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BTI #106: How to Create Your First Launch

Beyond the Image Podcast

Release Date: 06/23/2020

BTI #251: Important Facebook Advertising Changes with Amy Bliefnick show art BTI #251: Important Facebook Advertising Changes with Amy Bliefnick

Beyond the Image Podcast

Today we chat about the changes in Facebook advertising, what this means for anyone who has advertised or is planning to advertise, and what we as business owners need to know to best equip ourselves for this change.

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BTI #250: Why UNFOLLOWs and UNSUBSCRIBEs are a Good Thing show art BTI #250: Why UNFOLLOWs and UNSUBSCRIBEs are a Good Thing

Beyond the Image Podcast

You’re listening to this show because you have subscribed and are following the show. Or perhaps you saw me post about this show on Instagram, meaning you’re following my Instagram account (@jpatrickphoto). Or you saw us post about it on Facebook. Maybe you received an email from us talking about this episode, or a text message. The point is you are following the show.

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BTI #249: Live Coaching - How to Launch a Podcast with Laura Mak show art BTI #249: Live Coaching - How to Launch a Podcast with Laura Mak

Beyond the Image Podcast

Welcome to another one of our special edition episodes featuring me offering live coaching to a listener. I have Laura Mak with me today who is a fitness expert, content creator, and just all around awesome human being. Laura has been in the fitness industry for over 25 years, including being a collegiate NCAA gymnast and personal trainer.

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BTI #248: Future of Fitness Entrepreneurship with Amy Thompson show art BTI #248: Future of Fitness Entrepreneurship with Amy Thompson

Beyond the Image Podcast

Today we chat about something very near and dear to my heart. I’ve been working in the health and wellness industry for over a decade and it has undergone a lot of shifts and a lot of change over the last 18 months. Coming out of 2020, there have been a lot of really great opportunities for health and fitness professionals and that is what we’re talking about today.

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BTI #247: Three Types of Leads You Need to Know About show art BTI #247: Three Types of Leads You Need to Know About

Beyond the Image Podcast

Today, we are going to be talking about leads. I’ve been talking about leads A LOT lately and there’s a reason for that.

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BTI #246: The BIG NEWS for FITposium 2021 show art BTI #246: The BIG NEWS for FITposium 2021

Beyond the Image Podcast

SPECIAL ANNOUNCEMENT! FITposium is coming back for 2021 in a completely new way! We have been running this conference since 2015. Originally, we wanted to equip all of our clients in the health and fitness space with everything they needed to launch into the industry. This is our 7th year, and we’ve watched the conference grow from 150 people packed in a room, to now having over 1500 participants go through the conference.

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BTI #245: Has Social Media Stopped Working for Entrepreneurs? show art BTI #245: Has Social Media Stopped Working for Entrepreneurs?

Beyond the Image Podcast

Our topic today is time. More specifically, the things we are spending time on that are not giving us return, especially in our business, and are not generating any income. The medium we are discussing today, which you may have already guessed, is social media.

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BTI #244: How to Generate More Leads show art BTI #244: How to Generate More Leads

Beyond the Image Podcast

What I’m talking about today is, leads. The lifeblood of your business and how to generate more leads. It is impossible to grow your brand and your business unless people know you exist. Most professionals I talk to and people who hire me, don’t have a system or strategy set up to generate leads.

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BTI #243: My Entrepreneurial Journey with Darcy DeFrees show art BTI #243: My Entrepreneurial Journey with Darcy DeFrees

Beyond the Image Podcast

In today’s episode, I get to chat with one of my dearest friends. I’ve known her and worked with her for years. She is an alumni of our FITposium conference and an alumni of our Get Amped mastermind. Darcy DeFrees is a fitness and freedom entrepreneur and we’re talking about how to establish your personal freedom while still being an amazing entrepreneur.

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BTI #242: The Actual Role of Marketing with Shannon Fable show art BTI #242: The Actual Role of Marketing with Shannon Fable

Beyond the Image Podcast

Our guest today is Shannon Fable, who is a fitness business consultant and serves as chair of the board for American Council on Exercise. Shannon focuses on business development with fitness brands; she helps them dig into where they want to go, who they think their target market is, and help them develop a strategic plan on how to get there. In this episode we cover the actual role marketing has within our business development efforts and what fitness professionals need to be doing to grow their business.

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