Home Business Podcast

Start-up, grow and succeed in your own home-based business. Thrive working from home. Interviews with top experts in the home business industry. Entrepreneur profiles and business spotlights. Sponsored by Home Business Magazine. Richard "Capt'n" Henderson, Publisher.

Got ROI? Get a Return on Investment on Your Digital Marketing 04/17/2025

Setting Up to Succeed – She Helps Entrepreneurs Get Their Structure Right 03/07/2025

Flip the Model – Erik Reid Grows His Business By Changing the Rules 02/28/2025

Unlock Your Potential with Scott Haug and the Art of Manifestation 02/16/2025

Couple-Preneurs Kyle & Ariel Tresch Thrive in Business and Relationships 02/11/2025

Plug & Play Franchising for Home-Based Entrepreneurs 01/13/2025

Melissa Core-Caballo Builds Multi-Million Dollar Branding Business 08/02/2024

Melissa Core-Caballo Builds Multi-Million Dollar Branding Business Interview with Melissa Core-Caballo Co-Founder of Dead Horse Branding: We love entrepreneur success stories. And who better than Melissa Core-Caballo? She is the dynamic force behind Dead Horse Branding (), a groundbreaking agency revolutionizing the music and entertainment industries. Melissa's journey from humble beginnings to leading female entrepreneur in the branding world is nothing short of inspiring. Melissa is an expert in key marketing areas such as branding your business, and she’ll share some advice on that in our podcast. Melissa founded Dead Horse Branding and in under five years transformed it from start-up to a multi-million-dollar company. Her roster of clients includes legendary music producer Tony Brown, Universal Music Group, Sony Music, and Warner Music. Melissa has worked with renowned brands such as HGTV, TEDx, and Lionsgate Entertainment. Subjects discussed in podcast include: • Melissa Core-Caballo’s exciting entrepreneur journey • Critical turning points to attaining the success she achieved • What were some of the tougher challenges Melissa faced? • What’s it like working with clientele in the entertainment industry? • Melissa’s work-life balance mindset • Why is branding so important? • Dead Horse Branding’s signature “DH7 branding formula” • What are key things a start-up company should look at to launch their brand? • Ways that a more established company can improve their brand • What is one thing a podcast listener should do tomorrow morning to start building a better brand? Episode Spotlight: City America (CityAmerica.com) Interview Guest [caption id="attachment_172542" align="alignleft" width="643"] Melissa Core-Caballo, Owner of Dead Horse Branding[/caption] Your Host More Links /episode/index/show/homebusiness/id/32416527

Redneck Resilience – A Better Way to Navigate These Uncertain Times 07/25/2024

AI will Create a New Generation of Millionaires – Colin C Campbell 06/12/2024

Brain Glue – Succeed by Making Your Sales Pitches Sticky 05/29/2024

Money-Smart Solopreneur – Protect Your Finances with Money-Girl Laura Adams 05/16/2024

Multi-Million Dollar Mompreneur – Julie Roy Achieves Business Mastery 04/27/2024

Digital Ad Tune-up – GeoFencing & Other Promotional Tactics 12/20/2023

Dynamic Duo – Mother-Daughter Team Soar in Owning Done & Done Home 07/14/2023

AI Your Brand – Karen Tiber Leland Helps Get Your Business Ready for Artificial Intelligence 06/07/2023

James Rosseau – Achieving Success on Your Own Terms 05/26/2023

Efficiency Bitch – Melissa Leon on How Ambitious Women Can Have It All 05/17/2023

Wonderhell - Laura Gassner Otting on Achieving Greater Business Success 04/13/2023

Wonderhell - Laura Gassner Otting on Achieving Greater Business Success Have you had a “Wonder Hell” moment? That time when you have achieved success, which gives you an increased hunger for something bigger? Which leads to a great deal of uncertainty, self-doubt, anxiety and stress. According to best-selling author, international speaker and renowned life coach Laura Gassner Otting (), success is wonderful, but it's also “Hell.” So she has a new book Wonderhell, Why Success Doesn't Feel Like It Should . . . and What to Do About It. Laura dares audiences to find their voice, and generate the confidence needed to tackle larger-than-life challenges. She wants to help you to lead, manage and mentor others to achieve increased business success. Laura’s TEDx on Wonderhell was chosen as an Editor’s Pick, and is quickly approaching 1M views;, and was featured on the TODAY Show, Good Morning America, Oprah Daily, Harvard Business Review, and others. Subjects discussed in Podcast Include: • “Impostor syndrome” - How do we overcome it? • Make your own luck through manifestation and hard work • How can we quiet our perfectionist tendencies and allow ourselves to fail? • Managing our uncertainties and our “what ifs” • Can we better learn from others and accept being a “beginner”? • Creating a community of those who bring out our best – and cutting off those who don’t! • What is one thing you can do tomorrow morning to overcome “Imposter Syndrome”? Subscribe to Home Business TV (https://tinyurl.com/ya4vs6qe). Home-Based Business Start-Up Guide (https://homebusinessmag.com/home-based-business-start-up-guide); Episode Sponsor: Kaeser & Blair * Interview Guest [caption id="attachment_156750" align="alignleft" width="500"] Laura Gassner Otting, author of the book Wonderhell,[/caption] Your Host More Links /episode/index/show/homebusiness/id/26533083

Instagram Unleashed – Corey Walker Talks Latest Marketing with Social Media 04/04/2023

Funnel Fury – Tara Lassiter on Lead Generation in Your Biz 03/17/2023

Gin-Preneur Triumphs – Adam Von Gootkin Breathes New Life Into an Old Industry 12/01/2022

Gin-Preneur Triumphs – Adam Von Gootkin Breathes New Life Into an Old Industry On the home business podcast, we love business start-up stories. Our listeners love to hear profiles of other entrepreneurs. Over the years we have covered many different types of entrepreneurs: Mom Preneurs, Dad-preneurs, crypto-preneurs, zoom-preneurs. But a Gin-Preneur? We didn’t know that the drink known as Gin was still even around! But Adam Von Gootkin, Co-Founder & Chief Executive Officer of Highclere Castle Spirits, proves otherwise. Adam as carved out an impressive market niche in spirits and, in particular, the booming gin industry. Richard “Capt’n’” Henderson interviews Adam to talk about how you can breathe new start-up success into an old and stale traditional market () Subjects discussed in podcast include: • Adam Von Gootkin’s start-up and entrepreneur’s journey • The great grandfather who ran a Prohibition-era speakeasy on the Connecticut River! • Opportunities in the gin and spirits market that Adam targeted as an extension of existing products • Building “cachet” and “panache” in a company’s image to create an attractive brand • What types of marketing produced the high levels of growth that Adam achieved? • Expanding his product’s reach • Hurdles overcome in building an innovative business • Adam’s book: Living Proof: Onyx Moonshine’s Journey to Revive the American Spirit • What does the future hold for Adam’s burgeoning gin and cigar and global portfolio of distinctly authentic brands? Subscribe to Home Business TV (https://tinyurl.com/ya4vs6qe). Home-Based Business Start-Up Guide (https://homebusinessmag.com/home-based-business-start-up-guide); Episode Sponsor Little Jimmy’s Italian Ice * Interview Guest [caption id="attachment_150752" align="alignleft" width="500"] Adam Von Gootkin, CEO of Highclere Castle Spirits[/caption] Your Host /episode/index/show/homebusiness/id/25194168