EP415: How to SELL HARD (Without Hurting Your Reputation)
Woman Owned: The Growth Podcast for Women Entrepreneurs
Release Date: 08/11/2020
Your Guide to Freakishly High Sales Conversions
Woman Owned: The Growth Podcast for Women Entrepreneurs
Ever look at your sales conversion rate and wish it were higher? Most business owners feel the same way, and it’s often because they're stuck in a cycle of confusion and indecision. But what if there was a way to break free and achieve a freakishly high conversion rate? This week, Eleanor breaks down the psychology behind freakishly high sales conversion and shows you exactly how to build a business ecosystem that naturally generates higher close rates. This goes way beyond sales scripts or tactics - we're talking about fundamental structural changes that create clarity at every level...
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The 15-Minute Daily Habit That Makes You Money
Woman Owned: The Growth Podcast for Women Entrepreneurs
Are you really focused on the tasks that make you money? Most founders and entrepreneurs only have a couple of core activities that actually drive revenue. So, if you were asked to name them right now, could you? In this episode, we're getting real about what Eleanor calls "$10,000 tasks” - the specific, high-value activities that bring in the cash. It's easy to get bogged down with busy work that doesn't move the needle, like focusing on the idea of sales instead of the actions that lead to them. If you feel like you've tried everything to boost your revenue but nothing's...
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How a Teen Mom Built a 7-Figure Business with 2,000 Paying Clients (Zero Ads Strategy) feat. KIRSTEN MARK
Woman Owned: The Growth Podcast for Women Entrepreneurs
Building a 7-figure fitness empire with 2,000 active clients and 342,000 followers without spending a dime on ads sounds impossible in today's digital landscape. Yet Kirsten Mark did exactly that, transforming from a teen mom at 16 to CEO of the Women Who Win through pure organic growth and radical authenticity. Tune in this week to hear how Kirsten built sustainable systems that serve thousands without burning herself out, why putting yourself first isn't selfish but essential for scaling, and the exact content batching strategies that fuel consistent organic growth. Get...
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How to Use Sprints to Drive Multi-6-Figure Quarters
Woman Owned: The Growth Podcast for Women Entrepreneurs
Most women entrepreneurs are running marathons in their businesses - constantly pushing forward but feeling like they're going nowhere fast. The exhaustion comes not from working too hard, but from working without focus. Sprint-style execution completely flips the script on traditional business planning. Instead of spreading your energy across endless priorities, you choose one area where you're going to punch through and make a freaking impact. Tune in this week as Eleanor breaks down exactly how sprint-style execution can transform your business results. This is...
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How She Used Data-Driven Decision-Making To Build a Multi-6-Figure Health Coaching Practice feat MICHELE SCARLET
Woman Owned: The Growth Podcast for Women Entrepreneurs
When you're depleted, exhausted, and running on empty, your business suffers. So, what if the key to scaling your business wasn't working harder, but working smarter with data? Functional Medicine Practitioner, Functional Diagnostic Nutrition Practitioner, Certified Personal Trainer, and Women’s Health Coach Michele Scarlet discovered this firsthand when she realized she was what she now calls "the healthiest unhealthy person you would have ever met." Tune in this week to learn how Michele applied the same data-driven approach she uses with her health clients to...
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3 Proven Strategies to Market Your Programs Without Social Media
Woman Owned: The Growth Podcast for Women Entrepreneurs
Are you feeling trapped by the pressure to become a social media marketing expert just to grow your business? Social media marketing has become so dominant that many entrepreneurs automatically assume it's the only path to selling group programs and scaled services. But after hosting a leadership retreat where 70% of her clients shared strategies that generated over $100,000 each without touching social media, Eleanor realized how this assumption is costing brilliant women founders millions in potential revenue. Tune in this week as Eleanor explores powerful alternatives to...
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The Customer Insight Process That Helped Reengineer a Flagging Business Model And Drive 7-Figure Growth feat. MEREDITH NOBLE
Woman Owned: The Growth Podcast for Women Entrepreneurs
When businesses hit a growth ceiling, the instinct is often to throw more marketing dollars at the problem or chase the latest trend. The real question isn't whether you need to change. It’s whether you'll make decisions based on data or desperation. Co-founder of Learn Grant Writing, best-selling author, and Alaskan adventuress Meredith Noble faced this exact crossroads in December 2020 when her grant writing education business lost $20,000 in a single month. Rather than guess at solutions, Meredith and her co-founder Alex implemented a systematic customer insight process that...
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The 5 Identity Shifts That Take You From $15K to $50K Months (And Why Most Women Get Stuck in the Messy Middle)
Woman Owned: The Growth Podcast for Women Entrepreneurs
Revenue plateaus at $15-20K per month often feel like a cruel joke - you're working harder than ever, yet predictable growth remains elusive. One month you hit $20K, the next you're back at $12K, and no amount of hustling seems to create the consistency you crave. The exhausting cycle of feast or famine leaves you wondering if scaling to $50K months is even possible without burning out completely. The leap from inconsistent $15K months to predictable $50K months requires more than new strategies or working longer hours. In this episode, Eleanor shares five critical shifts...
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She Used Social Capital to Build a $1M/Month Luxury Fashion Brand Feat. Dr. Neri Karra Sillaman
Woman Owned: The Growth Podcast for Women Entrepreneurs
In this conversation, entrepreneurship expert, strategy specialist, and award-winning author of Pioneers: 8 Principles of Business Longevity from Immigrant Entrepreneurs, Neri Karra Sillaman shares how her family transformed from refugees to founders of a global luxury fashion brand without ever taking venture capital. Starting in a third-floor apartment in Turkey's Grand Bazaar area, they built their business on trust, cultural connections, and what Neri calls "homophilic ties” - the bonds between people who share similar backgrounds and experiences. Listen in this week for a...
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How I Used 8 Weeks of Summer to Set Up My Most Profitable Q4 Ever (And How You Can Too)
Woman Owned: The Growth Podcast for Women Entrepreneurs
Most high-achieving women approach summer completely wrong. They either push through like it's any other season, or step away without preparing their businesses to run smoothly in their absence. The result? Either burnout from overwork or anxiety from watching things fall apart while they try to relax. The summer quiet season presents a unique opportunity for women business owners to step into true CEO leadership. By creating intentional protocols and systems, you can enjoy genuine rest while positioning your business for massive growth. This approach transforms the traditional summer...
info_outlineHave you ever looked at the competition in your industry and noticed that your following, database, or subscriber list is way smaller than everyone else’s? You want to make more sales, but don’t want to ruin your reputation with those high-pressure sales tactics. Don’t worry, help is on the way.
When I transitioned into coaching, selling wasn’t easy. Quite frankly, it was like a whole new language. I quickly learned that selling hard isn’t about being pushy or forcing people into joining your lists. It’s about structure and positioning.
I use a lot of basketball references in this episode to explain the importance of positioning in your business. Rebounders in the game are always looking for where the shot is coming from and where it’s going to bounce to. Then, it’s about positioning yourself to catch the rebound. In this way and many others, basketball is a lot like sales.
In this episode, I’m sharing how you can sell harder without ruining your reputation with high-pressure sales tactics. You don’t have to feel gross about selling if you understand how to position your offers in a way that ascends your customers from one level to the next. I’m talking about setting yourself up to get the rebound, releasing the pressure you put on yourself to sell harder, and ascension creation. The things I share today are some of the ways I was able to build a seven-figure business with a much smaller list than most of my colleagues. I did it, so I know you can too.
Today on the Power + Presence + Position Podcast:
- Why rebounding in basketball is just like positioning yourself for a sale.
- How mastering positioning is crucial for success in sports and in business.
- How to position yourself correctly for the sale.
- The importance of knowing our customers’ next-level wants.
- What creation ascension is and how to plan out milestones.
- The gorgeous organization principle that allows you to sell hard consistently.
Resources Mentioned:
- Today’s episode is sponsored by the show, Young Money with Tracey Bissett
- EP413: Improve Your Marketing By Knowing Your Promised Land
- The Last Dance - docuseries
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