The Mind Your Business Podcast

All entrepreneurs want to know the secret to success. James Wedmore, an 8-figure online entrepreneur, believes success is created by mindset over strategy, magic over metrics, and attitude over action. In this podcast, James untangles the common misconception that hustle and hard work are all it takes to be successful.

Episode 831: Wednesday Weekly Win Six-Figure Series: From Pivot to Profit - How Megan Walked Away from One 6-Figure Business and Built Another with BBD 06/03/2026

Episode 831: Wednesday Weekly Win Six-Figure Series: From Pivot to Profit - How Megan Walked Away from One 6-Figure Business and Built Another with BBD Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. Today, Jenni is joined by Megan Blacksmith, an NLP trainer and certifier who has built not one, but TWO multiple 6-figure businesses inside BBD. She started in women's hormone and brain health coaching, hit a $150,000 goal in 45 days, and then pivoted her entire business around a tool she originally discovered for personal reasons. Megan shares how she turned a zero-sale launch into one of her most effective entry-point offers, built a ladder of live events and certifications that feed seamlessly into each other, and learned that the real ceiling on her revenue had nothing to do with her marketing. Plus, we get into the mindset shifts that changed everything, and why the entrepreneurs who win are usually just the ones willing to keep showing up and repeat what works. This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. James’s biggest free training of the year is right around the corner… The Business Breakthrough Experience - and the first live training kicks off June 11th. And in the weeks leading up to it, we’re creating even more opportunities for you to get the coaching, clarity, and momentum your business truly deserves. Starting this June, we’re hosting a special series of live panels featuring incredible Digital CEOs—like Megan—who are in it, doing it, and ready to share what’s actually working right now. These aren’t just sit-back-and-watch sessions… You’ll be able to join us live on Zoom, ask your questions, and get real-time coaching from experts who have been exactly where you are. And the best way to make sure you don’t miss a single one? Register for The Business Breakthrough Experience. You’ll be the first to know about every panel, every opportunity to get coached, and every new Wednesday Weekly Win episode—so you can stay inspired, take action, and keep moving forward. 👉 Register here: And be sure to tune in every Wednesday for another Digital CEO success story. Because who knows… By this time next year, we might just be sharing your story next. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @blacksmith_training_co. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: Why a zero-sale launch didn't stop Megan from turning that same offer into one of her most powerful entry points How she built a ladder of offers where each one naturally feeds the next and the impact this has had on how she now fills her live events The difference between aligning your offer and aligning your launch and why getting both right is what actually moves the needle The stay-till-the-end bonus that drove a 45 percent show-up rate and kept nearly everyone in the room until the final minute Why the years where Megan's business slowed down had nothing to do with her marketing What scaling actually looks like from the inside and the moment Megan realized her revenue cap was really an emotional one How the offers that didn't land the way she planned ended up opening doors she never would have thought to knock on Why the entrepreneurs who do really well aren't doing something flashy and what they’re actually doing instead For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41500975

Episode 830: How to Audit Your Business - The Only Numbers You MUST Be Tracking 06/01/2026

Episode 830: How to Audit Your Business - The Only Numbers You MUST Be Tracking Most entrepreneurs are out here making decisions based on a story their brain made up. And I get it, because I used to do the same thing! But after 19 years and over $100 million in online sales, I know one thing for certain, and it’s that your feelings about how a campaign performed and what actually happened are almost never the same thing. Today, I'm getting into one of my absolute favorite topics, the language of numbers. We're talking EPL, conversion rates, landing page performance, and the one metric I've been obsessing over for a decade that makes scaling feel less like gambling and more like simple math. This isn't really about numbers at all though. It's about getting out of the emotional roller coaster of business and into the driver's seat. When you know what's actually going on under the hood, the fear goes away, the clarity shows up, and you finally know exactly what to fix and what to leave alone. If you've ever walked away from a campaign not knowing whether it was good or bad, this is one you're going to want to tune into! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called The Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. You can register now at ! Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. Don’t forget, you can get access to our special limited-time secret series, The Quantum Leap Effect, at , and I’m so excited to hear how it’s helping you make your next quantum leap! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: Why your brain is actually the last thing you should trust when your business feels like it's falling apart The quiet confidence killer hiding inside every entrepreneur who thinks they finally "know" their audience What a glass of wine and a robot noise taught me about everything I thought I knew about marketing [4:03] Why the people scrolling Instagram for business education are playing a game that was never designed for them to win The uncomfortable pattern I keep seeing in this industry that nobody wants to say out loud The one number I've been tracking for over 10 years that makes the fear of running ads completely disappear Why getting more people into your funnel might be the least interesting way to grow your business The registration page "improvement" AI keeps recommending that is quietly doing the opposite of what you think For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41492495

Episode 829: Wednesday Weekly Win Six-Figure Series: How Meytal Turned Her Healing Through Dance Passion Into a Multiple 6-Figure Business and How She Automated Her Business to Keep Growing While She Healed Herself From The Big C Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. In this episode, we're joined by Meytal, a professional dancer turned healing movement coach who built a multiple 6-figure membership business in under 3 years. Guess what? She started with zero knowledge of email automation! After a car accident left her unable to dance, Meytal discovered the Feldenkrais method and created a unique fusion of healing and dance. Meytal shares how she scaled from $1K to $10K months in her first year inside BBD, built a team that ran her business during 6 months of cancer treatment, and shifted from massive live launches to automated webinars. Plus, we dive into her heart-centered marketing approach and why the BBD community became the most meaningful self-development journey of her life. This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. James’s biggest free training of the year is right around the corner… The Business Breakthrough Experience - and the first live training kicks off June 11th. And in the weeks leading up to it, we’re creating even more opportunities for you to get the coaching, clarity, and momentum your business truly deserves. Starting this June, we’re hosting a special series of live panels featuring incredible Digital CEOs—like Meytal—who are in it, doing it, and ready to share what’s actually working right now. These aren’t just sit-back-and-watch sessions… You’ll be able to join us live on Zoom, ask your questions, and get real-time coaching from experts who have been exactly where you are. And the best way to make sure you don’t miss a single one? Register for The Business Breakthrough Experience. You’ll be the first to know about every panel, every opportunity to get coached, and every new Wednesday Weekly Win episode—so you can stay inspired, take action, and keep moving forward. 👉 Register here: And be sure to tune in every Wednesday for another Digital CEO success story. Because who knows… By this time next year, we might just be sharing your story next. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @meytalblanaru. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: The story of how Meytal went from being a dancer who “didn't know what email automation was” to building a multiple 6-figure business in under 3 years A look at the 750 percent revenue increase in her first 12 months inside BBD and how she scaled from $1K to $10K months How Meytal built her team so her business could run completely without her during 6 months of cancer treatment The retention strategy she uses that keeps 93-94 percent of her membership subscribers month after month Why Meytal chose to dance in the street bald during chemo and how love became her antidote to fear-driven entrepreneurship The shift she made going from massive 3-part live launches to automated webinars that sold her course while she was in bed during treatment How heart-centered marketing and staying authentic became her secret to selling without feeling salesy Why the BBD community became the most meaningful self-development journey she's ever taken and mattered even more than the business results For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41380390

Episode 828: The Art of the Irresistible Offer: The Difference Between Ideas That Sell and Ones That Never Will 05/25/2026

Episode 828: The Art of the Irresistible Offer: The Difference Between Ideas That Sell and Ones That Never Will Struggling to get people to say “YES” to your offer? Here's the truth: you don't have a marketing problem, you have an offer problem. And everything in your business hinges on getting this one thing right! In this episode, I'm breaking down the art and science of crafting magnetic offers that practically sell themselves. We're talking about the difference between selling a product and selling an offer, why AI has changed the game, and how to create something so irresistible that people feel like they're getting the deal of a lifetime. Most entrepreneurs are just trying to sell their course or membership without understanding what makes an offer truly magnetic. Now is the time to stop putting your stuff in a box, start delivering 10 times the value of what you charge, and finally master the most important skill in business: the irresistible offer! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called The Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. You can register now at ! Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. Don’t forget, you can get access to our special limited-time secret series, The Quantum Leap Effect, at , and I’m so excited to hear how it’s helping you make your next quantum leap! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: The reasons why no amount of messaging or being likable will fix an offer people don't want An uncomfortable truth about how AI has accelerated the commoditization of content and how this is impacting entrepreneurs creating content right now What I mean when I say that the call to extraordinary is here and most people are too lazy to walk through it The key difference you absolutely must understand between selling a product and selling an offer How to find the gap between something being doable but unachievable without your offer The art of making your offer newsworthy and then positioning it as a “no-brainer” Why I actually want people to feel like they're ripping me off How to sell the straight line by giving people the shortest distance between where they are and where they want to be For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41414920

Episode 827: Wednesday Weekly Win Breakthrough Of The Year Series: How ER Doctor Tessa Built a Million-Dollar Business in a Market of Only a Few Thousand People 05/20/2026

Episode 827: Wednesday Weekly Win Breakthrough Of The Year Series: How ER Doctor Tessa Built a Million-Dollar Business in a Market of Only a Few Thousand People Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. In this episode, we're joined again by Dr. Tessa Davis, an ER pediatrician who built a 7-figure business helping UK doctors prep for senior job interviews, in a market of only 5,000 eligible candidates per year! With no prior business experience, Tessa launched her first cohort within 30 days of joining BBD and has run the same live webinar launch…14 times since! Tessa reveals the community-building strategies that make her students feel supported during high-pressure interviews, her lean contractor-based team structure, and the testimonial process that gave her million-dollar messaging. Plus, we dive into why niching down to a tiny market was the key to scaling up and how she went from 6 to 7 figures by truly knowing her clients. This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. James’s biggest free training of the year is right around the corner… The Business Breakthrough Experience. And in the weeks leading up to it, we’re creating even more opportunities for you to get the coaching, clarity, and momentum your business truly deserves. Starting this June, we’re hosting a special series of live panels featuring incredible Digital CEOs—like Tessa—who are in it, doing it, and ready to share what’s actually working right now. These aren’t just sit-back-and-watch sessions… You’ll be able to join us live on Zoom, ask your questions, and get real-time coaching from experts who have been exactly where you are. And the best way to make sure you don’t miss a single one? Join the Business By Design Priority Waitlist. When you’re on the waitlist, you’ll be the first to know about every panel, every opportunity to get coached, and every new Wednesday Weekly Win episode—so you can stay inspired, take action, and keep moving forward. 👉 Join the waitlist here: And be sure to tune in every Wednesday for another Digital CEO success story. Because who knows… By this time next year, we might just be sharing your story next. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @drtessardavis. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: Why ER doctors make exceptional entrepreneurs and the mindset shift from "perfect" to "get it done" that built Tessa a 7-figure business The team and leadership challenges that emerge at that revenue level and how core values became a decision-making filter for her The way that Tessa built a lean contractor-based team in a hyper-specific niche without hiring a single employee Why she says that Circle outperforms Facebook for community engagement The webinar strategy that effectively converts doctors into students and how Tessa handles objections How recording testimonial calls and reading student wins gave Tessa the exact language that took her from 6 to 7 figures What it's really like inside our 7-figure Performance Mastermind and the true impact of being surrounded by massively successful entrepreneurs For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41311040

Episode 826: How to Engineer the Next Quantum Leap in Your Business 05/18/2026

Episode 825: Wednesday Weekly Win Six-Figure Series: The Paid Challenge Launch Model That Built Amoya’s 6-Figure Business 05/13/2026

Episode 825: Wednesday Weekly Win Six-Figure Series: The Paid Challenge Launch Model That Built Amoya’s 6-Figure Business Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. In this episode, we’re joined by Amoya Shante, the creator of the Law of Delusion, who found herself hitting a wall after building a 6-figure business on energetics alone. Despite her success, she was caught in a cycle of overworking and tearing down offers, acting as the primary bottleneck in a business that felt more like a high-stakes hobby than a scalable machine. Amoya reveals the strategic pivot that led to a 145 percent revenue jump while allowing her to step into a rest-first lifestyle. We dive into the unique mechanics of her Paid Challenge Model, the psychological tactics she uses to turn low-ticket buyers into high-level mastermind students, and the identity shift required to stop making decisions based on where you are and start leading from where you’re going! This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. James’s biggest free training of the year is right around the corner… The Business Breakthrough Experience. And in the weeks leading up to it, we’re creating even more opportunities for you to get the coaching, clarity, and momentum your business truly deserves. Starting this June, we’re hosting a special series of live panels featuring incredible Digital CEOs—like Amoya—who are in it, doing it, and ready to share what’s actually working right now. These aren’t just sit-back-and-watch sessions… You’ll be able to join us live on Zoom, ask your questions, and get real-time coaching from experts who have been exactly where you are. And the best way to make sure you don’t miss a single one? Join the Business By Design Priority Waitlist. When you’re on the waitlist, you’ll be the first to know about every panel, every opportunity to get coached, and every new Wednesday Weekly Win episode—so you can stay inspired, take action, and keep moving forward. 👉 Join the waitlist here: And be sure to tune in every Wednesday for another Digital CEO success story. Because who knows… By this time next year, we might just be sharing your story next. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @amoyashante. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: Why feeling drained by your offer is often a lack of structure, not a loss of passion The challenge launch pivot Amoya made and how shifting to a structured launch framework transformed her business from a "mess" to a machine A look at the tangible results she obtained by "rinsing and repeating" the same offers using proven data Why Amoya uses audio-based challenges to create a high-engagement, "delusionally delicious" experience How she introduces her mastermind and big-ticket offers through intimate Telegram conversations Why the key to multiple 6-figures in business is operating from the identity of the person who is already there For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41246960

Episode 824: What To Do If No One Is Buying Your Stuff 05/11/2026

Episode 824: What To Do If No One Is Buying Your Stuff Are you sitting there looking at a launch that tanked or a conversion rate that makes you want to pull your hair out? If so, I have some news for you: it isn’t a predicament, it’s just a problem. And in 3D reality, every problem has a guaranteed solution! In this episode, I am breaking down the science of why people aren't buying and the three root causes behind every "no" you hear. We’re looking at the data, but more importantly, we’re looking at you. Most entrepreneurs waste 90 percent of their energy on the stuff that doesn’t actually move the needle, and now is the time to stop chasing the next magic bullet, start mastering the art of the offer, and finally learn the language of your numbers! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called The Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: The difference between a "problem" and a "predicament" and why your business failure is actually a guaranteed solution waiting to be diagnosed Why I tell my students that your ability to discern fact from fiction is the most essential skill you can master to stop living from the ego's lies The nuance of the pricing sweet spot and the specific choice you have to make to meet your higher self How to identify the three root causes of why people aren't buying and bridge the gap between what they need and what they actually desire Why your internal state and frequency play a bigger role in your launch results than your messaging ever will The reasons that most entrepreneurs are wasting their energy on the 10% that doesn't actually move the needle with launches Why you should never skip a beta launch and the danger in giving your product away for free How looking for the next magic bullet is actually causing you to lose more money in the long run What to focus on in order to truly master the art of the offer A reminder that words are the only tool we have to change minds and why every business problem is ultimately just a problem of the mind For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41239125

Episode 823: #BizTipFriday Edition: How We Use AI Today (And It’s Not How You Might Think) 05/08/2026

Episode 823: #BizTipFriday Edition: How We Use AI Today (And It’s Not How You Might Think) If you’re treating AI as a shortcut to work less, guess what? You’re already behind! We are drowning in a sea of average, and if you let a bot lead your strategy, you’re just building a digital McDonald’s. In this episode, I’m breaking down why vision and mastery have to come first if you want your business to actually soar, and I’m sharing a behind-the-scenes look at how we are using AI today (and it’s not how you might think). The goal of all this isn't pseudo-productivity, it's using these tools to help more people and create something truly exceptional. It is time to stop shoveling coal, get your head up, and start staying in your Zone of Genius while the systems handle the heavy lifting! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called The Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. If you want to grow your business, grow your list! Want to know how to use content to turn a complete stranger into the warmest, highest quality lead ready to buy your stuff? You won’t just learn it, but you’ll learn how to do it. You’ll actually get your first 100 leads. It’s a bold claim but simple when you follow the step-by-step process. It’s worked for my students: add examples, and now it’s your turn. And until today, Friday, May 8th, you can save the maximum amount of dollars and get the complete training and 21-day challenge for just $21. Click the link below to learn more about The 21-Day Challenge to Your First 100 Leads now! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: Why any entrepreneur who thinks they can have their entire business run on AI will fail How the "Zig When Everyone Zags" strategy works today and why the biggest opportunity in a digital world right now is doubling down on authenticity The metaphor I like to use for content and the impact that serving up AI slop is really having on your business and the industry as a whole Why vision, strategy, and mastery must come before technology if you want to avoid the sea of average and actually help your business soar The danger of "below deck" tasks and the importance of keeping your head up to focus on direction, vision, and foresight How to use AI-assisted workflows for mechanical precision, without losing the human heart and soul of your brand The ways we are using software to create a dynamic, interactive user experience that closes the knowledge gap How to shift your frame from "how do I use these tools to work less" to "how do I use these tools to help more people create something truly exceptional" and why this is crucial perspective to have A reminder to look at your tech stack as a way to scale your time and energy so you can stay in your Zone of Genius while the systems handle the heavy lifting For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41216725

Episode 822: Wednesday Weekly Win 6-Figure Success Series: How Zoom Expert Betsy Transformed Her Digital Offers List Building With YouTube and Launched a Brand-New Beta Offer That Changed the Game in 2025 Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. Today’s guest is Betsy Sabatini, the "Zoom Queen" who traded her brick-and-mortar office for a scalable digital empire built on high-value, $97 products! After shifting fully to the virtual world in 2020, she mastered the art of the beta launch and turned her YouTube channel into an automated lead-generation machine. In this episode, Betsy reveals how she moved past the "scaling ceiling" of one-on-one training to reach 6-figures, why she views business metrics as a recipe rather than a personal reflection, and how she continues to use the Monetize Before You Make It framework to design a business that is both fun to deliver and built to last! This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. James’s biggest free training of the year is right around the corner… The Business Breakthrough Experience. And in the weeks leading up to it, we’re creating even more opportunities for you to get the coaching, clarity, and momentum your business truly deserves. Starting this June, we’re hosting a special series of live panels featuring incredible Digital CEOs—like Betsy—who are in it, doing it, and ready to share what’s actually working right now. These aren’t just sit-back-and-watch sessions… You’ll be able to join us live on Zoom, ask your questions, and get real-time coaching from experts who have been exactly where you are.\ And the best way to make sure you don’t miss a single one? Join the Business By Design Priority Waitlist. When you’re on the waitlist, you’ll be the first to know about every panel, every opportunity to get coached, and every new Wednesday Weekly Win episode—so you can stay inspired, take action, and keep moving forward. 👉 Join the waitlist here: And be sure to tune in every Wednesday for another Digital CEO success story. Because who knows… By this time next year, we might just be sharing your story next. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. If you want to grow your business, grow your list! Want to know how to use content to turn a complete stranger into the warmest, highest quality lead ready to buy your stuff? You won’t just learn it, but you’ll learn how to do it. You’ll actually get your first 100 leads. It’s a bold claim but simple when you follow the step-by-step process. It’s worked for my students: add examples, and now it’s your turn. And until this Friday, May 8th, you can save the maximum amount of dollars and get the complete training and 21-day challenge for just $21. Click the link below to learn more about The 21-Day Challenge to Your First 100 Leads now! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @zoomplayground. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: How Betsy learned to stop personalizing her business metrics and realized that a failed email says more about the "recipe" than the person sending it The story of how the 2020 pandemic acted as a catalyst and launched her from a physical office into a 100% virtual, scalable business model Why she says that recording yourself is the ultimate scaling hack The reasons that Betsy continues to use the beta framework taught in Business By Design for every new offer she makes How she came to debunk the myth that you need high-ticket offers to reach 6-figures The strategy behind Betsy’s "Beginner’s Guide to Zoom" which has generated 84,000+ views and a consistent flow of daily opt-ins for her business The way she prioritized building internal systems and hiring a VA to ensure her business could handle exponential growth without losing clients How Betsy overcame the hurdle of complex industry terms like "ascension models" and what she recommends for people who are new to business What she is now doing to prioritize repetition as a growth strategy in her business For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41143860

Episode 821: The Complete Crash Course on How to Price Any Product 05/04/2026

Episode 821: The Complete Crash Course on How to Price Any Product How do you hit that pricing "sweet spot" without feeling like you're just pulling numbers out of thin air? We’re irrational, emotional creatures, and if you don’t actually believe in your price, believe me when I say that you’ll never sell it! Today, I’m breaking down the three "M" variables you need to align to stop overthinking and start charging today. I reveal why asking what people are willing to pay is a trap, how your price acts as a silent filter for high-caliber students, and why starting just 10% outside your comfort zone is the secret to walking your way to your goal. So if you're building from scratch or even you're a seasoned pro, it’s time to stop projecting insecurities onto your offers. Get your reps in, own your value, and start treating your products with the same respect and confidence you’d show your own kids! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called The Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. If you want to grow your business, grow your list! Want to know how to use content to turn a complete stranger into the warmest, highest quality lead ready to buy your stuff? You won’t just learn it, but you’ll learn how to do it. You’ll actually get your first 100 leads. It’s a bold claim but simple when you follow the step-by-step process. It’s worked for my students: add examples, and now it’s your turn. And until this Friday, May 8th, you can save maximum amount of dollars and get the complete training and 21-day challenge for just $21. Click the link below to learn more about The 21-Day Challenge to Your First 100 Leads now! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: Why pricing isn't a logical or linear decision and how to navigate the messy psychology of how humanoid creatures actually buy Why starting cheaper than your goal price is the ultimate strategic move to build your sales reps and gain proof of concept How the medium of your offer dictates where you sit on the pricing spectrum Why the “math has to math” and how to choose a price point that actually supports your revenue goals based on your current list size A look at how your price point determines your daily effort, from automated low-ticket funnels to high-touch fulfillment Why your price is a filter that communicates exactly who the offer is for and the specific level of commitment you expect from your students The exact phrasing to use with current clients to help you identify the real-world dollar value of your transformation How to "walk yourself" to your goal price with incremental hikes that build your confidence and create genuine urgency for your audience For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41132695

Episode 820: #BizTipFriday Edition: The 10 Agreements That My Future Self Would Force Me to Sign Before I Ever Started a Business 05/01/2026

Episode 820: #BizTipFriday Edition: The 10 Agreements That My Future Self Would Force Me to Sign Before I Ever Started a Business If I could send a message back in a time machine to my younger self starting out in business, I wouldn't waste time talking about what to do differently. Instead, I’d hand over a list of the non-negotiable agreements that transform a soul-sucking grind into an extraordinary life! In this #BizTipFriday edition of the podcast, I get real about the "10 Commandments" for entrepreneurs that ensure you stay 10 out of 10 happy, no matter what phase your business is in. In this episode, you’ll learn why I view having fun as a daily discipline and how I’ve managed to stay in this game for 19 years without burning out. We’re diving deep into the art of detachment, the danger of the "Midas Touch" trap, and how to stop giving your power away to the critics sitting in the stands, plus much more. It’s time to decouple your self-worth from your bank account and start choosing correctly from day one. Let’s look at the hard truths your future self wants you to know so you can build a business that serves your life, and not the other way around! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called The Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat! Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to grab your spot. I’m kicking off our 21-Days to 100 Leads Challenge focused on one simple premise: if you give me a little bit of your time every day, I’ll tell you exactly what to do to get your first or next 100 leads! We’ve had students go from zero to thousands of leads using this exact paint-by-numbers approach. Head over to to get all the deets and join us for only $21! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones. In this episode you’ll hear: The 10 non-negotiable agreements I would send back in a time machine to my younger self to ensure I built a life I actually wanted to live Why I view having fun as a mandatory daily discipline and the reason I’ve been able to stay in this game for 19 years without burning out The danger of "white-knuckling" your way through the startup phase and the way I learned to move everything off my plate in order to find true freedom How I transmute every stumble into a roadmap for my students and the specific mindset shift I use to make failure virtually impossible The catalyst for massive growth and how I balance big, crazy goals with a level of detachment that allows the universe to take the lead How I embody authority energy and demonstrate expertise without falling into the ego traps that I've seen topple so many influencers The "Midas Touch" trap I experienced and why I had to decouple my self-worth from my bank account How and why I stopped giving my power away to the critics in the stands years ago For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41078990

Episode 819: Wednesday Weekly Win 6-Figure Success Series: How Eliza Turned Her 1:1 Therapy Practice Into a Thriving 6-Figure Digital Business Through Mastering Her Messaging and Knowing Her Numbers Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. Today’s guest is Eliza, a clinical therapist who broke the cycle of physically demanding 1:1 sessions to build a thriving 6-figure digital business. After moving past the trap of over-teaching, she mastered her messaging and simplified her business foundations to allow for true scalability. In this episode, Eliza reveals how she transitioned from a traditional clinical practice to a high-impact digital enterprise and how she now uses a "data over drama" mindset to lead her launches, all while letting the numbers dictate her next strategic move! This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. James’s biggest free training of the year is right around the corner… The Business Breakthrough Experience. And in the weeks leading up to it, we’re creating even more opportunities for you to get the coaching, clarity, and momentum your business truly deserves. Starting this June, we’re hosting a special series of live panels featuring incredible Digital CEOs—like Eliza—who are in it, doing it, and ready to share what’s actually working right now. These aren’t just sit-back-and-watch sessions… You’ll be able to join us live on Zoom, ask your questions, and get real-time coaching from experts who have been exactly where you are. And the best way to make sure you don’t miss a single one? Join the Business By Design Priority Waitlist. When you’re on the waitlist, you’ll be the first to know about every panel, every opportunity to get coached, and every new Wednesday Weekly Win episode—so you can stay inspired, take action, and keep moving forward. 👉 Join the waitlist here: And be sure to tune in every Wednesday for another Digital CEO success story. Because who knows… By this time next year, we might just be sharing your story next. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! I’m kicking off our 21-Days to 100 Leads Challenge focused on one simple premise: if you give me a little bit of your time every day, I’ll tell you exactly what to do to get your first or next 100 leads! We’ve had students go from zero to thousands of leads using this exact paint-by-numbers approach. Head over to to get all the deets and join us for only $21! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @elizakingford. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: How one of the biggest shifts for Eliza was learning to stop internalizing business setbacks and to view her business as a machine Why contrast creates clarity and the reasons that you don't need a personal transformation before you take action The way that Eliza followed the structured rules of messaging first, and then “broke the rules” to gain freedom and find her unique brand voice and authentic style Why resisting the urge to create multiple products allowed her to create a sustainable foundation for her business, and scale without burnout The story of how Eliza chose “data over drama” after launches didn’t go the way that she planned them to How her structured business provides her flexibility that she didn’t have before to do things that refills her tank the impact this now has on her clients The importance of realistic expectations and what the launch rule Eliza now lives by is all about How she has come to learn that repetition is a growth strategy and why every coach needs a coach For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41053115

Episode 818: Audience Building: Best Lead Getting Strategies 2026 04/27/2026

Episode 818: Audience Building: Best Lead Getting Strategies 2026 I’m doing something a little different this week and breaking down the visual roadmap for your entire content strategy, or my “Content Flywheel.” Today, I will show you exactly how to approach your digital business this year, and beyond! I reveal the two primary ways to grow your list and the inevitable trade-off between time and money, why your offer must be the singular nucleus of everything you create, and so much more. If you are just starting out and building from scratch, this is what you’ve been waiting to hear. If you are a seasoned pro ready to finally delegate the busy work so you can focus on the big picture, this episode gives you the exact plan to turn random viewers into qualified leads who actually want to buy your stuff. I’m kicking off our 21-Days to 100 Leads Challenge focused on one simple premise: if you give me a little bit of your time every day, I’ll tell you exactly what to do to get your first or next 100 leads! We’ve had students go from zero to thousands of leads using this exact paint-by-numbers approach. Head over to to get all the deets and join us for only $21!. Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: Why you need to move past random posting and start using my specific pillar strategy Organic vs. Paid Ads: I’m settling the debate on which lever you should pull first The main reasons that I’m doubling down on long-form content in 2026 and how to leverage context to turn distracted scrollers into dedicated students A look at the simple lead generation tweak I used to generate over 70,000 leads and how you can replicate it with your very next podcast episode My 3-part newsletter formula that nurtures your audience every single week without adding hours of extra work to your plate How a non-negotiable live launch every 12 weeks can be the engine that drives both your list growth and your bank account balance What you can do now to turn your content creation into a cyclical flywheel so you can finally get your time back and move from "doer" to "visionary” For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/41023985

Episode 817: #BizTipFriday Edition: Breaking Down The Beta Offer (Your First Online Offer: Where to Start) 04/24/2026

Episode 817: #BizTipFriday Edition: Breaking Down The Beta Offer (Your First Online Offer: Where to Start) How long have you been "thinking" about that new offer, and how many months have you spent perfecting a product that hasn’t made a single dime yet? In this #BizTipFriday Edition of the podcast, I’m breaking down the “Monetize Before You Make It” process that will help you determine if you have an actual business and a scalable offer, or if it's just a really expensive hobby. In this episode, you’ll learn about the exact 3-phase framework we use to validate, sell, and get paid for an offer before you even build it. Stop flipping niches like Pokémon cards and start building the most coveted asset in your business! It’s time to move past the stories and excuses and let the market give you the truth! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat! Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: Why your email list is so much more than just a collection of names and how it serves as the ultimate foundation for authority and growth The road to your first 100 leads and the reason most people argue for their limitations instead of following a simple lead-gen roadmap How begin focusing on one specific promise for one specific person that solves one specific problem The benefits of using targeted content to build a hungry audience and the mechanical process of moving them onto a dedicated waitlist Which specific skills are needed to move people from "curious" to "excited" The simple 48-hour sequence that removes the guesswork and tells you exactly if your idea is ready to scale What to do if your Beta doesn’t fill and how to determine if people don't want the result or if you just packaged it the wrong way The “Beta Max Strategy” and a first look at the newest process for refilling your waitlist and creating a repeatable system for new waves of students For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40991600

Episode 816: Wednesday Weekly Win Beta Breakthrough Series: How a Pet Photographer Ina Went From One-to-One Clients to a Sold Out Beta Offer Setting Her Own Hours and Serving Her Niche Community Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. Today’s guest is Ina, a pet photographer who broke the cycle of physically demanding individual sessions to build a scalable digital empire. After moving past "imposter syndrome", she used a strategic beta launch to generate over $20,000 in revenue in just 6 months. In this episode, Ina reveals how she transitioned from a single workshop to a high-value mastermind and how she now uses launch data to refine her messaging and serve an international community, all while setting her own hours! This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs tomorrow, on Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit to register for the panel and to see the full upcoming schedule! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat! Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore, @inajphotography and @inaj.thepetphotoceo. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: How a local pet photographer from Australia successfully expanded into the global digital education space Ina’s story of filling an 8-person beta in just three hours by building a strategic waitlist Why trusting the “Monetize Before You Make it” process beat chasing a perfect schedule for her The way she transitioned from a single intensive workshop to a high-value three-part series for better results How using webinars and strategic ad spend resulted in Ina generating over $7,400 in revenue in one launch What she did in terms of pricing and support that led to the creation of a mastermind offer The realization Ina had that you only need to be a few steps ahead to teach others and how this allowed her to overcome imposter syndrome Why she says a lack of sales is simply a signal to adjust your messaging and positioning How the fear of selling is actually a fear of being judged and what you can do to outgrow it, one “yes” at a time For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40915885

Episode 815: Wednesday Weekly Win Beta Breakthrough Series: How Fashionista Gillian Transforms Her Fashion Styling Business From a Sold Out Beta Offer Into a Scalable Signature Program and a Membership with Momentum Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. Today’s guest is Gillian Jakob Kieser, a style coach and former corporate marketer who finally broke the cycle of over-planning to launch her digital business. After the initial nerves of selling a course before building it, her first beta validated a membership model that converted at 50%! In this episode, Gillian reveals how she refined her messaging to focus on identity work and how she now manages repeat launches - without the stress of starting from scratch! This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs tomorrow, on Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit to register for the panel and to see the full upcoming schedule! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat! Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @gillianjakobkieser. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: A look at Gillian’s transition into the digital space after a long corporate marketing career Why she forced herself to sell her course before she had even built it and the “sweaty” reality of a first beta launch How she validated her offer with 8 initial students to prove her frameworks could work effectively in a group setting The way Gillian used her beta momentum to launch a sustainable continuity model What she did to trade "retail therapy" for deep identity work and how sharpening that specific message helped her stand out in a crowded market The specific steps Gillian took to design a business that prioritizes family time and take her summers off with her daughter How she is reaping the rewards of early launch assets and why her second and third launches have been exponentially easier to execute The role BBD has played for Gillian in replacing years of trial and error with a proven map to real results For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40915760

Episode 814: 11 Things You Can Do To Simplify Your Business: How To Build a Business That Runs Without You 04/21/2026

Episode 814: 11 Things You Can Do To Simplify Your Business: How To Build a Business That Runs Without You How much complexity are you tolerating in your business right now? There is a natural countercurrent in this industry that wants to drag you toward complexity: more platforms, more offers, and more AI tools that promise results but usually just deliver exhaustion. It doesn’t have to be this way, and today, I share how the degree that you have simplicity in your business is the rate at which you can grow. In this episode, I’m breaking down 11 things you can do, or rather, 11 things you should probably say NO to, in order to simplify your business and build a machine that actually runs without you! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat! Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs this Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit to register for the panel and to see the full upcoming schedule! Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: The reason why trying to be everywhere prevents you from ever reaching true authority How to move from a technician to an owner and the TADA framework you can use to filter your weekly tasks Why sacrificing complex features for user-friendly simplicity is a requirement for anyone making under $250k A warning on how to distinguish between needle-moving AI workflows and the busywork that is just making you feel productive The strategy for scaling a million-dollar brand with a “micro-team” of just one or two high-level virtual assistants How to use simple documentation to ensure your business isn't dependent on your constant physical presence Why every additional offer creates a massive trail of administrative complexity and the reason that selling one thing more often is the fastest path to profitability What happens when you strip away the expert speak and implement simple, specific language that solves one problem for one person The hidden ROI of repeating the same successful campaigns and how we use a “dusting” strategy to improve our existing assets Why complexity is often just a band-aid for a weak offer and how to ensure your product stands on its own merits before adding any high-level bells and whistles For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40955000

Episode 813: Wednesday Weekly Win Beta Breakthrough Series: How Working Mom Agustina Filled Her Beta Then Created a Lifestyle That Lets Her Work From Home While Her Son Surfs Every Day 04/15/2026

Episode 813: Wednesday Weekly Win Beta Breakthrough Series: How Working Mom Agustina Filled Her Beta Then Created a Lifestyle That Lets Her Work From Home While Her Son Surfs Every Day Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. Today you’ll meet Agustina, an Argentinian therapist who was feeling drained by the one-on-one hustle until she decided to stop "running in a wheel" and started thinking like a CEO. By shifting from a quiet evergreen model to a strategic beta launch, she didn't just double her revenue, she funded a move to Sri Lanka and is now building a home on land bought entirely by her digital business! This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs on Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit to register for the panel and to see the full upcoming schedule! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat! Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @agustina_macias. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: The beginning of Agustina’s digital journey and what happened when she decided to move away from focusing on one-on-one therapy sessions How she experienced the reality of trying to sell all the time and why she decided to close her doors to reset What Agustina did to validate her offer before it was even built and the amazing results she achieved using this strategy The role that her new podcast and student testimonials played in fueling a 120-person launch at the $1,000 price point The way she then put the ascension model in action by building a mastermind to support her students further Some of the biggest ways that Agustina’s life has changed since switching from evergreen offers Why shifting her perspective on "no's" allowed her to support her audience through their own limiting beliefs For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40828280

Episode 812: What's Working Best from Q1 in 2026 PART 2 04/13/2026

Episode 812: What's Working Best from Q1 in 2026 PART 2 If you’re still trying to build a business by gatekeeping information and hiding behind "how-to” videos, I hate to break it to you but you’re already behind! As we talked about in , here in 2026, people don't want more content, they want their problems removed. In Part Two of this series, we get into the art and science of the irresistible offer and Jenni shares the exact "Monetize Before You Make It" strategy she used to bring in 526 members in just four days…without even having a sales page! I also reveal how I’m strategically using AI, we give a sneak peek of our brand-new Betamax strategy for selling out programs, plus a whole lot more. Want to see what’s actually working in the trenches right now? Look no further because here it is, and don’t forget to go back and listen to before jumping into this one! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat. Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs on Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit to register for the panel and to see the full upcoming schedule. Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: What to keep in mind in order to transcend how-to content and the reasons that courses that offer only lots of video modules are becoming obsolete How sustainable million-dollar brands are built on unique, intellectual property and signature processes rather than generalized information Tips for building a program that people can't resist, using Jenni’s recent successful beta launch as an example The way to adopt the mindset of an A-Leader to guide AI tools, not rely on them exclusively A warning on why relying on AI to bridge a learning gap can lead to confident incompetence and how to maintain discernment in your business Where AI-generated images can work well and where they can damage trust and brand perception I break down my own Profitability Playbook workflow, using AI to reformat long-form content into high-converting PDFs in minutes For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40773475

Episode 811: #BizTipFriday Edition: 5 Things You Can Only Learn With a Great Coach 04/10/2026

Episode 811: #BizTipFriday Edition: 5 Things You Can Only Learn With a Great Coach It’s time for another installment of #BizTipFriday, and if you feel like your business has hit a ceiling, I have some news for you that might be a little tough to hear: Your business is a direct reflection of you. It physically cannot grow beyond your own mental limitations, your fears, or the boundaries of your comfort zone, and this is something that needs to be talked about. Today, I break down the 5 most crucial things that only a real coach can provide. We’re moving past the "to-do lists" and the "Magic 8-Ball" style of advice to look at what actually causes a breakthrough! Looking to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! It’s time to stop thinking like a marketer and start operating like a true business owner! We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat! Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs on Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit to register for the panel and to see the full upcoming schedule! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: The real reasons that your business cannot physically cannot grow beyond your own mental limitations and fears How lived experience and a replicable recipe for success are the non-negotiables of a great coach What’s happening with controlled folly and detachment, or what I see as the paradox of coaching Why a great coach is more than just an expensive Magic 8-Ball or a “glorified Google”, and what they do instead to help you get to the root of the problem How creating separate containers for the different business levels I serve ensures everyone is in the right room to grow What I do regularly to train my students and my team to think strategically so they do not become dependent on me 100% for answers For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40756520

Episode 810: Wednesday Weekly Win Beta Breakthrough Series: How Dance Instructor Adia Sold Out Her First Beta and Built a Thriving Digital Dance Community 04/08/2026

Episode 810: Wednesday Weekly Win Beta Breakthrough Series: How Dance Instructor Adia Sold Out Her First Beta and Built a Thriving Digital Dance Community Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. Today you’ll meet Adia of Adia Dance, a Texas-born instructor who, after searching for resources that didn't exist, transitioned from teaching at local bars to launching a global instructor training program! This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. Ready to take your offer from idea to breakthrough? Join Jenni and a panel of successful Digital CEOs for our first Live Breakthrough Panel: Beta Breakthroughs on Thursday, April 23rd, 2026 at 7 p.m. PT. This is your exclusive opportunity to ask your questions and get direct coaching from entrepreneurs who have already moved past the "stuck" phase and validated their offers. Visit to register for the panel and to see the full upcoming schedule! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat! Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @adiadance. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: How Adia proved that in-person skills like country swing can thrive as a digital offer The “Power of the Beta” and the way that she pushed through the perfection trap to just get started with Module 1 of her course What you can do to use real-time student feedback to evolve your content while getting paid to create it How an "accidental" email and a post-launch survey turned a missed goal into a $20K win Adia’s top three takeaways from Business By Design and her evolution to become a true Digital CEO Creative strategies for diversifying your visibility and finding your ideal clients in unexpected places For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40746910

Episode 809: What's Working Best from Q1 in 2026 PART 1 04/06/2026

Episode 809: What's Working Best from Q1 in 2026 PART 1 Feeling like the marketplace is a bit "off" lately? We’re living through a massive shift where fast and easy has become a commodity, and listen up because people are over it! Today, we do a deep dive and look back at the quarter just finished, and share with you what's working best right now in online business to help you cut through the incredible amount of noise that exists in the marketplace. This is just Part One though! Join us next Monday for Part Two, as we look at the biggest opportunity to enhance and improve your offers to make them more irresistible in 2026, how we can all improve the delivery of our programs as Digital CEOs, and we reveal the ways you should be using AI, plus a whole lot more! Ready to stop thinking like a marketer and start operating like a true business owner? We’re kicking off a powerful, brand-new experience on June 11th called the Business Breakthrough Experience. This is specifically designed to help you audit your strategy, find your unique human edge, and cause that next quantum leap in your results. Head over to right now to get on the priority list and save your seat! Want to go even deeper? Come hang out with me this Wednesday for a free Breakthrough Coaching session! I’ll be sharing the exact exercises and audits you can use to coach yourself, and I’ll even be bringing people on live to work through their biggest bottlenecks in real time. It’s totally free to join, just head over to to check the session times and register to save your spot! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: Why the rise of AI is actually creating a massive surge in demand for high-quality, human-centric marketing A recent study that shows consumer enthusiasm for AI-generated content has plummeted massively How to create a unique, non-replicable brand that separates you from the commodity competition, using an example with a banana The big reasons that intentional platforms like Podcasts and YouTube are winning over "distractionary" short-form social media content Why the hardest projects, like my current Star Wars room build, are the ones that provide the most fulfillment and growth How I would take one dedicated podcast listener over 10,000 "doom scroll" views any day A reminder that webinars and launches aren't dead, but there is something that needs to shift My thoughts on surviving the gauntlet and what every entrepreneur must face to build a solid foundation, instead of relying on just luck A special preview of what we have coming next week on the show and something special we’re bringing to you June 11th, 2026 to help lead you to the next quantum leap in your business For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40746480

Episode 808: How To Be Good with Money & Program Your Body for Abundance with Kate Northrup 04/03/2026

Episode 808: How To Be Good with Money & Program Your Body for Abundance with Kate Northrup As entrepreneurs, money impacts every aspect of our businesses, from pricing, team expenses, taxes, and more. But true success goes beyond just having money; it's about fostering a healthy and abundant relationship with it. So today, we’re bringing you back a classic and re-airing a conversation I had with Kate in April 2025 on how to get good with money, because what she has to say about these topics just can’t be ignored! Looking to makeover your relationship with Money this Spring? Join Kate for her FREE 3-Part Live training this April! Upgrade your money patterns, unlock rock-solid systems that work for you, and create the kind of financial support that lets income feel steady, spacious, and sustainable - without working harder. Kate Northrup's Good With Money Workshop Free Workshop Day 1: April 9th Free Workshop Day 2: April 14th Free Workshop Day 3: April 16th This Is For YOU If You're Ready To: Expand without increasing pressure. Build financial infrastructure that actually supports their ambition. Make bigger decisions without second-guessing themselves. Turn income into something that feels steady, not fragile. Feel supported by their money — instead of carrying it alone. Register to join Kate Live April 9th - 16th at Get on the Stellar Coach Priority List! To be the first to know when the next spots open and get access to the powerful coaching tools designed to help you create deeper breakthroughs and transformational results, go to ! Want my Business Profitability Playbook? Come follow me on and DM me PROFIT and I’ll send it over! And don’t forget, if you want to be the first to know when Jenni reopens the doors to her monthly meditation membership, ? If you’re craving more intuition, mindfulness, and intentional space in your life, join the waitlist here. You’ll be the first to hear what’s coming next - go to . ✨ If you haven’t yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at . Hey there, Digital CEO! If you’re loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I’ve got something for you. Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you’ll be the first to know when we open enrollment again (and trust me, you do not want to miss it!). Head to and join the waitlist today! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @katenorthrup. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: That everyone has money issues and the deep-seated feelings it often brings up in us Kate’s personal realization that led to recognizing her unhealthy patterns related to money How behaviors with money are not always logical and often stem from a person's nervous system A reminder to separate your self-worth from external validation and the role that feeling safe plays in this conversation about money How most of us were not taught how to fully process emotions in the moment, leading to accumulated stress that negatively impacts our financial behavior and decision-making Why it’s important to challenge the common belief that more money equates to more happiness Whether or not it is possible to reach our full earning potential without healing our money trauma An invitation to learn more from Kate and join her at live workshop (April 2026) For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40701725

Episode 807: Transforming Your Relationship with Money with Kate Northrup 03/30/2026

Episode 807: Transforming Your Relationship with Money with Kate Northrup One of the most common dilemmas facing entrepreneurs today is the "more money, more problems" trap. If you’re tired of living launch-to-launch and want to start building the infrastructure that allows your wealth to grow without you working harder, then this episode is for you. My dear friend and money mindset expert Kate Northrup is back on the podcast today to reveal how you can transform your relationship with money, and I’m excited to share this one because there’s no one that does this type of work better than her! Looking to makeover your relationship with Money this Spring? Join Kate for her FREE 3-Part Live training this April! Upgrade your money patterns, unlock rock-solid systems that work for you, and create the kind of financial support that lets income feel steady, spacious, and sustainable - without working harder. Kate Northrup's Good With Money Workshop Free Workshop Day 1: April 9th Free Workshop Day 2: April 14th Free Workshop Day 3: April 16th This Is For YOU If You're Ready To: Expand without increasing pressure. Build financial infrastructure that actually supports their ambition. Make bigger decisions without second-guessing themselves. Turn income into something that feels steady, not fragile. Feel supported by their money — instead of carrying it alone. Register to join Kate Live April 9th - 16th at Get on the Stellar Coach Priority List! To be the first to know when the next spots open and get access to the powerful coaching tools designed to help you create deeper breakthroughs and transformational results, go to ! Want my Business Profitability Playbook? Come follow me on and DM me PROFIT and I’ll send it over! And don’t forget, if you want to be the first to know when Jenni reopens the doors to her monthly meditation membership, ? If you’re craving more intuition, mindfulness, and intentional space in your life, join the waitlist here. You’ll be the first to hear what’s coming next - go to . ✨ If you haven’t yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at . Hey there, Digital CEO! If you’re loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I’ve got something for you. Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you’ll be the first to know when we open enrollment again (and trust me, you do not want to miss it!). Head to and join the waitlist today! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @katenorthrup. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: What’s really happening when you get a hollow feeling after hitting a massive financial goal, only to realize that money alone is not a cure for internal lack The two pillars of true wealth and how your financial results are built on them Money as a "fertilizer” and why it really only grows what is already there The reasons that throwing money at expensive agencies is often an entrepreneurial cop-out Insights to understand the feminine flow of money and the requirement of masculine systems to be directed into something powerful Why money is naturally magnetized toward joy and aliveness, and how performance pressure actually acts as a repellant to the very abundance you’re chasing We discuss the shift from "wanting what you don't have" to the high-frequency state of "wanting what you already have” A candid look at how even high-earning entrepreneurs can live paycheck to paycheck on a million dollars if their money engineering isn't elegant and automated Kate and I get real about the “gross” side of high-ticket offers that sell certain wealth codes or frequency without providing actual strategy or receipts Why spending money on things that satisfy lifelong dreams or provide personal joy is the ultimate use of abundance and some examples of our own past purchases For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40651190

Episode 806: How to Become a Stellar Coach (So You Can Get More Results For Your Clients) - Part Three 03/23/2026

Episode 806: How to Become a Stellar Coach (So You Can Get More Results For Your Clients) - Part Three I’ve always said great musicians don’t just play notes; they hear the music differently than the rest of us. They have "ear training." In this final installment of our coaching series, Jenni and I show you how to develop that same level of acuity for your coaching conversations. If you want to move past being a content creator and start becoming a master of results, you have to stop looking at what your clients are doing and start listening to the beliefs they are holding. I’m walking you through my exact plan of attack for dismantling the invisible architecture of a client’s limitations. We’re breaking down the A-B-C Framework, showing you how to cut the tape that holds those disempowering thoughts together, and a whole lot more. You’ll hear how I’m living proof that your current "OS" isn't a life sentence; it’s just a set of beliefs that haven't been challenged yet. So, this episode is about more than just coaching tactics; it's about walking yourself, and your clients, back to the Truth! Get on the Stellar Coach Priority List! To be the first to know when the next spots open and get access to the powerful coaching tools designed to help you create deeper breakthroughs and transformational results, go to ! Want my Business Profitability Playbook? Come follow me on and DM me PROFIT and I’ll send it over! And don’t forget, if you want to be the first to know when Jenni reopens the doors to her monthly meditation membership, ? If you’re craving more intuition, mindfulness, and intentional space in your life, join the waitlist here. You’ll be the first to hear what’s coming next - go to . ✨ If you haven’t yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at . Hey there, Digital CEO! If you’re loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I’ve got something for you. Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you’ll be the first to know when we open enrollment again (and trust me, you do not want to miss it!). Head to and join the waitlist today! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: Why every belief contains a perceived truth and how I use the A-B-C Framework to map out a client's mental traps How to use "Linguistic Parables" and quotations to slip a breakthrough past your client’s "Guardian of the Mind" My simple, three-step formula for building a "Metaphor Dictionary" so you're never left searching for the right analogy in the heat of a session The way that I use one powerful sentence to dismantle the belief that "more sales" will solve a "profitability problem" A 30-step linguistic drill I designed to help you become faster, sharper, and more automatic when challenging a client's logic Why I believe great coaching isn’t about making a client "wrong," but about removing the layers of separation from their higher self A vulnerable look at the version of me that thought coding my own pages was the only way to be "successful," and the journal entries that prove anyone can shift their OS Why direct confrontation triggers the ego and how to use agreement to move a client toward a new perspective For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40535040

Episode 805: How to Become a Stellar Coach (So You Can Get More Results For Your Clients) - Part Two 03/16/2026

Episode 805: How to Become a Stellar Coach (So You Can Get More Results For Your Clients) - Part Two If you are in the business of digital products, education, or coaching, you aren't just a content creator - you are in the business of solving problems and producing results. But I’ve learned that results rarely come from transferring more information; they come from the quality of the questions you ask. As we continue our special series on coaching, Jenni and I share the art of powerful questioning. We explore why most coaches stay stuck in "why" traps that lead to circular thinking, and how you can use the right questions, at the right time, to bypass a client’s ego and spark real breakthroughs. From chunking down multi-layered problems to using the Sherlock Holmes method to detect hidden constraints, we’re giving you the exact language to transform your coaching sessions into high-impact, elegant masterclasses in this one! Get on the Stellar Coach Priority List! To be the first to know when the next spots open and get access to the powerful coaching tools designed to help you create deeper breakthroughs and transformational results, go to ! Want my Business Profitability Playbook? Come follow me on and DM me PROFIT and I’ll send it over! And don’t forget, if you want to be the first to know when Jenni reopens the doors to her monthly meditation membership, ? If you’re craving more intuition, mindfulness, and intentional space in your life, join the waitlist here. You’ll be the first to hear what’s coming next - go to . ✨ If you haven’t yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at . Hey there, Digital CEO! If you’re loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I’ve got something for you. Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you’ll be the first to know when we open enrollment again (and trust me, you do not want to miss it!). Head to and join the waitlist today! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: The strategy you can use for bypassing your client’s “guardian of the mind” and getting to the root of their challenges faster The reasons that questions starting with “Why” usually lead to self-sabotage and circular thinking, and the specific “What” questions I use instead The winning formula for opening a coaching session when a client presents five problems as if they are one Why you should never just pick one when a client lists multiple problems, and how to use recreation to establish immediate rapport The importance of using a passionately curious tonality when investigating your client’s language, and how to act like Sherlock Holmes to find the real hurdle What we mean when we say that great coaching isn’t about the duration of the call, but the precision of the intervention For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40445530

Episode 804: How to Become a Stellar Coach (So You Can Get More Results For Your Clients) - Part One 03/10/2026

Episode 804: How to Become a Stellar Coach (So You Can Get More Results For Your Clients) - Part One One of the most common dilemmas facing coaches today is the struggle between being a "teacher" of information and a true "partner" in transformation. Much like the difference between knowing a concept and embodying it, these two roles are deeply interconnected, feeding into one another to create a powerful client experience, and Jenni and I are breaking it all down for you in this one. Today we look at why the age of information is officially over, how to transition from simply gatekeeping content to producing real results, and the foundational distinctions that separate an average coach from an extraordinary one. Whether you are a brand-new coach building your first program, a seasoned mentor looking to sharpen your leadership energy, or a leader trying to understand why your clients aren't getting the results they deserve, this episode is just the foundation. Over the next few installments, we’ll be diving into our favorite coaching questions, the art of intuitive guidance, and much more…so make sure you're subscribed to catch the entire series! Get on the Stellar Coach Priority List! To be the first to know when the next spots open and get access to the powerful coaching tools designed to help you create deeper breakthroughs and transformational results, go to ! Want my Business Profitability Playbook? Come follow me on and DM me PROFIT and I’ll send it over! And don’t forget, if you want to be the first to know when Jenni reopens the doors to her monthly meditation membership, ? If you’re craving more intuition, mindfulness, and intentional space in your life, join the waitlist here. You’ll be the first to hear what’s coming next - go to . ✨ If you haven’t yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at . Hey there, Digital CEO! If you’re loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I’ve got something for you. Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you’ll be the first to know when we open enrollment again (and trust me, you do not want to miss it!). Head to and join the waitlist today! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: The transformation shift that has happened and how content has become a commodity Why giving your clients more content won't solve their problems, and the strategic reason you must position yourself in the results and transformation business The reasons that giving unsolicited advice is a fast way to destroy rapport with your coaching clients Tips for “mastering the mirror” and using active listening to see a client’s highest potential Why you absolutely must check your own insecurities and judgments at the door before every call, or risk losing your efficacy as a coach How to stop viewing a client's "I don't know" as resistance and start using it as an invitation to uncover their biggest blind spots The ways in which questions create possibility while answers collapse it, and the importance of helping your clients get comfortable living in the "unknown” Why you should never rob your clients of their own "aha" moments by spoon-feeding them answers, and what you can do to lead them to their own conclusions instead How to use neutral, observable feedback to prompt breakthroughs without triggering your client’s defensive ego For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40385485

Episode 803: The 3 Essential Money Skills (and 4 Monetary Models) That Will Make You a Millionaire 03/02/2026

Episode 803: The 3 Essential Money Skills (and 4 Monetary Models) That Will Make You a Millionaire One of the most common dilemmas facing entrepreneurs today is what comes first: making the money or mastering the mindset to keep it? Much like the age-old "chicken or the egg" riddle, these two pillars of business are deeply interconnected, feeding into one another to create a thriving ecosystem, and Jenni and I are breaking it all down for you in this one. Today we look at where you should start in terms of a self-audit, how the three essential skills of money help you identify exactly where you should be pouring your energy based on the current stage of your business, and so much more. Whether you are a brand-new creator building from scratch, a seasoned pro looking to scale without burnout, or a leader trying to determine why your high revenue isn't translating into profit, this episode will light the way for what to do next! Want my Business Profitability Playbook? Come follow me on and DM me PROFIT and I’ll send it over! And don’t forget, if you want to be the first to know when Jenni reopens the doors to her monthly meditation membership, ? If you’re craving more intuition, mindfulness, and intentional space in your life, join the waitlist here. You’ll be the first to hear what’s coming next - go to . ✨ If you haven’t yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at . Hey there, Digital CEO! If you’re loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I’ve got something for you. Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you’ll be the first to know when we open enrollment again (and trust me, you do not want to miss it!). Head to and join the waitlist today! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: Jenni’s inspiring story of launching her dream membership that was 15 years in the making Why I have zero interest in hearing you’re "bad at sales" if you aren’t willing to put in the 15-minute daily reps The profit margin to aim for early on in business, and the specific reason I tell people to avoid in-person hires until they hit $500k Why your business will never actually give you financial freedom, and the one thing you must do with your cashflow to actually get it My personal philosophy on why money left sitting in a business account is a liability that will always find a way to get spent A scary realization that if you have to talk to every lead for an hour to sell a digital course, your business isn't actually scalable How to use recurring and renewable revenue models to stop feeling like you’re only one bad launch away from your business going under Why "getting rich fast" is the literal death of financial freedom, and how to master the habits that actually build a portfolio What can help stop you from freaking out over every algorithm change that comes at us For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40264760

Episode 802: The Best-Kept Secrets to Creating Million-Dollar Messaging in Your Business 02/23/2026

Episode 802: The Best-Kept Secrets to Creating Million-Dollar Messaging in Your Business What if I told you that 95% of the results in your business come from just 5% of your activities? And what if I told you that for most entrepreneurs, that 5% is the one thing they are actually avoiding or trying to outsource to a robot? Today, I’m talking all about messaging. I just wrapped up my three-day Million Dollar Messaging workshop for our Next Level coaching clients, and the breakthroughs were so huge that I had to bring some of those "behind-closed-doors" strategies to the podcast. In this episode, I’m breaking down how messaging isn't just content, it’s a strategic sequence designed to connect what your audience wants to what you actually sell. I reveal the million-dollar sentence that changes everything, a “Trojan Horse” technique for planting new beliefs, and so much more. If you’ve been feeling like you’re digging a pool with a shovel, it’s time to put down the manual labor and start using the "earth mover" of your business. Let’s go! Want even more help with creating your million dollar messaging? My Conversion Cards, featuring the 54 most powerful language patterns and communication tools (all in one deck!) can be yours now for only $47 plus shipping at . As well, you can grab our brand-new Hooks, Headlines & Subject Lines for only an extra $37 while you are there! If you haven’t yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at . Hey there, Digital CEO! If you’re loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I’ve got something for you. Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you’ll be the first to know when we open enrollment again (and trust me, you do not want to miss it!). Head to and join the waitlist today! Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jenniwedmore. We’d love to hear what resonated with you the most from this episode and especially what you want covered in future ones! In this episode you’ll hear: How to craft the core premise that makes your offer a "must-have" rather than a "nice-to-have” Why outsourcing your soul away to AI is a trap, and what it actually takes to build authority that lasts years The Curse of Coaching and the specific reason why focusing on the root cause of a problem is killing your sales How to bypass the conscious mind to shift your prospect’s perspective - without them even realizing it My favorite linguistic tool for meeting your audience exactly where they are so they’re ready to follow you where you want to take them For full show notes and links, visit: /episode/index/show/mindyourbusiness/id/40140785

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