The REBEL8 Podcast

My name is Josh and I started REBEL8 from my San Francisco studio apartment with five-hundred bucks in 2003. I've decided to share everything I've learned of running an internationally-recognized independent streetwear clothing brand. On this podcast you'll find a mix of passionate story-telling, sound business advice, insights into the streetwear world, tips on how to start a successful t-shirt company, as well as new original content for this podcast. It's time to remove the smoke and mirrors and be radically transparent.

Community 02/15/2022

Community REBEL8 is now on Discord. /episode/index/show/rebel8/id/22144343

Think Bigger 12/13/2020

Think Bigger Turning negatives into positives. It's okay to not be OK. Dream big dreams. And most importantly, think bigger. /episode/index/show/rebel8/id/17177168

The Power Of Temporary Sobriety 12/03/2020

The Power Of Temporary Sobriety Finding perspective through changing your surroundings. Taking accountability for everything. The power of temporary sobriety. An update on REBEL8 happenings. The price of REBEL8. Insight into what we will deliver in the future. /episode/index/show/rebel8/id/17052191

Partnerships 10/20/2020

Partnerships On this episode, I talk about my experience with having partners in business. /episode/index/show/rebel8/id/16478135

50% Off REBEL8 Sale, The History Of 8/8 & How To Run A Business 08/07/2020

50% Off REBEL8 Sale, The History Of 8/8 & How To Run A Business In this episode I talk about tomorrow's 50% Off Everything Sale and how we avoid being a heavily promotional brand by limiting our sales to just a few days a year while creating our very own holiday. I go into depth about how REBEL8 does not compete on price but does on artistic integrity, authenticity, and originality. The importance of always putting our customers first and being an active owner that minimally knows how to do every job in their business. /episode/index/show/rebel8/id/15517001

Pursuing Passion, Perspective & Purpose 07/29/2020

Pursuing Passion, Perspective & Purpose In this episode, I rant about pursuing your passion, finding perspective and purpose, and sharing some things that inspire me. /episode/index/show/rebel8/id/15403898

Don't Judge Yourself 05/25/2020

Don't Judge Yourself Being grateful for pivoting REBEL8 to a DTC brand and the importance of not judging yourself. /episode/index/show/rebel8/id/14552204

Looking For Opportunities While Not Looking Opportunistic 04/30/2020

Looking For Opportunities While Not Looking Opportunistic The misstep of taking advantage of short term opportunities that jeopardize long term goals. I discuss why REBEL8 has not gone on sale, fired any employees, or produced a mask. /episode/index/show/rebel8/id/14211671

REBEL8 Remote 04/21/2020

REBEL8 Remote In this episode I talk about my frustration of not being able to work collaboratively in person, how REBEL8 is operating in a remote setting, and the silver lining of this pandemic. /episode/index/show/rebel8/id/14077439

What a Time to Be Alive 04/06/2020

What a Time to Be Alive In this time of great uncertainty, what's your plan? This is mine. The incredible opportunity you have today to win forever. /episode/index/show/rebel8/id/13863818

17 Year Anniversary 03/30/2020

17 Year Anniversary My current feelings about celebrating 17 years of REBEL8 business. Taking accountability for everything. How life happens for us, not to us. /episode/index/show/rebel8/id/13757645

Coronavirus & Removing Vulnerabilities In Your Business 03/16/2020

Coronavirus & Removing Vulnerabilities In Your Business This is a rant from last night. I touch on how much has changed in only one week since the last recording and using this time of social distancing to audit yourself and remove any vulnerabilities in your business. /episode/index/show/rebel8/id/13563965

Running A Recession-Proof Business 03/10/2020

Running A Recession-Proof Business Joaquin Reyna is the owner of Echo Park's Little Joy Cocktails and The Holloway. In this episode, we discuss the hurdles of opening a bar, being recession-proof, the idea of holding fast to the past and being a neighborhood spot forever. /episode/index/show/rebel8/id/13062815

Part 2: Scott Vogel of Terror 03/02/2020

Part 2: Scott Vogel of Terror Scott Vogel is the current vocalist and founding member of American hardcore band Terror. In Part 2, we discuss technology today versus fanzines of yesterday, sold out shows, reality of touring, misconceptions of being in band and a bunch of other shit. Hope you enjoy part two of this raw, uncut conversation with Scott. /episode/index/show/rebel8/id/13062626

Scott Vogel of Terror 02/24/2020

Scott Vogel of Terror Scott Vogel is the current vocalist and founding member of American hardcore band Terror. In Part 1, Scott speaks on touring, straight edge, micromanaging, merch sales, coming up in the hardcore scene and a bunch of other shit. Hope you enjoy part one of this raw, uncut conversation with Scott. /episode/index/show/rebel8/id/13049738

A Rant About Authenticity 02/17/2020

A Rant About Authenticity In this episode, I explain my thesis on building brand on the Internet and the importance of being an authentic version of yourself. Thanks for listening. Please Subscribe, Rate & Review. /episode/index/show/rebel8/id/13045373

Be Patient, Good Things Take Time 02/10/2020

Be Patient, Good Things Take Time The importance of being patient and the difficulties of practicing patience in a world that is only getting faster. I also finally explain REBEL8's continued usage of PMA and FTW. Hit me up and let me know what you thought about this episode. Tweet me @REBEL8. /episode/index/show/rebel8/id/12926357

Quality Over Quantity with Stay Chill Bill 02/03/2020

Quality Over Quantity with Stay Chill Bill This is a raw interview and conversation with artist Stay Chill Bill; most known for designing Post Malone's incredible custom outfits. It was recorded in the REBEL8 studio with zero edits. We discuss humble beginnings and running a business with passion and purpose. Please, please rate and review this podcast after listening and Tweet @REBEL8 with your comments. Enjoy. /episode/index/show/rebel8/id/12975305

Growing Your Wholesale Business Into Millions 01/27/2020

Growing Your Wholesale Business Into Millions In this episode, I go into depth on growing your wholesale business and the importance of building personal relationships with your customers. I give insight and explain the strategy I used to get millions of dollars in wholesale sales. Make sure to follow me on LinkedIn: Josh D or you can Tweet me @REBEL8 with any questions. /episode/index/show/rebel8/id/12832700

The Value of Perspective 01/20/2020

The Value of Perspective In this episode, I discuss the importance of physical space to help achieve mental clarity and how perspective is everything. I think you'll find a ton of value in this episode. Tweet me! @rebel8 /episode/index/show/rebel8/id/12756626

There Is No Tipping Point 01/10/2020

There Is No Tipping Point How I built REBEL8 from the ground up and the trick to becoming successful. /episode/index/show/rebel8/id/12681176

Playing The Streetwear Game Forever 01/03/2020

Playing The Streetwear Game Forever In this episode, I speak about why we don’t have frequent REBEL8 sales and the importance of not training your customer to wait for a sale, avoiding the trap of racing to the bottom and why we left Zumiez and dropped wholesale in general, the reason why REBEL8 increased prices, my goal of doing REBEL8 forever and my respect for other heritage brands as a consumer, our collaboration with Slayer and the power of their logo, how life happens for us not to us. /episode/index/show/rebel8/id/12608828

Adding More Value to Value-Added Services 12/18/2019

Adding More Value to Value-Added Services This episode is an audio clip from a meeting with the REBEL8 Marketing and Customer Service team on December 17, 2019. To give context, nearly every order placed online or on the app receives a handwritten thank you note. This is the conversation about the value of handwritten notes and how we can apply that same level of service to other brand touch points. Additionally, I speak on creating content specific to the platform and going to where our customers are versus making them come to us. /episode/index/show/rebel8/id/12445388

REBEL8 Forever, Forever REBEL8 12/12/2019

REBEL8 Forever, Forever REBEL8 In this episode I talk about starting over again and one accomplishment just leads to the next goal we’re going after, bringing production back to the United States, going where other brands are afraid to chase us, continually finding more points of differentiation for the brand, the subjectivity of our graphics, the true cost of REBEL8, why other products have increased in price and yet clothing has remained virtually the same, the unsustainable future of cheap clothing, spending zero time on... /episode/index/show/rebel8/id/12379484

Putting In That Work 09/12/2019

Putting In That Work In this episode I discuss wearing multiple hats and doing multiple jobs, not beating yourself up over the past, embracing your fears, using hate to excel and rise above, the importance of consistency, focusing on doing the most now, building brand versus selling, time management and using a go-to-market calendar, working remotely and my first manual labor job. /episode/index/show/rebel8/id/11226995

Real, Raw and Uncut 06/27/2019

Real, Raw and Uncut In this episode I share a very raw, real and uncut audio clip from a recent conversation with a factory owner and his employees at a new spot we are using in Downtown LA. I think you'll find a ton of value in what I say and get a much clearer picture of what motivates me and why we are in business. Thanks for listening. /episode/index/show/rebel8/id/10316759

The Art of Not Stressing Out 05/30/2019

The Art of Not Stressing Out In this episode I talk about how stress is all mental and at the same time, all relative. I explain that being stressed out is wasted time and doesn't change reality. I go into detail of how I navigate stressful times and give a how to live almost stress free that will work for you too. /episode/index/show/rebel8/id/9988340

From TV Dinners To Billboard Winners | Sneaker Lab Podcast 05/21/2019

From TV Dinners To Billboard Winners | Sneaker Lab Podcast In this episode, I sit down with The Sneaker Lab as a guest on their podcast. I discuss life before REBEL8. I talk about growing up in San Francisco on TV dinners, living in a studio apartment with my mom. I speak on being grateful for what you have instead of focusing on what you don't. I talk about the mental struggles of running an independent streetwear brand and not comparing your life to anyone else's. /episode/index/show/rebel8/id/9870278

Why the name REBEL8? 05/10/2019

Why the name REBEL8? In this episode I explain the origins of the name REBEL8 and give an accurate timeline of the years prior to launch. I also discuss the lack of importance in a brand name. /episode/index/show/rebel8/id/9731840

Wholesale 101: How To Build From The Bottom To The Top 04/12/2019

Wholesale 101: How To Build From The Bottom To The Top In this episode I go into depth on how to build your wholesale business from the bottom to the top. I give a blueprint on how to grow from a single mom & pop boutique to having retail partners around the world and millions of dollars in sales. Everything I've learned over 15 years of wholesale business is now available to you for free. If you are about to launch your own brand or already running a successful or struggling business, you should listen to this episode. /episode/index/show/rebel8/id/9372956

The REBEL8 Podcast

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