Carl-Gould-#70secondCEO-Do You Own It Part 3
Carl Gould #70secondCEO
Do You Own It? - Part 3 Hi everyone, Carl Gould here with your #70secondCEO, just over a minute a day of investment for a lifetime of results. So you ever see in a bar, there’s a bar back comes in and loads all the drinks in the back? I had never counted what they put in there, I just assumed that what they put in there was accurate. I started to count, you know, he would come up and be like, “I got a 12 pack of whatever.” I said, “Show me how many are in there.” “Well, why do you wanna see that?” I said, “I wanna see that there’s 12.” There was 11, right? ‘Cause I said,...
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Carl Gould-#70secondCEO-Do You Own It Part 2
Carl Gould #70secondCEO
Do You Own It? - Part 2 Hi everyone, Carl Gould here with your #70secondCEO, just over a minute per day for a lifetime of results. I was like “Oh, okay. Uh what’s my number?” And he says, “23 percent.” And I was like, “Really? Do you think I’m stealing from you?” And he said, “No, you’re new to the job.” And he says, he was a real smart ass, he goes “We think you stink at your job. You know, and so but if in three months it’s still over 21, yes, we would think that you are stealing from us.” So, he gave me some techniques on how to bring it down. And now I remember...
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Carl Gould-#70secondCEO-Do You Own It - Part 1
Carl Gould #70secondCEO
Do You Own It? - Part 1 Hi everyone, Carl Gould here with your #70secondCEO, just a little over a minute of investment for a lifetime of results. I went to bartending school, I got a job at a club in Hoboken, and a month in, the owner sits me down, and he’s got a long, you know, a long printout, and there’s one line that’s highlighted, the name was Gary. Gary sits me down and says, “Hey, Carl, you know I just wanna review your job, how you’re doin’. Your colleagues seem to like you, you work hard, you’re blending well, you know some things I’d like to see you work on but,...
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Carl Gould-#70secondCEO-Journal Everything
Carl Gould #70secondCEO
Journal Everything Hi everyone, Carl Gould here with your #70secondCEO, just over a minute of investment everyday for a lifetime of results. I want to give you an exercise that has 100% foolproof guaranteed results. Are you ready? Take a pen out; here we go. What I would like you to do for the next two weeks is I would like you to take out a journal and write down everything you do every day for two weeks. What I mean by that is you don't just go to the post office. No, no, no. You have to drive to the post office, get the mail, sort it in, bring the mail back, and drop it on each...
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Carl Gould-#70secondCEO-Getting Others to PERFORM
Carl Gould #70secondCEO
Getting Other to PERFORM Hi, Everyone; Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. You need to get others to perform at a high level. That means you have to empower them, that means you have to coach them, guide them, and mentor them. So let me give you a couple of statistics here to play around with a couple of formulas how you spend your time. Alright, you are gonna take on in Stage 3 here, is “How well do you get others to perform at a high level?” So I'm gonna give you a little time management formula called 20-20-60:...
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Carl-Gould-#70secondCEO-What Drives Value
Carl Gould #70secondCEO
What drives Value? Hi, Everyone. Carl Gould, here is your #70secondCEO, just over a minute of investment per day for a lifetime of results. There was a study done in 1974 by the Sloan School of Business, and they said, “What drives value in a business? And 95% of what drove value 40 and 50 years ago was the TANGIBLES of the business, its physical assets. Well, let's fast forward to today. A follow-up of those 10,000 companies and the second part of the study showed that 72% of what drives value in business is its INTANGIBLES. Its intellectual property, it's brand equity, its brand...
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Carl Gould-#70secondCEO-Wasting Minutes-Part 2
Carl Gould #70secondCEO
Wasting minutes - Part 2 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. Do you think your company or your team wastes one minute a day? Yeah? Alright. If that's the case, take a hundred dollars, put it on the table, and light it on fire. Because all you did was, you just pissed away that hundred dollars. Do you think it's 2 minutes a day? Well, if it's 2 minutes a day, great. Open up your wallet again, take 200 dollars, put it on the table, and light it on fire. You get the picture. Guess what? You're gonna find...
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Carl-Gould-#70secondCEO-Wasting Minutes-Part 1
Carl Gould #70secondCEO
Wasting minutes - Part 1 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So you have your overheads. If you do, remember your non-core operations and your NO systems. This is all the work that has to happen whether you have a customer or not. Those are your OVERHEADS: your fixed overheads that happen every single year, month, and day. Now, let's take those fixed overheads. The amount of money you have to pay whether you do business or not, whether you get paid or not, whether you service the client or not, what is the...
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Carl-Gould-#70secondCEO-Productize Your Business
Carl Gould #70secondCEO
Productize Your Business Hi Everyone, this is Carl Gould I am your #70secondCEO, a 70 second investment each day for a lifetime of results. Today’s topic is - Intellectual Property, where to look for it in your business and how to build it. You know you’re a phenomenal business and a visionary entrepreneur; you get things done, and you have great ideas. We now need to make them into concrete programs and products. That’s right, we’re going to productize all of your operations. So, look at these areas: Sales Order fulfillment ...
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Carl-Gould-70secondCEO-Becoming the Best Version of Yourself
Carl Gould #70secondCEO
Becoming the Best Version of Yourself Hi everyone, Carl Gould here with your #7osecondCEO a one minute investment for a lifetime of results. In a recent video, I asked you to write down who you admire and what that person or historical figure's admirable traits, rules, and principles are. And you just introduced yourself to what you believe is your best version of yourself. That’s right, you just use another person or figure or package in order to talk about what you believe are your most amazing features and where the next area of growth is for you. Ok, so you wrote down all the...
info_outlineAre you a formal or casual person? How do you define yourself to the world? Find out why it matters with Carl Gould, your #70secondCEO.
Read full transcript:
Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results.
Now, what people are after is, the only thing that they really care about is THEMSELVES, that’s the entity that is most important to them. What they care about is how you, your company or your product and service helps them be more of themselves. So understand this, we have a way that we define ourselves,I mentioned the suit guy or the casual guy or gal (listen to Part 1). We have a way that we define ourselves, that creates what we call the model of the world. From that model of the world we have a perspective as to what we see around us.
If I’m a casual guy:
- I’m going to show up in casual places
- I’m going to make casual money
- I’m going to drive a casual car
- I’m going to be casual about my decisions
- I’m going to be casual about objections
How I do anything is how I do everything as a buyer because of the way I have defined myself. It’s the most important thing my brain will do all day is to make sure I act in alignment with how I define myself.
So, once you understand them, meaning having your ideal client avatar, meaning understand what part of their life or their business cycle or career cycle they’re in, what’s most important to them right now and how can your product or service help them be more of what they want to be and or be less of what they don’t want to be. That’s how you’re going to sell more that’s how you’re going to break through their barriers to buying.
Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.