On The Lime

On The Lime is a podcast about marketing, media, and success in the digital age. Get info guaranteed to step up your marketing game as co-hosts Will and Kayla talk to media personalities, marketing professionals, and business owners each Tuesday.

Ep 86 | Fast-Paced Marketing | Morgan Watson 06/07/2022

Ep 86 | Fast-Paced Marketing | Morgan Watson Will and Kayla talked with Morgan Watson, Marketing Coordinator at the NCM Motorsports Park, about reaching a niche audience, creating a fun experience for any guest, and translating marketing experience across industries. Learn more about today's guest at Find out more about Sublime Media Group at /episode/index/show/onthelime/id/23357858

Ep 85 | Refreshing A Legacy Brand | Dr. Tracey Young 05/10/2022

Ep 85 | Refreshing A Legacy Brand | Dr. Tracey Young Will and Kayla talk to Dr. Tracey Young, Director of Grants and Community Outreach for Warren County Public Schools, about her passion for helping children, the school system's role in our community, and the impact of their new logo design. Learn more about Sublime Media Group at /episode/index/show/onthelime/id/23069561

Ep 84 | A Blast From The Past | Nintendrew 04/26/2022

Ep 84 | A Blast From The Past | Nintendrew We're revisiting our very first episode with YouTube creator and retro game collector Nintendrew. YouTube's reach has grown significantly since we first aired this episode, so Andrew's advice on how to build a successful channel and resonate with an audience is more relevant than ever. /episode/index/show/onthelime/id/22915319

Ep 83 | Taking The First Step | Sabina Smailhodzic Lewis 04/12/2022

Ep 83 | Taking The First Step | Sabina Smailhodzic Lewis Kayla and Will talk with Sabina Smailhodzic Lewis, community leader and co-owner of Avant-Garde Wealth, about setting yourself up for financial success, starting a business during the pandemic, and how her worldview aids her in helping others identify their "vision of wealth." Learn more about today's guest at Find out more about Sublime Media Group at /episode/index/show/onthelime/id/22772948

EP 82 | More Than A Ballpark | Ashlee Wilson 03/29/2022

EP 82 | More Than A Ballpark | Ashlee Wilson Will & David talk with Ashlee Wilson, Director of Partnership & Marketing for the Bowling Green Hot Rods, about the role the ball park plays in the community, curating the fan experience, and planning events that create memories for a lifetime. Learn more about BG Hot Rods by visiting Find out more about Sublime Media Group at /episode/index/show/onthelime/id/22610555

Ep 81 | Focus On Today | John Higgins 03/15/2022

Ep 81 | Focus On Today | John Higgins Will and Kayla chat with John Higgins, President/CEO of Bluegrass Supply Chain, about growing his business from a software solution, how the supply chain impacts our day-to-day lives, and the future of logistics. For more info on our guest visit Find out more about Sublime Media Group at /episode/index/show/onthelime/id/22460573

Ep 80 | A "Blue"print For Success | Julie Denton-Price 03/01/2022

Ep 80 | A "Blue"print For Success | Julie Denton-Price Kayla and Will talk with Julie Denton-Price, head of Strategy & Business Development and Partner at BlueCotton. Julie gives insight on how influencer marketing, collegiate athlete licensing, and a nimble business model has helped BlueCotton find continued growth and success. Find out more about today's guest at Learn about Sublime Media Group at /episode/index/show/onthelime/id/22303073

Ep 79 | Getting Behind The Wheel | Sharon Brawner 02/15/2022

Ep 79 | Getting Behind The Wheel | Sharon Brawner Kayla and Will have a chat with Sharon Brawner, CEO of the National Corvette Museum. Sharon gives insight on marketing through emotional connections, how to find your passion in work, and what changes are on the horizon for the museum. /episode/index/show/onthelime/id/22130999

Ep 78 | Curating The Customer Experience | John Wholihan 02/01/2022

Ep 78 | Curating The Customer Experience | John Wholihan Will and Kayla are back as they sit down with John Wholihan, Director of Marketing for Mint Gaming Hall. John shares the philosophy behind the Mint's brand expression, how he approaches the customer experience, and how the business is growing in Southern Kentucky. /episode/index/show/onthelime/id/21982274

Ep 77 | The Hustle Never Ends | Eric Rogers 11/09/2021

Ep 77 | The Hustle Never Ends | Eric Rogers Will & David talk with screenwriter Eric Rogers about his career in TV, film, comics, and more. From his early days as a writer's assistant on Futurama, to being a writer/showrunner on multiple projects for Netflix, Amazon Prime, and more, Sean discusses navigating the creative process in team environments and shares many lessons he's learned along the way...including why you shouldn't leave a script on Tom Hanks windshield... /episode/index/show/onthelime/id/21093998

Ep 76 | Inspiring The Heroic Spirit | Brett Culp 10/19/2021

Ep 76 | Inspiring The Heroic Spirit | Brett Culp Will & Austin talk to Brett Culp, acclaimed filmmaker and social entrepreneur about his documentary process & how he got his start with keynote speaking. Brett’s first feature-length documentary, Legends of the Knight, successfully screened in theaters in 110 cities across the globe raising $100,000 for charity without a single dollar spent on marketing or advertising. /episode/index/show/onthelime/id/20859092

Ep 75 | Design With a Smile | Susan Hoechner 10/12/2021

Ep 75 | Design With a Smile | Susan Hoechner Kayla and Will talk to Susan Hoechner, owner of Barbara Stewart Interiors, about running the business with her mother, growing up in the business, and the design and business elements that have shaped her into a successful entrepreneur. /episode/index/show/onthelime/id/20782685

EP 74 | Corporate Partnerships & Promotions | Chris Freeman 10/05/2021

EP 74 | Corporate Partnerships & Promotions | Chris Freeman Will and Austin talk with Chris Freeman, general manager of Hilltopper Sports Properties, about building and growing corporate partnerships thru innovative and creative campaigns, in-game promotions, contests, media, and more. /episode/index/show/onthelime/id/20700395

Ep 73 | Thinking Ahead Of The Curve | Jimmy Blankenship 09/28/2021

Ep 73 | Thinking Ahead Of The Curve | Jimmy Blankenship Kayla and Will chat with Jimmy Blankenship, owner of Guarantee Pest Control and Blankenship & Sons Pest Control, about using social media to connect with clients, treating your employees like family, and the fun barn game that his brothers convinced him to play. /episode/index/show/onthelime/id/20620859

Ep 72 | Signature & Petition Sites | SMG Case Study 09/21/2021

Ep 72 | Signature & Petition Sites | SMG Case Study In this special case study episode, Kayla and Will talk with Austin Albany about success with petition websites. Sublime Media Group has used these custom websites, along with traditional and digital marketing campaigns, to give communities a chance to have their voices heard and sign petitions on a variety of impactful issues. /episode/index/show/onthelime/id/20539379

Ep 71 | Learning From The Inside Out | Kevin Kirby 09/07/2021

Ep 71 | Learning From The Inside Out | Kevin Kirby Will and Kayla talk with Kevin Kirby, owner of J.C. Kirby & Son Funeral Chapels, about owning a business with long-lasting ties to the community, how to support employees and make them feel part of your business, and how to handle the emotional demands of the industry. /episode/index/show/onthelime/id/20395976

Ep 70 | Not Your Grandma's Library | Ashley Fowlkes 08/31/2021

Ep 70 | Not Your Grandma's Library | Ashley Fowlkes Will and Kayla talk to Ashley Fowlkes of the Warren County Public Library about how libraries have adapted to the digital age, some lesser-known services that the library provides, and how she became an Ambassador for the International Space Station. /episode/index/show/onthelime/id/20313233

Ep 69 | Prepared For Growth | Michelle Darnall 08/24/2021

Ep 69 | Prepared For Growth | Michelle Darnall Kayla and Will talk to Michelle Darnall, owner of Beetbox Marketplace and Gone Nuts, about nurturing the growth of her businesses, preparing a product for mass production, and how her passion for access to healthy foods drives her. /episode/index/show/onthelime/id/20236574

Ep 68 | Craft Distilled | Alex Voss 08/17/2021

Ep 68 | Craft Distilled | Alex Voss Will and Kayla talk to Alex Voss, co-owner of Alligator Bay Distillers in Punta Gorda, FL, about how he got started as a rum distiller, finding success in the industry, and what's on the horizon for his growing business. We may even have a few cocktail ideas for you, too! /episode/index/show/onthelime/id/20169968

Ep 67 | Why Community Leadership Matters | Ryan Dearbone 08/10/2021

Ep 67 | Why Community Leadership Matters | Ryan Dearbone Will and Kayla talk with Ryan Dearbone, president of the Bowling Green-Warren County NAACP, about the many ways the organization serves the community, how his start in journalism prepared him for his career, and how to find the opportunity to help others in any situation. /episode/index/show/onthelime/id/20086250

Ep 66 | Commercial Production 101 | Austin Albany 08/03/2021

Ep 66 | Commercial Production 101 | Austin Albany Will and guest host Laurel talk with Sublime Media Group's Co-founder & Creative Director, Austin Albany about what goes into crafting the right video content from start to finish. /episode/index/show/onthelime/id/20012528

Ep 65 | Climbing Ahead | Zach Greenwell 07/27/2021

Ep 65 | Climbing Ahead | Zach Greenwell Will and Kayla talk to Zach Greenwell, a Senior Associate Director of WKU Athletics, about the recent changes to Name, Image and Likeness regulations, how WKU is using this opportunity to help student-athletes, and what's to come in the 2021-2022 season. /episode/index/show/onthelime/id/19937054

Ep 64 | Do It Anyway | Laura Hardy 07/20/2021

Ep 64 | Do It Anyway | Laura Hardy Kayla and Will catch up with Laura Hardy, host of the Morning Soundcheck on 107.7 The Eagle in Louisville, about her path to becoming the first female morning radio show host in Louisville, developing and adapting to different personalities for different formats, and navigating fan interactions with authenticity and grace. /episode/index/show/onthelime/id/19860710

Ep 63 | Improving Every Day | Tim Coles 07/13/2021

Ep 63 | Improving Every Day | Tim Coles Will and Kayla talk to Tim Coles, General Manager of WBKO Television, about how the digital sales landscape has changed through his career, why local TV will always be the lifeline of a community, and how TV is continually forging ahead and evolving to meet its viewers' needs. /episode/index/show/onthelime/id/19786961

Ep 62 | A Technical Approach To Marketing | Alyssa Fox 07/06/2021

Ep 62 | A Technical Approach To Marketing | Alyssa Fox Kayla and Will talk to Alyssa Fox, Senior Director of Partner Marketing at Alert Logic, about changing paths mid-career, creating cohesive teams, and upcoming trends across all forms of marketing. /episode/index/show/onthelime/id/19690118

Ep 61 | Working With What-ifs | Ed Eyth 06/29/2021

Ep 61 | Working With What-ifs | Ed Eyth Will and Kayla talk to Ed Eyth about his long career as a creative for the Jim Henson Company, Universal theme parks, and many pop culture film classics. Ed also shares advice on overcoming creative roadblocks and gives insight into his process. /episode/index/show/onthelime/id/19635203

Ep 60 | Developing Piece By Piece | Matt Bitner 06/22/2021

Ep 60 | Developing Piece By Piece | Matt Bitner Kayla and Will talk to Matt Bitner, independent video game developer, about making his first release - A Robot Named Fight!, the process of getting a game onto a major console, and bringing a life-long dream to fruition all by himself. /episode/index/show/onthelime/id/19555667

Ep 59 | Bridging The Divide | Austin Blair 06/15/2021

Ep 59 | Bridging The Divide | Austin Blair Will and Kayla talk to Austin Blair, co-founder of StudioBridge - an eCommerce management app. The trio talk about the career journey that led Austin to move abroad to Dubai, the differences in marketing in different countries, and the lasting importance of video. /episode/index/show/onthelime/id/19475687

Ep 58 | Getting Out Front | Ashton Biggers 06/08/2021

Ep 58 | Getting Out Front | Ashton Biggers Will and Kayla chat with Ashton Biggers, Regional Marketing Manager at Outfront Media, about out of home advertising, including the development of creative assets, tracking results, and making a big impact for the clients they serve. /episode/index/show/onthelime/id/19390295

Ep 57 | SMG Ice Cream Social | Laurel Johnston 06/01/2021

Ep 57 | SMG Ice Cream Social | Laurel Johnston In this round table episode, Will and Kayla introduce Laurel Johnston, Sublime’s new Social Media Coordinator, and chat about how to reach Gen-Z, developing your brand voice and look, and what ice cream flavor is the best. /episode/index/show/onthelime/id/19185068

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