BTI #137: My Entrepreneurial Journey with Kathleen Apodaca
Release Date: 09/25/2020
BTI # 512: Get Published Panel 2020
Beyond the Image Podcast
Get Published Panel 2020 Hosted by: James Patrick Since it is the week of Get Published LIVE 2023, we are dipping into our archives again and have a really awesome replay for you. This is from FITPosium 2020. We were completely virtual and pulled together one of the most diverse and knowledge filled media panels ever. This panel features a host of different editors and publishers. This episode will give you insight and knowledge on how to stand out in your pitches. “Always bring value.” IN THIS EPISODE Live Q&A from previous...
info_outline
BTI # 511: Biggest Missed Opportunity in Media Pitches
Beyond the Image Podcast
Biggest Missed Opportunity in Media Pitches Hosted by: James Patrick It is the week of Get Published LIVE 2023! It’s our 9th annual conference where we gather entrepreneurs, content creators, writers, and more to learn how to land and leverage earned media. We already have 40 magazine features booked, 12 podcasts booked, and 6 digital media features booked. Today, I want to talk about some of the things we noticed going through the submissions from all the attendees. “You cannot rely on the media outlets to connect these dots for you.” IN THIS EPISODE ...
info_outline
BTI # 510: Is Your Spouse Holding Back Your Career?
Beyond the Image Podcast
Is Your Spouse Holding Back Your Career? Hosted by: James Patrick On today’s show we are diving into the question is your spouse holding back your entrepreneurial potential? “After 2 hours, 75% have said that they felt their spouse or partner, current or past tense, has either gotten in the way, slowed down, or held their career back in some way, shape, or form.” IN THIS EPISODE Why James is talking about this today. Why someone may hold you back. Feelings that may be happening in your partner. Working through the concerns and getting to the root. The...
info_outline
BTI # 509: Get Published Media Panel 2019
Beyond the Image Podcast
Get Published Media Panel 2019 Hosted by: James Patrick We are just over a week out from Get Published Live 2023 and that means there are only days left to enter in for this year’s casting search. We have dozens of magazines, dozens of podcasts, and online media features casting for hundreds upon hundreds of media features. Go to getpublished.live to enter in and join us. Today, we are dipping into our archives. This is a panel from FITposium 2019 with some amazing magazine editors sharing their insights and tips on how to earn media. This is a preview of what you can expect at...
info_outline
BTI # 508: Get Published: 4 Simple Steps for Entrepreneurs and influencers to Establish Media Features
Beyond the Image Podcast
Get Published: 4 Simple Steps for Entrepreneurs and influencers to Establish Media Features Hosted by: James Patrick There are ultimately only four steps that you need to take in order to earn media or to get published. It doesn’t matter whether you’re an influencer, an entrepreneur, a brand manager, or a content creator. Let’s talk about these four steps and what you need to know about them today. “Research, pitch, deliver, repeat.” IN THIS EPISODE The 4 steps to getting published. What things you need to research before pitching. How to craft the...
info_outline
BTI # 507: Picture Perfect - A Career Without Barriers with Sophie Kietzmann
Beyond the Image Podcast
Picture Perfect - A Career Without Barriers with Sophie Kietzmann Hosted by: James Patrick Today, we’re going back to the origin of our podcast and I’m bringing on a fellow photographer to chat with me. The show started as a show for creatives and artists to figure out ways to navigate through this industry landscape. What I learned over the course of 500 episodes is that some of the challenges that we as creative entrepreneurs face, you as an entrepreneur also face. That’s when we decided to broaden the scope of the podcast. My guest today is all the way from New York...
info_outline
BTI # 506: How Being a Guest on Podcasts Can Benefit You and Your Brand
Beyond the Image Podcast
How Being a Guest on Podcasts Can Benefit You and Your Brand Hosted by: James Patrick When we think about earned media and getting published, the first thing that comes to mind is landing a feature in a magazine. Why? Because it would look really cool. But, do not overlook the power of being featured on podcasts. “Listeners are extremely loyal to the shows that they subscribe to.” IN THIS EPISODE Why you should want to be featured on podcasts. The benefit of a longform platform. The power of being vouched for. How you can offer a next step into your business for the...
info_outline
BTI # 505: Three Exercises to Master Your Communication with Brenden Kumarasamy
Beyond the Image Podcast
Three Exercises to Master Your Communication with Brenden Kumarasamy Hosted by: James Patrick I want to set the stage for you. We are going back about 18 years. I am in my final year of college and my professor at the time knows that I need a few extra upper division credits in order to get my degree, He says, “Tell you what, I’ll hook you up with an independent study for these upper division credits, but in exchange you have to teach one of my classes for me next semester.” I can still remember the first time I had to give a presentation in front of my peers.That was my...
info_outline
BTI # 504: Get Your Magazine Pitches to Stand Out
Beyond the Image Podcast
Get Your Magazine Pitches to Stand Out Hosted by: James Patrick With so many people pitching to media outlets, hoe do you get your pitches to stand out? Let’s talk about that today. “It is not about what you do or who you are, so much as it is about what you want to do for that publication.” IN THIS EPISODE Ways to get your media pitches to stand out. How to lead with value and why it matters. The power of follow up. Where you can go next month to learn everything you need to do. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get...
info_outline
BTI # 503: Why Your Content is NOT Standing Out - Live Coaching
Beyond the Image Podcast
Why Your Content is NOT Standing Out - Live Coaching Hosted by: James Patrick Is your content not being seen online? Today, we’re going to be talking about why and how we can fix that. “Our audience gets used to seeing the same things, the same trends, and therefore, they start to lose interest.” IN THIS EPISODE How to reach a wider audience authentically. Two reasons why your content isn’t being seen. What you do have control over when it comes to your content. The importance of having a strategy and how to create the right kind of strategy. Creating...
info_outlineWelcome back to our newest segment on the Beyond the Image Podcast, My Entrepreneurial Journey! Each week we will feature the story of an inspiring entrepreneur who is currently in the trenches with you, our listeners, as they share their insights and lessons learned.
Our fourth story features Kathleen Apodaca who realized that if your dreams don't scare you - then they simply are not big enough dreams. She started attending our annual FITposium conference, was one of the first people to sign up for our Get Amped Mastermind and leveraged the community she cultivated to create a massive launch of her own program Turn Up Tone Up!
Connect with Kathleen on Instagram @KathleenJaneFit or her website KathleenJaneFit.com
Be sure to subscribe to Beyond the Image to get updates on our bi-weekly podcast designed for you the entrepreneur!
Also passes are now available for our annual FITposium conference happening October 1-3 all online! Get access to the best educators, amazing networking opportunities and unparalleled media castings exclusively at FITposium.com