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1148: Omnichannel Marketing Automation for Ecommerce

Tech Talks Daily

Release Date: 03/21/2020

Neurosymbolic AI And Why Reasoning Matters More Than Scale show art Neurosymbolic AI And Why Reasoning Matters More Than Scale

Tech Talks Daily

Why do today’s most powerful AI systems still struggle to explain their decisions, repeat the same mistakes, and undermine trust at the very moment we are asking them to take on more responsibility? In this episode of Tech Talks Daily, I’m joined by Artur d'Avila Garcez, Professor of Computer Science at City, St George's University of London, and one of the early pioneers of neurosymbolic AI. Our conversation cuts through the noise around ever-larger language models and focuses on a deeper question many leaders are now grappling with. If scale alone cannot deliver reliability,...

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Why does healthcare keep investing in new technology while so many clinicians feel buried under paperwork and admin work that has nothing to do with patient care? In this episode of Tech Talks Daily, I’m joined by Dr. Rihan Javid, psychiatrist, former attorney, and co-founder and president of Edge. Our conversation cuts straight into an issue that rarely gets the attention it deserves, the quiet toll that administrative overload takes on doctors, care teams, and ultimately patients. Nearly half of physicians now link burnout to paperwork rather than clinical work, and Rihan explains why this...

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Why Relationship-First Platforms Will Win The Next AI Wave show art Why Relationship-First Platforms Will Win The Next AI Wave

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Nyobolt And The Power Bottleneck Inside Modern AI Infrastructure show art Nyobolt And The Power Bottleneck Inside Modern AI Infrastructure

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What happens when power, rather than compute, becomes the limiting factor for AI, robotics, and industrial automation? In this episode of Tech Talks Daily, I’m joined by Ramesh Narasimhan from Nyobolt to unpack a challenge that is quietly reshaping modern infrastructure. As AI training and inference workloads grow more dynamic, power demand is no longer predictable or steady. It can spike and drop in milliseconds, creating stress on systems that were never designed for this level of volatility. We talk about why data center operators, automation leaders, and industrial firms are being forced...

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Cobalt Shares Hard Lessons From the State of Pen Testing Report show art Cobalt Shares Hard Lessons From the State of Pen Testing Report

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What happens when artificial intelligence starts accelerating cyberattacks faster than most organizations can test, fix, and respond? In this episode of Tech Talks Daily, I sat down with  to unpack what real-world penetration testing data is revealing about the current state of enterprise security. With more than two decades in cybersecurity and a background that spans finance, engineering, product, and strategy, Sonali brings a grounded, operator-level view of where security teams are keeping up and where they are quietly falling behind. Our conversation centers on what happens when AI...

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LAMs (Large Action Models) and the Future of AI Ownership show art LAMs (Large Action Models) and the Future of AI Ownership

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What happens when AI stops talking and starts working, and who really owns the value it creates? In this episode of Tech Talks Daily, I’m joined by Sina Yamani, founder and CEO of Action Model, for a conversation that cuts straight to one of the biggest questions hanging over the future of artificial intelligence.  As AI systems learn to see screens, click buttons, and complete tasks the way humans do, power and wealth are concentrating fast. Sina argues that this shift is happening far quicker than most people realize, and that the current ownership model leaves everyday users with...

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Pegasystems on Why Legacy Modernization Finally Has a Way Forward show art Pegasystems on Why Legacy Modernization Finally Has a Way Forward

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What does it really take to remove decades of technical debt without breaking the systems that still keep the business running? In this episode of Tech Talks Daily, I sit down with Pegasystems leaders Dan Kasun, Head of Global Partner Ecosystem, and John Higgins, Chief of Client and Partner Success, to unpack why legacy modernization has reached a breaking point, and why AI is forcing enterprises to rethink how software is designed, sold, and delivered. Our conversation goes beyond surface-level AI promises and gets into the practical reality of transformation, partner economics, and what...

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UiPath and the Reality of Managing AI at Enterprise Scale show art UiPath and the Reality of Managing AI at Enterprise Scale

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What does it really take to move AI from proof-of-concept to something that delivers value at scale? In this episode of Tech Talks Daily, I’m joined by Simon Pettit, Area Vice President for the UK and Ireland at UiPath, for a grounded conversation about what is actually happening inside enterprises as AI and automation move beyond experimentation. Simon brings a refreshingly practical perspective shaped by an unconventional career path that spans the Royal Navy, nearly two decades at NetApp, and more than seven years at UiPath. We talk about why the UK and Ireland remain a strategic region...

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3568: Getty Images: How Brands Can Avoid  AI’s Sloppification of Visual Content show art 3568: Getty Images: How Brands Can Avoid  AI’s Sloppification of Visual Content

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Tech Talks Daily

What actually happens when a company loses control of its own voice in a world full of channels, platforms, and constant noise? In this episode of Tech Talks Daily, I sat down with Joshua Altman, founder of beltway.media, to unpack what corporate communication really means in 2026 and why it has quietly become one of the most misunderstood leadership functions inside modern organizations. Joshua describes his work as a fractional chief communications officer, a role that sits above individual campaigns, tools, or channels and focuses instead on perception, trust, and consistency across...

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Rytis Lauris, the co-founder, and CEO of Omnisend, a marketing automation platform joins me on the Tech Talks Daily podcast. I wanted to learn more about why email marketing alone isn't effective in a digital age.

As a successful entrepreneur, Rytis has spent the last 10 years building and bootstrapping startups and getting involved in the eCommerce world. Rytis discovered eCommerce marketers have very particular needs pertaining to automation. Since then he has been on a mission to use Omnisend to empower small and medium-sized eCommerce merchants.

Omnisend started life in 2014 as an email marketing platform called Soundest. From day one, they made it their priority to put e-commerce marketers at the center of every decision they make. At the time, that meant empowering them with simple yet impactful email marketing tools.

Three years later, they set out to offer even more to our growing number of customers and their growing businesses. They expanded from an email service provider to an omnichannel marketing automation platform. And they launched a new mission: to Make Marketing Relevant. Since then, they have helped thousands of eCommerce marketers build lasting relationships with their customers by sending relevant messages to the right people, at the right time, using the right channel.

Omnisend has become a top-rated app in the Shopify App store and has been listed in the G2’s selection of the Top 50 Products for Marketers 2019 and the Top 100 Software Companies in EMEA. But I wanted to learn more about the story behind the company.

We also discuss how businesses are overcoming the challenges caused by the Coronavirus disease (COVID-19).