463: Sara Lynn Brennan: Package Your Design Services for Profit and Clarity
A Well-Designed Business® | Interior Design Business Podcast
Release Date: 09/10/2019
982: Power Talk Friday: Rachael Bozsik Johanson: Leveraging Your Superpower to Attract Dream Interior Design Clients
A Well-Designed Business® | Interior Design Business Podcast
Today With Rachael Bozsik Johanson: Hi, welcome to a Well Designed Business. It’s Power Talk Friday. We all know by now that we should niche, but the struggle lies in the how. What IS my only? What IS my superpower? How do I figure it out? And that’s where my guest today, Rachael Bozsik Johanson, really shines. Her superpower is finding the superpower of others and teaching them how to use it to elevate their business, their services, their marketing, and their sales process. Today, Rachael is here to share how to discover that superpower of yours, and more specifically...
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981: Jennifer Chukwujekwe: Global Collaboration with Nigerian Designer and Entrepreneur
A Well-Designed Business® | Interior Design Business Podcast
Today With Jennifer Chukwujekwe: Today with Jennifer Chukwujekwe, we’re heading to Nigeria (virtually) to learn about the incredible work she is doing to transform the interior design industry in her home country. As the President of the Interior Designers Association of Nigeria and the founder, CEO, and creative director of Jenniez Designs, Jennifer shares her entrepreneurial spirit and problem-solving skills as she navigates the unique challenges faced by designers in Africa. From building a furniture factory to address sourcing issues to starting a school to educate aspiring designers,...
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980: Power Talk Friday: Shelli Warren: Recognizing That Your Small Business Brings Value to the Right Employee
A Well-Designed Business® | Interior Design Business Podcast
Today With Shelli Warren Today, on A Well-Designed Business, I am joined by Shelli Warren, distinguished Women's Leadership Advisor, and the host of the Stacking Your Team podcast. Do you believe the misconception that success is only attached to working for a corporation? If so, you may have little faith in hiring the right team, because as you will hear from Shelli, you have much to offer the right person in the form of a career. Pick It Apart: [6:07] Shelli shares her philosophy that her clients should understand that they have value and can provide valuable careers for employees. [12:28]...
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979: Hygge Design + Build: Becky and Nate Vandenbroek on Tips for a Successful Design/Build Business
A Well-Designed Business® | Interior Design Business Podcast
Today With Becky and Nate Vandenbroek Hi, Welcome to A Well-Designed Business. Today I have on Becky and Nate Vandenbroek from Hygge Design+Build. If you are someone who wants to get into the design-build industry, this episode is for you. Becky and Nate know how to help designers who want to break into the design/build world and share what to consider when choosing to collaborate with builders. Both possessing Erika Ward transferable skills, Becky with her upbringing with a builder dad and Nate as a previous project manager, they ditched their 9-5 and in 2020 formed Hygge Design+Build. As...
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978: Power Talk Friday: LoriAnn Kuntz: How to Love (and Understand) Your Interior Design Business Numbers
A Well-Designed Business® | Interior Design Business Podcast
Today With LoriAnn Kuntz Hi, welcome to a Well-Designed Business. It’s Power Talk Friday. Today I am excited to welcome LoriAnn Kuntz, founder of Profit Priority, a bookkeeping and financial management company for creatives. Understanding your numbers matters. But it’s equally as important to understand when and why to outsource your bookkeeping. Hear LoriAnn’s insights on why strategic bookkeping matters—and how you can take control of your numbers. Pick It Apart: [3:18] LoriAnn and LuAnn discuss why knowing your numbers matters—and what it means to “love” those...
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977: Katie Ryan Pluer:Strategies for Taking on a Business Partner
A Well-Designed Business® | Interior Design Business Podcast
Today With Katie Ryan Pluer Today with Katie Ryan Pluer we are discussing what it takes to build a successful business partnership in the interior design industry. Katie brings a wealth of experience in business development, marketing, and advertising — along with a successful track record of buying and selling businesses. She has a keen understanding of what it takes to create a profitable business, and has spent the past few years getting settled in the interior design industry as Vice President of Natasa Jones Interiors in Milwaukee, Wisconsin. If you have a partner or are considering...
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976: On Air Strategy Sessions: Is a Disconnect Causing Your Ideal Clients to Walk Away?
A Well-Designed Business® | Interior Design Business Podcast
Today With Melissa Fields Welcome to A Well-Designed Business! Today we run an entire new segment! It's "On Air Strategy Sessions"! In today's episode, we have Melissa Fields with us. Melissa is the founder of Shades of Gray Design Studio, a boutique interior design studio based in San Antonio, Texas. So, let's meet her! More About Melissa Fields Shades of Gray Design Studio is a boutique interior design studio based in San Antonio, Texas. It was started in 2018 shortly after Melissa Fields, the Founder and CEO, retired from the United States Air Force after 20...
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975: Joyful Abundance: Thriving in Business with a Positive Mindset
A Well-Designed Business® | Interior Design Business Podcast
Today With Jennifer Davis Today on A Well-Designed Business I’m with Jennifer Davis, the founder of Davis Interiors, a boutique design firm based in Minneapolis. Jennifer's story is proof that intention, manifestation, and a positive mindset can lead to the life and business of our dreams. In this episode, we discuss Jennifer’s strategies and beliefs that have helped her create a joyful client experience and a successful career. From setting intentions and aligning your actions with your goals to overcoming impostor syndrome and cultivating an abundance...
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974: Power Talk Friday: Katie McDonald: How to Prioritize Your Well-being in Your Interior Design Business
A Well-Designed Business® | Interior Design Business Podcast
Today With Katie McDonald Welcome to a Well-Designed Business. Today, I’m excited to welcome back Katie McDonald, certified holistic health coach and instructor at b.nourished. As entrepreneurs, we do have a tendency to put ourselves on the backburner, focusing our time and attention on the needs of the business. But if we’re not creating something sustainable—if we’re heading toward burnout, are we really creating well-designed businesses? It can feel as if we need to justify rest, justify taking time for ourselves, Katie’s take is that we...
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973: Jamie Gasparovic: How Investing In Your Business Can Kick Imposter Syndrome to the Curb
A Well-Designed Business® | Interior Design Business Podcast
Today With Jamie Gasparovic Hi, welcome to a Well-Designed Business. Today, I am joined by Jamie Gasparovic, Founder and Principal Designer of Studio Gaspo, a boutique full-service interior design firm. Have you ever had imposter syndrome? Join the club. Jamie has a little secret to combating imposter syndrome, and that is to invest in your business. Jamie has spent thousands in investments for her business. Six figures in the last year, to be more specific. Before you drop your jaw, listen in to hear all of the value and advice Jamie has to give on investing...
info_outlineWelcome! Today, Sara Lynn Brennan joins us on the show. Sara is an entrepreneur, CEO, and Principal Interior Designer at Sara Lynn Brennan Interiors. Eighteen months ago, Sara contacted LuAnn, telling her that she wanted to go to High Point Market, but she wasn't sure what to do or where to go. So LuAnn arranged to meet her there, and Sara spent two days with LuAnn and Sara Daniele, the CEO of Mydoma Studio, going from event to event, hanging out, talking, and allowing Sara to get to know some significant and influential people in the design industry. Since then, Sara has become the first and only full-service interior design firm in Waxhaw, North Carolina, who specializes in Transitional Designs, where she and her design-build team take spaces from Bare Bones to Beautiful by utilizing her exclusive, approachable, and stress-free design process, transforming and renovating homes from start to finish. Listen in today, to find out what Sara has to share.
Sara’s design work has been nationally published six times in the last year including publications such as Romantic Homes, Traditional Home, Window Fashion Vision, and Cottages and Bungalows, who recently offered her a role as a monthly columnist. She’s also been noticed as a rising star among colleagues in the design industry being invited as a guest on podcasts, as a panelist at High Point Market and as a host and speaker at local design events and shows. In today's episode, Sara talks to us about the extra layer that she's added to her design business, and she explains how she's put the lessons that she's learned from the guests on the podcast into action. Tune in now, for more!
Show Highlights:
- How MyDoma Studio inspired Sara to create packages.
- Sara shares a mind-blowing story about selling packages.
- Why you really need to go and look at Sara's website.
- Sara describes her really smooth process.
- Getting clear about the steps that are involved in any process.
- Coming up with a flat-rate fee.
- The great reward of instant gratification.
- Sara describes her consultation process.
- The way that Sara personalizes her packages.
- The discovery call is a very important part of the process.
- Creating an approachable package to reach more people.
- Coming up with a detailed DIY package.
- A package called 'DIY with an option to buy'.
- Sara talks about how she presents her e-design package.
- Creating these packages been a labor of love for Sara.
Bio:
Sara Lynn Brennan is an award-winning Entrepreneur, CEO, and Principal Interior Designer at Sara Lynn Brennan Interiors, the first and only full-service interior design firm in Waxhaw, North Carolina who specializes in Transitional Design. She and her design-build team take spaces from Bare Bones to Beautiful by utilizing her exclusive, approachable and stress-free design process, transforming and renovating homes from start to finish.
Sara’s design work has been nationally published six times in the last year including publications such as Romantic Homes, Traditional Home, Window Fashion Vision, and Cottages and Bungalows, who recently offered her a role as a monthly columnist. She’s also been noticed as a rising star among colleagues in the design industry being invited as a guest on podcasts, as a panelist at High Point Market and as a host and speaker at local design events and shows. Sara’s confident, unique and fearless approach to business and design make her an inspiration to those who work with and around her.
Sara is known for her recognizable “Romantic Transitional” design aesthetic, but her award-winning design team is not just about creating pretty spaces. It is Sara’s mission to educate and expose clients to the beauty and functionality of transitional design. She and her team pride themselves on creating practical, beautiful, and timeless homes that families can really LIVE in for years to come.
Links:
Website: Sara Lynn Brennan
Design Packages and Free E-Book: Sara Brennan
Blog Post: Luann Nigara Baby Designer
IG: @saralynnbrennan
FB: Sara Brennan
Soft Design Lab HPMKT Experience
Previous shows mentioned in this episode: