CarlGould-#70secondCEO-The Four Business Quadrants-Part 1
Release Date: 03/10/2020
Carl-Gould-70secondCEO-Career Change-Part2
Carl Gould #70secondCEO
Career Change-Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So, there are was he’s laughing–he couldn't back under it’s like yeah they got you. Yeah, I could–I’m here to tell you I know how hard it is to get line paint out of your hair you know. So, it was on that day and I just, I remember thinking I drive out and I’m going why—what am I doing? You know I’m driving a dump truck, I said there’s got to be a better way, this can’t be my life. I was, what is that thirty, yes it was...
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Carl-Gould-70secondCEO-Career Change-Part1
Carl Gould #70secondCEO
Career Change-Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. I’m driving one of my dump trucks like 60 miles with a load of junk on it cause I’ve got to get to an appointment to deliver a proposal to try to get the next job, right? The drive shaft on the U joint on the drive shaft of my truck's brakes is okay. So, I kinda know what it is, I’ve done with it before and I’m like holy crap I’m on–I’m gonna miss the appointment. So I jumped out of the truck while it’s still rolling and I...
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Carl-Gould-#70secondCEO-How to Get Leverage and Use It-Part 3
Carl Gould #70secondCEO
Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. You get the point with leverage, right? Or you take something you love to do. Your punishment is I'm taking the podcast off the air until I get back on track with these activities. You know what I mean? Like you would have to do something that would really hurt in the beginning if it would've happened. That's the push and then you would start to set up positive goals so that's the pull. So if I teach my son to manage money, or as a family we've decided to go to Disneyworld...
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Carl-Gould-#70secondCEO-How to Get Leverage and Use It-Part 2
Carl Gould #70secondCEO
Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So now we've got leverage. Now it's game on. So money that would hurt and you disappoint somebody you love that you're trying to help. So now what you do is you would say, “I'm never gonna let that happen.” One, that was a good kick in the behind, thank you for that, but you would never allow that letter to ever be mailed or that check ever to go out. When you've done all the activities you've promised, I hand them both right back to you. Take them, you shred them....
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Carl-Gould-#70secondCEO-How to Get Leverage and Use It-Part 1
Carl Gould #70secondCEO
Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So let's imagine you're my coach. So here's what I would do is I would say, I would ask you for a number, a dollar amount of number that if you had to write a check for today, it would hurt. So let's just say that's a 5-figure number, 10 grand or above. You would write a check out to a charity that you would never wanna be associated with. So just think of the opposite political party, some group out in the world that you just cannot stand whatever they're about. You're...
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Carl-Gould-#70secondCEO-You Know What Youre Selling But Do You Know What The Owner is Buying Part 2
Carl Gould #70secondCEO
You Know What You’re Selling, But Do You Know What The Owner is Buying? Part 2 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. Now, what people are after is, the only thing that they really care about is THEMSELVES, that’s the entity that is most important to them. What they care about is how you, your company or your product and service helps them be more of themselves. So understand this, we have a way that we define ourselves,I mentioned the suit guy or the casual guy or gal (listen to Part 1). We have...
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Carl-Gould-#70secondCEO-You Know What Youre Selling But Do You Know What The Owner is Buying Part 1
Carl Gould #70secondCEO
You Know What You’re Selling, But Do You Know What The Owner is Buying? Part 1 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. The 4 Entities of the Sale, so now let’s think about this, we talked about this earlier, you know what you’re selling, but do you know what the owner is buying? You can’t give this enough credence, is that people purchase in their own image. If I’m going to wear casual clothes and not buy a suit. Understanding what kind of guy or gal or what kind of purchaser your consumer IS,...
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Carl Gould-#70secondCEO-Post Relevant Content For Your Clientele That is TIMELESS
Carl Gould #70secondCEO
Post Relevant Content For Your Clientele That is TIMELESS Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. In your messaging you need 2 things, you need: TIMELINESS and.. TIMELESSNESS. Let’s take the TIMELESSNESS first. So, in your messaging, you want to have the core foundation, foundational communications that are relevant to your clientele forever. So, business wisdom and personal wisdom and messages match the seasons and match the holidays and the rhythms of life at certain...
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Carl-Gould-#70secondCEO-How Do We Judge Value
Carl Gould #70secondCEO
How do we judge value? Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. We’re talking about increasing your fees. Now wouldn’t that be nice? Just take your prices and charge more? And you’ll just make more money. Isn’t that great? Well, you know what, it’s actually necessary. We have been talking about not just being another penguin, about standing above, about being an expert, about differentiating yourself. Well, guess what? People judge your quality based on your fees. Think about it, I asked you the...
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Carl-Gould-#70secondCEO-What Will Your Customer PAY for
Carl Gould #70secondCEO
What will your customer PAY for? Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. What Titan of industry or celebrity or performer or entrepreneur would you pay to go see? Or pay to travel to go see? Right, because that person or what they represent or their achievements or their value structure or what they’re teaching or what they’ve learned, it’s important to you. Right, it’s valuable to you. But I’ll tell you what, my daughter, my 10-year-old is not going to pay or travel to go and see Warren Buffett. She already...
info_outlineWhat type of leader are you? A quick daily hit with Carl Gould to achieve a lifetime of results. #70secondCEO your micro-podcast...GO!
Read full transcript:
Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results.
So you might notice these DISC letters, D-I-S-C, if you’ve taken a behavioral assessment or use that. You don’t need to know DISC or use it for this, I just built, we used to use that as our psychometric assessment so I built this model around DISC. ‘Cause what I found was, there was a corresponding business function to your personality type. So, if you are a Type A results driven leader, you know you come to work everyday and you focus on growth and execution. Right, if you are an influencer type, a sales or promoter type that’s the kind of business leader you are, you come to work everyday and you lead through the goggles of sales and marketing. If you’re an S type, a supportive type, personally you likely come to work and think operationally, teams, process, systems...And if you’re an analytical type, you likely come into work everyday and through those goggles you’re likely working on finance, technology, you know and the details, the checks and balances, compliance, governance of the business. So, these are the four quadrants that we’re gonna talk about.
Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.