Writers of Silicon Valley
UX writing. Content design. Call it whatever you want: words and content are more important to good design and technology than ever. The words, phrases, and sentences you see in a user interface don't just appear there. They are written. Carefully crafted. This podcast is about the people who write those words, who design experiences with words, and who combine the power of language and technology.
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From tech layoff to leadership (Cara Lam)
02/12/2025
From tech layoff to leadership (Cara Lam)
Listen on: | Do you enjoy the podcast? Please leave a review! Get 20% off courses and workshops at . Just use the code PODCAST20 at checkout. From layoff to leadership: How Cara Lam rebuilt her career Getting laid off is tough—but for content designers on work visas, it can feel like everything is on the line. When Cara Lam lost her job at Instagram during the wave of tech layoffs, she had just 60 days to figure out her next move or leave the country. What followed was a relentless job search, rejections, and a journey of self-discovery. In this episode, Cara shares how she bounced back, the lessons she learned from her time at Meta, Venmo, NBC Universal, and Silicon Valley Bank, and why content designers need to embrace strategy, research, and resilience to stand out in today’s job market. If you've ever struggled with layoffs, job hunting, or making your content career more sustainable, this conversation is packed with real talk, tactical advice, and industry insights you won’t want to miss. What we talked about: ✅ How Cara moved across Australia, Japan, Hong Kong, and the US—and stumbled into content design ✅ What it’s really like working at Instagram/Meta as a content designer ✅ The hackathon project that could have changed Instagram Stories forever ✅ How financial UX writing is different from other industries—and why it matters ✅ What it feels like to get laid off at a big tech company ✅ Job hunting after a layoff—how to survive endless rejections ✅ The power of referrals, LinkedIn outreach, and strategic networking ✅ How contract work helped Cara get back into the industry ✅ Interviewing like a pro—portfolio tips that helped her land a job ✅ Why every content designer should think like a business strategist Notable quotes: 💬 "Your job can be taken away, but your skills and passion can’t." — Cara Lam 💬 "If you want to get hired, show that you understand how content affects business outcomes." — Cara Lam Where to find Cara: 🔗 📸 Enjoying the podcast? 👉 Leave a review and share this episode with your network! Get 20% off courses with code PODCAST20.
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How to survive burnout in tech and UX (Yvonne Xiao)
01/29/2025
How to survive burnout in tech and UX (Yvonne Xiao)
Listen on: | Do you enjoy the podcast? Get 20% off courses and workshops at UX Content Collective. Just use the code PODCAST20. Burnout isn’t just a buzzword—it’s a reality for many of us working in UX and tech. The long hours, the shifting priorities, the constant pressure to prove our value… it all adds up. And if you’re not careful, it can take a serious toll. Yvonne Xiao has been there. She’s worked at companies like Microsoft and Uber, navigating the highs and lows of content design in fast-paced environments. But instead of letting burnout define her career, she’s figured out how to manage it—by setting boundaries, redefining success, and embracing a more sustainable approach to work. In this episode, we talk about how to recognize burnout before it’s too late, the mistakes we all make when trying to "push through," and why setting boundaries isn’t just about saying no—it’s about knowing your worth. If you’ve ever felt drained by your work or wondered how to make content design (or any job in tech) actually sustainable, this one’s for you. What we talked about: How Yvonne transitioned from film school to content design The early signs of burnout and how to recognize them in yourself The biggest mistakes content designers make when trying to manage burnout Why setting boundaries is hard—but necessary—for long-term career success How imposter syndrome fuels burnout (and how to reframe it) The importance of community, mentorship, and knowing you’re not alone How to build a career in UX without letting it consume your identity Notable Quotes: “Your self-worth isn’t tied to your job. You’re so much more than the work you do.” “The cringe factor is real, but you just have to post it. Nobody’s going to remember it tomorrow.” “Burnout doesn’t happen overnight. It’s layers of ignoring your own needs until it’s too late.” Where to Find Dave:
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Forget tone - embrace systems thinking (Dave Connis)
01/16/2025
Forget tone - embrace systems thinking (Dave Connis)
Listen on: | Do you enjoy the podcast? Get 20% off courses and workshops at UX Content Collective. Just use the code PODCAST20. Content design has some growing up to do. Whether it's the things we talk about at conferences, or even the aspects of our job that we *think* are important (but really aren't), we need to see some change. Dave Connis, Lead Content Designer at OutSystems, has embraced systems thinking and he wants you to as well. Go beyond the deliverables we're used to (tone, style guides, etc) and start thinking about how to connect the elements of your product in a bigger picture. Dave brings a refreshing, no-nonsense approach to content design. From his experience working with developers to his cutting-edge ideas about content ecosystems, this conversation is packed with actionable insights and (yes) spicy takes. If you’re tired of surface-level debates about microcopy and want to get into the heart of what makes content design impactful, this one’s for you. What we talked about: Why content designers need to stop sweating the small stuff (looking at you, Oxford comma) How systems thinking can revolutionize content design The overlooked value of string files and content architecture Why tone isn’t everything — and what actually drives user success How to think about the “jobs” your content is doing The intersection of technical writing and UX writing: what each discipline can learn from the other Why content design needs to push for industry-wide innovation Notable Quotes: “Stop arguing about sentence case and start building better systems.” — Dave Connis “Tone isn’t the goal. Getting the user to their goal is.” — Dave Connis “Every piece of content in your UI has a job. Figure out what it is.” — Dave Connis Where to Find Dave: LinkedIn:
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Why your support content sucks (Maring Eberlein)
12/11/2024
Why your support content sucks (Maring Eberlein)
Listen on: | Do you enjoy the podcast? We're proud to announce Maring's new course at UX Content Collective: . Get it now for 25% off! If you’ve ever found yourself frustrated by terrible help center content, you’re not alone. Most of it sucks. But why? That’s why I’m excited to share this conversation with Maring Eberlein. Maring is a support content expert with a deep understanding of what makes help centers effective — and what makes them fail. She’s worked with companies large and small, transforming their support content from "just get it done" projects into real strategic assets. We get into everything from why so much support content is subpar to how companies can stop playing catch-up and start building better self-serve experiences for their users. If you’ve ever wondered how support teams, content designers, and technical writers can work together more effectively, this episode is for you. What we talked about: Why most support content sucks — and how to make it better The difference between support content and technical writing Why support content should be an asset, not an afterthought How to "train" your users to find answers on their own What companies get wrong about chatbots and AI-driven support The rise of structured content and why support teams should embrace it Practical ways support teams and content teams can work together Notable quotes: “Support content isn’t a cost — it’s an asset. But most companies don’t realize that until it’s too late.” "Users don’t want to watch a 4-minute video when 3 clear steps would do the job." "If your help center looks like a mess, it tells me your product might be too." Where to find Maring:
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Leading content design at Canva (Sally Bagshaw)
11/20/2024
Leading content design at Canva (Sally Bagshaw)
Listen on: | Do you enjoy the podcast? Canva is a true (Aussie) tech success story, and the content design practice there is no small reason why. One of the people leading that practice is Sally, Head of Content Design at Canva. Sally and I dive into how Canva has built one of the strongest content design practices in the world, why leadership is about more than managing people, and what content designers need to do to grow their careers. We also discuss why content design in Australia often feels a few steps behind the global stage and what Canva is doing to set an example. This was such an honest and motivating conversation, and I think it’ll resonate with anyone working in content or design, especially those navigating fast-paced environments. Timestamps: (0.52) Content design at Canva (4.28) Sally's work experience and history (8.30) Growing Canva's content design team (10.44) How Canva content designers approach AI (13.20) How Sally helps lead and develop her team (23.00) How leaders should prioritize (26.20) What Sally looks for when hiring (29.20) How to navigate change as a leader (32.50) Sally's biggest leadership challenges (38.15) The importance of culture and values (43.30) Psychological safety in teams (48.20) What the industry needs to change What we talked about: How Sally helped build a 30-person content design team at Canva Why content drives the first impression users have of Canva The four pillars of growth for content designers at Canva Balancing leadership with staying connected to the craft How Sally helps content designers focus on impact, not volume The emotional side of change and why people feel loss more than gain Why diversity in hiring goes beyond skills to mindset and adaptability Navigating the challenges of a fast-growing company culture Notable Quotes: “Content drives the first impression of Canva. We have a lot of responsibility to make sure that’s a good one.” — Sally “There’s no such thing as time management, only choice management.” — Sally (AI): “If we focus too much on the loss, we’ll never realize the gains.” — Sally Where to Find Sally:
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Product vs content (Scott Kubie)
11/06/2024
Product vs content (Scott Kubie)
Listen on: Do you enjoy the podcast? ! A few weeks ago I that caused a little bit of a stir. I said that content designers need to do more in considering how content supports the greater product ecosystem...and why that lack of curiosity might be holding them back. In essence, I was asking: which is more important - product or content? I got a lot of great responses, but Scott Kubie's was one that stood out to me. His view was that my assessment of the situation was a little upside down, and that we should talk about it. So I did. Scott and I agree that content designers need to think bigger, but we're coming at this from slightly different directions. This episode, we hash it out. I hope you enjoy it - it was a productive, pleasant, and deep conversation that really left me with a better understanding of Scott's position. What we talked about: Why Scott thinks content people are “playing small” — and what they can do about it What "content" actually is The real role of content in a product The difference between interface copy and content that truly drives value Why structured content and content operations are the future Scott’s candid thoughts on how to navigate industry challenges and thrive The content "death star": Notable quotes: “Content is what people are there for… not just the words on the screen.” “There’s a massive opportunity available to any product manager who wants to pick it up and run with it, which is to start thinking about your content ecosystem.” Resources Mentioned: Where to find Scott: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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Stop taking content work personally (Deiadora Blanche)
10/23/2024
Stop taking content work personally (Deiadora Blanche)
Listen on: Do you enjoy the podcast? ! Having trouble letting go? Deiadora Blanche (Airbnb, Coursera) can help. In this episode, we dive deep into the idea of ego detachment — letting go of personal attachment to the work we do. Deiadora shares her journey from business consulting to content strategy, and how she’s learned to balance personal growth with professional success. We also chat about thinking like a CEO, even when you’re not in leadership, and how content professionals can create their own success by setting metrics and driving results. Plus, Deiadora shares some incredible insights about AI content strategy — why we need to engage with it, not fear it. If you’re curious about how to stay grounded in your work, navigate high-pressure environments, or just want to hear some practical advice on building a successful content strategy career, this episode is a must-listen. What we talked about: Deiadora’s path from business consulting to content design Why detaching from your ego can make you a better content designer How to set metrics for your team and think like a CEO Using mindfulness to step back and make better decisions How content professionals can lead without a formal title Practical tips for using AI in content strategy Why letting go of attachment to outcomes helps you succeed Notable quotes: “Stop being so attached to the work—it's not about you. It’s about what the user needs.” “When you step away and detach from the ego, you can make better decisions.” “Thinking like a CEO is essential, even when you’re an individual contributor. Own the work, don’t wait for direction.” Where to find Deiadora: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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The power of small moments in UX (Vidhika Bansal)
10/01/2024
The power of small moments in UX (Vidhika Bansal)
Listen on: Do you enjoy the podcast? ! Vidhika Bansal might win the award for the . Just reading her tweets makes your entire day better. But Vidhika's talents go far beyond nice social media posts. Her intense interest and focus on human behaviour and user research make her one of the most thoughtful and fascinating people in UX. She's spoken at conferences like Button and Confab, led teams at organizations like Intuit, and has one of the most human-centered approaches to UX that I know of. Vidhika shares her journey from studying pre-med to finding her passion for human-centered design, explaining how her love for poetry and small details fuels her content strategy work today. She talks about the intersection of behavioral psychology, content design, and the profound impact of well-crafted UX writing on user confidence and trust. Whether you're a content designer, UX writer, or simply curious about how the little things in digital products can make all the difference, this episode dives deep into the art of designing for the human experience. We talk about: Vidhika’s unexpected journey from pre-med to UX design The power of small details in building user confidence Balancing efficiency and humanity in content design How poetry and emotional storytelling influence Vidhika’s UX work The importance of content in high-stress user situations Designing with edge cases in mind: why the small problems matter most The evolving role of content designers in shaping user experiences Why internal tools and processes are just as exciting as customer-facing products Connect with Vidhika: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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Knowledge graphs (Larry Swanson)
09/11/2024
Knowledge graphs (Larry Swanson)
Listen on: Do you enjoy the podcast? ! Larry Swanson might be one of the most knowledgeable and friendly people in content design and content strategy. Every time you speak to him, he’s full of joy and passion about the craft. Not just that - he’s probably one of the most intelligent people in the industry when it comes to the technical aspects of content. He calls himself a “content architect”, but that’s really too short a description of his capabilities. Whether he’s talking about information architecture, content modeling, or content and AI, Larry has just an unthinkable amount of knowledge and depth when it comes to how content is created and structured within a product experience. So that’s why I had him on the podcast today. We discuss: Larry’s history in content His thoughts on the skills content designers need to succeed Knowledge graphs - what the hell are they, and why are they important? Information architecture Much, much more… Connect with Kyra: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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Content for AI products (Kyra Lee, UserTesting)
08/23/2024
Content for AI products (Kyra Lee, UserTesting)
Get US $100 off your ticket for the upcoming ! Use UXCC100 at checkout! Listen on: Do you enjoy the podcast? ! I know, I know. A lot of AI. But I swear, the conversation in this one is really worth listening to. For so many organizations, the use of AI is dictated by the CEO, or head of product, etc. Rarely do content designers take the effort or initiative to actually develop an idea of how AI should be integrated. That's why this interview with Kyra Lee from UserTesting was so fascinating to me. Kyra and her colleagues have taken the initiative to create a "playbook" about how AI should be approached in their design philosophy. We talk about that, plus... Why Kyra's interest moved from working in law to UX How UX writers and content designers can take part in quality research What Kyra has learned about testing content with users Why not ALL of your content actually needs to be in the user interface An approach to AI for user research that maintains a human touch... As always, let me know your thoughts: . (Also, yes...audio is a bit off today. Again. Please be patient as I fix some ongoing issues!) Connect with Kyra: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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How to crack content design contracting (Slater Katz)
08/06/2024
How to crack content design contracting (Slater Katz)
Listen on: Do you enjoy the podcast? ! Getting into content design is hard enough, but contracting roles are a different struggle altogether. While they can be lucrative (potentially depending where you live) they're also difficult to crack. But they're also a necessary struggle to understand - often the way to start a content design career is to begin with some contracting roles. Today's guest is a content design contracting queen. Alliteration! Slater Katz has worked as content designer for Netflix, Chime, Verizon, Fitbit, and more. Not only can I vouch for her content design skills (she's worked with us at UXCC for a bit) but she's unique in that she understands how business goals and design goals intersect - a rare skill. And she understands personal branding better than anyone in the biz, in my opinion. In this interview we discuss content design contracting, how to improve your personal brand, what makes a great contractor stand out, and why asking questions when you start isn't a sign of weakness - it's a strength. Connect with Slater: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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From english major to content design lead: advice for grads
07/17/2024
From english major to content design lead: advice for grads
Listen on: Do you enjoy the podcast? ! Ah, English degrees. So often the target of snide comments and "there but for..." looks. I don't think there's another academic pursuit that's used as a metaphor for uselessness quite as much. Maybe basket weaving. And yet, as content designers know, English majors can become one of technology's secret weapons. Speaking of secret weapons... Today's guest might be one of the most impressive people in content design. Sammie Spector is the content design lead at Condé Nast, where she looks after brands including Vogue, The New Yorker, Condé Nast Traveler, GQ, Glamour, Architectural Digest, Vanity Fair, Pitchfork, Wired, and Bon Appétit. And she's one of the most impressive people I know. She has an incredible work ethic. Not only does she hold down a demanding job, she grades students and teaches workshops for UX Content Collective, and oh...she was an English major too. Which is exactly what we talk about today. How English majors can stop feeling helpless, and start thinking about their careers. But we don't stop there. We cover: Why content design has a pipeline problem, and how to fix it What it's like working at a publishing company versus a traditional "tech" company Why English majors should start thinking early about how to adapt their skills to tech What content design can learn from software engineering to fix our graduate shortage Sammie's wisdom should be heard by everyone in the industry. Send this to your friendly neighbourhood English grad, and give them a smile: it's gonna be okay. Connect with Sammie: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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Inside Gemini: How a Google content designer helps build AI
07/02/2024
Inside Gemini: How a Google content designer helps build AI
Listen on: Do you enjoy the podcast? ! There's an interesting path opening up in content design: working on the actual language models underpinning this explosion of new features we're seeing. This is a new and fairly anxiety-inducing area. But as content designers, it's important that we engage and help build any type of new technology that involves content - or it's going to outpace us. This is why I spoke with Ben Barone-Nugent from Google for today's podcast. He's on the Gemini team, and we spoke about his work in moving from traditional "content design" into the content (and conversation) design for an chat-based LLM experience. This is an important chat for many reasons, but here's a big one: it's important that we see a future for how content designers can be involved in this type of work. We talk about that, and: How content designers can work on language models The path from content design to conversation design to AI What LLMs are good at, bad at, and what we don't know yet The future of content design as creating content at scale Much, much more! A quick note: apologies for my audio quality this month. I accidentally used my laptop microphone instead of my big fancy one. Don't hate me! Ben on LinkedIn: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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Using AI to scale UX writing at Monday.com, with Ron Yakar
06/13/2024
Using AI to scale UX writing at Monday.com, with Ron Yakar
Listen on: Do you enjoy the podcast? ! Ron Yakar made a bit of noise last month when he discussing how he created an AI tool to help scale UX writing at Monday.com. There was lots of debate. "This is cool." "This is scary." "Why don't you hire more content designers?" And everything in between. So, I wanted to get Ron on the podcast to discuss it. Not only because it's an interesting piece of craft, but also because it's a vision of where things are heading. So far we've been so focused on using LLMs through prompts, but Ron's tool is an example of what happens when content designers and UX writers think about meshing AI and content operations together. We talk about Ron's background, his approach to AI, the tool itself, his process in using AI and determining when and where to use human intervention, and more. I know I always say it. But you can't miss this one. Connect with Ron: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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Why content designers make great leaders, feat. Aladrian Goods (Intuit)
05/30/2024
Why content designers make great leaders, feat. Aladrian Goods (Intuit)
Listen on: Do you enjoy the podcast? ! Many content designers want to be leaders. But how can they get there? Do they make great design leaders in general...and what will they struggle with when they get there? In today's episode I speak with Aladrian Goods, design manager at Intuit. We talk about her road to content design, her struggles and successes in leadership, and why content designers make great leaders - in general, not just for our discipline. If you want to be a leader, are a leader already, or work with leaders - then this episode is for you. Anna and Arnaud: Listeners get 20% off podcasts and workshops at ! Just use PODCAST20 at checkout
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Content design in China (Anna Potapova & Arnaud Frattini)
05/16/2024
Content design in China (Anna Potapova & Arnaud Frattini)
Do you enjoy the podcast? ! Last year the UX Content Collective published , written by Anna Potapova and Arnaud Frattini. The piece surveyed several people working in China, and revealed an amazing amount of insight into a place many people don't know anything about. Today, Anna (Aliexpress) and Arnaud (Alibaba Group) join me on the podcast to talk about their survey, what it's like to work in China, and what we all can learn from the type of fast-paced business practices we see there. Given how important China has become to the world economy...perhaps there are a few things we can learn. Anna and Arnaud: Listeners get 20% off courses and workshops at ! Just use PODCAST20 at checkout.
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Why (and how) content designers need to change - and fast! (Chelsea Larsson)
05/02/2024
Why (and how) content designers need to change - and fast! (Chelsea Larsson)
The Writers of Silicon Valley podcast is back! Listen to the first new episode with Chelsea Larsson, Senior Design Director at Expedia. We discuss the future of content design, UX writing, how AI is impacting everything, and why content designers shouldn’t hang on to old definitions. And maybe…why content designers should learn Python? I’m really excited to bring the podcast back, and really excited for you to listen. Things we discuss during this episode: Generative artificial intelligence Open AI, ChatGPT, Gemini Chelsea and her stuff: Listeners get 20% off courses and workshops at ! Just use PODCAST20 at checkout.
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Introducing: The Interface by UX Content Collective
07/15/2022
Introducing: The Interface by UX Content Collective
The Interface—a podcast by content designers, for content designers The Interface is a monthly, can’t-miss group chat for everything happening in content design and UX writing. The Interface has industry updates, deep conversations, and other helpful resources. Listen wherever you get your podcasts: Apple: Spotify: Online: https://uxcontent.com/the-interface-podcast/
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UX writing in the fintech industry (Yael Ben-David)
07/21/2021
UX writing in the fintech industry (Yael Ben-David)
Yael Ben-David is one the most thoughtful UX writers in the industry. She’s written numerous blogs and has spoken at several conferences on how to make sure UX writers and content designers prove the value of their work. Today, we take a look at some of the regulations surrounding the fintech industry which make writing for it so difficult. Plus, we explore the ultimate question: how do you get out of the customer’s way? Listeners get 20% off courses and workshops at ! Just use PODCAST20 at checkout.
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How can we make the content design industry...better? (Jane Ruffino)
07/21/2021
How can we make the content design industry...better? (Jane Ruffino)
Jane Ruffino is one of the most experienced UX writers in the industry, with an extensive work history. She also teaches a UX writing course and consults to companies on their UX copy. But what makes Jane even more interesting is her studies - she’s currently pursuing a PhD in digital acheology. In this episode we talk about how she bridges that world with the world of content design, and the discussion may surprise you. Listeners get 20% off courses and workshops at ! Just use PODCAST20 at checkout.
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Connecting the internal and external product experience (Andrea Drugay)
07/21/2021
Connecting the internal and external product experience (Andrea Drugay)
Andrea Drugay has one of the most experienced resumes in the content design industry. Now she works at Slack, one of the most coveted roles in all of design. In this episode, we talk about Andrea’s background, what makes Slack’s copy so special - but most importantly, how to make sure UX writers and content designers bridge the experience that’s outside the product, and the experience inside the product as well. Listeners get 20% off courses and workshops at ! Just use PODCAST20 at checkout.
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How software will help UX writers democratize the design process (Jasper Platz)
03/23/2021
How software will help UX writers democratize the design process (Jasper Platz)
Last month, I spoke wth Chris Baty from Figma - and we talked about how Figma is helping UX writers enter the design process. This month we continue that conversation with the creator of a copy management system. Jasper Platz is NOT a UX writer or content designer. He says that straight up. However, he quickly discovered a love for content design when building other products. So much so, that he decided UX writers need software of their own to manage the copy process. We talk about that in this episode, but we also talk about: How software can democratize design for UX writers What would product managers look like if they came from design? Why is content design getting so much attention? …and more. This was a great chat, so I hope you enjoy it! —————————- Listeners get 20% off courses and workshops at ! Just use PODCAST20 at checkout. If you like this podcast, !
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Figma's first UX Writer (Chris Baty)
02/08/2021
Figma's first UX Writer (Chris Baty)
Chris Baty is the Principal UX Writer at Figma, and was previously the head of UX writing at Dropbox. He’s also the founder of NaNoWriMo (National Novel Writing Month). He’s a busy guy. He’s also an exceptional champion for all types of writers everywhere. Including content designers.
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What we learned at the 2020 Button Conference
12/08/2020
What we learned at the 2020 Button Conference
It’s crazy that digital conferences haven’t been a thing until now, but COVID really thrust this one upon us. Today, I’m speaking with some fantastic UX writers and content strategists: Duaa Osman from Google, Yael Ben-David from Fundbox, and Vicki Siolos from Kickstarter.
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From technical to UX writing (Christie Fremon)
11/25/2020
From technical to UX writing (Christie Fremon)
Christie Fremon is probably one of the most experienced UX writers in the industry. She started as a technical writer, working through companies like Yahoo and Cloud.com in the 2000s, before moving to Apple as a UI writer on iTunes, and then at Google. We dive into the differences between technical and UX writing, working at Apple, and writing for vehicles.
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UX writing outside the United States (Mario Ferrer)
10/27/2020
UX writing outside the United States (Mario Ferrer)
Mario Ferrer was a senior UX writer at King Games, now he’s a senior UX writer at Skyscanner. He’s also one of the cofounders of the UX Writers Meetup in Barcelona - and he’s perfectly placed to help us understand the UX writing community outside the United States.
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How UX writers can embrace content strategy (Kristina Halvorson)
10/10/2020
How UX writers can embrace content strategy (Kristina Halvorson)
This month Kristina Halvorson will launch Button - Brain Traffic’s first conference dedicated to product content strategy. In this chat, we talk about Button, why UX writers should be excited about it…but also, we pick up on something Scott Kubie and I discussed: what is the future of UX writing? Kristina makes the point that UX writers shouldn’t necessarily stay UX writers forever. They need to embrace content strategy if they want to move forward in their careers.
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Ep. 14. What UX writing and content strategy get wrong (and how to get better), with Scott Kubie
09/20/2020
Ep. 14. What UX writing and content strategy get wrong (and how to get better), with Scott Kubie
Scott Kubie is one of the most well-regarded voices in content strategy. Currently a free agent on contract at Mailchimp, Scott's worked previously as the Lead Content Strategist at Brain Traffic (alongside content strategy expert Kristina Halvorson). Before that, he worked as a content strategist and interface writer at Wolfram Research and a mobile app startup.
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Ep. 13. Ditto: the two Stanford grads creating UX writing software
08/05/2020
Ep. 13. Ditto: the two Stanford grads creating UX writing software
In this episode, I speak with Jessica and Jolena about their product Ditto, what it means for UX writers and content strategists, how they developed the product, what it’s like going through the Y Combinator process, and where they want to take it.
/episode/index/show/writersofsiliconvalley/id/15500501
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BONUS: 12 essential pieces of UX writing wisdom
06/21/2020
BONUS: 12 essential pieces of UX writing wisdom
It's been just over a year since I started Writers of Silicon Valley. In that time I've interviewed 12 expert UX writers and content strategists from around the world. They've worked at companies like Google, Spotify, Facebook, Netflix, Uber, and more. I've gone through the past year's worth of episodes and combined what I think are among the 12 best pieces of advice for UX writers, both beginner and veteran alike.
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