The Small Business Association of Michigan’s Small Business Weekly Podcast
The Small Business Association of Michigan’s Small Business Weekly Podcast presents a dynamic audio interview from a top-notch expert on entrepreneurial success. Hear great tips and advice on how to be a more effective small business owner.
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Creating unique and successful sales growth strategies
05/12/2026
Creating unique and successful sales growth strategies
On today’s program, Michael Rogers talks with SBAM leader Michael Koory, owner of growth advisory business Blue Salesfly in Grand Rapids. “I put three of my favorite things together in the name of the business,” he says. “Blue ocean or blue sky thinking to help clients see where they could be growing. Sales has been my career so I love selling, and fly fishing is a passion of mine. So I put those three together to create more of a unique way of helping CEOs and company owners look at growth for their business.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Dynamic events to drive audience and customer engagement
05/06/2026
Dynamic events to drive audience and customer engagement
On today’s program, Michael Rogers talks with Kory Miller, Director of Business Development for Detroit-area based ShowReady, a VIP member of the Small Business Association of Michigan. It’s woman-owned nationally certified WBENC event technology production company. Based in the Detroit area, services extend throughout the United States and globally with an experienced team of event engineers and experts. “We’re in this whole world of AI and everything, but I don’t think you’ll ever replace the human touch,” Miller says. The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Human strategy and understanding of AI are crucial to modern marketing success
04/21/2026
Human strategy and understanding of AI are crucial to modern marketing success
On today’s program, Michael Rogers talks with Tom Damitio, partner in Roots Marketing of Grand Rapids and a VIP member of the Small Business Association of Michigan. He discusses their approach to helping businesses grow through effective marketing strategies. Roots Marketing focuses on SEO, digital ads, web strategy, content, and print materials, emphasizing a tailored, measurable approach that involves continuous refinement and adaptation. Damitio also acknowledges the role of AI in enhancing marketing efficiency but stresses that human strategy and understanding remain crucial. “It's a tool, it doesn't replace a human entirely,” he says. “It can't replace that full strategy, understanding the customer at a human level. The best marketing still comes from combining the two of those.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Industry/higher ed partnerships for workforce development
04/14/2026
Industry/higher ed partnerships for workforce development
On today’s program, Michael Rogers talks with Drew Petro, owner of Fortress Manufacturing in Benton Harbor. The firm was recently named to the list of Michigan 50 Companies to Watch for 2026. The company specializes in sheet metal and machining services, targeting order volumes of 1,000 to 12,000 pieces annually. Petro is committed to the importance of workforce development, particularly in trades, and praises local community colleges for their support. “Lake Michigan College, Southwest Michigan College, have been phenomenal between apprenticeship programs as well as providing funding for students, and just really trying to partner and make it a two way street between what the university or the colleges offer and what the industry needs,” he says. The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Using commercial insurance to help optimize your business risk
04/07/2026
Using commercial insurance to help optimize your business risk
On today’s program, Michael Rogers talks with Frank Cox, CEO of iCOR Solutions, a member of the 2026 Michigan 50 Companies to Watch list. Cox discusses the company's unique approach to commercial insurance, which focuses on improving capital and optimizing risk. “When we come into a business our first objective is to help them figure out are you in growth mode or do you want to be in growth mode? So we talk about how we help you improve your capital from that standpoint. That could be from strategic planning, leadership development, things of that nature. And then once we do that, we also look at how we can help you optimize your risk. Sometimes those things go together and we do both. Sometimes we do one or the other. So we're different. The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Eat healthy foods, exercise and get good sleep – great advice for busy small business owners
03/27/2026
Eat healthy foods, exercise and get good sleep – great advice for busy small business owners
On today’s program, Michael Rogers talks with Cheryl Tallman, CEO & Founder of Fresh Baby in Petoskey, recently named to the 2026 list of Michigan 50 Companies to Watch. Founded in 2002, Fresh Baby provides nutrition education for public health agencies. What kinds of actions does she recommend to small business owners if they want to stay healthy? “Obviously, the focus is to avoid processed foods,” Tallman says. “A second thing that people can do is physical activity. We all know that we need to get up and move throughout the day. The goal should be 60 minutes of activity. And you can kind of divide that 60 minutes up into ten minute increments of getting yourself moving, get up from your desk, take a walk, go out at lunch, move around a little bit, dance, things like that. So eat real food, be active for 60 minutes a day, and then it is extremely important for us to get good sleep. Good sleep reduces stress.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Woof! Mid-Michigan company honored for doggone good doggy daycare
03/24/2026
Woof! Mid-Michigan company honored for doggone good doggy daycare
On today’s program, Michael Rogers talks with Janice Milligan, President and Owner of Doggy Daycare and Spa -- selected as a Michigan 50 Company to Watch for 2026. The company operates two locations in the Greater Lansing area, offering daycare, boarding, and grooming services. Milliken attributes their success to a dedicated team and comprehensive training. “The team members are trained, and so they know dog behavior, they know what to look for,” she says. “The dogs are always supervised when they're together. We're very particular about our requirements, so we don't take just any dogs. The dogs that we're seeing are dogs that we know are going to be successful in our environment, so we're not having a lot of behavior issues.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Business success and local economic development in west Michigan
03/17/2026
Business success and local economic development in west Michigan
On today’s program, Michael Rogers talks with SBAM leader Paul Santoro, owner of the 876 Baldwin Restaurant, located in Baldwin in west Michigan. Inspired by his love for fly fishing, he established the restaurant in a renovated Masonic temple, featuring a 16-seat bar and three apartments. Santoro emphasizes the restaurant's role in economic development and community engagement, highlighting local natural resources and heritage through unique decor and community events. “We are attempting to use the restaurant and its emphasis on economic development to really change the economic landscape in this community,” he says. “Would we like to make some money? Of course, but I've been lucky in my life to have done a few good things, and I'm really turning my focus to can we make an impact on this larger community.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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A small business whose success is guided by providing a great customer experience
03/11/2026
A small business whose success is guided by providing a great customer experience
On today’s program, Michael Rogers talks with SBAM leader Jordan Munsters, Chief Fort Officer for High Caliber Karting & Entertainment in Okemos. His business, located at the Meridian Mall, has added 25,000 square feet since 2022, including a banquet center, stage for live music, a large bar, and new attractions like jelly blasters and archery tag. Munsters says his business is guided by three questions: “One, does it improve the guest experience? Two, does it reduce the cost of doing business for them? And three is, does it increase profit? And if it doesn't satisfy at least two of those things, well, we can't do that because at some point if you do that constantly, now you're out of a business. If the guest experience is great, the money will follow.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Breaking up is easy to do at Break Room Therapy
03/01/2026
Breaking up is easy to do at Break Room Therapy
On today’s program, Michael Rogers talks with SBAM leader Dawn Levian, owner of Break Room Therapy in west Michigan. The concept offers customers a space to break glass and electronics for stress relief or fun. The facility requires specific safety equipment, including tennis shoes, lab coats, and safety gear. Break Room Therapy caters to various occasions, including business team building, birthday and divorce parties and offers packages suitable for different needs. “People come for lots of reasons, and even if you're celebrating, that doesn't still mean that you haven't had a hard week and your body just needs to let go from what it's holding on to,” Levian says. The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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A great company culture means not having to second-guess and over-supervize your employees
02/24/2026
A great company culture means not having to second-guess and over-supervize your employees
On today’s program, Michael Rogers talks with SBAM leader Mark Hamilton, founder of Versa Culture in Grand Rapids (He can be contacted via LinkedIn at , and by email at .) His company helps small and mid-sized organizations improve execution by defining and reinforcing company culture. Hamilton emphasizes the importance of clear decision-making, especially under pressure, and the need for leaders to set boundaries and accountability. “What good looks like, what is the standard people are being held to,” he says. “What do they need to achieve in their day-to day-behaviors, not just values on a wall, and how leaders reinforce those behaviors and especially accountability, so that teams can move forward without second guessing and, frankly, with as little supervision as possible.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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AI an important tool for small business marketing, but it can’t replace relationships and trust
02/17/2026
AI an important tool for small business marketing, but it can’t replace relationships and trust
On today’s program, Michael Rogers talks with SBAM leader Chip LaFleur, CEO of Lafleur Marketing in Grand Rapids. He discusses the company's transition from a traditional marketing firm to a growth insights agency and highlights the challenges small businesses face due to economic uncertainty and rapid technological changes, particularly AI, which has both expedited and complicated marketing strategies. “You have to build a relationship to establish trust,” he says. “You have to have the trust before you start sharing ideas around how to make your business successful, how to grow your organization, and things like that. AI can, in some ways, help us to capture ideas, and sometimes those ideas inform the relationships a little bit, but it's still a tool in the toolbox.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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How a family-owned and family-oriented outdoor clothing store competes with online retailers
02/10/2026
How a family-owned and family-oriented outdoor clothing store competes with online retailers
On today’s program, Michael Rogers talks with Becky Philipp-Kranig, owner of Bearcub Outfitters in Petoskey, selected by Michigan Celebrates Small Business as a Michigan SBDC Best Small Business. Her family-oriented outdoor gear store in Petoskey offers clothing and gear for infants through adults, including pets. Becky cites the store's unique product mix and excellent customer service as key factors in competing with online retailers. “We tend to get people looking for certain things, and they find it, and then hopefully they come back and want to see it in person as well,” she says. “And we're providing an experience and great customer service in the store. That's one of the things that we try to pride ourselves on, and do the best we can always to make sure we can find what you might need where online stores can't do that.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Award-winning veteran owned small business brings calm to crises
02/03/2026
Award-winning veteran owned small business brings calm to crises
On today’s program, Michael Rogers talks with Chris Kushmaul, owner of Restoration 1 of Metro Detroit, recognized as a Veteran Owned Small Business of the Year for 2025 by Michigan Celebrates Small Business. His company's services include water, fire, smoke, mold and biohazard cleanup. “I'm a service disabled veteran, served in the army for 11 years and I really bring that background to the business,” he says. “And the nice thing about the work that we do is it's not all that different from being in the military. You come in the middle of a crisis, and you calm things down and you help. That's what my business does, is help people in their home or their business deal with problems and just help them get back to normal.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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“Cleaning up” with quality janitorial services
01/27/2026
“Cleaning up” with quality janitorial services
On today’s program, Michael Rogers talks with Ronald Dwyer, president of RCS Janitorial and a VIP member of the Small Business Association of Michigan. Founded in 2016, RCS Janitorial offers commercial janitorial services, carpet cleaning, and facility maintenance across Michigan. Dwyer highlights their IICRC certification for carpet cleaning, ensuring warranty compliance and using modern, green solutions. He also offers advice on how small business owners can make the job easier for janitorial services. “Keep the clutter off the floor, in the kitchens, if you want us to clean the sink, please don't leave all the dishes and things in there. If you want your desk clean, stack your papers up nice and neat. And this goes for any business, whether you're using our service or not,” Dwyer says. The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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The sweet scent of small business success
01/20/2026
The sweet scent of small business success
On today’s program, Michael Rogers talks with Tanya Thompson, owner and founder of The Aroma Labs, honored by Michigan Celebrates Small Business as a Woman-Owned Small Business of the Year. Her business offers personalized scent creation experiences and corporate events. A collaboration with Pure Michigan resulted in four seasonal fragrances: Fresh, Harvest, Snow, and Awakening, sold in roller bottles, room sprays, and candles. Tanya emphasized the unique, family-friendly experiences her stores provide, encouraging customers to connect through scent. “We provide a unique experience, an opportunity for you to connect with yourself, and you to connect with the people that you brought to The Aroma Labs with you,” she says. “It’s pretty special what we're doing, and I love to keep moving it forward.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Southeast Michigan distillery crafts best-in-world whiskeys
01/13/2026
Southeast Michigan distillery crafts best-in-world whiskeys
On today’s program, Michael Rogers talks with Christi Lower, founder of Highline Spirits, selected by Michigan Celebrates Small Business as a Michigan SBDC Best Small Business for 2025. She discusses her craft distillery's focus on blending and special finishing whiskey, which has earned multiple national and international awards, including two Best in Class whiskeys in 2025. “It is really important that people consume safely and responsibly,” she says. “We don't offer shots, we don't create an environment that supports that, either in our tasting rooms and then also on our marketing materials. It's always important to have legal drinking age adults represented that are very clearly grown ups, and then use language that's appropriate for an adult to be enjoying our spirits. So it's important that we market and then also create environments where people are drinking responsibly.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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The importance of personal branding and real interactions in an AI marketing world
01/06/2026
The importance of personal branding and real interactions in an AI marketing world
On today’s program, Michael Rogers talks with Kim Bode, owner of 8THIRTYFOUR, recognized by Michigan Celebrates Small Business as a Women-Owned Small Business of the Year. Her firm specializes in the fractional CMO model and offers soft skills training through 8THIRTYFOUR Schools. Bodie highlights the importance of real, unpolished interactions in a world dominated by AI. “The best idea is an idea that comes from you,” she says. “It's not going to be something that comes from AI, and whatever they create out there. You still have to personalize and you still have to make it relevant to what you do, or your industry, your business, whatever it is. So I think it's a great tool to get you started on stuff. I use it for research all the time, but then I also fact check it, because you know, just a lot of stuff can go wrong.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Design and brand experience as a key element of small business success
12/31/2025
Design and brand experience as a key element of small business success
On today’s program, Michael Rogers talks with Rachel Nelson, CEO and principal designer of Concetti, a Detroit-based interior design strategy studio, recognized as a Michigan Celebrates Small Business's Woman-Owned Small Business of the Year for 2025. Concetti specializes in interior design and brand experience, emphasizing co-creation with clients. “Design is often thought of as frivolous or something that would be nice to have, but I love to argue and educate that design is problem solving,” she says. “Design is being strategic and intentional, and starting with a hypothesis, how might this new location help me reach my business goals, of my revenue goals of x, my employment goals of y, because that's how things should be viewed.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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How AI will help your small business punch above its weight class
12/16/2025
How AI will help your small business punch above its weight class
On today’s program, Michael Rogers talks with Michael Weinberger, owner of Proactive Technology Management. They are VIP members of the Small Business Association of Michigan. He discusses his company's 18-year history of serving small businesses with MSP support and full-stack software development, including AI and data analytics. Weinberger notes AI's potential to enhance business efficiency. “We are at an opportunity where AI is going to allow organizations to punch above their weight class,” he says. “That is impactful on the small to medium size business community because it allows them to respond as if they are a larger enterprise than they are, whether it's proposal generation or streamlining processes to respond to client issues, whether it's their order to cash process in manufacturing, whether it's their reporting and aggregation in the private equity space in order to create reports. I think that AI is going to continue to allow us to do more with less, and it certainly has impacted how I run my business.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Customer service pushes this salon to be an elite small business
12/09/2025
Customer service pushes this salon to be an elite small business
On today’s program, Michael Rogers talks with Jerad Rushlow, owner of Jarad Anthony Salon and an Elite Member of the Small Business Association of Michigan. Rushlo discusses his background in the beauty industry, explaining how his family started their business in the early 1970s and how he eventually separated and rebranded his own full-service salon and spa. “The key to success for us is, hands down, the customer service,” he says. “You can go get a hair service anywhere, you can get your nails painted, you can get a pedicure wherever you want to go. But what are the extra things that a service provider is willing to do to gain your trust and gain that respect so you want to come back and see this person more often? So, we do a lot of little extra things in our business that attract people to come back a little more often. Here's a little bit of wine during your services that's complimentary, we have nice tea, we do hand massages when your color's processing – little things like that to just amplify the service.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Her customers are up-in-the-air but not her business plan
11/17/2025
Her customers are up-in-the-air but not her business plan
On today’s program, Michael Rogers talks with Christina VanDam, owner of Zeal Aerial Fitness in Grand Rapids, winner of a 2025 Micro Business Award from Michigan Celebrates Small Business. She discusses her journey from being a public school teacher to founding an aerial fitness studio that offers classes in silks, hoop, hammock, bungee, pole and aerial yoga, catering to diverse age groups. “If you're going to the YMCA, you're running on a treadmill or lifting weights, and we're not that kind of place,” she says. “You use your whole body for your workout. I think what a lot of people don't realize is that aerials burn quite a bit of calories. It is still quite a new, new thing in the fitness industry, but there have been studies done that say that doing an hour of aerial silks can be equivalent to doing a three mile run.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Environmentally-friendly shipping pallets power growth for this two-decade-old small business
11/14/2025
Environmentally-friendly shipping pallets power growth for this two-decade-old small business
On today’s program, Michael Rogers talks with Mo Alakoli, CEO of PALLETCO. The company has been selected as a member of the Michigan 50 Companies to Watch by Michigan Celebrates Small Business. Founded in 2003, the company employs eco-friendly practices, ensuring pallets are repurposed for biofuel, animal bedding or mulch at the end of their life cycle. “We try to be as green as possible, given that we're a smaller, family owned company that has scaled a lot in the last five years, we're always trying to catch up to that green initiative,” he says. “But a pallet is a very environmentally friendly product.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Concrete foundations are their literal foundation for growth
11/13/2025
Concrete foundations are their literal foundation for growth
On today’s program, Michael Rogers talks with Hussein Mokahal, owner of LED LION in Westland, selected by Michigan Celebrates Small Business as a member of the Michigan 50 Companies to Watch for 2025. LED LION handles the foundational side of projects like underground utilities, concrete foundations and infrastructure work for public and private sectors, and 3D concrete printing for bridges and infrastructure. The company has partnered on significant projects like the 2024 NFL draft and has collaborated with Lawrence Tech University and the National Science Foundation. Hall advises small business owners to practice proactive property maintenance. “A lot of property owners wait until they start seeing cracks and leaks or drainage issues, and by then the fix is probably far more expensive, so simple, routine inspections, especially around drainage systems, concrete slabs and foundations can ultimately save thousands down the line,” he says. The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Family-founded business thrives in west Michigan’s culture of growth and entrepreneurship
11/10/2025
Family-founded business thrives in west Michigan’s culture of growth and entrepreneurship
On today’s program, Michael Rogers talks with Evan Mathison, a member of the Small Business Association of Michigan board of directors and Founding Principal of Mathison | Mathison Architects, a design-focused architecture and interiors firm based in Grand Rapids. He and his father Tom founded the company in 2013. “I grew up here in the Grand Rapids area and went to undergrad here, then moved to New England for grad school, and stayed out there and worked for 10 years,” he says. “I always knew that I wanted to move back and be a part of the growth of west Michigan. I knew I wanted to be close to family and be part of that growth trajectory. Our team also reinforces that story. You know, almost everyone on our team grew up in Michigan, moved somewhere else to go to school or work and then returned home with the goal of doing really high quality design work that they were a part of in other parts of the country and the world. And I really do believe that this kind of richness adds to the entrepreneurial spirit of Michigan, that desire for growth, desire for change and impact.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Expanding veterinary hospital focuses on compassionate care and community involvement
11/04/2025
Expanding veterinary hospital focuses on compassionate care and community involvement
On today’s program, Michael Rogers talks with Dr. Lindsay Ruland, DVM, owner and chief of medicine at Emergency Veterinary Hospital in Ann Arbor. They were named to the list of Michigan 50 Companies to Watch for 2025. The hospital treats a wide range of animals and emphasizes compassionate care for both pets and their owners. Dr. Ruland highlighted the importance of proper care for exotic pets, the rise of pet insurance and the role of veterinarians in determining pet nutrition. The hospital recently expanded to three operating rooms and plans to add more specialists. They also focus on inspiring future veterinarians through community engagement. “We are very passionate about being part of our community, getting out in the community, speaking with kids, and hoping to inspire them to understand that veterinary medicine can be a tough job, but it is so deeply rewarding and very much worth it in the end. And so don't, don't let anyone tell you that you can't do it,” she says. The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Creating a work environment that encourages employees to grow and want to stay
10/28/2025
Creating a work environment that encourages employees to grow and want to stay
On today’s program, Michael Rogers talks with Joe Bamberger, managing partner of Emerge, named this year to the list of Michigan 50 Companies to Watch. They help businesses retain talent by understanding what the next generation (Gen Z and Gen Alpha) wants in a workplace. Bamberger says the key is creating an environment where employees feel they are constantly developing professionally and making a meaningful contribution, which increases their likelihood of staying with a company. “It's a matter of growth, it's a matter of creating impact, right? And so if you can create an environment where your employees are consistently learning and growing and receiving more and varied opportunities, and that you're connecting them with a bigger mission or impact that they're able to achieve, that leads to a lot of retention,” he says. The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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The importance of expanding your knowledge and growth potential while remaining true to your core values
10/20/2025
The importance of expanding your knowledge and growth potential while remaining true to your core values
On today’s program, Michael Rogers talks with Heather Isch, President & Owner of LKF Marketing in Kalamazoo and a member of the SBAM board of directors. This year her firm was selected as a member of the Michigan 50 Companies to Watch. LKF Marketing has worked with hundreds of companies, big and small over the years, and in the interview Isch shares some of the entrepreneurial lessons from their work to help these firms be more successful. “I think one of the things that is hardest for entrepreneurs and especially founders is to get to the place where they're comfortable adding more leaders or managers, surrounding themselves with people who are smarter than them or more gifted in areas and really growing for the future,” she says. “Sometimes it's hard to let go of what we've built, and in order to be successful, you have to expand on that knowledge and grow and also stay focused on really what your core vision and mission and values are. Sometimes it's very easy to get distracted by shiny things, and a lot of times that is what keeps us from growing.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Award-winning small business has great advice on inclusion and accessibility for the neurodiverse in your workplace
10/14/2025
Award-winning small business has great advice on inclusion and accessibility for the neurodiverse in your workplace
On today’s program, Michael Rogers talks with Reena Naami, Owner and Founding CEO of the Spark Center for Autism, honored this year as a member of the prestigious Michigan 50 Companies to Watch. The center has grown from a two-person operation to nearly 50 employees, offering new programs like a summer learning program and internships. She highlighted the importance of inclusion and small adjustments for neurodiversity in workplaces. “It's really important to remember that inclusion and accessibility benefits everyone, and not just those who are meant to be the recipients of accommodations,” she says. “So when we think about it as business owners and entrepreneurs, providing accommodations can actually have a really great return on investment across the board. And the other point is that adjustments and accommodations don't need to be on a huge scale or necessarily require a lot of work or even money. They can be small adjustments that can still make really large impacts.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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Fast growing Sunfield Center honored as one of Michigan 50 Companies to Watch
09/15/2025
Fast growing Sunfield Center honored as one of Michigan 50 Companies to Watch
On today’s program, Michael Rogers talks with Jeff Snyder, managing director of the Sunfield Center in Ann Arbor. They were recognized this year as a member of the Michigan 50 Companies to Watch. The Center focuses on clinical services for autism, ADHD, anxiety, and other behavioral health disorders. The center, founded in 2011, also provides professional training through the Sunfield Institute and has grown from three staff members in 2015 to 35 today, serving over 5,000 families in Michigan and offering training globally. “One of the biggest misconceptions [about autism] that fortunately I think is going away, is that if you know one person who's autistic, you know everybody who's autistic,” he says. “It very much is a spectrum, there is such variance about autism and what that might look like.” The is the only statewide and state-based association that focuses solely on serving the needs of Michigan’s small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We’re located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own. Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from )
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