My Lifestyle Academy Podcast

John and Nadya Melton are two of the most distinguished Home Business Experts and Top 100 Income Earners in the Network Marketing Industry. After spending 10 years building their business using offline methods and sacrificing family time, they turned to online marketing. This led them to explore and develop various online marketing strategies until they found the formula that worked for them and their team. Over the past 3 years, their organization has brought in over $100 million in sales and over 300,000 new customers. All without home parties, meeting presentations and three-way calls! Every week, John and Nadya teach the best network marketing tips and strategies, talk to top industry leaders and share real-world advice. Join them and learn everything you need to know about building a profitable home business around your life.

The New Rules of Social Selling: What’s Actually Working Right Now (feat. Coach Fryer) 05/12/2026

The New Rules of Social Selling: What’s Actually Working Right Now (feat. Coach Fryer) Are you still trying to figure out what’s actually moving the needle in social selling right now? In this video, we’re diving deep into the latest strategies and trends with the one and only Coach Fryer to show you exactly what’s working today! The world of online marketing is constantly evolving, and if you aren’t staying ahead of the curve, you’re getting left behind. We’re breaking down the modern approach to social media, how to attract high-quality leads without being "spammy," and why your personal brand is your most valuable asset in 2026. Whether you are just getting started or you're ready to scale your empire, these insights will help you work smarter, not harder. Here is a look at what we cover: The current state of social selling and what has shifted. Proven strategies to increase your reach and engagement. How to build a brand that people actually want to follow. The mindset shifts required to treat your business like a real business, not a hobby. If you loved this video, subscribe to our channel, feel free to leave us a comment below and share with your teammates! Ready to take your home business, online marketing, and personal brand to the next level? Join us inside our private mastermind here 00:00 – Why Authenticity is Your Greatest Sales Tool 01:24 – The “What’s Old is New” Strategy 02:09 – Social Media Correction: Why Basics Win 03:54 – Why Instagram Automation is Failing Influencers 05:08 – How Human Connection Boosts Conversions 06:46 – Intro to the 5-Step Conversation Loop 07:16 – Step 1: The Name, Gratitude, Question Formula 07:37 – Step 2 & 3: Diagnosing and Amplifying Pain 08:19 – Step 4 & 5: Positioning and Closing with Commitment 11:15 – Scaling Your Business with Better Communication #JohnMelton #MyLifestyleAcademy #SocialSelling #CoachFryer #NetworkMarketing #OnlineMarketing #HomeBusiness #PersonalBrand #SocialMediaStrategy #EntrepreneurLife #BusinessGrowth #AttractionMarketing /episode/index/show/mylifestyleacademy/id/41261590