The #WeAreSlam Show

The #WeAreSlam Show is a marketing podcast where we share digital marketing trends, best practices, and ideas to help your business or brand grow.

6 COVID Trends that Are Here to Stay 05/07/2021

6 COVID Trends that Are Here to Stay A lot has changed since COVID upended the world. Many of us are looking for things to return to the way they were, but there are six trends which are here to stay. In this episode, we explore these six trends and talk about what's coming next for businesses like yours. /episode/index/show/theweareslamshow/id/19015586

How to Avoid Running Your Business on Assumptions 04/21/2021

How to Avoid Running Your Business on Assumptions As human beings, we have a tendency to make decisions based on incorrect or incomplete information. In this episode, Tyler shares what you can do right now to stop acting on so many assumptions and start making more right decisions in your business. /episode/index/show/theweareslamshow/id/18809543

Joshua Bell & The Washington Post Subway Experiment 04/02/2021

Joshua Bell & The Washington Post Subway Experiment What can the world's most acclaimed violinist playing a 3.5 million dollar violin in a New York subway teach you about customer experience? Find out in this episode with Tyler Kelley. /episode/index/show/theweareslamshow/id/18581693

What to Do When You're Feeling Stuck 03/26/2021

What to Do When You're Feeling Stuck Sometimes no matter how hard you try, it seems like there is no getting through to the place you want to be. Whether that's a business that's leveled out or a ceiling in your career. /episode/index/show/theweareslamshow/id/18485927

Navigating Generation Z 03/22/2021

Navigating Generation Z If the Millennial generation had you scratching your head, you haven't seen anything yet. Generation Z is completely different. /episode/index/show/theweareslamshow/id/18424844

3 Ways to Handle Your Competition in the New Normal 03/19/2021

3 Ways to Handle Your Competition in the New Normal Just like everything else before and after COVID, the way you think about your competition should change. In this episode, we challenge you to think about your competition in three entirely new ways in order to take full advantage of the New Normal. /episode/index/show/theweareslamshow/id/18397787

The Problem with Data-Driven Decision Making 03/17/2021

The Problem with Data-Driven Decision Making In a world where being "data-driven" appears sexy and smart, the leader who relies strictly on data to help them make decisions leaves a lot on the table. /episode/index/show/theweareslamshow/id/18370388

Making It Rain with Client Retention 03/15/2021

Making It Rain with Client Retention Today we're talking about how to grow your revenue by increasing your customer retention. We introduce you to our 4 Pillars of Customer Retention and compare those to the Client Loyalty Formula found in "Making Rain" by Andrew Sobel. /episode/index/show/theweareslamshow/id/18338897

The Most Important Word in Business (and Life) 03/12/2021

The Most Important Word in Business (and Life) The most important word in business and life is an "F" word. It's not the "F" word that you're probably thinking about. It's so much more powerful. /episode/index/show/theweareslamshow/id/18301169

Full Stack Marketing 03/10/2021

Full Stack Marketing If you're ready to hire your first marketing employee, what should you be looking for? We think you should be looking for a full stack marketer. /episode/index/show/theweareslamshow/id/18274988

Business Insights from King of the Hill 03/08/2021

Business Insights from King of the Hill Did you ever play the game King of the Hill as a child? If so, there's a lot you can apply from your experience in life and business. /episode/index/show/theweareslamshow/id/18240386

Social Media Secret: Activity Creates Activity 03/05/2021

Social Media Secret: Activity Creates Activity Are your social media profiles crickets? /episode/index/show/theweareslamshow/id/18204197

Introduction to Connected TV (CTV) Advertising 03/03/2021

Introduction to Connected TV (CTV) Advertising The way we consume television content has forever changed. As a marketing professional or business owner, it's time you understand your options in the new world of Advanced TV. In this episode, we help you understand the alphabet soup (CTV, OTT, Addressable TV), and we provide recommendations for getting in on the action to drive your objectives. /episode/index/show/theweareslamshow/id/18174614

The Return of the #WeAreSLAM Show 03/01/2021

The Return of the #WeAreSLAM Show We're back with all new content, a revised schedule and a renewed vision. Season 3 starts today! /episode/index/show/theweareslamshow/id/18141482

Don't Sleep on Purpose 12/10/2020

Don't Sleep on Purpose Why do you exist? /episode/index/show/theweareslamshow/id/17144948

Top 12 Social Media Best Practices 2021 12/03/2020

Top 12 Social Media Best Practices 2021 2020 has been the year of rethinking your strategy on the fly, optimizing your sales approach and pivoting to push your businesses forward. /episode/index/show/theweareslamshow/id/17042777

Reimagining The #WeAreSlam Show 11/24/2020

Reimagining The #WeAreSlam Show If you've made it this far in 2020 with successful marketing, congrats! This year has certainly brought its challenges for many business owners and marketing directors. We at SLAM! Agency want to help you take your marketing to the next level in 2021 and to better do that, we're going to switch up our show format for Season 3. /episode/index/show/theweareslamshow/id/16940045

How to Beat the Algorithm 11/16/2020

How to Beat the Algorithm In this episode, Tyler reveals why you're always playing a losing game when you're trying to chase or outrun the algorithm. The better marketing strategy would be to use your web content to help the algorithm achieve its objectives. Today, we explain the economics of attention, the three challenges to capturing attention, the formula for relevant content, and much more. /episode/index/show/theweareslamshow/id/16835006

Purpose-Driven Marketing 11/09/2020

Purpose-Driven Marketing Over 65% of consumers prefer to purchase products and services from purpose-driven companies. Whether you are a small business owner or Marketing Director for a popular brand, the consensus is that when your company’s purpose intersects with your customers’ values, magic happens. This powerful combination of purpose aligning with values is the foundation of purpose-driven marketing. /episode/index/show/theweareslamshow/id/16712870

SEO That Sells 11/02/2020

SEO That Sells Search allows you to sell what your customers want, when they want it. A lot of people say “Content is King.” But content doesn’t work if it isn’t found. It can’t be read if it isn’t seen. /episode/index/show/theweareslamshow/id/16658423

How to Build a Buyer Persona 10/26/2020

How to Build a Buyer Persona Buyer personas can be the best or worst marketing activity you undertake this year. /episode/index/show/theweareslamshow/id/16555835

How to Build a Landing Page that Converts 10/19/2020

How to Build a Landing Page that Converts We all know what it feels like to land on a bad landing page. The UX is confusing. The copy goes on and on and on. It’s difficult to buy or press the back button. When you try to exit, you’re interrupted by a pop up begging you to stay. Marketers use these tactics because everyone else does, but do they really work? (We doubt it!) /episode/index/show/theweareslamshow/id/16435154

Top 5 Copywriting Secrets Revealed 10/12/2020

Top 5 Copywriting Secrets Revealed The difference between a good advertisement and a poor one is in the copy. A good marketer understands how to craft a message that drives results. You have to determine your objective, then you need to make sure everything in your campaign helps you to achieve your goal. There is no time or space for filler. /episode/index/show/theweareslamshow/id/16339829

5 Questions to Ask Your Web Designer 10/05/2020

5 Questions to Ask Your Web Designer A good website is a wise investment because it creates interest, generates demand and captures leads for your business. Over 70% of the purchase decision is made before your prospect ever calls you or walks in the door. If you are thinking about redesigning your website, then you need to make sure you are doing business with a designer that can set you up for success. Tune in as we break down 5 questions we believe you absolutely need to know the answers to before you sign a web design contract. /episode/index/show/theweareslamshow/id/16270172

Three Types of Traffic for Internet Marketing 09/28/2020

Three Types of Traffic for Internet Marketing If you build it, they...won’t come? That’s right, without traffic, your website, social posts, offers, etc. just sit there doing nothing. Once you’ve built something, you have to bring people to it. On the internet, we refer to the people as “traffic.” In this episode, we’re breaking down the three types of traffic for internet marketing and explain the advantages and disadvantages of each so you can start seeing a better return on your marketing efforts. /episode/index/show/theweareslamshow/id/16161956

How to Become a Content Marketing Legend (like Gary Vee) 09/21/2020

How to Become a Content Marketing Legend (like Gary Vee) Do you have what it takes to become a content marketing legend like Gary Vaynerchuk? Sure you do! But how do you get to that level? It all starts with content. Tune in as we provide three key steps to becoming a content marketing legend just like Gary Vee. /episode/index/show/theweareslamshow/id/16044425

Top 3 Marketing Director Pitfalls (And How To Avoid Them) 09/14/2020

Top 3 Marketing Director Pitfalls (And How To Avoid Them) Today we’re going to discuss the three pitfalls YOU need to avoid as a Marketing Director. Here at SLAM!, we have the privilege of working with many different kinds of Marketing Directors. From rookies to seasoned veterans and everything in between, we work with them to execute on their vision. If you’re a Marketing Director looking to make your mark, smash your goals or advance in your career, you need to heed these three Marketing Director pitfalls. /episode/index/show/theweareslamshow/id/15980228

4 Reasons Why Podcasts Fail (And How to Avoid Them) 09/07/2020

4 Reasons Why Podcasts Fail (And How to Avoid Them) Today we’re discussing the 4 reasons why podcasts fail (and how to avoid them). If you understand why podcasts fail, then you’ll have what you need to create a winning podcast plan. Additionally, we’ll explain some of the benefits to having a successful podcast, such as discoverability and SEO, audience growth, and even additional revenue streams. /episode/index/show/theweareslamshow/id/15913892

How to Inspire People to Action 08/31/2020

How to Inspire People to Action Great marketing has a way of breaking through the noise to captivate, motivate and inspire people to action. /episode/index/show/theweareslamshow/id/15820400

Top 5 Skills Every Marketing Leader Must Have 08/24/2020

Top 5 Skills Every Marketing Leader Must Have Today we’re discussing the top 5 skills every marketing leader must have. These five skills are what separate the run-of-the-mill marketers from our industry’s top marketing leaders. Whether you are a business owner looking to hire a Marketing Director or a marketing professional looking to acquire the skills and knowledge that will push you up the corporate ladder, these skills are what make good marketers great. /episode/index/show/theweareslamshow/id/15726197

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