Don’t Write the Wrong Book: How Entrepreneurs Can Actually Profit From Publishing
Fox Talks Business Podcast
Everyone loves the idea of “having a book.” But let’s be honest… most business owners have no clue what that book is supposed to do once it exists. In this episode, Ally Machate, founder of The Writer’s Ally and publishing expert with over 25 years of industry experience, breaks down the truth about writing and publishing a book for your business without the hype, confusion, or fairy-tale nonsense. We dig into the myths that trap entrepreneurs, including the dangerous “write it and they will come” mentality, and unpack what actually makes a book valuable, strategic, and...
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Money Doesn’t Have to Feel This Hard
Fox Talks Business Podcast
Money is supposed to be logical. So why does it feel so emotional? In this episode, Tanya dives into the often-ignored truth behind financial stress: money habits are rarely about math - they’re about feelings. Fear, avoidance, pressure, self-worth, and past experiences quietly shape how we manage (or avoid) our numbers. If checking your bank account creates tension… If budgeting feels restrictive or frustrating… If you know what to do but still struggle to do it… This episode will hit home. You’ll learn why money feels so heavy for many business owners, how emotional patterns...
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Who Gets to Be an Entrepreneur?
Fox Talks Business Podcast
Growth mindset gets thrown around a lot… but what does it actually look like in real life? In this episode, I sit down with Francie Jain for a refreshingly honest conversation about entrepreneurship, failure, feedback, and why success is far messier (and more personal) than social media would have you believe. We dive into: • Why entrepreneurship isn’t necessarily “in your blood” • The dangerous illusion of comparing yourself to other businesses • Revenue vs profit (yes, there’s a BIG difference) • How growth mindset really works when things go sideways •...
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Your Budget Isn't Broken
Fox Talks Business Podcast
If you’ve ever created a budget, felt good about it… and then watched it fall apart when life happened, this episode is for you. Higher bills. Surprise charges. Things breaking that definitely weren’t in the plan. That doesn’t mean you failed. It means your budget is doing exactly what it’s supposed to do: evolve. In this episode, I’m breaking down why a “set it and forget it” budget is one of the biggest money myths out there, and how treating your budget as a living tool can actually bring more calm, clarity, and confidence into your finances (and your business). We’ll talk...
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Why Taking Care of Your Health Is a Business Strategy
Fox Talks Business Podcast
What if taking care of your health wasn’t another thing on your to-do list… but part of how you grow a sustainable business? In this episode, Tanya sits down with wellness expert, entrepreneur, author, and podcast host Jenn Trepek to talk about the real connection between health, energy, confidence, and business success, especially for women who are already carrying a lot. This is not a “wake up at 5am and run a marathon” conversation. Instead, Jenn breaks down: Why motivation is overrated and what actually works instead How burnout, energy crashes, and inconsistency...
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Rest, Relevance, And Why Discounting Is Costing You More Than You Think
Fox Talks Business Podcast
Have you ever worried that if you step away from your business, everything will fall apart? In this solo episode, I share what I’ve learned after decades in business: most people don’t really notice when you step away, but they always notice when you come back. I’m going to break down: Why intentional rest doesn’t erase your relevance How fear-based pricing and constant discounting quietly undermine your value The difference between discounting and offering less value for a lower price Why undercharging makes rest feel risky and “no’s” feel personal This episode is a...
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Stop Falling For These Money Lies
Fox Talks Business Podcast
Social media is FULL of money advice...but let's be honest, a lot of it should come with a giant warning label. In this episode we burn down the five biggest money myths that are keeping entrepreneurs overwhelmed, underpaid, and constantly questioning themselves. If you've ever comapred your business to someones else's highlight reel and thought, "Why isn't this working for me?" - this one is going to hit home. 🔥 Inside this episode, you’ll learn: • Why “charging your worth” is actually dangerous advice • The truth behind “six figures in six months” (and what they...
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Stop Hiding and Get Seen: How PR and Storytelling Fuel Business Growth
Fox Talks Business Podcast
If you've ever wondered how to get your business in front of more people without throwing more money at ads, this episode is for you. PR expert Jenny Beres, co-founder of Pink Shark PR, Joins me to talk about the real power of storytelling, visibility, and why small-business owners need to stop playing small when it comes to getting media exposure. We dive into: Why your story matters more than your product How to connect with the media (and what not to do when pitching) The mindset shift that helps you own your expertise and take up space How authentic storytelling builds trust,...
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Delegating Without the Drama: How to Find the Right VA and Finally Take Work Off Your Plate
Fox Talks Business Podcast
Stop trying to do it all — it’s costing you more than you think. Most women entrepreneurs wait way too long to hire help because they’re worried no one can do it “as well as they do.” But here’s the truth: you’re not saving money by keeping control… you’re just slowing your growth. In this week’s episode, I sit down with Cathy Baillargeon, founder of a U.S.-based VA agency, to break down: ⚙️ What to delegate first (even if you’re not “ready”) 🚩 Red flags when hiring a VA — and how to avoid wasting money 💡 Why the right support actually makes you more...
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Redefining Wealth & Building Bold Collaborations with Karen Aucoin
Fox Talks Business Podcast
What does wealth really mean? (Hint: it’s not just money in the bank.) In this week’s episode, I sit down with Karen, luxury event designer and creative strategist, to talk about shifting from a poverty mindset to a prosperity mindset, staying creative while scaling, and why collaboration is the secret to sustainable business growth. If you’ve ever felt stuck at a plateau or overwhelmed by the hustle, this conversation will help you reframe success, set goals that feel good, and create more impact with less stress. Collaborate with me on LinkedIn: Connect with me on...
info_outlineWe have all heard how important it is to make sure that you are working on your SEO and content but often times I hear entreprenuers admit that they feel like they are walking in the weeds when it comes to knowing if what they are doing is actually working. I had my interview with Ryan on July 9 and I am still working through all the great tips and ideas he packed into this episode! On top of all of those he also left us with so many great resources you can use today to level up. Trust me when I say that you will need a pen and paper for this one because you are going to be leaving with so many notes!
Want to know more about this guest:
Ryan Cote is the Director of Digital Services and Partner at Ballantine, a third-generation family-owned direct mail and digital marketing company based out of Fairfield, NJ. With Ballantine since 2003, the business started by this great-unlce, Ryan now manages the growing digital marketing division.
From lead generation to marketing strategy for small businesses, Ryan and his company rise above the get-featured-quick schemes so often attributed to digital marketing. He loves to geek out on technical marketing talk as well as work with real-world business owners about growing their book of business in today’s online world.
Also do not forget to head here first and connect with Ryan to get your customized digital strategy video analysis via ($500 value) https://www.ballantine.com/foxtalks/
You can also connect with Ryan and his team on your favorite platform below.
Twitter: https://twitter.com/ballantinecorp
LinkedIn: https://www.linkedin.com/in/ryan-cote-7674381/
Facebook: https://www.facebook.com/ballantinecorp
Instagram: https://www.instagram.com/ballantinecorp/