significant triumph and devastating defeat. He shares those powerful lessons of failure, struggle and setback to empower his audiences to overcome their own challenges and achieve success despite their inevitable failures. Jim has consulted with businesses, non-profits and athletic programs nationwide in regards to marketing, fundraising, lead generation, communications, and brand building. He has presented at over a dozen state and national conventions on the topics of fundraising, donor relations and marketing. Jim's entrepreneurial experience is broad from having raised angel capital to develop a web based software to founding a Charlottesville-based service business that he sold that is still in operation.
/episode/index/show/elite/id/27551433
info_outline
Reinventing Yourself and Embracing Career Change with Lary Barton
07/17/2023
Reinventing Yourself and Embracing Career Change with Lary Barton
co-owners of , interview Lary Barton about career transitioning and finding your business success. What You’ll Learn In This Episode: How to align yourself for success. How to apply the connector philosophy. How to learn self confidence. Quotes: "If you will just shut up long enough, everybody's got a story, but you've gotta shut up long enough for them to tell you. Those words ring in my head all the time." (11:13) "If you don't invest in yourself, then how do you invest in others? How do you build others up? How do you be the best? Whatever you do, how do you live your best life if you don't actually know who you are?" (13:33) "Success in life is watching other people become successful and knowing you had a part in it. Not telling the world that you had a part in it, but just actually knowing it in here." (16:43) About Lary Barton: Lary Barton is committed to excellence, he listens and guides his buyers to a purchase that suits their needs and assists sellers in “hitting the mark” with pricing. Lary has a proven record of over 40 years of exceptional customer service and knows the client always comes first. He relishes the opportunity to employ his impressive sales experience to achieve the goal of making his client’s dreams come true. As a native of Houston, Lary is an expert in the Houston area home market. Whether you or someone you know are looking for a single-family home or high-rise, Lary can open the right doors today. Lary believes that honesty, integrity, humility and an eye for detail are qualities that make him an asset to all his clients at Martha Turner Sotheby’s International Realty. Trust is the foundation for any great relationship, so establishing trust is key to Lary’s sales approach. He helps with the staging of his listings, recognizing the importance of presentation in making the sale.
/episode/index/show/elite/id/27482370
info_outline
Investing for Success: Strategies and Tips for Financial Growth with Lynda Paul
07/10/2023
Investing for Success: Strategies and Tips for Financial Growth with Lynda Paul
co-owners of , interview Lynda Paul about the world of finance, investments, and financial planning. Including strategies for achieving work-life balance. What You’ll Learn In This Episode: How to plan for your retirement. How A.I is affecting the financial industry. How to structure entities. Quotes: "There are lot of moving parts and the only thing that's constant is change. The tax law changes. We change as individuals. Our plans change. And so, and life throws in a few curve balls as we go. So yeah, financial planning is is a moving target." (05:03) "With a financial advisor, you have a partner and I review these things once a year with my clients. Now if nothing has changed, I just say, you know what, nothing has changed. But it's always a good idea to keep eyes on your estate plan because things do change. Tax law changes." (15:36) "The bank is an intermediary, right? So there's the third party, they facilitate the transaction, but with cryptocurrency and the blockchain and all those things. They are trying to remove the middle guy and have you go to the two parties to communicate yourself and eliminate the middleman." (22:46) About Lynda Paul: Lynda Paul is the owner, founder, and chief investment advisor of Sound Money Management, Inc., RIA, an independent Registered Investment Advisory firm in San Antonio, Texas. She is a Certified Financial Planner® professional and an inactive CPA. With an undergraduate degree in corporate finance from Ball State University and a master’s degree in finance and marketing from Keller Graduate School of Management, Lynda is celebrating 28 years serving the needs of her clients in a spectacular way, operating her firm as a fiduciary. Lynda believes that when it comes to choosing a financial planner, independence, trust, and competence are foundational virtues. She has helped more than 500 clients achieve their financial goals and manages millions of dollars for her clients around the country.
/episode/index/show/elite/id/27422115
info_outline
Navigating Complex Contracts for Optimal Outcomes with Jeanette Nyden
07/03/2023
Navigating Complex Contracts for Optimal Outcomes with Jeanette Nyden
co-owners of , interview Jeanette Nyden an experienced lawyer and negotiator. In this episode, they discuss contract negotiation, providing valuable insights and practical tips to help listeners secure the best deals and navigate complex pricing mechanisms. What You’ll Learn In This Episode: How to negotiate contracts. How to identify risk. How to do a tradeoff. Quotes: "The problem is that, you know, sales service providers, they want time and materials cuz they're not a hundred percent sure what's going on, what they're gonna meet when they get in there and start working on it. The business objectives are not crystal clear, so they could lose money on a fixed fee." (03:47) "When you can deeply listen and you can make the message that you are trying to convey attractive to the listener, you're more likely to reach an agreement." (07:42) "We need to build the contract right in the first place. And if you are the receiving end of someone else's contract, then you really do have to get an expert in that industry to be able to read it and review it and issue spot." (13:07) About Jeanette Nyden: Jeanette Nyden is an accomplished author, co-authoring 4 books on contract management, including "The Contract Professional’s Playbook" and "Getting to We." She is also a co-creator of online training programs for contract, sales, and procurement professionals. With extensive experience in negotiations, she has successfully handled deals ranging from preferred-vendor agreements to outsourcing contracts worth hundreds of millions of dollars. Jeanette has trained contract professionals at Fortune 50 corporations and various companies generating substantial annual revenue. Additionally, she has taught as an adjunct professor at Seattle University and the University of Tennessee's Center for Executive Education. Jeanette holds a Juris Doctorate from Southern Illinois University and is licensed to practice law in Washington State.
/episode/index/show/elite/id/27357030
info_outline
Overcoming Marketing Obstacles to Create a Lifetime of Abundance with Tony Wang
06/26/2023
Overcoming Marketing Obstacles to Create a Lifetime of Abundance with Tony Wang
co-owners of , interview Tony Wang about how to overcome business obstacles and upgrade your core identity around money for a lifetime of fulfillment and abundance. What You’ll Learn In This Episode: How to overcome your limiting beliefs. How to achieve your business goals. How to market to the right niche. Quotes: "I'd say the most important thing before anything else is just understand who you are marketing and selling to. And the biggest mistake I see people is they're so, so wrapped up in their own services and their own products that they forget that it's really there to solve someone's problem." (03:35) "So you would change the mechanism and that's how you stand out is by making it more believable, by introducing a new mechanism, something people haven't heard before." (06:59) "I would say from an ad perspective on how to get someone to click on the ad it's really just about grabbing their attention and making it relevant so you can apply this same idea to funnels." (11:22) About Tony Wang: Tony Wang is a business coach and mentor who helps business leaders and entrepreneurs redesign their thoughts, emotions and beliefs in order to create a more fulfilling life. He helps his clients overcome their negative mental patterns and unconscious self-sabotaging patterns to achieve more success and happiness in their lives. Tony's approach to coaching is based on the idea that our compulsive mental and emotional responses influence our behavior and shape our reality. He helps clients dissolve the root cause of their unwanted mental patterns that hold them back from unlocking their full potential and consciously creating the life they truly desire.
/episode/index/show/elite/id/27277449
info_outline
From Frustration to Fulfillment: Navigating Life's Crossroads with David & Colton Chorpenning
06/19/2023
From Frustration to Fulfillment: Navigating Life's Crossroads with David & Colton Chorpenning
co-owners of , interview father-son duo David and Colton Chorpenning about their new book titled "What The F*ck is Next?" If you're tired of settling and want to take control of your own destiny, this is a must listen! What You’ll Learn In This Episode: How to set life goals. How to find your life path. How to adjust to the unexpected. Quotes: "Once I had moved out there, a recruiter reached out to me and it was because I created this intention and designed my life around achieving this goal. I've been at Google now for four years, so, the process has worked amazing for me." (03:18) "A key to the process is answering all the questions that you have, identifying the things that you've been good at that you like to do and then figuring out a way to prioritize those for the next 30 to 60 days and get started. What's next in that one area of your life?" (10:13) "Writing down your goal, just making it so much more serious and important and actually consequential to you so that you'll stick to it much more effectively." (16:53) About David & Colton Chorpenning: David is the co-author of , a book he wrote with his son, Colton Chorpenning, to help people use intention to have greater happiness, fulfillment and success. David has a Counseling and Human Services PhD and has helped adults of all ages connect to their strengths, and what they love to create the life they most desire. Colton has followed the Process outlined in the book to achieve his greatest intentions, including traveling to 16+ countries and getting a position at Google, where he now works as a Senior Interactive Producer for Nest and Pixel. Colton has also used this Process to design a digitally nomadic lifestyle without compromising wealth generation or a career. In addition to his work at Google, he is a real estate investor, producer of an independent Sci-Fi film, and management and marketing advisor to artists.
/episode/index/show/elite/id/27208629
info_outline
Revolutionizing The Automotive Industry with Maximilian Wühr
06/13/2023
Revolutionizing The Automotive Industry with Maximilian Wühr
co-owners of , interview Maximilian Wühr about how his background in economics and his passion for building companies led him to this unique venture, and learn about the coincidences and experiences that shaped his path in the automotive industry. What You’ll Learn In This Episode: How to collaborate for success. How to have imagination in problem-solving. How to have mission-driven clarity. Quotes: "So we partner together with the existing ecosystem, buy these vehicles, and then you simply get a consumer that signs up for a six or 12 month subscription. And after that subscription, we basically return the car either to a dealership or to the manufacturer directly." (04:03) "Having that mission is, The first aspect that already gives a lot of clarity, but then on the next step, you also need to have all the resources to achieve these missions. And that's oftentimes where companies fall apart." (10:39) "If you really set your mind to it, if you really wanna solve a problem, with a little bit of fantasy, with a little bit of imagination, you will be able to adjust these toolings and you might be surprised at how far you would come." (15:20) About Maximilian Wühr: We're revolutionizing conventional car ownership and making driving with FINN as easy as buying shoes online. An instant, flexible car subscription from your favorite brands that includes everything except for fuel. With the fully digital process, you save not only time and effort but also avoid high costs. No more annoying service station visits and no hidden costs. Just give it a try! Sustainable mobility is at the heart of FINN. That's why we facilitate your entry into electric and hybrid mobility. In addition, we offset the CO2 emissions of your car by supporting selected climate projects. You can focus on driving instead of having to feel guilty about environmental consequences!
/episode/index/show/elite/id/27163980
info_outline
Navigating Business Setbacks: Jenn Foster and Melanie Johnson's Guide to Recovery
05/22/2023
Navigating Business Setbacks: Jenn Foster and Melanie Johnson's Guide to Recovery
co-owners of , discuss the realities of business setbacks and how to recover from them. From unexpected account suspensions to revenue loss during challenging times, they share personal experiences and discuss strategies for overcoming obstacles and thriving in the face of adversity. What You’ll Learn in this Episode: How to pivot your business. How to learn what you can control. How to rely on something that isn't in control. Quotes: "What you have to do is think kind of outside the box of what you can control." (04:46) "Usually if one door closes, another door always opens, look for the door. Just remember, don't plan to stay in that hallway long and keep your eyes open for those doors to open 'em up and find out where the new path is for you to go and stay positive." (14:21) "It just goes to show like whatever you're doing, If you're relying on something that's not in your control, like Google or Instagram or Amazon, then you have to be able to pivot and change or look at how can I make this work in a different way?" (15:33) About Melanie and Jenn: Writing is just the beginning. It’s about ensuring your book helps you smartly grow your brand, business, and credibility. Founders Melanie Johnson and Jenn Foster built Elite Online Publishing with a singular purpose in mind: to empower you to deliver authority in every word you write. They, along with their team of experienced publishers, deliver a high-touch and high-impact experience for creating, publishing, and marketing #1 bestselling books. In fact, they are passionate about more than telling great stories. They are adamant about proving the value of your perspective and expertise by ensuring you become a #1 bestselling author. So much so, they guarantee it. No matter where you are in the book writing process, Elite Online Publishing is your partner for creating, publishing, and marketing your #1 bestselling book.
/episode/index/show/elite/id/26932080
info_outline
Strategic Commerce: Online Business Positioning and Sales with Nate Lind
05/15/2023
Strategic Commerce: Online Business Positioning and Sales with Nate Lind
co-owners of , interview Nate Lind about the world of digital businesses, e-commerce, technology, SaaS, and more. Gain valuable insights on positioning and selling your digital business in today's world. What You’ll Learn in this Episode: How to position your company to sell. How to predict your cashflow. How long it takes to sell a business. Quotes: "Have a liquidity event, put some money in the bank. Go put some of that into, upcoming slump in real estate. Buy something, multi-family, get some income from an industry that's more likely to be more passive than your operating entity." (07:13) "I like to try to have a little buffer in the asking price of the business so we can concede, some points that I see will come up, and not be such a big deal that it blows up over a hundred thousand dollars worth of salary." (12:35) "You're gonna have to think through those tax incentives. What your tax burden's gonna be. And you just need to remember that whatever cash you're gonna take out of the sale, and you're gonna spend on a new house or a new car, or paying off debt, that's gonna get taxed." (20:24) About Nate Lind: Nate Lind, is an American entrepreneur, triathlete, author and business broker. Reading Rich Dad Poor Dad inspired Lind to dream of financial freedom and passive income. He exited his first company in 2016, which was an e-commerce technology to a shopping cart platform. Lind learned that selling a company and using the proceeds to buy passive income was far easier than trying to run it passively. Nate sells companies like Realtors sell homes. He is a business broker at Website Closers, the largest marketplace of $1 million to $150 million dollar Internet, Technology and E-commerce businesses. There are 167,000 buyers looking at 103 client businesses for sale right now. This year they will sell over 300 companies to their private network.
/episode/index/show/elite/id/26856777
info_outline
Unleashing Creativity in Your Business using AI with Melanie Johnson and Jenn Foster
05/01/2023
Unleashing Creativity in Your Business using AI with Melanie Johnson and Jenn Foster
co-owners of , discuss the importance of innovation in personal, business, and family life. With technology advancing at such a rapid pace, it's crucial to keep up with the latest trends and ideas. What You’ll Learn in this Episode: How to use AI tools to help you write. How to use AI tools to create short videos. How to innovate and stay on top of trends. Quotes: "AI has the tools, but I love how we can humanize it and actually edit it and make it our own, and not just do word for word what the artificial intelligence tells us to use." (04:20) "We have always known that video helps people to know, like, and trust you because they can see your face, they can learn about you." (09:39) "Innovation is looking at it from the point of view of not serving your company so much, but how do you serve your client best." (16:42) About Melanie and Jenn: Writing is just the beginning. It’s about ensuring your book helps you smartly grow your brand, business, and credibility. Founders Melanie Johnson and Jenn Foster built Elite Online Publishing with a singular purpose in mind: to empower you to deliver authority in every word you write. They, along with their team of experienced publishers, deliver a high-touch and high-impact experience for creating, publishing, and marketing #1 bestselling books. In fact, they are passionate about more than telling great stories. They are adamant about proving the value of your perspective and expertise by ensuring you become a #1 bestselling author. So much so, they guarantee it. No matter where you are in the book writing process, Elite Online Publishing is your partner for creating, publishing, and marketing your #1 bestselling book.
/episode/index/show/elite/id/26721729
info_outline
Achieving Optimal Health and Fitness with Sir Darren Jacklin
04/25/2023
Achieving Optimal Health and Fitness with Sir Darren Jacklin
Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Sir Darren Jacklin about his inspiring journey and his tips on how to achieve optimal health and fitness, and beat the odds of age-related decline. What You’ll Learn in this Episode: How to conquer fear. How to live a healthy lifestyle. How to giveback to the community. Quotes: "Your brain's job is to protect you and keep you safe. Protection and survival. So that's what your brain's job is to do, protect you and keep you safe. But here's the thing the fear is real, but the threat is not." (09:23) "My life is difficult compared to what? Gimme a whole different reframe of my mindset thinking I am selling outta my limitations here. I'm playing way too small in my life." (16:30) "When you're out hiking, behavior never lies. I always watch people's feet, not their lips, because behavior never lies. A lot of people listen to what people say. I watch what they do." (26:22) About Sir Darren Jacklin: For over 23 years, Darren Jacklin has travelled 4 continents and personally trained and developed over 1 million people in over 48 countries. He has mentored entrepreneurs and business owners on specific and measurable strategies. These strategies have then been implemented into businesses to increase income, transform obstacles into cash flow and turn passion into profits. Darren has an uncanny ability to increase wealth and success by uncovering hidden assets, overlooked opportunities and undervalued possibilities. Passionate about making a difference in people’s lives, today, Darren is also working as a PhilanthroInvestor. He is committed in expanding his cash flow investment portfolio. His Private Family Foundation called Leaders Yielding to New Knowledge (LY2NK) is helping support the creation and site of a new sustainable school in the slums of Kampala, Uganda, East Africa.
/episode/index/show/elite/id/26649177
info_outline
Revamp Your Nutrition and Transform Your Life with Cassidy Gundersen
04/19/2023
Revamp Your Nutrition and Transform Your Life with Cassidy Gundersen
co-owners of , interview Cassidy Gundersen about how small adjustments to our nutrition can have a big impact on well-being, and be inspired to make positive changes in our own lives. What You’ll Learn in this Episode: How to start eating healthier. How to assess your bodies needs. How to use food to fight disease. Quotes: "Once I got my doctorate I was able to reverse all these diseases I had. So I wanted to start a practice a little bit different than what anybody else was doing." (06:36) "The next step I tell people, eat real foods, mostly plants and eat 'em in their whole form as close to their natural state as. I feel like the biggest thing for people is making swaps, healthy swaps. So it's not just depriving yourself of food." (10:29) "So eating more natural foods can help us do that, but I say we need to listen to our body because different people can handle different things." (19:52) About Cassidy Gundersen: Cassidy is a PhD student, author, and nutritionist who is also the owner and CEO of Spiro Health and Wellness. Her mission is to help people overcome health issues and improve their well-being by utilizing data-backed nutritional principles. Her interest in health and nutrition began when she experienced chronic health complications and found little help from medical professionals. She decided to pursue education to help others who were struggling with similar issues. Although her previous experience lies in marketing and writing, her passion is in health and nutrition. Cassidy has over 6 years of experience in social media management and digital marketing. she has worked with various brands such as Bill and Melinda Gates Foundation, Estee Lauder, Buick, Dyson, Dolby, Zillow, Disney, Cost Plus World Market, Chatbooks, Ubisoft, ABC Mouse, and Pepe Jeans. Despite having a successful career in marketing, she left the industry to pursue her passion for health and wellness.
/episode/index/show/elite/id/26595453
info_outline
Book Writing Tips and Publishing Journey with Ghost Writer Shirley Jump
04/11/2023
Book Writing Tips and Publishing Journey with Ghost Writer Shirley Jump
co-owners of , interview Shirley Jump a famous ghostwriter and publisher about her journey into writing and publishing, as well as tips on what it takes to become a bestseller. What You’ll Learn in this Episode: How to know if you need a ghost writer. How to decide which publisher to go with. How to market your book. Quotes: "I believe that when a reader picks up one of my books, either a book I've worked on or one that I've written, they're giving me hours of their life. So I wanna make sure that every minute that they're spending with me is worth it." (04:41) "I explain to all of my clients that it doesn't matter which publishing route you take, you still have to do marketing." (08:31) "The one thing that you can control is having the best possible, most compelling words you can from beginning to end so that you create a book that readers love and that they talk about to their friends." (19:22) About Shirley Jump: Shirley Jump is an award-winning, New York Times, Wall Street Journal, Amazon, and USA Today bestselling author who has published more than 80 books in 24 countries. She has ghostwritten more than fifty books for national celebrities, sports figures, and world-famous coaches. A former newspaper reporter and director of communications for a marketing agency, she specializes in taking the jigsaw puzzle of a client’s idea and transforming it into something that is marketable, engaging, and unique in a crowded marketplace. If you want your words to matter, you’ve come to the right place and the right experts.
/episode/index/show/elite/id/26509287