It's Not About The Money
You don’t need another budget… you need to feel safe with money. It’s Not About The Money is a podcast on women and money mindset for business owners who are done with overgiving, undercharging, and hitting the same income ceiling. Here we talk about the patterns behind your finances and the practical steps to make more, keep more, invest, and build wealth with confidence. We also cover topics around financial coaching and self sabotage with mindset and somatic money incuding nervous system and psychology. Hosted by Catherine Morgan, author, award-winning Financial Wellbeing Speaker, Financial Coach, and trauma-informed coach. Formerly the In Her Financial Shoes Podcast.
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Why Clients Self-Sabotage With Money
02/23/2026
Why Clients Self-Sabotage With Money
In this conversation, I explore the psychological barriers that clients face in making financial decisions, emphasizing the role of emotions and limiting beliefs. Through real-life examples, I illustrate how these factors lead to self-sabotage and offer a framework for financial advisors to help clients recognize and overcome these patterns. This discussion highlights the importance of understanding the emotional underpinnings of financial behavior and provides practical tools for fostering healthier relationships with money. Chapters 00:00 Understanding Client Fear and Self-Sabotage 11:12 Transformative Coaching: A Case Study 13:26 The Money Narratives Clearing Method 18:36 Recognizing Patterns and Limiting Beliefs Resources: 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal The Inherited Money Patterns Keeping You Stuck with the
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2026 Planetary Shifts and the New Economy: How Astrology Is Reshaping Money, Work & Power with Jazze Jervis
02/16/2026
2026 Planetary Shifts and the New Economy: How Astrology Is Reshaping Money, Work & Power with Jazze Jervis
his conversation, Jazze Jervis and I explore the significant shifts occurring in the economy and society, driven by planetary changes. We discuss how these shifts impact our understanding of money, power, and personal value, emphasizing the importance of humaneness, visibility, and nervous system regulation in navigating these changes. Our conversation encourages you to embrace curiosity and authenticity as you adapt to the evolving landscape of business and personal growth. Chapters 00:00 Entering the New Economy 01:56 Planetary Shifts and Their Impact 06:59 Navigating Changes in Business and Life 15:56 The Importance of Humaneness in Business 24:51 Visibility and Authenticity in the New Era 32:12 Nervous System Regulation and Decision Making 42:34 Curiosity and Action in 2026 Resources: Watch the 20 Minute Loom Real Time Video on Check out the 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal The Inherited Money Patterns Keeping You Stuck with the Disclaimer: Educational only, not financial advice. Do your own research and seek regulated advice where appropriate. This podcast contains affiliate links. If you make a purchase through these links, I may earn a small commission at no additional cost to you. I only recommend what I truly believe in.
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Who Are You When AI Can Do What You Do?
02/09/2026
Who Are You When AI Can Do What You Do?
ught: will people still want to hear from me when AI can give them information instantly? I felt panic - who am I if I'm not a content creator? If you've been feeling that uncertainty too, this episode will completely reframe everything, because it's not really about AI at all. Maybe you're worried AI will replace you or your clients won't need you anymore. Here's what I want to explore - what if this is about something we've been avoiding our entire lives: uncertainty. We spend so much time creating certainty in our careers, finances, and identities, then AI reminds us none of this was ever certain to begin with. Today, I'm diving into why uncertainty equals danger in our nervous systems, how every moment of expansion came through uncertainty, and the three Rs to navigate this threshold - release your performance-based identity, reconnect to your inherent worth, and reclaim your irreplaceable humanity, because AI isn't stealing your identity, it's revealing how you relate to uncertainty itself. Chapters 00:00 Navigating Identity in the Age of AI 08:07 Embracing Uncertainty for Growth 17:43 Practices for Managing Uncertainty 24:37 Reclaiming Your Humanity in an AI World 30:27 Building a Relationship with AI Resources: Learn more about the 3 Prompts Framework Here - Watch the 20 Minute Loom Real Time Video on This post contains affiliate links. If you make a purchase through these links, I may earn a small commission at no additional cost to you. I only recommend what I truly believe in and have completed myself. 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal The Inherited Money Patterns Keeping You Stuck with the
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How AI Will Change the Way You Feel About Money
02/02/2026
How AI Will Change the Way You Feel About Money
The way you've been relating to money is about to fundamentally shift, not because of what AI can do, but because of what it's forcing you to feel. Maybe you're overwhelmed by AI, worried about being replaced, or anxious about putting financial information into something that might not be secure. Here's what I've discovered - that fear isn't really about AI at all. When I first started using AI around money, my entire body felt incredible fear: would people still need me? But all those AI fears - will it replace me, am I techie enough, which tool should I choose - they're the exact same money fears that have been showing up for years, just in a new disguise. Today, I'm exploring why AI is holding up a mirror to our three core beliefs about productivity, worth, and scarcity, how to use AI safely without exposing personal information, and why the real question isn't "will AI replace me" but rather "what becomes possible when I stop replacing my humanity with productivity." Chapters 00:00 The Emotional Impact of AI on Money Management 03:31 Practical Tips for Using AI Safely 08:29 Understanding the Root of AI Anxiety 10:19 Core Beliefs About Worth and Productivity 17:54 Identifying Emotions Linked to Money Beliefs 21:38 Reframing AI as a Tool for Transformation 29:19 Navigating AI Without Losing Humanity Resources: Learn more about the 3 Prompts Framework Here - Watch the 20 Minute Loom Real Time Video on This post contains affiliate links. If you make a purchase through these links, I may earn a small commission at no additional cost to you. I only recommend what I truly believe in and have completed myself. 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal The Inherited Money Patterns Keeping You Stuck with the
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5 AI Tools That Changed How I Manage Money (As a Financial Adviser)
01/26/2026
5 AI Tools That Changed How I Manage Money (As a Financial Adviser)
As a former financial adviser, I love to geek out on money apps and AI, and I've tested dozens of tools over the last year with five standing out as absolute game-changers. Today, I'm sharing the five AI tools that will help you make better financial decisions: Claude for spotting spending patterns and acting as your behavioural money therapist, ChatGPT for quick financial scenario planning, Perplexity for fact-checking and researching financial products, Notebook LM which turns boring pension statements into engaging podcasts you can listen to on dog walks, and Snoop which monitors your bills to catch overcharges (it found me two forgotten Amazon Prime subscriptions!). I'm diving into exactly how to use each tool ethically, the specific prompts that get the best results, and why these tools aren't about replacing human advice but about removing the overwhelm that keeps you avoiding your finances - because sometimes the right tool can put £95 back in your pocket in just five minutes. Chapters 00:00 Introduction to AI in Money Management 00:31 Exploring Claude: Your Financial Therapist 10:42 Using ChatGPT for Financial Conversations 19:19 Researching with Perplexity 23:55 Audio Learning with Notebook LMM 28:19 Managing Money with Snoop 32:10 Conclusion: Choosing Your AI Tool Resources: Check out Join me and my mentor online to Learn more about the 3 Prompts Framework Here - Watch the 20 Minute Loom Real Time Video on This post contains affiliate links. If you make a purchase through these links, I may earn a small commission at no additional cost to you. I only recommend what I truly believe in and have completed myself. 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal The Inherited Money Patterns Keeping You Stuck with the
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How to Build Your AI Money Coach
01/19/2026
How to Build Your AI Money Coach
As a former financial adviser who's worked with hundreds of people around money, one of the biggest barriers to good financial management isn't the lack of knowledge - it's that gap between knowing what you should do and actually doing it. This gap is created by overwhelm, decision paralysis, fear that money will run out, or shame from comparing yourself to others. This is where AI, when used properly, can remove that friction in ways I've never seen before. Today, I'm sharing my personal framework for building an AI money coach - not just using ChatGPT for random questions, but creating a personalised tool that actually improves your financial decisions. I'm diving into the three essential elements (context, cues, and clarity), what AI can and cannot do with money, how to build safeguards so you're using it effectively not dangerously, and the exact prompts I use - because the future of personal finance isn't about replacing humans with AI, it's about using AI to bridge the gap between knowing and doing. Chapters 00:00 Bridging the Knowledge-Implementation Gap in Finance 02:48 The Role of AI in Financial Management 06:08 Building Your AI Money Coach: The Framework 08:55 Context: Understanding Your Financial Situation 12:09 Cues: Decision-Making Frameworks for AI 18:01 Clarity: Setting Boundaries for AI Interaction 29:56 Practical Steps to Create Your AI Money Coach35:46 The Future of AI in Personal Finance Resources: Join me and my mentor online to Learn more about the 3 Prompts Framework Here - Watch the 20 Minute Loom Real Time Video on This post contains affiliate links. If you make a purchase through these links, I may earn a small commission at no additional cost to you. I only recommend what I truly believe in and have completed myself. 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal The Inherited Money Patterns Keeping You Stuck with the
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Why You Can't Earn More Than Your Parents Did
01/12/2026
Why You Can't Earn More Than Your Parents Did
Have you ever noticed that no matter how hard you work or how skilled you become, you seem to hit the same income ceiling over and over again? There's a fascinating concept in financial psychology called your financial set point - an unconscious income limit that most of us cap at roughly the same level our parents earned when we were growing up. When you try to exceed this invisible ceiling, your brain literally hits the emergency brake, triggering self-sabotage, guilt, or an overwhelming sense that you don't deserve more. I experienced this myself when my mum saw my bank statement showing over £50,000 in one month and I immediately downplayed it, feeling this deep shame about earning more easily than she ever did. Today, I'm unpacking why your childhood money environment is a stronger predictor of your financial success than your education or business skills, how unconscious loyalty patterns keep you stuck at your parents' income level, and the four essential steps to gradually expand your nervous system's capacity to hold more wealth - because breaking these patterns isn't just about you, it's about resetting the entire financial landscape for the next generation. Chapters 00:00 Understanding Financial Set Points 07:08 The Impact of Childhood on Financial Success 12:52 Identifying Signs of Financial Self-Sabotage 17:39 Breaking the Cycle of Financial Limitation24:48 Tools for Regulating Financial Anxiety Resources: 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal The Inherited Money Patterns Keeping You Stuck with the Check out Listen to and
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Why Financial Freedom Isn't What You Think
01/05/2026
Why Financial Freedom Isn't What You Think
What if the financial freedom you've been told is the one thing you should be focusing on - the independent, the self-sufficient, the doing it all for yourself - is actually the very thing that's been keeping you from the enriched abundant life you're perhaps seeking? On today's show, I want to talk about financial freedom, and it's so interesting that every single book in the personal finance space, including my own book "It's Not About the Money," refers to this topic as a very individual pursuit. I'm exploring why everything we've been taught about financial independence might actually be the very thing stopping us from creating a better life for ourselves and for others around us. Chapters 00:00 Rethinking Financial Freedom 02:35 The Balance of Masculine and Feminine in Money 05:42 Challenging Traditional Financial Paradigms 08:03 The Shift from Independence to Interdependence 10:47 Embracing Community and Collective Wealth 13:12 The Future of Financial Relationships 15:50 The Power of Asking for Help 18:24 Interdependence as a New Paradigm 21:15 Exploring New Financial Models 23:41 Invitation to Collective Action Resources: 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal The Inherited Money Patterns Keeping You Stuck with the Check out
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The Money Visioning Ritual For Goal Setting
12/29/2025
The Money Visioning Ritual For Goal Setting
Today, I'm sharing a practice that has supported me so much I can't even begin to tell you - one that allows for more flow, more ease, and some wiggle room for change. Traditional goal setting attaches your worthiness to a specific outcome, which means your whole body and nervous system code the entire process as a task you're measured against. If you fear failure, setting a goal activates fear instantly and your body goes into contraction. If you fear success - what happens if I actually achieve this? - you unconsciously self-sabotage. Instead, I'm sharing my four-step money visioning ritual that honours the season you're in, brings all parts of yourself along for the journey, and creates a future so exciting and inspiring that you'll want to follow it rather than feeling like you have to push yourself into rigid frameworks. Chapters 00:00 Introduction to Goal Setting Challenges 03:02 The Money Visioning Process 10:47 Creating an Expansive State for Visioning 16:38 Understanding Your Current Season 29:33 Welcoming All Parts of Yourself 39:03 Vividly Embodying Your Vision43:14 Conclusion and Invitation to Action Resources: 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal the Inherited Money Patterns Keeping You Stuck with the Check out Want to Discover
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Make Money STICK: 7 Somatic Resets
12/22/2025
Make Money STICK: 7 Somatic Resets
Is there this part of you that genuinely wants more, but another part of you that's pushing money away? What I'm about to share in today's episode might actually come as a bit of a relief - your money struggles aren't necessarily about what you know or what you don't know, and they're not even really just about what you think or what you believe. I've been able to bottle it all down to seven somatic resets, seven states of being that live in your body, seven ways that your body has essentially learnt to relate to money. I know this because I've lived all seven of them, even with my qualifications as a financial adviser, even whilst sitting across from clients helping them plan and invest their money. I still felt that familiar sensation of stress, tightness in my chest, not believing I was worthy of having money, and that sense that no matter what I did, I couldn't keep hold of it. Today, I'm walking you through all seven of these states - from separation to wholeness, scarcity to sufficiency, independence to interdependence, transactional to relational, forcing to allowing, fear to love, and forever to seasons - what they actually feel like in your body, why they keep you in these patterns, and the very specific invitation that's going to support you in shifting your relationship with money for good. Chapters 00:00 Introduction to Somatic Financial Coaching 02:38 Understanding the Seven States of Being 03:03 State of Separation: Feeling Disconnected from Money 06:07 State of Scarcity: The Illusion of Lack 11:34 State of Independence: The Burden of Self-Reliance 16:57 State of Transaction: Moving to Relationship with Money 21:00 State of Forcing: Transitioning to Allowing 26:08 State of Fear: Embracing Love as a State of Being 31:42 State of Forever: Recognizing Natural Cycles 39:44 Conclusion: Embracing Change and Transformation Resources: 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal the Inherited Money Patterns Keeping You Stuck with the Check out
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Money Myth: More Money Will Solve Your Money Problems
12/15/2025
Money Myth: More Money Will Solve Your Money Problems
How much more money would you need to earn to stop worrying about money? Is it £10,000 more, £20,000, £50,000? I've worked with many clients earning six figures, people who have millions in their bank account, who lie awake at night with the same money anxiety. The myth that more money will solve all of your money problems may be the myth that's keeping you broke - not because you're not earning enough, but because you're chasing a target that never stops moving. Let me tell you about when I finally earned "enough" - I'd spent years convinced that the next pay rise would create certainty and financial stability. When I hit that number at 32, here's what happened: absolutely nothing. The financial anxiety was still there, the hypervigilance around checking my bank balance was still there, and that's when I realised it wasn't an income problem - I had a safety problem. Today, I'm breaking down why this myth is so destructive, how lifestyle creep and attachment patterns scale with your income, and the four practical steps to build genuine safety with money at any income level, because true wealth isn't about your bank balance - it's about healing your relationship with yourself. Chapters 00:00 The Myth of Money Anxiety 03:12 Understanding Financial Anxiety 08:17 The Destructive Patterns of Money Myths 12:58 Attachment Styles and Money 18:14 The Concept of Abundance 22:01 Building a Healthy Relationship with Money Resources: 'It's Not About The Money' Take the Sign up to my Become a Reveal and Heal The Inherited Money Patterns Keeping You Stuck with the
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The Millionaire Mindset Myth: Can You Get Rich Without One?
12/08/2025
The Millionaire Mindset Myth: Can You Get Rich Without One?
How many times have you been told that your money problems are just a mindset issue? That if you're not wealthy yet, it's just because you've got money blocks or you're not aligned? Well, what if I told you that's actually emotional gaslighting designed to keep you blaming yourself instead of seeing the real problems? Welcome to the second episode in my Money Myths series where I'm busting the myths and beliefs that keep you stuck. Today, we're unpacking the myth that says you have to have a millionaire mindset to become wealthy. Now, I talk a lot about mindset - it is incredibly important - but it's not the only thing you need to become a millionaire. This belief glosses over systemic barriers like the gender pay gap, racial discrimination, caring responsibilities, and disability factors that affect your ability to build wealth. It completely bypasses money trauma and shames people for not being positive enough, creating toxic positivity that disconnects you from your actual lived experience. Instead of vision boards and affirmations, I'm sharing why we need to feel safe and grounded with money first, plus four practical steps to build genuine financial resilience that acknowledge both your internal patterns and the external systems working against you. Chapters 00:00 Introduction to Money Myths 02:56 The Millionaire Mindset Myth 05:47 Systemic Barriers to Wealth 09:02 The Impact of Money Trauma 11:57 Financial Education and Access 14:47 Collective Responsibility and Change 18:11 Emotional Responses to Money 20:54 Practical Steps for Financial Safety 24:04 The Importance of Reality in Financial Conversations 27:12 Conclusion and Call to Action Resources: 'It's Not About The Money' Take the Sign up to my Become a Check out other episodes focusing on Money Trauma:
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Budget Myth: Do You Need One to Stop Overspending?
12/01/2025
Budget Myth: Do You Need One to Stop Overspending?
Is getting better with money on your resolution list again this year? Maybe you've already downloaded a budgeting app, promised yourself you're going to track every penny, or sworn that this is the year you finally get it together. Well, here's what no one actually tells you - budgets don't work. If they actually did work, you wouldn't need to keep making the same resolution year after year. Welcome to the first episode in my Money Myths series, where I'm busting the myths and beliefs that keep you stuck and stressed. Today, we're tackling one of the most persistent money myths: "I just need a strict budget to stop overspending." Let me tell you as a recovered emotional overspender, this does not work. Budgets are built on willpower and they ignore the real reasons we overspend - they can actually trigger a response to restriction, create money shame when we don't stick to them, and treat the behaviour of spending rather than how you feel in that moment before you spend. Instead, I'm sharing why a values-based approach works when traditional budgeting fails, plus practical tips for neurodivergent money management and permission to align your spending with what actually matters to you. Chapters 00:00 Introduction to Money Myths 02:48 The Budgeting Myth: Why Budgets Fail 06:04 Reframing Financial Language 08:51 Emotional Spending and Impulse Control 12:13 Values-Based Spending Plans 15:02 Tracking Money Emotions 17:51 The Power of Permission in Financial Decisions Resources: 'It's Not About The Money' Take the Sign up to my Become a Check out other episodes focusing on ADHD:
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Space to Breathe: When Purpose Becomes More Valuable Than Money with Dr Becs Winterborn
11/24/2025
Space to Breathe: When Purpose Becomes More Valuable Than Money with Dr Becs Winterborn
What does it really take to walk away from a six-figure consultant surgeon salary? This week, I'm delighted to chat with Dr Bex Winterborn, who did exactly that after 25 years in the NHS. From experiencing PTSD after losing a colleague during surgery, to burnout during the pandemic, to that pivotal moment when she realised she was avoiding theatre lists - Bex shares her powerful journey of rediscovering purpose beyond the identity she'd held since she was seven years old. We explore the courage it takes to remove the armour and mask we wear in high-pressure careers, why embodying your next chapter before you leap is essential, and how coaching and parts work helped Bex recognise she was multifaceted beyond just being a doctor. If you're in a well-paid job but know there's something bigger calling you, this conversation about finding joy, setting boundaries, and understanding that it's absolutely okay to have different chapters in your life is going to really resonate with you. Chapters 00:00 The Journey of Transitioning from Surgeon to Coach 05:23 Rediscovering Identity and Purpose 10:17 Understanding Parts Work and Its Impact 15:13 Navigating Financial Concerns During Transition 19:20 Breaking Down Hierarchies in Healthcare 24:16 The Power of Language in Transformation 27:44 Embracing Change and Supporting Others Resources: 'It's Not About The Money' Take the Sign up to my Become a with Dr Winterborn Take Becs’
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Breaking Money Cycles: When Breaking Money Cycles Means Breaking Relationships
11/17/2025
Breaking Money Cycles: When Breaking Money Cycles Means Breaking Relationships
I lost one really deep friendship when I started changing my relationship with money - not because I became a different person or got arrogant, but because I stopped being who they needed me to be. What nobody talks about when breaking money cycles is that sometimes the people closest to you have the most invested in keeping you exactly where you are. This is the conversation I've been avoiding since we started this series because it's messy, it's painful, and it doesn't have a tidy solution. But if you've been setting boundaries and healing your relationship with money, you've probably already felt it - that shift, that distance, that uncomfortable realisation that your growth is threatening to some people. Today, I'm talking about the hidden cost of financial healing that nobody really warns you about, the five relationship patterns that can't survive your evolution with money, and the actual conversation scripts you need when relationships begin to shift. Chapters 00:00 The Cost of Financial Healing 02:47 Navigating Relationship Changes 06:11 Identifying Relationship Patterns 11:52 The Impact of Family Dynamics 17:55 Understanding Friendship Dynamics 24:01 Recognizing Growth and Grief 29:51 Effective Communication Strategies36:00 Embracing Change and New Relationships Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Take the Download more resources at Check out by Elizabeth Day
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Breaking Money Cycles: Why You Can't Stop Putting Others First With Money
11/10/2025
Breaking Money Cycles: Why You Can't Stop Putting Others First With Money
What would happen if you stopped holding all the responsibility with money? If you weren't the rescuer or the provider, the generous one - would people still value you and would you still matter? That may sound like a rather odd question, but right now there are thousands of people searching terms like "Why do I always put others first with money?" and "How do I stop feeling guilty spending money on myself?" because so many of us are trapped in what I refer to as the caretaker money cycle, where your mind and your body have literally learnt that giving money away equals safety, love, and worthiness. And that programming is essentially bankrupting your future. Whether you're a business owner who's paying everybody else's salary before your own, a mother funding your adult children's lives whilst living on scraps, a partner who ignores your own needs to keep the peace, or perhaps somebody supporting an aged parent at the expense of your own retirement - the scenario changes, but the pattern is the same. Today, I'm going to show you why financial caretaker exhaustion isn't about being generous, and I'm going to give you an emotional toolkit exercise to help you break free from these cycles, along with some practical steps as well. Chapters 00:00 Breaking the Caretaker Money Cycle 14:09 Understanding Financial Responsibility and Identity 22:17 Practical Steps to Break Free 40:04 Emotional Financial Freedom Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Take the Download more resources at
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Breaking Money Cycles: Debt, Shame and Forgiveness
11/03/2025
Breaking Money Cycles: Debt, Shame and Forgiveness
If money has been feeling rather heavy for you recently, or maybe you're waking up in the middle of the night worrying about money, I want you to first of all know that you are not alone and there is absolutely nothing wrong with you if you have debts. This episode is specifically about debt and shame, and I'm going to be sharing what happened for me when I was in £35,000 of debt - a story I've rarely told publicly because of the deep shame I carried around it for years. The truth is, debt isn't just about the numbers on a statement; it's about the weight of secrecy, the fear of judgement, and the exhausting cycle of hiding your financial reality whilst trying to maintain a successful exterior. Today, I'm pulling back the curtain on my own debt journey, why shame keeps us trapped in destructive patterns, and the exact steps that helped me break free - not just from the debt itself, but from the suffocating belief that owing money meant I was fundamentally broken. Chapters 00:00 Understanding Debt and Shame 10:24 The Emotional Side of Money 15:07 Practical Strategies for Debt Management 24:30 Combining Emotional Healing with Financial Strategies Debt helplines - **StepChange:** 0800 138 1111 - **National Debtline:** 0808 808 4000 - **Citizens Advice:** 0800 144 8848 If you're dealing with ADHD, depression, or anxiety affecting your money behaviours - **get mental health support:** - **Samaritans:** 116 123 (24/7) - **ADHD UK:** adhduk.co.uk - **Mind:** 0300 123 3393 Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Take the Download more resources at Listen to previous podcast episode
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Breaking Money Cycles: The Real Reason You Can't Create Consistent Income (It's Not Your Marketing)
10/27/2025
Breaking Money Cycles: The Real Reason You Can't Create Consistent Income (It's Not Your Marketing)
What if next month's revenue felt as reliable as your morning coffee? As a financial expert who's helped thousands of business founders to steady their income, I can honestly tell you this: you've already done the hard part - people want what you sell. Let's make the good months stick. Feast and famine cycles aren't personal failures, and it's not even your marketing. It's a pattern that your body and your business have learnt to repeat. Today, I'm going to widen your capacity to receive money, to hold and to give, and pair it with some really simple, practical planning strategies so that consistency feels safe and not scary. I'll walk you through a monthly money date and a clear 90-day look ahead so you can spot those revenue cliffs early, plus a gentle body reset that you can use when money speeds up or slows down. No hustle, no shaming, just a calming rhythm to steady, repeatable income. Chapters 00:00 Understanding Feast and Famine Cycles 02:47 Practical Planning for Financial Stability 05:54 Emotional Connections to Money 08:35 Recognizing Patterns in Cash Flow 11:15 Preparing for Revenue Cliffs 14:24 The Role of Body and Mind in Financial Cycles 17:04 Strategies for Managing Cash Flow 19:44 The Importance of Financial Stability Funds 22:30 Navigating Seasonal Fluctuations 25:28 Evolving Pricing Strategies 28:09 Implementing Monthly Money Dates Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Take the Download more resources at Listen to previous podcast episode
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Breaking Money Cycles: Why You Make Your Worst Financial Decisions When You're Overwhelmed
10/20/2025
Breaking Money Cycles: Why You Make Your Worst Financial Decisions When You're Overwhelmed
Have you ever felt so overwhelmed by a money decision that you've Googled "best savings account," opened 17 tabs, read 18 articles, and ended up way more confused than when you started? Here's the trap we all fall into: when we're stressed about money, we think the answer is more information - one more podcast, one more YouTube video, one more expert opinion that will finally make it all make sense. But that information is actually making the overwhelm worse. Today, as a former financial adviser with 20 years of experience, I'm showing you what's actually happening in your brain when you try to make decisions whilst feeling overwhelmed, and why the best thing you can do for your finances might be to stop consuming and start clearing. Research shows we're processing the equivalent of 174 newspapers worth of information every single day, and when we're in information overload, our decision-making shifts from our considered mind to our reactive, survival-orientated brain - which is pretty catastrophic when it comes to making sound financial choices. Chapters 00:00 Understanding Financial Overwhelm 09:37 Clearing Your Mind for Better Decisions 13:52 The Importance of Emotional Regulation in Finance Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Take the Download more resources at
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Breaking Money Cycles: Why You Hide from Your Numbers (And How to Build Financial Courage)
10/13/2025
Breaking Money Cycles: Why You Hide from Your Numbers (And How to Build Financial Courage)
I've spent the last 10 years trying to find the perfect financial management system for my business and personal finances, and here's what I've discovered: it doesn't matter which system you implement if the one thing avoiding the numbers is you. As a qualified financial advisor and somatic money expert, I can tell you with absolute certainty that financial avoidance has nothing to do with lack of financial education - it's a protection response your body has learned. When you retrain that response, money stops feeling like a threat and starts feeling like simple, neutral information. Today, I'm guiding you through one simple somatic money practice that will prove to your body and mind that money is safe, and I'm sharing how I went from three months of complete avoidance to checking my numbers daily with curiosity, joy, and ease. Because here's the truth: you can have all the financial knowledge in the world, but if you can't look at your numbers, you can't use any of it. Chapters 00:00 Introduction to Financial Management and Avoidance 03:22 Understanding Financial Courage and Its Importance 08:36 Transforming Your Relationship with Money 13:26 Overcoming Perfectionism in Financial Practices 17:49 Somatic Money Practice for Financial Confidence 28:12 Building Financial Courage Step-by-Step Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Take the Download more resources at
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Breaking Money Cycles: Why You Self-Sabotage When Things Go Well
10/06/2025
Breaking Money Cycles: Why You Self-Sabotage When Things Go Well
Have you ever achieved a major financial milestone - landed a big client, hit a revenue goal, or finally built up your savings - only to watch yourself systematically self-sabotage it within weeks? Maybe you suddenly took on underpriced work, made an impulsive expensive purchase, or created some drama that torpedoed your success. If this sounds familiar, I need you to understand something crucial: this isn't weakness, it's not a character flaw, and it's not lack of willpower. This is your nervous system literally treating financial success like a threat to your existence. Right now, thousands of people are searching terms like "why do I self-sabotage when things go well" or "why can't I hold onto money" because they're experiencing what I call success dysregulation - where your body cannot tolerate the feeling of having more, so it creates chaos to bring you back to the familiarity of struggle. Today, I'm diving into why you might be getting 80% of the way to your financial goals and then something just happens, and more importantly, how to rewire your nervous system so you can finally keep what you've created. Chapters 00:00 Understanding Financial Self-Sabotage 02:46 The Role of the Nervous System in Money Management 05:52 Success Dysregulation: The Fear of Holding Success 08:35 Patterns of Self-Sabotage in Financial Success 11:22 Exploring the Three Money Zones 14:00 Common Patterns of Financial Dysregulation 17:06 Somatic Practices for Financial Success 19:51 Rewiring Your Nervous System for Success 22:11 Creating a Safe Space for Financial Growth 25:12 The Journey Towards Financial Empowerment Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Take the Download more resources at
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Breaking Money Cycles: Financial Trauma - The Hidden Cost of Being the Affordable Option
09/29/2025
Breaking Money Cycles: Financial Trauma - The Hidden Cost of Being the Affordable Option
If you've ever caught yourself saying "I don't want to price myself out of the market" or felt that familiar guilt creeping in when considering raising your prices, you're about to discover why being the affordable option is actually a financial trauma response. The hidden cost of undercharging isn't just the money you're leaving on the table - it's the cycle of resentment, exhaustion, and trauma responses that keep you trapped in patterns of unworthiness. In my book "It's Not About The Money," I explore how under-earning often starts as a trauma response where we overwork to prove ourselves, yet still feel undeserving. Today, I'm diving into why you've learned that charging less keeps you safe from rejection, but what's really happening is that every time you undercharge, you're training your body to believe you're worth less. This belief doesn't just affect your pricing - it rewires how you show up in every area of your life, creating a perfect storm where all three money zones get hijacked simultaneously. Chapters 00:00 Understanding the Cost of Undercharging 03:14 Exploring the Three Money Zones 05:48 Identifying Symptoms of Under-Earning 09:43 The Impact of Money Trauma 14:08 Body Work and Emotional Connection 19:25 Shifting Perspectives on Pricing Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Take the Download more resources at
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Breaking Money Cycles: Why You Feel Broke Even When You Have Money (10-Minute Daily Fix)
09/22/2025
Breaking Money Cycles: Why You Feel Broke Even When You Have Money (10-Minute Daily Fix)
Have you ever looked at your bank account and thought "this should feel like enough," yet still felt that familiar knot of anxiety in your stomach whenever money came up? You're absolutely not alone in this experience. This week, I'm diving deep into why you can feel broke even when you have money - and it has nothing to do with the actual numbers in your account. The real culprit? Your nervous system and how it's been programmed to recognise what feels "safe" around money. If you grew up hearing "we can't afford that" or witnessed your parents stress about finances, your body has been encoded with those scarcity patterns, even if you're now financially secure as an adult. Today, I'm sharing the 10-minute daily practice that completely rewired my relationship with worthiness and abundance - because the truth is, you can't think your way out of feeling unworthy, you have to feel your way into a new reality. Chapters 00:00 Understanding Financial Anxiety 03:11 Breaking Money Cycles: The Three Money Zones 10:00 Emotional Freedom and Healing Practices 12:14 Heart Breathing: A Transformative Practice 23:52 Rewiring Your Relationship with Money Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Take the Download more resources at
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Breaking Money Cycles: Why Saving More Money Never Makes You Feel Safe
09/15/2025
Breaking Money Cycles: Why Saving More Money Never Makes You Feel Safe
In this deeply personal episode, I explore why having more money often doesn't make us feel safer, and why this isn't actually a money problem - it's a meaning problem. Drawing from my own experience of nearly losing my youngest son Thomas twice in his first five weeks of life, I reveal how our "not enough" programming around money often stems from our deepest fears about being unprepared when someone we love is at risk. Through my three-zone model of receiving, holding, and giving, I break down how these inherited money beliefs create an exhausting cycle where we work harder but can never earn, save, or give enough to feel truly secure - because the issue was never about the money itself, but the unconscious meanings we've attached to it. Chapters 00:00 Understanding the Meaning Problem with Money 03:09 Personal Story: A Life-Changing Moment 09:49 The Three Zone Model of Money Relationships 18:45 Exploring the Receiving Zone 25:04 Navigating the Holding Zone 26:16 The Challenges of the Giving Zone 35:48 Changing Money Patterns and Beliefs Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches.
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Why Hustle Culture is Killing Your Success: The Long-Haul Leadership Revolution with Chris Ducker
09/08/2025
Why Hustle Culture is Killing Your Success: The Long-Haul Leadership Revolution with Chris Ducker
In this episode, I'm joined by Chris Ducker, serial entrepreneur, founder of Youpreneur, and author of the brand new book "The Long-Haul Leader." Chris shares his deeply personal journey from building multi-seven figure businesses whilst burning himself out, to being diagnosed with phase three adrenal failure, depression, and anxiety all in the same day in 2021. What emerged from that breakdown was a complete reimagining of what sustainable success looks like - moving away from hustle culture towards what he calls "long-haul leadership." We explore his Life OS framework with its four key domains, why hobbies aren't frivolous but essential for productivity, and how Chris completely redefined his relationship with money from chasing it to using it as a tool for creating the life he actually wants to live. Chapters 00:00 Introduction to Long Haul Leadership 01:15 The Journey of Burnout and Recovery 03:52 The Impact of Relationships on Leadership 09:43 Exploring the Life Operating System Framework 17:05 The Importance of Hobbies and Personal Mastery 20:57 The Relationship with Money and Self 23:00 The Journey of Entrepreneurship 26:45 Redefining Success and Celebrating Milestones 27:19 Shifting Perspectives on Money Management 29:32 Understanding 'Enough' in Financial Terms 30:59 The Importance of Self-Care and Well-Being 34:21 Creating a Sustainable You Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Discover more about Chris Ducker at Hear Listen to
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Building a Business That Runs Without You with Alexis Kingsbury
09/01/2025
Building a Business That Runs Without You with Alexis Kingsbury
Episode Overview In this episode, I'm joined by Alexis Kingsbury, a multi-entrepreneur who started his first business at just 12 years old, yet failed with six consecutive businesses throughout school and university. After being told by a management consultant that he'd "never be able to build a team" and having his first employee quit saying his company had "no culture, no processes and no proper ways of working," Alexis has gone on to build two successful software businesses and a consulting practice serving over 600 organisations worldwide, including Google, Sony and Pepsi. Most importantly, he's completely removed himself from day-to-day operations and regularly takes trips around Europe with his family. If you've ever felt trapped working in your business rather than on it, this conversation will completely change how you think about scaling sustainably. Chapters 00:00 Introduction to Business Freedom 02:44 Early Business Ventures and Lessons Learned 09:38 Mindset Shifts for Business Growth 15:12 The Importance of Enjoying the Journey 20:54 Building a Business That Runs Without You 29:05 Hiring the Right People for Growth 40:11 What Matters Beyond Money Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches. Discover Listen to the
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From Leukemia to Financial Adviser: How Crisis Shaped My Money Story with Michelle Taylor
08/25/2025
From Leukemia to Financial Adviser: How Crisis Shaped My Money Story with Michelle Taylor
Episode Overview In this episode, I'm delighted to chat with Michelle Taylor, founder of Women in Wealth and host of the "Talk Wealthy to Me" podcast, who shares her incredibly powerful and vulnerable money story. From growing up with two parents who had completely opposite approaches to money, to being diagnosed with leukaemia at 17, to finding herself unable to buy a magazine at the airport because four credit cards were declined - Michelle's journey is a masterclass in resilience and financial transformation. Her story beautifully illustrates how our early money experiences shape us, and more importantly, how we can rewrite our financial narrative at any stage of life. Chapters 00:00 Empowering Women in Wealth 02:39 Michelle's Early Money Experiences 06:29 Overcoming Adversity: The Impact of Illness 11:08 Lessons from Financial Struggles 18:16 Building Resilience Around Money 19:52 Setting Financial Goals and Mindset 23:32 Common Mistakes Entrepreneurs Make 26:20 Finding Your Support System 31:02 Final Thoughts: Betting on Yourself Resources: 'It's Not About The Money' Take the Sign up to my Become a Get my FREE for Coaches.
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How to Break Generational Money Blocks in 7 Days
08/18/2025
How to Break Generational Money Blocks in 7 Days
In this episode, I share a powerful story about a well-known financial celebrity who, despite decades of expertise and clear logical reasons, had been putting off the same property purchase for almost 20 years. What we discovered in our conversation reveals everything about why you might be undercharging, avoiding money conversations, or sabotaging your financial success - and it's not what you think. Through my seven-day money story discovery process, I'll show you how to uncover the hidden inherited survival strategies that have been passed down through three generations, affecting every financial decision you make, even when you logically know better. Chapters 00:00 Understanding Money Fears and Patterns 13:12 The Seven-Day Money Story Discovery Process Resources: 'It's Not About The Money' Take the Sign up to my Become a Watch Get my FREE for Coaches.
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Always Free - How to Become Financially Free with Jason Graystone
08/11/2025
Always Free - How to Become Financially Free with Jason Graystone
In this episode, I'm delighted to chat with Jason Graystone, author of "Always Free" and investor who achieved financial freedom at just 30 years old. Jason and I actually met on a ski trip with Daniel Priestley earlier this year, and I couldn't resist having him on the show to discuss his remarkable journey from hiding behind the sofa as bailiffs knocked on the door in his childhood council estate, to building a half-million subscriber YouTube channel and living completely financially free on his West Sussex farm. We dive deep into why most people never achieve financial freedom, the psychology of money, trading strategies, and what true freedom really means when it's not about the money. Chapters 00:00 Introduction to Financial Freedom 02:59 Jason's Early Influences and Money Mindset 05:47 The Journey to Financial Security 09:02 Understanding Freedom: Emotional vs. Financial 11:53 The Impact of Childhood Experiences on Financial Views 14:56 Work Ethic and Its Influence on Freedom 18:10 Sacrifices Made for Financial Freedom 21:07 Transitioning to Trading and Entrepreneurship 23:52 Building a Community and Sharing Knowledge 26:00 The Journey of Learning to Trade 28:58 Navigating Emotions in Trading 36:18 Key Skills for Successful Trading 40:11 Investment Strategies and Risk Management 48:36 Finding Freedom Beyond Money Resources: 'It's Not About The Money' Take the Sign up to my Become a Join Join using discount code FFF47 (saving £750) for the first 500 people
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Master Female Financial Freedom in 1 hour: Everything They Never Taught Women About Money!
08/04/2025
Master Female Financial Freedom in 1 hour: Everything They Never Taught Women About Money!
In this comprehensive masterclass episode, I share everything I learned during my 15 years working inside banks as a trained financial adviser, watching thousands of intelligent people convinced they weren't good with money. After discovering that you don't need to be rich to get started, don't need financial qualifications, and definitely don't need to love numbers to build wealth like the top 1%, I'm pulling back the curtain on the complete system that's helped thousands break free from financial stress. This is your complete guide to transforming your relationship with money - covering both the practical strategies and the psychology that banks don't want you to know about - regardless of your starting point. Chapters 00:00 Understanding Money and Wealth Building 12:31 Rewriting Your Money Story 19:31 Creating a Debt Freedom Plan 27:52 Setting Motivating Financial Goals 38:51 Establishing a Weekly Money Routine 45:33 Monthly Financial Focus and Adjustments 54:49 The Importance of Starting to Invest 01:01:06 Investment Strategies Across Life Stages 01:11:22 Psychology of Money and Saving Techniques 01:20:34 Transforming Your Relationship with Money 01:21:33 The Female Financial Foundations Course Overview 01:22:56 Exclusive Course Offer and Bonuses Resources: 'It's Not About The Money' Take the Sign up to my Become a Join Join using discount code FFF47 (saving £750) for the first 500 people
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