Resilient by Design with Rebecca Hay
I’m Rebecca Hay and I have built a successful interior design business by trial and error, podcasts, online courses and books. Over the last decade I have grown from an insecure student to having career false starts and now I’ve finally landed where I want to be. Throughout my journey I’ve become deeply passionate about business and helping other entrepreneurs and career minded women. Each week I’ll share tangible takeaways from my own experience and the experiences of other badass women to help you build your confidence and change your business.
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Communication hacks for when you’re Out of Office [Rebroadcast]
07/03/2025
Communication hacks for when you’re Out of Office [Rebroadcast]
Why You Need an Out-of-Office Email (And How to Write One) Worried clients will think you’ve disappeared if you take time off? You’re not alone. Many interior designers avoid setting an out-of-office message because they fear it sends the wrong signal. But here’s the truth: OOO replies can actually strengthen your client relationships and position you as a pro. In this episode, Rebecca shares: Why we feel guilty for stepping away (and how to change that) When and how to use out-of-office replies—even for reveal or install days What to say in your OOO message to keep things professional and personal Why clear communication = better boundaries (and better business) 🎁 Grab Rebecca’s FREE Out-of-Office Template Pack: Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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291. From $500 Flyers to a $7M Show Home: The Contract Lessons Behind Erica German’s Thriving Luxury Design Business
06/26/2025
291. From $500 Flyers to a $7M Show Home: The Contract Lessons Behind Erica German’s Thriving Luxury Design Business
In this episode, luxury interior designer Erica Gelman returns to share how she evolved her contract from simple terms to a robust, 15-page agreement that protects her time, energy, and profitability. We dive into the real lessons learned through years of client experience, including what it was like to design a $7.3 million Princess Margaret Show Home, how she learned to charge for her value, and the timeline and revision clauses she swears by. Whether you're struggling with flat fees, endless revisions, or client delays, this conversation will help you shift your mindset and sharpen your process. Episode Highlights: Interior design contract tips that save you time and money How to handle revisions without getting stuck in feedback loops What to include in your proposal (and why it matters!) Why Erica stopped using flat fees—and what she uses now How to create boundaries while still delivering white-glove service Episode Resources: Learn more about Erica at her and follow her on Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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290.Why Flat Fees Nearly Broke My Design Business
06/19/2025
290.Why Flat Fees Nearly Broke My Design Business
If you’re still charging based on what you think your clients can afford… or afraid to raise your rates in case they push back… this episode is for you. I’m sharing one of my worst pricing mistakes from the early years, a commercial project that cost me hundreds of hours, drained my confidence, and taught me the hard way how damaging it is to undercharge. It’s a story with no happy ending, but plenty of takeaways. In this episode, you’ll hear: Why fixed fees can be risky if you don’t track your time The real cost of avoiding the money conversation How underpricing attracts the wrong clients What finally helped me shift from hobbyist to CEO Plus, I’m inviting you to my free workshop: Priced to Profit — where I share the 3 pricing shifts that helped me raise my rates (without losing clients). Register at Episode Resources: Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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289. If it's your first year in business, you need to do this
06/12/2025
289. If it's your first year in business, you need to do this
If you’re in your first year of running an interior design business, this episode is for you. Anna Baldi is the founder of Contrast Interior Design and a recent graduate of Power of Process. After spending two decades working in commercial and set design, Anna finally listened to the entrepreneurial itch she had ignored for 20 years. She quit her job without a backup plan and started her design business the very next day. In this conversation, she shares: The breaking point that led to her big leap What it was like launching a business from scratch Why she joined POP (even though she was hesitant) How she gained the confidence to implement a $5K minimum design fee The systems and boundaries that changed her life and business This is an inspiring and practical episode full of honest takeaways for anyone starting their business journey. Learn more about Anna Baldi at her and follow her on 👉 Learn more about POP at Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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288. Why Trade Day Is the Secret to a Smooth Design Project
06/09/2025
288. Why Trade Day Is the Secret to a Smooth Design Project
Why Trade Day Is the Secret to a Smooth Design Project!! In this episode, Rebecca shares the cringe-worthy story of a chaotic trade day early in her career—and how it nearly cost her a client (and a contractor). That one experience transformed how she approaches the interior design trade day and inspired her to create the system she now teaches inside Power of Process. You'll learn what a trade day actually is, how to run it with confidence, and why it's one of the most overlooked (but vital) tools in a designer's toolbox. What you'll hear in this episode: A behind-the-scenes look at a disastrous project kickoff The biggest trade day mistakes designers make Rebecca’s system for organizing trades, timelines, and client expectations Her exact checklist and tips for execution Why trade day is about more than logistics—it's about leadership Want to elevate your project management skills? This episode is for you. Learn more about POP: Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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287. The Fastest 2-Month Design Business Transformation You’ll Ever Hear
06/05/2025
287. The Fastest 2-Month Design Business Transformation You’ll Ever Hear
What if two months could totally transform your interior design business? In this episode, I’m joined by Melissa McDonald of MelMac Designs, an interior designer with 15+ years of experience who recently realized her business wasn’t as profitable—or fulfilling—as it could be. She took a leap of faith, joined , and the results were nothing short of amazing. In just two months, she restructured her services, got crystal clear on her ideal client, hired her first assistant, implemented systems, and tripled her project fees. And yes—clients said yes. If you’ve ever felt like your design business is running you, or that you’re working too hard for too little, this episode is your wake-up call. Melissa’s honesty, vulnerability, and transformation will light a fire under you to take your next step—whether you're brand new or 10+ years in. Learn more about Melissa at her . Learn more about Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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286. How this designer Tripled Her Rates & Landed a Six-Figure Interior Design Project
06/02/2025
286. How this designer Tripled Her Rates & Landed a Six-Figure Interior Design Project
What if you could triple your rates and confidently land your biggest design project yet — in just a few weeks? In this episode, Rebecca sits down with Paige Leackfeldt of LANG Design Interiors to unpack her incredible transformation. After 15 years in the industry, Paige launched her own design business — but within the first year, she hit the familiar overwhelm of saying yes to everything, undercharging, and running herself ragged. Enter . Paige shares how enrolling in this course helped her systematize her business, streamline her offers, confidently present her services, and (here’s the big one) land a six-figure contract — more than triple what she would have dared to charge before. We cover: The mindset shift that gave Paige the confidence to raise her rates How her past construction experience became her biggest client-selling point Why documenting your process transforms both client trust and pricing power How she overhauled her services page to attract only the right clients What designers need to understand about progress vs. perfection This episode is packed with real-world insights, inspiration, and proof that transformation is possible — and faster than you think. Learn more about Paige at her website, , and follow her on Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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285. The Biggest Mistakes Designers Make with Ordering (And How to Avoid Them)
05/29/2025
285. The Biggest Mistakes Designers Make with Ordering (And How to Avoid Them)
Ever lost money (or sleep) over a wrong order, delayed shipment, or missing item? You’re not alone — and in this episode, Rebecca Hay shares the honest, behind-the-scenes mistakes she made in her own interior design business so you can skip the pain and get straight to solutions. Rebecca opens up about the $10,000 sofa mistake that shaped her approach to systems, the software (and simple tools) that can save your sanity, and how to set up order tracking so nothing falls through the cracks. You’ll learn why cross-check systems matter, when to consider outsourcing procurement, and how regular check-ins can protect your profit and client relationships. This episode is packed with practical, actionable advice whether you’re just starting your design business or you’re scaling up with a team. If you’ve ever wondered how to organize your orders, track project details, and avoid costly errors, this is the episode for you. Episode Highlights The biggest ordering mistakes designers make (and how to avoid them) Rebecca’s favorite software + tracking tools When to outsource order management The step-by-step system to keep your projects on track Why regular order status meetings are a game-changer Hit play and get ready to transform how you run your business — with less chaos and more profit. Episode Resources Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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An interview with my very own clients. Why having a process made them choose me! [Rebroadcast]
05/26/2025
An interview with my very own clients. Why having a process made them choose me! [Rebroadcast]
What makes a client say YES to you over someone else? In this episode, I sit down with two of my real-life clients, Kelly & Glen Patchet, founders of Quarterback Digital, to pull back the curtain on what clients really want. We talk about: Why they chose to work with me (spoiler: my process!) What it was actually like to go through my design journey How marketing and confidence go hand in hand for service-based businesses Marketing strategies that help turn leads into raving fans PLUS — hear their honest reaction when I told them they’d need to pay for an initial consultation! If you’re ready to deepen trust, boost credibility, and market yourself with confidence, this is the episode for you. Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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284. The One Project I Should've walked away from
05/22/2025
284. The One Project I Should've walked away from
We all have that one client project we should’ve walked away from. This is the story of mine—and the powerful (and expensive) lesson it taught me. In this episode, I open up about one of the most challenging experiences in my interior design business: taking on a project that looked ideal on the surface but was packed with red flags I chose to ignore. From clashing personalities and unrealistic expectations to late-night stress and burned-out team members, this project took a toll—financially, emotionally, and mentally. Inside the episode: What early red flags to look for in potential clients Why even a full payment upfront isn’t always a green flag How ignoring your gut can cost you more than just money How to use your intake process to filter for your ideal client Why saying “no” is a skill every designer needs to build What green flags to watch for so you love the clients you take on Whether you’re an emerging designer or scaling your firm, this episode will help you identify who’s truly the right fit for your services—and how to protect your business, your time, and your energy. Join the Stand Out Designer Bootcamp → Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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283. 5 Essentials Every Interior Designer Needs to Start and Build a Business That Supports Their Dream Life
05/15/2025
283. 5 Essentials Every Interior Designer Needs to Start and Build a Business That Supports Their Dream Life
Starting an interior design business is about more than just loving design—it's about building a life you love, too. In this episode, Rebecca shares the five foundational steps every designer needs to set up a profitable, scalable business that supports their dream lifestyle. Whether you're just starting out or feeling stuck, these essentials—like a clear business model, a signature process, strong contracts, sound financial systems, and marketing—will help you avoid burnout and grow with confidence. Episode Highlights: Defining a scalable business model for your future The importance of a signature design process Why a strong contract is non-negotiable Setting up financial systems and pricing strategies How marketing builds sustainable, long-term success Learn more and save your spot in Rebecca’s Standout Designer Bootcamp: Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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282. Are you speaking to your dream client or just... everyone? (How to Niche Down without Scaring Clients away)
05/08/2025
282. Are you speaking to your dream client or just... everyone? (How to Niche Down without Scaring Clients away)
Wondering why you keep attracting the wrong clients—or no clients at all? In this episode, Rebecca Hay reveals why vague messaging is hurting your business and how niching down as an interior designer is the key to success. You'll hear a simple 4-step process to clarify your message, attract dream clients, and finally feel aligned in your marketing. Plus, Rebecca shares practical examples you can start using today. Episode Highlights: Why broad messaging repels ideal clients How to niche down without limiting your business An exercise to identify your true dream client Website and Instagram tweaks that make a big impact Ready to stand out? Join the Standout Designer Bootcamp: Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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281. From DIY Passion to a Multi-Income Design Business with Rebekah Higgs
05/01/2025
281. From DIY Passion to a Multi-Income Design Business with Rebekah Higgs
Sometimes the path to success isn’t straight—and that’s exactly where the magic happens. In this episode, Rebecca Hay sits down with Rebekah Higgs, the creative force behind DIY Mom, to share how she turned her passion for DIY into a thriving, multi-income design business. Rebekah opens up about her journey from musician to single mom to TV host and entrepreneur, revealing the systems, mindset shifts, and bold moves that helped her grow her brand. We dive into how she layered income streams like TV production, Airbnb rentals, client renovations, and influencer partnerships, and why learning to delegate was essential for her business (and her sanity!). We also talk about how perfectionism can secretly hold you back, why letting go is the key to real progress, and how setting up the right systems can change everything. Plus, Rebekah shares some seriously powerful advice on how to end a project strong—and leave clients raving about the experience. If you're dreaming of turning your passion into a business or scaling your design firm, this conversation is packed with real-life takeaways you won’t want to miss! Follow Rebekah: Watch DIY Mom: | Learn more: Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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280. Why Most Designers Are Scared to Raise Their Rates (And What You Can Do Instead)
04/24/2025
280. Why Most Designers Are Scared to Raise Their Rates (And What You Can Do Instead)
Is your pricing keeping you stuck in a loop of burnout, resentment, and budget clients? In this solo episode, Rebecca reveals why most interior designers fear raising their rates — and how that fear is rooted in impostor syndrome, lack of industry standards, and the false idea that clients won’t pay more. She breaks down the real cost of underpricing (spoiler: it’s not just about money), and shares a four-step framework to help you charge what you're worth — with confidence. You’ll walk away with tangible interior design pricing strategies and new ways to talk about your value that attract dream clients. Want to go deeper? Check out — the go-to course for designers ready to scale with ease: Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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279. Real Estate Strategies Every Interior Designer Should Know
04/17/2025
279. Real Estate Strategies Every Interior Designer Should Know
Designers — ever wonder how real estate agents could help grow your business? 🏡 In this episode, I chat with Wendy Smith, a Toronto-based realtor and founder of Matter Homes, about real estate strategies every interior designer should know. We talk about what buyers really want in today’s market, how move-in-ready design impacts resale value, and why partnering with real estate professionals can be a total game-changer for your business. Wendy even shares how she gifts interior design consultations (with one of our own POP alums!) as part of her closing strategy — it’s marketing gold and a win-win for everyone involved. Whether you're designing for forever homes or staging for resale, this episode is packed with valuable takeaways to grow your visibility, build local connections, and boost your bottom line. 🎧 Hit play and get ready to think outside the design box! Episode Resources Learn more about Wendy Smith at her and follow her on Instagram Sign up for the Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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278. Interior Design Photography on a Budget: How to Use Your Smartphone Like a Pro
04/10/2025
278. Interior Design Photography on a Budget: How to Use Your Smartphone Like a Pro
Before this episode, I didn’t believe you could take professional-quality design photos with a smartphone. Now? I’m rethinking everything… Linda Holt is a former pro photographer turned educator who teaches designers how to shoot amazing photos with just their phones. In this episode, she explains why smartphones are more powerful than you think—and why owning your own photos might just save you from a lawsuit. We talk about: The 3 keys to professional-looking phone photos Why hiring a photographer isn’t always the best move The hidden risks of copyright (and how to avoid them) Simple gear and apps to level up your shots You don’t need a DSLR. You do need this episode. Episode Resources: Learn more & grab Linda’s gear recs: Check out Linda's workshop: Learn more about Linda Holt at her and follow her on Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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277. 5 time-saving automations every entrepreneur should have
04/03/2025
277. 5 time-saving automations every entrepreneur should have
Time is your most valuable asset. In this episode, Rebecca shares 5 simple, impactful automations every designer should implement to save time and reduce overwhelm. From client intake to content planning and communication, these tips are designed to help you streamline your systems—without relying entirely on tech. Whether you're managing a growing design firm or flying solo, these are the processes that can free you up to focus on the parts of your business you love most. What You’ll Learn: How to automate your client intake The power of canned email templates Smart tips for invoicing without the chaos Batch your content to stay consistent (and sane) Keep clients happy with regular progress updates Let’s stop spinning our wheels and start running our businesses with more ease. Hit play to get started! 🎙 Connect with Rebecca on IG: @rebeccahaydesigns 🌟 Enjoying the podcast? Leave a review & share with a friend! Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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276. Smart Hiring Strategies for Interior Designers Ready to Scale
03/27/2025
276. Smart Hiring Strategies for Interior Designers Ready to Scale
Thinking about hiring but feeling overwhelmed by where to start? In this episode, I sit down with Katie Decker-Erickson, founder of the multi-million dollar remote design firm Color Works and host of Success by Design. We dive into how to know when it's time to hire, the difference between contractors and employees, and how to create a strong company culture—even with a fully remote team. Katie shares her real-life experiences, from the moment she had to hire to the tough lessons learned through team transitions. We also talk about the financial mindset around hiring, the power of personality assessments, and how to build a team that truly supports your business goals. This conversation is packed with honest advice and actionable strategies for interior designers ready to grow—without the burnout. Don’t forget to catch part one of our conversation over on Katie’s podcast, Success by Design! Episode Resources Learn more about Katie Decker-Erickson at her and follow her on Katie's a return guest! Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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275. What you Missed Inside My Bootcamp: How to Pre-Qualify Interior Design Clients
03/20/2025
275. What you Missed Inside My Bootcamp: How to Pre-Qualify Interior Design Clients
If you missed my last Standout Designer Bootcamp—or even if you didn’t—don’t skip this episode! One of the most powerful tools I shared in my recent bootcamp is the Investment Guide—a game-changer for interior designers looking to secure the right clients. In this episode, I break down exactly what an Investment Guide is, how to use it effectively, and why it’s key to pre-qualifying your clients and avoiding time-wasters. I’ll share a personal story from my own journey, the biggest mistakes to avoid, and actionable steps to implement this strategy in your business. The truth is, that premium clients will pay for a premium service—you just need to position yourself correctly to attract them. Tune in to learn how an Investment Guide can help you set expectations, weed out misaligned clients, and maximize your impact! Highlights What an Investment Guide is and why it’s essential for your business. How to use an Investment Guide to pre-qualify clients and eliminate budget shoppers. The biggest mistakes designers make in the inquiry process—and how to fix them. Why premium clients expect pricing transparency and how to position it to your advantage. The key sections every Investment Guide should include to attract serious clients. Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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Calculating Project Costs Before Clients Hire You [Rebroadcast]
03/13/2025
Calculating Project Costs Before Clients Hire You [Rebroadcast]
Every client wants to know what their project will cost ASAP, and guessing and throwing out a number will only do you and your client a disservice. This episode is going to help you dial in on your expertise and experience to remove the guesswork and the regret for project estimates. I dive into how you can find out what it costs to decorate or renovate a space without relying on simple guessing or giving the client a number that isn’t fair or profitable for your business. As a business owner, I’m always looking for a better way for the aspects of my business where I feel there can be room for improvement. In this episode, I share an excellent method of pricing projects I learned from a designer inside my Designers Room membership that has proved incredibly effective. I also talk about an eye-opening exercise I did with my team during our most recent year-end review that I recommend you do so that you can price your projects with confidence! Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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274. Why It’s Never Too Late to Follow Your Passion in Interior Design
03/06/2025
274. Why It’s Never Too Late to Follow Your Passion in Interior Design
Is it ever too late to start over? Our guest, Natalie Froom, proves that the answer is a resounding NO! This episode is all about why it’s NEVER too late to follow your passion in interior design. Natalie, founder of Studio 180 Design, took a bold leap in her 40s to launch her interior design firm, leaving behind a career in psychology and nutrition. In this episode, she shares how she went from helping friends for free to building a thriving business, why she believes creativity thrives within structure, and how she balances artistry with the practical demands of running a business. A Power of Process (POP) alum, Natalie also opens up about the game-changing takeaways from the course that helped her streamline her design workflow, set strong boundaries, and confidently charge for her expertise. If you’ve ever doubted whether it’s too late to start your dream business, this episode is for you! Episode Highlights The mindset shift needed to go from hobbyist to business owner Why boundaries are essential for creative success How Natalie built her second empire after raising a large family The power of time-blocking for creativity and efficiency How she transitioned from free work to confidently pricing her services The surprising business lesson she learned from raising six teenagers! Episode Resources Learn more about Natalie Froom at her and follow her on Learn more about Watch this episode on YouTube: ---- Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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273. The Power of Letting Go: Why This Designer Stopped Managing Construction
03/03/2025
273. The Power of Letting Go: Why This Designer Stopped Managing Construction
This episode explores the journey of launching a new interior design business after stepping away from an existing and thriving design-build. Keely Gow, co-founder of the newly launched JK Studio in Muskoka, Ontario, shares her infectious passion as she talks about the decision behind her new business launch, why she chose to work with a partner, and what led her to shift her focus exclusively to offering full-service interior design. Keely opens up about some of the hard truths and realizations she had before making these major career moves, as well as the specific goals she set—goals that Power of Process helped her bring to life. She discusses the role of intuition in guiding her decisions, how she learned to listen to both her heart and her head, and how the community she found inside Designer’s Room and the Power of Process course provided the support she needed to take the leap. Plus, she shares insights into forming a business partnership, the challenges and advantages of working collaboratively, and her recent Style at Home magazine cover feature! If you're an interior designer looking to refine your process, streamline your business, or take the leap into a new phase of your career, this episode is packed with valuable insights and inspiration. Episode resources: Learn how to refine your design business processes: Style at Home – Check out Keely Gow’s feature in the November 2024 issue! Connect with Keely (once available) – Stay tuned for her website and Instagram updates! Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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272. Scaling Smart: Niching Down, Streamlining Processes & Hiring Early
02/27/2025
272. Scaling Smart: Niching Down, Streamlining Processes & Hiring Early
Success in business isn’t about working harder—it’s about working smarter. In this episode, Rebecca Hay sits down with Anika Schachtler, a rising star in the interior design world, to discuss how she has built a thriving interior design business by refining her processes, niching down, and hiring early. Since her last appearance on the podcast, Anika has made incredible strides—shifting her business model, growing her team, and eliminating unnecessary client emails by communicating less but better. She shares the mindset shifts that helped her scale, how she refined her process to increase profitability, and why hiring was a game-changer for her success. The four symptoms of inefficiency in an interior design business How niching down has transformed the type of clients she attracts The power of process in reducing overwhelm and improving client experience Why hiring early—even in the first years of business—can accelerate growth A game-changing mindset shift from working harder to working smarter If you're looking to streamline your business, attract the right clients, and grow without burnout, this episode is a must-listen. Learn more about Anika Schachtler at her and follow her on Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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271. Finding time to work ON your business
02/24/2025
271. Finding time to work ON your business
Growing a successful interior design business requires more than just serving clients—it takes dedicated time to work on the business, not just in it. In this episode, Rebecca Hay shares why prioritizing business development is essential for long-term success and how interior designers can break free from the cycle of constant client demands. She provides actionable strategies to help designers re-prioritize their time, build efficient systems, and create a strong foundation for growth. By making smarter investments in business operations, designers can scale sustainably and run a business that works for them—not the other way around. In this episode, listeners will learn: ✅ The four major signs that indicate a business is stuck in reactive mode ✅ Practical steps to work smarter, not harder ✅ The importance of accountability in streamlining business operations For designers feeling overwhelmed by project management, marketing, and client demands, this episode provides a clear roadmap to reclaiming control, scaling effectively, and running a business with more ease. Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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270. Bounce Buddies and Future Fridays: How a POP alum uses these strategies to scale
02/20/2025
270. Bounce Buddies and Future Fridays: How a POP alum uses these strategies to scale
No matter where you are in your design journey, the skills and experience you’ve gained can be the perfect foundation for transitioning to interior design. Our guest, Heather Lastiwka, has worn many hats in her career (including a stint at Earls—just like me! 😉) before taking the leap into running her own design business. She opens up about how burnout led her to rethink her path, why design has always been a part of her story, and how she finally made her dream a reality. Heather also shares her brilliant real estate flipping strategy (seriously, I may have to steal her term "bounce buddy" for myself!) and how she leveraged Power of Process (POP) to set up her business for success—even if it took a few tries. This episode is packed with practical advice for anyone considering a career change into design, proving that it's all about Progress Over Perfection! Episode Resources: Learn more about Heather Lastiwka at her . Learn more about Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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269. What clients need to hear from you to say yes
02/17/2025
269. What clients need to hear from you to say yes
The Secret to Getting a Fast YES from Clients Before we can bring a vision to life, we need a solid YES from the client. The key to making that decision effortless? Owning your expertise—because you are the expert. In this episode, I’m sharing practical strategies to help you communicate your ideas with confidence and streamline your client process. We’ll dive into some (potentially controversial) tips I’ve learned firsthand—ones that will help you gain faster buy-in, build trust, and avoid the endless email back-and-forth. Bottom line? Your confidence is contagious—so let’s use it to your advantage! Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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268. What premium clients expect from their interior designer
02/13/2025
268. What premium clients expect from their interior designer
We all want to work with our version of a premium client, but before we do so, we need to establish a premium approach. Working with premium clients demands a premium approach, and in this episode, I'm sharing how to do exactly that! This episode shares examples of what kind of client this person actually is and what they expect. One spoiler I'll give away is that a premium client doesn't always equate to "premium money". I share a few questions to ask yourself to help you create a good first impression, stand by your boundaries, and include unique personal touches in the entire experience. I dive into some examples of how I learned this lesson the hard way and use some "Rebecca tough love" to encourage you to ensure your clients feel safe, secure, and can relax trusting that you've got their best interests at heart. Episode resource Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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267. Attracting clients that value your expertise
02/10/2025
267. Attracting clients that value your expertise
In this episode, I'm sharing a tip that will change your life and your business. As an interior designer, you are first and foremost a problem solver! High-level clients want solutions, not a menu of options! The best thing you can do to help clients understand your value is to hone in and define your core offering, a prime service that will be the pillar of your business. This helps to establish your professionalism and that you're not winging it until you find what sticks. Having a core offering, let's you be clear about what service you provide and the problems you solve for your clients! Through the episode, I share a few scenarios of my own and some questions to ask yourself so you can give your clients what they really need, erase all the fluff, and allow you the freedom to be the expert in your business. Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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266. Escaping the budget client loop as an Interior Designer
02/06/2025
266. Escaping the budget client loop as an Interior Designer
We all want consistent work, but what happens when that work is consistently lacking? Today I share my own experience being stuck inside a seemingly never ending loop of budget clients, how it happened and how I escaped. These are clients that may be great when you start out, but don't level up budget wise or quality wise as you and your business grow. You need to be sure you are aligned with your true, unique strengths so you can avoid getting stuck, burnt out and uninspired. I leave you with a bit of homework so you can take a beat to really listen, learn and identify the ways to prevent or escape the pitfalls and challenges that come with a budget client loop. Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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265. Letting Go to Grow: How to Make Room for Something Bigger This Year
01/30/2025
265. Letting Go to Grow: How to Make Room for Something Bigger This Year
Our identities shift and evolve as we age and I've found clinging to the ego can do more harm than good. I've been battling through a major business decision for over a year and have finally been able to come out through to the other side which I share in this episode. I had to listen to my body, say goodbye to the ego, and let go of the perceptions of others to finally reach this place of peace. I want to focus on the gain, not the gap and I encourage you to take a listen and see if your body is telling you something similar too. Download our Free Resources ➡️ Pre-qualify your clients with my ➡️ Stay confident from beginning to end with my ➡️ Looking for a quick infusion of cash? Grab my of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my ➡️ Want to be the first to know when is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to to the Resilient by Design Podcast wherever you listen to podcasts!
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