The Leading Voices in Food
The Leading Voices in Food podcast series features real people, scientists, farmers, policy experts and world leaders all working to improve our food system and food policy. You'll learn about issues across the food system spectrum such as food insecurity, obesity, agriculture, access and equity, food safety, food defense, and food policy. Produced by the Duke World Food Policy Center at wfpc.sanford.duke.edu.
info_outline
E256: ATNI - driving market change towards nutrition
11/21/2024
E256: ATNI - driving market change towards nutrition
Now more than ever, it's important to challenge the world's food and beverage manufacturers to address nutrition issues like obesity and undernutrition. Today, we're going to discuss the 2024 Global Access to Nutrition Index, a very important ranking system that evaluates companies on their nutrition related policies, product portfolios, marketing practices, and engagement with stakeholders. The index is an accountability strategy produced by ATNI, the Access to Nutrition Initiative, a global nonprofit foundation seeking to drive market change for nutrition. Our guest today is Greg Garrett, Executive Director of ATNI. Interview Summary You know, I very much admire the work you and your colleagues have done on this index. It fills such an important need in the field and I'm eager to dive in and talk a little bit more about it. So, let's start with this. You know, we've all heard of the concept of social determinants of health and more recently, people have begun talking about corporate determinants of health. And your organization really is focused on corporate determinants of nutrition. Let's start with a question that kind of frames all this. What's the role of industry in nutrition, according to the way you're looking at things? And how does the Global Index shine a light on this topic? Thanks for the question. We're working primarily quite downstream with large manufacturers and retailers. But we hope to affect change across the value chain by working with that group. Of course, when we talk about private sector in food, that's a very, very broad terminology that we're using. It could include farmers on the one hand, looking all the way upstream, all the way through to SMEs, aggregators, processors, manufacturers. SMEs are what? Small and medium enterprises, small and medium enterprises, local ones. All the way through to the multinational food and beverage manufacturers. But also catering organizations and restaurants. When we talk about business what we're trying to do is ensure that business cares about portability, and access to safe and nutritious food. And I think we can say pretty safely, based on the data which we'll talk about, that the health aspects of food are still not as, they're not at the forefront like they should be. Yet. We'll dive in and talk a little bit more about what the index is and what it shows in a minute. But let's start with a kind of broader question. What is the role of diet and consumption of processed foods in influencing health? Yes, so they say now one in five deaths are related to poor diet. It's arguably now the biggest risk factor related to global morbidity and mortality. We've seen in the last 20 years a slight slowing down of our efforts to combat malnutrition and undernutrition. Whereas we've seen over nutrition, obesity, really taking off. And that's not just in high income countries, but also low- and middle-income countries. So, you know, it might be too little good food and that can lead to at the extreme end of things wasting. It might be too little micronutrients, which can lead to all kinds of micronutrient deficiencies or hidden hunger that leads to many adverse outcomes. Including, for example, cognitive decline or reduced immune system. And then, in terms of diabetes and obesity, we're seeing that really skyrocket. Not only in countries where we have excessive food intake, but also in low- and middle-income countries where they have too much food with a lot of, say, empty calories. Not enough nutrients that are needed. In fact, the recent numbers that we've been working with, it looks like in the last 20 years, obesity rates have gone from about 7.9 percent to 15.9 percent. And by 2030, it might be that 20 percent of global population is considered obese if we don't mitigate that. Right, and of course that number is many, many times higher in the developed countries. So, you've got a tough job. You talked about the complexity of the food industry going all the way to the farmers, to the big companies, and caterers even, and things. And a lot of different health outcomes are involved. How in the world do you construct an index from all that? Why don't you tell us what the Global Index is, and then some of what you found in the most recent report. Yes, so the Global Index, we've been running it for 11 years since ATNI was founded. And it has gone through multiple iterations. This latest one was the biggest we've done and we tried to capture about a quarter of the world's market. So, what we did is we took the 30 largest food and beverage manufacturers by revenue. We looked at 52,000 of their products, and that's where we know the market share was about 23 percent global market share. We profiled the foods. We tried to understand their governance structures and how much nutrition features in the way they run their business. We tried to understand, for example, how they market the foods. Are they marketing them responsibly, according to the World Health Organization guidelines? Really dive deep. It's dozens and dozens of indicators where we ask lots of questions of the companies over a 10-month period. And, by doing that, we hope to understand how financially material is nutrition to these companies. We want to give something of use, not only for the companies, but to policymakers. Because we know there's a big role for policymakers to both incentivize the production and the marketing of healthy foods, but also disincentivize unhealthy foods. We want this to be useful for investors. So, we spend a lot of time, through collaborative engagements, working with the shareholders of these companies as well so that they can invest more responsibly in the food company. And then the other group that we hope to eventually work with are the consumer associations. The groups that would represent consumers so that they can put appropriate pressure on the demand side, you know. They can demand healthier food. It's not that we believe by running an index somehow companies are going to start doing everything right. No. We want to provide data and analysis to the sector so that all the stakeholders can use it to help influence change. That makes perfect sense to have some data driven enterprise to figure out what's actually going on. Otherwise, you're just having to go on intuition. So, what did the most recent index find? Right, so out of those 30 companies, what did we find? There's some good news. Let's start with the good news before we get into the bad news. There's maybe more bad news than good news. In aggregate, we're actually now seeing that 34 percent of the revenue derived from the products that we profiled, those 52,000 products, is based on healthier sales. Meaning 34 percent could be considered healthier foods. That doesn't sound great, maybe, but consider just 4 years ago when we ran this index, it was at 27%. So, there's some marginal increase and maybe if we can accelerate things, and that's what we're trying to do, it's our big strategic objective. We hope that by 2030, we could say that at least half of business' revenue is coming from healthier food options. There's a lot of changes that need to take place to get to that point, but some companies are doing it. Also, we noticed a lot more companies are now starting to use a government endorsed nutrient profile model to define the healthiness of the food products, to measure and monitor the healthiness of their food portfolios, and then to disclose that. That's really good. It's the beginning. First step is measure, disclose. The second step would be put targets on that and actually start to get substantive change towards 2030. But there was a lot of unfortunate news too. We had some backsliding from some of the major companies. For example, low- and middle-income countries actually had the lowest health score. What we think is happening, based on the data we looked at, is that if you're a low-income country, you're getting the lowest healthiness score of these products in your country. So, brand X would be slightly healthier in Europe, but less healthy in the low-income country. So there's a need for regulation there. Can I stop and ask you a question about that? I've got a million questions just flying out of my head that I'm dying to ask. But what you reminded me of is the history of the tobacco industry. When the policies came into play, like very high taxes and banning smoking in public places in the developed countries, US specifically, the smoking rates went way down. But the companies made more money than ever because they just went outside the US. Especially the developing countries and were selling their products. So, it sounds like the food companies might be engaged in a similar enterprise. But why in these countries would they be pushing their least healthy foods so aggressively? I'll start with the facts, because there's some speculation here. But the fact is, if you look at your own monitored data, the highest growth of the modern food retailers is in Africa. So, you've got, for example, 80 to 300 percent growth over the last 5 years in Africa of these modern food retail shops. And in Asia, that's, that's already happened. Still happening in some countries. So, you have enormous opportunity for packaged foods, right? Because that's usually what they're selling, these retailers. I think you have some aspiration going on there, too. I think there's consumers who aspire to have convenient foods. They're more affordable now as incomes increase in those settings. Now, regulation is definitely, in general, in those countries, not as mature as it might be in Europe when it comes to colorants, and taxing, say, sugar sweet beverages. So, what you've asked, I think there's some truth to it. I don't want to come out and say that that's exactly what's happening, but we ran the numbers and the healthiness score. So, we use a five-star rating system. The Health Star rating system, one to five. Anything 3.5 or above, we would consider healthier in a diet. 3.4 and below would be considered unhealthy. And the score in low-income countries was 1.8. And in middle to high income, it was 2.4. So, it's quite a, quite a big difference. That's really very striking. You know, I guess if I'm a food company and I just want to maximize my profits, which of course companies are in business to do, then what I'm going to sell are the foods that people eat the most of. Those are the ones that are triggering the brain biology, the 'over consume'. And the ones that have the greatest shelf life and are easiest to produce and things like that. So, I'm going to make processed foods and push those into new markets as aggressively as I can. So, I'm not asking you to think through the corporate mindset about what's driving this. But it sounds like the data that you have, the end product of all these practices, would be consistent with thinking like that. We like to think that there could be a role for healthier processed foods. But it has to be in moderation. So, what we looked at is the materiality of nutrition. Are companies actually able to have their business and have a healthier food portfolio? So, before we ran the global index, we did an assessment of this. And what we found is that if you're a mixed food company, and you decide to reformulate so that over time you have a healthier food portfolio, in fact, we found that their capital valuations and how they did on the market was slightly better. Not a lot. Than their say, less healthy counterparts. So, what we see is the beginning of a 'health is wealth' sort of narrative. And we hope that we can drive that forward. And of course, policy would help a lot. If policy would come out and say, let's tax the bad, subsidize the good. Then I think industry is going to fall in line. So, we're not sympathetic with industry because a lot of what's happening is not good. On the other hand, we're realists. And we know that these companies are not going away. And we need to make sure that what they offer is as healthy as it should be. And there's a role for everybody in that. All right, that's such an interesting perspective. So, you talked about the global findings. What can you say about the US in particular? What I'd like to do is actually refer to our 2022 US index. So, we did a deep dive just recently; October 2022, right after Biden's Nutrition Conference in DC. And, it wasn't really positive in the sense that we looked at 11 companies. The 11 biggest companies representing 170 billion revenues in the US. And 30 percent of all US food and beverage sales were based on healthier food options. Now, that was 4 years after we ran a 2018 US index. So, 2018, same thing, 30%. There's no change. It's still as unhealthy as ever. I think we need the US to come on board here because it is such a leader. A lot of these companies are headquartered in the US. So, we need to see that healthiness score go up in the US. You know, it's interesting some of the things you mentioned companies might be doing outside the US would be helpful if they did take place in the US. Like front of package labeling would be one example of that. So that would be a place where American companies are behind the curve, and it would be helpful if they caught up. It'd be interesting to dissect the reasons for why they are. But it's interesting that they are. What are some of the things businesses are doing to improve nutrition outcomes? Let's talk maybe on the more positive side. Do you think there's progress overall? It sounds like it from the numbers that you're presenting. But are there signs also of backsliding? And what do you think some of the successes have been? Yes, and I think we can get specific on a few. There's a company headquartered in Mexico, Grupo Bimbo. They rose up in the rankings six places between our 2021 Global Index and this one in 2024. They've been reformulating. They've been making their product portfolio healthier overall. It's about 50 percent now. I think some of that was their own initiative, but it was also prompted by a lot of Latin America's regulations, which is great. I think we can learn a lot from Latin America when it comes to front of pack labels and taxes. So, Group of Bimbo was a good success story. Arla, a Danish dairy company, they came out on top in the index in terms of marketing. So, they have basically said they're not going to market unhealthy foods to children under the age of 16. And they try to even go to 18, but it isn't quite being monitored across all digital platforms. And that's the next level is to take it to the digital platforms and monitor that. And that was a bit disappointing in general, just to find that out of the 30 companies, not one is able to come out and say that they followed the WHO Guidelines on Responsible Marketing 100 percent. The latest index shows that nine out of the 30 companies now, or 30%, nine out of the 30 companies are now using a government endorsed nutrient profile model to define healthy, and then monitor that across their portfolios. And that's a lot of progress. There were only a handful doing that just four years ago. We would ask that all 30 use an NPM, a nutrient profile model, but nine is getting somewhere. So, we're seeing some progress. Boy, if not a single company met the WHO Guidelines for Food Marketing it shows how tenacious those practices are. And how important they are to the company's bottom line to be able to protect that right to market to kids, vulnerable populations, to everybody really. So it really speaks to keeping that topic in the limelight because it's so important. We'd like investors to come out and say they will only invest in companies that are moving towards a 2030 target of marketing response. Zeroing in on 1) responsible marketing and 2) the healthiness food product. Zero in on those two things make really clear what the metrics are to measure that. So, you've mentioned several times, a very important, potentially very important group: shareholders. And you said that that's one of the stakeholders that you interact with. Are there signs out there of activist stakeholders? Shareholders that are putting pressure on the companies to change the way they do business. Yes. So, institutional investors have the ability to talk directly to the board, right? And they have the power in many cases to remove the CEO. So, they're a powerful group, obviously, and we've worked with over 80 now. And had them work with us to understand what investing in a progressive food company would look like. It's making better and better decisions, continuous improvements on nutrition. We have 87, I think is the latest count, who have signed a declaration to invest like this in a food healthier business. They represent $21 trillion of assets under management. It's a very powerful group. Now are all 80 actively, like you mentioned activist shareholders, you know, pushing, say, for example, for resolution. No. Some are. And they're using our data for that. And we applaud any kind of action towards better nutrition, healthier foods, better marketing using our data. We, as ATNI, do not sign these shareholder resolutions. But we absolutely will make our data available as a public good so that they can be used by this powerful group to yeah, hold the companies to account and hopefully invest in the long term. That's what it comes down to. Because it's true that this will take time for the benefits to come to both business and to people, but it's worth it. And I think the longer-term investors get it. And that's why they're doing these shareholder resolutions and different other investor escalation strategy. That strikes me as being pretty good news. Let's go down this road just a little bit further, talking about this, the shareholders. So, if the shareholders are starting to put, some at least, are putting pressure on the companies to go in a healthier direction, what do you think is motivating that? Do they see some big risk thing down the road that they're trying to anticipate and avoid? Is it policies that if the companies don't behave, governments might feel more emboldened to enact? Is it litigation that they see? What are they trying to avoid that's making them put pressure on the companies to move in these directions? That's a great question. When we ran the materiality assessment on nutrition earlier this year, we interviewed many of the investors and it seemed to come down to three things. One, there is coming regulation. There's more and more evidence that when you regulate the food system and you regulate food industry, and you do it in a smart way through a two-tiered levy system, for example, on sugar sweetened beverages. You tax the company, not the consumer. It actually does work. You have a decrease in consumption of these beverages. So coming regulation. The other one is increasing consumer demand for healthier options. Now, that might not be happening yet everywhere. And I think it only really happens when people can afford to demand healthier foods, right? But it seems like it's a trend everywhere as incomes increase and people's knowledge and understanding of nutrition increases, they do want healthier options. So, I think investors see that coming. And the third one is healthcare bills. Now, the investors don't always pick that up. Although in the case of some of our insurance companies who we work with, like AXA, it does. But they see the big macroeconomic picture. And we were talking to one of the investors last week, and they said it's all about megatrends. For them it's about investing in the megatrends, and they see this as a mega trend. This, you know, growing obesity, the cost related to obesity, growing costs related to diabetes and all NCDs. And they don't want to be investing in that future. We need to be investing in a healthier future. I think those are the three things we're gathering from the investors. So,...
/episode/index/show/leading-voices-in-food/id/34095561
info_outline
E255: Reducing food waste - less seafood wasted than thought in US
11/18/2024
E255: Reducing food waste - less seafood wasted than thought in US
The U. S. is the largest importer of aquatic foods, which includes fresh and saltwater fish, crustaceans, mollusks, and aquatic plants served in restaurants and homes. A critical piece of this global market is the cold chain, keeping these foods chilled or frozen during storage and transport to market. With 44 percent of aquatic foods sold live or fresh globally, the percentage of fresh over frozen aquatic foods creates an extra logistical cold chain challenge. What's more, most aquatic foods become, well, fishy from cold chain disruptions, which can cause perceived food safety concerns, potentially resulting in food getting tossed into the bin. Until recently, research to understand just how much aquatic food gets wasted or lost has been spotty. However, in a recent Nature Food article, researchers argue that aquatic food loss and waste in the United States is actually half of earlier estimates. And that's good news that we'll explore today. This interview is part of an ongoing exploration of food loss and waste. This episode is co-hosted by environmental economist, Martin Smith at Duke University's Nicholas School of the Environment. Interview Summary Martin Smith - So I'm really pleased to introduce our guests for today. First up from University of Florida, a natural resource economist, Frank Asche. Frank is a long-time collaborator of mine and a good friend. And he's also one of the world's leading experts in seafood markets and trade. And honestly, Frank has taught me just about everything I know about aquaculture. Also today, we have Dave Love from the Johns Hopkins Center for a Livable Future. Dave is someone whose work I'm also very familiar with and is a leading expert in food systems and sustainability. And recently in my classes, I have often said out loud to some student questions that I don't know the answers to. I'll bet Dave Love knows the answer to that question. Norbert Wilson - So Dave, let's begin with you. Why was it important to develop better estimates and methods of aquatic food waste in the US? Why did your team pursue this research question? Dave Love - Great question. So, the US government has a goal of cutting food waste in half by 2030. And if you want to know how much you need to cut, you really need to go out and measure. And that's one of the areas of food waste that we really don't know a lot about for many different types of foods. We know the production data. We know how much is produced. We have a pretty good sense of what's consumed, whether that's in an economic sense of being consumed or actually eaten. But we really don't know how much is wasted. And groups come to the table with different numbers, different estimates, and they, they make their way into reports, into national guidelines. But for seafood in particular, the estimates haven't been refreshed in a while. So, it was about time to do that. And this study aimed to tackle that issue from all the stages of the supply chain, from production to consumption, looked at different forms of seafood and among the top 10 species. So, we rolled those species estimates and stage estimates into a national number. So yeah, that that's, that's why we did it. And we were really surprised at what we found. Norbert - Well, what surprised you? Dave - Well, earlier estimates were that about half of seafood was lost or wasted in the US and that came from UN Food and Agriculture Organization data. And when we actually crunched the numbers for the US supply, we thought it was more like 22.7 percent is wasted. So, a lot less than the FAO estimate. Which means we're doing a good job in some areas, but there's also room for improvement in others. Martin - So, Frank, maybe you could tell us a little bit more about the key takeaways from this Nature food paper are? Frank Asche - It's really that it's important to recognize that we are consuming a lot of different species and they have very, very different characteristics. For instance, the filler yield of a salmon is about 65 percent while for a cod it is about 40%. That makes your starting point really important. Moreover, this thing of looking at the whole supply chain is important because there are different ways to organize it, and there are a lot of potential uses for what food is sometimes wasted. And to look into what different types of producers are actually doing. What different companies that are operating these cold chains that Norbert spoke about are doing. And what they are doing when these things break apart. Kind of, there's all these people in the supply chain that may help us, and some of them do. Some of them aren't very good at it. But it's really nice to find that there are best practices that can really help us a lot of people take the trouble to figure that out and follow that up. Martin - That's really interesting. And it makes me wonder with all this heterogeneity that you're describing, are large producers better positioned to manage or, or reduce food waste than small producers? Or is it the other way around? Frank - Oh, I'm a good researcher. So it depends. Martin - It depends. Of course it depends. It depends! Frank - If we're going to say anything general then, in wealthy countries, large producers are better. In poor countries, small producers are better. In the sense that when labor cost is low, and food is relatively expensive people are much more willing to eat a fish that is not the best quality. While, if you're a small-scale producer in a wealthy country where labor is really scarce, you tend to focus on your main production process, which is the fillet. While if you become a big producer, then the quantities that potentially gets weighed that become so large that they actually are a useful raw material for new products. And we see big producers developing new products that it doesn't make sense for smaller producers to look at. You've all eaten your hamburgers. One of the more popular products in recent years is different kinds of seafood burgers. And they are great because they are trimmings and cutoffs and slices that doesn't fit well into that fillet that you're normally thinking about when you're consuming a chunk of fish. Martin - Yeah, and I think many seafood consumers have had that experience of being at the fish counter and saying, 'Oh, I only want this much,' and they put too much in there and like take a little off. And then you start to ask yourself the question, who's going to eat that little, little bit that gets sliced off. That's really interesting and enlightening. I had another question for Frank. Before we go back over to Norbert. So, in this paper, you describe different points along the food supply chain where the seafood might be lost or wasted. Can you talk a little bit more about that in different points in the supply chain and why there are some of these differences between species? You mentioned the sort of, yield of salmon and cod for a filet being a little different. And so, I'd like you to talk a little more about why different species might, might get different rates of loss. Frank - I think it starts with this thing here that for most seafood species, there's a choice part that is sort of your preferred chunk of meat. Most species it's a filet, but for a mussel, you eat everything that is within the shell. But it's different. But even for all those species, kind of, there are shrimps with small heads, there are shrimps with big heads, there are fish that gives you really good fillet yield, fish that doesn't. There are fish where there's a lot of useful meat that, say, the head or in the tail, that normally doesn't make it to a store, but it's useful if somebody chooses to use it. And then you have the quality issues. If a fish, say, falls to the floor during the production process, what do you do with that? And, yeah, that's one of those things we learned that in Vietnam, they will give it to a worker, and they will eat it. And Norwegian salmon, they will typically put it into some kind of acid where they use it to make animal foods. Small scale producers will just throw it into the bin. Other producers have good systems which, within the right hygienic control systems, are using what they can and not what they cannot. In general, producers have been getting better, but producers are still one of the key points in the chain. The companies from the producer of the raw fish to the consumer is generally pretty good. And there's fairly little waste in transportation and processing and so on. Then there's a bit more waste in the store. One of the cool little episodes I learned during this project was that one of the biggest items of food loss for fish in US grocery stores were people buying shrimp for the salad, and then deciding that they didn't want the salad anyway, and they are putting it in a shelf somewhere else. But you and I are the biggest problems. That is, what do we do with what we do not eat when we come home? What do we do with this portion that we put out of the freezer, and we didn't eat all of it. And we are pretty bad when we go to a restaurant too. And too often we don't eat our full portion. We may wrap it, but, but do we actually eat it the next day? In general, we do not. Norbert - Dave, I have a question. I recognize you as a sustainability expert. So how does understanding the pinch points for aquatic food losses and waste help households, the food industry and, and policymakers? Dave - Seafood is one of the most expensive proteins. If you go to the grocery store, it's going to be, you know, $9, $10 up to $15 or $20 a pound. And really, consumers don't have that amount of money to throw out. If they're going to buy it, it's in their best interest to eat it. So, we're looking at ways that the seafood industry can package and sell products that are going to help consumers, you know, stretch that dollar. One of the ways is through frozen seafood. Selling prepackaged individual units frozen. And, through this project, I've started to buy a lot more of that type of type of seafood. And you can also buy it now for other kinds of meats. And you just, whatever you want to prepare probably that, that next night you, you know, cut out the packaging, put it in the fridge and a little bowl in case from food safety standpoint in case it leaks. And then you don’t want to leave it on the counter overnight or leave it out for a couple hours. But so, there are ways that you can package products that perceive what consumers are going to ask for. And you can still get that freshness in seafood, even if it's frozen. Because a lot of frozen seafood is frozen on board the vessel. It's frozen sooner than it actually would be if it was processed in a processing plant. So, you know, I think it's kind of a win-win. We've been exploring cook from frozen as a not just food waste, but also for other angles of sustainability. Because of course when there's waste is also the embodied energy and the embodied water and all the things that go into making that food. And when it gets to the consumer, it's got a lot more of those steps involved. Norbert - Thanks, Dave. I will say from some of my own research looking at package size, and package configuration that smaller, more readily used products are less likely to be wasted. I can appreciate that kind of innovation in seafood products could also be beneficial. And my family, we're big users of frozen seafood, and the quality is good. So, these are really helpful ways of thinking about how we as consumers can make adjustments to our behavior that can actually mitigate some of the food waste that you all observed. And so, because of this research, what new insights do you have about loss along the supply chain for aquaculture versus wild capture fisheries? Dave - That's a really good question. I can speak to the production stage. That's one of the areas we looked at where you see the most amount of food loss - at the production stage anyway. But we sort of split it out as the fisheries losses were either discards or bycatch. And from aquaculture, people had not really estimated what food loss looked like in aquaculture. But we looked at disease and mortality as a cause of food loss. We asked farmers, what's your typical mortality rate when you're raising shrimp or salmon or tilapia? We got back their mortality rate, we did some modeling, some estimation and found out when a certain percent of that harvest dies. Not just when they're babies, but when they die close to the harvest period, we'd count that as, as food waste. Because there are ways to control disease in aquaculture. You know, it's not going to be zero. There are always going to be some animals that die. But, if you do control disease, you can cut down on some of this kind of perceived food waste in the process. So, we counted those two things differently. I would think a good example would be Alaska sockeye salmon. Over the last 10 or 15 years, they've instituted a lot of new methods for reducing damage to fish when they're captured. For example, now you get incentives as a fisherman to put down rubber mats. So, when the fish come off nets, they don't hit the boat hard, they'll hit a rubber mat. Their incentive is to bleed the fish, which helps with quality. And of course, to ice them when they're caught. You know, a lot of the catch of sockeye salmon in the '80s - '90s, didn't necessarily get refrigerated after it was caught. It went to a canning line. And folks eating canned salmon, they couldn't tell the difference. But as the salmon industry in Alaska transitioned to more of a value-based fishery, they increase the quality, increase the percentage of fillets compared to canned. I think a lot of these things go hand in hand with value. As you decrease food waste, increase food quality, you can sell it for more. I think that's a nice transition point for a lot of farms and producers to think about. Martin - Since we're on salmon, I have a quick follow up on that. I noticed in the paper there is some differences in the rate of food waste for wild caught sockeye and for farmed Atlantic salmon. And in my mind, I immediately went to, well is that because most of that wild caught sockeye is ending up frozen? Maybe it's sold at the fresh counter, but it's been previously frozen. That's certainly my experience as a seafood consumer. And most of that farmed Atlantic salmon is actually sold directly as fresh and never frozen. And so, I'm wondering how much of that is a driver or how much it's really the disease thing? Dave - It's probably a little bit of both. At the retail stage, if you're going to a grocery store and you're looking at that fresh display case, the rate of waste there is somewhere between five and 10 percent of what's in that display case. It’s going to end up in the garbage. They want to just have a nice presentation, have a lot of different products laid out there and they don't all get purchased. Some grocery stores will prepare that and sell it on a hot bar. Others, their principle is we just want to provide the freshest thing and they are okay with a little bit of waste. For canned and frozen seafood, the rate is more like 1%. And as Frank alluded to, sometimes people pick up a frozen item and they get to the checkout counter and they go, you know, I didn't really want to buy that. And they might slip it into you know, another aisle where it shouldn't be. That middle of the chain, there's not a lot of waste that we saw. You know, wholesalers and distributors, that's their job to deliver food and they really do a good job of it. And then at the upstream stage, the production stage, there's a big range in waste. And it depends on the product forms and at what point is the fish cut and frozen. Martin - So, I have a question for both of you now, maybe changing topics a little bit. So, reducing food waste, food loss and waste, is an important element of environmental sustainability. I think we all agree on that. And that's particularly in response to climate change. We know that Greenhouse gas emissions associated with our food system are a major contributor to climate change. I'm wondering, sort of looking ahead, what role do you see seafood in general playing in a future in which we might price carbon emissions. We might actually make it costly to buy products that have a lot of that embodied greenhouse gas emissions in it. Frank - Yeah, pretty well actually. But it depends a little bit on what's your current diet. If it has lots of red meat, seafood is going to do really well because red meat in general have significantly higher carbon emissions. If you're a vegetarian, maybe not that much. So, in the bigger scheme of things, seafood looks pretty good in the category of animal proteins, largely together with chicken. The difference between most seafoods and chicken is not too big. And of course, there's a little bit of variation within the seafood. They of course have a problem though in that nature produces a limited quantity of them. And if the amount completely takes off, there's no way you can increase the supply. So, then it must be aquaculture. And then you are more than slightly better or approximately chicken. Dave - And I'd say you know, if you want to learn more about this topic, stay tuned. We've got a paper coming out about that. It should be out fall 2024 or early 2025. Similar to the waste piece, we've done the energy footprint, the greenhouse gas footprint, and the water footprint of all the products you see in the Nature Food paper. And we're really excited to share this finding soon. Martin - That sounds really exciting and I can't wait to see it. Norbert - I'm curious about your thoughts on how trade incentives or restrictions could be used to remote access to aquatic foods in addition to climate resilience of the food system? Frank, could you give us your thoughts? Frank - Oh, there's a short answer to that or a complicated answer. So, the short is, of course, you can do like you're done with some other challenges. You also have dolphin-safe tuna and turtle-safe shrimp and so on. And you could basically make it hard to enter the market for people with bad practices. And you can make it easier to enter the market for producers with good practices. But if you go to the more complicated thingy, and particularly if you are also interacting with domestic supply chains, then we do know really well that eating beef is a real environmental challenge. But I still cannot see a world, at least within the foreseeable future, where US policy is going to sort of suggest that we're going to import more seafood so that we can produce less beef. And when you get to all those complicated interactions, yes, you can use trade policies to advance some agendas. But they are certainly going to run into some others, and it's a challenge when there's so large heterogeneity when it comes to what do you think a good food system is. Norbert - Dave, what about you? Dave - Well, I sort of come at this from a different angle. You're thinking about local; you know. What's the value of local food and local and regional food systems? And so, in principle, I'd like to suggest that to people to buy their food from regional markets. Because of the connection to place and that's really important. Once you have that connection to place, then you start to value the environment where it comes from. You get a little bit closer tied to the labor market and the folks who grow and produce that food. So, I like to kind of come at it from that perspective. Invariably we're going to have some internationally traded seafood. Right now, 70 percent of seafood is imported. But I think looking at opportunities to support your local and regional fisheries, and your local and regional aquaculture, I think there's a lot of merits to that. Some of them could be climate arguments. And there's lots of other good arguments for it as well. Frank - I agree...
/episode/index/show/leading-voices-in-food/id/33974787
info_outline
E254: Why is food so expensive?
10/31/2024
E254: Why is food so expensive?
If you feel like your grocery budget just doesn't buy you as much as it once did, you're not alone. According to U. S. Bureau of Labor Statistics, food prices rose 11. 4 percent last year alone - the highest annual increase in 23 years. The ongoing pinch at the grocery store has been in the news of a lot of media outlets, such as The Wall Street Journal, The New York Times, Times Magazine, Forbes, and so many others. Our guest today, food economics and policy professor David Ortega from Michigan State, is going to walk us through the food price inflation phenomenon. Interview Summary We've been hearing a lot about food price inflation. Can you tell us how food prices have changed over the last four to five years, and how that compares to the recent past? Definitely. So, I think it's always really important to define what food inflation is so that we're all on the same page. We hear this word a lot and we've been hearing it for a number of years now. Inflation is the rate of increase in prices over a period of time - so how fast prices are changing or increasing in a given period. The time frame here is very, very important. Now, compared to last year, food prices are only up 2.1%. And this is for all food, which includes food at home and food away from home. Now groceries, food at home, are up 0.9% compared to last year. And menu prices at restaurants, or food away from home, are only 4.0% higher. Now if you're listening to this, you're probably thinking, ‘well, how can this be given how expensive things are at the grocery store?’ And that's because you are likely thinking about how food prices have changed since the start of the pandemic, right? So, over the past five years, food prices have increased around 26%. And so that's the cumulative effect of inflation that we're all very familiar with at the grocery store. Wow. You talked about the recent past, and in particular, about the time since COVID. How has this looked historically if you take a longer time frame? Yes, so if we look at a few years before COVID, food prices generally increase around 2% or so, year over year. Now in the summer of 2022, we experienced double digit increases in food prices. More than 11%, year over year. And that was the highest rate of increase in around 40 years, since the late 1970s and early '80s. So now that's a significant spike and departure from what we would consider to be normal. But the rate of increase has come down to almost pre pandemic levels, which is really great news. But remember the rate of inflation is the rate of increase, so because that rate has come down, it doesn't mean that prices are decreasing necessarily. They're just not growing as fast as they were before. Correct. I have some ideas, but I really want to hear you talk about it. What has led to this significant increase in the last four and a half years or so? It's really been a convergence of factors. It's not just one particular thing, but really all these factors coming together and sort of compounding on each other. We saw increases in labor costs, and then as we go through the timeline, we had Russia's invasion of Ukraine in February of 2022. And that really sent commodity prices surging for things like wheat, other grains, as well as vegetable oils. And it wasn't just the invasion alone, but we had countries responding with export restrictions on things like palm oil that really just exacerbated the situation. We also have the impacts of climate change. The summer of 2022, and for a few years leading up to then, there was this mega drought in the West and the plain states that affected anything from lettuce prices to the price of meat. Something that we're experiencing to this day. We also have the bird flu outbreak, now the largest outbreak in U. S. history. Egg prices have been through a bit of a roller coaster ride, and we've been hearing a lot about increases in egg prices. That's primarily due to the high path avian influenza outbreak, or the bird flu outbreak. Now, those are all what I would consider, for the most part, to be supply side factors. But we also have demand factors at play. And that is, that when we look at consumer spending on food, especially over the past two to three years, it's been much higher compared to before the pandemic. Even when you adjust for inflation. Now, this is likely attributed to households. Some of them accumulated savings. We had the fiscal stimulus payments from the government that injected cash into the economy. For a period of time, some households, we could splurge at the grocery store. We've seen, and the data from USDA shows, that consumer spending on food both at home and away from home is much higher in recent years than prior to COVID. So again, it's a combination of both supply side and demand side factors that have contributed to the significant rise in food prices. This is a really important point that it's not a single factor, but it's this mix of things, which also makes it really difficult to talk about how to disentangle it. And I definitely want to hit on that. But before we get there, I want to know what has the impact of these significant price increases on consumers been? The first thing that I want to point out is that food price inflation doesn't impact everyone the same. It's really low-income households that are hurt the most by these price increases. And that's because they spend a higher share of their income on food. When we look at the poorest 20% of American households, they're spending over a third of their income on food, compared to the average American household that spends roughly 10 to 12%. Now, when we look at industry data, we see that as a result of inflationary pressures, individuals are making shorter and more frequent trips to the grocery store. They're doing more price comparisons. They're turning and buying more of the private labels, the store brands, that sell at a much more affordable price point. And they're buying fewer premium items. So less of the stocking up that we saw at the beginning of the pandemic. But this in turn can also fuel an increase in the price of those conventional or cheaper items. And that's something that I found in the research that I've done on egg and poultry prices. When prices increase, consumers switch to the cheaper, more conventional items. And that increase in relative demand can put upward pressure on prices. So, we've seen this also reflected in the way that consumers are shopping for food and the prices that they're seeing. I think this is really critical for us to appreciate that while it is an often talked about issue, price inflation, and it does hurt lots of people, but appreciating that lower income folks are facing this at a much harder way is important. And, having spent time working with the charitable food sector and understanding the experiences of the individuals there, you're regularly hearing people talk about the high price of food and how they're trying to navigate it. And the role that these food pantries can play in helping meet that need, but it just still it's a grind. It becomes really challenging. Yeah. Recent economic data actually shows that food price inflation is moderating. So, it's not as hot as it once was. But consumers are still experiencing sticker shock at the grocery store. What's going on here? So, coming back to the earlier part of the conversation, people are really feeling the cumulative effects of inflation. And again, that's why I find it very important to define inflation as the rate of increase in food prices. Well, the average consumer at the grocery store shopper, they don't really care about the rate of increase. They care about the price level, right? When you see that eggs are $3-4 a dozen that's going to catch your attention. When we look at the last 4, 4.5 years, food prices are up 25%. That's a significant increase. Now, another reason for this disconnect in terms of what the economic data is telling us and how consumers feel about food price inflation, is the nature of food prices in our interactions with them. We see food prices on a weekly if not more frequent basis. We know when prices are going up. We encounter food prices, we go grocery shopping, much more frequently than we get a haircut or we buy a plane ticket. We see these prices rise. Now, it's also important, coming back to this discussion on the percent increase versus the price level, a 2% increase today is a higher dollar amount than it was a year ago, and certainly 5 years ago. Because the base has increased. It's not just in the consumer psychology. It's when we look at the price level and the increase. Prices are increasing more in terms of a dollar amount today than they were in the past. And so because of this, in many ways, the grocery store has really emerged as the face of inflation here in this country. And it really has impacted just about everybody over the past four or five years. As someone who hasn't had a haircut in probably 10 years, I really do know that prices have changed fairly quickly when it comes to food. But I don't know what's happening at the haircut. But I really appreciate this. And, but I think the thing that a lot of people struggle with in this conversation is, but inflation is coming down. We've just heard these reports and why aren't food prices going down? But you've made it clear. It was almost like we've reached this high level. It is hard for it to roll back. I mean, we don't expect prices to actually fall, do we? When we look at specific items, right, it's not uncommon to see, say, the price of eggs decrease when we have a period of low bird flu activity. But by and large, when we look at food as a category, say groceries, there have been some periods in the recent past where food prices decreased, say, 1-2% year over year. But we shouldn't expect prices to decrease to the level that they were before COVID. And that's because the nature of prices. They generally increase from year to year. And that's a good thing as long as they are moderate increases. And as the data have been telling us for a couple of months now, we're looking at food price increases in the neighborhood of what they were prior to the start of the COVID 19 Pandemic. This is helpful. And it kind of makes me think of something we were talking about earlier. And so I want to ask you this last question. There's been some conversation in policy circles about addressing this problem of food price inflation. What are your thoughts on how policy could be used to make a difference in this situation? That's an excellent question. We're coming up on an election and there's been proposals on both sides floating around and I appreciate the focus on an issue that is affecting consumers. But we have to look at the policies and what economic theory can tell us about what's going to happen. The first thing I'll say before I even get to that is that the President of the United States, policymakers, have very little control over food prices, especially in the short term. We really have to look at sort of the longer time horizon. How can we make our food system more resilient to future shocks? Investing in crops that are drought tolerance, right? That climate change is one of the factors that's going to be with us from here on out into the foreseeable future. We have to make those investments now so that we have a much more resilient food system in the future. In terms of coming back to policies, we have to look at economic theory. There's been proposals to ban, say, a price gouging at the federal level. That's something that I think we have to look at very carefully because there could be some unintended consequences. This is just straight out of Econ 101. Other candidates have proposed tariffs across the board. We've seen what happened when we had the trade war with China back in 2018. It leads to even higher increases in food prices because food producers, food manufacturers, rely on inputs oftentimes from abroad. And so now they're facing higher prices, they're going to be passed on to the consumer. As we look at policies, I think it's really important to look carefully at what some of the outcomes may be so that we don't run into some unintended consequences. BIO David L. Ortega is a professor and the Noel W. Stuckman Chair in Food Economics and Policy at Michigan State University. His research program focuses on understanding consumer, producer, and agribusinesses decision-making to better inform food policies and marketing strategies. Dr. Ortega provides timely analysis of forces and events affecting the agricultural and food sectors. He has been called to provide expert testimony before federal and state agencies, including the U.S. Senate and House agriculture committees. He is a frequent contributor to food price inflation reporting at The New York Times and NPR, and is regularly interviewed by prominent media outlets, including ABC News, NBC News, PBS, USA Today, CNN, Forbes, Politico, The Wall Street Journal, Financial Times, Newsweek, and the Detroit Free Press, to name a few. Dr. Ortega earned his Ph.D. in Agricultural Economics from Purdue University.
/episode/index/show/leading-voices-in-food/id/33706187
info_outline
E253: Learnings from No Kid Hungry in New York
10/30/2024
E253: Learnings from No Kid Hungry in New York
When we talk about problems with food insecurity and the food system, we tend to reference challenges at the national or international level. And of course, work at that level really needs to be done. But increasingly, there is a unique focus on regional food system strategies and right sizing solutions to best fit those unique characteristics of a particular locale. In today's podcast, we will talk with Rachel Sabella, director of No Kid Hungry New York. She leads the planning, implementation, and evaluation of the No Kid Hungry campaigns across the state of New York. Interview Summary Rachel, it is such a pleasure to have you with us on the show today. We've done several podcasts with No Kid Hungry staff in the past and discussed topics like your Summer EBT Playbook for state governments. I'm really interested to learn more about your work in the state of New York. Thank you so much for having me, Norbert. We have been so lucky to have No Kid Hungry on here to share the stories. And I'm excited to give you some updates about what we've learned with Summer EBT, and to talk about how things look in New York these days. So, can you help our listeners understand more about No Kid Hungry New York as an organization? What is your approach to addressing childhood hunger? No Kid Hungry is a campaign of Share Our Strength. And I have the honor and privilege of representing the organization across the state of New York as we work to create solutions, to draw more attention and awareness, and to help connect more kids and families with meals. We believe that every kid needs three meals a day to grow up healthy, happy, and strong. But too many children, and I know we'll talk more about this, are missing those meals. We really take an approach of working directly with communities. I don't know the right answer for each community. But my job and really my privilege is to work with school districts, with elected officials, with community organizations to look for challenges and work together to overcome them and really change systems. I can appreciate that local communities look very different and appreciate if you're talking about New York City versus upstate New York. Can you tell us a little bit about how you all think differently about the cities versus the more rural areas of New York State? I appreciate that question. I think all of my colleagues can hear me say, we almost run two different campaigns in New York. Because the approach in New York City, where there is one school district in five boroughs, but a large concentration of students, the largest school district in the nation, versus the rest of the state, is different. But ultimately, the challenges are the same. How are we communicating with families? What solutions are out there that we can implement? We really focus on listening, sharing tools, sharing toolkits, thinking about, in some communities, what they need are materials translated in different languages, so families understand that SNAP benefits are available, or summer EBT benefits. Or as in other communities, it's how can families get to a centrally located place to pick up meals? We really spend our time learning and listening and sharing these programs so that they can find the solutions that work best. This is wonderful. I grew up in Georgia, I should just note. And I grew up in rural Georgia versus Atlanta. And we always talked about two Georgias, the Atlanta region versus the rural areas. And I can appreciate just how different some of those challenges are. But you're right, the central issue of access to food is similar and how you address those issues will look different in those regions. I want to span out and talk about some national data that just has come out. USDA has reported food insecurity rates in the U.S. and we saw that hunger actually increased. And we see that for childhood hunger, food insecurity in general, it has risen since the 2019 pandemic. Why is this happening for children? It's a challenging time. I think something that came out of the pandemic was right away, people said, families are struggling with hunger. What can we do? The stories on the news. We saw it no matter where you were in the country, with the lines to pick up food. And we saw government responded very quickly. There were expanded SNAP benefits. There were no cost school meals provided to every child across the country. We saw pandemic EBT implemented. We also saw the expanded child tax credit. At a time when families were facing tremendous challenges, there was that support from the government. But many of those programs have now ended. And in these economically challenged times, incomes haven't changed. Some people are still dealing with an unemployment crisis. We hear a lot from families as well that they're underemployed. There may be a job, but it's not that same income. And without these expanded government programs, families are facing challenges. How is this looking specifically in New York State? Are there specific challenges happening in the state? I think so, and we have specific challenges in New York, but as we talked about earlier, I think we see every state is facing that. In New York State right now, hunger rose for child food insecurity. We're looking at one in five children in New York State. If we look at New York City, it's one in four children could face food insecurity this year. I often say that hunger hides in plain sight because I hear from people, well, they have a house. Well, with a set budget, they're paying to keep that roof over their heads, they're paying for their electricity bill, and what is the number that can shift in the budget, unfortunately? It's for food. We did a survey earlier this year, and four in five families in New York State found that it became harder to afford groceries. Their incomes just were not remaining at the same levels. And in those surveys, when we dig in a little bit, it was highest in rural communities and parents of school aged children. They are fighting hard for their families, but with all these economic challenges, as a society, we have to do more to help them. Thank you for sharing those insights. And I remember early in the pandemic, some colleagues at Tufts and I did a qualitative study talking to families who were using little free pantries. Those ‘lending library boxes’ where people were putting food and one of the stories that we heard that kept coming up was. It was about price inflation, which was interesting because this was at the early part of the pandemic, and we did worry what happened to those families as inflation increased. And this was before some of those policies came into place about summer EBT and other food assistance programs. But now that those programs have gone away and inflation is starting to let up, but it's still a challenge for families. I really appreciate the way the campaign is thinking about these issues. You've already mentioned earlier that the No Kid Hungry team has worked on the summer EBT playbook as you prepared for a national launch of that program. Could you first just give us a brief overview of what the playbook is and then how has the rollout gone in New York State? Even to take it back a step, Summer EBT was a new program launched this year. Every state was eligible to opt into this program, which provided a grocery benefit for eligible children and families. Before this, it was available in certain states that were part of a pilot, and No Kid Hungry had been advocating for this to be nationwide. We also knew that there was going to be a short amount of time for this program to launch. So, what we did was bring all our tools and resources together, our staff members, and we said, what do states need to implement? We partnered with organizations like Code for America, like APHSA, and to really see what is this? So, is it tools to get the word out about the program? Is it about implementation? Is it connecting states that face similar challenges to learn from each other? What the state agencies did this year to implement this program in year one, in about six months, was pretty unbelievable. And we also hope that as we're learning from this, we're going to see even more exciting changes in year two. In terms of New York and summer EBT, we have been seeing so thrilled to see the uptake of the program, the outreach and awareness for summer EBT in New York. In August, Governor Hochul convened an event to celebrate the launch. We had members of Congress, we had No Kid Hungry, we had families there talking about this program. We heard from families how challenging the summer months have been and how this made that difference to get meals to kids. We've been working with the New York City Council on doing trainings for staff members. So many people trust their local elected official’s office to get answers. How do I get a new card? How do I check my balance? We are learning a lot, we're seeing materials in different languages, and again, what we're excited to do is recap year one, and how do we learn more and make it even easier for families to access in year two? This is amazing work, and I, I know it's really a challenge when folks, if you will, leave money on the table. And so, helping people connect to the resources that they have legal rights to is a critical role that you all are playing. What do you hope will happen as you learn from the playbook as it was applied in New York? What do you hope to share with other states in this process? We want to show other states our best practices, what worked really well, what's something that we would tweak a little differently. We also want to make sure that those states that weren't able to opt in this year, because there were more than 10, I think about 15, that did not opt in. We want them to see what they can do and how they can use this program to connect kids with meals. But also, this money is reinvested in local communities. Families are using it at grocery stores, at local markets. In New York, we're really excited to see how they're using it at green markets, getting those fresh fruits and vegetables, supporting agriculture. This program while it addresses hunger, it's also an economic engine. And we want to make sure everybody understands that and are using those dollars in a valuable way. I want to ask you a last question, and it's sort of a big question about child hunger. So, what is the outlook of child hunger in New York, and what gives you hope about addressing this challenge? One of the things that gives me tremendous hope Is when we did our survey of New Yorkers, 93 percent of New Yorkers believe that solving childhood hunger should be a bipartisan issue. They don't see the politics of this in New York. We have seen that increasing the SNAP minimum benefit is a bipartisan solution. We have seen no cost school meals for all children has bipartisan support. I think we see New Yorkers recognize they want to make a difference. We get questions all the time. How can I help? We have media outlets sharing the deadlines, putting the updates out for families. We see elected officials in New York State that are paying attention to what's happening in their backyards and their local communities. And they want to make a difference. I hope that what we are seeing in New York translates into other states, translates to the federal level. There is an excitement right now around school meals, and we're hearing a different dialogue. It's something that people like you and I, we know the difference it makes, but I'm hearing from family, from friends, 'Rachel, I read this story on School Meals," tell me about this. My hope is the excitement, the enthusiasm and the interest really changes the conversation and helps us drive forward solutions that will ensure that someday there is no kid hungry. BIO Rachel Sabella has been a respected advocate, strategist and leader for nonprofit organizations for more than 20 years. She has been the Director of No Kid Hungry New York, a campaign of Share Our Strength, since 2018. In this role, Ms. Sabella works closely with stakeholders across New York State to ensure children have access to the nutrition they need to grow and thrive. She oversees grant-making, awareness building, programmatic and advocacy priorities for No Kid Hungry New York and manages relationships with state and local policymakers. Since March of 2020, she developed and oversaw a strategy to distribute more than $9 million in emergency grant funding to organizations across the state of New York and Puerto Rico to connect more kids and families to meals. She has led successful advocacy campaigns at both the city and state levels on issues including expanding access to school meal programs and SNAP in order to connect more New Yorkers with meals. Ms. Sabella also serves as a member of the NYS Council on Hunger and Food Policy and was appointed to Mayor-Elect Eric Adams’ transition team. Prior to this role, Ms. Sabella served as the Director of Government Relations and Policy for the Food Bank For New York City. During this time, she led advocacy campaigns to grow and strengthen resources for anti-hunger programs, which led to unprecedented support for food pantries and soup kitchens in New York City. Her advocacy efforts also led to the creation of 25 school-based pantries that distribute food, menstrual and hygiene products, and household cleaning supplies to families in need.
/episode/index/show/leading-voices-in-food/id/33682617
info_outline
E252: Is farm-level environmental impact reporting needed or even possible?
10/22/2024
E252: Is farm-level environmental impact reporting needed or even possible?
In today's podcast, we're discussing Fast and Furious. But it's not the movie series starring Vin Diesel. Instead, the catchphrase describes rapidly increasing and somewhat confusing food system environmental impact reporting. Food firms, farmers, and governments all have a clear need for more quantitative environmental impact data in order to measure and understand factors such as carbon footprint, sustainable agricultural practices, and food supply chain processes. But there is no single standard for such reporting and different measurement methodologies make it difficult to assess progress. What's more, greater transparency regarding environmental impacts and food systems will affect trade and supply chains. Our guest today is Koen Deconinck from the Trade and Agricultural Directorate of the Organization for Economic Cooperation and Development, or OECD for short. Interview Summary You and your colleagues at the OECD recently published a paper called Fast and Furious: The Rise of Environmental Impact Reporting in Food Systems. Can you tell me a little bit about the paper? Sure. A while ago we were talking to one of the world's experts on sustainability in food systems. He alerted us that there was a major change happening in how people think about sustainability in food systems. He told us in the past, it was thought of almost as a checklist, right? People would say, here's a list of practices that you should or shouldn't use. And then we'll come and confirm whether that's the case on your farm. Then you either get certified or you don't. And he said, you should pay attention because there's a big change underway. We're more and more moving towards actually quantifying things like what is your carbon footprint? What is your water footprint? And so on. He convinced us that this was actually a major change that was happening. Oddly enough, outside of the role of the practitioners, not that many people have been paying attention to it. That is why we wrote this paper. This is a really important shift because just thinking about this in terms of economics, evaluating outputs versus the methods that you get to those outputs can have really significant implications for the various actors involved. So, this seems like a good move, but it seems also kind of complicated. I would love to hear your thoughts about that particular move. Why did you think, or why did you all realize this was a challenge and opportunity at the same? That's a great question. It actually gets to the heart of what we're describing in the paper. Starting with the good news, we do think that this has an enormous potential to improve sustainability in food systems. Because we know from the scientific evidence that there are big differences between different kinds of food products in terms of their average environmental impact. For example, beef tends to have more greenhouse gas emissions per kilogram of products relative to poultry and then definitely relative to plant based alternatives and so on. You can see these kinds of average differences. But then the data also shows that within each kind of product category, there's huge differences between different farmers. And what you can do if you start quantifying those footprints is it actually unlocks different kinds of levers. The first lever, if you think about carbon footprints, which is maybe the most intuitive example. The first lever is people know the carbon footprint of different kinds of food products. They could shift their diets away from the products that have a higher footprint towards products that have a lower footprint. For example, less beef and more towards poultry or towards plant-based alternatives. That's one lever. A second lever is that if you can also start to get even more precise and use data that is specific to each producer, not just an average, then also within each product category, people can start shifting towards the producers that have a lower environmental footprint. So, for example, people will still be drinking milk, but then they can shift towards milk producers that have a lower carbon footprint. And the third interesting lever that you can unlock is if you have that data at a supplier level. Suppliers could then say, well, I changed my practices. I changed my inputs. I've done things differently to reduce my impact. You actually can stimulate innovation by each individual farmer, each individual company in the supply chain to lower that impact. And that is something that you can do if you're quantifying those impacts, and that is very difficult or even impossible to do with this previous checklist-based approach. So that's one of the reasons why we're, we think that this has tremendous potential if we get it right. That's right. Just saying that you're doing sustainable practices isn't sufficient. It's really critical to evaluate what kinds of greenhouse gas emissions or other environmentally problematic outcomes of that producer or firm is what really matters. But I have to ask you just how difficult, how realistic is it to be able to measure the environmental impact of every farm? That's a really good question. And of course, if you think about agriculture compared to other sectors, one of the big challenges for agriculture is indeed that there's just so many producers, right? I talked to people who work in the steel industry, and they say that their industry is complicated, but there's basically only 1000 steel factories around the world. That's not that many. The latest evidence suggests that there's more than 600 million farmers worldwide. So clearly, we're talking about a completely different order of magnitude, order of complexity. And the second difficulty is that when we talk about measurements, for a steel factory, in theory, you could put sensors in the chimney and sort of measure that. For agriculture, that's really not practical. Scientists would sometimes do that because, you know, otherwise it's hard to know what greenhouse gas emissions you have in agriculture. But it's clearly not something that you're going to do on 600 million farms. So, what people do instead is, scientists would do the primary research. There are different ways of doing that, to try and estimate which kinds of practices have which kinds of environmental impacts. If you have a cow and it has this kind of diet, how much methane is it burping and how is it affected by differences in the kinds of feed that you give the animal and whether it's inside or outside and so on. And then based on that very detailed research, that then gets simplified into a simpler model, a simpler tool, so that the farmer can plug in some key performance indicators from their farm. I can say ‘I have these many cows, this is the feed rations that I'm giving to them. These are the kinds of manure management options that I have.’ And then that tool is a simplified tool that basically gives you an estimate of those emissions. And once you have a tool like that, of course, the challenge is already a lot easier. Because then, if your tool is user friendly and you can sort of focus on just a couple of key parameters that farmers would know, then, of course, you can scale it up. And there are actual examples like that. In Ireland, there is a scheme called Origin Green, which is an initiative by the Irish government to promote exports of Irish Agri food products. They cover something like 90 percent of all the beef and dairy farms in the country. And as part of the initiative, they do the audits anyway, but as part of that initiative, they also quantify the carbon footprint. They basically have farm level data for 90 percent of the farmers. New Zealand similarly has had a big campaign called Know Your Numbers, where they've convinced farmers to use these kinds of calculation tools to get a good insight on how much the emissions are on their farm. So, it is definitely not straightforward. But at the same time, we do see that it is actually happening. It is actually feasible. Thank you for sharing that. This is really impressive work that's happening in the European context and in New Zealand. I have to ask, how challenging is this for small or medium sized producers? I mean, both in a European or Northern context, but particularly when we start thinking about the fact that Agri food chains are global and, and so there can be production practices in the Southern countries that would be of concern. How do you think about this in this context? It is a really important issue. And actually, we've been here before. If you go back something like 20 years ago, and I think you actually did some research on this yourself back in the days, Norbert. There was a big increase in food safety standards, food quality standards. And these were not necessarily public standards. It was quite often retailers who started to impose that on their suppliers. And we did have all those concerns, right? Because on the one hand, it was making food safer and higher quality for consumers. But on the other hand, there was this risk that it would actually exclude, especially the poor producers, the small and medium sized enterprises from those supply chains. There's been a lot of research about that and it turns out that in the end, it was more nuanced than what people feared initially. But of course, we definitely have the same concern now. And there's a few elements to it. One is simply the difficulty of actually quantifying those things. I mentioned a few of these calculation tools and a few of these initiatives. So far, most of the investment in these things has been in high income countries. And even if you look at the underlying science, most of the research has happened in richer countries. So, if you go to tropical agriculture, we even have less scientific evidence that you would use to build a simplified tool like that. Then there's, of course, the challenge of actually getting farmers to use that. So, governments in developing countries typically don't have the same kind of capacity that the government of New Zealand, or the government of Ireland has to help farmers do that. So, there's definitely a role there for development cooperation, technical assistance, things like that. But there's also another concern, which is that one of the important drivers of the environmental impacts of food products is actually your productivity. There are many parts of the food system where your environmental impacts might be roughly the same, no matter whether you are actually very productive or not. So, if you have the type of variety of rice or wheat that you're using that just has relatively low yields, then, of course, you divide the total environmental impact by a smaller number. So, automatically, your relative impact is bigger. And typically, that is what we find in the Global South. So, typically, the producers there will have much lower productivity levels. And studies do find that they tend to have higher environmental impacts, all else equal. So even if they were able to quantify it, there is actually an additional risk that then they would still get excluded. What that means is that this rise of quantified environmental impact reporting is something that we need to pay close attention to. And development corporation agencies and everybody else should be thinking hard about how we are going to make sure that producers in the Global South are not only able to quantify, but also able to improve those environmental impacts. For example, through sustainable productivity growth. This is really helpful. And thank you for sharing that. And you're right. I did think about these issues. I was influenced rather by the experience of increasing food safety standards. I would say one of the differences that we saw with food safety standards was how safe can food be? I mean, we want our food to be extremely safe, but there are always these tradeoffs. With environmental impacts, I think it feels a little different. And I really appreciate the concern of the difference between these small and medium sized enterprises, particularly out of a developing country context. I've got to ask sort of a broader question. Why is all of this happening now? This increase of environmental sustainability measures, both in terms of the technical work and the demand. I mean, what's bringing all of this together? It is actually a pretty interesting story because it appears that, the way we look at it, there's been some changes on the demand side and on the supply side, so to speak, right? So, there's this growing demand for more information. Consumers are increasingly conscious about these things, even though it's not clear yet if this really translates into their shopping behavior. Civil society organizations, of course, have long been asking for more information on that. Governments, in some cases, are also pushing for that. One clear example there is in the European Union. There is this new rule in the EU. It's called the Corporate Sustainability Reporting Directive. That's quite a mouthful. And one of the things it does is it requires all large companies to report not only their own emissions and the emissions from the energy that they're purchasing, but also their emissions upstream and downstream in their supply chain. People sometimes call this Scope Three Emissions. This has huge ramifications because it means that for the supermarkets, a large part of their Scope Three Emissions are the emissions from food. They would then probably ask the food manufacturers 'well, give us more information on your carbon footprints.' And in turn, for the food manufacturers, a large part of their carbon footprint comes upstream from the agricultural sector. So, everybody would be turning around and asking their supplier and all the way up the supply chain for more information. All the way, not only to the farmer, but even further up to the fertilizer companies and so on. So, there's definitely this push on the demand side. And, I guess governments and citizens and civil society, those are sort of the usual suspects, so to speak. There's also unexpectedly a lot of pressure from investors. We see organizations of investors pushing hard for more transparency. Their logic is that sooner or later, stricter regulations on the environmental side are going to come. For some of the companies that we're currently investing in, we have no idea how hard that would hit them. So, those companies need to disclose more information because we as investors need to know how much money is at risk if we invest in a business that is, for example, linked to deforestation and things like that. So, that's the demand side. But what is really interesting is that at the same time on the supply side, it's also becoming easier to actually provide that information compared to five or 10 years ago. Some of this is because people have been working in obscurity for a long time, trying to develop certain methods and databases. A lot of that work has been coming to fruition in just the last few years. For example, there's been development of new reporting standards, there's been development of new databases, there's been development of new methods, people are now using satellites and so on to try and quantify things like land use change, deforestation impacts and so on. A lot of these things are now converging and blending with each other. We do think that the combination of this greater demand and greater supply that is driving what we're seeing now. And of course, some of these initiatives are still at a relatively early stage. At the same time, I think the direction of travel is clear. So, we think that demand is not going to go down. It will keep getting easier to supply that information. We think that this is what explains this fast increase that we're seeing. This is really intriguing, and it makes me wonder how global value chains are going to be realigned. Going back to this idea of small and medium sized producers who may not be able to have the monitoring, or if you think of even larger firms who feel uncomfortable with having some outside agency evaluating the carbon emissions or other greenhouse gas emissions from their farm. I can imagine that this could realign value chains. Is this a fair assessment? Is this a concern? I agree with you that this is something people should be looking at. At the moment, there's not yet any data on that. I don't think anybody has really researched that. We see in general that many researchers aren't really paying attention to this trend, which was actually one of the reasons we wrote this paper. But what you're describing is exactly one of the questions we have as well. There are a few ways that this could play out. You could imagine that if it's only some markets that are getting very interested in this kind of information, you might have a situation where companies in a producing country decide to just send the sustainable stuff to the countries that care about sustainability. But they keep producing the unsustainable stuff for all the other markets. In that case, the total impact for the environment might actually be limited. But there could also be other cases where companies think, well, since a large part of our customer base is asking for more sustainability, we might as well make everything sustainable just to be on the safe side. You might have other cases where companies start working backwards because they want to make sure that what they are selling is sustainable. So, you might actually have situations where a retailer starts working with suppliers or where a food manufacturer starts working with suppliers to make sure that their production is sustainable. This is again something that we have seen in the wake of these food safety standards about 20 years ago. This was a really surprising development and there was a lot of investment from other companies in the supply chain to help farmers start meeting these stricter food safety standards. So, one possibility is that something like that might happen for environmental sustainability as well. At the moment, these are all really just hypotheses. And so I really hope people will start to investigate this more seriously, because I think it is very important also for policymakers to understand what has happened. I'm really appreciative of you making the point that there is just a great deal of uncertainty in this space and that there is a need for researchers to explore this issue. And I agree the food safety concerns of 20 or so years ago is a good example. But I think there are going to be some differences and I'll be intrigued to see how that plays out. I am interested to understand, are there any risks besides the ones that we've kind of touched on, any other risks or downsides to this movement that we're seeing? Yes, there are actually. Because the story I told so far was maybe a little bit on the optimistic side. I was explaining how it's becoming easier to supply the information in part because we now have better reporting standards. That is one part of the story. That's sort of the glass half full view of it. The glass half empty view is that actually, at the same time, there's also a fragmentation. There are also many different initiatives, and this is why we call it fast and furious. So, there's lots of different initiatives that are competing for attention. And you do end up with situations where you might have different ways of calculating certain environmental impact. Different ways of reporting it. And then it's not necessarily clear when somebody is reporting something what exactly they were using as methods. And so that poses an enormous risk, because if every supermarket or every country starts coming up with its own way of doing things, its own way of reporting, then the end result is just going to be confusion and frustration and transaction costs. And then the benefits for the environment...
/episode/index/show/leading-voices-in-food/id/33566107
info_outline
E251: The thoughtful transformation of Southern cooking
10/14/2024
E251: The thoughtful transformation of Southern cooking
Today's podcast is a gastronomic treat. I'm talking with Chef William Dissen, James Beard Award-winning chef and owner of the restaurant, The Marketplace, located in Asheville, North Carolina. William is the founder of four award winning restaurants and draws inspiration from traveling the world, creating dishes that tell a story, surprising guests with inventive food preservation techniques, and bringing classic dishes with explosive flavors to life. He published a debut cookbook in 2024 titled Thoughtful Cooking - Recipes Rooted in the New South. Food and Wine Magazine recognized it as the best spring cookbook and praised how he takes readers on a culinary journey organized by the four seasons of Appalachia's most sought-after ingredients. William also enjoys the fame of being the first and only chef to beat Gordon Ramsay in a cook off on NatGeo TV’s Gordon Ramsay Uncharted Smoky Mountains. Interview Summary Will, you were early to the farm to table local foods concept. Some years ago, when I dined at your restaurant, the Marketplace, I liked the philosophy, not to mention the food, would you please tell us what led you down this road? You know, I'm originally from West Virginia, from the Appalachian Mountains, and my grandparents were, were farmers that lived in very rural parts of the state. I grew up in suburbia in the capital of Charleston, West Virginia, but spent a lot of my weekends on their farm. And they very much lived the Appalachian mentality and culture of farming, of putting things up for the year. You know, they canned and pickled and preserved and fermented and dehydrated, and they foraged and they had honeybees to pollinate their garden. They irrigated with fresh spring water and things that I think now in 2024, hipster DIY trends that people are saying they're doing in bigger cities. But these are things my grandparents were doing to sustain themselves. And I'd say that those ideas and ideals imprinted upon me about not just sustainability and how to treat the earth, but also about how to make food delicious because great food starts fresh. And from this initial exposure to food customs of your youth what led you to being a chef? You know I think in those hot sweaty August days, as they say up in the holler of my grandparents’ farm, we'd sit in the front porch and shuck corn and string beans. I really kind of kindled a love affair with food. One of my first jobs I had, I was a newspaper delivery boy and shortly after that I was, you know, trying to hustle to make some more money. And I ended up washing dishes at a local country club. And I think a very similar story for a lot of chefs, one day the garde manger cook or the salad and sandwich cook called out. And the chef said can you make sandwiches and salads? And I thought, sure, I can do that. And haven't really looked back since. You've been a chef at many fine restaurants in major cities. What led you to Asheville, North Carolina in particular? After I left West Virginia, I lived all over the place. I was in New York and California and South Carolina and ended up back here where I'm now in Asheville where I have my restaurant, The Marketplace. And one of the things that really stood out to me was the really beautiful region. National Geographic has voted it time and time again as one of the most biodiverse places on the planet. It's actually a temperate rainforest. There are species of wild edible greens and medicinal greens. There are species of lizards and snakes and things that you only find here in this region. It's not just beautiful. It's also a really thriving ecosystem. Terms like intentional, mindful, and in your case, thoughtful - it's in the title of your book - can be applied to cooking and eating. What does it mean to you? I'd say in general, it's going back to what I mentioned about my grandparents. And really focusing on being present but also planning ahead. I feel like in this day and age, we're so connected to computers and phones and social media that we've kind of got disconnected from our food system. People say, well, you know, technology is driving the world and we need to be logged in to be able to stay relevant. And I don't disagree with that, but I feel as our society is doing that, we are losing touch with nature. And if you go back one generation, two generations and ask anyone, their grandparents, I'm sure grew a garden. Or were farmers, and they probably went through acts of preservation because there weren't Whole Foods in every corner. It wasn't Amazon delivery. They had to plan ahead, and to be in touch with the time of year enables them to sustain themselves and their families. And certainly, we're fortunate now in 2024 to not have to think that way all the time, but I do think there's a lot of value into being a little more thoughtful about the world around us. And I think that's really what I want to try to show people with my book, Thoughtful Cooking, is that connecting yourself to the food system enables us to connect ourselves to the environment. Enables to connect ourselves to our local economy, to our community, and to be reconnected with those that make our food. And I think that's an important thing that a lot of us are missing in this day and age. Please tell us more. What does thoughtful cooking look like in action? I think thoughtful cooking is kind of multifaceted, right? I think it's being aware of what's in season. Here we are in August and in the Carolinas. What's in season this time of year, right? We have tomatoes and peppers and corn and okra, and we have all these different things that are uniquely delicious and in season. But it's a conversation when I talk about local food and talk about sustainability. I ask people, it's a very cliche question: when would you like to eat a tomato? July? August? Or January, February. And people say, 'Oh, well, of course, July or August. That's when the tomatoes are delicious and they're bright in color and they're ripe and they're juicy and sweet.' And I think those are the things that we're not being as thoughtful about nowadays. About where our food comes from and why things are in season. So, I think that's one aspect of it. Another aspect of it is it's just taking the time to be mindful of the world around us. I think we're all moving so fast that I want people to be able to slow down and enjoy cooking. Cooking as a father of two, running many businesses, I joke with my kids it feels like a chopped competition in my kitchen. Some days when I open the fridge and I've got 30 minutes to make dinner for a couple hangry kids. But also taking the time to enjoy cooking. I think there's something to be said about slow food and taking the time to cook in your kitchen, open a bottle of wine, turn the music up. Actually connect with people around you rather than just staring and scrolling on your phone. I think it's a way to really bring people together. And then the other, the other facet of it is, thoughtful cooking is that the way we choose to eat really creates an opportunity to vote with our forks. That there's a lot of advocacy and sustainability you can do just in taking the time to think about where your food comes from. I can so relate to what you're saying. Not too far from where I live in Durham, North Carolina, there's an unbelievably wonderful farmers market. The state farmers market in Raleigh, which I imagine you've been at, been to one time or another. But what a pleasure it is to go there when the strawberries are just coming into season and then the blueberries and then the peaches and then the apples. Not to mention all the vegetables. And we just this weekend had guests and made a corn and tomato salad with all these wonderful things that were there. It just felt that there's something special about making it when you've gone to buy the ingredients from a farmer who grew them. And you're right, everything, every part of the experience is better doing that. How in the restaurant do you try to accomplish getting people closer to the food and more thoughtful about it? At our flagship restaurant, The Marketplace in Asheville, the whole premise is local food sustainability. I really like to show that we can create a sustainable business that can last the test of time. And I think we have, as we're celebrating our 45th year this year in 2024. But for me it's taken the time to meet the makers. The artisans who are making cheeses or types of charcuterie. Dairy farmers, vegetable farmers, livestock farmers, fishermen. And taking the time to talk to them about what they do to be a little more thoughtful and inquisitive about how we're eating. Doesn't necessarily mean that we're all eating healthy food all the time, right? But understanding how they're taking care of it. As you really dive into the food system, there's a lot of things that if you look at what's happening behind the scenes in some of these big, bigger commercial commodity farms - you may not like about people are being treated that are growing the livestock or the vegetables. About how they're treading on the environment in a non-sustainable way. And then also, what's going into the product that's going into your body? Are they putting hormones on or different types of spray or whatnot, you know, to cut the chemicals that could affect your body in the long run. And I know I'm not a crazy health nut, but I want to make sure that, when I'm eating clean, I feel good. And I think a lot of it too I was very fortunate after I did undergraduate studies at West Virginia university, I went on to the culinary Institute of America for culinary degree. And I took a wine course there. It really imprinted on me about viticulture with how they grow grapes. They study this thing called a Brix level, which is the sugar level in a grape. They use this fancy electronic device called a mass spectrometer that measures the sugar content in a grape. And so, the vintners go around their farms, and test the grapes as they are approaching ripeness. They wait to pull them off the vine until the grapes reach that perfect ripeness because the grapes are higher in sugar. They're naturally sweeter. They're going to ferment into more delicious wine, but every fruit and vegetables has a Brix level. So if we're able to really be in touch with, with nature, with the time of year, when vegetables and fruits are ripe, they're naturally going to taste better. The vegetables are going to be bright in color heavy for their size because they're naturally ripe and sweet and they're just going to taste better. I don't know about you, but that doesn't necessarily make me feel like I'm a health nut. But it makes me feel like I'm in search of great flavor. Well, it shows how much you appreciate good food and how important good food can be for the way we feel about ourselves. Obviously for the environment and things. You know, I've often thought it would be a wonderful experience to go to a restaurant and have a meal, but before the meal, be able to interact with the farmer. The farmer comes in and talks about whatever she or he has contributed to that particular meal and how the food was created and what their relationship is to the land and whatever practices they use. You get those things outside of a restaurant. But I've always thought it'd be really interesting in a restaurant to do that kind of thing. Maybe that's something you've already done. We've definitely hosted a number of farm dinners. I actually have one coming up. There's a group out of Santa Cruz, California called Outstanding in the Field. This will be our eighth dinner we've done with them over the years. But we will do a white tablecloth dinner in the middle of a farm field for 200 people and cook over a wood fire. And you know, the hogs and the sheep are grazing the pasture beside it. And the vegetable garden is in other pasture over. And for a lot of people, they've never stepped foot on a farm. And it's a really transcending experience. I think the answer to this is pretty obviously yes. But it seems like today's youth, like I think about students that I teach in college, are so much more interested in the story of their food than people were just a generation or two ago. But I think I, when I grew up, all we cared about was that we had food. And the, you know, the better it tasted, which basically meant how much it was processed and how much sugar and things it had in it. That was really about all we knew. But now people are asking a whole different level of questions about where their food came from. Do you see opportunities for working with children to help maximize that? I do, yes. There's an organization that I've been on the board for a long time locally called the Appalachian Sustainable Agriculture Project. They have a subsidiary called Growing Minds Program. And it works to put healthy local food into schools and to teach children about the opportunity to healthy and eat fresh. I think it's a great thing. I do a lot of food advocacy work as well on Capitol Hill where I go and lobby for different food policy. I've done that at Capitol Hill, you know, and internationally as well. I helped create the Chef's Manifesto for the UN's World Food Policy. And I spoke at a number of conferences around the world about it. But it starts with children, right? If we're able to teach them about eating healthy and eating local, it's going to be something that's ingrained in them forever. And about local food, I feel like a lot of people say, 'Oh, well, shopping at the farmers market, like that's only for the 1%.' And I feel like I find a lot of great deals in the market. But a lot of farmers markets nowadays, because of different food policy and food advocacy, they have things even with SNAP benefits that they'll do two for one. So, you can really get some great deals at the market as well. You mentioned you've done some advocacy activity in Washington arguing for certain policies, what kind of policies have you been involved with? Given that we're in a presidential election year, I always like to tell people I don't really like politics very much, but I really like policy. Because policy is where you can take action and make change. I've done a lot of advocacy work advocating for things like the Magnuson Stevens Act, which provides federal fishery management and sustainability ratings for different species of seafood. I, also worked on the Childhood Nutrition Reauthorization Act, which was to add more funds to school lunches for children. Farm bill. Gosh, I've done so many different things. It's good to get out there. Our politicians get bombarded with different bills and lobbying groups all the time. But I think when they see somebody like myself, I’m a chef, I'm an employer, business owner, real estate owner, it's different than maybe your standard blue suit lobbyists. A lot of times take the time to listen. And many of them come in and eat at our restaurants. So, it's an opportunity to really try to direct change and hopefully when they go to vote for these various bills, they think about the opportunity that they've had to meet with constituents like myself. And hopefully they remember to do the right thing when they place their vote. You also show how many ways there are to interact with the food system. And ways to try to make improvements, and the scope of your activity is really pretty impressive. So, let's loop back to your book. In your book, you talk about, again in the title, you talk about the New South. What is the New South? I think a lot of people think of Southern food as shrimp and grits and gumbo and very heavy, rich country cooking. There's a lot of African American influence from the days of slavery. And recipes, ingredients that were brought over during slavery from West Africa, and traditions that arose in Southern cooking from those times. Like everywhere else in the world, the South is evolving and it's one of the most popular places for people to move to within our country, the United States. And we're starting to see this evolution of Southern food, right? It's not just this kind of typical stick to your ribs, Southern cooking anymore. We're starting to see other cultures come in. There's Indian culture, African American culture, Asian cultures that are coming in and they're taking these traditions of Southern food and local food, but then adding their flavors to it. And to me, it's a really exciting time because I’m biased, I love Southern food. I love shrimp and grits. I love these different dishes that are so wonderful. But I love when somebody comes in and they take a recipe, and they add their own touch to it and they tweak it. Because to me, that's, that's adding to our heritage as Southerners. And so, for me, recipes rooted in the New South is this evolution that we're, we're taking Southern food on. If you wouldn't mind, give us some examples of some of the recipes that are in your book? I have a number of dishes that I think are really exciting. One of my favorites: I have a red wine braised beef short rib. Serving that with a chili cumin sauce and then a blue cheese and green apple coleslaw. So, it's kind of taking this idea of, you know, of beef and coleslaw, but kind of adding in some other flavors from other cultures. You know, like within that there's a lot of kind of Hispanic flavors as well. I loved looking through the recipes in your book. And I don't think there was one that I looked at where I wasn't surprised by some ingredient that I didn't expect. Or putting things together in unique ways. The book strikes me as being highly creative. I can just imagine how much work was involved in putting that book together and how long it took. It must sort of be the culmination of a lifetime of work, so congratulations for doing that. Well, thank you. I think as I mentioned before about the other work I do outside the restaurant. I didn't just want to write a Marketplace restaurant cookbook. I wanted to write a cookbook that talks about, you know, the power of food and the philosophy behind it. But then also have some delicious and creative recipes in there that can be inspiring to folks as well. BIO William Stark Dissen is a renowned chef, author, culinary diplomat, restaurateur, and early pioneer of the farm-to-table movement in Asheville, North Carolina, and surrounding regions. His titles also include Seafood Watch Ambassador to The Monterey Bay Aquarium in California, and Official Ambassador for Le Creuset and Mountain Valley Spring Water. Named Fortune Magazine’s “Green Chef of the Year” two years in a row, William’s endeavors in sustainable food and dining, coupled with his passion for foraging and fly-fishing, often take him from the kitchen, into the mountain streams and peaks of the Southeastern, United States, Appalachian region, and beyond. William’s efforts to uplift the principles of food sustainability in his restaurant and network of vendors and suppliers, has not gone unnoticed. It caught the eye of Celebrity Chef Gordon Ramsay, who featured Asheville on NatGeo TV’s, “Gordon Ramsay: Uncharted, Smoky Mountains.” The hour-long episode featured William touring Ramsay through the forest and rivers of Western North Carolina and concluded with the two chefs competing in a peer-reviewed cook-off. William beat Ramsay for the first and only time in the show’s three seasons. Through this experience, Gordon Ramsay named William, “The Most Sustainable Chef on the Planet!” A career in the culinary arts led Dissen to become an advocate for food policy on Capitol Hill starting in 2010, where he’s lobbied to Congress about the importance of passing legislation, such as The Farm Bill, The Childhood Nutrition Reauthorization Act, and The Magnuson-Stevens Fishery Conservation and Management Act. The Barack Obama administration lauded William as a “White House Champion of Change for Sustainable...
/episode/index/show/leading-voices-in-food/id/33453317
info_outline
E250: Roots of Change: Successful, incentive-based food and farm policy advocacy
10/08/2024
E250: Roots of Change: Successful, incentive-based food and farm policy advocacy
Join Kelly Brownell in a conversation with Michael Dimock, Executive Director of Roots of Change, about transforming food systems through innovative policies. Discover how Roots of Change collaborates with various stakeholders to create nutrition incentive programs and support sustainable agriculture, focusing on community-first approaches. Learn about pioneering projects, insights into policy influence, and the future of agricultural practices. This episode provides an optimistic view of the evolving food system landscape and the potential for significant positive change. Interview Summary Why don't we begin by you explaining what Roots of Change does. What's the mission and role of the organization? Yes. We were originally founded by a group of philanthropic foundations that were very interested in food system change but had not seen much success in years. So we were really designed to be a catalyst to ignite the growth of what we would call the Good Food Movement. For 10 years, we were actually a philanthropic fund investing in different projects that built the power of the food movement. And then implemented projects that would catalyze change. That would show how you could scale change fairly rapidly by building collaboration. So that's really what we've been doing. And in 2013, the philanthropic fund ended, we'd spent down all the money. So we joined the Public Health Institute at that time because public health is such an incredibly important engine for food system change because the food system impacts public health so greatly. We've been since that time focused on policy change and implementing model demonstration projects. Thanks for that explanation. You talked about catalyzing change for transforming the food system. What sort of changes have you emphasized? We've been focused on a few key things. I would say that one of the most important for us has been healthy food access. And doing that through the creation of nutrition incentive programs. And the reason we're interested in that is, all the changes that we pursue are aimed to hit several different levers of change simultaneously. By building nutrition incentive programs, you help the small and midsize farmers who are supplying local grocery stores, the farmers markets, and at the same time, you're creating the funding for low-income families to actually purchase organic, regenerative, sustainable agriculture. From their local market. You get a lot of payoff for that kind of action. You mentioned incentives. How do incentives fit into this? There is a program, a federal program called the GUSNIP. Named after Gus Schumacher, who was Undersecretary at USDA during the Clinton years, and actually worked with us early on. And so that program is a pool of funding through the Farm Bill that is given as grants to either states or nonprofits that are creating these programs where a family comes in with their SNAP benefits, and their purchasing power is doubled. They're given matching dollars to buy fruits and vegetables from a farmer's market, a local store, grocery store. So it's an incentive to purchase fresh nutritious food. And so, we have worked on the original federal policy. We're one of the first demonstration projects to show how you do nutrition incentives working with folks in the upper Midwest and in the East. And then we created an analog. California also has a matching fund which helps us pull more money from the federal level. So, we can really get a big impact at the local level. And we built that California program as well. We've been really deep in nutrition incentives. But we also work on farmer farmworker protections from heat. It's a big problem out here in the West. Increasing temperatures. We're working with different scientists, epidemiologists, and farmers to figure out best management practices or technologies that keep farmers cool. And then we also work on programs to provide incentives for ranchers to produce regenerative meat, that is grass-finished meat. So, those are the three areas working in right now. But we're also just starting a project. I have a meeting today with the California Department of Food and Agriculture to develop a plan for mid and small-scale infrastructure for regional food systems in the state of California to be achieved by 2040. One thing I really like about your approach is the lining up of incentives to produce food in a way that's better for both human health and the environment. Because so many incentives are lined up the other way. Obviously, the food industry wants to make as much money as they can, and that comes from highly processed foods that aren't very good for health. And then the same sort of incentives lines up for agriculture to do industrial forms of agriculture where you maximize the yield per acre. To turn that around is really going to be a major effort. One thing I like about your approach is that you're trying different things that can become models for what could be used in a very broad scale in terms of public policy. I really admire that and like what you're doing. Do you have an overall strategy for helping bring about change? One of the things that we did in 2010-11 is we did a deep analysis of the food system and did a systems dynamic map of the entire food system. Working with leaders, Secretary of Agriculture for California, farmers - big size, small size, organic, conventional, with food justice folks. And we looked at where are the real intervention points. One of the things that we really realize is that, as you were pointing out, the current incentives are for industrialization, basically. And so, the question is, how do you actually change that? And policy is one important lever for doing that. So, we work a lot on trying to change the policy levers to create incentives for what we would call healthy and resilient agriculture. Tell me more about how you go about doing that. I'd love to hear when you're done with that, how you go about doing that with policymakers. Well, I'll jump right in on that. Let's look at what we did with nutrition incentives. So, working with Fair Food Network out of the upper Midwest, and Wholesome Wave out East, Roots of Change did a study. We created our own nutrition incentive programs using philanthropic dollars and some USDA kind of innovative dollars, and then we studied it for two years, what the impacts were. We wrote a report then, which went to Congress, to Debbie Stabenow in Minnesota, who was the Senator there who was on the ag committee. And she began writing a bill that would say, okay, let's provide incentives for people to buy healthy food that also helped the small farmers. So that switched the incentive from the big agricultural systems to the regional food system players. That was one way we did it. The other thing that we did in California was we organized all the farmers markets to go to the State of California and say, look, if you provide this nutrition incentive program in California and analog, we'll pull down more dollars from the federal government. The California legislature said that's a great idea. They got on board. Which then helped the farmers markets to provide more funding because farmers markets are often stressed. Too many markets, so there's problems. Competition between markets. So, to provide a new market, which is low-income families who are using nutrition incentives and their SNAP dollars, that was really important for the farmer's market. Those farmer's markets became another big piece of our strategy. Our way of making change was just to build collaborations, large collaborations of people. We work with many other nonprofits and farming groups in California to approach the legislature and over the last three years we've gotten $1.3 billion dollars in investments from the state of California into sustainable agriculture and food justice. Because we're able to build these large collaborations who convince the legislators who really care about votes that there's enough people out there want to see this happen. And we have just placed a billion-dollar request on the next bond, which will be in the next election, November. This November there's the climate bond. It's called a climate bond for the State of California. Ten billion dollars, one billion of that will be dedicated to nutrition, nutritional health, farm workers, and sustainable agriculture. So, in all ways, it's about getting enough voices. So, if you look at what we're really trying to do, we're trying to build the power of what we would call the Good Food Movement. Best of luck with that billion-dollar request. I really hope that goes through. You know, in the beginning of your response to my last question, you talked about a report that you did in concert with other organizations around the country and how that became influential in the policy process. Very often, some of the people in my orbit, scientists, wonder how they can help with this kind of thing and how they can do work that makes a difference. And I've often thought that speaking with people in the policy and advocacy world, like you, turns up some really interesting questions they could help address, if they knew what those questions were. But they often aren't having those conversations because they're mainly speaking to other scientists. That's one of the reasons why I so much like having people who approach things like you do on this podcast series. Scientists aren't our only listeners, but they're among them, and it's nice to give them ideas about how they can connect their work with what's going on out there on the ground in terms of policymaking. So, you emphasize putting people in communities first. What does that mean? And how does that play out in the work you do? It's a great segue from what you were just saying about the need to combine community voices with nonprofits and scientists, academics, and people who are good at research and who are good at analysis. Back to this idea of nutrition incentives that really grew out of what community groups were doing. The IRC (the International Rescue Committee) works with immigrants from Africa, primarily at that time who were coming into San Diego. And they were farmers, mostly. They were escaping violence, war, in their countries. And they came to San Diego and the IRC worked with them to create a farmer's market, and a farm - a community farm. And those folks were the ones that were saying, this program works. And this is a really good way to solve many problems at once. So, we were hearing from community members and the nonprofit that had created this model. So, it was a way of us understanding what was actually working on the ground. So that's one example. I can also say that in 2017, 2019 and 2020, we had terrible fires here in California. We also had all that followed with COVID in 2020. We were working with the University of California at Davis. Tom Tomich, who at that time was with the Ag Sustainability Institute at UC Davis. And we were doing research on how do you deal with climate change as small farmers? And what we realized is there was this moment in time when all of these things that have been piling up were impacting the ability to get meat. You'll remember that meat disappeared from shelves for a while because all the big plants that process meat in the Midwest were shut down due to COVID. So, what we did is then went out and we interviewed ranchers up and down the State of California, and we asked them, what do you need? And are you interested in finishing animals for grass-fed markets? Are you interested in building local markets? We got a lot of feedback that led to a white paper that Roots of Change published with the University of California at Davis and put out to the world. Which led to us getting a grant to actually take some of the suggestions and the recommendations we had gotten from the producers about what to do. What's that led to now? We have built a relationship with the University of California: ten campuses, five medical systems. They have committed to buy regenerative regional meat from the State of California. That grew out of a white paper, which was fed information by the ranchers on the ground, analyzed by academics and nonprofits, and delivered in a system that's now gotten the university to make a commitment. So, it's another example of just how you can mix all these great parties to get some sustainable change at a large scale? Now that leads me pretty nicely to what my next question. And it has to do with what's needed going forward and how do these things occur in more places in a bigger way than the places they are now. Now you mentioned, for example, the regenerative agriculture pledge that got made by the University of California system. That's a big enterprise. There are a lot of people that get touched by that system. So, that's a pretty impressive example of taking an idea that might've been smaller to begin with and then became bigger. Going forward, what kind of things are going to be needed to make that kind of thing happen more often? That's a really good question. Kelly, I think that one of it is communication. I mean, perhaps some somebody will hear this and reach out to us and say, how'd you do that? And then we'll say, well…and they'll tell us what they did and we'll learn from them. One of the things I'm really interested in, always been interested in, and one of the things that Roots of Change is focused on is trying to convene people to share information. Because you build partnerships when you share information. And those partnerships can become the engines for getting the policy makers or the corporations to change their modalities. How they're doing things. Because they realize, hey, the writing is on the wall. This has to happen. We need to figure out how to get there. And sometimes it's complex to get there because the food system is very complex. So, I would say that one of the things I'm really looking forward to is more cross collaboration. You know, we're living in the season of elections. We're hearing it on the news all the time. And the thing that drives the policy makers is whether or not they're going to be elected or reelected. And so, the more that we can convince them that there is a large majority of the public that wants to see these fundamental changes in the food system. We will have their support. We've seen it in California. We are getting incredible support from our Secretary of Agriculture, our governor, and our Secretary of Natural Resources. They work together to create things on the ground. I would say that the Tom Vilsack and Biden did a lot for regenerative agriculture, working on two big projects that have been funded by the USDA that will touch a thousand ranchers of bison and beef to get them to learn about, adapt, adopt, and then build new markets for their products. So that's an important piece. The other is the marketplace and companies want to sell their products. So, the more that consumers become discerning and what they're purchasing, the better off we're going to be. So, we have a podcast like you do. And what we're trying to do is just educate people about the connections between what they're doing and what the farmers and ranchers out there who are trying to do good work with the land and with health and with their workers. We just try to promote this idea of making good decisions about what they purchase. Tell us a little bit more about your podcast, which is called Flipping the Table. Tell us more about what you're trying to accomplish and the kind of people that you speak with. Well, it's similar to yours in a certain way, I would say. Because what I'm doing is interviewing the people that are doing the kinds of projects that we think are scaling change or could scale change. Or people who have a depth of understanding. So, the regenerative meat world, we've done a lot in the last few years. Talking to , who wrote a couple of books about the meat system, with a great rancher up in Northern California, who advises other ranchers on how to finish their animals on grass in California in a dry environment. I just, today we dropped a podcast with from the Old Salt Co op in Montana about the ranchers he's pulled together. The co op he's built that has a slaughter plant, restaurants, a meat shop, and has an online thing. And then they do a big, they do a big annual event in the summer during the solstice. So, you know, we're just trying to get voices who, like you are, who are, who are modeling and educating the public around what is happening. How much is actually happening. I've been in this world for 30 years almost, and I have to say, I have never been more optimistic about the scale of change, the accelerating speed of change, and the possibilities that lay ahead. BIO Michael Dimock is an organizer and thought leader on food and farming systems and heads (ROC) a project of the . ROC develops and campaigns for smart, incentive-based food and farm policies that position agriculture and food enterprises as solutions to critical challenges of the 21st century. Since 2006, Michael has been spawning and leading education and policy campaigns, community dialogues and creative engagements with government and corporate leaders to advance regenerative food and farm policies and practices that make agriculture and food enterprises solutions to critical public health challenges of the 21st century. His leadership has helped create one new law and funding program at the federal level and three new California laws that included two new funding programs and five successful budget requests. He began his career in 1989 as a sales executive in Europe for agribusiness and in 1992 founded Ag Innovations Network to provide strategic planning for companies and governments seeking healthier food and agriculture. In 1996, he founded Slow Food Russian River and, from 2002 to 2007, he was Chairman of Slow Food USA and a member of Slow Food International’s board of directors. Michael’s love for agriculture and food systems grew from experiences on a 13,000-acre cattle ranch in Santa Clara County in his youth and a development project with Himalayan subsistence farmers in Nepal in 1979. He is the host of the podcast featuring honest conversations about food, farms and the future.
/episode/index/show/leading-voices-in-food/id/33331322
info_outline
E249: History fact check - Impact of Corporate Influence on Research
10/03/2024
E249: History fact check - Impact of Corporate Influence on Research
Study after study has shown that consumption of sugar sweetened beverages poses clear health risk. So how have the big soda companies, Coke and Pepsi in particular, reacted to this news and to public health policies that have aimed to restrict their business dealings like marketing, labeling, and even taxes? A fascinating and important part of this history has been told in a new book by Dr. Susan Greenhalgh called Soda Science: Making the World Safe for Coca Cola. Dr. Greenhalgh is the John King and Wilma Cannon Fairbank Professor of Chinese Society Emerita at Harvard University. But hold on, what in the heck does China have to do all this? Well, we're about to find out. This will be a very interesting discussion. Interview Summary Let's begin by setting the context for your book, again, on soda science. Back in 2015, the New York Times published a major expose, written by Anahat O'Connor, and a critique of what was called the Global Energy Balance Network (GEBN), that was funded by Coca Cola. Could you explain what this network was? Sure. The GEBN was an international network of researchers that argued that the energy balance framework is the best approach for addressing the obesity epidemic. So that simple framework calls for balancing the energy in - the number of calories consumed through eating with a number of calories burned - through moving to achieve a healthy weight. While that sounds neutral in practice, in the early 2000s, Coke and the food industry at large, adopted energy balance as their motto. It had several advantages. One is under the banner of "energy balance," the industry and the scientists working with it could say that people could eat whatever they wanted and then exercise it off. Unfortunately, that doesn't work for most people. Second, in practice, the energy balance slogan was used to promote exercise as the priority solution. What the research shows about energy is that exercise helps, but the primary answer to the obesity issue is to eat fewer unhealthy foods. Now the third advantage to the energy balance framework is that talking about energy balance meant the companies and the GEBN didn't need to mention soda taxes, or other legislative and regulatory measures, that worked but that might hurt the industry. So, in my book, I call this body of ideas adopted by the GEBN and the food industry “Soda Science.” That's short for Soda Defense Science - a science created not so much to understand obesity, as to defend the profits of the soda industry. Okay, that all makes sense, and I totally agree with your interpretation of the science that food intake is much more important in the obesity epidemic, in particular, than physical activity. It's not that activity is unimportant, but to divert attention away from the dietary part of it is really a public health misdeed. But one can obviously see the benefit to the industry for making that diversion. So, in that 2015 article, it was highly critical of the conflicts of interest that had been created by the soda industry paying prominent scientists. What benefits did the company reap from making these payments and what happened after that article got published? The GEBN was the product of the 15 years that came before it, of gradually building up this soda science. The GEBN itself lasted only about a year, but during that 15-year period, the industry benefited by having fewer people, fewer specialists, fewer countries talking about soda taxes. But what happened after the GEBN was outed in the New York Times in late 2015 was Coca Cola was absolutely mortified. The revelation that the company had paid for industry-friendly science was just incredibly embarrassing. So, under absolutely withering criticism from scientists and the public, Coke stopped funding the GEBN, which of course led to its collapse. The company also took a major turn in its approach to obesity. Vowing to no longer single-handedly fund scientific research, and by publishing a long so-called transparency list of all the individuals and organizations it had funded over the last 5 years. So, those things helped, but Coke's reputation remains tarnished to this day. But meanwhile, as for the academic scientists behind the GEBN, they saw things differently. They continued to maintain that their science had not been affected by the 20 million dollars that Coke had promised to support their network. Of the four researchers who led the GEBN effort, two stepped down and found wonderful jobs elsewhere. They both have leadership positions in different universities. One retired and the fourth continues to work in his previous position. So, there was no single, discernible impact on these debates within the academy. I know some of the individuals involved. And by the way, I know a good bit of information available to understand what this network was doing came from Freedom of Information requests that various parties made. And your book contains transcripts from emails and things like that, that these various scientists were sharing with the industry. The content of those is extremely interesting and very telling. And the result, it's sort of this good-old-boy-back-slapping-network of people who were kind of winking - let's go get the people that don't like us. It's just interesting. My impression is that some pretty negative consequences befell at least two of those academics afterwards. You know, there was a lot of embarrassment. One basically, I think, had to leave the job he had. Another, suffered some real penalties in his academic life. And so, it wasn't outcome free, or it wasn't penalty free for these scientists at the end of the day. But I do think that your basic point is well made. That lots of people take lots of money from lots of industries on lots of topics. Not just on food, but you know energy and environment and all kinds of things. And very rarely do they pay any kind of a penalty. It only took this investigative report by the New York Times to shed special light on how pernicious this particular one was. But let me ask you a question, and then I kind of have my own thoughts about it. Why don't you think anything more happened to the people that got caught? I don't know if caught is the right word. But at least that they're taking industry money and their favorable science for industry got exposed. Why don't you think more happened about that? The scientists themselves were deeply convinced that they hadn't done anything wrong. They were convinced that their science was not affected by all the money that they had taken from Coke, and the scientific nonprofit working for the industry, over all those years. I think there's a significant fraction of folks in the public health field, or at least in the obesity research field, who think the same thing. There's just a lot of support for them. As I see it, the two people who lost their original jobs have bounced back. I haven't done a survey of the field to ask people what they feel about these researchers, but they did pretty well given what they did. The reason I think that they're convinced that they didn't do anything wrong is they have these practices, I call them “doing ethics,” to assure the world and themselves that their scientific integrity is intact. And one of the practices that these guys used was to constantly say, "This problem of obesity epidemic, it's huge. We have to include the food industry as our partner." And then when you go there, food industry begins to have a huge voice and there's very little you can do to effectively restrain it. You know, it's an interesting way to think about it and consistent with the way I've thought about it over the years. I've done some writing on this topic and it seems to me that scientists have, not all scientists by all means, but a few select ones, get sought out by industry. And then this blind spot ensues where if you ask these scientists sort of, in general, does research get tainted or affected by industry money? They'll say yes. But if you ask does YOUR research get tainted by it? They'll say no. ‘Oh, no, I'm above that. I can be objective We have to change from within.’ There's a whole series of rationalizations for taking the money. But do they ever stop and ask, why is industry investing this money? And industry is not stupid. They wouldn't be paying you $50,000 as a consultant, or putting you on boards, or flying you around the world, or funding your research if there was no return from it. And the research on it is absolutely clear. Industry-funded research typically finds industry favorable results. So, all that's been documented. But the scientists who want to get involved with industry and take the money don't kind of interpret it that way. Like ‘I can take money but be free of the temptations to bias the work I do.’ May I just interject something here? I think that they believe it's a win-win prospect. Of course, Coke wants to emphasize exercise to make people forget about their sugar. But I've just dug long and hard into those emails, which none of the scientists ever thought would be read and used in scholarly accounts. But in the emails, the leader of the GEBN wanted to fund a major research project that he was promoting, and he's arguing all the reasons that Soda Science was good for Coca Cola. I suspect that he thought that Coke wasn't influencing him. Instead, he was influencing Coke. And in fact he was, but it doesn't matter where the influence comes from because in the end the science is affected. You know, I've often asked myself, if there are negative consequences from this, the question is isn't there a police force out there looking after this kind of thing? And it's hard to know who that would be, because the scientists themselves have shown that enough of them are willing to take the money. And so the scientists aren't policing themselves sufficiently. Their institutions, the universities, tend not to do it because they're taking money from industry, too, in some way, generally. And their university's response to that is you have to disclose that you're taking money from industry. But there's research on disclosure, and that seems to make things worse rather than better. The journals that people publish their work in do the same thing. They make people disclose, but that doesn't have much impact. And professional associations have been investigated every which way by one of the same people who wrote that article in 2015, showing that they take money from industry. So, how can they police their members? So, it seems to me that the police have to be the press and people that do investigative scholarly work like you've done in this book. The book is pretty new. So, it's a little early to say what its impact is going to be. But let's hope that a lot of people read this book. And get more insight into how this works, how people feel when they're involved in this money taking, and what the ultimate impact might be. So let's turn to one particular area of expertise you have. Let's talk about China. So almost all the criticism on industry-funded efforts like the Global Energy Balance Network have been focused on the U.S. But you follow the soda trail to China. So why did you do that and what's the significance of this inquiry? Really significant. The GEBN was part of a much larger corporate project that was absolutely global in scope. So, from the vantage point of the industry, the U.S. has long been a declining market for soda. The important markets for sugary drinks are the large rapidly developing countries in the Global South. So that's where the industry is focusing its efforts to sell product, that is junk food and drinks. And to promote a corporate science and corporate policy that stresses exercise over dietary change in soda taxes. China has 1.4 billion people these days. One billion back in 1980 when Coke set up shop in China. China was the single biggest market for the soda companies. Coke was so keen to get into the China market that it started lobbying early. Actually the mid 1970s, when Mao Zedong was still alive. And in 1978, Coke became the very first Western company to set up shop in China as the country opened up for the first time in 30 years to the market, into the global economy. And another advantage of the Global South, from the point of view of the food industries, is an attitude toward Western firms that's less critical than what you find in the U.S. In the U.S., huge companies are always under suspicion that they will promote corporate interests over socially valued goals. So those attitudes are much less prevalent in many countries in the Global South where big companies are often seen as agents of development, essential agents. In China, big Western companies were celebrated as sources of capital and advanced interests. So, nobody would suspect they were hurting the country. And the industry has lots of ways of dressing this up in a self-serving, positive way, by talking about developing emerging markets, investments in the developing world, and things like this. But it strikes me also as being stunningly similar to what the tobacco companies did when they got hammered in the United States. They simply moved outside the United States and tried to sell as many cigarettes as beyond our borders as they could. And a lot of these same sort of phenomenon take place. Does that seem true to you? Absolutely. So let me ask what actually occurred in China. So, Coke sets its sights on China. It has this kind of process established that's trying to affect policy through connections with scientists. So, what actually took place in China? What was the impact on policies? Well, to understand that, we need to know that the food industry had a magic weapon way back in the late 1970s. The food industry created an industry-funded scientific nonprofit based in DC that was global in scope. And whose job was to sponsor science that served industry needs. Its name was ILSI (International Life Sciences Institute). So, in China, the local branch of ILSI organized a series of major conferences and other activities designed to combat obesity. Over time, the proportion of these anti-obesity activities focusing on exercise rose dramatically, while the proportion focusing on diet sank.What this shows is that the food industry had tilted China's approach to obesity. ILSI China also played a major role in creating China's first and most important policies on obesity. The most important was the National Campaign for Healthy Lifestyles, ironically modeled after the patriotic health campaigns that Mao used to promote in his day. So, that healthy lifestyle campaign drew heavily on the Soda Science created by Coke, ILSI, and their academic friends. So, that ‘healthy lifestyle’ campaign prioritized exercise in a number of ways. Said nothing about sugar and soda. And it made the individual, not the government or industry, responsible for fixing the obesity problem. So, with this campaign, ILSI China had smuggled the policy favored by the food industry into China's policies. That's an amazing history that you've documented. And it occurs to me that in the United States, we can celebrate public health victories, like the huge decline in cigarette smoking that occurred. And, the big decline that's occurred in sugared beverage consumption too. And those things are all good. But if this is like a balloon and you're just squeezing the end of it here, but it expands elsewhere in the world, the overall public health impact could be even worse than when you started, not better. And it sounds like the industry-funded front groups have been pretty responsible for making that happen. Yes, they're incredibly effective. In my view, I really took apart ILSI, looking at it as an organizational sociologist. And I think it's just brilliantly designed to make academic-looking science that benefits industry. And to keep everything hidden from sight under that label nonprofit. It's really quite brilliant. They're not very happy with this project. And the work that you've done, and the investigative journalists have done in the U. S., to expose these industry ties can have traction in the U. S. much more so in a country like China. So, it sounds like there's probably not much to put the brakes on this kind of thing in China. Is that right? To tell the truth, there's a younger group of obesity experts, trained in the U.S., who now are based in China and have written major articles. There was a three-part series in The Lancet in 2021 on obesity in China. And they are on board with a critique of the food industry and working in every way they can to bring that to the attention of officials. But the government has a vested interest in the success of Coca Cola. I have to say that Coca Cola, and there's a huge state-owned enterprise called COFCo, they now have a partnership called COFCo Coca Cola, that runs the bottlers in 19 provinces, representing something like 60-70 percent of the Chinese population. So, the government has a vested interest in making sure Coca Cola remains happy. Let's talk about that just a bit more. So, Susan, you'd think that the Chinese government would be in a conflicted position with this. On one hand, they want to financially benefit from Coca Cola prospering in their country. And I'm sure officials are benefiting individually from that kind of thing. But the country doesn't benefit because they certainly don't want high rates of diabetes and heart disease and obesity and other things that come from consumption of these products. How do you think that that plays out? Is it just that the short-term financial benefits are prevailing over the longer-term health consequences? I think the government is highly conflicted. It has a number of policy, overarching policy themes, that it has been promoting ever since opening up in the late 70s and early 80s. One of those themes is marketization, growing the economy, advancing the technology in high end industries. And nothing can interfere with the achievement of that goal. China is known around the world for having very sophisticated environmental policies. But when push comes to shove, market goals prevail over environmental goals. I think the very same thing happens with health. It's just astonishing to see how market forces and market logics pervade the health sector. I did a separate piece of research, it's not in this book. But it shows that the major western food companies have been partnering with the Chinese government to carry out China's policies on chronic disease. And that means they're teaching the Chinese people basic notions of good nutrition. And what they're teaching them is not that soda is bad, is that, you know, it's that you can drink soda as long as you go ahead and exercise at all. I think there are major fundamental conflicts here at the level of profound party policy. I think this is going to be very hard to address. I was going to say that's just a stunning observation. That part of the food nutrition education has been turned over to the food industry. Absolutely. And you can, you can read about it in the Chinese media every year. They have, it's called Food Week or Nutrition Week, that's sponsored by the Chinese Nutrition Society, which is nominally independent. And they invite Western food companies to come in and sponsor a big project within that week. And of course they're very happy to do it. Unbelievable. So, a chapter of your book is entitled Doing Ethics, the Silent Scream. What do you mean by that? Let me start with just a little bit of background. So, in China, the head of the ILSI branch operated as a virtual health ministry official. Kind of a de facto part of the government. So, no one could question what she did, part of the government, no questioning the government. As I just mentioned, most of the scientists I interviewed believed that Coke and other food and...
/episode/index/show/leading-voices-in-food/id/33313062
info_outline
E248: Climate-smart strategies to sustain small-scale fishing communities
09/26/2024
E248: Climate-smart strategies to sustain small-scale fishing communities
Join host Norbert Wilson and co-host Kerilyn Schewel in the latest episode of the Leading Voices in Food podcast as they dive deep into the world of small-scale fisheries with two distinguished guests: Nicole Franz from the Food and Agriculture Organization of the United Nations (FAO) and John Virdin from Duke University's Nicholas Institute for Energy, Environment, and Sustainability. Discover the significant role small-scale fisheries play in food security, economic development, and community livelihoods. Learn about the unique challenges these fisheries face, and how community-led climate adaptation alongside top-down national policies can help build resilience. This episode also highlights collaborative efforts between academia and organizations like FAO, painting a comprehensive picture of the state and future of small-scale fisheries. Interview Summary Kerilyn - So, Nicole, let's begin with you. Why is your work at the UN's Food and Agriculture Organization focused on small-scale fisheries and fishing communities? And could you share with us how they are different from fisheries more broadly? What's unique about them and their role in food production? Nicole - Yes. Let me start with the latter question. And I think the first thing is to clarify actually what are small-scale fisheries, no? Because sometimes if you think about small-scale fisheries, what most people will have in mind is probably that of a man in a small boat fishing. But in reality, it's a sector that is much more diverse. There are, for example, women in Indonesia that are collecting clams by foot. Foot fishers. Or we have examples from small-scale fisheries that are fishing boats in Norway, which are comparably small, but if you compare them, for example, with how small-scale fishing looks in a place like Mozambique, it's a very different scale. But all of that, however, is comprised in what we understand as small-scale fisheries. It is also important to understand that when we talk about small-scale fisheries in FAO, we don't only limit it to what is happening in the water, the harvesting part, but we also include what happens once the fish is out of the water. So, once it's processed, then, and when it's traded. So, so it's a whole supply chain that is connected to that small-scale fisheries production that we understand as being small-scale fisheries. And with Duke University, with John who is present here, and other colleagues and other colleagues from World Fish, we did a global study where we tried to estimate the global contributions of small-scale fisheries to sustainable development. And what we found was that at least 40 percent of the global catch is actually coming from inland and marine small-scale fisheries. And that's, that's enormous. That's a huge, huge amount. More important almost is that, that 90 percent of all the people that are employed in capture fisheries are in small-scale fisheries. And that is the human dimension of it. And that's why the community dimension is so important for the work. Because it is that big amount of people, 61 million people, that are employed in the value chains. And in addition to that, we estimated that there are about 53 million people that are actually engaging in small-scale fisheries for subsistence. So, if we consider those people that are employed in small-scale fisheries, plus those that are engaging for subsistence, and all their household members, we're actually talking about close to 500 million people that depend at least partially on small-scale fisheries for their livelihoods. We also looked at the economic dimensions of small-scale fisheries, and we found that the value from the first sale of small-scale fishery products amounts to 77 billion. So, these numbers are important. They show the importance of small-scale fisheries in terms of their production, but also in terms of the livelihood [00:05:00] dimension, in terms of the economic value that they generate. And, last but not least, we also looked at the nutritional value from small-scale fisheries. And we estimated that the catch from small-scale fisheries would be able to supply almost 1 billion women globally with 50 percent of the recommended omega 3 fatty acid intake. So, I think with all of these numbers, hopefully, I can convey why the focus on small-scale fish is, in the context of food security and poverty eradication in particular, is of fundamental importance. Kerilyn - Thanks, Nicole. That's really helpful to get a kind of global picture. If I could follow up to ask, what regions of the world are small-scale fisheries more common, or do economies rely on them? And in what regions do you see them disappearing? Are they common in countries like the US, for example? Well, they're certainly more common in what is often considered as a Global South. In Asia in particular, we encountered the largest total numbers, absolute numbers, in terms of people involved in terms of production. But also in Africa, Latin America, the Caribbean. In the Pacific, obviously, they play a crucial role. They are more and more disappearing in the US, for example, in Europe. We see that it is a livelihood that is no longer very common. And one of the features we see there that it's an aging sector, it's a shrinking sector, for a number of reasons. But they still define the characteristic of certain areas where they really are part of the identity and of the local culture, even in the U.S. or in many, many places in Europe. Norbert - Nicole, this is really fascinating. Thank you for sharing this broad overview of what's happening and who are small-scale fishers. What are some of the common challenges that these small-scale fishers and fisheries face? And what is FAO's response to those challenges? Nicole - Well, where to start? There are so many challenges. I think one fundamental challenge that is common across all regions is securing access to fishing grounds. But not only to fishing grounds, but also to the coastal areas where operations, where they land the boats, where they, where the process of fish, where the fishing villages and communities are located. In many areas around the world, we see expansion of tourism, expansion of urban areas and coastal areas. The increase of other industries that are competing for the space now, and that are often stronger economically more visible than small-scale fisheries. So, the competition over space in those areas is quite an issue. But there are also many challenges that are more outside of the fishing activity directly. For example, often small-scale fishing communities lack access to services. We had basic services such as education or health services, social protection. And in many cases, women are particularly disadvantaged in relation to access to these services. For example, women that are involved in harvesting or in processing of fish in small-scale fisheries, they often do not know where to leave their children while they are at work because there's no childcare facility in many of these villages. And there are 45 million women that are engaged in small-scale fisheries around the world. Another set of challenges relates to the value chains and the markets. Often there's limited infrastructure to connect to markets. The processing and storage facilities are not adequate to bring the product to the market in a state that allows it to then fetch good prices and to benefit from the value chain. Often small-scale fishers and fish workers are also not well organized. So, they become more subject to power imbalances along the value chain where they have to be price takers. Now they have to accept what is offered. That also relates often to a lack of transparency in relation to market information. And of course, then we have another set of challenges that are coming from climate change that are becoming more and more important. And from other types of disasters also. One thing that brings together all these challenges, or makes them worse, is often the lack of representative structures and also institutional structures that allow for participation in relevant decision making or management processes. So that small-scale fishers and fish workers don't even have an opportunity to flag their needs or to propose solutions. So, FAO has facilitated a process to develop Voluntary Guidelines for Securing Sustainable Small-scale Fisheries in the Context of Food security and Poverty Eradication. Quite a mouthful of a name. In short, we call them small-scale fisheries guidelines. In which all the major challenges in a way are compiled in one document together with guidance on how to address them. And these guidelines are the result of a participatory development process. So, they are really informed by the involvement of fishing communities from around the world, but also other stakeholders. And they have been agreed on and have been endorsed by the almost 200 members of the FAO. We are now working with countries, with the small-scale fishing communities around the world, with other partners, including Duke University, to help implement these small-scale fisheries guidelines. Norbert - Oh, this is really fascinating and it's important work. I'm intrigued with the participatory process. How are small-scale fisher organizations involved in this? Are you working with different organizations? Or is this more individuals who are just interested in this issue coming to the fore? This is through organizations at all levels. Be it at the national level where we are, for example, facilitating the formation of new women organizations in a number of African countries. Be it at the regional level, in particular in Africa, there are existing structures in the context of the African union, which has established so called non state actor platforms for fisheries and aquaculture, which we are supporting in order to bring their voice into the processes and to facilitate peer learning. And then there's a number of global social movements and producer organizations for small-scale fisheries that we are working with and using them as a facilitator to involve as many as possible. And gather as much insight that is coming from the membership of those organizations to then bring into global, regional, national processes from our side. Norbert - This is really important to hear how different forms of governance and at different levels are playing a part in developing these guidelines. Thank you for sharing that, Nicole. I'd like to turn to you, John. You have more than 20 years of experience in studying and advising government policies to regulate human use of the oceans. With a particular focus on marine conservation practices. How has your thinking about marine conservation changed over the last 20 years? John - Yeah, it's changed a bit. As you mentioned, my interest in work has been on ocean conservation and how it can alleviate poverty. A lot of times that has meant managing fisheries to address poverty. And I think in the past, that meant that I was really focused on what governments could do to increase the efficiency of fisheries. The economic efficiency. How do we increase incomes, how do you increase revenues for communities? All very important, but for all the reasons that Nicole mentioned, I spend a lot more time now thinking about the process rather than the outcomes, and thinking about what institutions are in place, or can be created, to help empower small-scale fishing communities to have much more of a voice in the decisions that affect them. In how the resources are used. How the space is used. And Nicole outlined really well a lot of the challenges that are facing communities from increased industrialization of ocean use to the squeeze from climate change and the effect on resources. And even the fact that climate change may be driving people to the oceans. I mean, as farms and agricultures maybe fail or face challenges, oceans are often open access, and can even be a sink for people to make a livelihood. And so, yet more pressures coming from outside these fisheries. How can fishers have a greater voice in making the decisions that impact them and safeguarding their livelihoods? Norbert - Thank you for that. I'm interested in understanding how do these fisher folks, who are trying to organize and are organizing, how does that interact with sort of larger markets? I mean, I would imagine a number of these folks are catching fish and other seafood that goes into global markets. What's the interaction or challenges that may happen there? John - As Nicole mentioned, because small-scale fisheries are so diverse you have markets in many places. These may be located near an urban center where you can have easy access. You can get fresh fish in a cooler and put it on a plane and off it goes to an export market. We found that, what may be surprised us, is a significant number of small-scale fishers are exporting in some cases. So, then that can be challenging because you might get higher prices, which is a good thing. But it might drive, for example, more fishing effort. It might drive higher levels of exploitation. It might change traditional practices, traditional rules for fisheries. It might really change how fishers organize in a given place. So, the access to export markets, even say an island setting, has kind of scrambled past fisheries management in some places and can be an outside force. Kerilyn - John and Nicole, I want to ask you both a question now about painting a picture of these communities that you're working with. You both mentioned how diverse small-scale fisheries can be. I was wondering if you could just share what one community in particular looks like that you've worked with? What are the challenges that a particular community faces, or alternatively, where do you see things actually working well? So Nicole, could I ask you to respond first? Nicole - I'm working more with global processes and the global level. So, through that, I have the privilege of working with representatives from many, many communities. So maybe what I can share is the feedback that I'm getting through that, in terms of the change that we can observe, and that is affecting fishing communities around the world. I think one thing that is being brought up as a concern by many is what I mentioned before. It's a process of aging in fishing communities and often a lack of capacity to retain young people in the sector. And that has different reasons. Now there are all of these challenges that small-scale fisheries have to face and that are difficult to overcome. So, that often drives people, in particular young men, to leave the communities. Or within the communities, to look for other alternative livelihoods now and not to take on the skills of fishermen or getting engaged in small-scale fisheries more broadly. So, in some cases, yes, it's not only other activities within the community, but really leaving the community and leaving in some cases also the country. What we see there is that sometimes people that have the skills, maybe still as a fisher, they have tried to fish. So, they have a knowledge of fishing. They emigrate out into other countries. And in some cases they are then hired into industrial fisheries where they work on industrial boats that go out fishing for longer periods of time. But where they at times end up in situations that can be called slave labor, basically, that are subject to serious violations of human rights. And that is in a way generated by this vulnerability to the poverty that is still there in those communities. The lack of being able to make a living, a decent work in the fishing community. So, that is something that we have seen is happening. We have also seen that in some cases, there's an involvement of fishers into say more illegal activities, be it in drug trafficking, be it also into the trafficking of people. I'm thinking even about the Mediterranean. I'm working out of Italy, Rome. We have a lot of immigration from North African countries, for example, coming through that route. And oftentimes it happens that the transport of migrants is actually carried out by fishers and their boats because they have the skill to navigate the sea. And they make a better living by transporting illegal migrants than going fishing. So, those are some of the challenges we hear. And the other one is there in relation to what is now a concept that is getting more and more traction. It's often known as the blue economy, which is, in a way, looking at the ocean as the last frontier for economic development. And that includes on the one hand, the expansion of previously existing industries, such as tourism. But also the expansion of newer sectors such as alternative energy production. Think wind parks now in coastal areas. So, what happens here is that in many cases, this adds again, additional pressure on the available maritime space. In the water and on the land. The expansion of marine aquaculture is another example. So, that also is something that we hear is becoming an issue for small-scale fishing communities to defend the space that they need to maintain their lifestyle. Kerilyn - John, is there anything you'd like to add on this question of how fisheries are changing? John - Very, very briefly. Taking the example in West Africa where I've spent some time over the years, you certainly have some communities there where it actually doesn't seem as if the fisheries are changing as much in the sense it's quite static and stagnant. And this could be caused by a lot of the reasons that Nicole mentioned, but the community, the economy, the fisheries aren't growing. People, young people may be leaving for a number of reasons, but it doesn't have to be that way either. I mean, there are positive examples. I was in Liberia last week, and there, from the numbers that the government has, small-scale fishing communities are growing. The number of fishers are growing. They've actually made a conscious effort to protect a certain area of the ocean just for small-scale fisheries. And to prohibit trawling and to give the communities more space to grow and operate in the 20 years since the conflict ended there. So, again, it doesn't have to be sort of stagnant or grinding on in some of these communities as they cope with competition for resources, for example, competition for space from others. Where they were given that space, in some cases in Liberia, they've grown. That may have its own challenges but. Kerilyn - Interesting. In the back of my mind, when thinking about these communities and aging and migration of younger generations away from these livelihoods, you know, as someone who studies the relationship between migration and development, I think it's a common trend where, you know, as countries develop, young people leave traditional economic activities. They get more educated, they move to cities, they move abroad. To what degree is this somehow just part of these countries' development? Should we expect young people to be leaving them? And to what degree might we think differently about development in a way that would enable more young people to stay? And I think, John, you mentioned a really interesting point about how protecting the space For these small-scale fisheries to operate is one thing that seems to have kept people engaged in this livelihood. I'd be curious if there's other things that come up for you. Other ways of thinking about enhancing the capability to stay in small-scale fishing livelihoods. John - Sure, and I'd be curious what Nicole's seeing from her perspective. I think, to some extent, it's a different question if small-scale fisheries are economically viable. And so, what I think Nicole and I are referring to in many cases is where for a lot of these external pressures upon them, they may not be as viable as they once were. And that has its own push on people, whereas where fishers are...
/episode/index/show/leading-voices-in-food/id/33221647
info_outline
E247: Cultivating food security and community stability in the Dry Corridor
09/26/2024
E247: Cultivating food security and community stability in the Dry Corridor
With food insecurity rising the world over, we cannot escape the reality that climate change is changing our food supply. This means people's livelihoods and lifestyles are changing too, particularly in developing countries. Join us on the Leading Voices in Food podcast as we discuss the rising impact of climate change on food security and livelihoods in Central America, specifically Honduras. Host Norbert Wilson, Director of the World Food Policy Center, along with co-host Sarah Bermeo, delve into the challenges and solutions with experts Marie-Soleil Turmel from Catholic Relief Services and Ana Andino from Duke University. Learn about the Dry Corridor, the effects of climate shocks, land restoration practices, and the role of international support in building community resilience. Interview Summary Sarah - Marie, some of your work with Catholic Relief Services engages with smallholder farmers in an area known as the Dry Corridor of Central America. Can you explain what the Dry Corridor is and provide some context about the food security situation in that area, and how much do residents depend on their own crops to provide food for their families? Marie - So, the Dry Corridor of Central America refers to a region that stretches across the Pacific side of Guatemala, El Salvador, Honduras, and Nicaragua. The region has a long dry season and a rainy season when the crops are produced. In the last 10 years, this region has been characterized as one of the most vulnerable to climate change. Mainly due to prolonged dry spells in the growing season and more unpredictable rainfall patterns. This region is made up of many small holder farmers in the rural population. These are small hillside farms growing staple crops, maize or corn, and beans with relatively low yields. And most of the household consumption is coming from these farms, and they're selling any surplus that is produced in a good year. These are rain-fed production systems. So, the amount of food that the farms produced is directly tied to the amount of rainfall, making them extremely vulnerable to droughts and climate shocks. And also the region has a very high degree of soil degradation. It's estimated 70 percent of agricultural soil is in a state of severe degradation. This makes farms even more susceptible to climate shocks. So, this is a region that's already struggling with poverty. Close to 8 million people are living in a situation of food insecurity. And now with increasing climate shocks that are affecting crop yields, it's sending more people into a situation of food emergency and requiring food aid. Norbert - Thank you, Marie, for providing that context. Ana, let's now turn to you. I understand that you've worked with the Honduran Ministry of Finance and the Inter American Development Bank on issues relating to economic development in Honduras. What do you view as some of the key development challenges facing the country? Ana - So Honduras faces several challenges which have been dragged out for many years. And now some of them have even worsened, particularly since 2020 when we were hit by the pandemic and the storms Eta and Iota. It's tough to pinpoint just one or a few of them since it's a convergence of complex scenarios, but if I had to mention one - and going along with the conversation we're having today - I would mention intersection between climate change and economic vulnerability. As we heard Marie talking about the Dry Corridor, there are many rural communities that rely heavily on agriculture. But climate variability has made it even more difficult to maintain stable food production, affecting income and food insecurity. So, by mid-2023, about 25 percent of the population was suffering from food insecurity. Nationally, agriculture provides employment for approximately 30 percent of the country's workforce. And there's verification agriculture is also limited, which, this dependency constrains sustainable growth and resilience. Also, I cannot leave behind the access to basic services such as water and electricity. Of course, I'll include in this education, right? It is important, and it's not only a matter of access to them, but also the quality of their services. Many households lack access to clean water. This impacts their daily life, but also their agricultural productivity. And even in the main cities, there is an inconsistent access to water and electricity, which affects livelihoods, but also small businesses to larger industries. Education is a no-brainer, since both access and quality remain a serious challenge. In this list, I would also like to add crime and violence, which remain high. And even though there has been an improvement in the last years, particularly reducing homicide rates, it still remains as one of the highest in Latin America. The situation is even worse when we look at femicide. Because Honduras is still one of the highest or has one of the highest rates of femicide in the region. That often goes along with high levels of impunity. And finally, we're almost getting there to my list of challenges, I would say that there is a lack of infrastructure, particularly in rural areas. There is no reliable access to roads or markets, which affects a lot of smallholder farmers. This also affects connectivity for roads. It limits access to health care and education. And these all are challenges that compound together. And yeah, to finally wrap it up, it's that without institutions that can effectively implement policies and manage resources, it'll be hard to, to have development efforts and to see growth in the country. Norbert - This sounds like a daunting set of challenges. And I realized that obviously in this conversation and the work that's going to happen later this week, we're not able to address all of those. But I would like to pull back and ask you both about issues around climate. And so, for the both of you, I'd be intrigued to understand this. Central America is believed to be highly susceptible to climate change, and Marie, you've already mentioned this. What are some of the key effects that climate change is having on the region? And I've heard you already talk about issues around availability of water. But how do these affect the livelihoods and particularly, how does this affect food security? So, Ana, let's begin with you. Ana – So, as Marie mentioned, there are a lot of extreme weather events going around, such as prolonged droughts, intense rainfall, tropical storms. And these weather patterns have a direct and severe impact on agricultural productivity. Especially in regions where families rely a lot on subsistence farming. It becomes a challenge to plant, to harvest crops. This leads to a reduction in yields. Also, people have less income, referring to income losses, which in the end has a cascading effect on food insecurity and poverty. So basically, what happens is that families have less to sell, but also have less to eat. If we transition to urban areas, climate change could cause floodings and damage to infrastructure, affecting severely industrial activity as well. This will disrupt the livelihoods of the people. In urban and rural areas, it exacerbates difficulties in accessing food, in accessing clean water, in accessing electricity. And just to give you an example, this happened back in 2020, right after Eta and Iota. We had long lasting effects, causing damage to agriculture, to livestock, to infrastructure. The effect on GDP was approximately eight to nine percent of GDP. And unsurprisingly, poverty rose 14 percentage points, which is a big increase. If you see national surveys going around, they have shown that people are having issues with getting access to food. And many people have also had to change their diet, leaving behind some proteins and introducing more carbohydrates or, or foods that are less expensive than proteins, right? And I would leave it there. Yeah. Norbert - This is really important. Thank you for sharing that. Marie, what about you? Marie - Ana really summed it up well, but I would add that it's really important to understand that that these farmers don't have crop insurance to fall back on like farmers in the U.S. So, we're seeing more frequent climate shocks, sometimes years in a row. Droughts and hurricanes. And farmers might be able to borrow seed or money, or to buy inputs to replant the next year, but after consecutive bad harvests, they run out of options and resources and really can't recover. And also keeping in mind that about 60 percent of the food in the region is coming from smallholder farms. And these climate shocks resulting in yield damage have implications for food prices and food security at the regional level, not just at the farm level, right? Sarah - So, Ana and Marie, you do a very nice job laying out the multiple challenges that are facing in urban areas. Turning from that to thinking about adaptations or policy changes that could be successful, can you think of some that might help in decreasing the negative impacts of climate change on farmers, particularly in the Dry Corridor? And, have you seen evidence? Can you bring evidence from your previous work for this to think about pathways forward and whether or not those would be scalable to additional farmers. Marie - So, a focus on land restoration and soil restoration is really key to building climate resilience. As I mentioned, these are areas with really highly degraded soils that are even more susceptible to these climate shocks. So, we're talking about managing the soil to manage water. And I just want to take a moment to explain why soil is so important for climate resilience. A healthy soil will capture and infiltrate more rainwater. These are rain fed systems, depending on every drop that falls. They store more water for plant production and also percolate more water down to recharge groundwater, which has an implication for water availability in the whole area. In a degraded soil, like much of the agricultural land in the Dry Corridor and other parts of the world, soils have lost this function, and the rainwater runs off, it's not captured, it's not stored, and the resulting, the crops grown in that soil are much more susceptible to periods without rain, and there's overall less water availability. When soil and water resources are degraded, agricultural productivity is low, the families are susceptible to climate shocks, and this keeps them in a cycle of emergency and recovery and poverty. The good news is that the ability of soils to capture and store rainwater can be restored with good agricultural practices that build soil organic matter, protect, and protect the soils from erosion. In Catholic Relief Services and in our programs, we call this Water Smart Agriculture Practices. In one of our programs from 2016 to 2020, we monitored a network of farms where we tested these practices with farmers on their farms and side by side plots comparing the water smart agriculture practices with conventional practices. Within that period, a very severe drought in 2018 hit. It affected the whole region and we found that these soils during a very severe drought could store up to 26 percent more moisture during this drought period. And on average yields were 39 percent higher. In a drought year, this can make the difference between a family producing enough food to still meet their household needs or being in an emergency situation and having to rely on food aid. And also, we found it in good years, yields were also much higher because of these good management practices. Meaning that farmers could produce and sell more surplus and improve their income savings. And this also contributes to greater overall resilience. And just to note also that these practices also sequester more carbon in agricultural systems, which also has climate mitigation impacts. Now this alone, soil management alone, is not going to bring farmers out of poverty. We need to build on this foundation of good natural resource management with market access, diversification with more lucrative crops access to financing and, of course, increasing opportunities for women and youth. But all this needs to be built on this foundation of restoring soil and water resources so that we can be successful with these other types of development interventions. We're working to scale these practices in the Dry Corridor by working with a network of partners, including other local NGOs, government agencies. And one of the main limitations is that farmers have is gaining access to any type of agricultural extension services. So, we're really working to strengthen local extension. We're using a hybrid model that combines field training with digital extension tools and radio for mass communication to reach more people. And we know from some of our work and some of the work I'm doing with Sarah and Ana to look at the adoption of these practices, that when farmers do have access to extension services and training, they are in fact applying and adopting the practices. Sarah - Thank you, Marie, for providing the detail about some of the programs that you're seeing and that the evidence, these are evidence-based practices that are actually making a difference for the farmers that you are working with. I want to turn to Ana now and shift the conversation just a little bit. You know, Marie was laying out potential ways to turn things around and ways that life could become better for farmers. But what do you see as some of the consequences of inaction if we don't keep on with these programs and if programs are not scaled up to help smallholder farmers and others in the region. What do you think will be the consequences of that for poverty and food security in Central America? Ana - Sarah, that's a great question. Again, it's hard to give an exact answer on what would be the exact results of this. But there was this one thing that popped into my mind immediately, which is an accelerated flow of people migrating both within the region and towards the U.S. as well. Because people are seeking to escape these harsh living conditions, right? So, food insecurity will get worse, particularly in susceptible areas like the Dry Corridor where farmers are already struggling with this climate unpredictability. Rural families will also face greater challenges in meeting their basic nutritional needs. potentially leading to malnutrition and health crises. And even in urban areas, high prices and food shortage will disproportionately impact the most vulnerable communities, exacerbating inequality. Now, in addition to that, failing to act now will result in a greater cost in the future. And I believe another concerning consequence of inaction is the displacement of young people. And here I must add that right now Honduras has a demographic difference and we're not taking advantage of it. Many young individuals migrate in search of better opportunities, leading to the so-called brain drain. Or they even leave the country without any further motivation to help the country while they’re abroad. So, with insufficient opportunities for education, for employment, we are risking youth becoming trapped in cycles of poverty. We're losing people that are capable of helping the country, and this will undermine long term community development and stability. Norbert - Ana, thanks so much for providing that context for the need for action and what consequences of inaction might be. You know, this has been a challenging conversation. We've talked about a number of things that are going wrong or where some of the challenges are. I actually want to turn the conversation to see some ways forward. And so, what are some of the positive changes that can take place? And, you know, Catholic Relief Services is doing some really important work. And I want to hear more about that. But I also want to hear about it in the context of what could happen if policy makers, government officials or decision makers in the international development institutions, if they changed policy or created new opportunities. What would you say are still some really pressing needs and where would you focus money and efforts to get the biggest impact or hope for the most people? Marie? Let's start with you. Marie - I want to emphasize again just the importance of investing in land and soil restoration as a foundation, as a strategy to build climate resilience. Now, we really need programs that are also creating economic opportunities and developing markets for farmers, but this needs to be linked with land restoration initiatives in order to ensure resilience and the sustainability of these activities. You know, when land and soil is restored, these practices aren't just implemented, and they're not just implemented at the farm level, but like over whole landscapes. This improves productivity, but also water availability for households, urban areas, and other activities. So even programs that promote irrigation technologies as a solution for the Dry Corridor, which is really like a way forward also. These need to be linked with the land restoration activities because this water needs to come from somewhere. So, we need to ensure that we're protecting our water resources and ensuring the availability for these other activities, or else we won't be successful. And they also won't be sustainable. We also really need to invest more in capacity-building aspects of our development programming. Not just focusing on asset replacement, which is necessary, but we need a good balance of investing in capacity building. This means farmers, agronomists, agricultural institutes to strengthen the extension systems and improving access to information around soil and climate, for improved decision making and management of these resources in order to also take action to reduce overall risk and climate risk in the area. So really building the capacity in the management practices that can in the long term reduce dependencies on external aid. Norbert - Ana, what about you? Ana- I think Marie summed up everything very well. But if I had to rephrase what she said in my own words, I would focus a lot on infrastructure development. Both physical and digital. This is essential. Investing in better roads, market access, but also digital connectivity would enable the population of farmers and entrepreneurs to reach bigger markets, fostering economic growth and development. And I'll also include improvements to infrastructure to be climate resilient and friendly to the environment. And going along to what she said about capacity development, I would also give focus on improving productive skills. Many companies in the region and especially in Honduras highlight the limited ability of the workforce to generate high value opportunities as a major constraint. So, concrete advances in competitiveness and innovation are needed in this sense. And I would wrap this wish list saying that for any policy to be considered if you want to talk to them to any government official or international organization, there has to be more focus and importance on inclusive policies. They have to engage local communities, they have to engage women, they have to engage youth in decision making processes. Basically, we want to ensure that these groups have voice in policy development. Sarah - Great. Thanks Ana. I want to, you know, turn this attention now to thinking about research. So, Duke is an institution where research is one of our primary functions. And thinking broadly about the impacts of climate change on agriculture and food security, where do you see the biggest need for additional research? And maybe to think about in another way which research questions if they were answered could be transformative? And how might academic research and researchers partner with organizations like Catholic Relief Services and others doing work in the field in order to answer...
/episode/index/show/leading-voices-in-food/id/33221587
info_outline
E246: New Book: Learning food economics makes ALL economics easier
09/16/2024
E246: New Book: Learning food economics makes ALL economics easier
I’m Norbert Wilson, a professor of public policy at Duke university and director of the world food policy center. Now, I am an agricultural economist by training and today’s podcast, we will explore a creative and down-to-earth book titled Food Economics. Now stay with me, gentle listener. I already can sense the wave of anxiety, math anxiety, and discomfort with economics. but hear me out. To make the food system work for everyone, we must understand the economics of food, agricultural production, business decisions, consumer behavior, and of course, government policies. Tufts University Professor, economist William Masters, and Allegheny College economist and nutritionist Amelia Finaret, developed a wonderfully engaging textbook that is friendly for readers and learners who do not love math or who have a complicated relationship with economics. Interview Summary So let’s start at the very beginning. Why did you write this book? Will: Well, I’ll start. I love the subject. And I love the opportunity to work with Amelia on something. And we talked about taking the course that she was a Teaching Assistant for and making it into a textbook. And finally being able to do it has been revelatory. I’ve learned a lot, learned a lot from Amelia, learned a lot from the process of writing. The motivation really is because the topic is so compelling. As you said, food economics is crucial to whether people can afford to and do have the material requisites of wellbeing, as the original definition of economics put it. And so, food is this really distinctive, strange thing that’s, as I say, often hidden in plain sight. It’s something that many economists want to teach about, but don’t really know much about. And many people who work in food without economics would like to use some economics. So, putting the two together has been definitely a situation where two plus two is more than four. Putting the two together is something new and different. Amelia: I think also that food is a very special type of good. And so, when we’re talking about economics we talk a lot about goods and services. And food is a special type of good in that you have to have it to live. And we also really found during the process of writing the book, as Will talked about, more and more examples that many of the fundamental lessons of economics can be learned with examples from the food system. So, we think that using a topic like food, which really resonates with a lot of our students, is a great way to teach econ and it can get them more excited than learning about widgets. I am really intrigued by this, and I want to pick up on this idea that food is special and that is something I think is a critical part of what you all are doing. But I also heard something new in this idea of using food as a pathway into economics. So, as you know, folks react really strongly to economics because of math or a disdain for capitalism or other issues. Why do you want people to understand the economics of food? Amelia: So food is something that all of us make choices about multiple times a day. And there’s very few other things, maybe about our time management overall, that we make choices about so frequently. But food is one of those things that we make choices about multiple times every day, all of us. And that’s whether it’s about producing the food, doing something else to the food or consuming the food. And economics fundamentally is about understanding and analyzing those choices and those behaviors. So, people, of course, are going to be confused sometimes about how to make those choices. And that’s one of the biggest and most important discussions in public health: how do we encourage folks to make better food choices? People are also just very confused because there’s so much different information floating around. So, what we wanted to do is to provide an economics perspective of food choice because economics is really great at analyzing choices. And this, of course, helps people connect what’s something that’s personal to them, which is making those kind of frequent food decisions. Even if they’re not thinking about it, they really are thinking like an economist frequently about food multiple times every day. And then connecting it to this discipline of economics to understand the formal logic of how we analyze those choices. Will: And I would add the opportunity that we’ve had in teaching economics to people who didn’t like economics, chose not to do it, and wanted to do public health nutrition instead. For me, at Tufts in the Friedman School, and also with students from agriculture – I taught previously at Purdue students who didn’t like economics because they wanted to work in agriculture – I really want to demystify a lot of what became a kind of high jargon of fancy language. For example, in economics, people would speak of an individual “optimizing.” And we just don’t say that. Instead what we say is people are doing the best they can with what they have, and often it’s the least bad of their options. Similarly, economists talk about an equilibrium, but it’s not a “nice” thing. It’s just a prediction of a model of an explanation. So, much of our task here, I think, is to demystify economics for students, but also to help economists find a better language because economists use that off putting technical jargon way too much to talk to each other. And that really harms our ability to communicate with people who, as you said, might have a disdain for the outcome, for example. They don’t like the way capitalism is turning out and they want the vocabulary to change it. And we hope the book can provide that. I really appreciate this. Picking up particularly on Amelia’s comment, I remember as a student at the University of Georgia, I had an amazing intro to agricultural economics teacher. His name is Joseph Broder. And he got me excited about this idea of how people make choices. And we were talking about it in the food and Ag space, and I just started to see that happen everywhere. I realized that this was a powerful tool to help me understand the choices that people were making and the choices that maybe they wanted to make but couldn’t because they were facing different constraints. So, I really appreciate this effort of what you all are trying to do in this text. That raises the question of who do you really want to read this text? I mean, who was your target audience and why those individuals? Will: So, the number one audience is instructors, to make it easy for them to teach this material. Someone who comes from economics, works on some other topic, can teach a course in food economics just by picking up the book. A student who is assigned the book can get an explanation that is perhaps richer in detail with more examples. And then we also provide a lot of data analysis in the book that a student can read on their own. But I honestly believe that quite a few general readers can find it attractive to just pick it up and flip through it. When I wanted to learn about general nutrition, just vitamins, minerals, reading a nutrition textbook was actually great. And I hope that this textbook is something that people can just pick up and flip through. You can, because it’s open access, you can just search for a word in the book, and you can flip around and see what catches your eye. And I hope people find that experience interesting and enlightening and useful. Amelia: And I think the book could be used by students, undergraduate and graduate students, and their instructors for all different kinds of courses that intersect with the food system. So, not just straight up economics courses, but also courses on the food system, maybe even on sustainable agriculture, on public health nutrition. And I think that, you know, for those courses, certain chapters could be selected and used in a course. So, we hope that people can use it really as flexibly as they want. Yeah, and then we also think that for economists who never learned about the food system, that it might benefit them as well, because we really do give a complete picture of what the food system is, what it looks like with all kinds of data. And they maybe haven’t thought about, you know, economists know econ, of course, but they maybe haven’t thought about the food system and how it’s kind of a unique sector. And this I think would help them really to formalize that for themselves too. This is helpful. I’m going to bring up a different group of people who I think could be interested in this text. How do you see someone going into a department or ministry of agriculture or food or development agency, seeing policy differently based on the work of this text? Amelia: In terms of the policy aspects of the book, the material in each chapter can intersect with different types of food policies. So, for anyone who works at a ministry of health or a ministry of agriculture who’s developing food policy, they might use the book to see, “okay, well, what am I going to be able to tell qualitatively? What will happen if this policy is implemented?” Of course, if they want to understand something about quantitative change, they would need to gather data and do some statistics and econometrics. But if they want to make a sketch of “okay, well, if I implement this policy, here’s what I can expect qualitatively to happen to prices and quantities and imports and exports.” They can definitely do that using the material from this book. I think that it might also help because it spans everything from production to consumption and health, it will allow policymakers to really see those connections between those aspects of the food system. So not just consumers, and not even just consumers and farmers, but also thinking about input markets and food manufacturing and processing, as well as retail. I think that it gives that kind of that whole picture of the food system, which could be really helpful to those policy makers. Will: Another aspect of ‘whole picture’ thinking that we tried to instill in the second half of the book is just showing a lot of data. And in particular, zooming way out so that we show all of the data. We believe, I think with pretty good evidence, that when people choose a case study, choose a narrative, choose an example, there’s a lot of selection effect there. And when you zoom way out, as we do in the second half of the book to show scatter plots and line graphs, I think policy makers will see whatever decision they’re making in that quantitative context. They’ll get the qualitative insight that Amelia just described, plus the overall context. And that will really guide decisions, we hope, towards a more mindful and well-informed kinds of choices. Now, that’s I think really powerful. And there’s something else that’s unique about this text is, you mention it, it’s open access. And so that’s really different for a textbook. And because it’s open access, that means it’s free for everyone. So as an economist, I have to ask, what does that mean? How do you make it free for everyone? So why did you choose that approach? And then this book also does something else a little differently. It doesn’t use extensive citations or footnotes and references. What was your thinking in that approach? Will: Great question. I’ll talk about the open access and Amelia can talk about the structure and the tone, the voice. Open access was an opportunity that the Bill and Melinda Gates Foundation provided because of their support for the Agriculture Nutrition Health Academy that I’ve been privileged to be a founder of, to create a community of researchers. The Gates Foundation does support open access fees that are quite high. For this book, it’s $20,000, but the grant was willing to pay that. The total royalties that Amelia and I might’ve earned is very small compared to the effort in writing the book. And so, we really wanted to take advantage of that grant to have people be able to just click on the link and read the book. It takes all the delay and the challenge and the difficulty our and makes access seamless as well as free. So, it’s not just low cost, but also low time transaction difficulty. You can put it on any device and refresh. You know pick it up on your phone, pick it up on any laptop at any time. And that makes a big difference, we hope. Amelia: Yes, the lower the barriers are for students to read the better for sure. And in terms of the structure of the book and having kind of the sprinkling of sources within the narrative text, what we really wanted was to create kind of a just a seamless narrative. So, we didn’t want readers to have to flip to the end to see about where the sources were. But we kind of describe key thinkers, key economists, and also experts in other fields whose work has really influenced economics within the narrative text. And so, we feel that this kind of helps it flow better. And we also put all the data citations right next to the figure so that you can click out to that source and see the data yourself when the data are updated. You know, students and readers could make their own charts with that same data. So, for the data visualizations, all the citations are right there, ready to go. And then for anything else that you might include normally as a reference, it’s all woven into the narrative. We also have a handbook chapter that has more than 300 citations for the health side of the literature. So people can use that if they want a guide to published papers that are individual studies. Great. This sounds like a wonderful opportunity and really a unique way of contributing to both the educational component, but also sort of this idea of outreach of what university professors do. So it sounds almost like more of a public service than I would think we would normally look at a textbook. I gotta ask this question, because you start and you end with a poem about kiwis. Not the small animal or the people from New Zealand, but little furry fruit. So why do you do this? What are you trying to tell us through this poem? Amelia: I mean, I think first is just to demonstrate that economics can be really fun. And also that the food system can be kind of confusing. Right? And that’s right in the title of the poem. Why are kiwis so cheap? This was Will’s poem. I’m going to let him talk about other reasons why you wanted to put it at the beginning and then at the end. Will: Yeah, the question came from a journalist asking why are Kiwis so cheap because they come from the other side of the world, right? And when I first got the question, I thought it was a kind of a silly question. And I didn’t want to answer pedantically. And I had just written a sort of doggerel poem for my brother’s birthday. I had like doggerel poetry on the brain and I was thought – I could just write a fun little poem. So, there you go.
/episode/index/show/leading-voices-in-food/id/33221567
info_outline
E245: Menus of Change Collaborative - shaping college student eating habits for life
09/09/2024
E245: Menus of Change Collaborative - shaping college student eating habits for life
When you hear university dining, you likely have images in your mind of college students with trays and hand waiting in a line for a meal in a dining hall. You may even think of a food court or a trendy food hall in the cool part of town. But there is so much more happening behind the scenes. Today we will learn about Menus of Change University Research Collaborative, MCURC for short, which is a nationwide network of colleges and universities using campus dining halls as living laboratories for behavior change. The Collaborative's goals are to move people towards healthier, more sustainable and delicious foods using evidence-based research, education and innovation. Our guest today is the Collaborative's co-founder and co-director, Stanford University's Sophie Egan. Interview Summary I'd like you to tell our listeners a little bit more about the Menus of Change University Research Collaborative. What is it and how does it actually work? The Menus of Change University Research Collaborative was co-founded by the Culinary Institute of America and Stanford University, two divisions there, the Stanford Prevention Research Center and the School of Medicine, and Residential and Dining Enterprises. And that should tell you something is different in our vision, which is that first and foremost, we wanted to break down silos that exist on campuses between experts in food who work in academic realms. So, researchers, faculty who may be studying food, either from one certain discipline or ideally some cases transdisciplinarily, and those who actually feed students, the experts in the dining programs on campus. And Stanford was a good place to co-found this because of this great partnership that already existed between the dining program and between Dr. Christopher Gardner at the School of Medicine. But that model has actually now been replicated. We are at 70 plus institutions, not only across the U.S., but actually increasingly internationally. In addition to fostering that collaboration and breaking down those silos on a given campus, we really wanted to foster collaboration between universities to take what we consider kind of a plug-and-play research protocol. You know, a given design of a study that, as you said, uses campus dining halls as living laboratories and actually replicate research. So that's what we've done. It's been incredibly fun to be part of it from the beginning, and it's been incredibly exciting and impactful because of the approach that we take. We really democratize even what it means to be a researcher, to be involved in research. We have involvement in the collaborative and in research projects from students, faculty, of course, who are critical in their expertise, but also executive chefs, nutrition and sustainability experts. And many other research collaborators who are mission aligned organizations like EAT and REFED and Food for Climate League, who bring their own kind of comparable expertise. And we all work together to shape these living lab studies and then to test those at multiple sites to see if this a more generalizable effect? Or is that something just those west coast schools work for? Or is this only something that, you know, more elite schools where students of a certain demographic really respond? But that's also the beauty is the diversity of the institutions that we have. Geographically, public private, small and large. And we're really brought together by the kind of common language of what's also in our name, Menus of Change. And these are these principles of optimizing both human and planetary health through the food on our plates. And for us really, especially through students, changing that trajectory and cultivating the long term wellbeing of all people in the planet, one student, one meal at a time. Wow. This sounds like a really amazing program. And I love the fact that you're working across different types of universities across the U.S. and even outside. And it does make me believe that the findings that you have are applicable in a broader setting than if one institution does it. I can appreciate the power of the Collaborative. I want to know a little bit more about the impact of the collaborative. What has it been up to this point and in what ways have you seen this collaborative generate new ideas or new research findings? Yes. So, we've got about six peer reviewed publications under our belt with more on the way. Our latest is called the University Procurement and Planetary Health Study led by Dr. Jackie Bertoldo, who was at the Johns Hopkins University and also Stanford Food Institute. But we have a number of academic publications also in the works. And then importantly, we actually have produced 13 operational publications and reports. So, what that illustrates is that we've come to realize that those that are collaborating have different currencies. Publishing in a peer reviewed journal, that's what motivates academic researchers, right? That's what's going to enable them to invest time and resources. Fundamentally, this is primarily something that people do, in their free time, right? It's a volunteer-based network of over 300 members. But if they're going to work on a project, it has to have some value to their own work. But what has value to those in dining operations is implementable, real, tangible strategies, recommendations, and guidelines that translate 'these are the findings of a certain study into what do you want me to do about it? How do you want me to change my menu, sourcing, the design of the dining hall, the choice architecture, right? The food environment itself. How do you want me to change something in the operational setup?' Maybe, if it has to do with food waste. All of these resources are on our website. We also have three really exciting new projects in the pipeline. So that's our research and publication impact to date. But I should say that importantly, it's much more meaningful to us who take those resources and acts upon them. We know that universities are unique places to conduct research, but our research is not aimed only at the campus dining sector. It's actually offered open source to inform and shape the entire food service industry. We have been thrilled, for example, one of our kind of flagship publications called the Edgy Veggies Toolkit has been implemented and adopted by some of the largest food service companies in the world. Think of Sodexo, Aramark, Compass, who are phenomenal members of the collaborative. Think of corporate dining programs, hospitals, hotels, elsewhere. K 12 environments. And that's, to us, the most important kind of reach is to know that those toolkits, those resources. Edgy Veggies was about how you could simply change the way you describe vegetable-based dishes on a menu, to use more taste focused language, to increase the appeal. We actually demonstrated you can measurably increase selection and consumption of vegetables. So, you can imagine that has applications in public health in countless settings. Even those of us trying to feed our kids. Hey, if I call tonight's broccoli, you know, zesty orange broccoli versus just broccoli, maybe my kid will eat more of it, right? So, it has applications in countless different contexts. Another really big area for us is our collective purchasing power. So, we learned at some point that it's not only that these organizations, the institutions that are part of the collaborative are brought together by a desire to co create research, but it's really that alignment on healthy, sustainable, plant forward future for the food service industry. And so we've actually created this collective impact initiative where it's our combined purchasing power. We've now measurably reduced our combined food-related greenhouse gas emissions. By 24 percent just between 2019 and 2022, and that's across 30 institutions, 90 million pounds of food. I mean, this is a huge outcome for us, and we're not stopping there. We had a goal to reduce by 25 percent by 2030, and now reaching that, we're A, enhancing the target to a 40 percent reduction by 2030. But importantly, we're actually measuring now the uptick in diet quality. So, because human health is equally important to that sustainability part, that University Procurement for Planetary Health study that I mentioned, we're actually able to see that if we are aligning our procurement, meaning what do we buy in the total pounds of an institution and then in the aggregate, right? How plant forward, how healthy and sustainable is that kind of portfolio, that total mix of foods that we're purchasing? And we can actually really increase the diet quality and that kind of average health profile at the same time. So, getting that data layer is really key. And it's the kind of area of impact that has so much momentum and will only continue into the future. Also, lastly, just to say our student engagement numbers have really grown, and that's critically important because educating and cultivating the next generation of food systems leaders. is also core to our work. We have our MCRC Fellows program and that has really grown to have about 30 fellows from a number of institutions all around the country. That's another great way that anyone interested can get involved in. Students are a reason for being. So, it's key that they see these ways to make an impact through their work as well. I am really impressed with the improvements in lowering greenhouse gas emissions or improving sustainability of the dining facilities. How actually did you all do that? I mean, it sounds like you're asking people to report and through that reporting, you see reduction? Can you explain? Coming soon is our 2.0 learnings report that will answer that exact question, but we do have a 2020 version. We call it the early learnings report that shares what it sounds, you know, the early learnings of what works, what doesn't. But what I can tell you can have been kind of the big keys to that success. First, collective target setting. We have been able to welcome institutions that really don't necessarily have the political support, the kind of stakeholder buy in, to make a big public commitment. Some schools do, some institutions do, and that's great. And others, they can sort of take cover, so to speak, in contributing to something where, you know. Their pace of change may be different. And so, it's really kind of contributing to something larger than only their institution, but also having the comfort that it's going to be fits and starts. It may not be linear. It may not be all forward. It might be a little bit backward in terms of the progress trajectory. So that's been really key to having a real diversity of schools where it's not only those that are at the very leading edge. And it's in again, places that aren't as comfortable coming out with a big splashy public wedge. The other big thing that's been key is that we have created a very streamlined framework for data collection. Instead of kind of saying you must submit your data for every single item you've ever purchased, we've on a smaller subset of food categories, where it's easier for them to track, we've created a streamlined and standardized template for them to submit the data, and we also provide individualized reports back to that university. It's confidential. They are the only one who gets it. And that's very motivating because a lot of institutions don't have that resource or that expertise to conduct that analysis to track their emissions year over year. It's almost like getting kind of a free consultancy. But it's what creates that reciprocity where we need their data. We need their collective contribution to the collective effort. And they're getting something out of it because they do have to take the time to find the data and to submit it to us. And then the other thing I think has really been key is, and this was kind of the core concept of collective impact, is continuously iterating. Every year we're listening to those involved in tweaking, you know, how we're asking for the data, how frequently we used to ask for it twice a year, and now it's annually, for example. So always kind of iterating, testing and iterating to make the processes mutually beneficial as possible. And then also keeping the door open for those other institutions to join. It's kind of a cohort effect where we have some institutions that have been part of it from the beginning and others that have only been submitting data for a year and everyone is playing a role. Great. Thank you for sharing that. I want to ask you a little bit more about your other work that you're doing because you're the co-director of the collaborative. You're also the co-director of the Stanford Food Institute. Can you tell our listeners more about that institute and what you're working on there? The Stanford Food Institute was founded by our visionary leader, Dr. Shirley Everett, who's Senior Vice Provost for Residential Dining Enterprises at Stanford. And she really had this vision to bring together an entire community of people to shape a better future of food for the benefit of all humanity and, and really embracing how much food is happening on the Stanford campus. To have the Stanford Food Institute be really this hub and this home for what belovedly we say at Stanford, it's a very decentralized place. There's a ton of entrepreneurial spirit and that's fantastic and should be, but often we don't know what everyone else is doing. So, it's a great opportunity for the Stanford Food Institute to be that magnet and say, come one, come all, whatever student led group, research project, course, event, you know, we want to work with you. So, in practice, what we really do is we work across research, education and innovation to bring together that community and work on this better future. We have a really strong focus on racial equity in the food system, as well as bold climate action. Those are kind of some cross-cutting themes. Our R&DE (research, development, education) core values that have to do with excellence and students first, sustainability, health, deliciousness. All of those things are kind of foundational at the same time. So we actually collaborate with faculty in all seven schools, which is for me super fun because I get to learn about the business dimensions of food and the psychology and social sciences. We have the new Stanford Doerr School of Sustainability that is a very active partner. We have phenomenal partners in the School of Medicine. And when possible, of course, we bring them all together. One really phenomenal culmination of all of those different research efforts is we host something called the Stanford Food Institute Food Systems Symposium, where every year, I like to explain it as a food systems science fair. It's a kind of exhibition style showcase. Researchers get really creative with how they show their work. We had over a hundred researchers at our latest symposium. And it demonstrates that real diversity of disciplines and topics that, that touch food because that's what's so exciting about food. It touches all parts of society. That's one big example. And then we have a number of community partnerships in the Bay Area. One is with the nonprofit Farms to Grow and we're really committed long term to helping support black farmers, not only in California, but sharing our model for increasing supplier diversity and equitable supply chains with other institutions. So those are just two examples, but it's really such a pleasure and an honor to lead the Stanford Food Institute. And as you can likely gather, it's really quite complimentary to the menus of change university research collaborative as well. I am really excited to learn about this symposium. And I got to say, I've worked in land grant institutions before, and I studied at land grant institutions. And so it's interesting to hear of a school like Stanford that is not a land grant. That doesn't have a tradition of agriculture in a narrowly defined sense engaging in this work. I mean, how is it that you're able to find that many people? You said a hundred folks were working on different projects related to the food system. Is it just happening, and people don't necessarily know that it's happening and you're able to bring them together? What's going on there? That's a good question. I don't have a scientific answer. I have a hunch. Anecdotal evidence. We're talking about research here. So, I’ve got to be clear on my methods for answering. I'll tell you, Norbert, so before I was in this role, one of the things I did was I taught a class at Stanford in the School of Design that was all about food systems careers. And it was essentially a stopgap because there was so much interest from undergraduate students in careers in food systems. But they didn't know what on earth they were going to do to make money, to make a living. How were they going to tell their parents I'm going to use all this money you spent on my degree to do what exactly? There also was just not a clear sense of even what the role types were. What's out there? What's possible? How can I make a difference? And so that class that we co-taught for several years. And I say that because that was just an interesting signal of how many students were interested, sort of, you know, poking at the edges. But a lot of them, to be honest, I call it off ramping. They didn't see the path. They just went the path that was more clear cut. They went to law school or they went to med school. And then they said, ‘well, I'll just like cook at home as a side hobby instead. Because maybe my passion for food doesn't need to be my career.’ And so I think what we're really doing with the Food Institute, and there's a number of other kind of similar initiatives, is trying to say, let's try to, you know, address this in a more root cause kind of way. We have something now called the Stanford Food Systems Community, which is just a list serve. And in the fall, we host an event right at the beginning of the year where it's, it's kind of a, again, a come one, come all. We come to the farm, the actual farm at Stanford and have a pizza party and get to know all the different events and things on campus. I think to me, it's, it's a groundswell that's happening nationwide. So, I'm also an author and I've spoken for my books at a lot of universities. And I will often get asked to speak to the career services department. They'll ask me, can you talk about careers in food systems? I've seen this groundswell of interest from students. And then I think a lot of faculty also are really seeing how maybe they study law or a certain dimension. But its kind of either like backs into food or stumbles upon food, maybe. You know, we don't have, like you're saying, we don't have a department in nutrition. I mean, we don't have a specifically food kind of academic framework. But it's more those inherent intersectionalities with food where it's almost in, I think, inescapable to faculty. And then it's really kind of bolstered by how many students are expressing interest. It's something I'm really excited to see where we're in conversations with faculty to do even more to just make students aware of how many classes there are. Because I think sometimes that is the challenge that it's there, but they just don't know how to access it. Right. Thank you for sharing that. And I got to say, I've been taking notes, so I may follow up with you some more later. You've been working with campus food leaders for over a decade now. And you talked about that even in, I guess, in referencing the class as well. What is it about colleges and universities that excite you when it comes to making positive changes in the food system? And you've given me a little bit about that. I'm intrigued to see what else are you seeing? You know, it's surprising. It's the...
/episode/index/show/leading-voices-in-food/id/32946357
info_outline
E244: US Food History - food as a tool for oppression
09/04/2024
E244: US Food History - food as a tool for oppression
Today we discuss a new and provocatively titled book written by Southwestern Law School professor Andrea Freeman, an expert on issues of race, food policy, and health from both legal and policy perspectives. The book's title, Ruin Their Crops on the Ground, the Politics of Food in the United States from the Trail of Tears to School Lunch, has been called the first and definitive history of the use of food in the United States law and politics as a weapon of conquest and control. Freeman argues that the U. S. food law and policy process has both created and maintained racial and social inequity. She documents governmental policies from colonization to slavery; to the commodities supplied to Native American reservations. She argues that the long-standing alliance between government and the food industry has produced racial health disparities to this day. Interview Summary Let's talk about the title of your book. What are you trying to communicate? So 'ruin their crops on the ground' is a paraphrase of what George Washington ordered his troops to do, to try to displace Indigenous people and take over their land. That's a pretty powerful image to think about that. So, in your book, you use the term food oppression. Can you explain what you mean? Yes. So I originally started writing about food oppression as the alliance between corporations, the food and agricultural industries, and the government that [00:02:00] create stark health disparities on a racial basis, sometimes gender and class. And as I've come through thinking about this over the years, I'm also using it to describe the way that food has always been used as a tool of subordination by the U.S. Government in history. An interaction between the industry and government isn't inherently oppressive. How does it come to be that way? I mean, it could be good, good for the public, it could be bad, but why does it, how does it become oppressive? Yeah, I agree that the problem with the food industry is that the desire to make profits is in conflict with the nutritional needs of people that the U.S., Government programs focus on nutrition are supposed to be serving. Let's go back to some of the earlier times. You've written about the role that food played in slavery. Could you explain? Absolutely. So, enslavers were very careful about the portions and the type of food that they gave to people. the people that they enslaved. And they would write pamphlets and advise each other. Hoping to find a balance to give enslaved people enough food to be able to work and be alive, but not enough to give them the energy to revolt or perform acts of resistance that they inevitably did. And then food was used to create hierarchies within enslaved peoples. It was used to, I don't know, take away pleasure, really, from life to oppress people in so many ways. And so, not just from the content of the food, but even the way that food was delivered. So, instead of eating on plates, food might be poured into a pig trough or scattered on the ground, right? There are so many ways that enslavers used food to try to degrade and subordinate people through either the portions or the content or the delivery. Food is such a fundamental and kind of elementary form of reinforcement. You could imagine it being used to punish particular individuals and reward others. Absolutely. And the law backed up the way that enslavers used food. And even when enslaved people wanted to grow their own food, and perhaps sell it to gain some advantage, the law prevented that. Enslavers might just take over those gardens. Steal the food. Use it for their own purposes. That was all perfectly legal. And the law tried to protect other enslavers from having enslaved people come and steal their food by having some laws in place that said, you must give adequate provisions, which looked like something that might protect enslaved people, but in fact was only to protect other enslavers. Going back to the title of your book, it makes reference to the Trail of Tears. And people have highly varying levels of knowledge of what the Trail of Tears refers to. In North Carolina, it's a really important and tragic part of the state's history for the native individuals living in the western part of the state. But could you tell us more about how food figured into this, what it was and how food figured in? Of course. So the United States wanted the land that Indigenous people were living on. And they designated a part of the country that covers Oklahoma and some states around there and called it the Indian Country or Indian Territory. And to try to force indigenous people to move to that land and to make a journey across the country that was so dangerous, and ended up killing maybe half of the people who made that journey, they destroyed the food sources of people. They had no choice at all. They were starving. They either had to go or die there with no food. And food played into the promises that were made by the United States government of rations that would be given along the way and when people arrived. However, in reality, the rations were gone by the time many people arrived. Or they were bad meat or they were just inedible. And so, they caused not only people to move, but then once they arrived, caused many more deaths. Either along the way or once they were there. A lot of it was unfamiliar food that couldn't be cooked or digested. Food played a major role in the Trail of Tears and what happened both before and after that journey. And the quality of the land for agriculture that they were forced to settle on was part of the picture too, wasn't it? Yes. Some of it was good and some of it was absolutely terrible. And people were given no choice about where they were going to end up. Let's fast forward to more current times. The U. S. Department of Agriculture has created several very important nutrition programs with the stated aim of improving nutrition. But you've raised some concerns. Please tell us why? Yes. If we just think about that journey that began with the Trail of Tears and with George Washington's order. And then the role that food rations have played in the relationship between the United States and Indigenous people. The rations that were first introduced in trying to force that move, then played a role in many elements of this policy. For example, rations were taken away if parents would not give up their children to the federal Indian boarding schools. They were taken away as a punishment if Indigenous people engage in their own cultural and kinship practices under the Code of Indian Offences. And so, rations played a huge role, and they continue to do so. They have now transformed into what is the food distribution program for Indian reservations. Which is another system whereby the United States is providing food to Indigenous people who are living on reservations, do not have access to many food sources at all, and so, are in need of nutrition. But the contents of the food that are given out through this program don't reflect the needs of the people who are receiving it. They reflect the needs of the agricultural industries and the surpluses that the USDA is responsible for getting rid of because of federal subsidies through the Farm Bill. You've written as well about food marketing. Tell us what your thoughts are on that? Food marketing is so important because it really defines in our society who eats what. It tells us a story that is rife with racial stereotypes and kind of propaganda about food. And it also determines the food landscape in many ways. When I think about race and marketing, marketing first of food really just employed a lot of racist tropes. Because marketing was directed only to white people. And, you know, racism was something that sold. We've seen that change and become more subtle over the years to the present where we even see food marketing taking on anti-racism as a form of what's called woke washing, to try to gain consumer dollars by adopting a certain political position. The issue of who is targeted by marketing is enormously interesting, complex, and highly important. I'm glad to see you addressing that in your book. Let me ask one final question before we wrap up. How is the U. S. Constitution involved in this? I have a theory as a constitutional law professor that the way that the United States has dealt with food in a way that creates racially disparate outcomes violates both the 13th amendment and the 14th amendment. So, let me explain. The 13th Amendment says that anything that comes out of slavery as a vestige, or a badge or a marker of slavery is not allowed. And that means that policies that began back then, that continued today with discriminatory harm are prohibited under the13th Amendment. I talked a little bit about how during slavery food was used to oppress and subordinate. And that caused health problems. Very racially disparate health problems where enslaved people suffered from illnesses and conditions and deaths associated with food and malnutrition at much higher rates than white people. That was explained away by constitution and genetics, but that was all lies. In the present, we still have those disparities and they're still due to deliberate policies that create this oppression, the food oppression that I talked about in the beginning. The 13th amendment should not allow that kind of food discrimination in the same way that it doesn't allow housing discrimination. Now, under the 14th amendment, all people should be treated equally by the government. But what we have is food policy that treats people differently based on their race. In the case of the Food Distribution Program on Indian Reservations (FDPIR), that's quite clear. In some other cases, like public school lunches, you have to kind of take a step back to understand how there are racially disparate effects. But the same commodities that the USDA is responsible for getting rid of, that they do through the Indian reservation program are being sent to schools. And these are public schools where in many districts, there are many more Black, Latina, indigenous students than white students. For example, where I am in LA, that's 94 percent of the public-school population. And the government is using that program to get rid of very unhealthy food that is making kids who go to public schools sick. And that is unequal treatment under the law. It should violate the 14th Amendment. You know, I'm not an expert on constitutional law, but this is the first time I've heard this argument made and it's really an interesting one. Do you think there would be a day when we would see legal action based on this theory? I think it's possible. I don't think that legal action would be successful in our present moment of jurisprudence. But I think that framing is really important for people to think about and to understand what is happening. And I think that sometimes thinking about things as unconstitutional can provoke social action. Social movement. It can allow people to think about injustice in a certain way that creates resistance. So, I think it's important, even if we can't bring a case today, on that basis. BIO Andrea Freeman is a law professor at Southwestern Law School in Los Angeles. She is a national and international expert on the intersections between critical race theory and food policy, health, and consumer credit. She is the author of (Metropolitan 2024) and (Stanford University Press 2019), in addition to book chapters, law review articles, and op-eds. Skimmed is currently in development for a documentary with Topic Pictures. Her work has been featured in publications including the Washington Post, New Yorker, Los Angeles Times, Salon, Huffington Post, USA Today, The Root, Yahoo! News, The Atlantic, NPR Shots Blog, Pacific Standard, The Conversation, Medium, Atlanta Journal-Constitution, and National Library of Medicine, and she has done interviews with news outlets and programs including CBS News, PBS News Hour, The Takeaway, Here & Now, Point of Origin, Newstalk Irish National Radio, Heritage Radio Network, The Electorette, Hawaii Public Radio. She studied food inequality in the UK as the 2020-21 Fulbright King's College London U.S. Scholar.
/episode/index/show/leading-voices-in-food/id/32777047
info_outline
E243: Uplifting women in agriculture: a pathway to agritech innovation
08/27/2024
E243: Uplifting women in agriculture: a pathway to agritech innovation
Empowering Women in AgriFood Tech: A Conversation with Amy Wu of From Farms to Incubators - In this episode of the Leading Voices in Food podcast, host Norbert Wilson speaks with Amy Wu, the creator and content director of From Farms to Incubators. Amy shares her inspiring journey in highlighting and supporting women, particularly women of color, in the agri-food tech industry. Learn about the origins of her groundbreaking documentary and book, her vision for a vibrant community of women innovators, and the crucial role of education, mentorship, and policy in advancing women's roles in this sector. Interview Summary I have a great set of questions for you. So, the first thing, could you just tell our listeners a little bit more about From Farms to Incubators? Sure. From Farms to Incubators is a special initiative and project that tells the stories of women in this fast-growing field known as ag tech, sometimes interchangeably used as Agri food tech as well. The mission of it is really to get more women involved in ag tech through storytelling, through resources, and also through education and training. I also would describe it as a multimedia content platform. I actually came to this as a journalist and as a storyteller that uses storytelling to amplify the voices of women leaders and entrepreneurs in this field. It's also a documentary and a book and also a website where we archive their stories and their biographies as well. Thanks for that overview, and you just talked about the book and the documentary From Farms to Incubators: women innovators revolutionizing how our food is grown, which uses storytelling to highlight women innovators and how women innovators in the Agri food tech are doing their best. But there's also a movement and the community and this multimedia platform. Why did you expand from the book and documentary into this larger network? That's a really good question. Briefly, as some context, I kind of fell into this project. It was a bit of serendipity. I was a reporter in Salinas, California, which is the vegetable salad bowl of the world. Ag is a huge industry, a 10 billion industry. And I was covering government and agriculture. And I observed that there were not a lot of women at the helm of the table, whether it be at farms or also in this growing field of ag tech as well. So it started off as a documentary. I got a grant from the International Center for Journalists, and then ultimately I got another grant from the International Media Women's Foundation to do a short documentary to profile three women who are entrepreneurs in ag tech. It was great. It was at the time in 2016, which now was ages ago, I guess. It was really hard to find women in ag, in this field of ag tech, women creating the innovations to tackle some of the biggest challenges that farmers are facing, especially under climate change. So, it could have ended there because the documentary turned out to be very, very well received. It's screened at hundreds of places, and I would have panels and discussions and the women would look at each other like, 'my gosh, I didn't know there were other women doing this too. Can you connect us? We'd love to convene further.' And then educators, community leaders, agribusinesses, investors just didn't know they existed as well. So, what happened was the stories kind of multiplied and multiplied as the more that I collected them. And then I decided to put it into a book profiling about 30 women in this growing field. And to answer your question, Norbert, why is it continuing is that I saw a real need for women to have a community, women in agriculture and innovation and food systems to have a community to connect with one another, to potentially build friendship, build collaboration, build partnership, creating a collective vision sometimes and a place for them. I didn't plan on it. So, I guess the storytelling connects them. We've also have resources like a database that connects them and the goal is really so that they can have a community where they can build more. They can either build out their own startups. They can build their careers, build their professions. And then it kind of grew more legs. Now we're also extending into the area of education and training to try to get younger women, young people, youth. To see that agriculture, hey, may not be traditionally sexy. I mean, tractors and overalls are still what a lot of people think about it, but there are so many other opportunities in the food system for young people as well, especially since we all have to eat. So, how are farmers going to be producing the food for 10 billion people in 2050, right? Who's going to produce the food? How are we going to do it? Especially under the auspices of climate change, the weather's getting crazier and crazier. That's sort of why it has expanded from the stories all the way to what it is today. This is a great story and I would love to hear a little bit more about some of the women and their innovations. And if I may, I would like for you to actually even explain a little bit about what you mean by the ag food tech or Agri food tech as you're talking about these women. Broadly defined, is any kind of innovation that makes it easier, frankly, for farmers to do their work, to grow more efficiently, and to also increase [00:06:00] their yield. I can give some examples of what innovation is. Blockchain addresses food safety, really. It traces everything from the seed to all the way on the shelf, right? So if there's any safety issues, it's used to trace back, where did that seed come from? Where was it grown? What field was it in? And that really helps everybody in the food systems a lot more, right? We have sensors connected with drones. I forgot to mention robotics as well, which is a fast-growing area of ag tech. Everything from self-driving tractors to laser scarecrows to another level of robots that are picking specific kinds of fruits and vegetables that's tackling labor challenges. I don't foresee that ag tech necessarily is a replacement by the way of people. It's actually offering more opportunities because we need people who are very knowledgeable that kind of innovation. And then you also asked a bit about the stories of the women in ag tech, for example, in the film and in the book and so forth. Soil sampling is a fast-growing area of ag tech. There's the story that I have in the book and also in the movie of two young women who are Stanford PhD graduates. Who created a soil testing kit that makes it easy for farmers to just test their soil for diseases, for pests, and soil testing is traditionally, you know, very, very expensive for most farmers actually. Not easy for farmers to get access to it and to get the data, but the soil testing kit that they created makes it a lot easier for farmers, small farmers even, to access it. And why is that important is because the more knowledge, the more data that, and analytics that farmers can get, the more that they can make smart decisions about how much to fertilize, how much to irrigate. And that connects with the yield and their success. You know, another company that I can think about, another amazing woman. I just like her story, the story of AgTools and the story of Martha Montoya, who was actually an award-winning cartoonist. And she doesn't come from agriculture at all, and that's actually something that I want to highlight is a lot of these women are not farmers and don't come from agriculture. But she was a award winning cartoonist. I believe she was also a librarian and she fell into the food industry, and saw a need for having more data, offering more data and analytics to farmers. She created a system a little bit like a Bloomberg for farmers, where they can get real time data immediately on their phones, on their watches, so that they can get second by second data to make decisions on specific crops. Those are a couple of the stories that are in the book, but really what I want to highlight is that all of the innovation that they are creating addresses some of the biggest challenges that farmers are facing, whether it be labor issues,lack of water, some areas of our country are becoming more wet, others are becoming more dry, drones that are actually doing the irrigation now or drones taking photos to give more data to farmers as well on what is their land look like. You know, it could also be human resources related as well to manage staff. So mobile apps to manage staff on cattle farms. I mean, how big are the cattle farms sometimes, you know, 50,000 acres. So, it's really to save money and to create efficiency for farmers. If farmers are able to do their work more efficiently, they're able to generate greater profits, but it also allows for food prices not to rise. This has really big implications. Thank you for sharing those stories. And I love hearing about some of the individuals, but here's the question. I mean, why focus on women? What's important about what women contribute to this? And also, why are you also considering race as an important lens in this sector? Well, I would say, why not women? Because women have already been contributing to the global food system, whether in the production end or the decision makers at the head of the dinner table for thousands of thousands of years, arguably. So what I discovered is that their stories, their contributions, existing contributions were not being celebrated and were not being amplified. And I actually discovered that a lot of the women that I connected with were a bit shy about even telling their story and sharing it like kind of like, 'what is my contribution?' And I'm like, 'well, why aren't you sharing your story more?' So the goal of it really is to document and celebrate their contributions, but also to inspire. As I said, young women, next generation, all of us have daughters, nieces, granddaughters, you know, and then future generations to consider opportunities in a field where we need people. We need people who are smart and you don't have to be from a generation of farmers. You could be in science, engineering, technology, and math. You could just be passionate about it and you could be in the field. So that's the first aspect of it. And in terms of the lens of gender and race, there are not enough women in terms of just the startups in ag tech right now, only 2 percent of the billions of dollars being invested in ag tech startups. Only 2 percent are going into women led companies. It is very, very little. It is a problem that is deep rooted. And it starts with [00:12:00] funding. One problem is where is the funding coming from. Venture capitalists, traditional avenues of funding, where it is traditionally male dominated. So, there are many studies that show that investors will invest in companies where they connect with those who are leading the companies, right? So similar gender, similar backgrounds, similar stories. So, we're really looking to have a paradigm shift and move the needle of sorts and say that if there are more investors, there are more board members who are from a diversity backgrounds, then there will be more funding for women and those who are traditionally not leading agriculture, not in the leadership positions, not in the decision-making roles, right? There is a problem. There is a, what is a grass ceiling, not just glass ceiling, but grass ceiling. I hear you. I hear you. Now this is really fascinating. I know from colleagues who are in agriculture that there is this demand for more agricultural workers throughout the Agri food system. And if there is a demand, we're saying that our colleges that produce the potential workers aren't meeting those demands. One of the ways we can see that change is by having more women and more people of color join in. And so, this is a critical thing. And I would imagine also the experiences that people bring may be a critical part of coming up with new innovations. Diversity can do that. This is exciting that you're exploring this. I love what you're saying Norbert. I know I wanted to touch upon that about what you just noted is that it's also to create a pipeline, right? Education training is just so critical. And it makes me so happy to see that there are more and more programs at universities and colleges that are addressing programs in food systems, in agriculture, and increasingly in ag tech. So, whether it be courses or programs or certificates or eventually minors and majors, developing the pipeline of talent is really important and having mentors and mentees, which is something that now we're working on. This fall we'll have launched a menteeship program for women and for young people interested in ag tech and the first collaborator is the UC Merced in California. So, thanks for bringing that up. We have a couple of young people ready at the starting gates. Really excited. I will say just on a personal note, I was active in 4 H for most of my youth and that's the way I got involved in agriculture. So, touching or reaching out to folks in their youth is critical to get them excited and help them to make the connection so that they can do that work further. I'm glad to hear this work. In your view, what are some of the ongoing challenges and opportunities that women face in the ag tech sector or the Agri food sector? What are some of the things you're observing? Well, a continued challenge is having a place at the table, meaning at the leadership and decision-making level. And actually, as I noted earlier, the access to funding and not just the money, but the access to resources, meaning could be legal operational. Just how to get their startups or get their ideas out there. One example that I'm seeing that's again positive is that there's a growing number of incubators and accelerators specifically in food tech or ag tech that are is actually looking for candidates who are women or who are from underrepresented communities. The first thing is that they have a great innovation, of course, but the next thing that the incubators and accelerators are looking for is to have a diversity of perspectives. And to have representation, so seeing a lot more of that, whether it be. Individual accelerators, or even once at the university, right? Universities and colleges and the governmental level. The other challenge is access to farmers and connecting them with the farmers themselves. Cause farmers are very, very busy and that's highlighted and bolded. Increasingly just dealing with this chess game that's very hard to play with the weather, but also with their own resources. It's expensive being a farmer, equipment, labor. They don't often have the time, frankly, to beta test some of the innovations coming out. So how best to connect innovators with the farmers and to have them communicate with each other: like this is the innovation. This is how it's going to help your problem. Educating the farmers and allowing them to see that this is how it's going to address the problem that I have. So, the two are still kind of separate and access to each other is still, I would say, a major challenge. But right now, some of the solutions are, as I've noted, networking at conferences and convenings. Also, under the grant programs sometimes under the National Science Foundation or USDA, they are allowing more collaborative initiatives where you have educators, where you have policy, where you have the innovators, where you have the young people. Increasingly, seeing more and more of those kinds of projects and initiatives happen. So hopefully everybody will have a seat at the table and that would help women out a lot in the field as well. Awesome. Thank you for sharing those. And I love the fact that you're looking at not just identifying issues, but also trying to find ways of connecting folks to help overcome those challenges that women and women of color are facing in the marketplace. And it's the connections that are really critical. I appreciate you highlighting that. So, what is your ideal vision? Oh, one more thing I forgot to note is that in terms of connecting, there's also a database - a women in Agri food tech database, and I, and at least four or five other women in the field have been working on for at least four or five years now. We now have more than a thousand members. It's an open-source database where you can click on a form, put your name there and information takes a few minutes and then you're added to this database where the women can be connected to each other as well. So that's another resource. Yeah. And I mean, even just having peer mentors, not just mentors who are above you and they've like solved all the problems, but having people to go along with you as you're developing and as they are developing can be a critical part. I know as an academic, that's important for me and has been important for me. And I can imagine the same is true in this space as well. So, I'm so grateful to hear about this work. Yeah. What is your ideal vision for women in Agri food tech in the next, say, five years? And how will the digital network for from farms to incubators play a role in achieving that goal or those goals? So, my dream - it always starts, I think, in the dreaming phase and then connecting that with also resources along the way. But if I could wave my magic wand, I would say that. We would have a lot more women in leadership and thought decision making positions in ag tech to the point where maybe we won't even need something like From Farms to Incubators anymore because they'll be already equal. The stories will be out there. So, it might be questionable as to why we have a special subgroup or network for this now. How to get to that vision, I think is the three components of increasingly having more stories, and the women tell their stories at public outreach. You know, it could be at conferences, it could be in their own communities, sharing their story out to the community of farmers, of local government, of schools, local schools and colleges and universities, gardening clubs. The second component is education and training, building a pipeline. A vision that I have is actually having a campus. A virtual, and also in-person campus where women, especially from women in underprivileged communities will have the opportunity to have training and to be connected with mentors and the rock stars in the ag tech and Agri food tech field. Where they will also be able to have a project and initiative and test it out and have something to add to their portfolio. To have classes and people who are teaching those courses as well, ultimately. And then also to just build up a hub of resources. Like I mentioned the database. I mentioned that we'd like to extend it to having resources where folks can easily access internships, fellowships, granteeships, where they can be connected to funding. If they need help with legal, HR, just all components of everything that's needed to have a successful organization. And it doesn't have to just be their own startup. It could be a job database of where we have larger organizations and companies that are building up their own ag innovation or food innovation center as well. So that is the vision. It's a big vision. It's a big dream. So we're going to have to kind of break it down into components. But I think taking it step by step is the way to go kind of like climbing Everest or doing a long distance swim. Yes, I can see where you're trying to go in this vision and I'm interested to know what, if any role policy could play and help advance that vision. Yeah, so what role could policy play in advancing this vision? Currently, when it comes to diversity inclusion in the ag tech field or even in agriculture, there is somewhat a lack of policy in a way. But then also with individual organizations and corporations, obviously, there is the movement of diversity inclusion. But...
/episode/index/show/leading-voices-in-food/id/32712532
info_outline
E242: Revamping debt for nature swaps could support resilient food systems
08/23/2024
E242: Revamping debt for nature swaps could support resilient food systems
In today's discussion, we will explore the application of debt relief to large investments in environmental sustainability, which can also support local development, including more resilient food systems. This is particularly timely, given the juxtaposition of enormous debt burdens with increasing environmental commitments by developing countries. Debt for relief swaps, such as financial forgiveness for cash strapped countries if they invest those funds to support global environmental goods, have been around since the 1980s. However, they haven't achieved their full economic or environmental potential, says Duke University Economic and Environmental Policy Professor Alex Pfaff. Smart reforms to improve debt relief programs can allow nations to help themselves and fulfill commitments to preserve the planet. Pfaff and colleagues described needed reforms in a recent analysis in a policy forum for the journal Science, also summarized in Foreign Policy magazine. His co-authors are sustainability expert Elizabeth Losos and conservation professor Stuart Pimm from Duke University. They note that global society has now learned lessons, not only from past debt for nature swaps, but also decades of evaluation of climate change of environmental and development policies. Interview Summary I have to say, having read particularly the Science piece, it is clear and it's very straightforward and accessible. But the other thing, it's hopeful. And I think in this moment of climate concerns, it's great to know that there's some ways to possibly move forward. I'd love to hear some more about this. If you don't mind, would you just describe a debt for nature swap? I gave a little bit, but I'd love to hear your consideration of it. What you said is right. And I'll just agree with you first that we're definitely in a time when doing the right things could help a lot. One of my motivations is a little bit of fear in there, which is, if we don't take the opportunity we look back later and regret it. Which is one of the reasons why we're out there trying to bother people to do what we think would be more effective. So, coming to the definition. A debt for nature swap, as you said is like it sounds. It's an agreement to forgive debt that countries owe on one condition - that they invest part of that money in some form of investment in nature. It's often been conservation. That was often thought of in terms of species or biodiversity at the time. But nowadays that would include thinking about storing carbon because of climate concerns, and then linking to your use of the term resilience in agriculture - for sure this also could be thinking about a climate adaptation. Can you give us some examples of countries that have done this? What does this look like on the ground? Yes, and the history, as you say, is that it started in the 1980s. And we really want to tip our cap to Tom Lovejoy who invented this at a time when, again, as you laid out, but it, at that time, was also true. There was huge amounts of debt and huge concerns about conservation, and it was a pretty simple idea. That it is a potential source of money to invest where the countries can help themselves, as you said, by getting rid of really quite crippling debt - tremendous amounts of interest are being paid on those debts - but also be helping the globe by investing in nature. So countries recently done, for instance, Ecuador has done a very big one recently. Belize has done one that's quite well spoken of. Those are different sized countries, different sized problems, which, as you can imagine from your own work, the institutions matter a lot. But there's been a long string and a long history of willingness to try. And I guess the last thing is that willingness started to go down when, as you summarized, it wasn't really working for the debtors who weren't really getting that much relief in their point of view for a lot of time bargaining. And it wasn't really working perhaps for nature. It wasn't having necessarily the impacts that one might have hoped. So, I think the question now is can we reform them? Because we do still have a big debt problem and we have some big nature problems. Thank you for sharing that. And it's really fascinating to know that this is not a new idea. It's been around since the 80s. And this hope that I mentioned earlier suggests that there can be ways to make this debt for nature swap work better. I would love to understand what you want readers to take away from the reforms that you all suggest in the article. Yes, and the punch line at the high level is it makes sense. It hasn't worked as done to first order. Of course, some things have worked. But simple reforms based on things that we have learned over the last few decades could make them work a lot better. So that's the high level. To get a little more detail the four things we say in those articles are the following. You gotta raise the scale. It has to be consequential relative to the scale of debt. Otherwise, it's not worth it for those countries. I think, and we think, and I'll give you the third condition in a moment, but I think for those countries also you have to emphasize local choice and sovereignty. Because there's a real sense of, geez, why are these conservation NGOs coming in telling us what to do in our country? I think there's clear gains to be had from letting local actors decide how to achieve global goals. Now, the next thing you say is why if they are choosing, well how are they going to be oriented towards achieving global goals? So that's our third condition. You actually have clear measures of outcomes, and you only give relief conditional on measured improvements. That's a huge difference. That really has been more of a process bargain in the past. You will allocate some money to protected areas. Okay, that's fine, but there's actually a very famous fund which allocated money to Brazil. People have shown that Brazil just pulled the money out and spent it on other things that they were spending and just replaced it with the external money. So, then funding [for nature conservation] didn't go up. Or you could say, draw many new protected area circles on a map. Okay, but drawing things on a map doesn't really necessarily get you anything at all. And even defending a place that wasn't going to disappear doesn't get you anything because it wasn't going to disappear. So, there are many stories that in evaluations like I do of environment and development policy, we’ve seen a lot of things that sound sensible but don't really do that much in the end. Great, fine, here's a nice combination. We're going to measure the outcomes. But then you can do whatever you want, right? You can do whatever you want. If for you, you want to expand energy access, but you want to invest in renewable energy, great. A different country wants to stop using agriculture in a particular area and move it to another area, right? Another country wants to intensify agriculture and raise productivity even while leaving space for forests, and the knowledge, the preferences and the right to choose that I think and we think are naturally left with the countries in question who 1) has more information, and 2) are probably the right source of priorities for what matters locally, and if they don't find it interesting. These deals aren't going to happen again. You might then say, why are we just doing what they want? Because you're only giving relief when you measure actual global goals. Once you do that, once you switch to measuring outcomes, you should let people choose what's sensible for them. Last thing, once you're measuring, as I've mentioned, there's a bunch of different goals you could imagine, right? If I get two NGOs, they don't even have the same goals for species. Forget climate change, forget climate adaptation. There are all these things that people would like to be helpful with. So take, for instance, a project that might save old forests. That probably helps with water quality downstream. It probably provides habitat for species, it definitely stores carbon, and when blocking rainfall that comes torrentially with climate change, it probably helps resilience and washing out of soil for agriculture. What's our last point? When you're counting outcomes, add together all the good ones, because then a project like forest gets points for all four of those. And you do this stuff that's efficient on multiple fronts instead of going left hand, right hand in an uncoordinated fashion. So those are our four suggestions. That's really helpful. And having spent time with international trade and issues on regulations, one of the things that I've learned is permitting or allowing sovereignty and allowing nations to make decisions, one is politically important, but on the sort of economic side of it, there is something critical about countries knowing their own costs and own, if you will, demands. And allowing them to make those determinations is critical for an efficient and actually politically feasible approach. Is that a fair assessment? I agree completely. You know agriculture much better than I do. But that description to me fits perfectly. You can come in and say you've got all sorts of good ideas. And even things that are good ideas won't go across because you came in and said them in an annoying way. And then, as you said, [local] folks have better information on what their costs are, better information on local benefits, they could probably design a locally incentive compatible version of what you thought you knew was good. It might have been kind of good but with the local information and interest, it becomes better and then thus more likely to happen. And that's better for the globe as well. I completely agree. This is great. You've mentioned agriculture a couple of times, and I'd like to hear a little bit more about how you think debt for nature swaps can affect the food and agricultural systems in a country. Especially given the agricultural practices have some significant impacts on the environment and or can be affected by the environment, and particularly climate change. Completely. Yes, I think it's because of that. Exactly. So, if I had to think of why this environmental resource paper is a fit in agriculture, it's because of what you said. That agriculture bumps up against the environment, so to speak, makes use of nutrients in the soil, sometimes involves the clearing of the land, and bumps up against the public. As climate changes, it really changes the ability to do agriculture in terms of temperature, rainfall, all those things. So, I think just for instance, if we go across all the World Bank labeled low-income countries of the world, the priority on climate adaptation under rainfall shifts versus climate expansion into forests, which could be replaced by climate intensification through more fertilizing and more pesticide use, so that agriculture takes less room but has higher yield. Those priorities are going to vary massively. I think agriculture is a fantastic sector, and it's not been a surprise that you said the things you did to think about the value of measuring the global goal and allowing the local choice. In some places over fertilization is a huge problem. Not only do you not get more productivity, but you waste money, and you ruin water supply. Some places, pesticide use is an issue and is drifting across and killing plants and other fields. Some places, it's not. And who's the expert on that? Probably the local agricultural extension agents, right? And the local ag agency. So, to me, agriculture is a fantastic, illustrative sector. Not the only one, but an important one. Where the kind of things you said about the value of local information and choice come through in making a big financial swap like this potentially work for everybody. Thanks for this example. It is great to hear this piece that did have a clear environmental focus, recognize that there is a place for the food system to be a part of that conversation. So, thank you for sharing that. You know, the debt for nature swap is a useful financial tool to support environmental causes, as I just said. And as an environmental economist, how do you use a market-based approach to address environmental challenges? And what, if any, drawbacks do you see to this approach? In a way this is a form of market-based approach. I agree with you. It's certainly about prices and incentives. And looking around the world, I'm not sure if this is why I'm an economist, but I certainly do think people respond to incentives and that's important. That said and you said drawback. First, I'll just go with alternative to start. Prices are not the only thing people respond to, right? Institutions matter a huge deal. Even the set of opportunities that are available tend to be constructed in ways that are not price or market driven. You know, prices are wonderful. If you have a hundred identical firms and you're trying to figure out who has the lowest marginal cost of reducing carbon emissions. Fab, let them figure it out. Market will do well. Maybe not as fabulous in thinking about the distribution of rights locally between indigenous groups, small farmers, and large multinational corporations, right? Maybe that's not really a market price thing. And we might even get around to values. There are times when people don't really want to operate in a price space. And they're going to have to deal with incentives. But think about preexisting values on conservation, and when those are achieving the same goals as a price would, you don't have to try to wander in with a new market. I think that's fair as well. I think of incentives as one super important tool. Far from the only one and somewhat in the spirit of our discussion of local knowledge. The right tool blend is an important part of the story as well. Alex, I have to say, you've ventured in some spaces I'm really happy to hear you talk about. This idea of incorporating values and recognizing that the local knowledge matters - this is not something that we, as economists in our modeling world alone can solve the problem. It is going to take talking to people and learning their needs and learning even the bits about their culture to say what works for them in this moment. So, thank you for sharing that. You're welcome for that. In your analysis, in the team's analysis, you all argue for key reforms for debt for nature swaps. What other approaches would you consider to address these large environmental concerns? I think ‘other’ but also complimentary. I'm in the sense that these are very high-level transfers, right? Here's a bunch of money. Please do something right. And as I said earlier, if we tell them what to do, we don't have a great track record. So, now we're going to maybe measure, right? One of our suggestions is to measure the outcomes. How are they going to get to those outcomes, right? So, there's a whole bunch of tools on the environment and the development policy side, which are also part of the source of learning over the last three or four decades. There's been a real push in a lot of fields, not necessarily to only be like medicine and do randomized control trials, etc., but there is some of that. But also just collect some data on what happened. Please try to figure out if when you do a policy, it actually achieves something. Besides values, my meta story these days is we have to allow that learning is a good thing. There's a lot of people who seem to not want to even want to ask whether what they did worked because somehow, it's embarrassing. And I feel like we have to move as a world to the humility of learning by doing. And that's just what everybody does. And that means when I did something, half of them worked and half of them didn't. It's a really good idea to learn as fast as you can which ones didn't. So that's a super general speech, not quite to what you asked, but it applies to every tool I've ever known. So, regarding protected areas - do they always have impact? No. I have a lot of work on that. Can we start to, over 30 years point, to where they have impact? Yes. Could we have measured outcomes? We could have, but we didn't back then. So, could we still use traditional tools like use a protected area, but look at past studies of when they had impact and start to see that it makes sense when they did and when they didn't? Yes. Same thing for payments for ecosystem services and any number of other tools. BIO Alexander Pfaff is a Professor of Public Policy, Economics and the Environment at Duke University. He studies how economic development interacts with natural resources and the environment. His focus is designing environment and development policies to support choices by individuals and groups that protect nature, reduce damaging environmental exposures, and improve livelihoods.
/episode/index/show/leading-voices-in-food/id/32712527
info_outline
E241: What is the connection between the gut and our brain?
08/13/2024
E241: What is the connection between the gut and our brain?
We've recorded a series of podcasts on the microbiome and its wide ranging impacts. But boy is this a field that moves rapidly. As soon as you think you've covered much of the territory, along comes some new and exciting findings, and this is the case today. We're going to describe research done by our guest, Dr. Ibrahim Javed. He has done innovative work on links between the gut microbiome and the brain, particularly focused on Alzheimer's disease. Dr. Javed is an Enterprise Fellow and National Health and Medicine Research Council Emerging Leadership Fellow in Clinical and Health Sciences at the University of South Australia. Interview Transcript So let's begin, if you wouldn't mind, with an explanation from you about what the gut brain axis is and tell us how it's important. Yep. Now we see a lot of, a lot of researchers around the globe building on investigations around the gut brain axis. But if we, if we investigate what this gut brain axis actually is, It's kind of like a bi-directional communication between two organs in our body, the gut and the brain. And when we particularly talk about gut, we have our stomach and our different portions of the intestine. What we're actually interested in is the microbiome and all those small little things living inside the gut. There are around 100 trillion microbes in the gut, which is three times more than the number of cells in our body. So, we are kind of like more microbes than, than human cells. And they communicate with different organs in our body and how they communicate with the brain that we can describe it as a, as a gut brain axis. And then this whole gut brain axis thing was somehow kind of invisible to us. We were just looking at it as a fecal material or waste coming out of our body. But now we see a lot of importance to these gut microbes. They help us in a lot of daily things that we do. They shape our behavior, our response to stress, our immune system, and then how we respond to different medicines, and how we do our daily tasks. So, they have a lot of roles in that. They help us digest food, that's their main obvious function. But now we are more. getting more and more information about them, that how they are integrated with a lot of different things in our body. So, kind of like they are partners in our life. That's a very, very nice explanation. Can you tell us about the importance of microbial diversity? Yep. So microbial diversity, we can, we can refer to, to as a composition of all those bacteria, viruses, and fungi to some extent that, that live in, in our body. Digestive track and, and in a lot of other animals as well. And this diversity is very crucial in maintaining the gut health and on overall well-being of, of humans. And, and this microbiome whole thing is like, it is obviously associated with a lot of health benefits and, and how we develop disease, but it's also right from the beginning of life they help us in developing our brains. They help us mature the brain system and the immune system. Obviously, they help us in digesting food. So, generally, we can actually divide them in two portions. One, we can call them a good gut bacterium. They help us with all these things. And then they are bad gut bacteria, which are kind of like kept within a within a bay. They are kept under control by this good gut bacteria with the help of the rest of our body. And in somehow in some conditions with the age or with the dietary habits or environmental factor or lifestyle, if they overcome and, and they take over the control in the gut, that's where the thing starts going haywire. When I was growing up, microbes were a bad thing. You didn't want to have microbes. And now, now we hear that there are good microbes and now you're talking about the balance. There are still bad ones, but good ones. And the balance of those two was a really important thing. Let's talk about how bad bacteria find their way to the brain. How do they get access? So, as we discussed, they are kept within the bay or kept under control by good bacteria and also by other different immune systems in the body. We have different checkpoints, like we have different barriers or three different compartments, the gut and the blood and the brain. And we have barriers that separate out these compartments and these barriers are very tightly controlled, very good health cells tightly integrated with each other and they police that whole things what need to go across and what does not need to go across what we need to stop it within that compartment. If we have adverse environmental factors, or poor dietary habits and these bad gut bacteria overcome, they produce a lot of different molecules to communicate with each other. And they produce a lot of different molecules to take over the good bacteria. And these molecules, they can get across those barriers, and specifically if they can get into the brain (that's what we are researching), they can do a lot of different bad things in the brain. They can do that by hijacking this gut brain axis. And this compartmental thing is one pathway that they can get from gut to the blood and then from the blood to the brain. But there is also a direct highway that connects gut to the brain and that's our enteric nervous system. These are specific nerves or neurons, for example, vagus nerve, they're quite famous. It's a direct link between the gut and brain. This nerve system helps us in a lot of different daily tasks without us even knowing about it, like digestion and heart rate and respiration, and emptying the stomach. And these are kind of like a pathway for bidirectional communication. So, a lot of molecules go up and down across these highways and the bad gut bacteria can actually hijack it and they can put their stuff into this highway and they can send it across the brain. It's a very, very nice explanation you have of a very complicated process, and I find it absolutely fascinating. So, you've spoken about how bad bacteria can be opportunistic pathogens and can trigger problems or enhance the progression of existing problems. How does all that work? So, we are investigating bad gut bacteria in connection with dementia and Alzheimer disease. We are specifically working on Pseudomonas aeruginosa and E. coli and they are quite common, like a lot of school kids. They know about these bacteria. They are quite commonly studied in high school microbiology. So, these bacteria produce some molecules which help to make biofilms around them. They kind of build a castle around them to protect their colonies and for their own survival and they keep surviving then until they get an opportunity to expand their castles and build more biofilms. These molecules are quite similar in terms of their structure and in terms of how they communicate. With some proteins which are not related to bacteria anyhow, they are produced in the brain to do some normal stuff in the brain, but they also aggregate in Alzheimer disease using the same mechanism as the nature that these bacteria use for these proteins to make their biofilms. Based on this common similarity, if they can somehow see each other, or if those gut bacteria can send those proteins or aggregate of those proteins across the brain through using those highways. They can induce the aggregation of those normal, naive, working, innocent proteins, which we have in our brain that have nothing to do with the bacteria. But if they can be accessed by those bacterial proteins, they go haywire and, and they trigger the onset of the disease, or if there is already going on, that they can actually accelerate that whole process. And this is a concept, actually, we have seen that concept before in prion disease, whereby eating infected food that have those prion particles, they can actually go from gut to the brain, and they can induce the normal prion protein in the brain to start making aggregates in a similar way. Are there interventions that can stop the pathogenic bacteria from in the gut that might in turn affect the brain? We should focus more on preventive measures. We can focus on maintaining a good diversity within the gut of having or supporting those good bacteria in that fight and keeping them healthy and alive as we age. Because as we age over the period of life, we keep losing those good bacteria. If we can have all those good things of exercise, balanced sleep, and more importantly, good food and a balanced variety of food. Then we have a lot of different varieties to support that variety of gut bacteria in the gut. So that's, I think, the most important preventive measure to keep that balance intact. But of course, in the future as a therapeutic intervention, we are moving towards developing microbiome therapies where we can modulate those compositions. If that composition is not in a very good situation, we can actually modulate that by using probiotics and prebiotic dietary factors or some microbial compositions like yogurt and a lot of other foods. We can modulate that to inoculate those bacteria which are missing in the gut and, and try to achieve that balance and, and that balance will accelerate the effectiveness of the medicine which we are taking for any other disease. The advice we've heard from some of our other guests is to eat a diet rich in fruits and vegetables. You know, consume things, you mentioned yogurt, kefir, kombucha, sauerkraut, and things like that. Sound like they're very good for enhancing the health of the microbiome. Is there anything else beyond that that might be relevant for the brain in particular? For brain health, there are some antioxidant foods. For example, we have Curcumin, and some senolytic compounds. We cannot call them drugs because they are kind of like a food supplements. They are available in any pharmacy and super stores by a lot of different names. Mostly these are polyphenolic compounds. They are usually available in green tea and in green tea extracts. They are quite well known for their healthy and antioxidant and anti-inflammatory effects. Research around the globe has shown that there are good effects directly on the brain by these polyphenolic compounds. So, these are green tea extracts, quercetin and, and some other galectin compounds. BIO Dr Ibrahim Javed is currently an Enterprise Fellow (Senior Lecturer) and NHMRC Emerging Leadership Fellow at the Clinical and Health Sciences, University of South Australia. He is also an adjunct Senior Research Fellow at the Australian Institute for Bioengineering and Nanotechnology (AIBN), The University of Queensland. He completed his doctoral studies at the Monash Institute of Pharmaceutical Sciences in 2020 and postdoctoral research at AIBN, The University of Queensland. He joined the University of South Australia in 2023 where he is now directing the laboratory of Gut-Brain Axis, Aging and Therapeutics. Research in Javed’s lab focuses on the gut-brain axis and its implications for aging and Dementia. His research team is working to unfold the specific role of bad/pathogenic gut bacteria in the aging paradigms and Dementia associated with Alzheimer’s and Parkinson’s diseases. His team has discovered and published the molecular details of how bad bacteria in the gut can trigger a younger onset (aged under 65) and accelerate Dementia and how the brain can develop Dementia when fighting with microbial biofilms in the gut – the infectious etiology of Dementia. With this research trajectory, his vision is to develop a multifaceted therapeutic intervention for aging-associated diseases and Dementia.
/episode/index/show/leading-voices-in-food/id/32557402
info_outline
E240: Do food companies manipulate us with sports sponsorships?
07/30/2024
E240: Do food companies manipulate us with sports sponsorships?
Food companies market their products in a great many ways. Connecting their brands and products to sports and major sporting events is one such way and is drawing a lot of attention now. The reason is that the Summer Olympics are underway, which trains attention on the relationship between the International Olympic Committee and its longest running sponsor. Coca Cola has been a sponsor of every Olympics since 1928. So, it's intuitively obvious why sponsorships would be important to the Olympics because They get lots of money in the door and it's reliable. It's been happening since 1928. But let's talk about why this relationship is so important to companies, Coca Cola in particular, and what the public health impact of that might be. Today's guest, Dr. Marie Bragg, has contributed some of the key studies on this topic. She is Assistant professor at the NYU Grossman School of Medicine, where she also serves as director of diversity initiatives. She holds an affiliate faculty appointment in the marketing department at the NYU Stern School of business; directs the NYU food environment and policy research coalition; and she's also a Food Leaders Fellow at the Aspen Institute. Interview Summary It's really nice to talk to you about this because it's an important issue and not a lot of science has been done on this over the years and you've contributed a lot of it. Let's talk about the issue of sports marketing and can you tell us a little bit more about what that is broadly and what's, what are some of the forms it takes? You just mentioned one of the main areas of sports marketing with sports sponsorships. And so that's where a company like Coca Cola partners with an organization like the Olympics. And really is paying for the rights to have that famous Coca Cola logo or its products to appear at sporting events or in commercials that are involving the Olympics. In terms of how much of it there is we know, for example, the world cup is one of the most watched sporting events in the world, along with things like the Olympics. The world cup, for example, has 5 million viewers. And so that's a lot of exposure for these brands, but it's not Sports sponsorship partnerships like that, there's athlete endorsements, and those dates back as far as to 1934, as one example, when baseball player Lou Gehrig first appeared on the box of Wheaties cereals. There's a special place that athletes have always had in our society, and I think it comes through with these sorts of partnerships. But if we fast forward to today, our lab has even seen these kinds of partnerships appear in video games. And so, Nintendo had M&M's a race car game a few years back, and NFL Madden, which is a popular video game even has things like the Snickers player of the game appear within the video game, just like real NFL games. What this means is that these pictures of brands and products are peppered throughout kids experiences when they're playing video games. And then finally, if, and probably for anyone who's, been in a supermarket, when there's a major sporting event going on, like the Super Bowl or March Madness, it appears on products too in supermarkets. It's peppered throughout our everyday experience in ways we might not always see or appreciate if we're not paying attention. Marie, I like to do sports trivia with some friends of mine, and you've just given me a great question about Lou Gehrig and the Wheaties box in the 1930s. So that's a nice benefit of this podcast. So aside from that, why sports? I mean, companies could attach themselves to lots of different things, but why did they choose sports and why is that such a valuable connection for them? One factor ties back into what we were saying about visibility. If there are millions of people watching a sport event, it means that there's a lot of time for brands to be able to have high visibility for whatever they're endorsing or sponsoring in that moment. On another level, I think on a deeper level, our society has a special relationship with sports and professional athletes. Professional athletes are their own sort of unique category of celebrities that people love to follow and admire. That means that when a brand associates themselves with a sports organization like the Olympics or a professional athlete, they're buying into a special idea of what it means to be cool, to be fun, and to feel good about to feel good about the brand because when people are watching sports, they're excited. If we think of other categories of life where there are maybe a high number of viewers to a specific televised event, like a presidential debate, that we don't see a lot of sponsorships around that. And maybe it doesn't evoke the same feelings that a sporting event does. I'm expecting that this kind of relationship or attachments or symbolism of the sponsorship of sports might be especially powerful for children. I know if you ask kids what they want to be when they grow up, a lot of them will say they want to be a baseball player or basketball player, football player, something like that. Does that make sense? I remember reading an article once that said, a dad was playing catch with his kid, and had spent all these hours with his kid working on pitching. And the dad made the point in the article, my kid doesn't want to grow up and be me as a baseball player. He wants to grow up and be ARod. And so, this idea that we can spend all the time that we want with our kids and they still hold these celebrity athletes on such a pedestal is something that I think ties into why this is valuable for companies. It's kids who are engaged in sports or attending sporting events who are the next generation of consumers for these products. If they can get the attention and the brand loyalty of these children early on in these positive, exciting environments, it helps them secure the next generation of purchasers. We'll talk about how important brand loyalty is in a minute, but let's talk about how valuable these connections are to the company. I guess one indication of that is how much a company like Coca Cola is willing to pay to be a sponsor of something like the Olympics. What kind of numbers do you know about in that context? The companies don't usually disclose the exact numbers, but in 2008, NPR published an article that estimated that Coca Cola spent about 70 million to sponsor the Beijing Olympics. If we think about it, that's stunning given sponsoring an event is just one part of their massive advertising machine. More recently the Wall Street Journal estimated that Coca-Cola and a really large dairy company in China partnered and spent a combined, estimated $2 billion with a B, $2 billion for a 12-year Olympic sponsorship deal that will run through 2032. It's really incredible to think about that as just one slice of what they're doing, but with such a massive amount of money attached to it. It really sort of begs the question what they are get out of it and what do they see as the value. I know there are branding opportunities, and again, we'll come back to that in a minute, but there's also sort of this goodwill part of it, isn't there. The Olympics are a great thing. No reason to question that. The fact that a company like Coca Cola would sponsor a good thing probably gives them a good company glow, doesn't it? My colleague Bridget Kelly in Australia did a study on this topic of sort of the glow that sponsorship produces. In her study, she showed that about 68 percent of kids in the sample could remember the sports sponsor and thought the sponsors were cool and generous. And they wanted to sort of pay back the favor by purchasing the products of that sponsor. There is something really special to to that relationship in the minds of kids. Wow. That's an impressive finding. So, speaking of findings, you've done some research on these sports sponsorships yourself. Can you tell us a little bit about what you've done and what you found? Some of our work in this area has documented how food and beverage companies associate themselves with sports on the sponsorship side. Athletes and supermarkets with product partnerships. And in one of our studies that tied into sports sponsorships, we looked at the 10 major sports organizations that had a lot of viewers. So, things like the NFL, the NBA, and then we wanted to categorize what kinds of groupings, the sponsors belonged to an automotive brand. Ford motors was one of the largest categories. But food wasn't very far behind. We saw about 19 percent of sponsors were associated with food and beverage brands, and it was for mostly unhealthy items. In the sports sponsorships, we're not. Seeing a lot of water being featured. It's a lot of sugary beverages you know, chips and things like that. We're not seeing much fresh fruit. And then when we did the same thing with athlete endorsements, one of the things that stood out about that study, which looked at a hundred athletes to get a sense of what are they endorsing and how healthy is this stuff and how much are people seeing it. The most striking finding for me from that study was that 93 percent of the beverages that were endorsed by professional athletes were sugary drinks. And we know that athletes need to drink a lot of water to sort of fuel themselves. And maybe sometimes they do need some sort of sports drinks for long workout days, but we saw a lot of sodas in the mix too and the other thing is that most kids don't need lots of sports drinks in their diet, but that's what is sort of being promoted through these through these endorsements, and so that really stood out to me about that study. We also in a couple of these studies found that young people are often seeing more ads for this than adults. It's not even though it may be sort of targeting general audiences. A lot of times young people are really seeing a lot of these, including the forms of ads that pop up on YouTube because we know kids are really into social media. It's really across the board of all of our research. We find mostly unhealthy products being promoted through these partnerships with sports. I remember back over the years that this issue comes up in the press occasionally and athletes get called out, specific athletes will sometimes get called out for promoting these kinds of foods. And, and I remember there being a couple of cases, although I don't remember the names of the athletes involved, where they've refused to do this kind of thing and they've made public statements about that. What's your recollection about that? We were really excited one time with our athlete endorsement study that came out a couple of years later. Brita water filters issued a press release and I remember getting a lot of messages about it telling me to go and look at what was posted online. Brita had cited our study that most beverages promoted by athletes are sugary beverages. And that's why we're so excited to partner with Steph Curry to promote Brita water filters. I framed that press release and shared it with all our team members who worked on those projects because it was an example of choosing a healthy beverage over some of these sugary drinks that are so commonly promoted. So maybe there will come a day when LeBron James or athletes like that start advertising cucumbers or radishes or something. And I wish cucumber producers had the same budgets as these sugary drink brands because it's really hard for some of the healthy stuff to compete with some of these major fast food and sugary drink companies. For sure. Let's talk about the issue of branding, why a company like Coca Cola wants its brand image, that famous Coke logo out there in front of as many eyes as possible. Give me just a minute if you will. And I'd like to describe something that I've heard. Sort of observed over the years. It's my anecdotal impression that if you ask random people, are you a Coke or a Pepsi person? You'll get an immediate and definitive response. People know whether they're a Coke or a Pepsi person. But if you do research, you find that people can't very often tell the difference between Coke and Pepsi. And, going back as, as long as 1949, there are scientists who have done these kinds of studies on whether consumers can distinguish those two beverages, doing blind taste tests. A typical finding is that people aren't any more accurate than chance. And there was a fascinating brain scan study done much more recently, of course. When Coke and Pepsi were given to people and they didn't know which they were receiving, the brain scan showed similar brain activity for the two beverages, again, suggesting that people can't distinguish the difference. But when people knew they were drinking either Coke or Pepsi, there was a brain activity advantage. For Coca Cola, which of course is all about more marketing, bigger company, that kind of thing, I'm assuming. So based on this, it looked like Coke hadn't won the taste war, but the branding war. So why in the heck would people feel so strongly that they can tell the difference between these beverages when they probably can't? Now my own two-bit theory on this is that no one wants to feel like they're a pawn of marketing. So, it'd be hard to admit that they favor one brand over another because then they would feel manipulated. They must believe in their own minds there's an objective difference. My theorizing aside, tell us about the power of a brand as opposed to a product and how the Olympics is such a golden opportunity for the Coca Cola brand. When we think about a brand, it's really a combination of feelings, ideas, and the emotions that we tie into what it means to be part of that brand. And as people, and especially as young people, for let's say teenagers, they’re in an identity development stage where it's important for them to be adopting brands that are important to them, in part to distinguish themselves from their parents, to fit in with peers, and to start to have a sense of who they are as a person. And one of the ways to do that is to associate with what you like for music, but another piece is brand. So, are you a Coca Cola or a Pepsi person? A Nike or Adidas person. That comes with all sorts of adjectives about what it means to be on one side or the other. When we think about Coca Cola as a brand linking up with the Olympics, it's an opportunity to potentially borrow, not only get their brand out there, but potentially borrow from the brand of the Olympics as well. In our field, there's something called brand image transfer. This is the idea that when two companies or organizations partner together, the brand feelings we have about one might bleed over into the other and vice versa. It’s one of the things that's always fascinated me about this topic, and I'd love to hear your thoughts on it too, is this idea that the sports may have a sort of health piece to their brand identity. So, the Olympics have people at the peak of their, their sport. And my question has always been, what does that do to the way people feel about Coke in terms of its healthfulness? And is there some brand image transfer that's happening back and forth that's particularly beneficial for Coca Cola because of the health component? You reminded me of something. Tell me if you think this is an interesting parallel. When I was a boy in public high school growing up in Indiana, I don't think there were any soft drink machines in my school, maybe one in the teacher's lounge or something that I never saw, of course, but there wasn't much. And then when my son, many decades later, was a student in a school, public high school in Connecticut, he and I walked around the school and counted the number of soft drink machines, and he was of course embarrassed to be walking around the school with his dad. But aside from that, I think we found something like 13 or 14 or 15 machines. I don't remember the exact number, but it was striking. And I've heard people speculate that the companies don't care that much about what's being sold in those machines because. It's not a huge profit center for them and they must split the profits with the school somehow, but it's all about the branding. And even the students who aren't buying anything from the machines walk past them probably many times a day. So, what's getting imprinted doesn't have much to do potentially with. A specific type of product, but it's just that company's main image. Does that make sense? And why those school sponsorships have been so important? It does, and it's really, there's really an emphasis on wanting a sort of 360 level of involvement in young people's lives because if a brand can get themselves in front of kids at school, at a sporting event, in a movie, in a video game, on social media, they're immersing themselves in a way that allows the brand to keep itself top of mind. And that's what starts to get people to be aware of it, build brand loyalty, reach for the product because it's, they, with so many ads, the ads are all competing for attention but being immersed in schools is just one aspect of that idea of having involvement in as many areas of kids’ lives as possible. I think in addition to all the machines, there were tables outside that had. Coca Cola umbrellas, and then the football stadium had a scoreboard that had Coca Cola that featured prominently on it. It was like complete corporate capture. It was amazing how many exposures the typical student in that high school in Brantford, Connecticut would have had. And that's just in school. I mean, think about all the other things added to that. That's amazing, isn't it? One of the things that interested me about this work was because when I played soccer and ran cross country and track as a kid, everything. There were so many instances where everything was sponsored. There were so many instances where unhealthy food products were linked with sport. So, we were the Snicker state champions of the state of Florida for soccer. I was a Wendy's high school nominee, not a winner. Let's be clear. And every brand. I have so many patches at home with fast food or sugary drink logos on them, right alongside. And then probably not coincidentally, I remember when I was a young kid, and we were painting a piece of wood in the backyard. And I drew the Coca Cola logo with a soccer ball and a basketball next to it. Looking back, first, what an odd kid I must have been to draw Coca Cola’s logo, but to your point, I was really immersed in it and Coke was top of mind. The kind of sports sponsorships that you talked about being exposed to when you were young. That kind of thing's happening outside the U.S. a lot too, isn't it? It is. So, the sports sponsorship outside the U.S. – one of the big ones that comes to mind if McDonald’s sponsorship of the World Cup. We see a lot of international presence with brands, whether it’s through social media, and the way they sort of take local culture and tailor it to sports marketing. I remember being on a trip to Trinidad with my family. My mom's family is from Trinidad. And there was a Coca Cola bottling plant, I think it was. And alongside the perimeter was a painted fence and it had the Coca Cola logo and the Trinny flag and then a painting of a soccer ball and steel drums. So, there was this infusion of the culture alongside the Coca Cola logo. And that really, I think, accelerated my interest in understanding how these brands are capitalizing on the good feelings that people have towards their own culture. It can be challenging to do anything about this and challenging, especially you regulate advertising in the U.S. because of protections provided for commercial speech through the first amendment. What can be done about the ads promoted through these unhealthy sports sponsorships? One of the things I think we need more research on is the extent to which these kinds of ads might be contributing to a...
/episode/index/show/leading-voices-in-food/id/32353487
info_outline
E239: National report on where the grocery stores are missing
07/16/2024
E239: National report on where the grocery stores are missing
Today we're talking about who has access to full-service supermarkets in America's cities, suburbs, small towns and rural communities. According to The Reinvestment Fund's "2023 Limited Supermarket Access Analysis Report," 8.5% of people in the US live in areas with limited access to full-service supermarkets. This means that families must travel further to get fresh foods, and it creates a barrier to adequate nutrition. This is the 10th year The Reinvestment Fund has published the "Supermarket Access Report," which provides data and context about grocery store access across the country. Here to discuss the latest figures is policy and analyst Michael Norton. Interview Summary This is a really interesting and kind of nuanced topic, so I'm happy we can talk about it in some detail. Why don't we just start off with kind of a broad question. What do we know now about areas of limited supermarket access in the US? Kelly, I think the big thing to take away at the very beginning is that the share of people living in places that would be considered low access is roughly the same as it's been over the past 10 years. We have about 8.5% of the population living in low-access areas across the country. That's pretty consistent to what it's been for over a decade. But what's important is that how low-access areas are distributed across the country varies quite a bit. And where they exist, the density of the populations where they exist, really informs the kinds of interventions that are available for addressing these needs. These vary considerably in different parts of the country and at different geographic scales. And what I mean by that is suburban areas, rural areas, and then some of the most remote areas across the country. So we do have a sort of consistent number or share of people. The actual number has gone up a little bit because the population has continued to increase. They become distributed in different ways that follow different kinds of development patterns, on the one hand. But then also places where you end up getting patterns of residential and racial segregation in more developed parts of the country. It's so interesting. So, given that the average has stayed essentially the same over the 10 years you've been doing the reports, have there been pressures pulling in either direction that might have changed over the years? So, for example, are there pressures that are making access to full-service supermarkets less likely? Are they pulling out of some places, for example? And might that offset by some positive developments in other areas? So, while the average stays the same, the contours look different? I think the way to think about that is that we see a lot of expansion of low-access areas in the big metro areas that are expanding the fastest. So, the biggest increases in populations living with limited access are in big state in the South and out west in places like Arizona, Nevada, Texas, where you have these large metros that are growing at a really rapid rate. And the reason for that is that oftentimes residential development will show up before commercial development. So, in those kinds of places, food retail is trailing behind residential development. And probably those places are going to be well served by the time we update this analysis again in four or five years because of what those development patterns look like, right? So, when you're building more houses in more urban and remote areas, there's still folks who are first in buying out in those places. They're still going to have to go a long way to get their groceries for a few years until supermarket identifies this as a place where there's going to be enough demand for us to put one of our Krogers or Targets or Walmarts or what have you. But we've also seen, and this is more common in urban places, is the expansion of these low-access areas that have smaller populations, right? And so these are places with between 1,000 and 5,000 residents where folks are still having to go disproportionately far to get access to a full-service grocery store. Sometimes this is because stores have pulled out in these places because of limited demand, historically. And that limited demand is mostly because folks don't have as much income to spend on their groceries, right? And we see these little areas popping up within metro areas and even in some close-in suburbs and places across the country. And so you have sort of these bigger LSA areas, which have at least 5,000 residents on the outer edges of a lot of metros and in some within the cities, but mostly within the cities. It's these smaller, limited access, low population areas. And this differentiation of the type of low-access area is something that we introduced in this update to our analysis that previously wasn't available. It provided a really nice nuance to understanding what limited access to supermarkets looks like going forward, both within urban places, suburban places, and in some of these really remote parts of the country. So, based on this research, what does it tell us about the future of insecurity in the United States? I think what it really tells us is that it depends on where you live and what kind of community you live in and what that's going to look like. I think the ability to provide a little bit more nuance around who has access and when they have limited access, what about their community is going to inform the response to ensuring that folks are able to get what they need. In places where they are these traditional sorts of limited supermarket access areas where you have at least 5,000 people, they can become pretty good candidates for operating a full-service store, right? But when you think about urban parts of the country where you've had central business districts or neighborhoods sort of hollowing out in different places and local supermarket is closed, but there aren't enough people there living to support a full-service store, different kinds of interventions are required, right? And then in these really remote parts of the country where you don't have very many residents, but you have at least a thousand, but people are living a long way away from each other, how do you serve those places? Because some of them, these are very small towns, right? And there are people who have been living there and if the grocery store closed, then they have to drive 35-40 miles to the next town, right? That becomes a real challenge for their general way of life. I think really thinking about the future of food access and food insecurity in this country really has to have a geographic nuance to it in thinking about the appropriate responses that are going to meet the needs of people living in different parts of the country. So, how does your study inform investments do address food insecurity? Reinvestment Fund has a very active retail portfolio, both on our lending side, and Reinvestment Fund is also the national fund manager for USDA's Healthy Food Finance Initiative. These two avenues through which we make loans to increase access to fresh food and through USDA's HFFI program are opportunities to innovate. The USDA's Healthy Food Finance Initiative is both a grant-making and a lending program that is designed to identify innovative responses to access to fresh food in these different types of areas. So, we're able to use the results of these analyses to identify places where you can align the kinds of programs that people are proposing. Whether that's a small format store in a city where their primary supermarket has closed, whether it's a mobile market that is serving folks who live very far distances from their nearest food retailer, or whether it's setting up a aggregation site that is not just food retail but sometimes is attached to a healthcare center or a hospital where people are also making regular trips. These become opportunities for us to support innovative approaches and also try out different things. Once you start to get some information from successful programs that are coming out of the grant program, as they become investible and scalable at a store level when you become ready to take on debt to expand your operation or open a store in a place that typical operators aren't willing to go. So, let me ask you a question about the Healthy Food Financing Initiative. With politics being so partisan these days, is this a partisan issue as well, or is there bipartisan support for things like this? This is the good news part of access to fresh food. It really is a bipartisan issue. Healthy Food Finance Initiative was created under the Obama Administration, was expanded under the Trump Administration and has been expanded even more under the Biden Administration. Each subsequent farm bill has expanded the capital available for the Healthy Food Finance Initiative, with the goal to try and figure out how do we meet the food access needs of everybody in this country in a way that provides a signal to private market operators that they can be successful in these places. That really is a bit of good news, and I'm really happy to hear that. But I also wanted to ask you, are there options aside from full-service supermarkets to help address some of these matters you're discussing? Absolutely, absolutely. And these are things like smaller format stores, almost like a corner store but that operates like a healthy food market. And these are really appropriate in places where there are limited access, low population, and sort of filling in pockets inside urban communities and close-in suburbs. There are mobile market options that are popping up in different places. Food aggregation hubs that will be cited within the center of a low-access area where people can come to a central location and having purchased food online that shows up and then people can come and pick it up. There's expanding delivery options to more remote parts of the country. So, there is a wide diversity of models that are proliferating beyond just bricks and mortar traditional grocery stores. It's really the job of HFFI to seed these initiatives, identify the ones that are doing really well, and then work with the folks who created them and then others to scale them down the road into places that are not served by food retailers. I think you've helped answer the next question I was going to ask, which is how does this research help policy makers and practitioners think about addressing food insecurity in their community? There's a fair amount of tailoring that could go on where you're trying to meet the needs of a specific community. That's right. And I think one of the things that's important to keep in mind is the role that financial institutions like Reinvestment Fund play in making this possible. So, Reinvestment Fund is a community development financial institution, which is best understood as like a nonprofit bank. And these exist across the country and are more or less active in different markets, but they're really focused on working in a very deliberate, hands-on way with our borrowers to create access to fresh food in places where it's not going to be easy, right? Because if it was easy, all the big food retailers would be there, right? So, we have to be patient. You have to find someone who's willing to take a chance operating the store, to help them develop their business plan, help them identify all of the ins and outs that go with standing up a food retail business, and then work with them throughout the process of them sort of getting access to capital and making their business work. And that work is a lot more work than what is required to finance a new grocery store that is run by Target or run by Walmart, Krogers or something like that. This is a critical role that the CDFI industry is playing and increasingly recognized at the federal level as a resource for deploying public subsidies through the private market into the hands of operators who are going to make it work in places where traditional food retailers and capital just won't go. Let me ask a big-picture question. and this is a little complicated in my own mind. So, we're sort of defaulting in a way to the idea that full-service supermarkets providing access to such things for more people is a good outcome. And from a social justice point of view, it's unquestionably true that people who live in different sets of financial circumstances should still have access to things that people in better financial circumstances have. But in terms of nutritional outcome, having access to a full-service supermarket brings a lot more than just the healthy foods. And in today's modern full-service supermarket, the highly processed, less healthy options must outnumber the healthy ones 10 to 1, 20 to 1, 50 to 1? I have no idea what the number is, but it's enormous. And so, providing government support and financial incentives for a big store to come in is providing access to a lot more than healthy foods may have adverse nutritional outcomes rather than positive ones, unless you're just sort of agnostic about the type of food that people are getting access to, that any food is better than nothing if you have food insecurity. But I wonder how one might address that. And whether one could think about providing resources that were structured differently to encourage smaller stores, for example, that focus on more healthy options and fewer of the less healthy ones. And then you might get the social justice part addressed at the same time you're having a better nutritional outcome. Kelly, that's such a good question, and one that we wrangle with all the time. Because there is actually fairly limited evidence to suggest that access to fresh food is going to lead people to make healthier choices about what they consume. One of the sort of operating assumptions is that in the absence of access, you're not going to make healthy choices. And once there is at least access, the possibility for making healthier choices increases from, zero to something, whatever it is that is going to be motivating individuals how they go about making choices for the foods that they consume. And it is a very tricky relationship that folks in the food industry grapple with all the time as well in the medical profession. I think from a grant-making standpoint and a financing standpoint, Reinvestment Fund's position is always that whoever is receiving support through our programs or from our lending capital is offering a selection that meets what you would consider healthy food retail options, right? That there is an assortment of fresh fruits and vegetables, fresh produce, fresh meats and dairy, in that also with the understanding that almost all food retailers are also going to offer less healthy options. That is a constant tension within the field. And figuring out how to encourage behavioral change by consumers is sort of beyond the ability of HFFI to move. What we can do is ensure that the organizations and the individuals who we support are offering a variety of healthy options for the patrons that are coming into their locations. BIO , serves as Chief Policy Analyst at , and supports all research related to Reinvestment Fund’s organizational goals and mission. In this role Dr. Norton works closely with a range partners, including small non-profit organizations, local and national philanthropies, private companies, colleges and universities, school districts, federal, state, and city governments and agencies. His work leverages nearly a decade of experience as researcher and project director to develop data driven solutions – solutions that meet the unique needs of Reinvestment Fund and our key stakeholders in the public and private sectors. Dr. Norton completed his doctoral studies in the Sociology Department at Temple University, where his research examined the relationship between secondary mortgage market activity and neighborhood change in the Philadelphia region at the turn of the 21st century. Prior to joining Reinvestment Fund in 2015, Dr. Norton served as a Senior Research Associate at Research for Action in Philadelphia. In this role, he led and co-led a range of mixed-methods evaluations of educational reform initiatives and policies at the local and state levels.
/episode/index/show/leading-voices-in-food/id/32162102
info_outline
E238: Celebrating the Successes of the Alliance for a Health Generation
06/27/2024
E238: Celebrating the Successes of the Alliance for a Health Generation
Nonprofit organizations can play a very important role in building healthy communities by providing services that contribute to community stability, social mobility, public policy, and decision-making. Today we're speaking with Kathy Higgins, CEO of the Alliance for Healthier Generation. The Alliance is a nonprofit organization, a well-known one at that, that promotes healthy environments so that young people can achieve lifelong good health. Interview Summary Kathy, it's really wonderful to reconnect that you and I interacted some when you were in North Carolina and head of the Blue Cross and Blue Shield of North Carolina Foundation, and then you got called upon to be the CEO of the Alliance, a really interesting position. It's really wonderful to be able to talk to you again. Let's start maybe with a little bit of the history of the Alliance for a Healthier Generation. Can you tell us a bit about how it got started and over the years, how it's evolved? We've existed for almost 19 years now. We celebrate our 20-year anniversary next year. And we were started by two vital public health forces: the Clinton Foundation and President Clinton and also the American Heart Association. They came together 20 years ago and began discussing childhood obesity and what could a leading public health organization do to really work in systems change across the country at a local level. It is those two organizations that we look to as our founders and who helped us advance our work. It's a time flies story because it seems like just yesterday that the Alliance was created. There was a lot of excitement at the time for it, and over the work. It's done some really interesting things. So, in today's iteration of the Alliance, what are some of the main areas of focus? As I mentioned, we are a systems change organization. What we do is take a continuous improvement approach to advancing children's health. So, we are working typically in schools or after school time and certainly in communities to work on policy and practice change that are about promoting physical activity and healthy eating. And then addressing critical child health and adolescent health issues, which as we know, were exacerbated with the pandemic. Things like food access and social connectedness are just so important. Quality sleep, which our children are not getting enough of, or other things like vaping and tobacco sensation and on time vaccinations. Another thing that we know is that the pandemic had a dramatic impact on families and children on time vaccinations. So, this is the work that we do and working with the policy and practice change so that there there can be opportunity for healthy environments for the children. I think most everybody would probably agree that the targets that you're working on, healthy diet, physical activity, smoking, vaping habits and things like that are really important. But people might be a little less familiar with what you mean by addressing systems. Could you give some examples of what you mean by that? Right. What we know is that in United States, in fact, every public school must have a wellness policy and areas that need to be addressed. But what we'll do is work with the school in making sure that those policies are best suited for the families, the community, and the school, and what they want to do to support the health of children from a collaborative and supportive role. What we know is that we can create great change when that occurs. We work with more than 56,000 schools across the United States, and one of the things that we know is that our approach is really reflected in the America's Healthiest Schools recognition program each year. It's interesting to hear you talk about schools as an example of system change. And boy, working with 56,000 schools is pretty darn impressive. And it allows for out-sized influence of an organization like yours because if you can affect things like these school wellness policies and that gets multiplied across a ton of schools, it can really affect a lot of children. Exactly. We will work school to school, but we also work in districts and that allows us then to make even a bigger impact in the number of schools that we're reaching with these changes. It also brings the community together because then they're all operating under the same principles or the same focus areas of the work that they're committed to doing. What we do see is that we're able to assist them in implementing what are typically best practices in all sorts of topic areas. Whether it's strengthening the social emotional health and learning environment for the children, but also focusing on staff wellness. The whole notion, Kelly, of putting your oxygen mask on first before assisting others is something that has been incredibly important to us. We've certainly been very supported to do that work from a variety of funders. The other area that we've been able to make great strides in is this increasing of family and community engagement, which has been really significant for us. We've been honored to have Kohl's as a major supporter of our work. Their investment and then reinvestment and then once again, another reinvestment, really helped us engage with strategies that focused on increasing family wellbeing. So really then our three-legged stool becomes the school environment, the family environment, and the community environment, which we find is just really effective. So can we talk a little bit more about the community engagement and why is it important and how do you go about making it happen and what sort of impacts do you see it having? I think I may have mentioned already that we do use a continuous improvement model that we find is just really effective for when we're working in the school or school district level. It allows us to serve in a role of being a convener and bringing people together. What we know now is certainly after COVID that schools are no longer for walls of learning. They have a central role to the health of the community because of the services that they're providing or the services that families need them to provide. So, when we're working with a school, we're able to convene the right people that are in their community. They may be in the same zip code, they may be down the street, they may be across town. But they haven't come together around the same table to start to address issues that they may have prioritized that are impacting a host of things. It could be impacting attendance rates, it could be impacting academic achievement. And we're really able to work with them to dismantle the barriers to what would lead to success. To give a couple examples in North Carolina, in fact, we work in both Bertie and Roberson County and on vaccination adherence, and also making sure that the children that may have deferred their well-child visits or their age-appropriate vaccinations during COVID that we've worked with convening just as mentioned, the right players, the right people in the community to come together. And in both those counties we've been able to have nearly 250 students that are healthy back to school and fully vaccinated as they should be and that they deserve to be and as their families wanted them to be, but the time the resources just wasn't there or convenient enough to do. And so, this really has allowed the community to have a great win. It's a great example of just the importance of sitting down together, looking at the data and thinking about how we can all make a difference. Kathy, what you've reminded me of as you've been talking about this is that there's sort of a sweet spot that you've attained. If all you paid attention to were best practices, you'd say, well, okay, everything that works in these other places is going to work in your place, which of course might only be partially true. But if you only work locally, then you'd miss the opportunity to be learning what's happening elsewhere that might help you. And you're kind of at the intersection of these things, aren't you? Thank you for saying that. That's exactly where we sit - at that intersection. Sometimes we feel in a continuous improvement model that there's a no wrong door, so to speak. And so, when we're engaging with a school, school community, a community, or even a school district, that we're able to sit with them in proximity and talk through what are the issues that they're facing, where their children are most at risk, and what is it that they are working to prioritize. Because we also know that if we can move them through a process and achieve success and really answer the question, is anyone better off? So to really be outcomes focused. Then, what we know is that there are other opportunities for improvement that we can continue that work. Part of the success here is just pausing and celebrating what good work this community is doing together. This school is doing together. Tell us if you will, a little bit about how the work of the Alliance is funded, because I know you draw support from a number of quarters. You mentioned Kohl's, but overall how is the work funded? Thanks for asking. You know, one of the things I did mention to start with is the Clinton Foundation and President Clinton, specifically with his leadership supporting the health of children and families and the Heart Association. But the significant financial supporter and strategic supporter at the time was the Robert Wood Johnson Foundation. They really put significant resources behind the creation of Healthier Generation. But the other thing that they did is put their brightest minds and public health leadership behind the creation of why we would exist and what would be the pillars of our organization that would serve well to make a difference. So having a technology backbone, which allows us to have an action center. Meaning that any school, any teacher, any administrator, any parent can access our training and our tools for free. Through our website, we have marketing and communication that follow best practices for how to create change and how to communicate change to the audiences that we're reaching out to our subject matter expertise and then measurement and evaluation. And it's this ability that really attracted funders like Kaiser Permanente. While schools have been central to our work, this digital platform really allowed our action center to help and support this access of no cost assessment tools, trainings, resources. Kaiser Permanente has been a key supporter of our work since 2013. I mentioned Kohl's as well, as such a significant supporter allowing us to reach 10 million families since the inception of our work together with them. Del Monte Foods is another significant supportive of ours. They allow us to implement the America's Healthiest School Awards program. I would be lost if I didn't mention Mackenzie Scott. She wanted to invest in whole child health equity and we were identified as an organization that was worthy of her funding and definitely was the largest single gift from a philanthropist that we've ever received. So, we were so grateful for that, that call called. That's wonderful affirmation. No question. It's nice to hear you have such a broad base of funding because that's a sign that people are thinking you're doing things right. I'm not sure I'm in a the best position to be completely objective about this because over the years I've received funding from through Robert Wood Johnson Foundation for a number of projects. But it's amazing how often their imprint comes up when you talk about organizations that are doing creative work and you go back to the beginnings and Robert Wood Johnson was often there doing these things when nobody else was. And it's really wonderful to see the long-term consequence of that investment that they made. Well, let's talk about some new work you're doing in the schools. I know that a relatively new effort of the Alliance involves the expansion of resources in terms of a playbook in the schools. Can you explain what that's all about? Oh yes. This was really born out of the pandemic environment and our need and the schools need to know better guidance on the work that we can do to create healthier environments when so many demands are being put on us. We all know what happened to the food service staff of any school. They became the food service staff of the community during the COVID years. Kohl's wanted us to partner with selected communities across the country to implement what would be really a new family engagement strategy to support children's health and developing. What we call and refer to as our Healthy at Home playbook for schools to forge stronger relationships with families. We know that when schools and the families are working together and schools are understanding what families need, and families are able to be in a position to be heard and communicate what their needs are, that together they can really make a difference. We've been pretty excited the collection of resources. They're both in English and in Spanish on topics such as nutrition, staying active, mental wellbeing, social emotional health and stress and we've been pretty excited to have that implemented. I could see how you'd be excited about that. So, let me ask a final question. The word policy has come up several times. Is it part of the purview of the alliance to argue for policy changes? You mentioned schools. So, for example, would the Alliance be in a position to argue for tighter nutrition standards in schools or even something beyond the schools, like something dealing with food marketing directed at kids or front of package labeling or really anything like that? We stay out of the advocacy and lobbying lane, but we do focus on the small P policy change in schools so that we're helping schools manage their policies. But the area where we've had success is in creating a difference. We had a great partnership many years ago with McDonald's and worked with them on changes that they were committed to making in their healthy meals. And what we know is when McDonald's makes a big shift, so goes the market. Our body of work was the removing of sugary sodas from the menu board so that you would have to opt for that versus low fat milk or water and adding the sliced apples. I think that might be one of our hallmarks of the work that we've done over the years: sliced apples, carrot sticks, the GO-GURT that was being offered. And then removing either the higher sodium or higher fat items from the leaderboards so that they have to ask for them in order to have them as part of the Happy Meal. That was some significant work that we were able to do. And the other work we did in our early years was getting the three soda manufacturers, whether Pepsi and Coke and Dr. Pepper to agree to come together and remove sugar sodas from our public schools and replace it with a better price point of water. And it's something I know President Clinton is very proud of because I think a 90% of schools were on board with that work after about a three-year period. I think it really made a difference. Bio Kathy Higgins, chief executive officer (CEO) of the Alliance for a Healthier Generation, is a national expert on health care and philanthropy, having previously served as the president and CEO of the Blue Cross and Blue Shield of North Carolina Foundation. of nearly 100 professional staff across the nation working to make the healthy choice the easy choice for all children. Prior to taking on the role of Healthier Generation CEO in January 2019, Higgins spent more than 30 years at Blue Cross Blue Shield of North Carolina, where her roles span leading public health engagement, corporate communications, community relations, and corporate affairs. In 2000, Higgins led the launch of the Blue Cross NC Foundation. As president and CEO of the Blue Cross NC Foundation, Higgins led unprecedented growth, including the strategic investment of more than $150 million into North Carolina communities through more than 1,000 grants to improve the health of vulnerable populations, support physical activity and nutrition programs, and help nonprofit groups improve their organizational capacity. Higgins was also a significant advocate in Blue Cross NC’s early adoption of Healthier Generation’s decade-long innovative insurance benefit program, designed to encourage clinicians to extend weight management and obesity prevention services to kids and families. Higgins holds a bachelor’s degree in education from West Virginia Wesleyan College and completed her master’s work in community health education from Virginia Tech. She currently resides in Raleigh, North Carolina and is the mother to twin boys.
/episode/index/show/leading-voices-in-food/id/31912532
info_outline
E237: Agriculture impacts climate change more than you think
05/24/2024
E237: Agriculture impacts climate change more than you think
Is it possible to decarbonize agriculture and make the food system more resilient to climate change? Today, I'm speaking with agricultural policy expert Peter Lehner about his climate neutral agriculture ideas and the science, law and policy needed to achieve these ambitious goals. Lehner is an environmental lawyer at Earthjustice and directs the organization's Sustainable Food and Farming Program. Transcript How does agriculture impact the climate? And I guess as important as that question is why don't more people know about this? It's unfortunate that more people don't know about it because Congress and other policy makers only really respond to public pressure. And there isn't enough public pressure now to address agriculture's contribution to climate change. Where does it come from? Most people think about climate change as a result of burning fossil fuels, coal and oil, and the release of carbon dioxide. And there's some of that in agriculture. Think about tractors and ventilation fans and electricity used for pumps for irrigation. But most of agriculture's contribution to climate change comes from other processes that are not in the fossil fuel or the power sector. Where are those? The first is nitrous oxide. Nitrous oxide is a greenhouse gas about 300 times more potent than carbon dioxide. And it comes because most farmers around the world and in the U.S. put about twice as much nitrogen fertilizer on their crops, on the land, as the plants can absorb. That extra nitrogen goes somewhere. Some of it goes off into the water. I'm sure your listeners have heard about harmful algae outbreaks or eutrophication of areas like the Chesapeake Bay and other bays where you just get too many nutrients and too much algae and very sick ecosystem. A lot of that nitrogen, though, also goes into the atmosphere as nitrous oxide. About 80% of nitrous oxide emissions in the U.S. come from agriculture. Excess fertilization of our hundreds of millions of acres of crop land. Quick question. Why would, because the farmers have to pay money for this, why do they apply twice as much as the plants can absorb? Great question. It's because of several different factors. Partly it is essentially technical or mechanical. A farmer may want to have the fertilizer on the land right at the spring when the crops are growing but the land may be a little muddy then. So they may have put it on in the fall, which is unfortunate because in the United States, in our temperate area, no plants are taking up fertilizers in the fall. Also, a plant is like you or me. They want to eat continually but a farmer may not want to apply fertilizer continuous. Every time you apply it, it takes tractor time and effort and it is more difficult. So they'll put a ton of fertilizer on at one point and then hope it lasts for a while, knowing that some of it will run off, but hopeful that some will remain to satisfy the plant. There's a lot of effort now to try to improve fertilizer application. To make sure it's applied in ways just the right amount at the right time. And perhaps with these what's called extended release fertilizers where you put it on and it will continue to release the nutrients to the plant over the next couple of weeks and not run off. But we have a long way to go. Okay, thanks. I appreciate that discussion and I'm sorry I diverted you from the track you were on talking about the overall impact of agriculture on the climate. I think what's so exciting about this area is that everyone cares about our food. We eat it three times a day or more and yet we know very little about where it comes from and its impacts on the world around us. It's wonderful to be talking about this. The second major source of climate change impact in agriculture is methane. Methane is another greenhouse gas much more powerful than carbon dioxide. About 30 times more powerful over a hundred years and about 85 times more powerful than carbon dioxide over 20 years. Which is I think the policy relevant time period that we're looking at because we're all trying to achieve climate stability by 2050. And where does methane come from? A little bit comes from rice, but the vast majority of it comes from cows and from manure. Cows are different than you and me. They can eat grass, and their stomachs are different, and release methane. Every time they breathe out, they are essentially breathing out this potent greenhouse gas methane. This is called enteric methane and it's the largest single source of methane in the United States. Bigger than the gas industry or the oil industry. The other major source of methane is manure. Our animals are raised in what are called concentrated animal feeding operations. They're not grazing bucolically on the pasture, they are crammed into buildings where there may be thousands, or tens of thousands, or even hundreds of thousands of these animals. Those hundreds of thousands of animals produce a vast amount of manure, whether it be say pigs in North Carolina or dairies in many States, or cattle or chicken. All our meat nowadays is grown in these concentrated areas where you get concentrated manure and that is often stored in these lagoons. These big pits of poop basically. And that, as it decomposes in this liquid environment, what's called anaerobically , releases a tremendous amount of methane. That's the second largest source of methane in the country after the cows belching. So you have nitrous oxide and you have methane. And then the third way agriculture contributes to climate change, which is different say than the fossil fuel sector, is by changing the land itself. Agriculture uses a tremendous amount of land. Think about it. When you go around, what do you see? You see agriculture uses about 62% of the contiguous United States; 800 million acres of land for grazing; or almost 400 million acres of land for cropland. Healthy land before it's been used for agriculture has a tremendous amount of carbon in the soil and in the plants. Just think about a forest with all the rich soil and the rich vegetation. When that is cleared to be a cornfield, all that carbon is lost and essentially it goes into the atmosphere as carbon dioxide. And that soil after that can't absorb any more carbon. Healthy soil is absorbing carbon all the time and most agricultural soils are not. So that release of carbon when you convert land to agriculture and that continuing inability to sequester carbon is another major way that agriculture contributes to climate change. So these three ways: nitrous oxide, methane and carbon from soil are all important contributors to climate change that don't really fit most people's model of what drives climate change - burning coal or oil and releasing carbon dioxide. But the bottom line is if we don't address agriculture's contribution to climate change, no matter how successful we are in reducing our fossil fuel use, we are very likely to face catastrophic climate change. Agriculture's contribution to climate change is so significant. Far more than the indicated by many figures. We can't achieve climate stability without addressing agriculture as well. Agriculture drives about a quarter or a third total green climate change. Given how important this is, why don't people know more about it? And does industry play a role in that? Industry plays a big role, as does politics. Industry - and by industry we mean the food industry. And you've covered this before. It's very concentrated industry where usually two or three or four firms control the market, whether it be for seeds or retail or beef or chicken or pesticides. It's a very, very concentrated industry with tremendous political power. They have done their best to ensure, first of all, the agriculture industry doesn't even have to report their greenhouse gas emissions. Every other industry has to report their greenhouse gas emissions. The big polluters have to report. On the other hand, agriculture was able to obtain a rider in Congress. That's an extra provision on a budget bill starting about a decade ago that prohibits EPA from requiring agricultural facilities to report greenhouse gas emissions. So unlike most areas, agriculture doesn't even have to report their emissions and industry certainly wants to keep it that way. Also, as I was explaining, agriculture contributes to climate change in a way that is different than what we normally think about. I think that added complexity has just meant it is harder for people to understand. And third, there's a tremendous amount of mythology in agriculture. People think or would like to think that their food comes from this nice family farm with a few animals and a few diversified crops on the hillside. And that in some sense was the reality 50 or 100 years ago, but now it's not the reality. While there's still lots of small farms like that by number, those produce very little of our food. Most of our food is produced in these gigantic animal factories that I mentioned earlier or in gigantic monoculture chemical-dependent agricultural operations. So, we have this disconnect between what is the mythology of agriculture and where our food comes from and the reality of it. People really don't want their myths disrupted. Given the importance of these issues, what are some of the main ways that the impact of agriculture on climate can be changed? That's another exciting part of this. That there's a lot of things that can be done to reduce the impact of agriculture's contribution to climate change. And we know this because there are a lot of producers who have piloted these programs, who've implemented these programs and these practices on their own operations to reduce the climate impact. And they've been successful. So these can be, for example, rotating crops instead of having the same crop year after year after year, which really depletes the soil. You can have different crops in different years and each crop puts a little different in the soil and takes a little different from the soil. As a result, very often you end up needing less artificial pesticide and fertilizer, both of which contribute to climate change. You can manage your animals different. You can manage your manure differently. For example, if manure is treated and handled dry, as opposed to in these wet manure lagoons, it produces very, very little methane. Instead of producing tremendous amounts of methane, it produces almost none. So, if we manage manure differently, we can significantly reduce methane emissions. And of course, there's what we think of as the demand side. In the same way that we think about LED light bulbs or more efficient cars as part of our energy transformation, we can use our land and food more efficiently. We waste a tremendous amount of food. Maybe 30-40% of the food we produce is wasted. That's crazy. It's all the effort and the greenhouse gases from producing the food are wasted if the food is wasted. Even worse, the food is dumped into a landfill for the most part where it releases more methane. And it's inefficient. We have a system that very heavily subsidizes meat production, but meat uses, particularly beef, a tremendous amount of land because cows need a lot of land the way their biology requires land and time. So we have almost 800 million or 700 million acres of land devoted to cattle grazing that could be storing carbon. Then it takes about 15 pounds of grain to get a pound of beef where people can eat the grain directly much more efficiently. So there's a lot of practices that we can do at every stage of the process to reduce the climate impact of agriculture. The challenge is that it's only on a couple percent of American cropland or very little portion of our food is produced that way. So Peter, let me ask you a question about that very point you're on. We've recorded a series of podcasts on regenerative agriculture. Some of the most interesting podcasts we've done from my point of view. And they've included scientists who've studied it, policy people who look into it, but also farmers who have done this. I'm thinking particularly, well, three names pop into mind, but there are more. So Nancy Ranney, who ran a ranch in New Mexico for cattle, Gabe Brown, a regenerative farmer in North Dakota, and Will Harris from Georgia were all people we spoke to. I got the sense in each of those cases that these people were converting to this new model of farming because of what they cared about. It was their own passions that led them to do this and belief that a different system of agriculture was going to be important for the future. They were doing it for that reason, rather than any incentives from the government or policies that were encouraging, things like that. So there will be a small number of such people who would do it because they're passionate about it. I'm assuming that number will grow, but never fast enough to really do anything to scale like we really need it. So I'm ultimately you're going to need policies in place to ensure these things happen in more and more farms. Are there particular policies that are oriented this way that you think might be especially helpful? Kelly, you are spot on. I know Nancy and Gabe and Will, and they're terrific. They are pioneers and they are showing that we know this works. We're not looking at ideas that might work. We are looking at practices that we know work because of what they and others like them have done. As you said, they're doing it because they believe it's the right thing. We'll get some farmers that way, but we need policy to move from 2% of American crop land to 92% of American crop land. So, how do we do that? One is the current farm bill is very important. The farm bill is the most important environmental law nobody's ever heard of. It dates back to the depression. It's renewed every five years. Congress is debating it right now. It was supposed to be renewed last year, but they couldn't get their act together. So they may or may not be able to reauthorize it this year. But the farm bill in one section provides a tremendous amount of money for nutrition assistance. And you've probably talked about that, what we call the Supplemental Nutrition Assistance Program. In another part of it, it provides tremendous amounts of subsidies to farmers, about $20 billion a year of subsidies to farmers. Right now, those subsidies really are not designed to encourage farmers to adopt the practices that you talked to Nancy or Gabe or Will about. These practices that I was talking about earlier and that sometimes are called regenerative, sometimes agroecological, organic farming is often a part of that. These $20 billion of subsidies though, could be redirected, reshaped somewhat and not necessarily radically, but reshaped and focused on encouraging farmers to adopt these practices that can help mitigate climate change. And importantly, the same practices, and as I'm sure the folks you've talked to said, also help them be more resilient to climate change. They can better help the producer better withstand floods and droughts and temperature extremes. So there is a tremendous upside from this. We are already spending $20 billion a year on farm subsidies. Let's start spending it more intelligently in a way that really addresses our needs. Do you see signs that things are moving in that direction? I wish I did. There are some signs that we're moving in the right direction. The Inflation Reduction Act, which Congress passed a couple of years ago, was the first time Congress ever linked agriculture and climate change. In the 2018 Farm Bill, there's no mention of climate change. And when we were working on that with members on the Hill, there was really no overt conversations about climate change. Fortunately, things have changed. So, a step forward is that we're talking about climate change. And in the Inflation Reduction Act, Congress provided $20 billion to go to programs that are established under the Farm Bill. So, 20 extra billion dollars to these Farm Bill conservation programs and required that that money be spent on practices that will reduce greenhouse gas emissions, essentially help us mitigate climate change. And that, again, was the first time Congress linked agriculture and climate change. Super important. Part of what's going on now on the Hill is a fight to ensure that money that the Inflation Reduction Act provided stays. There are those in Congress that would like to raid those funds and put them to other purposes, which we think would be a big step backwards. So that was really great opportunity. As to the Farm Bill money itself, there's definitely some conversations, particularly among the Democrats, to ensure that all of the Farm Bill programs are a bit more climate-focused. But we're far from consensus on that. So, we're making a bit of progress, but right now Congress is, I think it's fair to say, not at its most functional. And so the type of policy discussions we need, and an honest discussion of how can we help American farmers shift to practices that are better for them, for the communities, upwind and downwind and around them, better for climate change resilience and climate change mitigation. We're really not yet having that conversation as robustly as we need. Hopefully we'll be able to get to a place where the politics will allow us to have that. And frankly, this podcast and other conversations are really important to educating people so we can have that conversation. When you're trying to make policy advances, having public support for it can be a real asset. Do you see signs that the public is becoming more aware of this, that they're urging their political leaders to move on this front? For sure. The public is very much concerned about climate change. Every poll shows that. And people are concerned about it both as citizens and as consumers. So, if you follow the food marketing world, what you see is that many surveys show that consumers are very interested in the climate impact of their food choices. And far more than was the case a couple of years ago. And they want to know how can I buy food? How can I eat food that is climate friendly, that helps us stabilize the climate? And industry is responding to that. Now, some industry is responding to that by deceptive advertising. You may have seen that the New York Attorney General recently sued JBS, the world's largest beef company, for misleading statements about the climate-friendliness of their beef. So some companies are talking more than they're doing, but others are trying to respond to consumers' interest in more climate-friendly food. You see a growth in plant-based foods, plant-based milks, because plant-based foods have a much, much lower climate impact than meats, particularly beef. And so consumers are interested in that, and that market is responding. And I think you'll see more of that in governmental procurement as well. Governments that are trying to think about how can we, say New York City, reduce our climate footprint while a big part of a city's climate footprint is the food it purchases, say for New York City schools. And a city can take action by trying to buy lower climate impact foods. And that would be foods produced in a way that you've talked about with regenerative practices and also lower climate impact, such as more plant based. So, I think we're seeing a lot of progress on that for sure. So Peter, related to this, what would you think about some kind of labeling system on food products that gives an environmental score, let's say? I personally like the idea of labels. I'm not an expert by any stretch. I do remember that not too long ago, New York City required restaurants to label or have on the menus the calorie content of food. And that provision was later adopted by the Affordable Care Act and now is required of chain restaurants. And Trump tried to roll that back. So we litigated to try to...
/episode/index/show/leading-voices-in-food/id/31452327
info_outline
E236: Why we need a new food labeling system
05/02/2024
E236: Why we need a new food labeling system
The first nutrition labels mandated by the Food and Drug Administration appeared on food packages in 1994. A key update occurred in 2016, informed by new science on the link between diet and chronic disease. Along the way, things like trans fats and added sugars were required, but all along, the labels have been laden with numbers and appear on the back or side of packages. There has long been interest in more succinct and consumer-friendly labeling systems that might appear on the front of packages. Such systems exist outside the US, but for political reasons and lobbying by the food industry, have been blocked in the United States. There's new hope, however, described in a recent opinion piece by Christina Roberto, Alyssa Moran, and Kelly Brownell in the Washington Post. Today, we welcome Dr. Christina Roberto, lead author of that piece. She is the Mitchell J. Blutt and Margot Krody Blutt Presidential Associate Professor of Health Policy in the School of Medicine at the University of Pennsylvania. Interview Summary This is a really important topic, and if the nation gets this right, it really could make a difference in the way people make product decisions as they're in the supermarket. So, let's talk first about the importance of labeling on the front of the package. Why is that important when all the information is somewhere else, namely on the side or the back? I think there's a couple of key reasons why it's good to do front of packaging food labeling specifically. So, as you mentioned, it was a huge deal in 1994 to get this information mandated to be on food packaging to begin with, right? All of a sudden, there was much more transparency about what's in our food supply, but that being said, when you think about the nutrition facts label, it's pretty dense. There's a lot of percentages, there's a lot of numbers, there's a lot of information to process. And when people are actually in the supermarket shopping, they're making these split-second decisions, right? So, it's not to say that some consumers are turning it around and inspecting that packaging, but the reality is, for most people, it's a very habitual behavior. And so, we want to be in a place where that information is prominent, it's easily accessible, and it's easy to understand so that when you're making those snap judgements, they can be informed judgments. So, you're not talking about taking what's on the back and just moving it to the front. You're talking about a different set of information and symbols that might be available? That's right. Yeah. What front of package labeling is designed to do is just take some of the key bits of information that we know from science is going to be most important for consumers to base their nutritional decisions on. That's things like saturated fat, sodium, added sugars, right? And moving that to the front of the package and communicating about it in a very simple, clear way. So, no numbers, no percentages, just very straightforward language. And ideally some sort of icon, like an exclamation point, that would draw attention to that symbol and just quickly let consumers know that this product is high in those nutrients that you need to be concerned about and you need to try to limit. Why is it an important time to be thinking about this issue in the US? It's an important and it's an exciting time because the FDA right now is highly interested in actually moving forward on a policy that would require these types of front of package labels. And that hasn't been true, as you noted, for about a decade. But last year, the White House convened a very significant conference that hadn't happened in 50 years about nutrition, health, and hunger. And front of package labeling actually made it into their report in that conference as a key objective for this country in terms of a food policy that, under the Biden administration, they want to achieve. What we're seeing the FDA do now is actually undertake a series of research studies to try to understand what should this label look like, and how should it be designed to be consumer friendly. With the hope that actually we'll get a proposed rule on this potentially by June, and even if not by June. There's clear momentum that it looks like this is going to be happening in the near future. In a few minutes, I'd like to ask you about what's taken place in other countries, but what's been the history of this in the US? Front of package labeling really came to a head back in 2009. And it's actually quite a delight to share this with you, Kelly, because you and I were doing some research around it at the time. So, what played out then is a labeling system was introduced called Smart Choices. At its face, it seemed to make sense, right? It was going to be a check mark that was going to be put on products that were deemed to be healthy as a smart choice. So, a consumer could look at that and select something they wanted to eat that was relatively healthy. The reality is when that labeling system came out, it was on Fudgesicles and it was on Cookie Crisp cereal, and there was a lot of kind of concern about whether this type of labeling system was systematically problematic and was going to mislead consumers. And at that time, Kelly, I was a grad student at the Rudd Center and you really taught me quite a bit about how to make things happen and how to have a public health impact. Because we were quite concerned about that system, we actually did a study where we randomly sampled 100 products from Smart Choices and we applied an objective nutrition standard - an algorithm to score those products. What we found is that 64% of those Smart Choices products would not meet healthy by this objective nutrition standard. And so, you had the vision to reach out to the New York Times and alert the media to this. And we started to see a lot of kind of concerning reports in the media, like Smart Choices, what's going on? This doesn't seem very smart. We had done this little bit of science, and then at the Rudd Center, you had reached out to the attorney general of Connecticut at the time, Dick Blumenthal, who was quite interested in consumer protection issues and worked a lot on tobacco. And he took this up as a real public health champion to say this is concerning, we have some of this science, and he came out and threatened legal investigation into that program. What was so remarkable to see in that story, particularly for me as a grad student, was wow you can get these different actors coming together, right? Some of that media attention, science playing the role it needs to play, a public health champion who can really make a difference in the attorney general, and all of that can come together and this program literally halted, they stopped it. And I should say, that was a great public health victory. But immediately after that, the Institute of Medicine, so now the National Academy of Medicine, was charged with writing two reports on front of package labeling. And they came out with one that was focused on the nutrition criteria that should underlie a system like that, and one about the design of the label. And they had some great recommendations, very consistent with what you and I have seen in the science, right? It needs to be accessible, simple, easy to understand. Well, what ended up happening is not much. The industry at that point then released their voluntary labeling system that they call Facts Up Front, which is what we have to this day. And as you might imagine, it has percentages and it has grams and milligrams and it's confusing, and they can also highlight positive nutrients on there. So you can have a Cookie Crisp cereal that's also touting the amount of fiber, the amount of protein. And so that's really what we've been stuck with. It's now only over a decade later that we are at this moment where we're finally seeing this progress, and we're at a place where we might get a labeling system that does a really good job of communicating this information to the consumer. I guess one sort of ironic form of evidence that such a system is likely to really help consumers make decisions is how hard the industry has fought against having such a system. And not to mention the science that exists suggesting that these things might be helpful. A lot of activity has occurred outside the US. Can you describe some of that? Over 40 countries have front of package labeling systems. Now, some are mandatory, some are voluntary. The mandatory ones, as you might imagine, produce better effects. They range. And many of them are designed really well. So, let's take some of the best examples. Chile, for example, has warning labels that alert consumers to whether products are high in saturated fat, sugars, sodium, and calories, and those symbols are designed in a very intuitive way. They're stop sign shaped, so they really leverage the automatic associations consumers have. They're prominent, they're black, they stand out from the packaging. And these well-designed labels, we now have evidence from scientific evaluations that they're producing effects, right? They're leading consumers to purchase less of these unhealthy nutrients. They're also leading to some reformulation. And by that, I mean the industry is trying to figure out, 'well, can we lower the sodium, so we don't get one of those labels?' The other thing that I think is often overlooked with labeling but is so important is once you decide to label the food supply and you have an agreed upon system, that can support other policies. And that's what we see in Chile as well. Now all of a sudden, you can't market foods with these warning labels to kids, right? And you can't sell those foods with these warning labels to kids in schools. So, it really has even a broader impact than just the behavior change you see from the labeling, and so many other countries have followed suit. Mexico has a very similar labeling system. One thing that they've learned from Chile is, and this is a concern, that as the industry brings down the levels of sugar, for example, in foods in response to labeling, they're increasing the levels of non-sugar sweeteners, right? Things like Sucralose or Stevia or monk fruit, and so that's a worry. Mexico has, in addition, also labeled those non-sugar sweeteners on the food packaging. And then you see other examples. France has a really nice system. It's called Nutri-Score. Very intuitive. There are letter grades. I myself had the chance to go to France. I was trying to buy some turkey for my son. I don't speak a bit of French, and I'm standing in the supermarket and I just see the letter grade A and I think, oh, okay, I'll pick that one. Great, great example. Yes, very intuitive systems around the world. So, are there studies showing which of these systems work and what sort of effects they have? And I know you've done additional work beyond what you mentioned earlier. Absolutely, and there are a whole range of studies, whether they're randomized controlled trials, lab studies, or online experiments. And then the more compelling, convincing evidence, which comes from natural experiments that are done around the globe, or even research we have from stores that have voluntary implemented these labels and we can look at changes in sales data. And what all that boils down to is labeling will produce behavioral effects. They will get people to purchase healthier foods, they will get people to purchase less of the unhealthy foods. Labels inform consumers, which I think is kind of the first order goal, right? Like let's just make sure people understand what's in the food supply, and then we see this reformulation. And that's been true, even if you look back to trans fat labeling, like requiring trans fat on the labels was also associated with trans fat coming out of the food supply. So, I think we can feel really good and solid that labeling can help people make healthier choices. And as anyone who's worked on issues related to chronic diseases, we're going to need a suite of policies, right? Labels are never going to be the silver bullet. They're not designed to be, but it's a policy that makes a lot of sense. It's a very cost effective policy. It's not very expensive to do labeling, and it can help support many other policies that might produce bigger effects. So, given the different options, the different kind of systems that have been proposed or are out there in use, do you have a sense of what ultimately might be the best system? I think the FDA has some good options in front of them. Now, if I were to wave a magic wand, I would do warning labels. I would make them more similar to what's done in Chile, just because we have good evidence that warnings in particular, and these kinds of symbols like a stop sign, are probably going to be more effective at educating consumers and shaping behavior. Now, that being said, we have some unique legal challenges in the US for getting a system like that. The FDA is proposing, I think, a totally reasonable, science-based label that essentially would have what it's high in and then indicate whether it's high in added sugar or saturated fat or sodium. I would love to see that label also have some sort of icons, some eye-catching exclamation point or something like that, but that label is great, it's a great option. Let's compare it now to what the industry is pushing for, which is basically what we have now, facts upfront. And as I said earlier, this is a label that has percent daily values, that has grams, that has milligrams, that can highlight positive nutrients that are going to appear on unhealthy foods. I think when you look at those two options, it's just a no-brainer to go with this very simple, very straightforward, high-end label that lists the nutrients and let's put some sort of icon on it. So are you optimistic about where things might go? Well, I'm a glass half full kind of person. I would say yes, I try to be very optimistic, but I think there's reason to be. I think we have some good options on the table, FDA is moving forward, research is being done, scientists and others are highly engaged in this process and giving feedback to FDA. And so many other countries have done this. So yes, I am feeling optimistic. So at the end of the day, a lot of this will come down to how much the FDA can resist pressure from the food industry. Right, so many things in food policy do come down to that. That's really true. So true. It's interesting, one of the things that you highlighted, but I'd like to even bring a little more attention to is the issue of the industry reformulating its products so that they don't have to show these negative labels. That's such a potentially powerful public health consequence of this, that it needs to be focused on even more. I'm hoping the valuations are being done of the impact of that on public health. Because you can make an argument, couldn't you, that if these labels don't affect the purchasing behavior of a single individual, they still could have enormous public health benefit just because of the reformulation, do you agree? Oh, 100%. Yes, absolutely. I would even argue that we have very few mechanisms to hold industry accountable, and to me is just a fundamental right of consumers. Like they have the right to know, there needs to be transparency, and great that they are likely to produce behavior change and great that they are likely to make the industry reformulate, but I just feel like that there's so many reasons to do labeling that it just feels like an obvious policy to pursue. Hopefully, any system that comes into place can be nimble as much as they can be in these government regulations to take into account new science that occurs. Like at some point, maybe a symbol that notes whether a product is ultra processed would be in order, or as you said, in France, I think it was, where they've labeled the addition of the artificial sweeteners. Was it France or was it another place? Mexico. Yes. That's right. Okay. Yeah, thanks for clearing that up. Something like that might enter the system, so having a system that can adjust to the science as it goes forward would be really important too. Kelly, it's such an important point. I think part of any labeling strategy needs to be monitoring and evaluation, and particularly with the non-sugar substitutes. Like right now, we don't know, it's a very hard thing to track. It's only on the ingredient list. We can't quantify how much is in the food supply. And so I would love to see coupled with labeling some way that that gets disclosed so we can really monitor and ensure how that might be changing in the food supply over time and evaluate, to your point, what's happening in terms of reformulation. As an aside, we've done a cluster of podcasts on the influence of these artificial sweeteners and the sugar substitutes and the available science on this, on what goes on in the brain, what happens to the microbiome, the impact of health overall is really concerning, so I totally agree with you that having that information disclosed could be really helpful. Yes, 100%. BIO Christina A. Roberto, PhD is the Mitchell J. Blutt and Margo Krody Blutt Presidential Associate Professor of Health Policy at the Perelman School of Medicine at the University of Pennsylvania. She is also an Associate Director of the Center for Health Incentives and Behavioral Economics (CHIBE) at Penn. Dr. Roberto is a psychologist and epidemiologist who studies policies and interventions to promote healthy eating habits and help create a more equitable and just food system. In her work, she draws upon the fields of psychology, behavioral economics, epidemiology, and public health to answer research questions that provide policymakers and institutions with science-based guidance. Dr. Roberto earned a joint-PhD at Yale University in Clinical psychology and Chronic Disease Epidemiology. Dr. Roberto completed her clinical internship at the Yale School of Medicine and was a Robert Wood Johnson Foundation Health and Society Scholar at the Harvard T.H. Chan School of Public Health.
/episode/index/show/leading-voices-in-food/id/31089293
info_outline
E235: A Successful Interactive Obesity Treatment Approach
04/22/2024
E235: A Successful Interactive Obesity Treatment Approach
Traditional clinical weight loss interventions can be costly, time consuming, and inaccessible to low-income populations and people without adequate health insurance. Today's guest, Dr. Gary Bennett, has developed an Interactive Obesity Treatment Approach, or iOTA for short, that represents a real advance in this area. Dr. Bennett is Professor of Psychology and Neuroscience, Medicine and Global Health at Duke University, where he is also Dean of Trinity College of Arts and Sciences. Interview Summary You know, in this time when people are talking about more expensive, and kind of more intrusive interventions, like the big weight loss drugs, it's nice to know that there may be alternatives that could be accessible to more people. Could we start off with you telling our listeners what the iOTA approach is and how it works? Sure. This is an approach for weight management. It's useful for weight loss or preventing weight gain or maintaining one's weight after you've lost weight. The idea here is that it's a technology that's designed to be highly accessible, and useful for a range of different types of populations. So, as you described, we have developed and tested this primarily for folks who are medically vulnerable, who are low income, who are racial, ethnic minority, who live in rural communities, and where we have traditionally had real difficulty reaching populations with effective weight loss tools. So, iOTA is a fully digital approach. It uses technologies smartphone apps, but it can also use text messaging, interactive voice response, those are like robocalls, automated telephone calls, websites. We've tested this on a wide range of different types of technology platforms, and we've tested it in a range of different types of populations all over the country and indeed even in other countries. So, give us some examples of what kind of information people might be receiving through these various forms of media. The underlying kind of technology, the underlying approach, I should say, for iOTA is actually reasonably simple. It operates from the perspective that creating weight loss is really about making an energy deficit. That is to say, helping people to consume fewer calories than they are expending. The realization we had years ago is that you can get there, you can create that calorie deficit in a whole host of different ways. Some people diet, some people try to get more active, there are limitations around that kind of approach. But fundamentally, you can also just get there by asking people to do some reasonably straightforward behaviors. Like not consuming sugary beverages, or consuming fewer chips, cookies and candies. Or changing the amount of red meat that they put on the plate. And, if you frame those things out as goals, then you can prescribe those goals to people in ways that make sense to them personally. The trick though is actually in the idea of personalizing those goals to the given individual. And that's where technology comes in and gets very helpful. The case is, if you have a large library of these goals, you'd want to try to provide these in a highly personalized way. That really are aligned with what people's needs are and noting that those needs may change over time. So, what we do with iOTA is deliver a very short survey. That survey then helps us to be able to look into our library of goals and pick the ones that are most useful for our users. We prescribe those goals, and then we ask folks to self-monitor those goals. Self-monitoring or tracking is an extraordinarily powerful part of behavior change science. And so, we ask them to track using one of our technologies: the chat bot or the text message or interactive voice response or the smartphone app. Every time that we receive data from one of our users, we give them highly personalized feedback that is designed around principles of behavior change science. And then over time we also give them support. We do support sometimes from a coach or sometimes from a layperson, sometimes it's even from a physician. And over time what we find is that this kind of an iOTA approach helps people to lose weight, prevent weight gain, have weight loss maintenance, but it also has a cascade of other types of effects, some of which we didn't really even anticipate producing. This reminds me of something that I've fought for years, that nutrition and weight control can get incredibly complicated and down on the weeds in a fascinating way from a academic point of view. But that you can get to the goal line with just a few simple things. You might be 80% to the goal line just by eating less junk food and eating more fruits and vegetables and getting mired in that last 20% becomes confusing. It sounds like that's exactly what you're doing. That you kind of picked some of the big things that people can do, establish goals around them, and then provide a behavioral path for getting to those goals. That's precisely our thinking. And the thing I'd add to that is part of the challenge in weight control is making those types of changes for long amount period of time that it takes to produce and sustain weight losses. One of the things we know is that any kind of behavior change, but particularly behavior change for weight control purposes just requires an extraordinary amount of engagement over a very, very long time. So, I'm fond of saying to our teams and to others I'm really much less concerned with strategies that produce weight changes at a month or two months. Because the real question for us is how do we create technologies that can support users as they enter the 10th month or the 12th month? Fundamentally, what we're really after here. It's not really weight loss, but it's really the changes in a whole range of health parameters. So cardiometabolic function, the indicators of the development of various cancers, diabetes parameters, those kinds of things. And it takes time and effort to produce those changes via the weight control, changes that we're hoping to produce with these technologies. What kind of results are you getting from this and does the iOTA program in fact make it easier for people to stay on track with their health goals? Yes, it's a really interesting set of findings over more than a half dozen trials in the last bunch of years. If I were to summarize, I'd say we get pretty modest weight losses relative to say, what you might get with a very intensive weight loss intervention or with a drug or certainly with surgery. But what's different is that those weight changes do tend to be sustained over time. So, they're modest, but they last. And the really interesting finding for us is that people stay very engaged with these technologies. On average, people tend to use new apps pretty feverishly in the first month after they downloaded, or they put it on their phone one way or another. And then most people, about 70% of the time, people move away from those apps, they disengage. When we look back about a year after people started using iOTA, it's very, very common for people to be engaged with our technologies 80-85% of the time. That is to say, they're still tracking their goals at about 80% fidelity after a year. That's really terrific. and it's one of the reasons I think that we're able to see sustained losses, even though those losses aren't very large. And again, my goal here is much less - this is a public health approach - I'm much less interested here in trying to produce large weight losses for cosmetic reasons and those kinds of things. This is really an effort to try to create a very highly disseminatable, inexpensive treatment that is accessible to large numbers of folks. In trials, we certainly have seen changes in blood pressure and various cardiometabolic parameters like lipids. Those changes tend to be larger in certain populations. When we tested this in China, we saw very, very large dips in lipids. And those too also do tend to be sustained. The biggest surprise for us over the years has been a relatively consistent set of findings that suggest that people have improved wellbeing on the backend of participating in one of these kinds of treatments. They tend to feel less stressed, have more energy, and have better quality of life. In fact, we've seen very, very large reductions in depressive symptoms in study after study. I'll just add tangentially that's notable for us in the populations in which we work, because these are not populations for whom weight is very closely tied with one's emotional state. That is to say, the patient populations in which we work tend to have more tolerance for heavier body weights compared to other populations. So, when we see weight loss in our trials, we don't often expect to see that accompanied by improvements in depressive symptoms. But we see it in study after study after study. So, we've been really pleased with this broad array of impacts that this technology seems to produce. It's nice to hear the positive results. And I also like your aspirations because a smaller weight loss, better maintained is a much better outcome than a larger weight loss regain, which is typically the case. And the fact that you're getting these corollary effects in other areas of life, like mental health and things like that is very impressive. Are there other stories you could tell from people that have been on the program that might be illustrative? Oh yes. What happens most often in our studies is that at some point one of our patients approaches me and says, "You know, I've tried everything. I've tried dieting, tried this app and that app and this is just so easy. I've been able to stick with it for a long time." That happens a lot. And it always, always pleases me greatly because at the end of the day we're really trying to create these technologies for real people to use over a very, very long period of time. I find that exciting. We've had a number of people over the years who have gotten off their hypertension medications or have had seen changes in their diabetes, their A1Cs as a measure of diabetes. And it's just really exciting because then it's one of the things that I think gets us up in the mornings to do this work. That is exciting. How has it been especially influential among people who otherwise have limited access to care? We really started this work because of a series of observations that I made early in my career when I started working in community health centers. Community health centers are often primary care units in many major metropolitan areas, and often in rural settings as well. Their primary intention is to serve patients who are medically vulnerable, and often patients who are poor. On those settings, the providers in those settings are just doing extraordinary work. And I started to spend time there and was trying to understand how we might think about situating this kind of technology and these kinds of public health style interventions within those care settings. And the observation I made over and over and over again was that, even in these care settings that are really designed to serve patients who have low income or come from limited income backgrounds, weight control and behavior change in general was just not the highest priority. These physicians are dealing with all manner of acute and chronic health crises. And they just didn't feel that managing a patient's weight was the best use of their limited clinical time and attention with patients. The challenge of that, of course, is that, for patients who have obesity, that can be a primary cause of many of the acute and chronic conditions that my physician colleagues were treating. And so what I began to observe was that patients who have the greatest need for comprehensive obesity care are often the least likely to receive it. And this is borne out by national data, which suggests that if you're a person from a medically vulnerable background and you have obesity, you're dramatically less likely to receive high quality care from the health system. And then there are a whole range of financial constraints that limit your ability to be able to acquire that care in the commercial market. And so there are really many, many people, really, tens of millions of folks out there without options. So, that's really why we started developing these tools. And I'm very pleased to say that the underlying approach that we develop with iOTA has been leveraged in a variety of weight control interventions that are being used in other places. The next frontier for us is to really think about how to disseminate this in a more widely accessible way. We've begun having conversations with metropolitan areas. Cities where health departments are thinking about doing these kinds of things. Some of these technologies have found their way into other systems. And increasingly as we have begun to test these approaches in clinical care settings, we certainly have seen ongoing use of these technologies in the community health centers where we originally came up with some of these ideas. So, much more work there to be done but I'm hopeful. Do you see a role for this approach in conjunction with or as a companion to the weight loss medications that are getting so much attention now? Yes, I do. One of the things that's notable about this generation of weight loss medications is that they do not have an indication that they should be accompanied with a behavior change intervention. So, the other way to say that is that most weight loss drugs that we've seen in years past have received FDA approval, contingent on their combination, their use, alongside a behavior change intervention. And the GLPs, the ones that are most recently emerged, don't have that indication. Nevertheless, we know a couple of things. One is that these are medications that are designed to be used for very long time in order for fat, weight loss to be sustained. And there are a number of people who increasingly are interested in transitioning off of these medications and beginning to engage weight control on their own. So, my sense is that technologies like iOTA can be very useful in helping people make those transitions off of drug. I think the technologies we've created can be very, very useful as an adjunct to try to help to maintain motivation for weight loss. And to think about addressing some of the related behaviors that can help people to experience an overall improvement in their health. So, becoming more physically active and making changes in stress and wellbeing as an adjunct to the weight loss that's being produced by the drugs. I have to tell you, I'm very, very concerned about the cost of these medications. I'm very pleased by their efficacy, but I'm extraordinarily concerned about their cost and their limited accessibility. I expect that will change. But during this period of time, I'm very concerned about the creation of additional disparities, patient's ability to seek really high-quality care. I'm glad you raised that point. So, where do you see the work going next with IOTA? Well, I see it going in two directions. One, we are thinking about dissemination. Where can you embed this kind of approach inexpensively in ways that allow the greatest number of users. The emergence of artificial intelligence technologies, notably the large language models, really help in that regard because they allow us to deliver that kind of core iOTA special sauce more flexibly in a range of different technologies. And even more inexpensively than we can do right now. iOTA is extremely cost effective and with AI delivery it could be even more so. And then the other path I see is really what you asked before. And it's how do we think about using these technologies as an adjunct to medication treatment, which I think will become even more common over the next couple of years. I hope that it becomes a more common approach that's used to treat the patients who have the highest risk of obesity and all of the chronic health conditions that travel along with it. Bio Gary Bennett, a professor in the department of who also holds appointments in , and , is the founding director of the Duke Digital Health Science Center. For 20 years, he has been studying how incorporating digital strategies into clinical treatment of obesity can improve health outcomes. His development of the Interactive Obesity Treatment Approach (iOTA) has been supported by over $20 million in grants from the National Institutes of Health.
/episode/index/show/leading-voices-in-food/id/30933328
info_outline
E234: White Burgers, Black Cash - a history of fast food discrimination
04/08/2024
E234: White Burgers, Black Cash - a history of fast food discrimination
Fast food is part of American life. As much a part of our background as the sky and the clouds. But it wasn't always that way, and over the decades, the fast food landscape has changed in quite profound ways. Race is a key part of that picture. A landmark exploration of this has been published by today's guest, Dr. Naa Oyo Kwate. She is an Associate Professor in the Department of Africana Studies and the Department of Human Ecology at Rutgers University. Her book, recently published, is entitled White Burgers, Black Cash: Fast Food From Black Exclusion to Exploitation. The book has been received very positively by the field. And was recently named the best book in the field of urban affairs by the Urban Affairs Association. Interview Summary I was so happy to see your book because people have talked about the issue of race off and on in the field, but to see this kind of scholarly treatment of it like you provided has been really a welcome addition. Let me start with a general question. Let's begin with the fast food situation today and then rewind to where it began. Are there patterns to where fast food restaurants are located and who fast food is marketed to? Absolutely. There's quite a bit of research, and you just alluded to the work that's been done in the field. There's a lot of research that shows fast food is most dense in African American communities. Not every study has the same finding, but overall that's what the accumulated evidence shows. On the one hand you have the fact that Black communities are disproportionately saturated with these outlets. Then there's also the case that apart from the physical locations of the restaurants, fast food is strongly racialized as Black in terms of how it's portrayed to the public. It [Fast Food] relies on images of Blackness and Black cultural productions such as Black music for its marketing. These sometimes these veer into racial caricature as well. One of the things I talked about in the book briefly is the TV commercial character Annie who Popeye's introduced in 2009. They basically created this Black woman that Adweek at the time was calling "feisty," but it's really just this stereotypical idea of the sassy Black woman and she's in the kitchen frying up the chicken for Popeye's. And actually, some of the language that was used in those commercials really evokes the copy on late 19th century and Aunt Jemima pancake mix packaging. It's a really strong departure from fast food's early days, the way that fast food is now relying on Blackness as part of its core marketing constructs. I'm assuming that it follows from what you've been saying that the African American community has disproportionately been targeted with the marketing of these foods. Is that true of children within that community? Research shows that in terms of fast food marketing at the point of purchase. There's more - display advertising for example at restaurants that are in Black communities. And then there's also been research to show, not in terms of the outlets themselves, but in terms of TV programming that there tends to be more commercials for fast food and other unhealthy foods during shows that are targeting Black youth. How much of the patterning of the fast food restaurants is due to income or due to the amount of fast food consumption in these areas with many restaurants? Almost none of it really. It's not income and it's not the amount of fast food that people are consuming. In fact, one of the main studies that led me to start researching this book, because I was coming to it from public health where there was a lot of research around the disproportionality of fast food restaurants. We actually did a study in New York City, some colleagues and we published it in 2009, where we looked at how fast food was distributed across New York City's five boroughs. And restaurant density, we found, was due almost entirely to racial demographics. There's very little contribution from income. So, the percentage of Black residents was what was driving it. That was the biggest predictor of where fast food was located. It wasn't income, income made very little contribution and if you compared Black neighborhoods that were higher in income to those that were lower in income, they basically had about as much fast food exposure. Then if you compare them to white neighborhoods matched in income, Black neighborhoods still had more. So, it wasn't income, it was race. There are other areas that were high in fast food density like Midtown and downtown Manhattan where you have commercial and business districts, transportation hubs, tourist destinations. So, you expect fast food to be in these really dense and kind of busy commercial areas, but the only residential space that had comparable density were Black and brown neighborhoods. The assumption that many people have is that, okay, well if it's not income, then it's probably demand. So probably fast food is just dense in those neighborhoods because Black people eat so much fast food. But again, the data do not bear that out, not just in our study, but in others. And in fact, apart from the study we did specifically on fast food, we did another study where we looked at retail redlining for a number of different kinds of retail sectors. And again, demand is not what situates, you know, where stores are or are not. And then when I got to this project, just digging through the archives, you find that until the industry really went in on targeted advertising to increase the numbers of visits that Black people were making to fast food restaurants and the average check size that they were spending, Black consumers were mostly using fast food as a quick snack, it wasn't a primary place for meals. So it's really the case that the restaurants proceeded the demand and not the inverse. It is an absolutely fascinating picture. My guess is that what you've just said will probably come as a surprise to some people who are listening to this, not that fast food isn't dense in particular neighborhoods, but that it's particularly dense in neighborhoods by race just because people generally think that fast food is popular everywhere. So, let's talk about why this occurred and dive a little more deeply into what your book does and that's to provide a historical view on how and why this evolved. So, what did the early history look like and then what happened? So, the book traces what's basically a national story, but I focus particularly on certain cities like Chicago, New York and DC. But it's tracing how fast food changed racially and spatially from the early 1900's to the present. I break out that early history into what I call first and second-generation chains. So, they opened in urban and suburban areas respectively. The birth of the first generation fast food restaurants took place in what is termed the Nader of race relations in the US from the end of the Civil War to the 1930s. So, this is a time during which you see Plessy versus Ferguson, for example, ushering in legal segregation. Lynchings are at their worst. You have the destruction of Greenwood in Tulsa, Oklahoma. That's taking place and other notable incidents and forces that were undermining Black life at the time. It's during that context that the first generation restaurants are born. And so, these are burger chains like White Castle, that was the first actually big burger chain. People often assume it's McDonald's, but it's actually White Castle in 1921. And then there are knockoffs of White Castle, like White Tower and Little Tavern, which was an East coast brand. And then there were also other restaurants that were not burger chains, but more like hot shops was more of a sit-down restaurant. And then you had Horn and Hardart, the outlets where they had auto mats. So, you know, this was kind of high tech at the time, but you would go in and the food was behind little glass compartments and you would put in your requisite number of nickels and then take out your little plate of food. These were all the restaurants that I'm calling first generation restaurants. So, you had quite a bit of diversity in terms of what they were serving, but they were all in urban centers. They were not franchised. They were corporate owned outlets and most importantly everything about them was white, whether figuratively in terms of who dined and worked there or literally in the architecture and the design and the name like White Castle. That veneer of whiteness was doing two things. On the one hand, trying to offer the promise of pristine sanitary conditions because this is a time when food production was rife with concerns. And then also it's trying to promise a kind of unsullied social whiteness in the dining experience. So, first generation then leads to second generation fast food, which begins in the suburbs instead of the urban centers. Second generation fast food starts to grow in the early 1950s. These are the brand names that are most synonymous with fast food today: KFC, Burger King, McDonald's. So, for example, Ray Crock launches McDonald's as a franchise in the all white suburb of Des Plaines outside Chicago near O'Hare airport. And he set to fly over prospective sites looking for church steeples and schools, which to him were an indication of a middle class and stable community, but of course, racializing that as white. Because you could have Black neighborhoods with church steeples, but that was not where the restaurants were going. So, what ends up happening with second generation fast food is that it takes this theme of purity and shifts so that it's not just the purity of simple kind of fuel for the working man, but instead the purity of white domestic space. And where first-generation restaurants targeted working adults, the second went after families and children. Fast food then becomes more than just food - it's about fun. Those are the two key ways to think about the early history. One could obviously find many, many, many examples of different racial groups being excluded from the economic mainstream of the country. For example, areas of employment, and my guess is that being excluded from the marketing applied to consumer goods and lots of other things. But do you think there's something special about food in this context? Oh, that's a good question. It's interesting because fast food. It's food, but it's more than that the way that fast food initially excluded Black people. One of the things I talk about in the early part of the book is James Baldwin going to a restaurant and trying to order a burger and being rejected and facing discrimination. And the idea that it's not just that you can't get a burger, it's not the same thing as if you try to buy, I don't know, a ham sandwich or something. But like what burger means something more than that, right? It's bigger than a burger is Ella Baker said. Fast food is kind of like the closest thing we have to a national meal. It sort of occupies a special place in the heart of America and is symbolic of this quintessential all-American meal. And the notions of a good and simple life that we purportedly have in this country. So, it means more I think the way that fast food was positioned as something that was totally wrapped up in this exclusionary whiteness. Your book traces the long pathway that fast food traveled going from exclusion in the beginning and then later exploitation. Can you describe a couple of the key turning points? Well I would say that it wasn't like a light sort of got switched on that caused fast food to shift abruptly from utterly excluding Black people to then pursuing them full throttle the next day. It was quite a long and bumpy pathway and really American retailers in general have continually had to discover Black consumers and the fact that they exist over and over. And then sort of trying to think like, oh, how do we reach them? We don't understand them, like they're this enigma kind of thing. Fast food was doing the same kind of thing. There was both what the industry was doing and then there were also pull factors that were causing fast food to be drawn into Black communities as well. There are a lot of turning points, but I would say if you start fairly early in the history, a key one was after second generation fast food got going. Where suburban fast food right, is trying to position itself as this white utopia. But almost immediately that notion was fraught and unstable because concerns quickly arose around teenagers. They were money makers but they were also rowdy. Their behavior, hot rodding and goofing off in the parking lot and so on, was off-putting to the adult diners. So, it became this difficult kind of needle to thread of like how are we going to track this consumer segment that's foundational to the enterprise but do so under conditions that would keep them in line and not mess up the other potential revenue that we have going. As the kind of nuisance of fast foods became more pitched, municipalities began introducing ordinances to control fast food or even ban it. And that made the suburbs harder to get into or to maintain a foothold in. Corporations then start looking more at the cities that they were avoiding in the first place and the Black communities there that they had excluded. So that happens fairly early and then some other key turning points occur throughout the 1960s. Here we have urban renewal, you have urban rebellions taking place and during the late 1960s when these rebellions and uprisings were taking place, this is the time period when you get the first Black franchisees. Into the 1970s you have oil crises, then you have the burger and chicken wars as the industry called them in the 1980s. And this was referring to corporations battling each other for market share. So, all throughout the history there were different turning points that either accelerated the proliferation of fast food or sort of change the way the industry was looking at Black consumers and so on. Now in some discussions I've heard of this issue off and on over the years from people who have looked at the issue of targeted marketing who have talked about how there was a period of time and you made this clear, when Blacks were excluded from the marketing and they just weren't part of the overall picture of these restaurants. Then there was a movement for Blacks to be included more in the mainstream of American culture so that it was almost seen as an advance when they became included in the marketing. Black individuals were shown in the marketing and part of the iconic part of these restaurants. So that was seen as somewhat of a victory. What do you think of that? It's true and not true. I mean when fast food decided to finally start actually representing Black people in its marketing, I think that is important. I do think that the fact that they were finally making ads and conceiving of campaigns that saw Black people as part of the actual consumer base at which they were, yes, that that is important. But it's also the case that corporations are never doing anything for altruism. It's because they wanted to shore up their bottom line. So, for example, Burrell Advertising is the biggest African American ad shop based in Chicago. They get the McDonald's account and so they're the first ones to have a fast food restaurant account. They begin their campaign in 1971 and at that time, their advertising actually positioned Black families as regular people doing everything everybody else does and going to the restaurant and enjoying time together as a family and so on. And I think those kinds of images were important that they were creating them, but again, at the same time it was only the context in which Burrell got that account. The reasons why McDonald's was reaching out to Black consumers was because, again, in the early 1970s white suburbs were becoming more saturated, and McDonald's needing to expand. Then you have the oil crisis in which people are not driving as much, and Black people because of racism are centered in urban centers and not in the suburbs. So that makes a logical place for them to go and so on. So, it's not without its vexed context that those new advertising images and opportunities were taking place. Okay, thanks. I know that's a complicated topic, so I appreciate you addressing that. You know, something you mentioned just a few moments ago was that when Blacks started to become owners of franchises, can you expand on that a little bit and say what was the significance? Yes. First of all, cities were changing at that time. White residents were moving to the suburbs, multiple public and private policies were keeping the suburbs white and white residents were moving to white suburbs. So, Central City was changing, right? The neighborhoods that had been white before were now changing to become predominantly Black. And so, the fast food outlets that were located in those neighborhoods found their client base changing around them. And many of those operators, and indeed their corporate superiors, were uninterested in and uninformed about a Black consumer base at best and outwardly hostile at worst. You end up with as neighborhood racial transitions are taking place, white operators are now in communities they never meant to serve. Som as urban uprisings rack one city after another, Black franchisees are brought on kind of as a public face in these changing urban areas. The primary goal was to really have Black franchisees manage the racial risks that corporate was finding untenable. They realized that it wouldn't do to have white managers or franchise owners in these neighborhoods. So, they bring in Black franchisees to start making that transition. And then after fast food becomes more interested in trying to deliberately capture more Black spending, Black franchisees become even more important in that regard. For their part, the Black franchisees were seeking out fast food outlets as a financial instrument, right? This was a way to contest and break down unfair and pervasive exclusion from the country's resources. So, it was never about how much fast food we can possibly eat, right? Again, with the demand issue. So, Black franchisees are basically trying to get their part of the pie and then the federal government is heavily involved at this point because they start creating these different minority enterprise initiatives to grow Black small business. And so, it wasn't only the Black franchisees, but also Black franchisors who were starting their own chains. So, for example, former NFL Player Brady Keys started All Pro Chicken, as just one example. So, this idea of expanding fast food franchising to Black entrepreneurs who had been shut out on its face, seems like a laudable initiative. But again, it's like this is not just altruism and also the way that franchises were positioned in this kind of like you can get into business and do so in a way that's low risk because you know you don't have to start from scratch. You're buying into a thriving concern with name recognition and corporate support and all that. And all of that sounds good except you realize that in fact the franchisees are the ones who have to bear all the risk, not corporate. That's what the government was doing in terms of trying to put in all this money into franchising is really. It's like that's the response to the real life and death failures, for example, around policing, which was always at the heart of these uprisings. You have these real life and death concerns and then the government's responding with giving people access to fried chicken and burger outlets, which nobody was asking for really. Not only was the method problematic, but the execution as well. Just because Black people had more access to the franchises doesn't mean that the rest of the racism that was present, suddenly disappeared, right? The theoretical safety...
/episode/index/show/leading-voices-in-food/id/30729043
info_outline
E233: Grocery and meal insight from the Baby's First Year Study
04/01/2024
E233: Grocery and meal insight from the Baby's First Year Study
A growing number of research studies show that the cognitive and brain development of low-income children differs from that of children in higher income families. For any family, that is a concerning statement. Today's podcast features a project called Baby's First Years, a multi-year effort to test the connections between poverty reduction and brain development among very young children. Here to talk about what the study has revealed so far is Dr. Lisa Gennetian from Duke University's Sanford School of Public Policy, and Dr. Sarah Halpern-Meekin from the La Follette School of Public Affairs at the University of Wisconsin, Madison. Transcript Sarah, let's start with you. What is the Baby's First Years study? Sarah - So the Baby's First Years study is a study of how having additional income matters for children's development and for family life in families that had incomes around the federal poverty line when they had a child. And so, it includes two main components. The first is a randomized control trial that tests the effects of families receiving either a large or a small monthly cash gift each month, families get either $333 or $20 each month on a debit card from the time their child was born until just after the child's sixth birthday. Lisa and our colleagues, Katherine Magnuson, Kimberly Noble, Greg Duncan, Hiro Yoshikawa, and Nathan Fox lead this part of the study. They've been following mothers and children from a thousand families over the past six years. The other part of the study is a qualitative study in which we do in-depth interviews with a subset of those families because we want to learn more about how they think, about making financial decisions, the values and dreams for their children that guide their parenting and how they think about their money they're getting from Baby's First Years each month. This study is complex and would require time to observe change. Can you tell me about the length of time your team has been doing this intervention? Sarah - So the first families started the study in 2018. Lisa - One thing that's unique about this intervention is its length. As Sarah mentioned, it's starts at the time of birth and it's monthly. And families will be receiving this cash for 76 months. So, they'll be receiving it through the first six years of their child's life. Thank you for that detail. Lisa, what is the landscape for food programs and assistance in the United States, particularly for families with infants and young children? Lisa - There are two major programs that are federally funded in the US that are particularly targeted for families with infants and children. One of them is called the Women, Infant, and Children's Program, or WIC for short. The WIC program, let's see, in 2022, served about 6.3 million participants, but it provides a mix of core nutritional needs, breastfeeding support, information and referrals. And the second big safety net program in the US around food is called SNAP, Supplemental Nutrition Assistance Program. This one's broader and has served over 40 million people in 2022. And together both these programs have been pretty core to providing food and nutritional support to families, including those with young children. Thanks for that context. So now, how does the cash gift intervention differ from, or fit with other food assistance programs that these families may participate in? Lisa - The thing that cash can add above and beyond that, so thinking about how this Baby's First Year study might help supplement resources is in two ways. One is thinking about how money that might have been spent on the foods that are provided by these programs are now being taken care of through these food subsidies. One direct way that the BFY cash money can help is by increasing those net resources available for other types of food or for other things in the household. It's a real compliment to these what we call in kind or conditioned kind of food subsidy programs. The second is that there are no conditions. And so, what WIC and SNAP provide, which is really formative and really important for a lot of families, is also has some real parameters on what could be purchased. And so having extra cash means sort more flexibility around direct food resources. And that's actually something we start to see a little bit in the Baby's First Year study. Wow, Lisa, thank you for that. Given that these are means-tested programs, the cash infusion from Baby's First Year's project could influence participants' eligibility for other programs, right? How did you deal with that? Lisa - Oh yes, it's a really great question. Thanks for asking that. For the purposes of this study, we, for several years, worked closely with all layers of government, federal, state, and local to think hard about how to protect the families receiving this cash gift from losing eligibility for these other programs because as you say, right, we're increasing their income implicitly through this cash gift. And so, we did that through some administrative rulings, meaning states agreed that the families would be exempt and to the states, we had legislation passed to protect these families from their eligibility being affected by receipt of the cash gift. We did that as comprehensively as possible. There are some exceptions, but we think that it's been pretty effective kind of strategy we use to ensure that families, when they get this cash gift, that they're not mechanically losing eligibility for these other programs. So, the way to think about this cash and supplementing people's lives and supplementing and accompanying everything else, is also helping how families might think about access to these other programs and choices around that in ways that they might not have had before. That sounds like a large undertaking, and it took extensive planning to get to that point. I imagine you wouldn't want families to lose their benefits because they participated in this study. Sarah, I want to come back to you. What are families’ experiences with Baby's First Year and with government-provided food assistance programs in the United States? Sarah - So families in both gift groups are appreciative of having extra money every month. That's even more so the case for those in the high gift group mothers not surprisingly, some mothers in Baby's First Year struggle to make ends meet, for others, even if they can cover their bills every month, having just that little bit extra breathing room is pretty welcome. Like Lisa was talking about across the country, in Baby's First Years, the vast majority of families have experience with food assistance programs, either currently or in the past. It's pretty rare for them not to, relatively speaking, while families often receive WIC, that's the Women, Infants and Children program that Lisa mentioned, when they have babies, many stop getting WIC after their babies turn one, despite the fact that they remain income eligible for that. Most families also receive some benefits from SNAP. And in some qualitative work that I did with my colleagues, Carolyn Barnes and Jill Hoiding, we heard from families about how they thought about engaging with the WIC program. They thought about the value of the benefits they could get from doing so, but also the costs of doing that, like how hard it is to make it to appointments, to fill out the paperwork to use those benefits once you're at the grocery store. And they weighed those costs and benefits as their children grew up when they were thinking about whether or not to pursue those benefits. So Lisa, what are you learning from the Baby's First Year study about where and how families and children are getting food? Lisa - So Sarah has talked about the richness of speaking to moms directly at holistic types of interviews. Alongside that, we've annually been going back and speaking to mothers and collecting information about them and their children. And part of our, so these are our annual surveys, they are in or near the children's birthdate, and we ask them a bunch of questions about how life is going, about their spending, what's happening with income and employment and childcare, their own health, their mental health. One of the areas that we focus on is around food. And one of those food items is called a food security scale. This is a six item, a USDA-approved scale. It asks questions like not having enough money to buy food, questions about hunger, questions about eating balanced meals. It includes a set of items that we would call pretty subjective. For example, the question on balanced meals, but also less subjective. Is there literally enough money to buy enough food for the household? And so, we're learning some really interesting things. First, we're learning that there is very high connection to this food safety net that we were just talking about. So, far majority of the families are connected either to WIC or the food assistance program called SNAP. And that's pretty consistent. Sarah just talked about a little bit of the drop off of WIC, but we certainly see consistent connections to SNAP, all the way through the first three years of the child's life. We see that generally as sort of a kind of good news story. So, these are families who are eligible for these programs, their family's drawn from four very different dates and sites. They're very diverse in their racial ethnic composition and whether they've been born or not in the US in terms of the moms. The fact that there is very high connection to a food safety net system while raising young children, we think is a really positive signal of the food safety net system potentially working pretty well. And then we're not seeing big differences between the high cash gift group and the low cash gift group on this food security measure. In fact, we're seeing pretty high food security amongst these families with very young children on the scale. That doesn't mean that any one of these items, we're not seeing high reports of things like scarcity. So even though the families are very low in food insecurity, we do see that about a third of them are reporting some kind of food scarcity. So, 31% report that the food they bought did not last and they sometimes often didn't have money to get more. For example, we're also hearing from families, they're relying on free meals from non-federal sources. We haven't talked yet about the importance of the faith-based kind of system and support and informal networks in providing food. We ask families this when their children were about three years old, and roughly 10% report some receipt of free meals from other sources. We are inevitably also seeing, as you might expect, some variation across these sites. So that's sort of a hint on what we're seeing around food security and connections to the safety net. We also ask about spending, and we're not seeing overall differences in how much money is being spent on food with one very interesting exception. That's on money, on food spent eating out. We don't ask a whole bunch of information about nutrition, but when the children were toddlers, moms do report, who are receiving the high cash gift, they do report higher consumption of fruits and vegetables among their toddlers. It is a very sort of unique and narrow question, but positive, so more fruits and vegetables and not more of other things like salty treats, flavored drinks, sodas, sugary sweets. And we're looking forward to continuing to follow up on items of nutrition when the children are four. This is fascinating, and I'm so grateful that your team is paying attention to these families' experiences and engagement with the social safety net and the charitable food sector. Sarah, we often understand food, particularly healthy food, as a way to deliver nutrition that promotes health and development. Of course, food provides much more than nutrition. What, if anything, are you learning from the study about the social meaning of food and what it represents to families? Sarah - I really appreciate this question because it's something we've been looking at and thinking about a lot in our research, in the research other people have done before, and in our own study we really hear a lot about the role that food plays in families, beyond nutrition. In so many cultures, food plays a really core role in social time and in family time. This can be things like turning family movie night into something a little more special by microwaving popcorn. It can be having special mom and me time with mom taking a child out to go get a cake pop at a coffee shop. It can be eating a meal at a sit-down restaurant to celebrate a special occasion, a child's middle school graduation, for some of these purchases, you can't use food assistance. And so having cash on hand is really essential to engaging in these kinds of special rituals and family time. Like your question implies, it turns our attention to the role that food plays in family bonding and in socializing. We really want to think about the multiple roles that food serves in our lives and how having this kind of extra income on hand for families who are often income constrained, can change these opportunities for those special family times around food. Bios Dr. Lisa Gennetian is an applied economist, Professor of Public Policy, and the Pritzker Professor of Early Learning Policy Studies at Duke University’s Sanford School of Public Policy. Drawing on perspectives from the behavioral sciences, psychology, and child development, her research focuses on the economics of child development, specifically child poverty, parent engagement and decision making, and policy and social investment considerations. Dr. Sarah Halpern-Meekin is Vaughn Bascom Professor of Children, Family, and Community in the School of Human Ecology and the La Follette School of Public Affairs at the University of Wisconsin-Madison. She is also an affiliate of the Institute for Research on Poverty. She is a sociologist whose research focuses on family, adolescence, social policy and the welfare state, class and inequality, and qualitative methods. Her current research includes examining the role of parents’ churning (on-again/off-again) relationships in family life, exploring the experiences and financial decision-making of mothers who are receiving monthly unconditional cash gifts, and understanding how rural men make ends meet, spend their time, and make meaning while disconnected from the formal labor force.
/episode/index/show/leading-voices-in-food/id/30584213
info_outline
E232: Carolina Farm Trust - creating healthy food system disruption
03/18/2024
E232: Carolina Farm Trust - creating healthy food system disruption
Today's podcast is a story of one man's personal journey to making a difference by building communities. Zach Wyatt grew up caretaking an old 300-acre farm in Virginia. He went to college and ended up working in mortgage lending. And then something changed for Zack, and that's where the story gets interesting. He now leads the Carolina Farm Trust, working to strengthen local food systems in the Carolinas. The trust cultivates urban farm networks, farm apprenticeships, supports local farmers in purchasing equipment or land, making informed-decisions, and more. Interview Summary I'd like to understand a little bit more, why did you want to start the Carolina Farm Trust? Well, with a lot of things, it was just kind of by accident and circumstance. And I would say subconsciously I had agriculture in my bones, ever since I was a kid growing up in agriculture in Northern Virginia. It just kind of seeps in. We [The Family] still have that little arm reached out to being a part the DC metro area. Growing up in an urban-rural environment kind of planted, I think, a lot of the seeds in the work that was going to transpire so many decades later. But it really just kind of came down to a life event. I had a partnership that just ended in one day, which was a huge blow to us financially. We had to get on EBT and Snap and went through that process. And I was really soul searching and figuring out what were the next steps for me. Looking back on it, I think I was really grasping on to how do I do anything, to kind of just do something. I got back into reading about our food system and farms and started meeting some farmers. And once you start talking to farmers in a real way and understanding what our food system truly is, it's horrifying. It kind of came down to seeing this visual metaphor of a meteorite heading toward us every day, and either sticking your head in the sand or doing something. Circumstance just led to this next event and next event, and the next event. And eight years later, here we are. What I hear from you is this story of resiliency and it seems like that's something you also see in the food system or a need for that is that a fair assessment? Absolutely. We just take food in agriculture for granted. And over the last 80 to 90 years, we've really given our entire means of survival pretty much away. Most people don't really look at food and agriculture and how it spins every major decision on Earth. Every social problem we typically have, every health issue we have, if you follow it all the way down to where that problem started, you go all the way back to the dirt. So, to kind of look at resilience and what do we mean by that and more importantly, building regional resilience in a global economy: I think getting supply chains a whole lot shorter, focusing on soil health and nutrition density and our farming community, is where we really have to start. I'm starting to get a sense of the big picture of the farm trust. What is the driving mission of your work? I think you're hitting on some of that, but I'd like to hear more. I'd say the vision is very clearly about building regional resilience and then using food and agriculture as a primary driver. The four main pillars we have are health and nutrition, upward mobility and equity, sustainability, and climate change. Our four action-on-the-ground pillars are first, building an urban farm network and to get people to understand where our food comes from. Why is that important? We do really need to push urban centers to be more responsible for where our food comes from and playing a role in that. Second, our farm apprentice program, workforce development. You know, the average age of our farming community right now is a little over 60. Where is this next generation of farmers coming from? Where is the land coming from? So, it is not only kind of a labor force for us, you know, but how do we make sure every community garden, every school garden is thriving? How do we create teams that can go help our rural farming community with different projects or step in when someone gets sick or an emergency? Third, when we think of food as health, what does that really mean? If we're talking about food as medicine, in my opinion, we've already missed the boat. We got to talk about food as health, we got to talk about prevention. How do community health workers get out in communities covering geographic locations, really understanding what those needs are and how do we create systems to go meet them where they are. And then our fourth pillar is our distribution platform, which is really there to give a profitable revenue stream to our farming community. How do we use economics to really push them to start their regenerative farming journey? And then how internally to create supply chains that not only can work with consumers, you know, up and down the socioeconomic ladder, but how do we make sure we can build supply chains for larger institutions to be able to participate in a local food economy because the infrastructure is just not there. I was struck by your earlier comment of if you get down to the, if you will, root cause of any problem, and forgive the pun, it seems like it's in the dirt. Right? And I'd like to hear you explain a little bit more about what you believe is what's wrong with the food system as it is today. And I got a sense it's about the lack of being local, but I want to hear it in your words and how does this guide your actions now? Well, it's just evolution. I mean we always try to get better. We wanted to make food cheaper, so we went from hundreds of farms and rapid consolidation over the years. We have processed and now ultra-processed food, and we have to deal with slavery and reconstruction and everything that kind of came with it with such as sharecropping from a social standpoint. We're looking at nutrition density and in average produce and protein sources we're almost 30 to 6% less than what it was 100 years ago. We're looking at climate change, sustainability. Where does that come from? Look at the carbon footprint, our agriculture industry puts on the planet, look at the massive consolidation of looking at if the world gets 40% of its grain from Ukraine, and then having different political and social issues come up. I include inflation spikes. We're looking at carbon sequestration, we're looking at no-till, we're looking at all these big environmental and all these sustainability and allergies and cancers. And so, where does all that come from? It comes from our environment. Looking through all of this, you can very much see parallels of how our food system started to consolidate and get more aggregated with all the other problems I just mentioned. And if you look at 1930, 1940, and then going from there, you can very much see kind of a parallel with a lot of the challenges that we face. So, I think we really spent a lot of time trying to kind of cherry pick among all these really big problems. We're trying to cherry pick smaller problems because they seem a little bit more manageable, but we really have to go rethink the system as a whole. And that's really, really hard to do. What we're really trying to push forward is how do we just look at a region, because I really feel like you have to do this from a regional perspective. How do we get a regional model to work, really go rebuild all that infrastructure, get, buy-in, understanding what the data's telling us, and then we can replicate that going forward to really other regions around the world. This is very helpful and I appreciate the way you approach that question. Seeing that there are these large global issues and there are structural challenges when we talk about agriculture - and you're working in the region, my understanding, you're out of West Charlotte - and there's a distribution center. Can you tell us a little bit more about what you're doing in West Charlotte, especially through this distribution center? It became very clear that our farming community needed a market. Farmer's markets are tough. As consumers, some of us love them, some of us don't pay attention to them. But for our farming community, farmer's markets are really hard. And from a wholesale standpoint, it's very hard for Carolina farmers to compete with Mexico, California, Florida. How do you compete regionally on a global market? So, we had a distribution model planned for a while and in my head, I wanted it to be in West Charlotte and it needed to be near I-85. We wanted it to be in a community because this kind of distribution facility would be an employment place and we would have a real retail concept. We wanted a meat processing butchery component. So, it was kind of putting a lot of pie in the sky visions into one parcel. But one of our strategic advisors in 2021 was at coffee, talking to a friend about Carolina Farm Trust and kind of what our needs were. One of them said, "Oh, my family has this warehouse," So we took a look at it, and it met every criterion we could have dreamed of. The only thing that was different was that I was thinking in my head we would want like 100,000, 200,000 square feet and this one was 25,000 square feet. But the moment I looked at it, I realized this is the exact size or the range that we need because of the community impact. We want more of these not one or two, you know, that are gathered around. This being in the community was such a key factor to it. So, with our wholesale operation, our commercial kitchen, the retail, the event space, the meat processing butchery component of it all, we really could start to see this framework of getting kind of an independent food system together. So, we're working on phase one, which is our wholesale operation and our 3000 square foot commercial which should come online, you know, in the next six weeks. And then we're just waiting on permitting for phase two and fundraising on phase two to get that activated. It's a really cool project and we're really excited to see it to come to fruition here in the next few weeks. This is really fascinating. You know, I haven't asked this, but I'm intrigued. Tell me a little bit about the farmers that you work with. What kinds of produce or crops are they or animals are they producing? I mean, how are you developing those relationships? Over the course of the years we've met a lot of different farmers and we grow everything that we can grow here in the Carolinas. We're talking greens and obviously tomatoes and melons and corn. We're working with our grain farmers who are growing wheat for us and grinding flour that we're actually getting into a hotel right now in Uptown Charlotte, which is really exciting. Cattle, pork, lamb. And really looking to create markets for our farming community in any way that we can. So right now, Michael Bowling, our general manager of CFT Market, which is the name of our distribution facility, he and his team are going all over the state and finding arms that we've never heard of and getting recommendations and compiling our list. A big part of what we're trying to put together is how we can take the burden on some things like transportation, because it's such a margin killer, and such a challenge for our farming communities. How do we get amazing produce from the east, you know, into Charlotte and the West, into Charlotte. So, we're working on getting a fleet of vehicles right now to do that. So, it's really just trying to find all of the barriers that our farming community faces, and then how do we create the infrastructure systems. I want to end by asking sort of what are your hopes? Like what is the long game? Where do you see your work and the work of those who will follow you? Where does it lead? Well, I think you have to be very naive to think this way. And sometimes, being naive isn't a bad thing because if you do too much research, then you think your way out of doing what you should be doing. So really, the long game is trying to change the entire industry. But it's so much more than that because our food and Ag is health. It IS our health industry, you know, and obviously it's our food industry. But it's also going to play a huge role in saving not our planet for the planet's sake but saving the planet for our sake. You know, it's just critical. So, I mean, really we're wanting to really follow in Netflix footsteps. Netflix came in and changed the entire entertainment industry relatively quickly. We're looking at automotive legacy manufacturers that weren't getting electric vehicles fast enough. So, Tesla came in and disrupted that. Now suddenly, everybody's moving in that direction. So really at our core, we want to take market share and drive our industry partners to focus more on this work. That is really the long game. For us, it's how do we build the foundation? I know I'm never really going to see it, but how do we build this foundation for the next generation of leadership to really get it going on what we've been able to build in this short time. Bio Zack Wyatt is the President/CEO of Carolina Farm Trust. Zack grew up tending to a 300-acre dairy farm in northern Virginia. After graduating from Coastal Carolina University in 2003 with a degree in Business Administration, he worked in home mortgage lending and IT. Zack’s passion for bringing the community together over food, his understanding of the importance of equitable food access, and his drive to improve local food systems led him to develop Carolina Farm Trust in 2015.
/episode/index/show/leading-voices-in-food/id/30423898
info_outline
E231: Insight from a national household food waste study
02/27/2024
E231: Insight from a national household food waste study
If people knew how much food they threw away each week, would they change their food-wasting ways? That's a question scientists explore in the 2023 State of Food Waste in America report. The research goal was to understand why and how households waste food, and what would motivate them to prevent food waste. In today's podcast, we'll talk with MITRE scientists Laura Leets and Grace Mika, members of a team who developed and launched the MITRE Food Waste Tracker app. This is a first of its kind app for households to log information about discarded food and learn ways to save money by reducing food waste. The Food Waste in America study team includes the Gallup Survey Company, researchers from the Ohio State University, the Harvard Law and Policy Clinic, ReFED, the Natural Resources Defense Council, and the World Wildlife Fund. Interview Summary Laura, let's begin with you. Can you give us a quick overview of why MITRE focused on measuring food waste at the household level and the behaviors? Laura - In a general sense, Norbert, we know the United States waste 30 to 40% of our food, yet we do not know how much is wasted at the household level. We know that waste occurs along the entire farm to table supply chain, like approximately 15% with farms, 15% at manufacturing, about 20% at stores and restaurants and about 50% in the household. So, given that half the waste happens at the household level, it's important to measure it. If you can measure it, you can do something about it. Up to this point, people have not had an easy way to estimate their amount of food waste. So, to address this gap, not only did we develop a new way to measure household food waste and Grace will share more about that, but we also provided a baseline measurement of American household food waste. I would like to really dig in a little bit more. How much food do American households waste, and do you have a sense of what kinds of foods people are wasting? Laura - Let me start with the amount first. We found that the average American household wastes somewhere from 3 to 4.5 pounds per week. And there's two ways to measure household food waste. The first is you can focus on the edible or uneaten food. And with this measure, American households waste about on average three pounds per week. Second, you can add inedible food. So, that's your food scraps, your eggshells. And if you take edible plus inedible food together, then the American households wastes on average about 4.5 pounds per week. Let me give your listeners a couple analogies to understand that impact of that 3 to 4.5 pounds of household food waste. So, let's say we combine our own household food waste with everyone else's. The crop waste is large enough to cover the states of California and New York. From a personal perspective, imagine before every meal you scrape off 40% of the food on your plate. If you imagine that in each meal, you're going to start to understand that the current food waste is massive, and we're all contributing to it. So that's the measurement piece. I'm going to pass it over to Grace to discuss the types of food we're wasting. Grace - Americans are wasting a wide variety of foods in their homes, but the number one wasted food type is your fresh produce. So, that would be your fruits and your vegetables. I think this is really important to keep in mind, not only because, of course, fruits and vegetables are perishable, but when we think about healthy diets, many people in the nutrition space are encouraging fresh fruits and vegetables or fruits and vegetables in general. Ao this is a really important finding, and I'm excited to know this. But it's also important for our listeners to think a little bit more about this. Grace, I would like to learn a little bit more from you. Can you tell us more about the MITRE Food Waste Tracker, the app itself? Grace - I would be happy to. The MITRE Food Waste Tracker app is meant to be a tool for households who want to understand exactly what's going uneaten in their home. If you had asked me what exactly I ate yesterday and how much of that went into my trash can, I would have a really difficult time remembering an answer to that question. And that's for just yesterday, let alone multiple days or weeks ago. Not knowing what exactly goes uneaten would make it really challenging for me to cut back on that waste. So, to solve that problem, our team designed an app which allows for food waste to be logged in real-time. So, right as you're doing your meal prep or you're clearing off the dinner dishes or emptying your leftovers out from the fridge. And the app tracks details both about the food itself, like where you got that from and the food group that it belongs to, as well as where, why, and how the food was thrown away. And you can also track how much waste was produced, and we encourage you to use your hand as a guide to estimate the volume of that waste. So, your closed fist is about the size of a cup of food and your thumb about the size of a tablespoon. The more that you use the app to track, the more you will reveal patterns in the way that you waste. Maybe you find out that you're optimistically shopping for vegetables that your toddlers at home are just not interested in eating. Or maybe you're serving up heaping platefuls at dinner time, but then find that you're not hungry to finish that meal. So learning this will empower you to make small changes in the way that you shop for, prepare and store food to make sure that as little as possible is going to waste. And if you're money-minded like many Americans are, you might be especially interested in an app feature which estimates the cost savings that you would experience if you cut back on your waste. So less food in the trash means more money in your wallet and the savings really add up. The average American family spends over $1,500 on wasted food each year. And tracking with the app is fast and simple. For each food that you dispose, you would simply click on the icons that best describe your waste. It would be really easy to get the whole family, even your your kids involved in tracking and thinking about the food that's going into the bin. You've already touched on a few of these key findings about sort of the top foods that we end up wasting. Are there other findings that you would like to share with us? Grace - So there are two behaviors that really stood out when it came to producing food waste. The first is simply being willing to eat your leftovers. Personally, I get really excited about leftover nights. It means I get a good home cooked meal with almost no prep work that evening. A lot of us are already doing this. About a third of Americans incorporate leftovers into new dishes and about half of us frequently eat leftovers just as a meal by themselves. Those leftovers add up. We found that households who consistently throw their leftovers away are wasting nearly four times as much as households that eat those up. We also found that households' understanding of and behavior around date labels plays a significant role in their levels of waste. A lot of us don't really understand how little date labels actually mean, and how little they're standardized. Not too long ago I was cooking with a friend, and we were making dinner together and he smelled a bag of shredded cheese and he said, "Oh, this smells kind of funky, but it's not past his date." And he added it into the dish. You should actually be doing the exact opposite of that. You should trust your senses over the date label when it seems that something is spoiling. There are some dates that are meant to be safety indications, but the majority are just a manufacturer's best guess of when food will pass its peak quality. And frequently, thrown away past date food that has no signs of spoilage so this leads to wasting over twice as much food. It can be easy to feel helpless when it comes to wasting food, but it's surprisingly simple to take control over your waste As we mentioned before, if you're curious about what sorts of behaviors are leading to waste in your own home, we have an app for that. So, our latest version of the app has new features to help you understand your waste and even get a sense of how much money you could be saving if you cut back on your waste in your home. I highly encourage you to check that out. I’ve got to say I have done some work on date labels and have found this is an important area of consideration. But also, one where the modification of those date labels may actually help reduce food waste. I'm so happy to hear you talk about the sort of broader set of things that consumers can do to actually mitigate food waste in the household. You got into some of my own personal family issues around what do we do about leftovers, and I will not report this conversation to my family. So, thank you for that, Grace. Laura, I want to go back to you and ask about a big picture question. Why should our listeners reduce their household food waste? Laura - Norbert, I believe I can make a compelling case for that. This is a rare opportunity when making a small change can have a large positive impact. Let me explain the amazing cascading ripple effect that happens when we reduce our household food waste. We had Grace reminding us with the app, and the first benefit is financial. An average American household can save at least $1,500 a year or $125 a month by reducing food waste. So just focus on that personal financial benefit, and then understand the resulting ripple effects. That first ripple effect is going to impact the ecology. Most of us don't realize significant resources go into producing food. The USDA reminds us that 50% of our land in America is used for food production and 80% of our water is used to produce that food. When we reduce our food waste, we're recognizing food as this precious resource, and we are supporting our food production industry. This is really important because America is one of the top food producers in the world. The next ripple effect impacts food security. Food security is part of national security. When you reduce your household food waste, you are also supporting national security. Next is a societal impact. Reducing food waste allows us to optimize our food and feed more people. And, finally, there is a significant environmental benefit. The number one substance going into our landfills is food waste. As it decomposes, it emits greenhouse gases that cause this pollution blanket to surround the planet. That pollution blanket traps heat and warms the planet. So, when we reduce our food waste, it's one of the top three activities we can do to reduce warming temperatures and extreme weather events. We all have the ability to combat climate change through our household food waste. These small changes in our food waste - they're going to result in positive financial, societal, and environmental benefits. It's such a powerful, impactful decision to reassess your food waste and think about ways you can reduce it. Bios Dr. Laura Leets is an accomplished researcher, teacher, and mentor. She brings 30 years of experience from academic and industry environments. She currently serves as an innovation lead and senior principal scientist at MITRE. In this leadership capacity, she works with researchers to identify, shape and conduct important, transformative, and impactful projects for government sponsors and the nation. She also serves as an adjunct professor at Georgetown University’s Communication, Culture, and Technology Program and previously spent a decade as a Professor of Communication at Stanford University. She has been recognized with several top paper and teaching awards throughout her academic career. Grace Mika, B.S., is a data scientist in MITRE’s Modeling & Analysis Innovation Center, where she has worked on projects for the Center of Disease Control, Internal Revenue Service, Veterans Benefits Association, and the Office of the Undersecretary of Defense, Acquisitions & Sustainment. She is passionate about visualizing data in a clear, accurate, and accessible way. Grace was instrumental in the design of a first-of-its-kind , which allows users to track waste as it occurs within their homes. Grace holds a B.S. in Applied Math and Psychology from the College of William & Mary and is currently working towards her Masters of Analytics at Georgia Institute of Technology.
/episode/index/show/leading-voices-in-food/id/30132248
info_outline
E230: Results of a national consumer attitudes survey on Dollar Stores
02/22/2024
E230: Results of a national consumer attitudes survey on Dollar Stores
Dollar stores are the fastest growing food retailer in the United States, both by sheer number of stores and consumer food purchases. Just two corporations, Dollar General and Dollar Tree, which also owns Family Dollar, operate more than 35,000 stores across the country. However, a growing body of research reveals that dollar stores offer limited healthy food options. Dollar stores shape the food environments of communities, especially in the South and Midwest regions and communities in rural areas with substantial shares of Black and Latin people and households with limited financial resources. What do we know about the impact dollar stores have on these communities and the overall wellbeing of community members? The Center for Science in the Public Interest conducted a national survey to understand how people perceive and actually use dollar stores. Today we will talk with lead author of this study, Senior Policy Scientist Sara John. Interview Summary My first question is what do we know about dollar stores and healthy food access? There are more than 35,000-dollar stores across the country. So, to put that large number into context for people like me who have trouble processing them, that's more dollar stores than McDonald's, Starbucks and Walmarts combined. As you also mentioned, just two companies, Dollar General and Dollar Tree, control nearly all of them. Dollar stores really play a large role in food acquisitions for households. They can be especially important for households with limited incomes and those living in rural communities. These smaller store formats are much smaller than your typical grocery store or supermarket and tend to stock fewer fresh and healthy items. So, the body of evidence is still growing and we're still trying to figure out really how dollar stores interact with the food environment, whether or not they're driving out existing or potential new grocery stores or whether they're filling important food gaps in communities that otherwise lack food access. I am really blown away by the number. I must admit I did not appreciate that they have 35,000 stores across the US. I know that there is a growing body of literature, as you suggested. One of our colleagues, Sean Cash at Tufts has been working in this space along with others in various disciplines have been thinking about the role of dollar stores. I'm interested to understand why CSPI conducted a national survey of those or perceptions, and what were some of the key findings? As I mentioned, there's a lot of outstanding questions we still don't know. There have been more than 50 communities across the country that have already passed policies at the local level to ban or improve new dollar stores in their communities. But we don't understand community perceptions, usage and just I guess more plainly what people want from dollar stores. So, CSPI really wanted to take a stance to make policy, corporate, and research recommendations on this very quickly and growing retail format. But before doing so, we wanted to really make sure that we're centering our recommendations around what community members really want from dollar stores. We decided to conduct a national survey. We ended up having over 750 respondents from across the country of people with limited financial resources that lived near a dollar store. I have to say we were pretty surprised by our findings, especially given this popular sentiment that we have seen in the news media and with a lot of the local policy action. I would say that we found overall positive dollar store perceptions that people really are relying on dollar stores for food. But I would say just as many people want them to make healthy foods more available, affordable, and accessible. Could you help me understand how did people find them beneficial? What were some of the things that you discovered, in terms of the benefits? But I'd like to also hear what were the points of contention? Where did they want some difference? Community members had overall positive perceptions. I think there was about 82% of the survey respondents said that dollar stores helped their community rather than harmed it. And a lot of the key things that came up in the qualitative responses in our survey and the focus groups that we used to inform the survey was this overarching multifaceted concept of convenience. People said things like the store proximity, that they didn't have to walk a mile within the store itself to get to milk, and just an overall quick shopping trip. They also mentioned the affordability of products there. You know, not having to say no when shopping with their kids to something that's on the shelf. And then also a selection of specialty items - a lot of like different seasonal fare and things. Even using the phrase "thinking of the dollar stores as like going on a treasure hunt." You never quite know what's going to be there on the shelves. However, as you mentioned, there was also many deterrents listed for dollar stores as well. Things they could do better. So, low quality of products, the lack of predictable product availability, sometimes having bare shelves or not enough store supervision to be able to keep those shelves stocked. And also, the store appearance, both inside and out. Things like graffiti, trash, cluttered aisles. Those are all things that people that both shopped and did not shop at dollar stores noted in the survey. And all of this also kind of leads to another key theme that I mentioned at an overarching level, that people really wanted dollar stores to do more in terms of making healthy foods more accessible to them. So, 81% of our survey respondents thought dollar stores should stock more healthy items, and nearly as many thought they should do more to market and identify healthy options. We also included a list of more specific interventions of things that dollar stores could do to make healthy products more available, accessible, and affordable and one of the top responses was to provide SNAP fruit and vegetable discounts, kind of as one might see in like a Schumacher Nutrition Incentive Program at dollar stores as well. I'm really intrigued by something you all did in the survey. You looked at differences, particularly between SNAP participants and those who potentially are SNAP eligible, but non-participants. Are there any key findings you want to highlight about differences between those two groups? Yes. Many respondents generally mentioned being able to stretch their budget at the dollar store and this included more SNAP participants purchasing more food with their SNAP benefits at dollar stores. So, this was across many healthy food categories. We also saw SNAP participants felt more strongly that dollar stores should be held more accountable for the health of their communities as well. This is really fascinating. These findings are part of what leads you to some of the key policy recommendations. I'd be interested to understand a little bit more about what are the policies that you all thought should be considered or corporate response and even research action based on these findings. I'll highlight just a few. You know the first one at the federal level is strengthening SNAP retailer stocking standards. So, the vast majority of dollar stores do participate in the SNAP program and currently SNAP authorized retailers are required to stock a small number of items. So, three varieties of items across four different categories. However, if the SNAP program did have stronger stocking standards that better aligned with nutrition promoting foods like in the Dietary Guidelines for Americans, then all SNAP authorized retailers including dollar stores, would be required to stock more healthy items to participate in the program. Which is of course a huge benefit to the community. But also, a really important part of the business model of SNAP authorized retailers including dollar stores. At the local level, I already mentioned that more than 50 communities across the country have passed local policies, mostly to stop the spread of dollar stores such as through dollar store density ordinances. These look like saying a new dollar store can't locate within, let's say an existing mile, of a current dollar store. However, these policies are really only getting at new dollar stores and don't really do anything to address the existing 35,000. We also see an opportunity to strengthen and improve upon these existing policies and address what we found in the survey that community members want by requiring dollar stores to stock healthier food, make it more available, such as through healthy stocking standards or healthy food overlays in the local zoning code or even exempting dollar stores from these dispersal limits if they do stock a specific variety or number of healthy staple foods. At the corporate level, we're hopeful that this survey and its results make the business case to dollar stores for stocking healthier foods, making them more widely available. We've seen already actually both Dollar General and Dollar Tree moving in this direction. Dollar General, especially. I think about 16% of their current stores now do offer fresh produce. So, they're building out their supply chain, their distribution centers, and I would say retrofitting and redesigning stores to be able to make more fresh and healthy foods available. But we think they can do more, and especially do more in terms of prioritizing fresh food expansion in areas with lower incomes and limited food access. Many of these dollar store models started by locating in rural areas. We think if they could really leverage their ubiquity and where they're currently located to spread healthy food access to those communities especially, it could make a really big difference. We also have seen dollar stores in recent years put out public environmental social governance or ESG priorities. We think that these should be expanded and really prioritize healthy food access and nutrition goals. And one more thing I'll say around corporate recommendations is the expansion of the Special Supplemental Nutrition Program for Women Infants and Children or WIC authorization of dollar stores. Currently, based on our scan of the current list of WIC authorized retailers, there are no corporate dollar stores that are currently WIC authorized. By participating in WIC, and by adhering to those much more rigorous healthy stocking standards, it could do a lot to make a variety of healthy product, fresh produce, whole grains, dairy, baby food, formula more accessible to moms and kids. I have to ask this question as a researcher, what are some important questions that the survey really prompted you to think more about or would like to have others come in and support research in this area? There are so many. As I mentioned, the evidence in this space is really nascent, but is growing. So, one thing I would highlight is that we really are proud of this survey and its national scope. However, the survey doesn't reflect all communities and their desires and wishes. And so we hope that this survey could be used as a model and could be replicated in local communities to inform local policy and corporate intervention. We also think there's a lot to still do to better understand the current dollar store food environment. There have been some studies that have been done at small scale in some states and localities, but we think that current instruments could be better adapted and specifically tailored to the dollar store environment to better understand them and their variation across the country. Especially as we start to see this shift in corporate practices. There is a lot of, again, variation in terms of different dollar stores and what they're offering. We also really hope that we could see dollar store corporations, and maybe this is overly ambitious, but to collaborate with researchers to better understand what corporations already know, to better lift up what challenges are associated with increasing the stock and availability of healthier foods. We know that cost space and supply chain complexities, this is not an easy solution, and so how can researchers work together with corporate dollar stores to figure this out. Also, we'd be really interested in piloting healthy food marketing interventions, thinking about how this shift in healthy product placement, price and promotion might be impacting customer purchases, customer food consumption, and ultimately health. Wow, this is a great set of ways for a variety of researchers to come in. It sounds like not only could academics do some of this work, but it sounds like there may even be space for citizen scientists to come in and look at what's going on in the food environments where they are to help inform that conversation. I think this is really fascinating. What's next for CSPI's work on dollar stores. CSPI really hopes to be able to support efforts to advance the recommendations we've made in this report. At least one I'll highlight that we've already started to work on, is we just launched a corporate campaign; Don't Discount Families, Dollar General. Really pressuring Dollar General to improve healthy food access at their stores through these WIC expansion efforts that I referenced earlier. So, making sure that dollar stores expand their healthy food offerings by adhering to those more rigorous WIC stocking standard requirements. Making those foods both available and more accessible to moms and kids participating in WIC. You know, that includes fresh, frozen, canned produce, whole grains, dairy, healthy pantry staples, baby food and formula, but also in doing so makes healthy foods more available for any customer that walks through a WIC authorized Dollar store. I would mention that in ways that you can get involved, please feel free to reach out to me if you're doing aligned work in this space. We also have a petition that consumers can sign onto, and we already have generated over 7,000 emails to Dollar General and that number is still ticking, so please join our coordinated advocacy efforts and we also working on a sign-on letter in terms of coalition building to get organizations and researchers who are supporting healthy food access through dollar stores. So, I encourage everyone to check out our resources and again, please be in contact if you have any questions. Bio Sara John is a Senior Policy Scientist at the Center for Science in Public Interest and leads the organization’s federal policy and private sector efforts to create a healthier, more equitable food retail environment. Prior to joining CSPI, Sara served as the Evaluation Director for SNAP incentive programs across New England and worked at the Partnership for a Healthier America. She has a PhD in Food Policy and Applied Nutrition from Tufts Friedman School, an MS in Education from Johns Hopkins University, and a BS in Biology and BA in Public Policy from University of North Carolina at Chapel Hill.
/episode/index/show/leading-voices-in-food/id/30065053
info_outline
E229: From label to table: Regulating Food in America
02/14/2024
E229: From label to table: Regulating Food in America
How did the Nutrition Facts label come to appear on millions of food products in the U.S.? As Auburn University historian, Xaq Frohlich, reveals in his new book, "From Label to Table: Regulating Food in America in the Information Age," these seemingly innocuous strips of information reveal the high stakes politics that can help determine what we eat and why. In today's podcast, Frohlich will explore popular ideas about food, diet, and responsibility for health that have influenced what goes on the Nutrition Facts panel and who gets to decide that. Interview Summary I'm really happy to have you on today's podcast. So, why don't we just jump right in. What would you say are the key historical moves in the food policy arena with respect to labeling? One of the things I talk about in this book is an informational turn in food politics. And what I'm specifically referring to there is a shift since the 1970s from an older way that the Food and Drug Administration approached regulating the market to its current focus on informative labeling. So, at the beginning of my book and at the beginning of the story, in the 1930s, 1940s, the FDA was trying to handle this big market full of lots of different products, especially packaged and processed foods. And under the legislation in the 1938 Food, Drug, and Cosmetic Act, authorized food standards. And the idea was that for any mass-produced food, they would hold hearings. People would say, "This is what we think the food should look like." They would then publish the standards, which would look kind of like a list of ingredients and ranges of the ingredients they could use, and then say, "Okay, all foods have to be the standard form of food. If not, we will either remove them from the market or call them imitation." And this was a system they used for decades, and it created a lot of problems. Then, late 1960s people started to get unhappy about this. There was this big turning point connected to the White House Conference on Food, Nutrition and Health where Nixon administration brought together lots of nutrition scientists. And one of the conclusions that came out of that is we need to change the FDA's system. And so, in the early 70s, the Food and Drug Administration says, "We're going to pivot away from these food standards and start focusing on informative labels." This is when you get the requirement of ingredient labeling on all foods, including standard foods, and you also get the first voluntary nutrition information label. My book looks at this change in strategies away from standardizing foods towards standardizing information about foods and creating these kinds of consumer-oriented information labels. I love the fact that you helped us understand this idea of the information age, because once you read that and think, "Oh, well you're talking about something about the internet," but it's even more foundational about how we communicate what is a product. I found it really fascinating to read in your book where you talked about what I perceive to be really laborious conversations around what exactly is peanut butter or some other product. I mean, it seems like that took up a lot of space. Do you think that was ultimately productive? Is that the reason why we see this information change? Or was there something important about that effort on its own? So, there were advantages and disadvantages of the old food standards approach. One of the advantages is that everybody who wanted to raise an issue was invited to attend those hearings. This meant that you could have really colorful exchanges. There is one woman who ran a homemaker's association who would show up and she would get a lot of attention because she was very colorful in her criticisms of proposed standards. It could be a very democratic space in that sense. On the other hand, they could run on for years. And there were contentious hearings where you would have dozens of lawyers from different food companies. It was held like a kind of legal court proceedings, and there would be objections, and counterevidence, and counter-witnesses. One of the complaints in the 1970s is that this was another example of an overly burdensome centralized government agency and process that was expensive. And the switch towards using informative labels and moving away from food standards was seen to be a kind of lighter touch form of governance. The disadvantage is that now you have an even more backstage discussion about what goes on this label, and it means that consumers have even less access to who's making those decisions for them. Can you talk a little bit more about that? What's in the backstage that we're not privy to? I think one of the misconceptions about the food label is that it is this window into the food, right? Especially something like nutrition and ingredients. You look at packaged food and you don't know what you're seeing, and therefore if they require the company to print the ingredients and nutrition, then you can look at that and now you have the kind of answer. In practice, it's more complicated deciding what kind of information appears there, which nutrients do you want to do, how do you calibrate those in terms of the daily diet? Or how do you name the ingredients? Do you use the scientific name? Do you use the common name? Those questions are decided by people backstage. This could be FDA regulators. They could allow companies to make those decisions. And so, the label is actually a translation of those kinds of decisions. One of the arguments in my book is that you can't get away from the values of these expert communities in deciding what goes on that label. Yes, and thank you for that. I am really intrigued by how you are talking about the role of FDA, and I want to come back to that in a moment, this sort of panel of experts, and something that we think is so foundational, foods that we eat. We should know what they are. We believe we know what they are. They're part of our larger history. But what I'm also hearing is actually government organizations mediate what we understand food is. I'm intrigued to learn some more. Given what you've learned about the history of food labeling, what do labels offer as a policy tool? Often the way people see food labels is that is a kind of knowledge fix, especially with packaged foods. Because you don't know what's in them, there is this sense that there's a kind of uneven playing ground between the producer and the consumer, right? The producer knows how it was produced. They know what's in the food. They're selling this to consumers and there's concern that they might mislead the consumer. And so, this idea is that the label is a kind of technical solution to that market problem. And in many ways, it can work this way, but there's actually a kind of translation work involved in there. It's a more complicated story than just a knowledge fix. And in fact, a lot of studies that look at how people read ingredient labels, and especially nutrition labels, will talk about how they fail to understand this or that aspect of the nutrition label. Because consumers are dealing with decision fatigue, they're in this, what people call the attention economy, where they don't have a lot of time to look at labels. So often, reading the label is the least important part of food labels for policy. In fact, over and over again, in this history, I discovered that when the FDA was introducing changes to the food label, regulators and others would comment on how actually the biggest impact is that it would lead to companies changing the foods before. So, even if consumers aren't reading the label, they're affected by those changes because companies are reformulating the foods. I'm really interested in that. I know that there is a body of literature that talks about this idea that by having to put the information out in the public, what you're saying is companies reformulate because they want their products to look better, or maybe they actually are making the products better. Is that a fair assessment? I think this is where you get into the tricky aspect of what we mean by better. So, taking the example of the nutrition label, one of the problems that you get with the beginning of nutrition labeling in the 1970s is it really favors a particular idea of what is better. So, if better means more of certain nutrients like protein or vitamins, and less of other nutrients like fats, or certain bad fats and sugars, then companies might reprocess a food, right? They'll take out sugar. They'll take out fat in it. And maybe they'll add in other ingredients to make it taste good anyway. And they'll kind of game that profile. And for people who are concerned about nutritional health in this sort of sense of nutrition, this might be great. But if your idea of good for you is less processed, you know this older idea of wholesome, you have this idea that the food was made in a kind of traditional sense, now you have a less good food. One of the problems that nutrition labeling raises is that it's not that it's misleading consumers, but it's getting them to focus on certain attributes of the food and not thinking about other things that may be important for health. That's really helpful. I'm doing some work on date labels, and I've been thinking about this idea of how far can these labels go, and helping people make the best choices possible, however we define best. And that these labels are, as you said, the beginning. They're definitely not the end of that decision or that process. So, this is a really a rich conversation. I want to ask you about misconceptions. What would you say is the biggest misconception about food labels from the point of view of consumers? You gave us a little bit of an idea about that, but I'd love to hear your thoughts on this. One of the misconceptions about the food label is that it is this window into the food, right, especially something like nutrition and ingredients. When consumers receive this information label, they often take it at face value as sort of, "I now have this information about the food." And therefore, if they require the company to print the ingredients and nutrition, then you can look at that and now you have the kind of answer. In practice, it's more complicated. Deciding what kind of information appears there, which nutrients do you want to do, how do you calibrate those in terms of the daily diet? Or how do you name the ingredients? Do you use the scientific name? Do you use the common name? Those questions are getting decided by people backstage. This could be FDA regulators. They could allow companies to make those decisions. And so the label is actually a translation of those kinds of decisions. One of my arguments is that you can't get away from the values of these expert communities in deciding what goes on that label for the informative label. And in my book, I really try to argue that it's not just a kind of conduit into the product. It's not like suddenly you have the information. Instead, you need to read these labels as kind of value and political discussions among people who often have to make compromises. My favorite example of this with the nutrition facts panel was a decision to use the 2,000-calorie amount for daily values for the average American consumer. I remember interviewing a guy at the FDA, and I asked him about that, and he said, "Well, actually that's not accurate." It's not like if you averaged out everyone's caloric needs. Even in the 1990s, based on what they knew then, it would've been 2,000. For men, it was much higher. It was like 2,350. For women, it was lower. But they settled on 2,000 as a kind of pragmatic decision for multiple reasons. One, they hoped that if it was rounded, consumers wouldn't think of it as like a precise tool and it would be easier to do math with. And also it was on the low end of what you should get. So, the idea was that this would discourage people from eating too much. So, they made all these kinds of compromises in it. But if consumers see this and they see it as a kind of science, then they tend to think it's more rational than it really is. And that's the kind of thing I was most surprised about from doing this history was discovering that actually consumers aren't reading these labels as rational calculators. They're reading them emotionally. And the best example of this I got was interviewing Burkey Belser, who recently passed, and he was the head of the design firm that designed the nutrition box label. And he described it as a government brand. And he said, you know, "Seeing this thing everywhere, it's not just about how people read it. It's there in the background, kind of like brands and logos." And it's that emotional relationship to the information that I think policymakers really need to think about with labels, not just seeing them as a kind of rational decision-making device, but as something that is shaping consumers' emotional decisions about the food they eat. You've raised an important point for me, because I was going to ask, what do you think policy makers may be misunderstanding about these labels? I'm wondering, do policy makers understand these labels as a brand, a government brand? Are they capturing or dealing with the things that you're just talking about, the emotional connection that consumers have with these products or these labels? I think that one of the advantages of labeling, and I think this is why the FDA started looking at it more as an important tool in the 1970s, is that it's a lot easier to focus on the package as a kind of site where you can police market behavior. So, it's much easier to do that than to go into manufacturer's factories to kind of say, "This is good, that is bad." You can use it as a kind of accountability device. I think from the point of view of regulation in a big national and increasingly international market, that's one of its advantages. The limitations of this for reforming food systems in my opinion, is it also ends up being a kind of outsourcing of work onto consumers, right? Instead of saying, "We want to make sure foods are safe and nutritious. We want to avoid certain kinds of ingredients or discourage certain kinds of unhealthy foods." Governments are basically saying, "All right, we're going to put it on the label and let the consumer do that work." And I think that is one limitation of them. The other thing that I also think happens is it's not just outsourcing to the consumers, but it's also putting that in the market and using the market to solve those kinds of problems. And for mandatory labels, like the nutrition facts panel, this means that consumers who have the time and resources might end up adopting a healthier diet because of it. But many consumers who don't have those kinds of choices aren't going to be helped by this informative fix. For voluntary labels, and this is something I talk about at the end of the book. I call them lifestyle labels or risk labels, depending on what you're talking about. So organic, carbon footprint labels, concerned about the environment, these kinds of third-party certificate labels, it becomes this kind of opt out. Instead of reforming the political system, you're providing this kind of market upsell option for consumers to have those resources. I'm intrigued to think about the FDA in its historical place. Your book provides a history of past FDA activities on food labeling, and you talked wonderfully about those already. How does it speak to current policy concerns at the FDA? And you were giving a little bit of an indicator of that with the front-of-pack labeling. I'm wondering are there other spaces about FDA concerns today? I think if you're really committed to reforming the food system, then food labels are only ever just the start to that reform work. They can't be treated as the solution. And I think in the past you have had a lot of cases, particularly with public government, where the label is put forward as the kind of answer to a political problem. And then they don't think about the need for staff to keep the education up about the label or enforcement. And so, they don't treat it like the beginning of that reform work. One of the things I find really exciting about what your book is doing, that you're a historian and you're talking about the development of this policy and it has important implications. What do you think history offers us in the current policy discourse? What do you bring to the table that we miss out by not talking with historians? So, when I was doing this research, this event that I didn't know happened that turned out to be really important in this story was this White House conference in 1969. At the time, the impetus for this conference was the sort of sudden public awareness of ongoing hunger in America. In the 1960s, people who were involved in civil rights realized that if they could focus on the issue of hunger, they could get a broader attention to problems of poverty and disparity in America. In 1968, this became a big public issue because of widely watched TV documentary. Everyone was talking about hunger and its connection to poverty and inequalities in America. And when the Nixon administration created the White House conference, the language of poverty and the concern of poverty was central. Then, there was a kind of shift over the course of the conference. Initially it's talking about hunger and how that's a malnutrition issue related to poverty. But by the end of the conference, they're starting to focus on consumer education, better labels, better information. And in some sense, we haven't got away from that framing shift. I really saw this recently with the Biden administration. It held its own White House Conference on Hunger, Nutrition and Health in 2022, and nowhere in its report was there a mention or discussion of poverty. They were really focused on foods as a vehicle for health, improving labels instead of talking about poverty as the kind of root concerns. Again, the kind of overall framing is if we engineer better foods in this nutritional sense, or we give you better information labels, then we'll solve the health problems America's facing. I think that that policy focus is ignoring the broader context of how Americans eat and how they're making their decisions. So, I see my book as kind of providing a broader lens to think of the issues, not just historically, but also looking beyond sort of the field of nutrition or considerations of government, but looking at how these different institutions are all interacting with each other to shape policy. I think the two important things here are about what history can offer in present policy. One is that I actually think a lot of people working on these issues today have no idea where they came from. I've experienced this as I've given talks. I've had people in industry, or people who work on policies sort of say, "I didn't realize that that was where the standard for milk came from," when they were talking about recent changes in terms of the nomenclature for milk. Or "I didn't understand that," you know, "healthy, as it was defined in the 1990s, was in the context of one kind of health war, but today there's a kind of new public health concern about other types of foods." So, part of it is that I think that policymakers will really appreciate getting that older context. I often call it institutional memory because you lose that institutional memory. The other thing that's really striking is, at the beginning of my story in the 1930s and 1940s, nobody was using words like saturated fats or carbohydrates. It was a different era and people were really talking about food differently. So, it's useful....
/episode/index/show/leading-voices-in-food/id/29951183
info_outline
E228: Code for America's Summer EBT Playbook for State Implementation
02/05/2024
E228: Code for America's Summer EBT Playbook for State Implementation
In 2022, Congress established Summer EBT, the first new permanent federal food assistance program in almost 50 years. The authorization of Summer EBT represents a historic investment in the nutrition and wellbeing of almost 30 million children who will qualify for the program. But states that piloted Summer EBT, or operated Pandemic EBT programs in the early years of the COVID-19 pandemic know that getting these benefits into the hands of families will involve overcoming complex challenges related to data and technology. That's why Code for America and No Kid Hungry, a campaign of Share Our Strength joined forces to create the Summer EBT Playbook, a comprehensive free resource designed to help state agencies plan for and implement a human-centered Summer EBT program. Today we will talk with Eleanor Davis, director of Government Innovation on the Safety Net team at Code for America. In her role, she helps government agencies adopt best practices for human-centered digital benefit delivery. Interview Summary Why is Summer EBT significant? Well, I think you gave us a good intro. Summer EBT is a brand-new benefit program and it's designed to reduce childhood hunger during the summer months by providing families with a monthly grocery benefit to feed their kids when they're not receiving meals at school. So, almost 30 million kids in the US receive free or reduced-price meals at school, but during the summer many of them struggle to access nutritious food because they're not receiving those meals at school. School is out of session. Summer EBT is designed to give families $120 per child in the summer to help them buy groceries and it really has the potential to dramatically reduce childhood hunger. It's a tremendous moment because Summer EBT is the first new permanent federal food assistance program in almost 50 years. For those of us in government or in the food access space, this is really I would say, a once in a generation opportunity to shape the implementation of the program to make sure it really meets the needs of families and children. So, why did Code for America and Share Our Strength develop the Summer EBT Playbook? What was the challenge? Code for America is a 501 C3 nonprofit organization. We partner with government at all levels to make the delivery of public services more equitable, more effective, and more accessible using technology and data. And we've spent the last decade helping states deliver safety net benefit programs in more human-centered ways. The Summer EBT program, as we mentioned, has immense potential, but we also know that states are going to encounter many challenges in implementing this program in 2024 and beyond. I think standing up a brand-new benefits program is a huge undertaking generally, but Summer EBT will present some really specific challenges to states and we learned a lot about this back in 2020. So, at the start of the pandemic, Congress authorized an emergency response program called Pandemic EBT, that was very similar to Summer EBT in many ways. It was the same idea, really sort of providing families with a grocery benefit while schools are closed because of COVID-19. And so, in 2020 and 2021, Code for America worked directly with about a dozen states to help them deliver Pandemic EBT benefits. And through that process we saw very up close what made that program so hard to implement. Delivery of the program really relies on effective data and technology systems. So, really being able to find the right data in state systems and use that data to deliver benefits. And a lot of these challenges will also be true for Summer EBT, right? It's a very similar delivery process. So, states really needed help planning for Summer EBT and really designing systems and processes that will help them operationalize this brand-new program so that it can really live up to the promise spelled out in the policy. So, that's why we partnered with the No Kid Hungry Campaign. We really wanted to develop a resource that would help states design effective and human centered Summer EBT programs. And our goal was really just to sort of help as many states as possible implement this program. This is really interesting, and I would like to understand a little bit more. What challenges did states face in implementing the pandemic EBT and how do you see that showing up in the Summer EBT? I mean is it just getting the right software or is it something else? There are so many really, it's less about the software and more about the data. So fundamentally, I think some of the biggest challenges that we walk through in the playbook certainly, but that we know states are going to struggle with is really around using data to determine who is eligible for Summer EBT. So maybe just taking a step back, there are sort of two pathways for confirming who's eligible for Summer EBT. The first is called streamline certification. Basically, this means that the state uses the data that it already must determine if a family is eligible for Summer EBT and then issues those benefits automatically. So, for example, if a child is already participating in a program that should make them eligible like SNAP or in some states Medicaid, they should automatically receive Summer EBT. And similarly, if a child is in the foster system or is in a Head Start program or if a child has applied for and is therefore receiving already free and reduced-price meals at school, those children should receive Summer EBT automatically. But children who can't be certified as eligible through any of those pathways will have to apply for the Summer EBT benefits. So that's sort of the other eligibility route. States must provide a way for families to directly apply if they can't certify them through streamline certification. So, the idea is that the majority of children who are eligible for the program should actually get benefits automatically through streamline certification. And that's really fantastic, right? We should always be looking for ways to reduce the administrative burden that low-income families face when they aim to gain access to programs they're entitled to. So theoretically, if a state already has enough information to say this family is eligible for Summer EBT, they should just send that money out automatically and without the family having to do anything. That's sort of the best-case scenario. On the state side though, this is actually really complicated to do. The data that states need to use to determine that eligibility is all over the place, right? It's in Head Start programs, it's in the foster care system, it's in a state's SNAP or Medicaid eligibility system and it's in the schools, and school data presents really specific challenges for states to be able to use. So, states therefore have to identify where is all this data? What systems is it in? What agencies have this data? They then must aggregate all that data in one place that's central and usable. They have to clean and de-duplicate and match all that data across those different data sources. And then of course they have to deal with any inaccuracies or gaps in the data. So, data collection, data aggregation, data management, these are really sort of the core challenges of implementing this program. How do you collect all of this information into one place and use it to deliver benefits to families? This is really one of the core challenges that we focus on in the playbook. It's really helpful to hear how you all are helping states think through this. And I would imagine that there are some differences across states. How in the playbook have you been able to best manage the uniqueness of these different states? It's really tricky. I think we always say if you've seen one state system, you've seen one state system, no two states really look the same. And I'm using state really as a shorthand, tribal nations can implement this program, territories, US territories can also implement this program. So, there really is no one standard way that states backend infrastructure looks. And even when it comes to implementing this program, Summer EBT, different state agencies are sort of taking the lead in different states on administering this program. So, I think we're doing our best to help understand what unique challenges states are facing while also recognizing that the sort of themes, the main things, the primary challenges are going to remain the same basically across a lot of states. And so, we are really sort of in the playbook offering best practices, recommendations that we know will be universally helpful no matter really what a backend state system looks like. Can you give us a little bit of the flavor of those best practices? Absolutely. So, I want to talk about a couple here because this program gets really weedy really fast. I think the first one that we really talk about is client support. As we've been discussing, this is a really complicated program to administer. It's also brand new, right? So, families are going to need support navigating this program. They're going to have questions; they're going to be confused. Even after multiple years of Pandemic EBT, many families were still confused about why they did or did not end up receiving benefits. So, who is eligible? Can I expect these benefits? How do I get them? These are all questions that families are going to have. So, states need to be prepared to provide really consistent and clear communication to families. And they also need to have really easily accessible pathways for families to reach out and ask questions when they have them. And we can already really anticipate what a lot of those questions are going to be. One of the biggest points of confusion for families is going to be, "Do I need to apply or not?" Right? We talked earlier about the two different pathways streamline certification or filling out an application. From the state perspective it's pretty clear, but as a family, how do I know if I can expect to receive these benefits automatically or if I need to apply? And the complicated policy language here, of course you know about streamline certification, families don't understand that, right? We have to sort of really communicate clearly with families. I think one example of this is families whose children attend community eligibility provision schools or CEP schools; these are schools that serve free meals to all of their students. They're usually schools that are in low-income areas and because a certain percentage of their students are categorically eligible for free meals because they participate in other programs like SNAP or TANF, they're able to just give free meals to all of their students. So, families at CEP schools have never had to apply for school meals, their kids just get them. But because these families haven't applied for free or reduced-price meals, they're actually going to have to apply for Summer EBT. You can see how from a family perspective, this starts to get really confusing from a messaging standpoint, right? We're telling families if your income was below this level, at any point in the previous school year, you're going to be eligible for Summer EBT. But if you haven't applied to free or reduced-price meals this year, you have to apply unless you already received SNAP or TANF, in which case don't apply, you'll get benefits automatically. So, the messaging starts to get really confusing. How states communicate with families about this program and how to access it really matters. So, in the playbook we have a lot of resources on best practices for community outreach, how to talk about this program, how to leverage many methods of communication, right? Like email, text, phone calls, to really let families know about this program and give them the information they need to navigate it. Wow, that's great. And it's interesting to hear you talk about this because early on I had the impression you were really worried about the data, but you're also really concerned about how people function in the system. So, I've heard you mention this idea of human-centered design and human-centered digital benefit delivery. Can you explain a little bit more about what that really means and why it's important? Human-centered design really just means creating things that really meet people's needs and that are really easy for people to use and access. And that's really important, right? Just like the example I was just sharing with this program. It's a complicated program and if the systems aren't designed in a way that makes it easy for families to access, easy for families to interact with, they're not going to see the benefit of the program ultimately, and the program isn't going to meet its goals, which is reducing childhood hunger. So, the principles of human-centered design are really about thinking through what do families need when it comes to interacting with this program and how do we design the program in such a way that gives them those things? I think a great example of this is the application, right? We have a lot of best practices in the playbook related to the application component of the program. I mentioned that while many families will receive benefits automatically, the regulations for Summer EBT do require that many families will have to apply. So, states have to design applications and there are a lot of considerations that need to go into creating an application in a human-centered way, right? It needs to be accessible, which means it needs to be available in a lot of different languages, which can be really tough. California has 19 threshold languages that people speak. So, we need to translate this into the languages that people speak. The questions need to be written in what we call plain language, which is just conversational, the way that people actually talk so that they're really easy to understand and they need to flow in a way that makes sense to someone filling out the application. And this really matters because if the questions are hard to understand or hard to answer, it's likely that more people will answer incorrectly or submit the wrong answer. Meaning that they might not get the benefit even if they are in fact eligible. And then we also talked a lot about the importance of mobile accessibility. And this is really critical because more and more low-income families are what's called smartphone dependent, which means they don't have internet in their homes, but they do have a smartphone. So, they rely on that smartphone to do things online like fill out applications. But a lot of government websites are not built to fit the smaller screen on a mobile phone. And that makes it really hard for people to do things like fill out online applications for benefit programs. So, it's really important to make sure that the online application is designed to work on a mobile phone because that's how we know most families will be accessing it. I think the application component demonstrates a lot of the sort of thoughtful design work that's going to be required to create a program that's truly accessible for the people that need it. I'm really appreciative of this. And as I heard you talk about this, especially with mobile devices and I was thinking about younger folks, but I also know that there are grandparents or older adults who will care for young children who may be eligible. What considerations do you make for older adults or people with disabilities that may make using certain devices difficult? That's a great question. We have done a fair amount of research on this and what we found is that the sort of principles of human-centered design we really need to design for everyone. And that means designing for accessibility or ability, right? Designing for multiple languages, designing for whatever device people have access to, designing for different levels of comfort with technology. I think we really believe in the sort of principle that if you design it for the person that's going to have the most trouble accessing the program, you make it easier for everybody, right? So, we really think about the highest need population and design for that population and then really believe that we sort of make it more accessible for all populations that need to access the program. This has been really helpful for me to consider how government can work for people by using human-centered design to really move the process of applying and attaining these assets or these benefits, easier for folks. And I'm really grateful to hear the work that you all are doing with Share Our Strength. I got to ask this last question. What are your hopes for Summer EBT in 2024 and even beyond? I love this question. I have so many, I spent a lot of time so far talking about how hard this program is going to be for states to implement and it will be, I don't want to downplay the significant effort that it's going to take for states to stand up this program and deliver benefits, especially in this first year. That said, in my experience, people who work in government are incredibly resilient and resourceful and they are incredibly creative problem solvers. Pandemic EBT was really hard to implement, and states were trying to figure out how to deliver that program in the first few months of a global pandemic where everything was shut down and there was sort of historic need for benefit programs. But by the time that program ended, every single state had delivered Pandemic EBT benefits to families. So Summer EBT, especially in these first few years of its implementation, will be challenging certainly, but it won't be impossible. States have really proved that they can do this, right? States are good at this. So, I guess my greatest hope is that states are able to address many of the challenges of implementation this year in order to put benefits in the hands of families and that more states opt in, in future years, right? So that eventually all families get to benefit from this program. Ultimately a policy is only as good as its implementation, right? We have to help states design programs that are effective for them to implement, but also that work for the families that they're serving so that the Summer EBT program can live up to the promise outlined in the policy. Bio Eleanor Davis is the Program Director for Government Innovation at Code for America. In her role, she enables government agencies to adopt best practices for human-centered digital benefit delivery. She joined Code for America from Futures Without Violence, a national public health and social justice nonprofit dedicated to ending domestic and sexual violence. There she worked for 6 years on the Public Education Campaigns & Programs team, developing public-facing initiatives that support the ability of frontline providers and advocates to more effectively respond to and prevent violence and trauma. Eleanor is a graduate of the University of Chicago where she studied Sociology and Performance Studies, and received a Masters in Public Health from UC Berkeley. Outside of work you can often find her gardening in her backyard or singing in her family band.
/episode/index/show/leading-voices-in-food/id/29811408
info_outline
E227: Big wins through the North Carolina Farmers Market Network
01/31/2024
E227: Big wins through the North Carolina Farmers Market Network
In 2022, more than 6 million people visited farmers markets across North Carolina. Today, we're talking with a team of people who are the driving force behind the North Carolina Farmers Market Network: Maggie Funkhouser, Catherine Elkins, and Nora Rodli. The goal of the North Carolina Farmers Market is to create and support a thriving network of marketplaces for the state's local food and farm products. The nonprofit network, which was recently awarded a USDA Farmers Market Promotion Capacity-building grant, will provide education, programming, and partnership development assistance to farmers market managers, including resources to support historically underserved populations. Interview Summary I would like to take a moment to actually get to know you all a little bit better. Tell us a little bit about how you got involved in farmers markets. Catherine, let's start with you. Catherine - Sure. I've been doing this for the longest, I suppose. I went with my mom many times to Amish markets in Pennsylvania where I grew up. She was not a very good gardener. But we could buy everything that she liked at the market. I also worked a bit at the Carrboro Farmers Market, and I then got an opportunity to work with the Morehead City Saturday Market, a one-year lifespan. And the Old Beaufort Farmers Market we started up the next year, that's now in its 10th year. That makes me proud. I liked that market a lot. Managed it for two years, and I'm still one of those devotees that go on vacation and have to look up the closest farmers market just to check out new stuff. Maggie - Like most managers, I did not go to school to be a farmers market manager. It kind of found me, I guess you could say. I went to graduate school directly after undergrad for classical languages. Then when I moved back to the Triangle, I just sort of started getting involved more and more with local food. I worked in restaurants, I worked in coffee shops, and one time I worked in an artisan bakery; I managed a culinary garden, and I just kind of kept getting drawn into different parts of the community in our local food system in the Triangle. In 2019, I applied for and was offered a job at the Carrboro Farmers Market as the assistant manager. I worked there for about a year. Then in 2020, I took over as the manager, and I've been here ever since. Nora - So, I actually come to farmers markets as a farmer. For the past 25 years, I've farmed in various places around the country, mostly New Mexico and Hawaii and now North Carolina. That has given me the ability to see and experience farmers markets in a lot of different manners, whether it be a small market or a large market, and urban versus rural settings. I feel like I am uniquely on board as a cheering squad for farmers markets. Thank you. We all need a cheerleader on our side, so it's good to hear that. I really would love to ask each of you more questions about your past because there are some interesting connections that I hear. Catherine, the Marine Lab is in Beaufort, and I'm intrigued to know more about how those relationships develop. Maggie, I would love to talk more about your training as someone in the classics has influenced the way you think about this. I mean, this idea of food and agriculture is deeply within that literature, and so that's really fascinating. And, Nora, I just can't wait to learn more about Hawaii. But I can't do that right now. We have other things to focus on. However, if those answers come up in your other responses, please feel free. I'm intrigued to talk to you all a little bit more about the North Carolina Farmers Market Network. What is it and who does it serve? Maggie - I'll kind of kick us off talking about the network a little bit, and maybe my colleagues can chime in. So, we incorporated this year as a 501 nonprofit under the name North Carolina Farmers Market Network. NCFMN, for short. That's our kind of alphabet-soup title that I might say really, really fast. But there had kind of been plans and thoughts to form a statewide network in North Carolina for a long time. We gained a lot of momentum in 2020 because in 2020 we started, with the help of the Carolina Farm Stewardship Association, the State Extension and RAFI, when the pandemic hit, we started having these weekly Zoom calls that were specifically for farmers market managers. The reason we started them in March 2020 was because we were all really, really unsure about what was happening and what was going to happen to the farmers market spaces. Many of our markets across the state were shut down. Many of them had a lot of additional regulations and policies and emergency protocols that were really hard to implement, especially if there were no permanent staff or volunteer staff or part-time staff. In my position, I'm lucky enough to be full-time, but many market managers are not. So, we started out as a rag-tag group of market managers that were just trying to stay open and operating in a really difficult time. We had weekly calls, and we went over different policies we had, different marketing techniques we were using to communicate to the public about our pandemic response. I really clung to it as a source of support during that time. Then over the next couple of years, we started meeting biweekly, then we started meeting monthly. We kind of realized that we had a lot to talk about and a lot to share. Our Zoom name was COVID-19 Calls for Farmers Markets. But what started out as COVID-19 Calls for Farmers Markets turned into resource sharing, professional development, learning things like grant writing, bookkeeping, managing conflicts. And last year we decided to make it official. So, we applied for our FMPP grant, our Farmers Market Promotion Program grant, through the USDA, and we were awarded it. And then we were on the path to nonprofit incorporation. Maggie, that is really fascinating, and it's interesting to hear how a crisis of COVID-19 drew a lot of you together. Correct me if I'm wrong, but it sounds like it was beneficial in terms of the work you were doing. And it may have also had some personal benefits - just being connected to other people who were in the same field. And you all were able to talk about how you were managing things. Did that take place? Was there more than just sort of, "Here's how to manage your books," or "Here's how to manage conflict"? Maggie - For sure. The camaraderie was just incredible. Farmers market managers, it's kind of a funny position, and maybe Nora can speak to this a little bit as a farmer who sells at a farmers market, and maybe a different perspective about what a market manager does or the role they occupy. But we do a lot of different things. On any given day we can be planning special events, applying for grants, communicating with vendors, communicating with our boards. And so, to have connections, especially for me being in the Triangle where we have a lot of farmers markets, I had never really met their managers or interacted with them. And now we're total pals. It really was an opportunity for me to share experiences with people who have very similar jobs, and those jobs are often singular in their workplace. Nora, since she called you out, I'm interested, from a farmer's perspective, I would love to hear your thoughts, and, of course, Catherine, please feel free to join in. Nora - Yes, I'd love to share. I feel like before meeting this network, and I've only been with them since April, I have to admit that as a farmer, I showed up at the farmers market and thought that's when the market began and didn't really think much beyond who was behind making it happen until I got there. And I've learned and been humbled by how much of an oversight that is. I definitely am guilty of not appreciating all of the work that goes into making sure that farmers markets happen. And I've spent the last six months learning about all the details of things that market managers deal with that farmers have no idea. And it's similar to farmers, maybe, in that way where we wear many hats. And so, I feel like I've learned, one, to appreciate them, but, two, there's not a lot of collective appreciation by anybody that goes on for farmers markets managers. And so, I think that by them grouping together every month because it can be such a siloed experience, it just seems like this really beautiful connection where, when you do your job well as a market manager, there's nothing, like no one says a thing. No complaints mean success. And so, here's a group that can give you compliments, you can empathize with one another, and know that you have each other's back. It's just a beautiful network. Catherine - I think also what we noticed was that many times the overlap and potentially collaborative nature amongst managers is really great. These are not competitive people. They have secrets to share about what their special events might be, and not everybody has to hold Tomato Day on the same day. Or they may know people at City Hall that are the right people for this kind of permit or may as well share these things. They're all on our same perspective. And plus, that, we found that there were many other states that had networks or associations. So, we could follow them, especially during a period of crisis and near panic as COVID was. Everybody's just glued to their screens looking for information. And the states that had robust networks or associations already in place seemed to be able to help their markets succeed really well. Thank you all for sharing this. It's really fascinating to learn about the development of this farmers market network and to know that there are other farmers market networks in other states, and it's great to hear of the learnings that you all gained from each other within the state and across states. So, this is really helpful. I've got to ask this question. I mean, it sounds like what drew you all together was the pandemic and thinking about how to navigate policies. Now that, I pray, we're through the hard part of COVID, and I say that cautiously, what are things that are on your agenda now? What do you hope to see be different? Maggie - Catherine kind of spoke to this. Even though farmers markets are separate spaces, our market is within 20 miles of four other farmers markets. But the goal is not to compete with them. The goal is to lift up farmers markets as accessible community spaces and viable spaces for our farmers to make direct sales. So, for us, we really want to strengthen that local food ethic across the state of North Carolina. Because selling at farmers markets is an extremely viable way that small-scale farmers can succeed in North Carolina. And so, if you have a market manager that is leaving after six months because they're overwhelmed or they haven't received a lot of institutionalized knowledge or training or what have you, then that's where we can step in and say, "We have training, we can give you information, we can share resources, we can provide a network to you." Our big, impactful goal that we're working for is having a statewide nutrition incentive program, and I think Virginia calls theirs Fresh Match. Many statewide organizations have Double Bucks, Fresh Bucks, Market Match, whatever you want to call it, where they provide a dollar-for-dollar match for nutrition incentive programs like SNAP EBT or the Farmers Market Nutrition Program. And as of right now, farmers markets in North Carolina, most of them are fending for themselves. There are a few regional systems like in the western part of the state, the Triangle area farmers markets, Mecklenburg County farmers markets, that are working together. But we really want to have a statewide network where farmers markets across North Carolina can offer nutrition incentives to shopping at farmers markets. Thank you for that. I'm really happy to hear how you all are working towards addressing policy questions and thinking about who the farmers markets can better serve by using programs like Double Up Bucks or the nutrition incentive programs, and seeing that work across the state. Because there are some significant differences in economic realities across the state. So, that's wonderful to hear you all are doing that work. I'd just like to take a step back, and I'm going to go back to you, Maggie. Can you talk to us about the role of farmers markets in communities? What role do they play? Maggie - We talk about this a lot in the farmers market space. Because from the outside, farmers markets are spaces of commerce. They're a space where farmers can get together. Maybe you don't realize there's a level of organization behind it. But, in reality, anyone who is a regular at farmers markets knows that they are not just a space of commerce, that they are a community space. They are a third space, and an opportunity to socialize, meet your local farmers. And at our market, we were founded in the late '70's, we have customers who have been coming to our market for decades. They've known some of our farms for years, they've seen them get married and have kids, they've seen their loved ones pass away, they've seen them go through hardships, and seen them go through multiple recessions at this point. It's a really unique space, especially in this kind of era where there is an increasingly globalized economy where you can order one-day shipping for everything you need. To be able to meet the person that's growing your food or baking your bread is really unique. Many farmers markets promote the sense of community, and engagement between consumer and producer. A lot of us offer different types of community programming to kind of bolster that. So, things like kids' activities, encouraging healthy nutrition and things like senior days, educational events. Catherine named Tomato Day, which happens to be a very big day for us. And we've kind of touched on Double Bucks and food access, and that's another real priority for a farmers market. And, also, I didn't mention this when we were talking about the pandemic, but we were looped under grocery stores as essential for the state of North Carolina. And so, that kind of maybe speaks to how we feel, and I hope others in our community feel about farmers markets as well. Wow, that's really fascinating. I didn't appreciate that farmers markets were treated like grocery stores as essential workers. That's really interesting. I'm intrigued, Nora and Catherine, what about your thoughts about the role that farmers markets may play in communities? Catherine - Well, Nora would agree with that. The farmers are their own community, and they appreciate the opportunity to meet each other across the aisle, across the tables. "How's things going on your farm?" "Let me tell you about what's happening at my place." Farming can be a really solitary profession. There's many, many hours spent as just one person on a tractor, one person planting seeds, one person weeding. To have the camaraderie and the opportunity to meet up with your peers, that's pretty powerful on a Saturday morning. It is a lot of time sometimes to give up. The better farmers markets, of course, are the ones where you're talking directly to the farmer. How did they prepare this soil, or are they certified naturally grown? What does that mean to them on their farm? You get to actually have that conversation with a client, but only in person. So, it's a big deal for the farmer. Nora - Yes, for sure. I can speak to that. I feel like most farmers don't have a lot of neighbors close by, and we can feel isolated in our own little work bubbles. And so, a farmers market is the social event of the week for us. Many markets that I have been a part of will have a standing lunch afterwards, and it develops into friendships that are really deep. I also wanted to just mention, from the farmer perspective, the value of meeting customers who are purchasing things from me and my farm, from others and their farms. It's not just meet your farmer, but for us it's like meet your customers. And it's a chance to explain something, like why you're excited about the diversity of such and such crops, why it matters. There's only so much you can put into website descriptions and social media, and it's just two-dimensional. Having the opportunity to meet and share space, the farmers market is so essential, I think, to not only understanding our food and where it comes from and how it's produced, but increasing our value of it in this day where it seems like food is sometimes just an afterthought of convenience. I love the idea of the farmers market being sort of like the water cooler for farmers to get together and swap stories and share in each other's joys and probably also frustrations and pains. I can imagine how that's a wonderful space for folks. I remember watching a farmers market, I was staying in a hotel, and this is how I can say it. They were there at five in the morning, and I was like, "What's all this noise?" And it was great to see all of these farmers, one, setting up, but then I could see some of those exchanges. I had a sense of like there was a real community there. So, that's wonderful. And this makes it clear that these farmers markets can be really beneficial for farmers. I'm interested to hear a little bit more on how farmers markets are supportive, if at all, to the financial wellbeing of farmers? Or is this just a labor of love? Is it just the water cooler? Nora - I feel like they're super economically important, and I think where I would say most importantly is as new and beginning farmers who are establishing their businesses. It is an extremely unique place to be able to try out different produce offerings and pricing. It's like you're practicing everything before you're able to have a reputation to secure accounts that might be other versions of direct or indirect marketing. And so, farmers markets offer you that opportunity to gain instant feedback: "Did that sell, yes or no?" "What were the questions?" "What were the gripes?" It gives you constant feedback to be able to refine as you grow your business and make decisions for the coming years. That's not only important as a farmer independently, I was also involved with some farmer-training programs, and we really highlighted farmers markets as giving that opportunity. That's a great insight, that it's almost like a farmer incubator. It helps farmers test out different marketing means. Nora - 100%, yes. I would love to hear from some of the others. Catherine, Maggie, what are your thoughts about the financial benefit of farmers markets? Catherine - We keep talking about it, how it's so perfect for the farmer or for the producer but think of how perfect it is also for the shopper to keep coming to a place that's always trying to reinvent itself in serving better and better and better food. My local brick-and-mortar store doesn't do that. There are different priorities. I am an economist. I am just loving this idea of price discovery in the market and the idea that each of these markets are different and they're idiosyncratic and there's something new happening. This is actually worthy of further study, but that's another conversation for another time. So, thank you for sharing. Catherine - I think you know probably better than most that farming is not a get-rich-quick scheme by any means. There are many examples of people, friends, who are pouring their heart and soul and muscles and fingernails into growing better and better, and they have to love it. They don't usually pay themselves terribly well. Maggie - Many of our farmers sell at multiple markets, and it's kind of funny to hear things like:...
/episode/index/show/leading-voices-in-food/id/29732913